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Tell me about your vision.

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Well, fundamentally, my vision is

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that people discover their voice as a leader.

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That's my, that is the baseline of what I stand for.

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And as they discover their voice,

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they then discover how to create strategy to best utilize,

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first of all, their personal skills.

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Because a lot of times we get obsessed, so to speak,

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with our company branding.

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But we're always, we are a brand as an individual.

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Whether we're working for a company

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or we have our own company, we're part of a team,

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or we're a solopreneur, it's important that we're clear

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that we have a brand and that brand is positioned somewhere,

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whether we've done it intentionally or unintentionally,

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there is a brand presence.

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And inside of that brand presence, you want to inspect,

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is it what you want?

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Is it headed the direction you want it to head?

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Does it give you the scope that you want it to give,

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to give you, and is it consistent with who you are

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and fundamentally the difference you want

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to make in the world?

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So I look at that whole thing as an organic way

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to approach leadership, that people look

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at their own zone of genius, make sure that as they lead,

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that they're honoring that and that they put themselves

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in the best position to succeed.

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Some people don't want to be entrepreneurs.

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They love the corporate world.

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That's where they thrive.

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And other people in the corporate world feel

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like they're a fish out of water

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and they feel much better as an entrepreneur.

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And I think it's important as human beings

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that we navigate that.

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And sometimes it's a phase.

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Sometimes you're in corporate.

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I was in corporate for years.

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And then there was a time that I was clear

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that I wanted to build something myself.

