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Please share with me your business and the

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Division

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Yeah, well there's a great great quote by marcus rillius he says everything that exists is in a manner the seed of that which will be

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And I like that because everything we're doing now every

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Habit you have everything you're eating all your exercise the work you put in

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To your body, but also your business

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Will ultimately create something in the future

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Including you know good things and bad things depending if I'm eating potato chips every night

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That's not going to bode well for the six-pack you know

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So as far as a vision goes I'm a certified financial planner that is not so average our podcast is called not your average

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financial podcast and you know for that reason I

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I want to look at why we're doing what we're doing in our finances and with our money

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And not just follow the herd because if you follow the herd you're going to get slaughtered unfortunately, especially in wall street

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So our focus in our vision is to help 10 of america break free from

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unhelpful financial strategies banks

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credit card companies and wall street chaos and help them become more in in control and an agency of their financial lives without taking any

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unnecessary risk

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That's that's uh, that's big now

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That's big now. It's big as we have entrepreneurs

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business owners, I think it's a a lot more

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Appropriate or to say that that's something that most people want to do now

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I have met with so many different people and I don't want to say it out loud

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But i'm going to say they don't necessarily want to go to college

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They want to start a business but not having the information and the knowledge that you have regarding finances

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I think could possibly

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Do

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Them, you know not not in a good way

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Um, can you explain to me what it means to be a certified financial planner and what that looks like and

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Not to mention your ideal client as well

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Sure, yeah, you know the people that we work with um, they are everyone from business owners to real estate investors

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Uh folks that are interested in taking back control of their finances

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Because you know they have seen that the 401k the ira is just not hitting them where they want to go with their money

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in their life

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Usually the 401k the ira the brokerage account

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Seek saps money away from you puts it in the hands and then in control of other people

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um

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Who would they be? Well your investment managers your stock pickers and investment brokers

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Uh, what are most of our clients looking to do? They're looking to take back control of their finances and help them

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uh reclaim certain amounts of

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certainty

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predictability and agency in their lives

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Uh, so the people that I love to work with and seem to fit well with our firm

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Are looking to do just that they're sick and tired of wall street casinos taking their money away

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When the wrong person says the wrong thing on a social media platform, you know

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They don't want their stock to be ruined just because of that or or someone decides that they're going to sneeze the wrong way

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You don't want your financial future to be tied to something so ethereal

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Uh, so that's what we focus on and what our focus with our clients is all about is helping them recapture

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That sense that they can swim upstream

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Even if the rest of the world is going down the gutter

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Now and I know I mentioned a lot about entrepreneurs or business owners

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But those that are actually employees and do have a 401k and actually put their funds in there

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Um, what would you say about those that are not yet ready to move past? You know

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Being an employee and understanding what their 401k is about or used for

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Yeah, about 70 of our clients are our business owners or have a side business as they keep their day job

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Uh, so for those that still have to keep the day job, uh a few things to consider

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One what do you believe about?

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That the future of taxation in this country

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Think about that for a minute. Where do you see taxes going over your lifetime? Are they going to go down?

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Are they going up?

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Yeah, if you think they're going up like most

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Uh economists would say then what sense does it make to put money into an asset? That's only going to get taxed in the future

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You know if I was uh, if I was a farmer and you gave me the choice to either pay taxes on the seed

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Or the harvest

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I'm going to choose getting taxed on my seed today so I can have a tax-free harvest in the future

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Especially if I think taxes on the harvest might be greater than they're on the seed today

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right, so

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the first thing I would say is

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Carefully consider how much money you're putting into that ticking tax time bomb called your 401k

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Maybe don't put more than the company might match you as an example

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Everything else could go into strategies that are after tax and won't be penalizing you

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If you tried to access the money before you retire

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That's another big problem

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with traditional retirement accounts is that they lock that money up until you're

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You know almost too old to enjoy it. Yeah

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Yeah

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You know, so let's keep some of that money out of the taxable hands of the irs in a liquid and

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Accessible account so that you can use it for whatever you might need including helping your business thrive and grow and get off the ground

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But also helping you with your with your stuff in life

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Yeah, kids college a new car whatever else might be needed at that point in your life

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That's that is so well explained because at the end of the day

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We we do believe that when we are employees and we're matched and we add more to it

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That it'll be something that you know, we could utilize immediately, you know and truth be told

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Uh, you you end up paying yourself back with interest, but you don't get the interest that you pay into yourself back

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So it's definitely such a confusing. Um

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Thing but one thing that I wanted to ask you mark or or statement that I may make

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Who do you how do you trust somebody to tell you and guide you with your finances?

