1 00:00:00,000 --> 00:00:02,160 Tell me about your vision. 2 00:00:02,160 --> 00:00:05,480 Man, so my vision, I have several different versions 3 00:00:05,480 --> 00:00:06,320 of my vision. 4 00:00:06,320 --> 00:00:08,760 One is for my business and one is for my life. 5 00:00:08,760 --> 00:00:10,840 And what I do is combine both of these 6 00:00:10,840 --> 00:00:15,320 in a way that is synergistic so that they're compatible 7 00:00:15,320 --> 00:00:18,600 and they complement each other versus being, you know, 8 00:00:18,600 --> 00:00:21,840 at ends with each other and that compete with each other. 9 00:00:21,840 --> 00:00:23,680 And I think that's where most people get it wrong 10 00:00:23,680 --> 00:00:26,000 is they have incompatible visions 11 00:00:26,000 --> 00:00:29,280 and that's why they struggle in life and or business. 12 00:00:29,280 --> 00:00:33,640 So for me, even the way I struggle with setting 13 00:00:33,640 --> 00:00:35,760 up a business has to do with making sure 14 00:00:35,760 --> 00:00:37,360 that life comes first. 15 00:00:37,360 --> 00:00:39,200 And so for instance, every decision that I make 16 00:00:39,200 --> 00:00:41,340 in my business has my personal vision 17 00:00:41,340 --> 00:00:44,000 at the forefront of that, which allows me to really make sure 18 00:00:44,000 --> 00:00:46,660 that my business is tailored to my life. 19 00:00:46,660 --> 00:00:49,080 So for me, that's, for me, well, I have two, 20 00:00:49,080 --> 00:00:50,940 I have two brand new daughters. 21 00:00:50,940 --> 00:00:53,760 I have three total, but one's three and one's five. 22 00:00:53,760 --> 00:00:54,600 Congratulations. 23 00:00:54,600 --> 00:00:55,480 And so thanks, man. 24 00:00:55,480 --> 00:00:57,320 And so I wanna spend a lot of time with them. 25 00:00:57,320 --> 00:01:02,320 So my vision is really for me, mostly about family. 26 00:01:02,600 --> 00:01:04,020 It's about health. 27 00:01:04,020 --> 00:01:06,160 It's about making contributions. 28 00:01:06,160 --> 00:01:08,560 It's about kind of empowering others 29 00:01:08,560 --> 00:01:10,900 with living what they want to live instead 30 00:01:10,900 --> 00:01:13,840 of just following a, you know, 31 00:01:13,840 --> 00:01:16,760 a made for you version of their vision. 32 00:01:16,760 --> 00:01:17,920 That's something I'm really passionate 33 00:01:17,920 --> 00:01:19,960 about helping people discover for themselves. 34 00:01:19,960 --> 00:01:24,160 And so I'll tell you, it's, and that's evolved over time 35 00:01:24,160 --> 00:01:28,280 because, you know, if you look back before I had my girls, 36 00:01:28,280 --> 00:01:32,280 I'd be on the road for, you know, months of the year. 37 00:01:32,280 --> 00:01:35,480 And so now, as an example, my vision has shifted. 38 00:01:35,480 --> 00:01:38,100 Like I don't wanna be on the road more than 30 days a year 39 00:01:38,100 --> 00:01:40,760 total for everything related to work. 40 00:01:40,760 --> 00:01:45,000 And so the core of the vision has stayed the same. 41 00:01:45,000 --> 00:01:47,320 The way it's been executed has shifted 42 00:01:47,320 --> 00:01:50,840 and some of those, you know, the particulars have changed. 43 00:01:50,840 --> 00:01:51,680 Yeah, absolutely. 44 00:01:51,680 --> 00:01:53,600 You're paying attention to what matters most. 45 00:01:53,600 --> 00:01:55,120 Yeah, absolutely, man. 46 00:01:55,120 --> 00:01:57,600 Each child can create that. 47 00:01:57,600 --> 00:01:59,440 So, you know, it reminds me a little bit 48 00:01:59,440 --> 00:02:02,160 of the idea behind the one minute, 49 00:02:02,160 --> 00:02:03,200 not the one minute manager. 50 00:02:03,200 --> 00:02:04,880 That's also a good book though. 