1 00:00:00,000 --> 00:00:03,280 you'll go ahead and mention your first name, last name, 2 00:00:03,280 --> 00:00:07,600 and then the business that you run and or the book. 3 00:00:09,160 --> 00:00:10,560 Now, my name is Ed Hadrum. 4 00:00:12,400 --> 00:00:16,360 I spent the best part of my life on Wall Street, 5 00:00:16,360 --> 00:00:18,600 basically about 60 years, 6 00:00:18,600 --> 00:00:21,720 and I ended up as a CEO of an investment bank. 7 00:00:21,720 --> 00:00:23,480 I still am the non-executive chairman 8 00:00:23,480 --> 00:00:25,160 of a money management company in Boston, 9 00:00:25,160 --> 00:00:28,880 but my main effort is in communicating ideas. 10 00:00:28,880 --> 00:00:32,480 And my latest book, The Island of the Four Peas, 11 00:00:32,480 --> 00:00:33,680 is a fable. 12 00:00:33,680 --> 00:00:36,280 I've always been fascinated by fables. 13 00:00:36,280 --> 00:00:39,480 Fables basically have changed the world. 14 00:00:39,480 --> 00:00:42,120 You could argue that the Bible is a group of fables, 15 00:00:42,120 --> 00:00:44,680 asebs fables, color-based travels, 16 00:00:44,680 --> 00:00:47,560 and of course more recent ones like Who, My Cheese, 17 00:00:47,560 --> 00:00:49,800 or the Celestine Prophecies. 18 00:00:49,800 --> 00:00:51,880 Fables are a way of communicating ideas 19 00:00:51,880 --> 00:00:55,280 which are less preachable, more digestible, 20 00:00:55,280 --> 00:00:57,880 and also I think a fable traps you 21 00:00:57,880 --> 00:00:59,000 into doing your own thinking. 22 00:00:59,000 --> 00:01:02,160 And this fable basically is part of my crusade, 23 00:01:02,160 --> 00:01:05,800 which my crusade is to young people, 24 00:01:05,800 --> 00:01:08,160 seniors in high school or freshmen in college, 25 00:01:08,160 --> 00:01:10,080 to really focus on themselves. 26 00:01:10,080 --> 00:01:12,600 I'm trying to do this through university courses. 27 00:01:12,600 --> 00:01:15,240 They actually have a couple of now that I've started, 28 00:01:15,240 --> 00:01:16,640 so that in the freshman year, 29 00:01:16,640 --> 00:01:19,560 a student basically reads my book and other books 30 00:01:19,560 --> 00:01:21,600 and says, who am I? 31 00:01:21,600 --> 00:01:22,960 Where do I wanna go? 32 00:01:22,960 --> 00:01:24,920 How do I wanna get there? 33 00:01:24,920 --> 00:01:26,720 Why do I wanna get there? 34 00:01:26,720 --> 00:01:29,400 And carries that through their four years of college 35 00:01:29,400 --> 00:01:31,640 or other kinds of technical schools. 36 00:01:31,640 --> 00:01:34,440 And at the end, graduation gets a diploma 37 00:01:34,440 --> 00:01:37,640 and has what I call a life design written in pencil, 38 00:01:37,640 --> 00:01:39,080 so you can erase it and change, 39 00:01:39,080 --> 00:01:40,760 because the fork's in the road. 40 00:01:40,760 --> 00:01:43,840 But this fable basically starts with a young man 41 00:01:43,840 --> 00:01:45,640 arriving on an island, 42 00:01:45,640 --> 00:01:48,480 and you can tell suddenly that he's about 18 years old. 43 00:01:48,480 --> 00:01:51,040 He meets a young lady later on in the book, 44 00:01:51,040 --> 00:01:54,200 this young lady and a man travel these four villages. 45 00:01:54,200 --> 00:01:56,880 And really, they're the questions that I want young people 46 00:01:56,880 --> 00:01:58,040 to ask themselves. 47 00:01:58,040 --> 00:02:01,040 It's a vocabulary for preparing for life. 48 00:02:01,920 --> 00:02:03,880 I'll stop there because my daughter always says 49 00:02:03,880 --> 00:02:06,000 that I answer questions too long. 50 00:02:06,000 --> 00:02:06,840 She's like- 51 00:02:06,840 --> 00:02:07,680 No, no. 52 00:02:07,680 --> 00:02:08,520 No. 53 00:02:08,520 --> 00:02:09,360 No. 54 00:02:09,360 --> 00:02:10,680 No. 55 00:02:10,680 --> 00:02:14,400 So how can someone begin applying the principles of the, 56 00:02:14,400 --> 00:02:17,520 first tell me the four principles of the P. 57 00:02:17,520 --> 00:02:20,360 The four principles are, find your passions, 58 00:02:21,360 --> 00:02:23,240 and passions is an overused word, 59 00:02:23,240 --> 00:02:26,040 but it's your likes, your dislikes, your talents, 60 00:02:26,040 --> 00:02:27,800 and also your context. 61 00:02:27,800 --> 00:02:30,960 Are you in Greenwich, Connecticut, or in Kiev, Ukraine? 62 00:02:32,320 --> 00:02:33,760 You can't put your passions, 63 00:02:33,760 --> 00:02:35,400 you have to put your passions into a context, 64 00:02:35,400 --> 00:02:37,720 but passions is what drive you really. 65 00:02:38,720 --> 00:02:40,320 Passions allow you to get up in the morning 66 00:02:40,320 --> 00:02:44,000 and leap out of bed, climb two stairs at a time, 67 00:02:44,000 --> 00:02:46,240 do things that you wouldn't normally do 68 00:02:46,240 --> 00:02:47,520 if you have a passion for something. 69 00:02:47,520 --> 00:02:49,000 So try to find your passions, 70 00:02:49,000 --> 00:02:51,040 and the only way you'll find them is by testing, 71 00:02:51,040 --> 00:02:52,520 very testing different things. 72 00:02:52,520 --> 00:02:54,360 And your passions evolve over time, 73 00:02:54,360 --> 00:02:56,560 I could spend some time on that if you'd like. 74 00:02:56,560 --> 00:02:59,000 And principles, the second P is the principles, 75 00:02:59,000 --> 00:03:00,480 find your principles. 76 00:03:00,480 --> 00:03:01,320 What do you really stand for? 77 00:03:01,320 --> 00:03:03,480 What are the rules you wanna follow? 78 00:03:03,480 --> 00:03:06,080 What lines won't you cross as a person? 79 00:03:06,080 --> 00:03:09,400 And as the earliest possible you can decide that, 80 00:03:09,400 --> 00:03:11,160 the better off you are. 81 00:03:11,160 --> 00:03:13,520 I can go into that in my lifetime as well. 82 00:03:13,520 --> 00:03:16,040 I went to Catholic school for five years as a youngster 83 00:03:16,040 --> 00:03:19,240 and got many of the principles, which I still carry with me. 84 00:03:19,240 --> 00:03:20,320 So principles are important. 85 00:03:20,320 --> 00:03:22,280 Also they change over time. 86 00:03:22,280 --> 00:03:24,600 Some are kept and some are eliminated. 87 00:03:24,600 --> 00:03:26,280 For example, on Wall Street, 88 00:03:26,280 --> 00:03:29,560 I had principle that to live happy was to live hidden. 89 00:03:29,560 --> 00:03:33,320 Stay out of the press, stay out of off television. 90 00:03:33,320 --> 00:03:34,960 Don't talk to anybody outside the firm, 91 00:03:34,960 --> 00:03:38,360 run your firm as the CEO, because it's a big enough job. 92 00:03:38,360 --> 00:03:41,120 Now, of course, when I'm trying to communicate ideas 93 00:03:41,120 --> 00:03:43,560 to the public, I have to abandon that principle. 94 00:03:43,560 --> 00:03:45,320 And I have a second principle of, you know, 95 00:03:45,320 --> 00:03:46,400 communicating ideas. 