1 00:00:00,000 --> 00:00:06,760 Welcome to Vision Pros Live and behind the scenes of all of the studio chaos that can 2 00:00:06,760 --> 00:00:08,920 occur and the greatness that can occur. 3 00:00:08,920 --> 00:00:13,800 Keith, you've spoken a couple of events, hundreds of people. 4 00:00:13,800 --> 00:00:16,960 You're in Dallas and Flower Mound, which is a good sign to me. 5 00:00:16,960 --> 00:00:18,320 I'm like, okay, that's awesome. 6 00:00:18,320 --> 00:00:21,360 And Visions, accredited investors, financial hoopla. 7 00:00:21,360 --> 00:00:26,680 I mean, you've carved quite an awesome life out and you're just really authentic already. 8 00:00:26,680 --> 00:00:29,440 So how the heck, what have you done? 9 00:00:29,440 --> 00:00:32,200 What did you do to get to where you are so far? 10 00:00:32,200 --> 00:00:34,880 Oh, gosh. 11 00:00:34,880 --> 00:00:40,680 Real quickly started my career at Deloitte as a CPA in San Francisco. 12 00:00:40,680 --> 00:00:45,080 It is, it was a lot of work. 13 00:00:45,080 --> 00:00:48,960 Moved out here from Dallas where my wife mostly grew up. 14 00:00:48,960 --> 00:00:51,160 My wife is originally from Honduras. 15 00:00:51,160 --> 00:00:55,720 In time we read a book, Robert Kiyosaki, Rich Dad Poor Dad. 16 00:00:55,720 --> 00:00:57,240 Real estate's a good time to get in. 17 00:00:57,240 --> 00:00:58,480 And it just so happened. 18 00:00:58,480 --> 00:01:03,200 I'd like to think it was brilliant, but it was also lucky getting in to real estate in 19 00:01:03,200 --> 00:01:04,200 2010. 20 00:01:04,200 --> 00:01:08,560 So started off with rentals, moved on to hotels and apartments. 21 00:01:08,560 --> 00:01:10,280 And my wife was running that side of the business. 22 00:01:10,280 --> 00:01:15,160 I owned a CPA firm and we were sort of living the dream. 23 00:01:15,160 --> 00:01:17,240 Fast forward to 2015, 2016. 24 00:01:17,240 --> 00:01:23,160 I thought I was going to get a divorce because my whole life was wrapped up into the business. 25 00:01:23,160 --> 00:01:26,400 And so, and I also thought the real estate market was going to crash because you know, 26 00:01:26,400 --> 00:01:28,080 and it goes in seven year cycles. 27 00:01:28,080 --> 00:01:36,560 I was so wrong, but we had an exit and spent the next few years traveling the world. 28 00:01:36,560 --> 00:01:37,560 Wow. 29 00:01:37,560 --> 00:01:40,920 That, you already gave me a bunch of resources by the way. 30 00:01:40,920 --> 00:01:45,880 I mean, those of you listening in, Deloitte, look, good, bad, ugly, et cetera. 31 00:01:45,880 --> 00:01:49,320 When you're a name that's known worldwide, you've done some things, right? 32 00:01:49,320 --> 00:01:50,320 Right. 33 00:01:50,320 --> 00:01:52,840 So Deloitte, Ernst & Young, Bain Capital, et cetera. 34 00:01:52,840 --> 00:01:56,800 There's a lot of, it's a hard process to get involved in companies like that. 35 00:01:56,800 --> 00:01:59,680 So you're working there and you got a base. 36 00:01:59,680 --> 00:02:02,880 Rich Dad Poor Dad, phenomenal, phenomenal resource. 37 00:02:02,880 --> 00:02:07,440 That book is, I don't think it could have done entrepreneurship or would have without 38 00:02:07,440 --> 00:02:11,360 having listened to that book and understand what Robert laid out for us. 39 00:02:11,360 --> 00:02:15,280 I stand on his head and shoulders as a giant like all the time. 40 00:02:15,280 --> 00:02:17,800 So that's awesome. 41 00:02:17,800 --> 00:02:20,760 And then just the vulnerability, man. 42 00:02:20,760 --> 00:02:23,240 Like life's hard. 43 00:02:23,240 --> 00:02:26,240 Marriage is difficult. 44 00:02:26,240 --> 00:02:29,480 Being on the same page, then you did the world travels. 45 00:02:29,480 --> 00:02:34,480 This is the type of story that I'm always cautious with as a leader, but it's also the 46 00:02:34,480 --> 00:02:37,720 type of story that I know a lot of people listening in yearn for. 47 00:02:37,720 --> 00:02:44,760 And I was, wow, okay, the marriage stayed intact, the ability to travel and yet the 48 00:02:44,760 --> 00:02:50,400 humility to recognize that the blessing of being able to enter the market at the right 49 00:02:50,400 --> 00:02:57,600 time and you're not professing these external realities as though you're entitled to them 50 00:02:57,600 --> 00:03:05,240 or as though you are the sole purpose and cause of just how great life has been. 51 00:03:05,240 --> 00:03:06,840 I know I went on a tangent. 52 00:03:06,840 --> 00:03:09,840 I'd love to hear your assessment of breaking down what I said. 53 00:03:09,840 --> 00:03:13,360 What do you see in the market with visionaries and entrepreneurs? 54 00:03:13,360 --> 00:03:16,960 And I'm going to say it. 55 00:03:16,960 --> 00:03:19,840 How as entrepreneurs do we get? 56 00:03:19,840 --> 00:03:26,040 How do we become more balanced in our approach of talking about our accolades, our growth 57 00:03:26,040 --> 00:03:30,400 and kind of own the moment of visionary leadership? 58 00:03:30,400 --> 00:03:34,920 Because I see a lot of people pulling the wool over people's eyes in the market and 59 00:03:34,920 --> 00:03:38,800 convincing people to do things that aren't necessarily safe paths. 60 00:03:38,800 --> 00:03:40,920 You might exploring that with us. 61 00:03:40,920 --> 00:03:45,600 Yeah, I think it starts with humility. 62 00:03:45,600 --> 00:03:50,640 And when I feel like I've got everything going for me and I can't make a mistake, that's 63 00:03:50,640 --> 00:03:53,840 often when I make the biggest mistakes. 64 00:03:53,840 --> 00:03:59,720 And it also means surrounding myself with people that can hold me accountable. 65 00:03:59,720 --> 00:04:05,440 And frankly, probably one of my toughest times was after I sold the CPA from I went from 66 00:04:05,440 --> 00:04:11,360 hundreds of what felt like important people needing me all the time to crickets and then 67 00:04:11,360 --> 00:04:17,600 trying to start my new business now in 2019, I had nobody respond for the first three to 68 00:04:17,600 --> 00:04:18,600 six months. 69 00:04:18,600 --> 00:04:21,160 I thought I was just going to put an ad out there and everybody's just going to flock 70 00:04:21,160 --> 00:04:22,960 to see me. 71 00:04:22,960 --> 00:04:31,320 And since then, having working on something new means that there are new lessons to learn 72 00:04:31,320 --> 00:04:32,440 along the way. 73 00:04:32,440 --> 00:04:35,000 And I am still learning, still growing. 74 00:04:35,000 --> 00:04:43,800 And as a leader with employees, it means that there's a balance between showing vision and 75 00:04:43,800 --> 00:04:50,080 also having the humility to share that vision with them and get their feedback and take 76 00:04:50,080 --> 00:04:54,320 hard criticism, critical constructive criticism. 77 00:04:54,320 --> 00:04:55,520 I love that. 78 00:04:55,520 --> 00:05:00,440 That's again, it kind of like it highlights a lot of the things that I see visionaries 79 00:05:00,440 --> 00:05:03,640 overlook constantly. 80 00:05:03,640 --> 00:05:05,240 And I love that. 81 00:05:05,240 --> 00:05:08,480 So one of my friends, Cesar Torres, he talks about the difference in the pretenders in 82 00:05:08,480 --> 00:05:13,160 the market and the contenders and the reality that there are far fewer contenders. 83 00:05:13,160 --> 00:05:19,080 We speak to you, those who lean towards the contenders, those who lean towards this humility. 