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Tell me about your vision when you started Human Smart.

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Yeah, it's pivoted.

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I will say that.

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We started out, I was really that one man band solopreneur

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as a fractional chief HR officer.

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And then what I realized was by just doing

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that high level work, which they need,

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I was forcing my clients to do all the day to day

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in the transactions and be the face of HR.

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All I was really doing was the strategy and the advising

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and the counseling and coaching, whatever that looks like.

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I was only doing that part.

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And I was kind of expecting them to do the day to day.

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And so I think back then, I was coming out

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of corporate very burned out.

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And I was really only worried about myself.

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And so I was really pretty kind of content.

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So my vision at that point was like,

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no, I'm just going to be a solopreneur,

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fractional chief HR officer.

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And then when I had this epiphany

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that I'm forcing my clients to do something

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that that's all I've ever done in my career

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is build and lead HR teams.

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It was like this huge epiphany, like, why am I

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telling them to do it when that's all I've ever done?

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And so now the vision is to help as many small business owners

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as I can to, as we can, because now it's a team, right?

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As we can to navigate all of the problems and the stress

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and the pain points that people have with managing and leading

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humans and all of the compliance needs that HR and payroll has.

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So yeah, as many as we can.

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You know, I say wow is because I am, the little bit about me,

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I'm a real estate agent full time.

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And I'm reading this book.

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And there's a book talks about hiring people.

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And in my mind, I'm like, OK, I get that one, then I need two.

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And then I get that two, then I'm going to need three.

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And so with that being said, and I'm

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thinking as a solopreneur and an entrepreneur,

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we as business owners are so conflicted with where do we go?

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How do we hire?

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What do we do?

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What happens if we hire someone that's not very good

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or that aligns with our vision and our goals?

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So human smarts is just smarts to no longer

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need to hire other humans.

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Yeah.

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I mean, you need a team.

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You need an organizational structure.

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But that's what we do.

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So that's one of the first things I do is like,

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I ask the same question you do.

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What's your vision?

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Right?

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And then we can figure out how are we going to get there?

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What kind of people do we need on our team to get there?

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And what does that structure look like?

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What does the cadence of that hiring look like?

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What's it going to cost us?

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How expensive are these people?

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And what kind of profit do we need off of their time?

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And then we have a talent plan.

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Right?

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And then we get to execution.

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Right?

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So organizational design is just in my heart.

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And I understand.

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I'm a business junkie at heart.

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So some people think I'm more like a business

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person in a fair clothing.

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And so I get business.

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And I can translate what's in your brain

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in terms of vision into people.

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So yeah, it's such a fun part of that first.

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And I do work with startups on employee number one.

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And it's really fun to kind of pick everything out

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of their brain and give them a plan.

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Well, not even just that.

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I'm just thinking, again, my brain

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tends to go when I hear things like this because I have not

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had a podcast with anyone like this as of yet.

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So Ms. Karen, you are my first.

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So I'm blown away.

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And all these things are going through my head.

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And I'm just like, what?

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Yeah.

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I appreciate that.

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Yes.

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And so with that being said, sometimes entrepreneurs

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or leaders or business owners don't have any clue where to go

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or what to do next.

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They just have this vision.

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So you ask the vision.

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And then you get an idea of that vision.

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And then it's more like a consultation kind of thing.

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And then you guys both decide what

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you need to do in order to work.

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I mean, so I work with industries across everything

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pretty much.

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And so I get a sense of, OK, so what roles do you

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because they're the subject matter expert.

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They've been in this industry for a long time.

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I'm like, what kind of roles does that look like?

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And then what capacity do those roles look like?

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And then how do we build out so you have,

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because most business owners, they don't do generally.

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They're not financial people.

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They're not HR people.

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They're not marketing or sales people.

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And so how do we have the people that are the subject matter

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experts?

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That's the client delivery and all the things that you serve.

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But also, how do you build people around you

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to do the things that's not what you got into business to do?