96 00:03:47,280 --> 00:03:49,560 The third P is partners. 97 00:03:49,560 --> 00:03:51,040 And I found that I was only as good 98 00:03:51,040 --> 00:03:53,760 as the people I surround myself with all my life. 99 00:03:54,720 --> 00:03:56,840 Most important partners, P1. 100 00:03:56,840 --> 00:03:59,600 P1 is someone who can share your life with you, 101 00:03:59,600 --> 00:04:00,440 who will support you. 102 00:04:00,440 --> 00:04:02,600 And of course, that in my case is Barbara. 103 00:04:02,600 --> 00:04:04,160 We've been married for 59 years 104 00:04:04,160 --> 00:04:07,000 and without her I wouldn't be here today for sure. 105 00:04:07,000 --> 00:04:09,040 But you have all kinds of partners. 106 00:04:09,040 --> 00:04:10,720 Partners basically, I found that, 107 00:04:10,720 --> 00:04:13,120 I found partners to do things I couldn't do. 108 00:04:14,240 --> 00:04:16,680 Very important, like technology, 109 00:04:16,680 --> 00:04:21,680 technic, if you would get us on this webcast. 110 00:04:21,840 --> 00:04:24,840 So find partners who can do things you can't do. 111 00:04:24,840 --> 00:04:27,480 Find partners who can do things better than you can do them. 112 00:04:27,480 --> 00:04:29,080 And what you're seeing in my case, 113 00:04:29,080 --> 00:04:31,800 find partners to do things that you'd really do well, 114 00:04:31,800 --> 00:04:33,080 but you don't wanna do. 115 00:04:33,080 --> 00:04:35,520 If you find those three kinds of partners, basically, 116 00:04:35,520 --> 00:04:38,080 you end up doing things you do well, that you wanna do. 117 00:04:38,080 --> 00:04:40,080 And that's the golden thing. 118 00:04:40,080 --> 00:04:43,560 The fourth P is a very important one, is it's plans. 119 00:04:43,560 --> 00:04:44,400 And find your plans. 120 00:04:44,400 --> 00:04:46,680 You should write down all of these things, 121 00:04:46,680 --> 00:04:48,480 because writing is the only really 122 00:04:48,480 --> 00:04:50,080 definite form of communication. 123 00:04:50,080 --> 00:04:52,480 Thinking is very fuzzy, talking's pretty fuzzy, 124 00:04:52,480 --> 00:04:53,720 you forget what you said. 125 00:04:53,720 --> 00:04:55,600 But when you write things down and look at them. 126 00:04:55,600 --> 00:04:57,480 And in writing things down, 127 00:04:57,480 --> 00:04:59,560 look at the world you're going to exist in. 128 00:04:59,560 --> 00:05:02,120 If you're 20, 18, 19, 20 years old, 129 00:05:02,120 --> 00:05:05,160 what's gonna happen in the next 20, 30, 40 years? 130 00:05:05,160 --> 00:05:06,600 What wave can you find? 131 00:05:06,600 --> 00:05:09,600 What theme will take you in the right direction? 132 00:05:09,600 --> 00:05:11,640 If you look at successful people, 133 00:05:11,640 --> 00:05:13,640 personal in terms of happiness, 134 00:05:13,640 --> 00:05:16,160 they always find a way that they can ride. 135 00:05:16,160 --> 00:05:19,000 In my case, I spent 20 years on Wall Street 136 00:05:20,080 --> 00:05:24,360 under enormous upward pressure on stock market. 137 00:05:24,360 --> 00:05:27,320 I took over the CEO's job in 1983, 138 00:05:27,320 --> 00:05:29,720 and in the next 20 years, we grew it 20 times. 139 00:05:29,720 --> 00:05:31,440 But the stock market was up 10 times. 140 00:05:31,440 --> 00:05:32,400 Had the wind in my back. 141 00:05:32,400 --> 00:05:34,080 And you can go through all kinds of 142 00:05:34,080 --> 00:05:35,800 non-profit and profit operations, 143 00:05:35,800 --> 00:05:37,920 you'll find out you should really study 144 00:05:37,920 --> 00:05:39,480 what's going to happen in the world. 145 00:05:39,480 --> 00:05:41,560 And in my book, I go through that process. 146 00:05:41,560 --> 00:05:43,520 And then there's a fifth very subtle P, 147 00:05:43,520 --> 00:05:45,800 not mentioned in the book, called purpose. 148 00:05:45,800 --> 00:05:47,280 When you get down on all these four Ps, 149 00:05:47,280 --> 00:05:48,640 you end up with purpose. 150 00:05:48,640 --> 00:05:50,520 And in the book, it also goes through 151 00:05:50,520 --> 00:05:52,920 what I call the four realms of life. 152 00:05:54,080 --> 00:05:57,440 It's self, family, work, and community. 153 00:05:57,440 --> 00:05:59,280 Community is my work for giving back. 154 00:05:59,280 --> 00:06:01,200 And what you do with these four realms, 155 00:06:01,200 --> 00:06:04,240 you put the four Ps into each realm. 156 00:06:04,240 --> 00:06:06,800 In itself, you find your passion, 157 00:06:06,800 --> 00:06:08,760 your principles, your partners, your plans. 158 00:06:08,760 --> 00:06:10,360 In your family, you do the same thing. 159 00:06:10,360 --> 00:06:11,880 In your work, you do the same thing. 160 00:06:11,880 --> 00:06:13,920 And of course, in community and giving back, 161 00:06:13,920 --> 00:06:15,240 you do the same thing. 162 00:06:15,240 --> 00:06:17,080 Now that gives you a matrix. 163 00:06:17,080 --> 00:06:21,680 So what I'm trying to create is basically a vocabulary, 164 00:06:21,680 --> 00:06:23,040 Srivanka, for your inner voice. 165 00:06:23,040 --> 00:06:24,880 See, there's only two constants in the world. 166 00:06:24,880 --> 00:06:27,720 It's not death and taxes, because death only happens once 167 00:06:27,720 --> 00:06:29,440 and taxes only start when you're in your 20s, 168 00:06:29,440 --> 00:06:31,320 I guess, if ever. 169 00:06:31,320 --> 00:06:34,640 And what's really, two constants are your inner voice, 170 00:06:34,640 --> 00:06:38,640 it's always there, childhood to death, and change. 171 00:06:38,640 --> 00:06:41,600 And what I'm trying to give people is a vocabulary. 172 00:06:41,600 --> 00:06:44,920 Simple vocabulary for handling change. 173 00:06:44,920 --> 00:06:46,960 That's a long answer, again, to a short question. 174 00:06:46,960 --> 00:06:49,400 So I've violated it for twice. 175 00:06:49,400 --> 00:06:51,280 No, no, I love it. 176 00:06:51,280 --> 00:06:52,120 I love it. 177 00:06:52,120 --> 00:06:56,560 So starting with the first P, which you stated was passion. 178 00:06:58,400 --> 00:07:01,440 When we think of passion, how can someone identify 179 00:07:01,440 --> 00:07:04,560 and prioritize their passion in life? 180 00:07:04,560 --> 00:07:06,160 Because it's easy to say it, 181 00:07:06,160 --> 00:07:11,040 but how does someone identify that and prioritize it? 182 00:07:11,040 --> 00:07:14,080 It's testing, basically it's testing, and they do change. 183 00:07:14,080 --> 00:07:17,120 Let me just, the only thing you have is your own experience. 184 00:07:17,120 --> 00:07:19,040 In high school, your passions start to come. 185 00:07:19,040 --> 00:07:22,480 Some people, Tiger Woods got his passions at three years old, 186 00:07:22,480 --> 00:07:24,480 and some of the people, you're not until 80 187 00:07:24,480 --> 00:07:25,320 until you catch them, 188 00:07:25,320 --> 00:07:27,200 but most people end up with their passions. 