1 00:00:00,000 --> 00:00:01,920 Oh, good morning Lorraine. 2 00:00:05,160 --> 00:00:07,940 Uh oh, I'm not hearing your audio coming through. 3 00:00:09,360 --> 00:00:10,200 Okay. 4 00:00:25,120 --> 00:00:25,960 Hmm. 5 00:00:25,960 --> 00:00:28,280 You're all right. 6 00:00:32,080 --> 00:00:32,920 Let's see. 7 00:00:43,840 --> 00:00:45,880 Yep, no worries. 8 00:00:45,880 --> 00:00:46,720 I'll wait for you. 9 00:00:48,200 --> 00:00:49,320 I'll be right here. 10 00:00:51,680 --> 00:00:55,240 You can do with the technology is plug and unplug. 11 00:00:55,240 --> 00:00:56,280 Yep, absolutely. 12 00:00:56,280 --> 00:00:59,480 Turn it off and back on again and we'll figure this out. 13 00:00:59,480 --> 00:01:00,600 Absolutely. 14 00:01:00,600 --> 00:01:01,900 How are you today? 15 00:01:01,900 --> 00:01:03,080 I'm doing good so far. 16 00:01:03,080 --> 00:01:04,680 How are you so far? 17 00:01:04,680 --> 00:01:05,680 So far so good. 18 00:01:05,680 --> 00:01:08,320 I stacked all of my interviews for today. 19 00:01:08,320 --> 00:01:10,720 So you're my first one. 20 00:01:10,720 --> 00:01:13,960 So it's a good thing we got this figured out 21 00:01:13,960 --> 00:01:16,320 or it was gonna be a very long day. 22 00:01:16,320 --> 00:01:17,800 Yeah, no problem. 23 00:01:17,800 --> 00:01:20,200 I'm glad we got it figured out for you. 24 00:01:20,200 --> 00:01:21,040 Yeah. 25 00:01:21,040 --> 00:01:24,160 Let's see, where did you find this place? 26 00:01:24,160 --> 00:01:25,000 Where did you find it? 27 00:01:25,000 --> 00:01:29,480 We connected through Pod Match. 28 00:01:30,920 --> 00:01:35,920 Actually, if I remember correctly, 29 00:01:36,160 --> 00:01:39,880 Jackson actually reached out to me about being on my show 30 00:01:39,880 --> 00:01:43,680 and I think I'm gonna record him on the 27th 31 00:01:43,680 --> 00:01:44,640 and then he said, you know, 32 00:01:44,640 --> 00:01:46,900 would I wanna be on his as well? 33 00:01:46,900 --> 00:01:49,960 So we're doing a pod swap. 34 00:01:49,960 --> 00:01:51,440 I got you, yeah. 35 00:01:51,440 --> 00:01:53,520 So the way this normally works 36 00:01:53,520 --> 00:01:56,320 is we always set up some kind of a screening process 37 00:01:56,320 --> 00:01:58,600 before we just let everybody onto the podcast. 38 00:01:58,600 --> 00:02:01,520 And I think it's a good reason we did that 39 00:02:01,520 --> 00:02:02,980 because I think two weeks ago, 40 00:02:02,980 --> 00:02:05,980 we got like a hundred applicants in one week 41 00:02:05,980 --> 00:02:07,600 to jump on the podcast. 42 00:02:07,600 --> 00:02:11,880 So we have a team of three to five different screeners 43 00:02:11,880 --> 00:02:14,440 like myself and we come in here and we do this kind of, 44 00:02:14,440 --> 00:02:16,080 oh, you're throwing headphones now. 45 00:02:16,080 --> 00:02:17,760 I'm throwing headphones. 46 00:02:17,760 --> 00:02:21,160 Yeah, no, you know, I totally understand. 47 00:02:21,160 --> 00:02:25,480 I've been podcasting for 14 years. 