84 00:05:19,080 --> 00:05:24,880 And I don't want to box you in, but your story just reminded me of one of my favorite Mickey 85 00:05:24,880 --> 00:05:27,720 Mouse cartoons growing up. 86 00:05:27,720 --> 00:05:28,720 What goofy? 87 00:05:28,720 --> 00:05:29,720 Right, right. 88 00:05:29,720 --> 00:05:30,720 There you go. 89 00:05:30,720 --> 00:05:33,360 The Prince and the Popper. 90 00:05:33,360 --> 00:05:38,760 So there's this old story of a prince and a pauper who happen to look identical and 91 00:05:38,760 --> 00:05:41,160 a pauper being a peasant. 92 00:05:41,160 --> 00:05:44,440 And they switched places in life. 93 00:05:44,440 --> 00:05:50,200 And so the prince had the opportunity to see what life was like, not as a prince. 94 00:05:50,200 --> 00:05:55,280 And the peasant had the opportunity to see what life was like as a prince. 95 00:05:55,280 --> 00:06:00,620 And you had this awesome business that was hundreds of employees growing really well. 96 00:06:00,620 --> 00:06:01,620 Then you switch. 97 00:06:01,620 --> 00:06:02,620 You sell the business. 98 00:06:02,620 --> 00:06:06,840 You put a new one and you had an opportunity to see that, oh, it's not like some magic 99 00:06:06,840 --> 00:06:10,480 wand cure, like turn the light on, turn the light off, turn the light on, turn the light 100 00:06:10,480 --> 00:06:11,480 off. 101 00:06:11,480 --> 00:06:12,480 You saw something new. 102 00:06:12,480 --> 00:06:14,200 Most people don't get that experience. 103 00:06:14,200 --> 00:06:20,080 But I'm going to just humbly say I had like five employees and maybe another five to 10 104 00:06:20,080 --> 00:06:21,080 contractors. 105 00:06:21,080 --> 00:06:23,000 So I wasn't I didn't have hundreds. 106 00:06:23,000 --> 00:06:24,000 Okay. 107 00:06:24,000 --> 00:06:26,840 So I thought I heard hundreds on there. 108 00:06:26,840 --> 00:06:27,840 So good. 109 00:06:27,840 --> 00:06:29,240 Thank you for pointing that out. 110 00:06:29,240 --> 00:06:32,160 So you had you have a you had a flowing business. 111 00:06:32,160 --> 00:06:34,600 You had a practice that was just moving. 112 00:06:34,600 --> 00:06:38,840 And then you get introduced to a whole new reality. 113 00:06:38,840 --> 00:06:43,560 And I think a lot of entrepreneurs, a lot of professionals that jump into entrepreneurship 114 00:06:43,560 --> 00:06:45,240 go through the same experience. 115 00:06:45,240 --> 00:06:46,240 Right. 116 00:06:46,240 --> 00:06:51,080 And it can be it can be a painful, wide, wide awakening. 117 00:06:51,080 --> 00:06:53,480 And it can also be something that you enjoy. 118 00:06:53,480 --> 00:06:56,680 So did you enjoy that or did you hate it? 119 00:06:56,680 --> 00:07:03,640 And what what's that like to end up in a situation where there's crickets for six months? 120 00:07:03,640 --> 00:07:05,840 How do you overcome that? 121 00:07:05,840 --> 00:07:15,320 One, when I initially sold my my businesses, commercial real estate and the CPA firm, my 122 00:07:15,320 --> 00:07:24,920 identity was largely tied up in that and feeling important because these wealthy people consistently 123 00:07:24,920 --> 00:07:27,480 wanted my attention. 124 00:07:27,480 --> 00:07:33,660 It was really a lot of that growth that happened in that silence with travel and anybody who's 125 00:07:33,660 --> 00:07:40,200 traveled for a long time will likely realize you can only sit on a beach drinking pina coladas 126 00:07:40,200 --> 00:07:42,760 for so long before that gets boring too. 127 00:07:42,760 --> 00:07:47,920 But out of all that came our first born zone, the boost best souvenir we could have gotten 128 00:07:47,920 --> 00:07:52,120 out of our travels. 129 00:07:52,120 --> 00:07:55,840 And so now we got an almost six year old, almost three year old. 130 00:07:55,840 --> 00:07:58,760 And then starting the new business, I still had energy. 131 00:07:58,760 --> 00:08:00,960 I still wanted to do something. 132 00:08:00,960 --> 00:08:05,160 But what that has meant in starting a new business that's a bit out of the box is I 133 00:08:05,160 --> 00:08:08,280 had to iterate and listen and get feedback. 134 00:08:08,280 --> 00:08:10,480 It wasn't just another CPA business anymore. 135 00:08:10,480 --> 00:08:15,960 It was a and and so there I really had to listen to what the audience needs. 136 00:08:15,960 --> 00:08:20,800 And I had to to an extent have an identity that people believed could help them in that 137 00:08:20,800 --> 00:08:25,480 way and that took some time and it is still we're still working on it. 138 00:08:25,480 --> 00:08:27,200 Yeah, absolutely. 139 00:08:27,200 --> 00:08:32,240 That's still a lot of principles of depth and exploration there. 140 00:08:32,240 --> 00:08:37,160 Do you you have a coach mentor people who guide you on this or how did you figure that 141 00:08:37,160 --> 00:08:38,160 out beyond that? 142 00:08:38,160 --> 00:08:41,760 Or was it rich that poor dad and just applying what Robert said? 143 00:08:41,760 --> 00:08:42,760 You know what? 144 00:08:42,760 --> 00:08:49,060 I found that really hopping around between different coaches and groups for ideas is 145 00:08:49,060 --> 00:08:50,060 really valuable. 146 00:08:50,060 --> 00:08:52,240 I'll go be a part of a mastermind. 147 00:08:52,240 --> 00:08:55,560 I'll be a part of I know they want me to stay always and forever and I've got members that 148 00:08:55,560 --> 00:08:57,400 I want to stay always and forever. 149 00:08:57,400 --> 00:09:02,240 But the truth is you pull different ideas and usually within a year or two, you can 150 00:09:02,240 --> 00:09:07,800 pull out 70 80 percent of what you're going to benefit within that short period of time. 151 00:09:07,800 --> 00:09:11,240 And so there's been different groups along the way that have made a difference. 152 00:09:11,240 --> 00:09:16,440 Robert Kiyosaki was one of them when I was first starting off in this business. 153 00:09:16,440 --> 00:09:18,920 There was a coaching group that I was a part of. 154 00:09:18,920 --> 00:09:23,960 Really ultimately where I have now is I've got and who was an executive coach has really 155 00:09:23,960 --> 00:09:27,480 ultimately joined me in the business because he liked what we were doing. 156 00:09:27,480 --> 00:09:30,160 And so in some ways he's become more of a business partner. 157 00:09:30,160 --> 00:09:33,840 But that is part of what I'm looking for next year is where do I need to go? 158 00:09:33,840 --> 00:09:39,340 What are the big things I need to work on and which coaching groups mentors can help 159 00:09:39,340 --> 00:09:41,600 me take that next step? 160 00:09:41,600 --> 00:09:42,600 That's awesome. 161 00:09:42,600 --> 00:09:47,680 And so those of you listening in that want to apply for that right apply for that's 162 00:09:47,680 --> 00:09:48,880 an important reality there. 163 00:09:48,880 --> 00:09:56,200 So this guy behind me, his name is LeBron James, and he's got probably over 100 coaches 164 00:09:56,200 --> 00:09:57,200 in his life, right? 165 00:09:57,200 --> 00:09:58,800 And all sorts of different aspects. 166 00:09:58,800 --> 00:10:04,520 And what Keith's alluding to is not it's not a matter of being disloyal entrepreneurs, 167 00:10:04,520 --> 00:10:05,520 visionaries. 