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Tell us about your vision.

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You know, my vision is honestly to empower the visionaries that we have in this world.

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And I'll put the asterisk on there that they're selling or doing or providing a quality product or service that is good for the world.

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It's really about helping them potentially start, definitely grow and maybe scale whatever it is that their dream is.

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A lot of people go out there and they're not really sure what that might look like.

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They just have a passion for something.

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I came into business being a personal trainer, starting a personal training business, and I was, it was built on passion and it worked.

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But like the moment there was growth and scale, it didn't work anymore.

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And I had to learn business and leadership and marketing and operations and just all of these other skills that life doesn't really teach you.

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And I want to speed that up for everybody else.

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I loved all my businesses and my brick and mortars and that service business, but accidentally stumbled upon solving a problem for a couple of franchisees in a franchise system.

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People were like, Steve, you've literally changed my life and made it so that way I'm not afraid to invest my life savings or my house.

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And now I want to go do this.

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And it was that just throwing into consulting, I'll call it coaching, if you will, that really I fell in love with opening that opportunity for other people and going along in the ride with them.

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So in a nutshell, I want to help people with a vision, really start scale grow that vision.

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I love that.

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I mean, obviously our podcast is all about vision, so we're already got the bromance.

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I'm sitting here going like I'm totally using the word vision way too much, but it is it is it is my like I use the word a lot.

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So it's not it's not scripted, but I'm like, man, I just feel like, yeah, vision.

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You got this guy on the same vision 40 times.

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What's your why?

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We know how it got started.

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Um, but what's the why behind all of this?

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And there might be many, but focusing on some of those deeper ones.

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Yeah, I would say it.

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It's funny.

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I hear a lot of gurus and coaches say certain things and it's like, it just rubs me the wrong way kind of.

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So I'm going to go against the grain.

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And, and I had a lot of ups and downs in my first nine, 10 years of owning businesses as an adult.

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Right.

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And my first year, it was just easy.

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Like it just happened.

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And then the moment I got my second business all the way to the 17th, like it was ups and downs and I learned a lot of lessons.

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And I feel like everybody goes out there with I'm predicting, I don't make mistakes.

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And here's how I created all this massive success.

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And I didn't have a really cool framework or tagline or thing until I slowed down and really looked back.

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And when somebody asked me, why, why are you running into these struggles?

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I didn't have the answer.

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And the answer that I kind of gave was, well, it's that reason.

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It's those reasons.

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It's one of those things over there and never once did I point the finger at myself.

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It was always things external to me.

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And it was a big growing moment.

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It hurt, it hurt a lot, but it was a really big growing moment.

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And I really slowed down for a minute to really look back.

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The pluses, the negatives, what things did I do, whether it was intentional or not?

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Cause a lot of them weren't, they just happened on accident to help ultimately save me and get me out of like this thing's not going to work.

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And through that really looking back, it is what today is the freedom framework.

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And we have this big dream in America, in the world where everybody is free and they have freedom.

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But I don't think anybody really thinks about it other than my day to day.

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I get to kind of do what I want to do.

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But I mean, man, if you want to not have to work to earn money at 45 years old, why aren't you working towards that?

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And who here is going to empower somebody to do that?

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I'm not saying quit your nine to five, quit your job, but maybe get a side hustle and go make an extra $2,000 a month, simple and easy.

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But then there's that person that's not simple and easy.

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That's a lot.

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And it's in the nicest way possible.

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It is simple and easy if you just go do it.

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But we weren't taught that we weren't given those skills through life, through school, through college, if you went through whatever.

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So the freedom framework just was really, hey, what did I intentionally or accidentally do over the past 10 years to get me here?

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And putting those into steps where we can really break down the three big things, which is figure out what you need to work on,

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learn about how you can solve the problem and go do it.

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Right.

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Let's not over complicate this.

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Let's get it done.

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And that freedom framework is really about making sure those big things can happen.

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Based on your experience, how can leaders lean into funding the vision?

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Yeah, I like that actually as a combination, because I think that there's I'll probably talk about the slice right down the middle.

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But it ultimately really leans into the idea of certainty.

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If you are uncertain about something, usually your plan and the ability to execute and create the outcome, you're probably less likely to fund it.

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And I'll take funding in a in a monetary, but also a time commitment and a and a taking away from other things in life mentality there.

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But if you're certain and you absolutely believe it in a steadfast fashion and there's there's almost no way you can fail,

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then it's just a simple math equation that's a no brainer to spend the time, take away from family, put the money and put the risk in.

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And a lot of times we go through this.

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You have to have a business plan and a business plan on paper in Excel.

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Like, I get it. And I understand.

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And at some point in time, in order for somebody to support you, give you money, whatever it is that that is,

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I don't want to say important because I disagree with that.

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Helpful, relevant. Can be can be.

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Thank you for being here today. I'm really happy that you tuned in to Vision Pros Live.

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I'm looking forward to seeing your reactions as these episodes continue to move forward.

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This is going to get more and more fun.

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We'll have more and more engagement as well when people to participate in the show.

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And thank you for giving us your time and attention.

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Have an excellent time building out your vision and becoming a Vision Pro yourself.

