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Tell me about your vision.

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So I have this crazy vision for shooing entrepreneurs

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outdoors so they stop being glued to their screens

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and stuck inside all the time.

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I spent the first 17 years of building my first business

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trapped indoors, you know, by my own trapping.

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I just figured like, I got money to make.

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I have a family to feed.

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I've got a business to run.

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I don't have time to be outside, you know, like outside.

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I'm like, that's where the car lives.

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I don't have time to be out there.

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It's buggy hot and boring anyway.

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But I noticed that after I read this book by Trevor G. Blake

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called Three Simple Steps, and he was talking about

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how he spends like most of his days outdoors

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and his work day is about four hours.

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And of those four hours, probably three of them,

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he's out walking his dogs.

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I'm like, what?

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And he's built like multiple nine figure businesses

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starting after he turned 50.

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I'm like, this is crazy.

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So in the book, you know, he recommends

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spending time outside.

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So I started doing that.

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And I didn't like it at first, but after a while,

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I did like it.

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And then I wanted more and more time outside

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because I kept finding like, oh, I'm

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getting great ideas out here.

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I just have to capture them.

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That's it, you know?

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And so I got this crazy vision for building a retreat

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center for entrepreneurs to do the same thing for them.

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I was driving in my car on a really long car trip.

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And all of a sudden, it was like a download.

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Like, hey, you should totally build this thing.

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Are you nuts?

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Who's talking to me?

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This is crazy, you know?

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But here we are.

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So I know, like I just have this passion for entrepreneurs.

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I feel like they're the best people ever

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because they take ownership of a problem they didn't cause.

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And then they devote themselves to finding a solution.

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And usually, at great personal cost,

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risk all this anxiety.

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The hard work.

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And they put it out there.

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But not too many people are really

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like supporting them or helping them

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to break free from all the hustle,

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the work your face off kind of mentality.

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And I know what happens.

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Being a veteran entrepreneur, I know

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what happens when you're just constantly

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pedal to the metal trying to grind it.

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It's miserable.

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So my vision became getting them outside, almost like recess.

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In fifth grade, when your teacher's like, OK, kids,

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you know, that's me now.

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That's awesome.

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Well, thank you for sharing that.

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Where would you say that your vision, I mean,

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how did you get started on this journey of you going in

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and going in the retreat?

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And how did this all come together?

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So once I got the vision for creating this retreat center,

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I was like, all right, that'll be a nice thing for some day.

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You know, maybe I need to build a couple of physical products

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brands and then sell them.

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And then I can fund this thing.

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And it was going to take 10, 15 years

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before we actually could get started building this.

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And I had a mentor who was like, wait, wait, wait, wait, wait.

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You're doing this all backwards.

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Like, build the retreat center now.

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And then you can build the brands after that

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if you even want to.

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But there's nothing that you have to, like,

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there's nothing holding you back.

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Just start on this.

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So I'm like, sounds crazy.

85
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But OK, maybe.

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So I started looking at property.

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And I told the realtor, I'm like, dude,

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this could take years before we find something,

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before we could possibly afford to buy it and build

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and all that.

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But wouldn't you know, like, one of the first properties

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we looked at was the one.

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And we kept checking out different ones,

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like, oh, you know, it couldn't have been that easy, right?

95
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We got to keep looking at everything.

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But this was the one.

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And so I started talking about it

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and ended up attracting a couple of people

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who ended up attracting a couple of angel investors who

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helped us start buying the property.

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And within months, I'm like, this is actually happening.

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Absolutely nuts.

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And then this passed, like, it's almost six months.

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Six months ago, my husband and I sold our old house,

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sold a bunch of stuff, closed a business, and moved up here.

106
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And our homesteading, because we're like,

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we want to get going on this thing.

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We've got to get rolling.

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And so we're just homesteading as we build it.

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It's insane.

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Most people are like, that is so cool.

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But every day, we're like, this is crazy, but it's really fun.

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What is the why of what you do?

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So the why for why I'm doing this is, you know,

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we have this, I at least, and I know every entrepreneur

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I've talked to, has this drive to do something really

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significant with their life.

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You know, it's like, it's one thing to go make a ton of money.

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Fine, whatever.

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It's a whole other thing if you can really serve people.

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And to me, it's an even deeper thing

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if I can serve the people who are serving the people.

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It just feels like the most possible leverage

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for making a massive impact in the world in a good way.

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And that drives me.

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I'm 56, almost 57.

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Like, in a couple of weeks, I'll be 57.

128
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And so there's also that.

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It's like, you start to hear the clock ticking a little bit

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louder and louder as you get a little bit older.

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And I just, I know that 10 years from now,

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I'm probably not going to want to do this,

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like to start this anyway.

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I wish I'd started it 10 years ago.

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And so, you know, as I was debating, should we do this?

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Is this too crazy?

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You know, people kept saying, if you don't do it,

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you're always going to wonder.

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Should I have?

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I wish I had.

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I wonder, you know.

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So this is it.

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I'm doing this.

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I've got two grown kids.

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I know they're watching what we're doing.

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And I just want to show them, like, you can do this.

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Think of somebody amazing to serve, that you really love,

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and go create something awesome for them.

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So that's my why.

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Thank you for being here today.

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I'm really happy that you tuned in to Vision Pros Live.

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I'm looking forward to seeing your reactions

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as these episodes continue to move forward.

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This is going to get more and more fun.

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We'll have more and more engagement as well.

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We'll invite people to participate in the show.

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And thank you for giving us your time and attention.

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Have an excellent time building out your vision

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and becoming a Vision Pro yourself.