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Tell me about your vision.

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So, wow, where do I start?

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So I do a number of different things.

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Um, I'm a corporate recruiter.

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I've been a recruiter for about 25 years.

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And I've also been a photographer and podcaster.

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So in terms of a vision, I probably have visions for two different or

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three different parts of what I do.

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My vision for my recruitment business is to continue to build great

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relationships, service the recruitment community, use technology, and continue

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to grow as a recruiter and, and helping people find good jobs and matching

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good clients to good candidates.

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As a photographer and podcaster, my vision is to get a lot of people

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more and more used to branding and utilizing a podcast strategy for

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their branding and their marketing.

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Cause I think it's still a very untouched marketplace right now.

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And people are not using it, leveraging it to the full capacity or the full potential.

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So that's my vision is to really do a lot more work around podcasting to help people

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leverage what they do in the podcasting space.

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What about the photography?

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And photography, it kind of blends into that as well.

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Um, I put photography and podcasting together under the branding

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of marketing and branding.

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Um, but for photography again, it's to continue to do great work with clients

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and help them achieve what they want to achieve through visual imagery, because

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visual imagery is so powerful, as they say, a picture tells a thousand words.

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And people really have to think about how they're coming across visually

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as well as everything else they do.

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A lot of it's really interesting because a lot of people have the most

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incredible visions in text and they have a great website.

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And they have great articles and the photo that they portray is totally

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incongruent with what they're trying to achieve.

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So just from a simple photography background, your photo has to really

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be in line with everything else you do.

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So really important.

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Where are you going with this vision?

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So my vision again is to just continue to help as many people as I can.

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Around the world, using podcasting as a marketing tool to help them in their

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business or to help them with any initiative that they're trying to achieve.

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And to really show people that as a guest or a host, they can use this

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as a really, really great tool.

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It's not just one or the other.

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And to this day, a lot of people come on my show as a guest.

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I was actually talking about this with someone just using the

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podcast as a guest, I was actually talking about this with someone just

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yesterday that I had a coffee with.

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And she said, you know what?

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Someone else said the same thing.

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She's also a strong podcast.

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And she said, you know what?

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People come on my show and they never do anything with them episodes.

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So that's what I'm really passionate about is to teach people and allow

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people to understand that they're sitting on a gold mine of opportunity

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with great content.

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So it's time to really start leveraging that.

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So my vision is to just help guests and hosts do better and get better results

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using podcasting as their strategy.

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What are you currently exploring?

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Yeah.

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So at the moment, my, my main focus of growth exploration, I'm growing in all,

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in all areas, I'm trying to continue to grow, but my emphasis at the moment is

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to really build my photo, my podcasting brand and my podcasting ecosystem.

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Because I think there's a real gap in that while continuing to work in other

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areas, but what I love to do and what I'm very passionate about at the moment.

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And again, passion moves from one month to the other, like for six months, you

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could dive into something and then after six months, you might turn your direction

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back to something else for six months.

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And so things move and change.

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It's not always the same, but right now I'm really passionate about building my

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podcast ecosystem and I'm trying to put together lots of, um, courses, lots of

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workshops, lots of webinars, lots of, um, sessions on how to help people both as a

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guest and as a host use podcasting for their marketing purposes, because I think

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I can, I can really see a need for that in the future more and more podcasting is

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huge right now and it's growing every day and marketing is more and more important

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now than it ever has been before.

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And if people want to really think about marketing, well, a podcast strategy is a

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great secret weapon if you do it right.

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And so that's what I'm really passionate about.

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And I want to share that strategy or those strategies to hosts as well as guests,

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because not everybody wants to set up their own podcast.

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Thank you for being here today.

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I'm really happy that you tuned into vision pros live.

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I'm looking forward to seeing your reactions as these episodes continue to move

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forward.

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This is going to get more and more fun.

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We'll have more and more engagement as well.

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We'll invite people to participate in the show and thank you for giving us your

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time and attention.

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Have an excellent time building out your vision and becoming a vision pro yourself.

