Where are you going with your vision at this point?
Well, I think my vision at this point is that
I have a unique business model.
And in my book, I share that business model
with the people who buy the book.
Now, I've reached a certain point in my life
where I want to share what I've learned with other people.
You know, there are a lot of people in real estate
who come into real estate and fail.
There are a lot of people who don't have a vision,
don't know how to create a business model.
And without a business model and a vision,
it's pretty hard to write a marketing plan.
And in real estate brokerage,
marketing is probably 75 to 90% of the expense
in a typical brokerage firm, okay?
So if they don't know how to write a business model
and they don't know how to create a marketing plan,
they're probably not gonna be successful in real estate.
And that's why you have a very high turnover
in agents and offices.
People come into the business that are totally unprepared.
I would like to share, I taught real estate
at the Ebby Halliday Career Development Center
for about three years.
And I shared with new agents how to get started
in real estate and how to build their business.
This book is simply a continuation of that.
So I guess what I would say is
I created something new and different.
I'm sharing it now.
I'm sharing it because, you know,
I've made some really great money in my life
and I'm not really doing the book to make money.
Although everyone likes to be successful
in what they're doing, I think.
But I think my real goal here is to help people
to not come into real estate and fail.
And I think your podcast, Vision Pros,
many people, I love the concept by the way,
but many people go into real estate without a vision.
They think it's a job.
They think that most people,
most people are socially conditioned,
especially in the United States,
to think that real estate agents are all successful.
They all make a lot of money.
They drive an expensive car
and they probably belong to a country club, okay?
And that's not the case.
There are a lot of real estate agents that struggle.
So I guess the next continuation is to write books.
While I continue to do my real estate
and provide superior client care to my clients
that I work with,
you know, I think that's where it's headed is
for me to help other people.
I've been successful in what I've done,
so I'm sharing that.