Where did this vision exactly come from?
So for me, I know that when I was growing my business specifically,
like I was definitely in that spot where the only thing that was really being served to me,
the only option that seemed like I had available when I hit my first six figures was,
oh, well, invest in this 15K mastermind, this 20K coaching package.
Or I had a lot of marketing and a lot of coaches telling me,
you need to structure yourself, you need to put your skin in the game to really grow your business.
And as someone who is coming into this, you make your first six figures,
you don't really know what you're doing. But that's all that I was really being fed
and the only options that I really saw available to me. So I did it, right?
Like I was like, oh, well, I will invest, I will put my skin in the game.
I will, I believe in my business. And I will say that in all of those situations,
I did learn something, but it also put me in some really bad cashflow situations
where I didn't actually need more strategy. I needed more support to tell me like, okay,
well, if I want to launch this particular type of offering or this type of product,
here are the exact set of things that I need to do. Here's the back end I need to build.
Here are the systems that I need. Here's the tech that I need to put in place.
So I can actually execute this strategy and make more money versus like, well,
I'm sitting in these 25K masterminds and like, okay, I'm getting more strategy.
They're showing me different ways to leverage digital products, but I'm like,
I'm not even there yet. And I'm also in a bad cashflow situation. So now I'm acting like a freaking
maniac all the time. So I saw that in myself. I saw that in a lot of my peers who are coming
through these masterminds, through these different coaching programs. And I'm like,
there has to be a different way. There has to be something else. And I couldn't find it.
It literally was not in the market when I was building my business. And even to this day,
I was like, I don't really see a lot of that same level of consulting available to this level of
entrepreneur. So that's where I was like, well, I really believe that I can help business owners
and create a lot more big business owners by helping and supporting them in this way.