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And there's people like me who are in the sales space,

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the marketing space, the accounting and finance kind

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of space.

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But we do it fractionally.

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And it makes a lot of sense for these small businesses that

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can't have a whole team of their own.

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They don't have the revenue for that.

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But can you have people who have deep, deep expertise

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at a fraction of the cost?

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That's kind of the whole point.

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So what field are most of your clients in?

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So most of my business is referral.

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And I am really terrible about saying no.

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So my clients are really, really wide.

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So I have everything from two utility companies

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to a community college to biotech manufacturers,

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cosmetics manufacturers, CPA firms, and insurance agents,

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kind of all over the place.

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I mean, honestly, if you have a team, then we do it.

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So we don't dabble a lot in the union space,

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simply because I don't have a lot of experience

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in the unionized environments.

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But there's a lot of business out there that's not union.

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Yeah, so you were a solo entrepreneur.

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And now you have a team.

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Yes.

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How did you get started?

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That's a great question.

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So I spent 25 years in corporate leading and building HRT.

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And the last company I was at was a large Jim Iponder company.

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And I was doing leadership in HR and facilities.

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And when you get into roles in companies that big,

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it ends up being only about legal and risk mitigation.

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And that's not why I picked my profession.

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They're all things that I have to keep my eye on,

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because I'm not going to let my clients get into trouble.

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But they aren't things that get me out of.

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And so I needed to get back to a version of HR

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that lives at the intersection of humans and business,

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because I help businesses understand humans,

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and I help humans understand business.

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That's what I do for a living.

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And I had to get back to that, a more authentic style of what

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I got into my profession to do.

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Obviously, the table stakes are compliance and legal.

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Forget that.

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But that's not the big stuff for me in HR.

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So I needed to do it in a way with businesses

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that are much more about the humans and the business

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and don't have as much at stake as these Fortune 500 companies

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that have publicly traded.

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There's just a lot more risk there.

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And so, yeah, I've had a blast getting

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into the small business space.

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Wow.

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And so I sort of have this understanding.

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When you said you were at the Fortune 500 company,

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and it was all about compliance and legal,

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well, that was a piece to it.

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But as you're doing right now, it's

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all of those things that probably end up

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with compliance and legal.

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And so if you can handle all of the, I wouldn't say minute,

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but the things that may not seem like they matter,

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you'll never make it to that space.

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And so I can see how you felt like, hey, I'm not

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doing the whole spectrum of this.

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I'm just on the end of this.

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Wow.

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It was almost more like being on the defense.

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I couldn't be proactive.

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It wasn't about that.

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It was just making sure that we were covered.

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Whatever we were doing, whatever we had to do,

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we were covered.

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It was more of a defense mechanism.

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And with small businesses, they're

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super easy to work with in terms of culture and people first

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and how you lead and how you staff things and role clarity

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and performance accountability.

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There's things that I can work with on the front end.

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In small businesses, you can change them by tomorrow.

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These huge organizations are much harder to turn the ship.

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And so it's just so much fun to work with employers that are,

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we can do work in a nanosecond.

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Yeah.

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And see, and as you mentioned, when

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you do have big companies like that,

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it's definitely a bigger challenge

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because it's the hierarchy.

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It's the staircase of who you have to reach.

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You go to the top, what happens to the people at the bottom.

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So I totally get that.

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Communication is always awful in large organizations.

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It just is by default. It's the game of telephone.

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There's not great communication.

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I've never been with a large organization

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that had awesome communication.

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It's just part of what it is.

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But small businesses have the upper hand

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in creating environments for people to thrive.

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And we can do things with employees.

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And she moves an aisle pretty quickly.

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And that will get me up out of bed every day

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of the rest of my working days.

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What held you back?

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25 years.

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And now you've found it.

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Yeah.

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So when you haven't ever done anything

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but be someone else's employee,

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and there's a paycheck rolling in every two weeks,

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well, there's no such thing as job security.