168 00:10:05,520 --> 00:10:09,120 It's a matter of recognizing that different people provide different solutions at different 169 00:10:09,120 --> 00:10:13,120 capacities during different seasons and different moments. 170 00:10:13,120 --> 00:10:18,620 And so you can be loyal while also having healthy boundaries and recognize that there's 171 00:10:18,620 --> 00:10:20,280 lots of different directions to move. 172 00:10:20,280 --> 00:10:24,360 Now you also talked about the golden handcuffs a little bit. 173 00:10:24,360 --> 00:10:27,480 And so for those of you who've never heard of that term, the golden handcuffs, I had 174 00:10:27,480 --> 00:10:29,040 those lifetime fitness. 175 00:10:29,040 --> 00:10:30,800 I had a marble desk. 176 00:10:30,800 --> 00:10:32,520 I was a single man. 177 00:10:32,520 --> 00:10:37,720 The amount of beautiful women who came through and bought gym memberships from me was amazing. 178 00:10:37,720 --> 00:10:38,960 And I had all these things. 179 00:10:38,960 --> 00:10:39,960 I had air conditioning. 180 00:10:39,960 --> 00:10:43,160 It was a $36 million fitness facility. 181 00:10:43,160 --> 00:10:45,160 I was the man of the club, if you will. 182 00:10:45,160 --> 00:10:47,720 That's what it felt like working there. 183 00:10:47,720 --> 00:10:56,480 And when I decided to leave that, to settle in on one potential relationship, I ended 184 00:10:56,480 --> 00:11:00,560 up in door to door security systems, selling security. 185 00:11:00,560 --> 00:11:02,840 And I had done that in Uruguay for two years. 186 00:11:02,840 --> 00:11:08,620 And so I remember that first day, I felt like I was walking with cinder blocks on my feet 187 00:11:08,620 --> 00:11:10,640 because it was hot. 188 00:11:10,640 --> 00:11:13,320 I was like, all right, I'm used to this. 189 00:11:13,320 --> 00:11:14,880 I miss my office. 190 00:11:14,880 --> 00:11:15,880 Okay. 191 00:11:15,880 --> 00:11:17,640 I'll be all right without this office. 192 00:11:17,640 --> 00:11:18,640 Okay. 193 00:11:18,640 --> 00:11:20,120 Like the leads are coming to me. 194 00:11:20,120 --> 00:11:22,960 I hadn't gotten to my first door yet. 195 00:11:22,960 --> 00:11:26,080 It's like, this is totally different. 196 00:11:26,080 --> 00:11:27,080 What am I doing? 197 00:11:27,080 --> 00:11:29,440 Do I really want this? 198 00:11:29,440 --> 00:11:35,240 So it is whenever you're ready to potentially leave a scenario. 199 00:11:35,240 --> 00:11:40,520 I love that you chose the word identity because of a different book. 200 00:11:40,520 --> 00:11:42,860 You can't teach a kid to ride a bike at a seminar. 201 00:11:42,860 --> 00:11:47,200 First chapter of that book is one of my favorite chapters of any book of all time. 202 00:11:47,200 --> 00:11:53,960 And it talks about your role versus your identity and how to value what I feel is most important 203 00:11:53,960 --> 00:11:59,440 in life, which allows us to make those types of jumps to the uncertainties, to the realities 204 00:11:59,440 --> 00:12:03,960 of things that can drive our life to even greater levels of purpose and focus. 205 00:12:03,960 --> 00:12:06,280 And that's really what the visionary path is all about. 206 00:12:06,280 --> 00:12:09,720 So we've never done an intro like this, by the way. 207 00:12:09,720 --> 00:12:13,640 This is very different, Keith, but you've inspired something and that's key. 208 00:12:13,640 --> 00:12:16,840 I follow my intuition on inspiration. 209 00:12:16,840 --> 00:12:21,600 And I just want to honor you for that because you've unlocked something new. 210 00:12:21,600 --> 00:12:25,160 I want to dive into three resources. 211 00:12:25,160 --> 00:12:30,760 So what are three resources that have gotten you to this point in your journey that other 212 00:12:30,760 --> 00:12:35,240 visionary leaders may benefit from? 213 00:12:35,240 --> 00:12:42,320 If I had to pick probably from the biggest things that I'd want anybody else to read, 214 00:12:42,320 --> 00:12:43,320 there's a couple. 215 00:12:43,320 --> 00:12:44,320 There it goes. 216 00:12:44,320 --> 00:12:51,160 Then Martell, so you're also the first person to go to a bookshelf like me on a show. 217 00:12:51,160 --> 00:12:52,160 Thank you. 218 00:12:52,160 --> 00:12:53,160 I'm not alone. 219 00:12:53,160 --> 00:12:56,920 Who Not How? 220 00:12:56,920 --> 00:13:00,040 By Who Not How? 221 00:13:00,040 --> 00:13:01,440 By Dan Sullivan. 222 00:13:01,440 --> 00:13:05,200 This is about how to scale and pick the right person. 223 00:13:05,200 --> 00:13:11,400 By Back Your Time is the book to read before that and really how to hire in a virtual assistant, 224 00:13:11,400 --> 00:13:17,160 somebody who's truly capable and can take care of what you need. 225 00:13:17,160 --> 00:13:19,000 I'm going to interject on that one. 226 00:13:19,000 --> 00:13:21,400 By Back Your Time by Dan Martell. 227 00:13:21,400 --> 00:13:25,480 Do you know what Dan Martell's hiring Bible is? 228 00:13:25,480 --> 00:13:26,480 I don't. 229 00:13:26,480 --> 00:13:28,040 It's this guy right here. 230 00:13:28,040 --> 00:13:30,320 So we're going to level that up. 231 00:13:30,320 --> 00:13:34,560 Hiring On Purpose by Max Hansen and Brian Moore. 232 00:13:34,560 --> 00:13:39,680 Dan Martell and I were in a mastermind session together and he was answering the question 233 00:13:39,680 --> 00:13:43,680 about how to get me to the next level and he's like, Jackson, I love you, man, and you're 234 00:13:43,680 --> 00:13:45,800 BNF and selfish. 235 00:13:45,800 --> 00:13:47,560 He's like, you're ready to grow. 236 00:13:47,560 --> 00:13:50,520 He said, the book you want to read is Hiring On Purpose. 237 00:13:50,520 --> 00:13:51,840 It's my Bible for hiring. 238 00:13:51,840 --> 00:13:52,840 So good. 239 00:13:52,840 --> 00:13:54,600 I'm liking this trend. 240 00:13:54,600 --> 00:13:55,600 What's next? 241 00:13:55,600 --> 00:14:03,520 The last one that made an impact on me was Life and Air by Steve Cook. 242 00:14:03,520 --> 00:14:06,800 So not millionaire, but how to get the most out of life. 243 00:14:06,800 --> 00:14:12,840 And it was really an initial prioritization about me not just going after the money. 244 00:14:12,840 --> 00:14:17,280 So I could have stayed in the CPA role, could have continued to grow real estate, but I 245 00:14:17,280 --> 00:14:22,280 had been around enough eight, nine figure net worth people to know that more money did 246 00:14:22,280 --> 00:14:24,280 not mean more happiness. 247 00:14:24,280 --> 00:14:28,080 And so this was part of what straightened it out is what do I truly want? 248 00:14:28,080 --> 00:14:33,080 So what I'm doing now, yes, I make money, but it's not the primary purpose of what I'm 249 00:14:33,080 --> 00:14:34,080 doing. 250 00:14:34,080 --> 00:14:38,240 If it was, I do things very differently that would yield me a much stronger result. 251 00:14:38,240 --> 00:14:40,680 But my goal now is impact. 252 00:14:40,680 --> 00:14:42,280 And so there's some things I do differently. 253 00:14:42,280 --> 00:14:46,640 So there are no conflicts of interest in the way I do things that allows me to hopefully 254 00:14:46,640 --> 00:14:49,240 have a larger impact on more people. 255 00:14:49,240 --> 00:14:50,240 Awesome. 256 00:14:50,240 --> 00:14:51,240 Okay. 257 00:14:51,240 --> 00:14:54,220 Our overlap now is just nuts, my friend. 258 00:14:54,220 --> 00:14:56,760 And I'm a big fan of what you talked about. 