tell me about your vision. Well the vision that we've wrapped ourselves around over the last four
years is how do we put more time and more money back into people's lives. I am a huge proponent
of automation and in my original career in equipment leasing, which of course I'm like a
dinosaur, I'm old, so we didn't have anything that really automated anything. Everything was
wrote, it was everything had to, even if you had one transaction it had to be entered into five
different systems, sold that company, started another company and the mandate from as the CEO
for me was to automate what we're doing and have a single system into which all data goes and then
from there automates into the various requisite systems, whether it was asset management or
servicing or tax, you know, tax base. All of those things needed to be integrated but I only wanted
the information to go in one time and then go to its own separate things and we designed that and
did that and then we automated the front end of it which was really cool for the customers because
we had a leasing platform for Harley Davidson motorcycles. So, you know, two, three, four year
lease like you would with a car but getting somebody on a Harley Davidson was a situation
where when somebody said yes, all the dealers told me this, if a guy says yes you have to get him
booked on that bike right then and there. So our mandate was create a system that automated all of
that and so in doing that we automated that whole credit decision, transaction building and then
automated the back end where all the state and federally compliant lease documents were generated
automatically so they could actually sign the entire transaction on their phone like within
seconds. It happened beautifully and so we saved people a lot of time and created a good amount of
wealth for dealers that used our platform for a whole host of reasons. Skip forward to and we had
another iteration in between there where we went after all the power sports businesses and did the
same thing migrating more closely aligned with not leasing but actually financing but the same
platform automating the entire process front end to back end. Skip forward to today when I had a
problem with my pool, I had a personal consumer problem and didn't like the way things operated
with my service business with the actually pool service as a matter of fact and so I called him
into a meeting and said this has got to be we got to do something differently. So we looked at
the pool service business as an initial target for building out an automated platform for
automating scheduling, automating dispatch, invoicing, customer payments and customer
communications. For me the last part is really the anchor in what we go after and how we create
value for companies. There's plenty of other field service software platforms out there. None of them
engage the end customer and so my vision for ProValet is that like a company that wants to have a
front end web solution, an e-commerce store, they're going to choose Shopify as a way to
Shopify as a way to run that business because it does things so well and automatically. So I want
the same experience for any service business across the country to say of course I use ProValet,
why would I use anything else? Because it automates my entire business from the front end dispatching
for my technicians in the field to the invoicing to customer requests like service requests,
right? All service businesses are wrapped around this concept of responding to a request.
None of the other platforms focus on that like ProValet. If a customer uses our Homeowner app,
and by the way we're the only one out there that has a Homeowner app where you can manage
your service relationship with your thumb. When those service requests come in from the consumer,
they'll come in the form of a typed up request plus video or photo showing the problem,
audibly describing the problem and that lands on a dashboard that is then actionable. So actionable,
you can dispatch it, you can schedule it for next week, you can send an estimate to the customer
based on that request. So a very fluid system, which by the way in the background you have
Uber-like notifications that go out to the customer just letting them know what's happening.
We got your request, we're reviewing your request, we've scheduled your service, all of those things
are I think super simple aspects of elevating the service experience but it also creates a very,
very sticky customer. Nobody else is using this. Everybody that uses this Homeowner app loves it.
So my vision is to put more time and more money back into the lives of the service companies that
take us up on using ProValet. Okay, so let me ask you this then. So supposedly you had like
five times of customers coming in you at ProValet, right? Five times of customers coming in or
income coming in. What would you be doing with your time specifically, Steve?
So what would the people do with their time? What would you do? What would I do if I
quintupled my business tomorrow? Yeah, let's just say that three months down the road,
you have like five times your business. Yeah. Income coming in, what would you be doing with
your time, Steve, at that time? Well, I would probably be involved with a lot of service work.
I serve on several boards right now and I would probably become more active with,
we have a community development in Naples, Florida, where I live, that's near and dear
to my heart. I would become more involved with the development of that property into
with the various services that we're providing to the community out there.
And then I would also become more involved with another 501C3, which I'm on the board of that.
It's called the Alliance for Florida National Parks. And the Alliance is a really compelling
conduit for advocating clean water, clean environment. We're dealing with the national parks.
And one of the things that I've noticed personally is the lack of respect that society as a whole has
for keeping things clean and being responsible. So I would use my time in that regard advocating for
programs and education around keeping things, being responsible. And that includes, by the way,
working with other organizations and advocating with them for helping them achieve their goals to
keep clean water, keep the environment clean. Moderate development is fine, but I live in an
area of Florida where there's just a tremendous amount of development. And so if we can keep our
eye on our natural resources and keep those healthy while keeping development going and in check,
we'll be in good shape. So there's a big add-in. That was a big question. I got a lot of questions
before that. Yeah, that's awesome. You answered it great.