189 00:07:27,200 --> 00:07:28,880 Srivanka, you can probably remember this. 190 00:07:28,880 --> 00:07:32,560 In high school, somewhere 15, 18 years old, 191 00:07:32,560 --> 00:07:36,600 I ended up with, my passions were baseball, basketball, 192 00:07:36,600 --> 00:07:37,960 math, science, and girls. 193 00:07:37,960 --> 00:07:40,240 That was my passion at the time. 194 00:07:40,240 --> 00:07:43,080 When I got to college, those morphed, 195 00:07:43,080 --> 00:07:45,400 baseball and basketball lasted through my freshman year, 196 00:07:45,400 --> 00:07:47,720 and I found I wasn't gonna be a professional athlete, 197 00:07:47,720 --> 00:07:51,480 so I let those go and moved into extracurricular activities. 198 00:07:51,480 --> 00:07:54,400 The math and science started out in engineering. 199 00:07:55,760 --> 00:07:58,520 We tested physics about it, that wasn't for me. 200 00:07:58,520 --> 00:08:01,200 Got back in engineering, but that's what didn't happen. 201 00:08:01,200 --> 00:08:03,600 And these extracurricular activities ended up, 202 00:08:03,600 --> 00:08:06,760 I found some of my passions that I didn't know about. 203 00:08:06,760 --> 00:08:08,600 For example, in my junior year, 204 00:08:08,600 --> 00:08:11,200 we decided to start a humor magazine, 205 00:08:11,200 --> 00:08:14,040 and this was against the principles of the president, 206 00:08:14,040 --> 00:08:16,360 the provost, the librarian, just about everybody. 207 00:08:16,360 --> 00:08:18,040 But I put 30 people together, 208 00:08:18,040 --> 00:08:20,400 and we created a humor magazine like this, 209 00:08:20,400 --> 00:08:23,280 the lampoon at Harvard University at the time, 210 00:08:23,280 --> 00:08:26,160 because I felt that Rochester, especially engineers, 211 00:08:26,160 --> 00:08:27,680 it was a place where fun went to die 212 00:08:27,680 --> 00:08:28,920 because they were really serious. 213 00:08:28,920 --> 00:08:32,040 I mean, we flunked out half the engineers almost every year, 214 00:08:32,040 --> 00:08:34,200 and it was painful, but with a humor magazine, 215 00:08:34,200 --> 00:08:36,000 a little humor wouldn't hurt anybody. 216 00:08:36,000 --> 00:08:37,600 Well, I found that putting people together 217 00:08:37,600 --> 00:08:38,840 was one of my passions. 218 00:08:38,840 --> 00:08:40,680 And then inside that passion, 219 00:08:40,680 --> 00:08:43,400 I found something, and I found this out later on in life, 220 00:08:43,400 --> 00:08:45,680 I really got a kick out of helping people 221 00:08:45,680 --> 00:08:47,440 do better than they thought they could. 222 00:08:47,440 --> 00:08:49,640 And that was one of my successful passions 223 00:08:49,640 --> 00:08:50,880 in my business career. 224 00:08:52,120 --> 00:08:54,640 So that was my passions. 225 00:08:54,640 --> 00:08:56,920 And I think everybody's gotta sort of study their passions. 226 00:08:56,920 --> 00:08:59,880 And I had a passion for physics in my freshman year, 227 00:08:59,880 --> 00:09:02,160 so I took an advanced physics course, 228 00:09:02,160 --> 00:09:03,360 and sure enough, it didn't work. 229 00:09:03,360 --> 00:09:05,680 I looked at the people, they were smarter than I was, 230 00:09:05,680 --> 00:09:07,040 they worked harder than I was, 231 00:09:07,040 --> 00:09:08,000 they weren't my people. 232 00:09:08,000 --> 00:09:09,400 So I shifted back into engineering, 233 00:09:09,400 --> 00:09:11,720 but that was a passion I thought I had. 234 00:09:11,720 --> 00:09:13,120 And one of the problems with passions 235 00:09:13,120 --> 00:09:15,000 is that you put words on them, 236 00:09:15,000 --> 00:09:17,640 you've gotta find out what those words mean. 237 00:09:17,640 --> 00:09:19,000 What is a physicist? 238 00:09:19,000 --> 00:09:21,280 What does he or she do in the morning? 239 00:09:21,280 --> 00:09:24,360 So that's the kind of thing that I expect to be able to do. 240 00:09:24,360 --> 00:09:27,040 I had a violent passion when I went to business school 241 00:09:27,040 --> 00:09:28,320 for international business. 242 00:09:28,320 --> 00:09:29,960 I loved getting on a plane, 243 00:09:29,960 --> 00:09:31,720 I loved going to a foreign country. 244 00:09:31,720 --> 00:09:34,680 I had learned French and Spanish. 245 00:09:34,680 --> 00:09:36,880 I really wanted to be an international businessman, 246 00:09:36,880 --> 00:09:39,400 so I took a job in Belgium, 1963, 247 00:09:39,400 --> 00:09:41,120 between my two years to business school. 248 00:09:41,120 --> 00:09:43,920 I tested it out, turned out I had a good time, 249 00:09:43,920 --> 00:09:45,680 but it was a bad place to be. 250 00:09:45,680 --> 00:09:48,040 All the companies in Europe were, 251 00:09:48,040 --> 00:09:49,640 you had to learn Flemish and French, 252 00:09:49,640 --> 00:09:50,920 you had to speak very well. 253 00:09:50,920 --> 00:09:52,000 Most of the companies in Europe 254 00:09:52,000 --> 00:09:53,560 were basically family companies, 255 00:09:53,560 --> 00:09:55,200 and you really couldn't get ahead. 256 00:09:55,200 --> 00:09:58,120 And so then the second summer, I went to Central America, 257 00:09:58,120 --> 00:09:59,480 and I learned Spanish, 258 00:09:59,480 --> 00:10:01,680 and I worked with companies down there. 259 00:10:01,680 --> 00:10:02,960 They were too small, 260 00:10:02,960 --> 00:10:04,920 it was very corrupt and very difficult. 261 00:10:04,920 --> 00:10:06,720 So I found out that I was very too early 262 00:10:06,720 --> 00:10:08,240 being an international businessman, 263 00:10:08,240 --> 00:10:09,840 so I tested that passion, 264 00:10:09,840 --> 00:10:11,000 and I kept it the rest of my life, 265 00:10:11,000 --> 00:10:13,880 because 20 years later, when I was running my own company, 266 00:10:13,880 --> 00:10:15,640 we did expand internationally. 267 00:10:15,640 --> 00:10:18,320 But I had to delay that passion for nearly 20 years, 268 00:10:18,320 --> 00:10:19,520 because it was too early. 269 00:10:19,520 --> 00:10:20,640 And so that's why I find people 270 00:10:20,640 --> 00:10:22,800 should be testing their passions, 271 00:10:22,800 --> 00:10:23,840 and trying them out, 272 00:10:23,840 --> 00:10:25,280 and some people will find them, 273 00:10:25,280 --> 00:10:27,120 like Tiger Woods found his passion, 274 00:10:27,120 --> 00:10:28,840 spent his whole life playing golf. 275 00:10:28,840 --> 00:10:32,000 Other people find passions at different points in their life, 276 00:10:32,000 --> 00:10:33,040 also change passions. 277 00:10:33,040 --> 00:10:34,040 Look at my passion. 278 00:10:34,040 --> 00:10:35,720 My passion was running a company, 279 00:10:35,720 --> 00:10:38,080 and now my passion is running, really writing books. 280 00:10:38,080 --> 00:10:40,960 I've got a third book that I wanna put out eventually. 