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were speaking about Omlist and you were telling me more about that. Please begin again.

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Yeah, it's essentially a gamified way to making a movie list. So you like kind of Tinder swipe

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through it what you like and dislike and it'll say these are your movies that you liked from your

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favorite all the way to the bottom. And then it compares you against similar users and then

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presents you movies that they love that you haven't seen and vice versa. So it's kind of

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like this collaborative, I don't know, kind of like taste community that is sort of formed.

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And so that Omlist with movies is my first initial version of that because I think there's

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something magical about the things we like and also the things that we prioritize and I wanted

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to find something that I wanted to build something that was more of the spirit of, I don't know,

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finding like minded, I guess, like people but like discovering things through other things. So

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that's why I built Omlist is I think there's something powerful about what we like and I wish

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there was an easier way to find things that we loved and I think, yeah. And it's all movie based,

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correct? It's movie based right now. Yeah. And you know, of course, I'm thinking outside the box,

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as I mentioned, that I would do and I can only relate it, right? And there's no plug for

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for Netflix, right? But they're, they're camp to try to find something that I like is often

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a mix and not necessarily a hit, you know, because I believe that what we do is we, we,

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we find a movie, we go for it, maybe watch 30 minutes of it's like, it doesn't really fit,

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but yet it right, it continues to prefer movies such as the ones I only watched 30 minutes in.

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So with that being said, Omlist would definitely like you said, sort of like a swipe left kind of

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thing, if this is what you're interested in, and therefore the many times that you swipe left or

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right, however that really goes, it's gonna definitely push more towards the liking of what

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you've actually swiped to say that I have interest in. Is that correct? Right. Exactly. I can do that

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better myself. Yeah. All right. Well, when you decided to begin this journey of Omlist,

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tell me about your vision for it. My biggest vision of it is, well, I guess it kind of like,

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it started back in college where like we were, it was my first like couple weeks and I was like,

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really getting into Reddit at that time. I'm a little old. I'm like in my thirties. But when

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Reddit first came out, I thought it was just such a powerful, cool thing. But I never understood why

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it didn't have more of a curated, what's like the word, like a curation based off the things that I

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was liking or voting on. And I wanted to, I also felt like that these things weren't really

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connecting me with other people. You could like join different groups saying like, I really like,

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I don't know, fantasy books and you can find a fantasy book or you really like basket weaving

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and you can find a basket weaving group. But there was nothing that was like kind of taking into the

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fact that you both like fantasy and basket weaving. And is there somebody that also is that? And so

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ultimately what almost is like first and foremost is just to find you great movie recommendations.

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But my ultimate vision of it would be like from movie recommendations to like soulmates. And like

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that would be like my vision of it. And the thing that you're describing with like Netflix, that's

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like really frustrating is what they're using is they're using a lot of like machine learning

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algorithms and AI to essentially say like, you know, Javonka was only watching, I don't know,

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the office for like, you know, one episode and then she went and started watching like,

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Always Be or Maybe or Stranger Things or whatever it was. And then they're trying to like say like,

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okay, there's something, there's some design in that. But like, you could have been watching it

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with a friend, they don't know, you know, one of your like, you know, one of your friend's kids

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could have like turned on something, and it's on your profile. And so they aren't able to actually

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get feedback that's actually that responsive. And also, I feel like they're trying to pick up

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on things that are like, this has children afraid of monsters. And that's like the, you know, the

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through line of what you really like, but I don't think that that's really how it is, or you have

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liked the most, I don't know, like you like any movie with Adam Sandler in it. And it just keeps

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like feeding things like that to you. But like, not all Adam Sandler movies are the same. And it's

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just, I felt like it was just really problematic. And just like their idea that we can break down

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humans down to like keywords. Yeah. Or that we're like ones and zeros, kind of like a computer

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where it's like, well, if you like Brad Pitt, then you'll like all of Brad Pitt is kind of what they

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assume. And I don't think that's how humans operate. And so I wanted to kind of take the magic of what

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we are, and say, what is the thing that indicates what we love most in this world, which is what we

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prioritize, and just simply do that. It's like, you know, it's like what I said, it's like, sometimes

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like our resumes, like show what we've done, but the white of the resume shows like what we were

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between everything. And I think that that's just as indicative with that. And I think the space that

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is around all those movies is kind of who you are. And to say that, like, you know, if if 51st

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Dace is your favorite movie, then Fight Club, and then, I don't know, The Godfather, then you're a

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very interesting person. And that's a very eclectic case of movies. And I think there's something

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really unique about that. And I'm like, who would be the person that's closest to you based just off

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of how your list is? And because I think that the way that we're going is a lot of these tech companies

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are going to want to become like, they're going to want to create your best friend, your like your,

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your, your mentor, your like, who you're dating, they're going to want to be everything to you.

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And they're going to create these personalities, and these like characters in your life, and they're,

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and I think it's going to like crowd out, like interpersonal relationships. And I still think

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there's real value in like humans connecting with other humans and finding value from other humans.