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Wow, yeah, that's a really big that goes to the deepest parts of us

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You know the human brain at the core is a fight or flight. It's trust or don't trust

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It does come down to your gut telling you

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This person's safe or this person is out for my money

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I will tell you this. Uh, there's a few things to keep in mind here one

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Nobody should care more about your money than you do

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I can't emphasize that enough. You cannot outsource this

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And that includes to folks like me your financial advisors, you know

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There are plenty of wolves in sheep's clothing in every business. Yeah, not to mention finance

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And there are plenty of good ones out there, too

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But I would say even among the good financial advisors, you cannot outsource this

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No one should care more about your money than you do

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If you find yourself in a situation where you've forgotten about that ira or you've forgotten about that brokerage account

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Somebody else is going to pick it up, right?

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Everything kind of like water money is like water. It flows to the pockets of the people who care about it the most

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That's not just investment advisors either. That's also

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You know the the gucci brands, you know the lug the the luxury cars if you don't care more about your money

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It's going to flow to their pockets as well. Right?

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So back to your question

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What can you do? Well a few things look for look for financial professionals who don't feel like they have to be your guru

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Like you don't have any sort of agency of your own life. You can't figure this stuff out

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This money thing is way too complicated. You got to come up with a way to do it

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You can't figure this stuff out this money thing is way too complicated

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You got to come you got to come to the altar of your investment manager. I don't like that. Yeah

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for one it keeps you

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Dependent on them and again, one of my big values in my business is to help break you free from control

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Of outside forces. So instead let's find a financial professional

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Myself or someone like me who would be interested in not being your money guru but being more of a a guide

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Uh less like less like some sort of uh guy in a hilltop and more like gandalf getting his feet dirty with you

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And walk into mordor with you

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Uh, you know, let's find a way to get you to where you need to go with again without taking unnecessary risk

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I'm okay with risk. I like risk. I'm a business owner. I'm a real estate investor myself

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I don't get into unnecessary risk anymore. I'm not 18 years old

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I don't need unnecessary risk if I can get there safely

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Yes, yes, and I love that you said that you know, especially when you're not 18 actually when you're 18

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I'm not even sure I thought about that when I was 18, but I do believe that there's a lot more

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Younger people thinking about finances and I think the possibly to get rich

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Soon and and now kind of lifestyle

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lifestyle

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when you have chose to be in this field and

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And actually help business owners and do and advise what you do

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What was your why what

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Yeah, great question

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I think our why is to get our clients certainty and confidence to meet their financial goals without taking unnecessary risk

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Yeah, yeah certainty

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And confidence those are two

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Assets that are sorely lacking in the financial world today. Most people have no idea what their 401k is going to be worth

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They're not confident that the market or their existing assets will help them get to where they need to go

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Without taking unnecessary risk, you know the typical investment portfolio for somebody or investor, right?

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This is according to third party research. Okay

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So a group called Dalbar D. A L B A R

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Puts out a report and they show a 30 year longitudinal study of actual investors over 30 years

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And you ask well, what kind of real return can I get in the stock market?

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This report tells us over 30 years. We can expect you to get about three to four percent

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rate of return

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Um in the stock market and that's not just me saying that that's a third party research firm giving us that result

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After a 30 year period and that's after a very long bull market too

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So if I could say one thing I would say help your clients

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Get to where they want to go help them feel good about it

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The success if we've had any in our business has been in helping our clients falling in love with our clients to help them know

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That we're we got their back. We're going to give them that feeling of confidence and certainty

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With financial strategies that have stood the test of time that grow even outside of stock market whims and whistles

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Uh, we're able to help our clients get to retirement and get past

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Retirement and past dead and on to multiple generations of wealth generating

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And that gives me a lot of excitement and helps me get up out of the bed in the morning. That's my why

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Absolutely

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How did you get started?

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well, it was a

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Pain point myself, you know

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It's sort of like when you're starving and you're blind and you're feeling around for bread and you find some bread and you get

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A little taste of it yourself and you got some friends you want to share the bread with others, you know when you're

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When you're blind and you found some bread just got to get it out to other people

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So I myself did not grow up with much money

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Okay, and we had a ton of student loan debt and we graduated in the midst of the great recession of 2008

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So the first thing we wanted to do was how do we pay off this monster?

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Of a debt problem and we found some strategies that helped our ourselves my wife and I become not just debt free

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But better than debt free and it got us so pumped up and excited because we knew we were on track now

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We actually had a plan to get to where we wanted to go with our financial life with our business

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So for us that meant we got to tell as many people as possible and so we have

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So are you in business with your wife?

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She's my coo and and uh the boss of the business. So yes, absolutely

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Absolutely. So I was reading something and I really truly like this question

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And that's on I believe it's on your

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On your page. How can an entrepreneur fire their banker and become their own source of financing?