281 00:10:40,960 --> 00:10:42,600 And it's, you pivot. 282 00:10:42,600 --> 00:10:44,120 And by the way, people like you, 283 00:10:44,120 --> 00:10:45,520 who're gonna live to 100, 284 00:10:45,520 --> 00:10:47,480 are gonna have to pivot a number of times. 285 00:10:47,480 --> 00:10:50,600 And this is a real change in the human experience. 286 00:10:50,600 --> 00:10:52,800 Take my grandfather, not my grandfather, 287 00:10:52,800 --> 00:10:54,400 but a grandfather, 288 00:10:54,400 --> 00:10:57,080 built in the early 20th century. 289 00:10:57,080 --> 00:10:58,040 They got their degree, 290 00:10:58,040 --> 00:10:59,920 they went to a General Motors or Exxon, 291 00:10:59,920 --> 00:11:03,600 spent the whole life there, retired, went to Florida. 292 00:11:03,600 --> 00:11:05,120 They couldn't pivot, they just stayed. 293 00:11:05,120 --> 00:11:06,160 Now you're gonna have to pivot, 294 00:11:06,160 --> 00:11:08,840 because the world is changing so rapidly. 295 00:11:08,840 --> 00:11:10,040 Absolutely. 296 00:11:10,040 --> 00:11:12,200 So that's the passion part of it. 297 00:11:12,200 --> 00:11:16,880 So in that, I hear that you're gonna have to test out 298 00:11:16,880 --> 00:11:17,720 your passion, 299 00:11:17,720 --> 00:11:22,080 and your passion also is based off of the experiences 300 00:11:22,080 --> 00:11:23,880 that you have as well. 301 00:11:23,880 --> 00:11:26,800 Defining the words, you say, I wanna be X, 302 00:11:26,800 --> 00:11:29,240 I wanna do Y, test it out, 303 00:11:29,240 --> 00:11:31,480 see whether or not it's what you think it is. 304 00:11:31,480 --> 00:11:32,720 Absolutely. 305 00:11:32,720 --> 00:11:34,840 So then when it comes to the principles, 306 00:11:34,840 --> 00:11:39,200 what core principles should guide us to pursue our passions? 307 00:11:39,200 --> 00:11:40,040 So- 308 00:11:40,040 --> 00:11:41,960 No, again, might take my own personal experience. 309 00:11:41,960 --> 00:11:44,880 And you know, I was raised in a Catholic school 310 00:11:44,880 --> 00:11:47,640 as a youngster, you know, there was a simple passion. 311 00:11:47,640 --> 00:11:49,200 One was the golden rule. 312 00:11:49,200 --> 00:11:51,120 And she taught it with the golden ruler. 313 00:11:51,120 --> 00:11:53,400 If you got out of line, you got smacked on your neck, 314 00:11:53,400 --> 00:11:55,320 on your knuckles, I can still feel it. 315 00:11:55,320 --> 00:11:57,680 They threw in the 10 commandments, you know, 316 00:11:57,680 --> 00:11:59,200 and they've made it very clear 317 00:11:59,200 --> 00:12:00,840 that if you do the right thing in life, 318 00:12:00,840 --> 00:12:03,560 you know, you will basically go to the good place. 319 00:12:03,560 --> 00:12:04,680 If you do the wrong things in life, 320 00:12:04,680 --> 00:12:05,600 you're gonna go to the other place. 321 00:12:05,600 --> 00:12:08,440 So that starts out with age, you know, seven, eight, nine, 322 00:12:08,440 --> 00:12:09,260 so forth. 323 00:12:09,260 --> 00:12:10,920 Religion is taking a little bit of a backseat 324 00:12:10,920 --> 00:12:12,920 in our society, which is a mistake. 325 00:12:12,920 --> 00:12:15,840 You know, I think it's a very good thing to have. 326 00:12:15,840 --> 00:12:18,880 But all throughout my life, I collected these principles. 327 00:12:18,880 --> 00:12:20,640 You know, they really helped me. 328 00:12:20,640 --> 00:12:23,480 And then as you go through life, you pick them up 329 00:12:23,480 --> 00:12:24,320 and you put them down. 330 00:12:24,320 --> 00:12:25,960 I used to write them and put them on my wall. 331 00:12:25,960 --> 00:12:29,560 For example, you know, the principle that I think 332 00:12:29,560 --> 00:12:32,440 really helped me enormously with my work was, 333 00:12:32,440 --> 00:12:35,880 once I found out I really enjoyed people, you know, 334 00:12:35,880 --> 00:12:37,400 doing better than they thought they could, 335 00:12:37,400 --> 00:12:39,720 the principle I established was you could do 336 00:12:39,720 --> 00:12:41,680 almost anything, it's a cliche, 337 00:12:41,680 --> 00:12:44,360 if you don't worry about who gets the credit. 338 00:12:44,360 --> 00:12:45,200 That's very important. 339 00:12:45,200 --> 00:12:46,880 And then the second thing that principle 340 00:12:46,880 --> 00:12:49,220 even got more sophisticated, as well as I was concerned, 341 00:12:49,220 --> 00:12:51,280 you start to deflect credit. 342 00:12:51,280 --> 00:12:52,400 You know, when anybody says to you, 343 00:12:52,400 --> 00:12:54,960 Ed, you did a good job, you immediately think of 344 00:12:54,960 --> 00:12:58,320 who really helped you do it and make a point to say, 345 00:12:58,320 --> 00:13:00,360 you know, it really was Jose and Mary. 346 00:13:00,360 --> 00:13:02,080 It wasn't all me, you know. 347 00:13:02,080 --> 00:13:02,920 That's very important. 348 00:13:02,920 --> 00:13:05,360 That starts to reflect in your whole experience. 349 00:13:05,360 --> 00:13:08,440 So principles became, you know, very important. 350 00:13:08,440 --> 00:13:11,320 You collect them all, you know, you collect principles 351 00:13:11,320 --> 00:13:13,040 like the lines that I won't cross, 352 00:13:13,040 --> 00:13:16,380 the rules I'm going to follow, put them up on my wall, 353 00:13:16,380 --> 00:13:19,040 and things I wanted to achieve. 354 00:13:19,040 --> 00:13:21,520 And you know, what's my biggest principle right now? 355 00:13:21,520 --> 00:13:23,120 It's gratitude. 356 00:13:23,120 --> 00:13:25,520 You know, I really am grateful for everything 357 00:13:25,520 --> 00:13:27,360 that has happened to me in my life. 358 00:13:27,360 --> 00:13:29,120 And that's a very strong principle. 359 00:13:29,120 --> 00:13:31,240 And when you're grateful about something, 360 00:13:31,240 --> 00:13:32,160 you really feel better. 361 00:13:32,160 --> 00:13:34,760 So there's a, but principles basically are collected 362 00:13:34,760 --> 00:13:37,600 all through your life and they evolve, they change. 363 00:13:37,600 --> 00:13:39,760 Some of us, the one in Wall Street, 364 00:13:39,760 --> 00:13:42,000 so the happy is the hidden has been discarded 365 00:13:42,000 --> 00:13:45,160 because it really doesn't fit with what I'm doing right now. 366 00:13:45,160 --> 00:13:46,760 But it's something you have to collect. 367 00:13:46,760 --> 00:13:49,640 And again, writing them down and looking at them 368 00:13:49,640 --> 00:13:51,100 is very, very important. 369 00:13:52,120 --> 00:13:54,440 I really like how you said that 370 00:13:56,240 --> 00:13:58,160 you do almost anything when you forget 371 00:13:58,160 --> 00:14:00,680 about who gets the credit. 