51 00:02:04,880 --> 00:02:06,880 The four hour work week by Tim Harris 52 00:02:07,880 --> 00:02:10,120 and how he defines the new rich. 53 00:02:10,120 --> 00:02:13,180 Now life and air, that's the same with the company, correct? 54 00:02:13,180 --> 00:02:14,240 It is, it is. 55 00:02:14,240 --> 00:02:15,180 Yeah, and I can see that. 56 00:02:15,180 --> 00:02:17,980 So it's, there's very few entrepreneurs out there 57 00:02:17,980 --> 00:02:19,440 who have built their business model 58 00:02:19,440 --> 00:02:21,740 with their lifestyle in mind. 59 00:02:21,740 --> 00:02:24,520 And it's also super common to find entrepreneurs 60 00:02:24,520 --> 00:02:27,580 who have lost sight of what's most important in life. 61 00:02:27,580 --> 00:02:30,520 So it's pretty neat that yours are tied hand in hand 62 00:02:30,520 --> 00:02:33,200 together, it kind of keeps you honest at your mission. 63 00:02:33,200 --> 00:02:34,040 Right, yeah. 64 00:02:34,040 --> 00:02:35,680 Otherwise it'd be a hypocrite, right? 65 00:02:35,680 --> 00:02:38,360 I'd be on the road and sacrificing my life 66 00:02:38,360 --> 00:02:39,440 and be way out of shape. 67 00:02:39,440 --> 00:02:40,600 And yet I'm telling people to do this 68 00:02:40,600 --> 00:02:42,560 and that would not work. 69 00:02:42,560 --> 00:02:44,000 So where did your vision come from? 70 00:02:44,000 --> 00:02:45,280 Did it come from the four hour work week 71 00:02:45,280 --> 00:02:46,840 or did it come before that, after that, 72 00:02:46,840 --> 00:02:49,240 or, you know, is there some influence there? 73 00:02:49,240 --> 00:02:50,120 I'm just curious. 74 00:02:50,120 --> 00:02:55,120 Man, so my first version of my vision started around 2007, 75 00:02:55,200 --> 00:02:59,240 2008, when I, and actually what I'd say started 76 00:02:59,240 --> 00:03:02,540 my pursuit of a vision was not having a vision. 77 00:03:02,540 --> 00:03:06,960 And I found myself in a job that while I was qualified 78 00:03:06,960 --> 00:03:10,200 for skill wise was not aligned with my passions. 79 00:03:10,200 --> 00:03:13,500 And I very quickly discovered like, and literally, listen, 80 00:03:13,500 --> 00:03:16,660 my journey, I went to school for literally 15 years 81 00:03:16,660 --> 00:03:19,800 with the belief that having a great job would end up 82 00:03:19,800 --> 00:03:20,640 in having a great life. 83 00:03:20,640 --> 00:03:21,920 That's what I was taught. 84 00:03:21,920 --> 00:03:23,800 And I got that first job and I realized 85 00:03:24,680 --> 00:03:27,440 there's something that did not feel right to me. 86 00:03:27,440 --> 00:03:29,440 Like someone else controlling that much of my life 87 00:03:29,440 --> 00:03:31,000 and what I made and what I worked on 88 00:03:31,000 --> 00:03:32,560 and all this other stuff. 89 00:03:32,560 --> 00:03:35,440 And so I realized that I hadn't had a vision. 90 00:03:35,440 --> 00:03:38,760 I had just gone, I'd pursued the world's plan, right? 91 00:03:38,760 --> 00:03:41,000 Like of what is expected of you. 92 00:03:41,000 --> 00:03:45,320 And so that was the first part that really pushed me 93 00:03:45,320 --> 00:03:47,280 in the direction of creating my own vision. 94 00:03:47,280 --> 00:03:48,600 It was actually Steve Cook, 95 00:03:48,600 --> 00:03:51,880 who is a founder of Life and Air that started asking me, 96 00:03:51,880 --> 00:03:52,800 he was like, well, what do you want? 97 00:03:52,800 --> 00:03:55,360 And I'm like, what do you mean? 98 00:03:55,360 --> 00:03:58,360 Like, I mean, it doesn't everybody just do this? 99 00:03:58,360 --> 00:04:01,320 Like, he's like, and he was like, no, he's like, 100 00:04:01,320 --> 00:04:02,800 what would you define success as? 101 00:04:02,800 --> 00:04:05,280 Like, what do you really find most important? 