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How can leaders lean into funding the vision?

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Interesting. So I think fear is the obvious thing that comes to mind.

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Imposter syndrome, what you don't know and what you know you don't know what you

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don't know that you don't know. All of the above the uncertainty, the unknowns,

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it's risk and you have to be ready to fall in your face a lot to succeed.

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Yes you do. And it does get easier as long as you keep getting up but I think

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fear is the biggest one and if I'm reading the question correctly so I

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think when you talk about funding their vision you mean whether that money is

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coming from somebody else or coming if it's bootstrapped or if it's completely

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just a sweat equity kind of thing until you can get some revenue going. Is that

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what you mean by funding your vision? I mean like kind of putting your money

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where your mouth is and going for it? Great question. So it's open-ended

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because they'll always have different circumstances. I mean this could be some

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kid from Saudi Arabia, China, America who's got daddy's pocketbook and is

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scared to step into his own skin and get things done. I'm not here to define that

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as much as to point out the perspective that universally speaking when we put

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the external of the resources you know aside yes resources are important you

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know and so it may be just the fear of stepping into it but it may also be a

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monetary facet. So when I asked this to a leader especially the second one how

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do leaders lean into it? My backup on that would be Mark well how did you

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lean into it or how do you recommend others consider going about it? The more

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we create transparency, the more we create potential paths for people, to me

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the more likely they'll be able to exercise that freedom of choice to say

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you know what like Mark said there's fear here but should I let that hold me

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back from my vision? Right. I think you do have to believe that what you

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have to offer is something of value. You have to believe you have something of

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value to offer to the world and you have to be willing to take the risk to tell

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somebody about it and then also ask for something from them. It could be money, it

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could be connection, it could be advice, all of those things but you need to

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believe in yourself and you need to be willing to take the risk and step into

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that uncomfortable place of fear and the unknown and be okay when it says no or

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goes poorly and just keep getting up again. It's that perseverance that

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counts for a lot.