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And I didn't see a lot of apps that were directly doing that, like even like, why is why is Tinder

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and Bumble and Hinge and all of those dating apps are like going really far down, and they're getting

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less and less users, it's because we've been dealing with them for over a decade. And a lot of people

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are saying, I don't think that these things are working. And this experiment is invalid. But also

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on the reverse of that is that a lot of those apps are trying to essentially do what kind of

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like tik tok or Instagram reels does, where it's trying to just get you into this zone where you're

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having something that's good enough, but not good enough to take you off the app. They want you to

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want something they want you to keep swiping. So it's kind of like eating a bag of potato chips,

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where you just keep eating them, because they're not built to be satisfying, but they're they're

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they're built to kind of just feel like you just need one more. And when our entire world is built

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that way, then we don't ever get anything satisfying. And I think like, I want the thing

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that feels satisfying. And I think there's a way to build these apps and like monetize them in a way

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that feels also in line with giving people something that's valuable. And I said, that's what

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almost is that my grandest vision is from like movies to soulmates. I'm really fascinated just

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like, who are the people in the world that are closest to each other? And because I think it

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would reveal a lot about, I don't know, like, where we're born, or like, who our environment is, or

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the fact that we might like something that nobody else around us likes, whether it's anime, or,

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you know, steamy romance novels, or whatever. And we found that on our own. And I'd be curious if

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it was just easier to discover things that we love, and the people that we would bond with over that

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easier. And so that's my, that's my grand vision with on list is, is wanting to help with that.

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So your your the plan is to take on list and expand it to a compatibility app as well to finding

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those who are looking for compatibility and companionship. And one thing that I wrote down,

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I love the potato chip analogy, because where my mind was going is that you can have a bag of potato

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chips, they're gonna all taste good because you bought the bag potato chips, but they're all

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going to be in different sizes. And so the pleasure of those chips, each time you dig in the bag,

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because we're never really looking in there anyway, we're like, right, this is a good one

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covered in, you know, cheese. And this is exactly what I needed to fulfill just for that moment. So

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when I think about your analogy of the potato chip, and where my mind went, and where I'm list is, is,

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okay, would this be like that bag of potato chips, since I've done so much with this,

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that next movie that I may not even know that I would have liked, it's, it's tailored it so

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much to me that it's like, oh, okay, I can watch this. And this is going to, to help me in whichever

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mood that I'm in, right? Because I believe people watch movies based on moves.

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Right. I don't know. I don't know very many. Yeah. And I'm sitting here, like, when I sit down,

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and luckily, you know, we have the opportunity to watch shows which have episodes after episodes,

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which I'm not sure if that's what it is like anymore is to watch a, you know, 22 episodes of

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one, one, you know, one show. With that being said, movies are something completely different

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because I need to be caught in, right? And then I want to end with something great. So I see,

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I see the, the, the journey and the outcome and where this is going. And I'm actually looking

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forward to what it will actually end up because it's, it's completely different. And like you said,

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some of these apps, like you stated Tinder and Bumble and all of that, which were based off of

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really trying to find someone and then I'm, I'm actually gonna do a telltale. I found my husband

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on Plenty of Fish. Oh, amazing. Yeah. 13 years ago, but it was, it was all of my nevus. And I say

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that to say is if you get on there with the intent of it's about, I guess our intentions, right? But

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it's been many, many, many years. You don't want something to fade away that ended, that began

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something so well. So what is the transition into this becoming an app that it doesn't happen to you,

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Kyle? Or to Amos? Yeah. Right. Like how does it, how does it not be something that people don't want

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or it's not working for people? I think, I think a lot of great businesses or a lot of the businesses

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that I've created have all kind of been at their heart questions that I'm curious about from the

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universe. Like, and so my, my main theories or my, my feelings are it's like, how similar are we to

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other people? And how often and how and do we change over time? Yeah. And, and like, how much

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is where we're born indicative of our taste? And also, like, is there something unique about our

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friend circles or our social environments that would keep us away from other people that are

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most similar to us? Do we would we benefit from somebody that's very similar to us or 98% similar

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to us? Or would we not? Is liking things merely like trying to be accepted by a community? Yeah,

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like, I like this music, because my friends like this music, like, chances are, if your friends are

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smokers, you are a smoker, is that we reflect and mirror our environment to belong. And so like,

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is taste simply a community building tool? Or is there something deeper that can happen

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interpersonally? And so if my theory is, is that we're in these social structures where, like, you

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know, you have your friends that like value you and they fill in your life, you're, you know,

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your partner and everything else, then that means that, you know, you probably wouldn't interact

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with another version like you, because you're like the furthest from them socially, because

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another group has their own budget of onta, that's that satisfies that they want. And that means

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that they're really full with what they need and want from them and vice versa. So it's like, it

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kind of like, if you're here, then there's like this giant webbing, and you're like the the nucleus,

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like you're the furthest away from the other people, you're always going to be one to two degrees

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separation from your other most closest compatibility or character kind of build that's in other

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friendships. Like, if we were to think of, you know, like friends, like there's, you know, there's

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a Joey in every group, but there's no two joeys together, right? And I. And so I think with

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onlist, the thing that I'm it mainly comes down to if my theory is correct or not, do we would we

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gain more valuable recommendations from people than from robots? And if we do, then that means

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there's something that's really kind of like, unquantifiable about what our taste is. Because

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a lot of what they've like leaned into is that anything that you say, or you hear in conversation,

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you'll check out, you know, like last year, when I was in New York, everybody was talking about beef,

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there's like beef, beef, and I was just in New York. And when you're on the street, you just

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overhear conversations. And it's just like, Oh, my god, 40% of everybody here is talking about beef.