259 00:14:56,760 --> 00:14:59,120 The money is a vehicle, right? 260 00:14:59,120 --> 00:15:03,700 And depending on the amount of money we have, we have a bigger vehicle or a faster one. 261 00:15:03,700 --> 00:15:06,980 And so it's helping us get to different destinations. 262 00:15:06,980 --> 00:15:10,840 But for me and you, it's not the destination. 263 00:15:10,840 --> 00:15:17,120 And Jason Mojo, Dr. Jason Mojo is the life and air guy as well. 264 00:15:17,120 --> 00:15:19,200 So what's his relationship with Steve Cook? 265 00:15:19,200 --> 00:15:21,440 I don't know, but I do know Jason. 266 00:15:21,440 --> 00:15:23,200 Oh, you know, Jason. 267 00:15:23,200 --> 00:15:24,200 Okay. 268 00:15:24,200 --> 00:15:29,320 So Jason, Austin was entrepreneur of the year of, of, um, Oh, what's your name now? 269 00:15:29,320 --> 00:15:30,320 Not infusion soft. 270 00:15:30,320 --> 00:15:31,320 It's now keep. 271 00:15:31,320 --> 00:15:32,320 Yes. 272 00:15:32,320 --> 00:15:35,920 So, and he looks like, um, Mark Wahlberg. 273 00:15:35,920 --> 00:15:37,520 So I gave him a hard time about that on the show. 274 00:15:37,520 --> 00:15:40,480 I was like, dude, I shouldn't say a hard time, you know, 275 00:15:40,480 --> 00:15:43,980 So he works with Steve, Steve Cook in life and error. 276 00:15:43,980 --> 00:15:48,400 So I was in Steve's for a while, personal mastermind for three years. 277 00:15:48,400 --> 00:15:52,360 That helps straighten out some personal stuff and give me a start in some business stuff. 278 00:15:52,360 --> 00:15:53,360 Cool. 279 00:15:53,360 --> 00:15:54,360 All right. 280 00:15:54,360 --> 00:15:55,360 All right. 281 00:15:55,360 --> 00:15:58,400 These are fantastic, um, recommendations. 282 00:15:58,400 --> 00:16:01,440 At least I've, I've enjoyed these leaders. 283 00:16:01,440 --> 00:16:03,160 And this is the well, right? 284 00:16:03,160 --> 00:16:07,020 The water that you're getting out of this, the books is big, but who built the well? 285 00:16:07,020 --> 00:16:09,960 These leaders, I highly recommend, um, connecting with them as well. 286 00:16:09,960 --> 00:16:13,000 So Keith, thank you for exploring, uh, those values. 287 00:16:13,000 --> 00:16:14,720 We're going to come back in just a minute. 288 00:16:14,720 --> 00:16:19,680 We'll dive into the vision at large and, um, you can start thinking through in your case, 289 00:16:19,680 --> 00:16:26,680 Keith, I want to give you exploratory command of saying, Jackson, these are the questions 290 00:16:26,680 --> 00:16:31,200 that I wish others would ask me when I'm on these shows because I'm really enjoying the 291 00:16:31,200 --> 00:16:32,240 depth that we're getting to. 292 00:16:32,240 --> 00:16:34,120 So we'll be right back after the break. 293 00:16:34,120 --> 00:16:35,120 Vision pros. 294 00:16:35,120 --> 00:16:37,440 If you've got a question, feel free to throw it in the comments as well. 295 00:16:37,440 --> 00:16:41,360 Even if it's post alive experience, of course, we'll circle back and we'll make sure that 296 00:16:41,360 --> 00:16:45,840 we address those and probably do some loom videos to, uh, to dive into it. 297 00:16:45,840 --> 00:16:46,840 All right. 298 00:16:46,840 --> 00:16:49,960 Welcome in to vision pros live with Jackson Callum. 299 00:16:49,960 --> 00:16:50,960 I'm your show host. 300 00:16:50,960 --> 00:16:56,200 We will be doing interviews for visionary entrepreneurs and guest leaders who are building fantastic 301 00:16:56,200 --> 00:16:59,200 visions out there. 302 00:16:59,200 --> 00:17:07,240 Hey, what's up everybody. 303 00:17:07,240 --> 00:17:09,000 Welcome into another episode of vision pros live. 304 00:17:09,000 --> 00:17:12,440 I'm your show host, Jackson Callum, founder and CEO of first-class business. 305 00:17:12,440 --> 00:17:16,840 And I'm excited to dive even further into what Keith Blackborg is up to. 306 00:17:16,840 --> 00:17:20,040 Uh, there's, uh, he said it, the key is humility. 307 00:17:20,040 --> 00:17:22,440 Uh, he lives and breeds it. 308 00:17:22,440 --> 00:17:25,760 He has a lot of reasons to not do so. 309 00:17:25,760 --> 00:17:32,760 And most people in his situation, circumstance, uh, environment don't know what humility is. 310 00:17:32,760 --> 00:17:34,240 Don't know how to leverage it. 311 00:17:34,240 --> 00:17:38,520 My friends, it's one of the most misunderstood virtues in our language. 312 00:17:38,520 --> 00:17:42,160 And my hope is that we will inspire you today to dive in deeper into what is it? 313 00:17:42,160 --> 00:17:48,620 How can you, how can you maximize your strengths and your superpowers by understanding how 314 00:17:48,620 --> 00:17:50,500 to cultivate humility in your own lives? 315 00:17:50,500 --> 00:17:55,360 So listen for that as Keith and I continue to talk before I bring him back on stage though, 316 00:17:55,360 --> 00:17:57,960 a couple of other resources that we recommend for you. 317 00:17:57,960 --> 00:18:02,960 One being hardtokill.org with Dave Morrow, uh, hard to kill. 318 00:18:02,960 --> 00:18:07,880 Uh, Dave is on a mission to help a hundred thousand veterans lose 2 million pounds collectively. 319 00:18:07,880 --> 00:18:12,160 Um, he's getting ready to expand and build that goal to the even next level. 320 00:18:12,160 --> 00:18:16,880 If you know somebody who has served, um, in the military, well, when they come back from 321 00:18:16,880 --> 00:18:19,040 their service, life changes dramatically. 322 00:18:19,040 --> 00:18:22,400 They don't have the same routines and the same access to resources. 323 00:18:22,400 --> 00:18:27,080 And Dave's here to help provide a community where they can get back on track with feeling 324 00:18:27,080 --> 00:18:30,180 good, looking good and going about and doing good. 325 00:18:30,180 --> 00:18:33,400 And he's also opened this program now to civilians like myself. 326 00:18:33,400 --> 00:18:37,040 I've benefited tremendously from being able to dive in and work out. 327 00:18:37,040 --> 00:18:42,520 Oh, I've had lots of coaches in my path, the path that have helped inspire me, but I managed 328 00:18:42,520 --> 00:18:47,320 to outdo them in terms of staying the skinny fat guy until Dave Morrow. 329 00:18:47,320 --> 00:18:52,520 Dave Morrow was able to help me realize, um, how to inspire me to take great action and 330 00:18:52,520 --> 00:18:54,280 take care of my health at a higher level. 331 00:18:54,280 --> 00:18:58,160 So I'm, I'm eternally grateful for what he's done for me and my kiddos in relation to that. 332 00:18:58,160 --> 00:19:03,000 There's his new book, Harden the F up, uh, no nonsense fitness insights. 333 00:19:03,000 --> 00:19:09,360 And he also is, um, quite a loving individual for having a book title of that magnitude. 334 00:19:09,360 --> 00:19:15,320 So moving into the next piece, opportunities, opportunities for work for Latinos specifically 335 00:19:15,320 --> 00:19:19,080 and opportunities for Indians and opportunities for Filipinos. 336 00:19:19,080 --> 00:19:21,080 This is our own homegrown platform. 337 00:19:21,080 --> 00:19:26,080 Some people would call it a virtual assistant agency, but we don't promote or endorse VA 338 00:19:26,080 --> 00:19:27,080 relationships. 339 00:19:27,080 --> 00:19:28,600 What do we call that? 340 00:19:28,600 --> 00:19:29,600 Virtual abuse. 