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What's the story behind your why? We'll choose that one. What would you get to this point where

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you care about this? For sure. How much time do we have to go for the elevator pitch version still?

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Yeah, we'll keep it the bridge version. So, you know, I didn't grow up an athlete at all. That was

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my brother in the family. I'm like the band kid math nerd of the family, but basically like the

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typical story got out of college. I had gained a lot of weight in school, you know, shocker.

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And basically had a visit with my doc and he was like, hey, man, like, you know, you're 300 pounds,

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like you need to like get your act together basically. And so, you know, sort of have that

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that that moment like that defining moment, like I need to make a difference and do make a shift,

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you know. So I joined a CrossFit gym that had just opened up near me and down here in Princeton,

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and started training and had really great results. Like within six months, I had dropped like

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60 pounds. I was getting stronger, I'm more confident, all those things. And the owner

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actually approached me and he was like, hey, man, he's like, you're here all the time. He's like,

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people seem to like you a lot. Would you have any interest in coaching, like becoming a coach and

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working on staff here? And I really I was like, yeah, absolutely. Jumped right on it and just

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sort of fell into the position of being a coach. So I didn't, you know, I didn't grow up with the

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dream or desire of coaching people. It just is something that happened organically. And I just

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fell in love with it. So I started coaching folks at the physical brick and mortar location.

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And then I had clients that, you know, were like, hey, man, like, I see what you're doing

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online. Like, I can't be there in New Jersey. Is there a way we could work together like over

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the Internet? And so I joked that I started coaching people online, like before it was cool.

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This is like years ago. Spreadsheets and emails. That was I started coaching at CrossFit in 2011.

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OK, so it was like shortly after that. That's fine. I had just learned about CrossFit as well,

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because I was a lifetime fitness representative and some guy came in talking all about it. He's

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like, cool. And like, I mean, like you, a Kool-Aid drinker. He was, you know, like, but it, you know,

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it was all of a sudden I saw like, wow, what everybody else in the world now knows. Yeah,

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yeah, no doubt. Yeah. So so I started kind of growing like an online base of clients outside

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the gym. And then that progressed to I had like a smaller contingent of that group were like

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business owners, entrepreneurs and things. And they were saying, hey, can you come in and like

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talk to my staff? Like, your approach is different. It's been working great for me. And that's how I

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got into like kind of doing seminars and talks. And from there, I was like, you know, I really like

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being here and serving these people, but it would be cool to help them for longer than an hour.

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You know, like just this one seminar. And so that's what kind of spawned like the corporate wellness

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side of Paragon, which is my company. So we work with like small mid-sized groups, typically

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companies that, you know, are forward thinking, they care about their employees, but they're not

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afforded like the access to these bigger vendors because they're a small organizations. Yeah. So,

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you know, we'll do like wellness challenges and like kind of ongoing programs for them. And then

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I have the one-on-one online coaching side of it as well. And so I, I joke, I retired from coaching

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CrossFit like a year and a half ago now when my wife and I moved, so a little too far away from

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the gym, but, but I've kept up with the online stuff and I do that now. So that's how I got here.