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There's that routine and continuous,

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specifically on the financial side.

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And I had gotten to a pretty big job and a pretty big salary.

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And basically, when you quit that and you start your own gig,

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you go from that to zero.

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And it's one thing if you're not making a lot of money.

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But if you're making a lot of money,

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that cliff is pretty darn big.

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And honestly, I had had a friend put it in my head

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a couple of years before that.

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But I needed to start my own thing.

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And I really resisted pretty heavily for quite some time

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because I was like, I can't jump off the cliff now.

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No, that's crazy.

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And then more and more disenchanted

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I got with the big, maybe we can do this.

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And I finally got set up enough and burned out enough

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and all the things.

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And here we are.

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Yeah.

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And I tell you with how you sound, and I felt that.

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I get protruded through the screen because I'm like,

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oh, preach, Karen.

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Because preach, I'm like, wow.

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And what you said was what it felt like and what

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it looked like, not knowing that if you jump over the cliff,

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that you don't always have to fall.

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You can often fly.

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And so I love how you're choosing to fly, right?

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As scary as it was.

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And as so many entrepreneurs, solopreneurs, or businesses

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that are starting now, it is scary.

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It's very scary.

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It is scary.

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But you have no clue that on the other side of that cliff,

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it may be just a couple of steps, just a step down.

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And then you have something else to go to.

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And so I super duper love that you said that.

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And the passion that you have behind this,

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you can definitely tell that you are

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where you're supposed to be.

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Thank you.

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I so appreciate that.

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Yeah.

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There's a phrase, something to the effect of all your dreams

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are on the other side of your fear, something to that effect.

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And it's true, right?

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You've just got to overcome the fear.

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Yeah.

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And it's interesting because I don't

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think it's the intent, as I'm thinking.

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I don't think it's the intent of companies

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to keep you there by giving you more money so that you don't

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explore your own vision, right?

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And your own businesses.

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I hope that it's not intentional.

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But I tell you, it could keep you there for so long.

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It totally does.

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Yes.

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Totally does.

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They call them golden handcuffs for a reason.

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Usually, it's so that you don't go to another company,

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that you would be leaving too much behind at this company

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to go join another one.

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That's generally the incentive around that.

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But it's not so much about keeping you out

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of creating your own business.

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But I think that there's definitely

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a tide that has changed a lot of people's minds

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about being solopreneur consultants, fractionals,

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whatever that looks like, and saying goodbye

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to all the corporate stuff, for lack of a better term.

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And going it on their own and doing it authentically

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themselves.

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Yes.

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It's a whole different ballgame now.

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And you said you started in 22.

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So even before this, prior to the pandemic,

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I don't believe that there were as many entrepreneurs then

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as there is today.

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And it put us in some kind of place and mindset that says,

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hey, we were just sent home from these corporate offices.

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Some of us got furloughed, laid off.

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They call it laid off.

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But when you're not brought back, you're sort of fired

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and let go.

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Pretty much.

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Yeah.

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So I think that a lot of people did something completely

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different, which I'm sure only helps you to have more business

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at HumanSmart.

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It does.

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I mean, there's a lot of people out there that just want

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to be their solopreneurs.

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And that's totally cool, too.

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There's a lot of that.

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There's also people starting legit businesses that are not

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saying it's not legit to be a solopreneur.

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But it's the team base.

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They're scaling something to be bigger.

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Yeah, there's a lot of that, too.

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So it's so much fun.

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There's so much activity.

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Thank you for being here today.

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I'm really happy that you tuned in to Vision Pros Live.

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I'm looking forward to seeing your reactions as these episodes

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continue to move forward.

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This is going to get more and more fun.

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We'll have more and more engagement as well.

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We'll invite people to participate in the show.

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And thank you for giving us your time and attention.

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Have an excellent time building out your vision

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and becoming a Vision Pro yourself.