341 00:19:29,600 --> 00:19:30,920 I don't believe in it. 342 00:19:30,920 --> 00:19:33,600 I think we need to take care of the individuals who are on our team. 343 00:19:33,600 --> 00:19:35,840 We need to help them get to their next levels. 344 00:19:35,840 --> 00:19:40,460 We need to show them that not only are we asking them to love and be patient and persistent 345 00:19:40,460 --> 00:19:43,000 and consistent and reliable, we need to do that with these relationships. 346 00:19:43,000 --> 00:19:47,000 What we're doing is providing free training to virtual assistants out there or digital 347 00:19:47,000 --> 00:19:49,080 ambassadors as we call them. 348 00:19:49,080 --> 00:19:54,160 And the goal is to help them within a 90 day period become super rock stars when it comes 349 00:19:54,160 --> 00:19:59,400 to helping businesses with growth, but to also know how to recognize companies that 350 00:19:59,400 --> 00:20:02,560 are going to honor their goals and what they're up to and doing. 351 00:20:02,560 --> 00:20:06,560 So if you know, a Latino leader specifically, we do have our show where they can come on 352 00:20:06,560 --> 00:20:10,600 and talk about their inspiring story of how they've gotten to where they are. 353 00:20:10,600 --> 00:20:14,460 And we would love to be connected to other Latino, Filipino, Indian leaders and anybody 354 00:20:14,460 --> 00:20:18,040 else who might want to take this to yet another country abroad. 355 00:20:18,040 --> 00:20:21,540 We're bridging the economic gap between North America, South America and rest of world. 356 00:20:21,540 --> 00:20:24,360 And that's what we live and stand for in our entities. 357 00:20:24,360 --> 00:20:27,160 So then there's the project, the water project, excuse me. 358 00:20:27,160 --> 00:20:31,200 We're not affiliated with the water project, but I do love what they're up to. 359 00:20:31,200 --> 00:20:35,160 They're helping millions of people gain access to clean drinking water, a resource that I've 360 00:20:35,160 --> 00:20:36,720 taken for granted my entire life. 361 00:20:36,720 --> 00:20:38,880 I've never been thirsty, not truly. 362 00:20:38,880 --> 00:20:42,800 And these kids go and fetch water from who knows where for their communities. 363 00:20:42,800 --> 00:20:47,000 While the water project steps in, helps these communities create what's called a sand dam 364 00:20:47,000 --> 00:20:53,900 or borehole well in order to drive clean source of filter sources of water to these communities. 365 00:20:53,900 --> 00:20:58,200 My hope is that you either contribute to this and get to see one of those projects come 366 00:20:58,200 --> 00:21:00,160 to fruition for yourself. 367 00:21:00,160 --> 00:21:04,980 Or if you're not in a position to financially help out, maybe consider having a lunchtime 368 00:21:04,980 --> 00:21:09,520 or dinnertime conversation with the people in your life about what this means. 369 00:21:09,520 --> 00:21:14,240 I see these kids celebrating water the way my kids celebrate Christmas day. 370 00:21:14,240 --> 00:21:17,280 And it reminds me that we've got a billion people out there in this world that help. 371 00:21:17,280 --> 00:21:21,280 So my hope is that you join me in that effort, whether it's spreading the word or contributing 372 00:21:21,280 --> 00:21:22,400 yourself. 373 00:21:22,400 --> 00:21:23,400 And thanks for hearing me out. 374 00:21:23,400 --> 00:21:26,520 Without further ado, let's get back to helping you all on your visions. 375 00:21:26,520 --> 00:21:31,760 Keith Blackboard, thank you so much for being here at Vision Pros Life. 376 00:21:31,760 --> 00:21:32,760 Thanks for having me. 377 00:21:32,760 --> 00:21:35,240 That's a great mission, by the way. 378 00:21:35,240 --> 00:21:36,240 Love their mission. 379 00:21:36,240 --> 00:21:37,240 I love what they're up to. 380 00:21:37,240 --> 00:21:39,200 So thank you for acknowledging that. 381 00:21:39,200 --> 00:21:42,600 I think our mission is a great one too today. 382 00:21:42,600 --> 00:21:47,480 You've carved out certain successes in life and you're gravitating towards principles 383 00:21:47,480 --> 00:21:52,320 that I don't hear people just naturally talk about right off the bat when they meet somebody. 384 00:21:52,320 --> 00:21:54,240 So I want to explore that at depth. 385 00:21:54,240 --> 00:21:59,280 Keith, what are some of the best things we can do to help inspire other visionaries move 386 00:21:59,280 --> 00:22:00,280 forward? 387 00:22:00,280 --> 00:22:06,800 I want to tie that to, guys, finding somebody who understands finances and financial depth 388 00:22:06,800 --> 00:22:11,360 and is building what Keith is building, run towards him. 389 00:22:11,360 --> 00:22:13,120 Figure out how he can help you in your life. 390 00:22:13,120 --> 00:22:16,040 You've got all the links to get access to what he's up to. 391 00:22:16,040 --> 00:22:19,840 So I'm going to let this be kind of an open form topic for you, Keith. 392 00:22:19,840 --> 00:22:21,320 What do we need to be asking you? 393 00:22:21,320 --> 00:22:25,640 What can we learn about financial journeys, founding companies that we may be overlooking 394 00:22:25,640 --> 00:22:27,860 and may not get elsewhere? 395 00:22:27,860 --> 00:22:34,000 You know what's interesting about your question is it naturally makes me the sage on the stage. 396 00:22:34,000 --> 00:22:35,200 And I can be that role. 397 00:22:35,200 --> 00:22:38,120 I do do that role when I'm running my own events. 398 00:22:38,120 --> 00:22:42,760 But really, the role I like to be in is when I get to walk alongside people. 399 00:22:42,760 --> 00:22:49,640 And so the greatest growth is when you are able to have those conversations, meet people 400 00:22:49,640 --> 00:22:53,440 where they're at and understanding their specific challenges. 401 00:22:53,440 --> 00:22:57,040 And some of that is just listening with compassion. 402 00:22:57,040 --> 00:23:02,600 And then beyond that, there's a lot of people that get confused about what their vision 403 00:23:02,600 --> 00:23:03,600 is. 404 00:23:03,600 --> 00:23:04,600 Should I be doing this? 405 00:23:04,600 --> 00:23:05,600 Should I be doing that? 406 00:23:05,600 --> 00:23:08,920 And I think it all starts with having a clear vision. 407 00:23:08,920 --> 00:23:13,800 And once you have that, you can align your wealth growth or your work or whatever it 408 00:23:13,800 --> 00:23:16,040 is along with that vision to help you get there. 409 00:23:16,040 --> 00:23:22,120 And that's really my job is once we know what that vision is, is to help align the wealth 410 00:23:22,120 --> 00:23:26,720 with your desired impact on this world in the next. 411 00:23:26,720 --> 00:23:28,560 Huge, huge, huge, huge. 412 00:23:28,560 --> 00:23:30,360 Have you met Zach Ullman by any chance? 413 00:23:30,360 --> 00:23:31,360 I have not. 414 00:23:31,360 --> 00:23:34,280 You seem super connected to a bunch of people I need to meet. 415 00:23:34,280 --> 00:23:35,280 I need to. 416 00:23:35,280 --> 00:23:40,840 I couldn't I could not win in life without the great people beside me. 417 00:23:40,840 --> 00:23:44,240 And so I meet them through this podcast and other other means in life. 418 00:23:44,240 --> 00:23:50,040 I mean, I can meet somebody at a gas station and find out how one, how can I be a best 419 00:23:50,040 --> 00:23:51,040 service to them? 420 00:23:51,040 --> 00:23:56,880 You know, to do they have something of value that's going to uplift their people in my 421 00:23:56,880 --> 00:23:57,880 life as well? 422 00:23:57,880 --> 00:24:03,040 So I don't naturally turn to gas stations for those opportunities. 