372 00:14:00,680 --> 00:14:04,960 And I believe that so many people are looking for credit, 373 00:14:04,960 --> 00:14:08,800 you know, to be acknowledged when we tend to do something, 374 00:14:08,800 --> 00:14:11,480 especially when we do something extremely well, 375 00:14:11,480 --> 00:14:13,840 there is an acknowledgement of to, you know, 376 00:14:13,840 --> 00:14:17,400 say it was me and I just really think 377 00:14:17,400 --> 00:14:19,340 that that was really powerful. 378 00:14:19,340 --> 00:14:21,980 When it comes to partners, which is your third one, 379 00:14:21,980 --> 00:14:23,720 how do you choose the right partners 380 00:14:23,720 --> 00:14:26,040 to support and enhance your journey? 381 00:14:26,040 --> 00:14:28,360 I know that you said you've been married for, 382 00:14:28,360 --> 00:14:29,680 you said 50? 383 00:14:29,680 --> 00:14:30,940 59 years. 384 00:14:30,940 --> 00:14:33,020 59 years. 385 00:14:33,020 --> 00:14:36,240 How can one do that? 386 00:14:36,240 --> 00:14:37,520 Well, it's a little bit of, you know, 387 00:14:37,520 --> 00:14:40,480 there's some luck involved, but there is obviously, 388 00:14:40,480 --> 00:14:42,620 you know, you have to basically have some 389 00:14:42,620 --> 00:14:43,760 of the same values. 390 00:14:43,760 --> 00:14:47,320 I think my wife and I are very different in a lot of ways, 391 00:14:47,320 --> 00:14:49,560 but our values are the same. 392 00:14:49,560 --> 00:14:52,960 And here again is testing, and young people do do testing. 393 00:14:52,960 --> 00:14:55,040 And you can't do much testing 394 00:14:55,040 --> 00:14:56,760 because you're very different people 395 00:14:56,760 --> 00:14:59,080 when you're 20 years old than when you're 40 years old. 396 00:14:59,080 --> 00:15:01,040 So the first thing you do is you find someone 397 00:15:01,040 --> 00:15:03,280 who is, you know, compatible, obviously. 398 00:15:03,280 --> 00:15:07,320 And I, when my son asked my grand, my only son-in-law, 399 00:15:07,320 --> 00:15:09,920 asked for the hand of my daughters, 400 00:15:09,920 --> 00:15:11,640 I said to him, you have, there are four things, Jimmy, 401 00:15:11,640 --> 00:15:12,480 that you have to have. 402 00:15:12,480 --> 00:15:14,600 One, you gotta love my daughter, 403 00:15:14,600 --> 00:15:16,560 and that's an emotional experience. 404 00:15:16,560 --> 00:15:18,680 If you can pull that off, you start off way ahead. 405 00:15:18,680 --> 00:15:20,560 Second of all, you gotta be committed. 406 00:15:20,560 --> 00:15:21,960 That's an intellectual decision. 407 00:15:21,960 --> 00:15:23,040 It's not emotional. 408 00:15:23,040 --> 00:15:25,160 You say, I'm committed to this relationship. 409 00:15:25,160 --> 00:15:26,620 And third of all, you gotta recognize 410 00:15:26,620 --> 00:15:30,600 that you both will have to compromise at points in time 411 00:15:30,600 --> 00:15:32,320 where she'll decide and you'll decide, 412 00:15:32,320 --> 00:15:33,960 you come together on a decision. 413 00:15:33,960 --> 00:15:36,960 Then finally, you have to sacrifice. 414 00:15:36,960 --> 00:15:39,000 I said, Jimmy, someday you'll have to do something 415 00:15:39,000 --> 00:15:42,040 you don't wanna do because she wants to do it. 416 00:15:42,040 --> 00:15:44,320 If you can get away with those four things, 417 00:15:44,320 --> 00:15:47,000 then basically you'll find the right partner. 418 00:15:47,000 --> 00:15:51,100 And he agreed that those four things were kind of in place. 419 00:15:51,100 --> 00:15:53,200 And I look at the people's lives. 420 00:15:53,200 --> 00:15:54,160 Then the second thing you have to do, 421 00:15:54,160 --> 00:15:56,680 you gotta, once you decide on a partner, 422 00:15:56,680 --> 00:15:59,080 the part P1, different than business partners, 423 00:15:59,080 --> 00:16:01,400 but P1, the most important part, 424 00:16:01,400 --> 00:16:02,800 you've got to have one, 425 00:16:02,800 --> 00:16:04,080 one of the young people asked me, 426 00:16:04,080 --> 00:16:05,760 how'd you stay married so long? 427 00:16:05,760 --> 00:16:08,920 I said, one very simple word, listen. 428 00:16:08,920 --> 00:16:10,960 You've gotta listen to the person you're married to 429 00:16:10,960 --> 00:16:14,280 or you're basically having a relationship with 430 00:16:14,280 --> 00:16:16,480 and also spend time alone. 431 00:16:16,480 --> 00:16:18,480 I recommend strongly when you're first married 432 00:16:18,480 --> 00:16:20,600 for the first five or even 10 years, 433 00:16:20,600 --> 00:16:23,240 so at least once a year, take a car trip 434 00:16:23,240 --> 00:16:25,400 for four or five days or go to a place 435 00:16:25,400 --> 00:16:27,480 where you're both alone where you can talk. 436 00:16:27,480 --> 00:16:30,320 And cars are very good because you're sort of stuck together 437 00:16:30,320 --> 00:16:32,000 for four or five days. 438 00:16:32,000 --> 00:16:33,880 And my wife and I did that. 439 00:16:33,880 --> 00:16:36,600 And we used to go every summer when the kids were in camp, 440 00:16:36,600 --> 00:16:39,400 we'd go on a car trip and we spent four or five days. 441 00:16:39,400 --> 00:16:43,560 Because the reason for that is very simple, people change. 442 00:16:43,560 --> 00:16:45,680 I find being on Wall Street, 443 00:16:45,680 --> 00:16:48,520 most of the divorces that I've talked, 444 00:16:48,520 --> 00:16:50,800 I've had a lot of divorces on Wall Street, 445 00:16:50,800 --> 00:16:52,840 they basically woke up one morning 446 00:16:52,840 --> 00:16:54,520 and found they were living with a stranger 447 00:16:54,520 --> 00:16:55,600 and it was all their fault 448 00:16:55,600 --> 00:16:56,800 because they didn't pay attention. 449 00:16:56,800 --> 00:16:59,760 You spent five or six or seven years working in a company 450 00:16:59,760 --> 00:17:01,560 and went home at night and went to sleep, 451 00:17:01,560 --> 00:17:04,600 this woman started or this man started to change 452 00:17:04,600 --> 00:17:07,280 and you didn't pay attention to it, you didn't adjust. 453 00:17:07,280 --> 00:17:08,560 So that's important. 454 00:17:08,560 --> 00:17:11,000 Now that's the P1 partner. 455 00:17:11,000 --> 00:17:13,680 The other partner is basically you try to find talents 456 00:17:13,680 --> 00:17:16,640 that basically compliment yours. 457 00:17:16,640 --> 00:17:18,720 Whenever you take a job, whether it's, 458 00:17:18,720 --> 00:17:21,920 if it's a real work position, like I was, 459 00:17:21,920 --> 00:17:24,880 I found a partner at Lehman Brothers when I was there, 460 00:17:24,880 --> 00:17:26,720 six foot five Dartmouth fellow, 461 00:17:27,880 --> 00:17:32,040 we spent 35 years together, he did things I couldn't do, 462 00:17:32,040 --> 00:17:34,000 he did things better than I could do them, 463 00:17:34,000 --> 00:17:36,400 he did things I did well that I didn't want to do. 464 00:17:36,400 --> 00:17:39,880 He was a great partner, okay, then that was very important. 