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And I'm like, Okay, like, let me watch beef. And I was like, Oh, beef is very good. And, and so it

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just kind of, it just that sometimes, like, what it is, is we can have a huge list of books, movies,

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whatever that we want to watch. But if there's some random person that's talking about it, like

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next to you at dinner, you're like, Oh, maybe we should check out Shogun or something like,

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well, you know, we should do that. And so are we also just like, is our attention built off of

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novelty, like this ADHD thing, like, oh, shiny, like, there's something like I heard this two or

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three times, or whenever we learn a new word, we sometimes we somehow hear that word, like three

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times, then over the next couple days, it's like, why does that always happen? Like, what is that?

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It's just like, there's this, like, there's this, like, collective cycle of information that's

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constantly happening. Or is there something that you would love, regardless of time, you know,

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you know, and, and I think, like, that's my main theory. It's like, I don't really know, my my ideal

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is, yes, hopefully, you know, hopefully that it hopefully that, you know, people have taste that

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spans over years and aren't just built with the zeitgeist. But if it's not, then that's just like

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information for me to know. And that helps me inform my next business, my next whatever, or helps

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teach me things about humanity. Like, I've had other businesses that have taught me a ton about

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humanity. And, and I think it's just, I don't know, it's, it's always it's, it's excuses to kind of

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run experiments on my theories about the world. Yeah. And, and, and you said you say excuses, and

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I love that you use that word, but sometimes excuses could be good to dive into, right, to explore.

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When it when it comes to you and the business that you made, and now you're into Omlist,

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what was your most significant learning experience to getting to this point?

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Wow.

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Good question.

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I think one of my biggest learning lessons from

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other businesses I had, I ran a writer's agency for a while. And

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I think that I was like, I'm gonna like freelance writers are so lonely, like we're spread out

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throughout the world, like, why don't I try to like build community where we play like, you know,

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Settlers of Catan like together, or we play like, you know, we do something that's like more

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community oriented and try to build a community digitally. And, and kind of what, what happened

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was wanting the community to sort of show up and say, we're gonna host board game night, or we're

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gonna share music playlists. And, and it and kind of the core of it was relying on people being

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their ideal selves all the time. Yeah. And I think that what I realized during that time is I didn't

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create a lot of space in the business for people to not be their ideal self. Yeah. And so I think

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like that was really sobering to me is I always thought like, if you show up and you have other

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people and you say you really want this, then you'll give your all for this, right? Like you'll do

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anything for it. But if somebody's having like a bad mental health week or month, and then they

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drop the ball, and they can't do that. And then it like, you know, and then they're getting

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resources that other people aren't like, you know, like, it kind of turns into this like

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conundrum of trying to figure out how do I build in accountability, or into a system that when

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people are imperfect. And that's like, like, why there has to be sick days is because it's, it's

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it's unreasonable for us to expect that there that will be able to be at work every day of the year.

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And so it's like, I just hadn't fully thought that. So I think like, it's important in businesses

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to kind of build in the the the ability for it to absorb imperfect times, or if it's like, you know,

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and because nothing can operate perfectly. And I think that was my biggest lesson in businesses.

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It's like, is being more realistic about whatever you feel like the highest ideal is that you can

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reach for maybe also not have the the business hinge on that. And then if it only gets halfway

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there, it's still going to be operable, you know? Yeah, yeah. And it's, it just seems like things

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are just growing and change. You mentioned that earlier, everyone changes. And I believe the

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longer something stays the same, I think there's a team of people or people as in couples or families

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should get to know each other once again, like, hey, are you the same person that I met like five

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years ago? If not, right? What changes have you made within you that I may need to conform in order

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to stay with you? And I believe that that's the way it is in business. I believe that's the way

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it is in keeping something and building the long term of the business. And I think that's

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a long term or a longevity in business and also staying top of mind to everyone, which is, you

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know, you and Omlist and your goal and getting this out there. Is it actively usable or you still

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work on it? Yeah, you know, you can you can Google Omlist and then you'll find the website and you

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can download it on Android or iPhone. Thank you for being here today. I'm really happy that you

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are watching Vision Pros Live. I'm looking forward to seeing your reactions as these episodes

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continue to move forward. It's going to get more and more fun. We'll have more and more engagement

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as well. We'll invite people to participate in the show and thank you for giving us your time

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to do so. And as I mentioned, have an excellent time building out your vision and becoming a