423 00:24:03,040 --> 00:24:06,560 But you know, I don't pass up the opportunities as they come. 424 00:24:06,560 --> 00:24:07,560 So I mentioned him. 425 00:24:07,560 --> 00:24:12,100 He is, you know, more or less a direct competitor of yours. 426 00:24:12,100 --> 00:24:17,040 And he's somebody you're both people that I now trust in this conversation where I'm 427 00:24:17,040 --> 00:24:18,040 like, OK. 428 00:24:18,040 --> 00:24:24,160 In the case of my vision, I'm probably going to need a few hundred versions of you and 429 00:24:24,160 --> 00:24:29,120 Zach to bridge that economic gap between North America, South America, rest of the world, 430 00:24:29,120 --> 00:24:30,120 maybe even a few thousand. 431 00:24:30,120 --> 00:24:33,920 You know, that's a big project on the flip side. 432 00:24:33,920 --> 00:24:38,920 I want all you visionaries out there to know how to quickly go find the right people to 433 00:24:38,920 --> 00:24:44,040 interview because Zach and Keith are not a dime a dozen. 434 00:24:44,040 --> 00:24:50,080 It is very hard to find people who are so focused on the principles yet also have the 435 00:24:50,080 --> 00:24:52,120 type of expertise that they have. 436 00:24:52,120 --> 00:24:55,840 So I'm going to end up putting you guys in touch so you guys can like two professors, 437 00:24:55,840 --> 00:24:59,120 you know, like going at it on a chalkboard and seeing how you overlap. 438 00:24:59,120 --> 00:25:06,600 But yeah, that's um, you're like an amazing debate podcast or discussion podcast at some 439 00:25:06,600 --> 00:25:09,920 point we are going to be doing open. 440 00:25:09,920 --> 00:25:12,120 What are those called? 441 00:25:12,120 --> 00:25:13,120 Help me out here. 442 00:25:13,120 --> 00:25:15,160 I'm going to be moderating panels next year. 443 00:25:15,160 --> 00:25:17,080 We're probably going to do one per quarter. 444 00:25:17,080 --> 00:25:21,640 And I think this is one of the most important panels that vision that visionary leaders 445 00:25:21,640 --> 00:25:24,280 can understand because let's just face it. 446 00:25:24,280 --> 00:25:29,080 Visionary leaders, your favorite topic is not finances. 447 00:25:29,080 --> 00:25:32,960 You know, you're not talking about it and you're kind of scared of it. 448 00:25:32,960 --> 00:25:38,600 A lot of times I was I didn't work on becoming a wise steward until very late into the game 449 00:25:38,600 --> 00:25:41,120 and that hurt me many, many times. 450 00:25:41,120 --> 00:25:48,160 So how do we, how do we inspire people, Keith, to not make whimsical decisions, but to think 451 00:25:48,160 --> 00:25:52,680 through what am I thinking about that might be wrong? 452 00:25:52,680 --> 00:25:57,760 I don't even know what question to ask because y'all's expertise is not my expertise. 453 00:25:57,760 --> 00:26:03,080 It's one that comes after my opinion, vision and making sure the vision makes sense. 454 00:26:03,080 --> 00:26:05,080 So help me out. 455 00:26:05,080 --> 00:26:10,600 So let me, let me get one of the most frequent prompts I get, especially from those who are 456 00:26:10,600 --> 00:26:16,720 in the early stages of their wealth journey, financial journey is, Hey, my spouse, my whoever 457 00:26:16,720 --> 00:26:18,800 is spending way too much money. 458 00:26:18,800 --> 00:26:25,440 Can you please go talk to them and discuss the importance of them getting them on a budget? 459 00:26:25,440 --> 00:26:32,280 And I step back from that and realize either somebody's not being intentional or they might 460 00:26:32,280 --> 00:26:33,800 have different goals. 461 00:26:33,800 --> 00:26:38,200 And so it starts with what is that clear vision of what you want? 462 00:26:38,200 --> 00:26:43,680 And once you, you know what you're going towards, your financing finances naturally aligned 463 00:26:43,680 --> 00:26:44,680 towards it. 464 00:26:44,680 --> 00:26:48,120 So I can try and push people, but that's not very effective as a coach. 465 00:26:48,120 --> 00:26:53,080 I can choose somebody out, whatever again, not very effective, but if they know that 466 00:26:53,080 --> 00:26:58,080 they want something else more than what they're currently spending on, what they're currently 467 00:26:58,080 --> 00:27:03,600 putting effort on, that's going to naturally guide behavior over time more so than any 468 00:27:03,600 --> 00:27:05,380 sort of talking to. 469 00:27:05,380 --> 00:27:08,720 And then once you know where you're going, there's different steps along the way we can 470 00:27:08,720 --> 00:27:14,960 talk about putting money, whether getting your finances order, emergency funds on up 471 00:27:14,960 --> 00:27:20,120 to your first investments, early investments, advanced investments, and then into tax strategy 472 00:27:20,120 --> 00:27:23,200 that complements everything along the way. 473 00:27:23,200 --> 00:27:24,200 That's huge. 474 00:27:24,200 --> 00:27:25,480 I'm going to, I'm going to recap what I heard. 475 00:27:25,480 --> 00:27:31,880 Our budgets as a reflection of our intentionality and our goals. 476 00:27:31,880 --> 00:27:32,880 Yeah. 477 00:27:32,880 --> 00:27:35,160 Oh, that's, that's huge. 478 00:27:35,160 --> 00:27:38,960 And so again, if we're not even keeping the budget, right. 479 00:27:38,960 --> 00:27:40,320 Then we got to start there too. 480 00:27:40,320 --> 00:27:45,460 I mean, I've known where are we spending and why are we, we spend on those aspects. 481 00:27:45,460 --> 00:27:48,240 So now let's go to the more advanced side. 482 00:27:48,240 --> 00:27:52,560 Let's skip spectrums, leave that behind where it's at entrepreneurs, visionaries who are 483 00:27:52,560 --> 00:27:53,560 there. 484 00:27:53,560 --> 00:27:57,600 You might turn this episode off and go start working on that right now, having taken away 485 00:27:57,600 --> 00:27:59,800 what you need for your life. 486 00:27:59,800 --> 00:28:05,920 Let's look at the advanced side, Keith, where, where do we even begin for people who are 487 00:28:05,920 --> 00:28:10,360 more where they got those budgets, you know, figured out maybe they're, they're successfully 488 00:28:10,360 --> 00:28:12,600 financially too. 489 00:28:12,600 --> 00:28:16,240 And they've got a pretty good head on their shoulders leadership wise. 490 00:28:16,240 --> 00:28:17,240 What next? 491 00:28:17,240 --> 00:28:18,240 Yeah. 492 00:28:18,240 --> 00:28:22,580 And, and just one point of comment on the budgets, you get to a point where you've got, 493 00:28:22,580 --> 00:28:26,400 you know what I'm spending $20,000 a month or whatever that is, as long as you're in 494 00:28:26,400 --> 00:28:30,880 the range, you might not need a budget anymore, as long as you are able to, to be in certain 495 00:28:30,880 --> 00:28:31,880 realms. 496 00:28:31,880 --> 00:28:35,400 I don't believe everybody needs one, but if you're spending recklessly, you, it's a great 497 00:28:35,400 --> 00:28:37,640 place to start beyond that. 498 00:28:37,640 --> 00:28:43,260 If you're an entrepreneur, then I like to build everything for sell, meaning I begin 499 00:28:43,260 --> 00:28:44,920 with the end in mind. 500 00:28:44,920 --> 00:28:48,240 And there are certain things we can do to make even service based business sellables. 