465 00:17:39,880 --> 00:17:43,160 Now when you shift from work to community, 466 00:17:43,160 --> 00:17:47,040 you're basically involved in very different kinds of partners. 467 00:17:47,040 --> 00:17:48,600 They always say, well, get a good salesman 468 00:17:48,600 --> 00:17:50,280 to raise money for a university. 469 00:17:50,280 --> 00:17:52,640 No, no, no, no, totally different person, 470 00:17:52,640 --> 00:17:54,200 totally different talents. 471 00:17:54,200 --> 00:17:56,640 So each time you make a move on something, 472 00:17:56,640 --> 00:17:58,840 make sure you recognize the requirements 473 00:17:58,840 --> 00:18:01,400 of that particular position, of that partnership 474 00:18:01,400 --> 00:18:03,520 and what you, and you personally also, 475 00:18:03,520 --> 00:18:06,000 what you may do very well in certain kinds of things 476 00:18:06,000 --> 00:18:08,680 in business and very poorly in certain kinds of things 477 00:18:08,680 --> 00:18:11,720 in an emocenary or charitable experience. 478 00:18:11,720 --> 00:18:13,760 So that's how you select your partners 479 00:18:13,760 --> 00:18:15,680 and I think that's very important, 480 00:18:15,680 --> 00:18:17,720 but I found also that only as good as the people 481 00:18:17,720 --> 00:18:20,160 I surround myself with, my life shows us 482 00:18:20,160 --> 00:18:22,120 when I had no partners, I failed. 483 00:18:22,120 --> 00:18:23,720 When I had the wrong partners, I failed. 484 00:18:23,720 --> 00:18:26,240 When I had the right partners, I succeeded. 485 00:18:26,240 --> 00:18:27,880 That is amazing. 486 00:18:27,880 --> 00:18:30,000 So partner one, luck is involved 487 00:18:30,000 --> 00:18:31,760 and that's more on a relationship. 488 00:18:31,760 --> 00:18:36,400 It's a little bit involved and it's definitely 489 00:18:36,400 --> 00:18:39,360 an emotional, intellectual and a compromising 490 00:18:39,360 --> 00:18:43,600 committed relationship and that P2 is finding talent 491 00:18:43,600 --> 00:18:47,880 that you may not have, right, or that compliment yours 492 00:18:47,880 --> 00:18:50,720 and those are two great points to that 493 00:18:50,720 --> 00:18:53,480 because when you do find those, I think that things 494 00:18:53,480 --> 00:18:56,920 tend to feel a little bit better about how you're going 495 00:18:56,920 --> 00:18:59,000 through and how you're getting through. 496 00:18:59,000 --> 00:19:03,920 So I definitely think those are, I'm learning so much Ed. 497 00:19:03,920 --> 00:19:04,760 This is crazy. 498 00:19:04,760 --> 00:19:07,800 This is crazy. 499 00:19:07,800 --> 00:19:10,640 So we got the last P which is plans. 500 00:19:10,640 --> 00:19:13,320 What strategies do you recommend for creating 501 00:19:13,320 --> 00:19:15,800 and executing effective plans? 502 00:19:15,800 --> 00:19:18,400 Well, first of all, you obviously have to look at yourself 503 00:19:18,400 --> 00:19:22,200 and see, but the plan starts off by looking basically 504 00:19:22,200 --> 00:19:27,200 at history, as looking ahead, you've got your passions, 505 00:19:27,720 --> 00:19:30,040 you've got your principles, you know, I think about 506 00:19:30,040 --> 00:19:31,800 some of the partners that you wanna have. 507 00:19:31,800 --> 00:19:34,640 How do those all fit in to the history? 508 00:19:34,640 --> 00:19:37,480 That what's gonna happen in your lifetime? 509 00:19:37,480 --> 00:19:40,320 And in my book, the person goes into a tunnel 510 00:19:40,320 --> 00:19:43,920 and he can take the four drivers of what I call society. 511 00:19:43,920 --> 00:19:45,600 There are many more drivers. 512 00:19:45,600 --> 00:19:50,600 The drivers are the economy, the government, 513 00:19:54,840 --> 00:19:59,360 technology and geography. 514 00:19:59,360 --> 00:20:01,280 There are four of them that are very important. 515 00:20:01,280 --> 00:20:03,280 And you can take each one of those and say, 516 00:20:03,280 --> 00:20:05,480 what are they determining? 517 00:20:05,480 --> 00:20:06,920 The government is moving in a direction. 518 00:20:06,920 --> 00:20:08,360 Do you wanna follow that direction? 519 00:20:08,360 --> 00:20:10,040 What wave does that give you? 520 00:20:10,040 --> 00:20:12,520 Like, let's take geography, which is a simple one. 521 00:20:12,520 --> 00:20:17,440 You know, my son was interested in real estate. 522 00:20:17,440 --> 00:20:19,600 He got his master's degree in architecture. 523 00:20:19,600 --> 00:20:21,680 He went to Denver in the 90s. 524 00:20:22,880 --> 00:20:24,400 He's been there for 30 years. 525 00:20:24,400 --> 00:20:25,240 Has he missed? 526 00:20:25,240 --> 00:20:26,080 Couldn't miss. 527 00:20:26,080 --> 00:20:28,560 Real estate went straight up, no problem. 528 00:20:28,560 --> 00:20:29,400 All right? 529 00:20:29,400 --> 00:20:32,360 I have a classmate from Harvard Business School 530 00:20:32,360 --> 00:20:35,600 went to Hong Kong in 1964, went into real estate. 531 00:20:35,600 --> 00:20:38,840 You know, my grandson just moved from Chicago 532 00:20:38,840 --> 00:20:41,280 to Bellingham, Washington, where he basically 533 00:20:41,280 --> 00:20:42,320 is much more comfortable. 534 00:20:42,320 --> 00:20:43,800 So, geography has a problem. 535 00:20:43,800 --> 00:20:46,760 Now, technology is the one that's really changed the world 536 00:20:46,760 --> 00:20:47,960 since the beginning of time. 537 00:20:47,960 --> 00:20:51,040 I mean, that's, so gotta say, what part of technology 538 00:20:51,040 --> 00:20:52,720 would I like to play in? 539 00:20:52,720 --> 00:20:54,560 Is it healthcare technology? 540 00:20:54,560 --> 00:20:55,400 Is it electronic? 541 00:20:55,400 --> 00:20:58,240 Is it now you have AI and all that sort of stuff? 542 00:20:58,240 --> 00:21:02,080 What areas of those things are gonna grow very rapidly? 543 00:21:02,080 --> 00:21:04,200 And it's not only business. 544 00:21:04,200 --> 00:21:06,320 I use my own example. 545 00:21:06,320 --> 00:21:10,800 I got into the mutual fund business in 1964. 546 00:21:10,800 --> 00:21:13,560 It's a tiny little business, like the company I went for 547 00:21:13,560 --> 00:21:16,640 had 300 million of assets under management. 548 00:21:16,640 --> 00:21:18,560 Today it has two trillion. 549 00:21:18,560 --> 00:21:21,080 So, you ride that wave. 550 00:21:21,080 --> 00:21:23,320 But I take also a friend of mine who graduated 551 00:21:24,480 --> 00:21:27,560 in a medical school with a specialty 552 00:21:27,560 --> 00:21:29,080 in the curvature of the spine. 553 00:21:30,320 --> 00:21:31,200 So, what did he pick out? 554 00:21:31,200 --> 00:21:33,320 He could have gone to any hospital in America. 555 00:21:33,320 --> 00:21:37,640 Went to Ethiopia, went to Mother Teresa's clinic, 556 00:21:37,640 --> 00:21:40,640 and over the last 25 or 30 years, he had become, 557 00:21:40,640 --> 00:21:42,840 he was one of the two doctors who could do curvature 558 00:21:42,840 --> 00:21:45,320 of the spine in almost all of Africa. 