102 00:04:05,280 --> 00:04:06,880 Similar to like what you had mentioned a second ago, 103 00:04:06,880 --> 00:04:09,120 like what's most important to you? 104 00:04:09,120 --> 00:04:12,080 And how do you define success based around that? 105 00:04:12,080 --> 00:04:16,360 So I had been associating success and vision with, 106 00:04:16,360 --> 00:04:18,840 hey, I'm gonna make a ton of money and have the nice house 107 00:04:18,840 --> 00:04:21,520 and the cars and that's great for some people, 108 00:04:21,520 --> 00:04:24,080 but that wasn't gonna fulfill me. 109 00:04:24,080 --> 00:04:25,800 And so that was Steve's prompting 110 00:04:25,800 --> 00:04:27,480 that really made me start to think about 111 00:04:27,480 --> 00:04:30,000 whether or not I was pursuing like my path 112 00:04:30,000 --> 00:04:30,840 or the world's path. 113 00:04:30,840 --> 00:04:34,400 And like, that's really where I really even realized 114 00:04:34,400 --> 00:04:37,800 this thing called a vision existed, frankly. 115 00:04:37,800 --> 00:04:38,640 I love that. 116 00:04:38,640 --> 00:04:41,440 And I think all of us come from backgrounds 117 00:04:41,440 --> 00:04:46,440 of having different types of relationships with goals 118 00:04:46,480 --> 00:04:48,080 and ambitions. 119 00:04:48,080 --> 00:04:50,960 We fail at a goal, we might fear goals for a little while. 120 00:04:50,960 --> 00:04:54,000 We succeeded a goal, we might set an easy goal. 121 00:04:54,000 --> 00:04:55,800 We might start setting easy goals for ourselves. 122 00:04:55,800 --> 00:04:57,760 We're on this process of figuring out 123 00:04:57,760 --> 00:04:59,680 how we're gonna maximize our life, 124 00:04:59,680 --> 00:05:01,840 what we wanna get out of it. 125 00:05:01,840 --> 00:05:04,280 I remember telling my mom in middle school, 126 00:05:04,280 --> 00:05:06,120 I think I was in high school. 127 00:05:06,120 --> 00:05:08,560 I said, mom, I was reading, 128 00:05:08,560 --> 00:05:11,080 we're learning about indentured slavery. 129 00:05:11,080 --> 00:05:14,960 And I was like, isn't that kind of the definition of a job? 130 00:05:14,960 --> 00:05:15,960 She's pissed. 131 00:05:15,960 --> 00:05:18,320 I came from a blue collar family. 132 00:05:18,320 --> 00:05:20,280 And she's like, she didn't hit me, you know? 133 00:05:20,280 --> 00:05:22,120 But she's like, that's right. 134 00:05:22,120 --> 00:05:23,520 Some people have jobs like that, you know? 135 00:05:23,520 --> 00:05:26,280 And I was like, whoa, I hit a chord here. 136 00:05:26,280 --> 00:05:29,600 But I was like, yeah, totally what an indentured slave is. 137 00:05:30,640 --> 00:05:32,440 Well, listen, to that point though, 138 00:05:32,440 --> 00:05:34,080 like the people in our lives, 139 00:05:34,080 --> 00:05:35,720 even the ones that care about us a ton, 140 00:05:35,720 --> 00:05:38,800 they love us to death and they wanna see us succeed. 141 00:05:38,800 --> 00:05:42,840 They kinda even have an influence on what they want us to do 142 00:05:42,840 --> 00:05:44,160 and what they think is best for us. 143 00:05:44,160 --> 00:05:48,880 Till I was 41, almost every single time I spoke with my mom 144 00:05:48,880 --> 00:05:51,400 on the phone, she'd be like, Jason, you have a PhD. 145 00:05:51,400 --> 00:05:52,760 Why aren't you running a lab? 146 00:05:52,760 --> 00:05:53,680 Why aren't you a professor? 147 00:05:53,680 --> 00:05:55,520 Why aren't you a biotech? 