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Tell me where this vision came from.

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So we actually, me and my business partner came together a couple of years ago at this

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point and he was consulting with the Fortune 100.

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He's consulted with over a dozen of the biggest companies in the world.

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And myself at the time, I was in the process of selling my business.

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I had a small business and we came together and said, I said, for my next venture, I would

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love to help small business owners be business owners, not business operators.

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That's the journey that I had been.

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And for him, he was like, I can't stand another minute in the Fortune 100 corporate America

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deal because for him, you go in and you make a massive change and you save companies like

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Nike millions and millions of dollars and they don't really care because it doesn't,

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that's nothing to them, right?

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So we came together and said, what if we did that for small businesses?

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What if we helped them optimize their businesses, optimize their operations, make them scalable

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and give them the financial savings, the financial reward, the time savings, all of that stuff.

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And we said, that's amazing.

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Let's focus all of our efforts there and help those people win in business because small

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businesses are the backbone of our economy too.

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So we came together, we talked about the vision and we decided within the next five years,

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at least, we want to help 10,000 small business owners run our business architecture, which

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focuses on doing exactly that, making more, doing less all at the same time.