559 00:21:45,320 --> 00:21:46,480 And you can see his brochure. 560 00:21:46,480 --> 00:21:49,680 He's changed and saved so many lives 561 00:21:49,680 --> 00:21:50,640 because he found a wave. 562 00:21:50,640 --> 00:21:54,640 The wave was the need, what I call latent demand 563 00:21:54,640 --> 00:21:56,680 for what you could do really well. 564 00:21:56,680 --> 00:21:59,200 And that makes happiness as far as I'm concerned. 565 00:21:59,200 --> 00:22:01,520 If you get on a wave and you read any great, 566 00:22:01,520 --> 00:22:03,960 most successful people you find out got on this wave, 567 00:22:03,960 --> 00:22:05,800 that's what, I want you to write that plan, 568 00:22:05,800 --> 00:22:08,160 write it down, and then put checkpoints in it 569 00:22:08,160 --> 00:22:09,920 so that you say, this is what I'm checking out. 570 00:22:09,920 --> 00:22:11,960 For me and for the system. 571 00:22:11,960 --> 00:22:14,760 And sometimes you have to delay your enthusiasm. 572 00:22:14,760 --> 00:22:17,520 Your passion may not fit for the particular point in time. 573 00:22:17,520 --> 00:22:19,400 You have to take another road. 574 00:22:19,400 --> 00:22:21,080 I was an engineer for a while 575 00:22:21,080 --> 00:22:22,840 because that was the place I could get a job. 576 00:22:22,840 --> 00:22:24,080 Then I went to business school. 577 00:22:24,080 --> 00:22:27,040 I was able to change my direction and find a new wave. 578 00:22:27,040 --> 00:22:28,480 Actually, in my engineering, 579 00:22:28,480 --> 00:22:30,880 I picked an air hit called plastics. 580 00:22:30,880 --> 00:22:33,320 And I was in plastics before Dustin Hoffman 581 00:22:33,320 --> 00:22:34,520 because it was a new field. 582 00:22:34,520 --> 00:22:36,720 In fact, the word that described plastics 583 00:22:36,720 --> 00:22:38,360 weren't even in existence when I went in. 584 00:22:38,360 --> 00:22:41,680 They said, I'm calling them polypropylene and polyethylene. 585 00:22:41,680 --> 00:22:43,800 They called them high facts and pro facts. 586 00:22:43,800 --> 00:22:47,040 So, you know, so people, I always have had a vision 587 00:22:47,040 --> 00:22:49,040 of basically moving into something 588 00:22:49,040 --> 00:22:51,200 that's gonna be bigger someday. 589 00:22:51,200 --> 00:22:53,240 And I think that's one of the things you do in your plan. 590 00:22:53,240 --> 00:22:56,520 But you also, you know, in my plans chapter, 591 00:22:56,520 --> 00:22:58,360 there is a section on luck. 592 00:22:58,360 --> 00:23:00,000 And you know, being born at the right time 593 00:23:00,000 --> 00:23:02,440 in the right place is still pretty damn important. 594 00:23:02,440 --> 00:23:03,600 And sometimes you have to move 595 00:23:03,600 --> 00:23:04,960 and sometimes you don't have to move. 596 00:23:04,960 --> 00:23:07,440 So in the plans chapter, 597 00:23:07,440 --> 00:23:12,240 there's a number of processes you go through 598 00:23:12,240 --> 00:23:13,680 to figure out what your plans are. 599 00:23:13,680 --> 00:23:15,680 And then we make you in that chapter, 600 00:23:15,680 --> 00:23:17,520 write down your plans. 601 00:23:17,520 --> 00:23:19,280 Because I think, and also the plan should be written 602 00:23:19,280 --> 00:23:21,880 in pencil because as you go through life, life changes. 603 00:23:21,880 --> 00:23:24,680 You know, and you gotta race it and start over again. 604 00:23:24,680 --> 00:23:26,640 But with a plan, I think you got a better chance 605 00:23:26,640 --> 00:23:28,640 of making that turn on the road. 606 00:23:28,640 --> 00:23:31,080 I have a cliche also, you know, 607 00:23:31,080 --> 00:23:32,280 let's make sure the turn of the road 608 00:23:32,280 --> 00:23:33,440 isn't the end of the road. 609 00:23:33,440 --> 00:23:35,240 That's very important. 610 00:23:35,240 --> 00:23:37,720 Sometimes people get a turn and they say, it's over. 611 00:23:37,720 --> 00:23:39,840 No, no, you look at your plan, 612 00:23:39,840 --> 00:23:42,640 you race a few things and you make the turn on the road. 613 00:23:43,960 --> 00:23:48,520 I tell you the challenging part in all of this 614 00:23:48,520 --> 00:23:51,880 is trying to get everything you're saying. 615 00:23:53,720 --> 00:23:55,240 You say I'm the professional, 616 00:23:55,240 --> 00:23:58,800 but I tell you this is learning you don't get anywhere 617 00:23:58,800 --> 00:24:01,320 and I'm hearing it from you. 618 00:24:01,320 --> 00:24:04,280 And you know what's interesting is that 619 00:24:04,280 --> 00:24:06,720 there's a lot of things that you've spoken about, right? 620 00:24:06,720 --> 00:24:09,560 In these four P's, but in the four P's, 621 00:24:09,560 --> 00:24:13,200 you mentioned four other things at least three times. 622 00:24:13,200 --> 00:24:15,720 So is four your favorite number? 623 00:24:16,800 --> 00:24:18,280 Well, you know, you look back in history, 624 00:24:18,280 --> 00:24:19,560 four has a sort of thing. 625 00:24:19,560 --> 00:24:21,040 By the way, I haven't found anything about you. 626 00:24:21,040 --> 00:24:21,960 Who are you? 627 00:24:24,200 --> 00:24:28,720 I, I'm, interesting enough, when you said Denver, 628 00:24:28,720 --> 00:24:30,000 that's where my home is. 629 00:24:30,000 --> 00:24:32,360 I was born and raised in Denver, Colorado. 630 00:24:32,360 --> 00:24:37,360 And I decided to get out of there maybe around 22, 23. 631 00:24:37,360 --> 00:24:39,280 I moved to Jacksonville, Florida. 632 00:24:39,280 --> 00:24:42,520 I worked at the Mayo Clinic, which was, 633 00:24:42,520 --> 00:24:45,080 I tell you something completely different, 634 00:24:45,080 --> 00:24:48,200 but I had a whole different outlook on life. 635 00:24:48,200 --> 00:24:50,600 And then moved back to Denver, Colorado. 636 00:24:50,600 --> 00:24:55,600 And then I came out here in 2006, I believe, yes. 637 00:24:55,880 --> 00:24:57,240 2006 to San Antonio. 638 00:24:57,240 --> 00:24:59,080 Here is, where is here? 639 00:24:59,080 --> 00:25:00,560 San Antonio, Texas. 640 00:25:00,560 --> 00:25:02,160 Oh, San Antonio, Texas, okay. 641 00:25:02,160 --> 00:25:03,000 Yes, yes. 642 00:25:03,000 --> 00:25:07,120 So I've been here for 18 years now on August 6th. 643 00:25:07,120 --> 00:25:08,680 I was here for 18 years. 644 00:25:08,680 --> 00:25:13,680 And I have delved in a lot, I guess I could say. 645 00:25:14,560 --> 00:25:16,040 Well, I mean, I'm only 45. 646 00:25:16,040 --> 00:25:17,680 So enough, right? 647 00:25:17,680 --> 00:25:19,720 I have some experiences. 648 00:25:19,720 --> 00:25:21,760 One of my most favorite jobs was 649 00:25:21,760 --> 00:25:24,120 I was an organ tissue and eye coordinator. 