148 00:05:55,520 --> 00:05:57,840 And listen, like again, she loves me, 149 00:05:57,840 --> 00:06:00,240 but this is another example of others 150 00:06:00,240 --> 00:06:02,760 kind of influencing our path 151 00:06:02,760 --> 00:06:05,360 versus us taking the time to figure out our own vision. 152 00:06:05,360 --> 00:06:06,360 Yeah, I love it. 153 00:06:06,360 --> 00:06:10,920 Absolutely, and that's, I could go back and forth 154 00:06:10,920 --> 00:06:11,760 through there for a while. 155 00:06:11,760 --> 00:06:12,720 There's a lot of things I wanna go off on, 156 00:06:12,720 --> 00:06:15,520 like why aren't you a stunt double for Mark Wahlberg? 157 00:06:15,520 --> 00:06:20,100 So a lot of fun things we can pull out of this conversation, 158 00:06:20,100 --> 00:06:23,200 but yeah, having power moms who want us to be our best, 159 00:06:23,200 --> 00:06:24,040 right? 160 00:06:24,040 --> 00:06:26,560 Sometimes one of the greatest refiner fires. 161 00:06:26,560 --> 00:06:27,400 We can have that. 162 00:06:27,400 --> 00:06:28,720 That's good. 163 00:06:28,720 --> 00:06:30,880 All right, so well, good. 164 00:06:30,880 --> 00:06:33,040 Just to get a little bit of background on me 165 00:06:33,040 --> 00:06:34,600 and that concept a little bit further too, 166 00:06:34,600 --> 00:06:36,440 I did come up with the idea at that time 167 00:06:36,440 --> 00:06:39,600 to write a book called Dead and Broken. 168 00:06:39,600 --> 00:06:42,360 Jobs are dead and universities are broken. 169 00:06:43,240 --> 00:06:46,040 And how a guide to freelancing 170 00:06:46,040 --> 00:06:47,520 and what we're gonna do the freelance world 171 00:06:47,520 --> 00:06:51,200 and how that's a return to what existed 172 00:06:51,200 --> 00:06:54,660 before the corporate America fad from 150 years ago. 173 00:06:54,660 --> 00:06:57,380 The apprenticeship, that was entrepreneurship. 174 00:06:59,120 --> 00:06:59,960 That's what you had. 175 00:06:59,960 --> 00:07:00,780 You're either an entrepreneur, 176 00:07:00,780 --> 00:07:04,520 you're an indentured slave or worse, or your royalty. 177 00:07:04,520 --> 00:07:05,920 You know, that thing too. 178 00:07:05,920 --> 00:07:08,800 But nonetheless, coming away from all of that, 179 00:07:10,680 --> 00:07:12,080 I love what you do. 180 00:07:12,080 --> 00:07:13,840 I'm a big believer in it as well. 181 00:07:14,720 --> 00:07:18,480 My programs are very much aligned with the same realities. 182 00:07:18,480 --> 00:07:22,960 I was very fortunate to not dive too deep 183 00:07:22,960 --> 00:07:25,840 off of the corporate ship. 184 00:07:25,840 --> 00:07:27,480 I know I'm like realizing, man, 185 00:07:27,480 --> 00:07:28,880 I get too buried into that. 186 00:07:30,760 --> 00:07:33,800 What you described, same feelings that I had, 187 00:07:33,800 --> 00:07:36,400 like, this just doesn't feel right. 188 00:07:36,400 --> 00:07:38,560 Even if the other path is harder, 189 00:07:38,560 --> 00:07:41,260 or even if the other path is less conventional. 190 00:07:42,920 --> 00:07:46,520 No, man, I got a program called Balance Entrepreneurship. 191 00:07:47,880 --> 00:07:51,040 The acronym for that, it's B. 192 00:07:52,920 --> 00:07:54,760 To be, right, it's I am. 193 00:07:54,760 --> 00:07:55,840 B, yeah. 194 00:07:55,840 --> 00:07:58,960 It's all in that I am concept of becoming. 195 00:07:59,960 --> 00:08:02,440 And I didn't realize that for a while. 196 00:08:02,440 --> 00:08:04,400 And I was like, cool, that bra, 197 00:08:04,400 --> 00:08:07,520 I really learned what it meant to become. 198 00:08:07,520 --> 00:08:08,360 I realized that. 199 00:08:08,360 --> 00:08:11,080 Then two, I got a program called Passion Pro. 200 00:08:11,080 --> 00:08:13,440 Passion Pro is designed to help people find their passions. 