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Yeah. Yeah, that's a question that's I think stood the test of time because banks

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In of themselves have existed for thousands of years thousands of years. Okay

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So as long as we've had human civilization, we've had debt and banks not in their current form, of course

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But there's always been a banker

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In fact, I lived in small texas towns for a while and every small texas town has three buildings. It has the bank

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The church and the bar. Yes

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And you kind of go in that order don't you you you borrow money?

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You fall into debt you pray asking for you know for freedom salvation from that problem and then you end up at the bar at the bar

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So so to answer your question

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How can an entrepreneur fire their banker?

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unfortunately

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businesses are closing their doors and the main reason

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according to us census bureau data

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77 percent of businesses failed due to cash flow and debt problems

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Okay, so that's a big deal

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So if you could fire your banker and become your own source of financing

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You've done two incredible moves there with one fell swoop one

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You've gotten rid of the biggest problem that most entrepreneurs face

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so you're gonna

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Improve your odds of success by getting rid of the the parasite on the back of your business the bank. Yeah

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Second not only did you get rid of the problem the blood-sucking banksters, but now you've become

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The most profitable enterprise in all of human history

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you've

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Reintroduced banking into your own life you know i'm not talking about checking and savings accounts here

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But the lending function of banking could be the most profitable part of your business look at ford

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They make more money financing their vehicles than they do sometimes

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They make more money financing their vehicles than they do selling their vehicles

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Yes, that should be a hint that whatever you do in your business whether you're selling widgets or lemonade or whatever you sell in your business

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Make banking an in-house function and you can do that. There's financial tools and strategies

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We offer our clients you do not have to be

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You know a decamillionaire or a centimillionaire to open up a fdic insured bank

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This is not what i'm talking about there are financial tools and concepts

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Which we can get into now or I could get into in our one-on-one calls with clients

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That helped them become their own banker fire their other lines of credit and become their own source of financing

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And that's a that's a big thing you you mentioned. I believe you said 77 percent of businesses are

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Are lost because of the funding and I believe that most people think that

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banks are the answer right that it's

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um

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I it just brought me back to the fact that when my grandparents used to hide their money under their bed, right?

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And then banks happen right and they became this

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oh

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Now it's like you got a checking of savings and then they contact you for all these other added things

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And in our minds as human beings and thinking that these people have our best interest at heart

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We begin to open up things that we

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Forget about

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Right know nothing about when we call a customer service. It's actually going to someone

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Around the building and we don't necessarily have that relationship

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So I appreciate you explaining the fact that you know

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We can fire our bankers and and try to make this something

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That we have control over one of the other things that you said that was super

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important that everyone should hear again is

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It should not be more important to someone else your finances

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It should mean everything and do not become dependent on someone else

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and so with the language that is used by a lot of um

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professionals and in financing

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How can someone

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Begin to at least just go and have a conversation

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What does that look like at the beginning as we have this discussion and many people are watching?

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What do you do at the beginning to get it started? Yeah. Well, you're exactly right on banks. I'll just quickly mention

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um

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It was a big aha moment when I realized on facebook

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It's free because we are the product

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True that and we're being sold to the advertisers, of course, right?

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Well, the same is true with your bank. Why do you get free checking? Are they just so generous?

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No

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You are the product you are their asset and what is the real profit center of a bank?

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It's when they lend your money

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To the guy behind you in line who needed a credit card or an auto loan or whatever

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Yeah, and you can look that up. This is not a tin foil hat theory

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Look up fractional reserve banking and just check out what's going on with your money

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At their bank, okay, so back to your question

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Yeah, there's there's a way to get started if you want to take back control of your finances if this is

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Sparked some interest with you if you're sick and tired of the banks taking the profit off the top of your business or your personal life

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Uh, we can help our financial firm is a comprehensive financial firm, but we specialize in helping businesses

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And business owners take back control of their finances and do it in ways that are sound predictable

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multiple generations of experience

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Of experience through our firm. So we'd be honored to serve you

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It's really just a 15 minute phone strategy session to start the conversation

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And see if our work would be a good fit if you want, you can go to kickstartwithmark.com

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To begin that process. It's very simple to have a quick conversation. We just had a conversation with someone this morning

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He he is out in hawaii. So it was very early for him his family was not even up yet

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And he said mark i'm done with banks. I want to start building real wealth outside of wall street

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And I want to do it in a way that I know I can meet my goals in not so many words

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So he was thrilled and we're just getting started with him. Maybe we can do the same for you

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Thank you for being here today. I'm really happy that you tuned in to vision pros live

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I'm looking forward to seeing your reactions as these episodes continue to move forward

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This is going to get more and more fun. We'll have more and more engagement as well

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Won by people to participate in the show and thank you for giving us your time and attention

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Have an excellent time building out your vision and becoming a vision pro yourself