650 00:25:24,120 --> 00:25:28,400 And I did that for about seven, eight years. 651 00:25:28,400 --> 00:25:29,840 And that was actually just speaking 652 00:25:29,840 --> 00:25:32,160 with families over the telephone only. 653 00:25:33,120 --> 00:25:36,840 So I had the opportunity of speaking with them 654 00:25:36,840 --> 00:25:39,240 and of course asking for their donations. 655 00:25:39,240 --> 00:25:41,880 But the hours in which I had to reach them 656 00:25:41,880 --> 00:25:45,240 was if someone was on a ventilator, I only had four hours. 657 00:25:45,240 --> 00:25:48,000 And if someone had completely passed 658 00:25:48,000 --> 00:25:50,320 and was not on a ventilator, I had 12 hours 659 00:25:50,320 --> 00:25:53,200 in order for our procurement team to make it out there. 660 00:25:53,200 --> 00:25:55,160 Wow. To retrieve the tissue, yes. 661 00:25:55,160 --> 00:25:58,560 And so in that field and in that business, 662 00:25:58,560 --> 00:26:01,880 I learned the art of listening to emotions, 663 00:26:03,800 --> 00:26:08,000 their mindset and where they were over the telephone only. 664 00:26:08,000 --> 00:26:12,920 And I tell you, Ed, that was something that I don't, 665 00:26:12,920 --> 00:26:16,240 I would not be who I am today if I did not do that. 666 00:26:16,240 --> 00:26:17,080 And then I would- 667 00:26:17,080 --> 00:26:19,800 You had a passion for listening though too. 668 00:26:19,800 --> 00:26:23,320 I still do as to the reasons why. 669 00:26:23,320 --> 00:26:24,720 You're doing what you're doing, exactly right. 670 00:26:24,720 --> 00:26:26,120 Exactly. 671 00:26:26,120 --> 00:26:27,600 See, you have your passion for listening. 672 00:26:27,600 --> 00:26:30,160 You gotta find a methodology of utilizing that passion 673 00:26:30,160 --> 00:26:31,240 and you found it. 674 00:26:32,080 --> 00:26:33,320 And you know what? 675 00:26:33,320 --> 00:26:35,080 This was just by chance. 676 00:26:35,080 --> 00:26:40,080 I met Jackson at a networking event because I am a realtor. 677 00:26:41,000 --> 00:26:44,160 So I went all the way from that end all the way to this end 678 00:26:45,680 --> 00:26:47,560 and it just fell into my lap. 679 00:26:47,560 --> 00:26:51,000 And one thing I realized that every job that I have taken 680 00:26:51,000 --> 00:26:54,440 was based upon people and not actually the job. 681 00:26:54,440 --> 00:26:57,280 It's the love of people that I have. 682 00:26:57,280 --> 00:26:58,880 And I really enjoy listening. 683 00:26:58,880 --> 00:27:00,360 I really enjoy learning. 684 00:27:00,360 --> 00:27:05,360 And I realized that that's imperative to my growth. 685 00:27:06,440 --> 00:27:09,840 You're planning, you would put, when you make decisions, 686 00:27:09,840 --> 00:27:11,320 people at the top of the list. 687 00:27:11,320 --> 00:27:13,560 Other people would pick something else. 688 00:27:13,560 --> 00:27:15,480 But also you're picking people 689 00:27:15,480 --> 00:27:17,600 that are taking you in a direction too. 690 00:27:17,600 --> 00:27:19,080 That's the other thing. 691 00:27:19,080 --> 00:27:20,560 You're not just picking the people. 692 00:27:20,560 --> 00:27:23,760 You pick the direction, then you find the right person. 693 00:27:23,760 --> 00:27:24,920 Wow. 694 00:27:24,920 --> 00:27:26,120 Okay. 695 00:27:26,120 --> 00:27:27,920 And you know what? 696 00:27:27,920 --> 00:27:28,840 I go through life. 697 00:27:28,840 --> 00:27:29,720 I won't even say we. 698 00:27:29,720 --> 00:27:34,360 I go through life just by faith, number one. 699 00:27:34,360 --> 00:27:36,480 That's my first is by faith, number one. 700 00:27:36,480 --> 00:27:39,920 But I realized when my faith is put first, 701 00:27:39,920 --> 00:27:42,600 then everything else just follows. 702 00:27:42,600 --> 00:27:44,920 And it follows in a direction 703 00:27:44,920 --> 00:27:46,720 that I don't have to question. 704 00:27:46,720 --> 00:27:48,520 Because if it just happens, 705 00:27:48,520 --> 00:27:50,720 I realized that there's a purpose in that. 706 00:27:50,720 --> 00:27:55,720 And me getting into this and being on Vision Pros Live, 707 00:27:55,720 --> 00:28:00,600 there is an abundance of knowledge and information 708 00:28:00,600 --> 00:28:01,760 that I'm learning. 709 00:28:01,760 --> 00:28:06,360 And although I'm a podcast professional, which I am not, 710 00:28:06,360 --> 00:28:10,200 I tell you that I don't take any of this for granted. 711 00:28:10,200 --> 00:28:12,560 I take nothing for granted. 712 00:28:12,560 --> 00:28:15,800 Ed, running into you, receiving this book 713 00:28:15,800 --> 00:28:18,320 and knowing that I have some stuff I gotta do. 714 00:28:18,320 --> 00:28:19,160 Yeah. 715 00:28:19,160 --> 00:28:20,000 You got it. 716 00:28:20,000 --> 00:28:23,400 Well, if you like it, you've got to give me a review too. 717 00:28:23,400 --> 00:28:24,520 Absolutely. 718 00:28:24,520 --> 00:28:25,360 Absolutely. 719 00:28:25,360 --> 00:28:26,280 It's so funny. 720 00:28:26,280 --> 00:28:29,160 I was like, how can I get this in right when I get it? 721 00:28:29,160 --> 00:28:31,760 And it was the weekend just flew by. 722 00:28:31,760 --> 00:28:33,600 But Ed, I just want to thank you. 723 00:28:33,600 --> 00:28:37,080 I know that we had a rough time getting on here. 724 00:28:37,080 --> 00:28:41,360 And this book is going to bring value 725 00:28:41,360 --> 00:28:45,160 to anyone who chooses to read it and or listen to it. 726 00:28:45,160 --> 00:28:47,200 And I believe it is on Amazon. 727 00:28:47,200 --> 00:28:48,440 Is it anywhere else? 728 00:28:48,440 --> 00:28:49,480 Amazon, yeah. 729 00:28:49,480 --> 00:28:50,920 Why don't you just put my name in 730 00:28:50,920 --> 00:28:52,800 and you get the two books. 731 00:28:52,800 --> 00:28:53,840 They're very nice. 732 00:28:53,840 --> 00:28:55,120 They're the only agent in the world. 733 00:28:55,120 --> 00:28:57,840 But you know, interesting, just one more minor thing. 734 00:28:57,840 --> 00:28:59,640 I see what you believe as I believe. 735 00:28:59,640 --> 00:29:00,880 Life is flow. 736 00:29:00,880 --> 00:29:02,240 Thank you for being here today. 737 00:29:02,240 --> 00:29:04,720 I'm really happy that you tuned in to Vision Pros Live. 738 00:29:04,720 --> 00:29:07,360 I'm looking forward to seeing your reactions 739 00:29:07,360 --> 00:29:09,680 as these episodes continue to move forward. 740 00:29:09,680 --> 00:29:11,360 This is going to get more and more fun. 741 00:29:11,360 --> 00:29:13,160 We'll have more and more engagement as well. 742 00:29:13,160 --> 00:29:15,280 We'll invite people to participate in the show. 743 00:29:15,280 --> 00:29:17,640 And thank you for giving us your time and attention. 744 00:29:17,640 --> 00:29:20,360 Have an excellent time building out your vision 745 00:29:20,360 --> 00:29:25,360 and becoming a Vision Pro yourself.