201 00:08:13,440 --> 00:08:14,720 Very easy assessment. 202 00:08:14,720 --> 00:08:17,280 And I use it with all my team members. 203 00:08:17,280 --> 00:08:18,840 I want, and all my clients, prospects, 204 00:08:18,840 --> 00:08:20,880 I wanna know what their passions are. 205 00:08:20,880 --> 00:08:22,120 It's hard to build something well, 206 00:08:22,120 --> 00:08:24,320 if you're not aligned, it's hard to build something great 207 00:08:24,320 --> 00:08:25,880 if you're not aligned with that. 208 00:08:25,880 --> 00:08:28,240 And then Vision Pros is the latest rendition 209 00:08:28,240 --> 00:08:30,640 and piece of the puzzle to help us 210 00:08:30,640 --> 00:08:33,240 because at first class business, 211 00:08:33,240 --> 00:08:35,280 I don't build second class results. 212 00:08:36,480 --> 00:08:38,800 And I can't build first class results 213 00:08:38,800 --> 00:08:42,120 with a visionary who doesn't have a clear vision. 214 00:08:42,120 --> 00:08:43,480 That's where it all starts. 215 00:08:43,480 --> 00:08:46,200 They gotta have a clear vision of what they wanna build, 216 00:08:46,200 --> 00:08:48,600 the culture they want, the leadership, 217 00:08:48,600 --> 00:08:51,960 then gravitates towards them. 218 00:08:51,960 --> 00:08:54,320 Nobody cares about the product or the service. 219 00:08:55,200 --> 00:08:56,200 That comes later. 220 00:08:56,200 --> 00:08:59,600 We wanna belong with people who have really cool concepts. 221 00:08:59,600 --> 00:09:01,440 So you have a really cool concept. 222 00:09:01,440 --> 00:09:03,080 It's really easy to see. 223 00:09:03,080 --> 00:09:04,400 And Life and Air, now you mentioned, 224 00:09:04,400 --> 00:09:05,720 you said Steve Cook was the founder. 225 00:09:05,720 --> 00:09:07,520 Is he the founder or are you the founder? 226 00:09:07,520 --> 00:09:08,640 No, man, I'm a partner. 227 00:09:08,640 --> 00:09:13,640 So we partner, but I actually started with that program 228 00:09:14,600 --> 00:09:17,920 under Steve as my mentor in 2009. 229 00:09:17,920 --> 00:09:20,640 Started teaching for Life and Air as a coach 230 00:09:20,640 --> 00:09:22,760 three or four years later. 231 00:09:22,760 --> 00:09:24,880 Then I started speaking and being lead trainer. 232 00:09:24,880 --> 00:09:26,800 And then in late 2016, 233 00:09:26,800 --> 00:09:29,400 he asked me to come and partner with him. 234 00:09:29,400 --> 00:09:31,600 So we've been running the company together. 235 00:09:31,600 --> 00:09:34,120 I run the company and Steve does the coaching 236 00:09:34,120 --> 00:09:36,440 within the company and he contributes a lot 237 00:09:36,440 --> 00:09:38,000 in terms of the vision of the company 238 00:09:38,000 --> 00:09:41,400 and some of the ideas of how to expand and grow. 239 00:09:41,400 --> 00:09:43,760 And I'm the integrator combined 240 00:09:43,760 --> 00:09:45,360 with the lead trainer kind of person. 241 00:09:45,360 --> 00:09:46,680 Thank you for being here today. 242 00:09:46,680 --> 00:09:49,160 I'm really happy that you tuned in to Vision Pros Live. 243 00:09:49,160 --> 00:09:51,800 I'm looking forward to seeing your reactions 244 00:09:51,800 --> 00:09:54,080 as these episodes continue to move forward. 245 00:09:54,080 --> 00:09:55,800 This is gonna get more and more fun. 246 00:09:55,800 --> 00:09:57,600 We'll have more and more engagement as well. 247 00:09:57,600 --> 00:09:59,760 We invite people to participate in the show 248 00:09:59,760 --> 00:10:02,120 and thank you for giving us your time and attention. 249 00:10:02,120 --> 00:10:04,840 Have an excellent time building out your vision 250 00:10:04,840 --> 00:10:27,840 and becoming a Vision Pro yourself.