501 00:28:48,240 --> 00:28:52,520 If I'm going to start a business, I'm going to look at what are the exit multiples I can 502 00:28:52,520 --> 00:28:54,000 get on that business. 503 00:28:54,000 --> 00:28:58,720 If it's only going to be one or two times my gross revenue, maybe, and there's, and, 504 00:28:58,720 --> 00:29:03,480 and if you're primarily doing it for financial reasons, that might not be the business to, 505 00:29:03,480 --> 00:29:04,600 you want to start. 506 00:29:04,600 --> 00:29:09,760 But once you're in that business, we're looking at what are the SOPs, the standard operating 507 00:29:09,760 --> 00:29:14,880 procedures, the team, the contracts, the finances, everything in a line. 508 00:29:14,880 --> 00:29:20,200 And when you start putting intentionality behind that, your business becomes worth more, 509 00:29:20,200 --> 00:29:22,640 you make more and you put less time into it. 510 00:29:22,640 --> 00:29:24,640 And so it gives you options. 511 00:29:24,640 --> 00:29:29,760 These are, these are huge, golden valuable. 512 00:29:29,760 --> 00:29:31,920 I don't want to call them oversimplified truth. 513 00:29:31,920 --> 00:29:34,640 So I'll call them pure truths. 514 00:29:34,640 --> 00:29:40,440 Actually that, that I know because of the time that I've searched for this type of clarity, 515 00:29:40,440 --> 00:29:46,320 like it's so just pointed and clear when I come across people like you and Zach and I'm 516 00:29:46,320 --> 00:29:49,720 like, oh my gosh, this is fantastic. 517 00:29:49,720 --> 00:29:52,240 And I know that most entrepreneurs are searching for it. 518 00:29:52,240 --> 00:29:53,440 So I hope you guys hear it. 519 00:29:53,440 --> 00:29:56,520 Those of you listening in right now, we're going to shift gears completely. 520 00:29:56,520 --> 00:30:00,880 We're going to go into one of my favorite questions. 521 00:30:00,880 --> 00:30:06,120 We can always come back to these topics if we want to, but the topic at hand is about 522 00:30:06,120 --> 00:30:09,800 your powerful lessons that you've learned. 523 00:30:09,800 --> 00:30:11,120 And I'm struggling to find my prompt. 524 00:30:11,120 --> 00:30:13,000 There's the one. 525 00:30:13,000 --> 00:30:19,480 So if this is the last chance that you had to speak to the world, Keith, what powerful 526 00:30:19,480 --> 00:30:22,080 lesson can other visionaries learn from your experience? 527 00:30:22,080 --> 00:30:33,520 I think people get so caught up in just doing life, being busy that they miss the opportunity 528 00:30:33,520 --> 00:30:35,360 to become wealthy. 529 00:30:35,360 --> 00:30:41,200 Now wealthy can mean financial and people do get so busy that they miss that opportunity, 530 00:30:41,200 --> 00:30:46,040 but there can also be other forms of wealth, whether that's rich in relationships, spiritual 531 00:30:46,040 --> 00:30:47,260 wealth. 532 00:30:47,260 --> 00:30:53,080 And so getting clear on what you want to leave behind in this world, what kind of impact 533 00:30:53,080 --> 00:30:57,640 you want to leave behind is going to help you get clear on how you want to spend your 534 00:30:57,640 --> 00:31:00,920 time here on this earth. 535 00:31:00,920 --> 00:31:07,080 People get so caught up in life, just being busy that they miss the opportunity to become 536 00:31:07,080 --> 00:31:08,080 wealthy. 537 00:31:08,080 --> 00:31:09,080 Yeah. 538 00:31:09,080 --> 00:31:16,760 And I'm grateful that you also highlighted on that the different realms of wealth. 539 00:31:16,760 --> 00:31:19,200 It's so easy to get caught up in other things. 540 00:31:19,200 --> 00:31:24,640 We live in a world where we have at our fingertips, all sorts of dopamine, right? 541 00:31:24,640 --> 00:31:32,620 All sorts of opportunity to, and one truth that you shared, you said we might not need 542 00:31:32,620 --> 00:31:33,620 a budget. 543 00:31:33,620 --> 00:31:40,240 I have never heard a financial advisor or financial planner say that ever. 544 00:31:40,240 --> 00:31:45,080 Now I don't go around quizzing financial people all day long, right? 545 00:31:45,080 --> 00:31:48,840 But I've been in business long enough, I've seen enough stages, I've heard enough coaches 546 00:31:48,840 --> 00:31:50,760 and gurus, et cetera, talk. 547 00:31:50,760 --> 00:31:57,840 I've never heard somebody give that permission to the audience. 548 00:31:57,840 --> 00:32:06,360 And that to me, it goes back to this quote of becoming wealthy, right? 549 00:32:06,360 --> 00:32:10,880 Figuring out what does wealth represent? 550 00:32:10,880 --> 00:32:13,000 What a blessing too. 551 00:32:13,000 --> 00:32:20,120 Please stop, spend some time thinking through what do I actually want out of life? 552 00:32:20,120 --> 00:32:22,920 What does wealth mean to me? 553 00:32:22,920 --> 00:32:28,320 And then start creating a plan that's not some Harvard scholar who told me to do it 554 00:32:28,320 --> 00:32:32,600 or told me that I had to do it, but what's really right for me? 555 00:32:32,600 --> 00:32:39,120 How do people, how would you recommend people approach wealth, the successful ones, right? 556 00:32:39,120 --> 00:32:40,120 I'm already successful. 557 00:32:40,120 --> 00:32:41,320 I'm in my golden handcuffs. 558 00:32:41,320 --> 00:32:45,080 I may not even feel it or recognize it because things are going so well. 559 00:32:45,080 --> 00:32:48,880 How do we clap to get them to listen and hear? 560 00:32:48,880 --> 00:32:52,760 Do you know what wealth is for yourself? 561 00:32:52,760 --> 00:33:00,560 I think it's that very question is just once again, it coming back to the vision, asking 562 00:33:00,560 --> 00:33:06,500 them if they know if they're living the dream they want to have and sometimes realizing 563 00:33:06,500 --> 00:33:11,280 that life, you only get one life to live and there will always be opportunities. 564 00:33:11,280 --> 00:33:19,520 Costs, but to the extent that you can be intentional about that vision for me, Q4 each year is 565 00:33:19,520 --> 00:33:20,720 when I slowed down. 566 00:33:20,720 --> 00:33:22,080 I'm trying to wrap up. 567 00:33:22,080 --> 00:33:27,680 I'm reflecting on what I want for next year and also getting clarity on who I want to 568 00:33:27,680 --> 00:33:28,980 spend time with. 569 00:33:28,980 --> 00:33:29,980 It's the seasons. 570 00:33:29,980 --> 00:33:35,600 I've got a couple of young boys and reevaluate what I want for next year. 571 00:33:35,600 --> 00:33:40,100 This is, I feel like a marathon, not a sprint. 572 00:33:40,100 --> 00:33:42,000 And so I want to enjoy the journey. 573 00:33:42,000 --> 00:33:46,360 And that's the most important thing for me is enjoying the journey because the destination 574 00:33:46,360 --> 00:33:49,040 is the same for all of us. 575 00:33:49,040 --> 00:33:51,820 Huge chapter five of this book. 576 00:33:51,820 --> 00:33:55,320 This book got lost to the ages. 577 00:33:55,320 --> 00:33:59,240 There's an old book that people actually really do love. 578 00:33:59,240 --> 00:34:06,520 Most of them read it's called as a man thinketh by James Allen and somebody in 2000, it must 579 00:34:06,520 --> 00:34:12,200 have been 2007 when somebody realized that James Allen had written 18 other books that 580 00:34:12,200 --> 00:34:13,840 nobody had ever heard of. 581 00:34:13,840 --> 00:34:21,720 And they compiled one chapter from each into this and chapter five is resolutions. 