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Tristan Palu, tell me about your vision.

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So my vision, is it, do you mean my vision

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as an entrepreneur, my vision as an advisor,

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my vision as a teacher?

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It's gonna be so strange.

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You get absolute freedom.

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Right now I'm looking at the cows in the field

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across the street, but that's my vision.

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But you are welcome to share any vision that you want to.

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Well, I have actually also a vision of a clear blue sky

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from my terrace is just out there.

12
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No, I think, well, my vision for life is that

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I want to, well, I've had this vision for quite a few years

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is that I want to enjoy what I do.

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So I do lots of different things.

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I'm a kind of an entrepreneur.

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I have a couple of businesses that I'm developing.

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I'm an advisor and a consultant to several other businesses.

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I've been mentoring startups for 10 years.

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I like to work with entrepreneurs.

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I like to help them.

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Because having a background in business strategy

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and business planning,

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I've realized that a lot of things are obvious for me,

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but they're not obvious to many people.

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So I like to help entrepreneurs kind of go from

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that vision to an actual business.

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And I love that.

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I like all this process.

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I want to put the ticker down here.

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You wrote this.

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So I'm gonna put this ticker down here so people can see

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about your passion about that business

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and the strategy and entrepreneurs

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and guiding them from failing to execute in the vision.

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And how, I mean, I'm with you, man.

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It is a shame when somebody does not know how to execute

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and bring that to life.

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So yeah, let's go down that vein for sure.

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Yeah, I actually am writing a book about this.

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And I wrote like a smaller, like 30 page essay

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and I'm writing a longer book.

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And I'm even contemplating writing a PhD thesis

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on that topic.

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So I do like this idea of going from an idea to business.

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And because I think people fall in love with an idea

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and there is also this mythical creature

48
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that an entrepreneur will wake up one day

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and yeah, he had an idea

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and now he has a tremendous business.

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And I'm like, hmm, this is not true.

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It's like, this has never been true.

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And it's just a very lazy approach to entrepreneurship.

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So I like much more the process of being, you know,

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methodical about executing and building a business

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and scaling it and being ready to scale.

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And I often tell people, you know,

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where do you see yourself in one year?

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Just to probe a bit, I'm gonna be a market leader.

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I'm like, okay, this implies ABCD.

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Are you ready for that?

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It means next month you need 300 employees, your 20 people.

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How are you gonna do this?

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So it's always, you know, it's not crushing dreams

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but it's more bringing people to reality

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and to the fact that grinding means, you know, it's-

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Wearing something down.

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Yeah, consistency over motivation.