582 00:34:21,720 --> 00:34:26,120 Most people that you hear out there, if you go look at the meme world or you go look at 583 00:34:26,120 --> 00:34:31,820 Tik Tok and stuff, I see a lot of people talking about goals as being the problem or resolutions 584 00:34:31,820 --> 00:34:33,280 as being the problem. 585 00:34:33,280 --> 00:34:39,320 And they turn a virtue into a negative. 586 00:34:39,320 --> 00:34:42,800 But I love that you're talking about the value of resolution. 587 00:34:42,800 --> 00:34:50,360 I mean, I read this a long, long time ago, but I'm going to revisit it. 588 00:34:50,360 --> 00:34:51,960 I'm going to put it up in my bed. 589 00:34:51,960 --> 00:34:53,760 That way I've got it right here for myself. 590 00:34:53,760 --> 00:34:55,520 And go ahead. 591 00:34:55,520 --> 00:35:01,400 I was going to say, I was going to say goals or vision without any structure often fall 592 00:35:01,400 --> 00:35:02,400 flat. 593 00:35:02,400 --> 00:35:06,320 For me, at least in business, I am on EOS. 594 00:35:06,320 --> 00:35:10,160 So I've got my Corley rocks, the team, there's a weekly rhythm. 595 00:35:10,160 --> 00:35:14,560 And so whether it's business or personal, being on some sort of rhythm, whether it's 596 00:35:14,560 --> 00:35:21,440 in a coaching group, a mastermind, a book, there are infinite ways to do it. 597 00:35:21,440 --> 00:35:25,600 The thing is get yourself on some sort of structure and some put some people around 598 00:35:25,600 --> 00:35:28,400 you that can help you take those next steps. 599 00:35:28,400 --> 00:35:33,480 The biggest thing that has ever helped me has been in small mastermind groups with other 600 00:35:33,480 --> 00:35:36,440 people who are consistently just trying to help each other out. 601 00:35:36,440 --> 00:35:39,640 And that is supercharged my growth more than anything else. 602 00:35:39,640 --> 00:35:41,760 Huge, huge, huge, huge. 603 00:35:41,760 --> 00:35:46,160 I talk when I go on podcasts and speak and ask me what I want to talk about, I say the 604 00:35:46,160 --> 00:35:51,240 most important thing that I believe we can talk about as visionary leaders is infrastructure, 605 00:35:51,240 --> 00:35:53,560 the topic nobody talks about. 606 00:35:53,560 --> 00:36:00,200 You don't see that on the main stage because it's boring, it's scary, it's complex. 607 00:36:00,200 --> 00:36:02,280 So is the human body. 608 00:36:02,280 --> 00:36:06,240 It can be viewed as those things, but you can draw it like a stick figure or you can 609 00:36:06,240 --> 00:36:08,880 study it for 40 years and still not scratch the surface. 610 00:36:08,880 --> 00:36:15,040 So EOS, Gino Wickman, shout out to him for what he's built with that. 611 00:36:15,040 --> 00:36:20,080 Rocket Fuel was a decent book built on the backbone of the E-Myth. 612 00:36:20,080 --> 00:36:22,240 Phenomenal, phenomenal book. 613 00:36:22,240 --> 00:36:31,080 And both of those have granted my entities with upleveling results that we wouldn't have. 614 00:36:31,080 --> 00:36:36,720 Again, without standing on the shoulders of the giants who said, build your infrastructure 615 00:36:36,720 --> 00:36:38,360 out and know your system. 616 00:36:38,360 --> 00:36:44,320 So again, those of you listening in, we got into a lot of the technical sides of visionary 617 00:36:44,320 --> 00:36:45,320 leadership. 618 00:36:45,320 --> 00:36:49,000 I think some of you might be saying, well, how? 619 00:36:49,000 --> 00:36:50,960 And what do we do? 620 00:36:50,960 --> 00:36:53,960 That's for each of you to figure out. 621 00:36:53,960 --> 00:36:57,760 That there is no one size fits all answer. 622 00:36:57,760 --> 00:37:00,480 And if we have that stress and mentality, well, guess what? 623 00:37:00,480 --> 00:37:03,960 We're falling victim of the get rich quick mindset. 624 00:37:03,960 --> 00:37:08,560 Or falling into the bad habit of assuming that it should be easier than it is. 625 00:37:08,560 --> 00:37:10,200 And it's just not. 626 00:37:10,200 --> 00:37:15,600 But that also means that you're focused on a destination and the value of your destination 627 00:37:15,600 --> 00:37:17,760 versus appreciating the journey. 628 00:37:17,760 --> 00:37:20,400 And that's also a dangerous reality for life. 629 00:37:20,400 --> 00:37:24,480 And so Keith, this is a grateful reminder for me. 630 00:37:24,480 --> 00:37:25,880 I'm super grateful for the episode. 631 00:37:25,880 --> 00:37:30,520 I'm glad that you came on and shared the wisdom that you did. 632 00:37:30,520 --> 00:37:32,880 We didn't do any screen sharing today. 633 00:37:32,880 --> 00:37:36,440 We didn't highlight Keith's business models and what's there. 634 00:37:36,440 --> 00:37:43,440 But I know that those of you who are ready to value what Keith has to offer, you know 635 00:37:43,440 --> 00:37:44,840 how to contact him. 636 00:37:44,840 --> 00:37:45,840 Go to LinkedIn. 637 00:37:45,840 --> 00:37:47,560 Go to the websites. 638 00:37:47,560 --> 00:37:51,080 Go see who he's hanging out with and get involved in those circles. 639 00:37:51,080 --> 00:37:53,520 I am actually going to be doing that myself. 640 00:37:53,520 --> 00:37:57,880 And I don't say that for most of our guests. 641 00:37:57,880 --> 00:38:01,480 I don't feel the need to do that most of the time we have a visionary leader on this show. 642 00:38:01,480 --> 00:38:04,880 But in this case, tell Keith tells me to go away. 643 00:38:04,880 --> 00:38:07,560 I find on knocking on his door. 644 00:38:07,560 --> 00:38:09,920 So Keith, anything you want to add before we wrap up today? 645 00:38:09,920 --> 00:38:12,880 Jackson, it's been a pleasure to get to know you. 646 00:38:12,880 --> 00:38:14,520 It's great to meet a kindred soul. 647 00:38:14,520 --> 00:38:16,720 And I love the wisdom you've been sharing. 648 00:38:16,720 --> 00:38:17,720 Thank you. 649 00:38:17,720 --> 00:38:19,160 Visionaries listening in. 650 00:38:19,160 --> 00:38:21,400 The action steps are below the video. 651 00:38:21,400 --> 00:38:24,640 The resources, I'll try to get those as fast as possible together. 652 00:38:24,640 --> 00:38:26,240 Those will be below there as well. 653 00:38:26,240 --> 00:38:29,720 And then in the top right corner, you will see a button that says be our guest. 654 00:38:29,720 --> 00:38:32,720 If you've got a vision to share, come and share it on our show. 655 00:38:32,720 --> 00:38:35,600 And we'll see you guys on the next episode of Vision Pros Live. 656 00:38:35,600 --> 00:38:37,200 Thank you for being here today. 657 00:38:37,200 --> 00:38:39,680 I'm really happy that you tuned in to Vision Pros Live. 658 00:38:39,680 --> 00:38:44,440 I'm looking forward to seeing your reactions as these episodes continue to move forward. 659 00:38:44,440 --> 00:38:46,160 This is going to get more and more fun. 660 00:38:46,160 --> 00:38:48,120 We'll have more and more engagement as well. 661 00:38:48,120 --> 00:38:50,480 We'll invite people to participate in the show. 662 00:38:50,480 --> 00:38:52,720 And thank you for giving us your time and attention. 663 00:38:52,720 --> 00:39:17,360 Have an excellent time building out your vision and becoming a vision pro yourself.