48 00:02:25,480 --> 00:02:26,320 Oh, wow. 49 00:02:26,320 --> 00:02:29,280 And so that volume of people applying, 50 00:02:29,280 --> 00:02:31,920 I totally relate to. 51 00:02:31,920 --> 00:02:35,600 And you have to have a process to kinda, 52 00:02:35,600 --> 00:02:37,040 you're good, you're not good. 53 00:02:37,040 --> 00:02:39,180 This is a fit, this isn't a fit. 54 00:02:39,180 --> 00:02:40,240 Yeah, for sure. 55 00:02:40,240 --> 00:02:41,680 So I know in a moment, 56 00:02:41,680 --> 00:02:43,960 I'm going to ask you to tell me about your vision 57 00:02:43,960 --> 00:02:45,640 and that can mean anything 58 00:02:45,640 --> 00:02:47,800 about what you wanna talk about, all right? 59 00:02:47,800 --> 00:02:49,960 But until then, let's see. 60 00:02:49,960 --> 00:02:51,600 I've got your name, Lorraine Ball. 61 00:02:51,600 --> 00:02:53,240 Let's add your headline on there. 62 00:02:53,240 --> 00:02:55,080 Like how I say Peyton Childers, 63 00:02:55,080 --> 00:02:56,520 founder of Magic Productions, 64 00:02:56,520 --> 00:02:58,680 which is my company outside of this. 65 00:02:58,680 --> 00:02:59,880 What is yours? 66 00:02:59,880 --> 00:03:02,160 Go with marketing strategist. 67 00:03:02,160 --> 00:03:03,000 Okay. 68 00:03:08,000 --> 00:03:09,460 Strategist. 69 00:03:09,460 --> 00:03:10,680 Make sure I spell it right. 70 00:03:10,680 --> 00:03:11,680 Perfect, looks correct. 71 00:03:11,680 --> 00:03:13,040 That looks good. 72 00:03:13,040 --> 00:03:15,420 Okay, spelling is not my strong suit. 73 00:03:15,420 --> 00:03:20,420 You know, I am a product of the New York City school system 74 00:03:21,220 --> 00:03:26,220 and I can read really fast because they taught us technique 75 00:03:27,520 --> 00:03:30,580 where I can skim, I don't see individual letters, 76 00:03:30,580 --> 00:03:33,340 I never learned phonics, I read whole words. 77 00:03:33,340 --> 00:03:37,220 I can read pages without vowels if you give it to me. 78 00:03:37,220 --> 00:03:38,780 Yeah, I know what you mean. 79 00:03:38,780 --> 00:03:42,260 So when I have to put vowels in, 80 00:03:42,260 --> 00:03:44,220 sometimes they show up in the right place 81 00:03:44,220 --> 00:03:45,980 and sometimes they don't. 82 00:03:45,980 --> 00:03:47,600 Yep, I'm kind of in the same boat. 83 00:03:47,600 --> 00:03:49,460 Like I learned how to read really quickly, 84 00:03:49,460 --> 00:03:51,320 but if I need to regurgitate, 85 00:03:51,320 --> 00:03:53,740 I know enough to regurgitate information, 86 00:03:53,740 --> 00:03:55,220 but as whether it's stored, 87 00:03:55,220 --> 00:03:57,420 it's completely different story. 88 00:03:57,420 --> 00:03:58,900 Yes, yeah, yeah. 89 00:03:58,900 --> 00:04:03,340 They taught us to read, you know how in school you had, 90 00:04:03,340 --> 00:04:05,380 I don't know what it was called when you were, 91 00:04:05,380 --> 00:04:06,940 for us it was the Iowa exams, 92 00:04:06,940 --> 00:04:08,740 then I think it was ISTEP or whatever. 93 00:04:10,980 --> 00:04:12,300 You were supposed to read a paragraph 94 00:04:12,300 --> 00:04:13,940 and then answer questions. 95 00:04:13,940 --> 00:04:14,780 Right. 96 00:04:16,020 --> 00:04:18,540 Read the questions, then read as far in the paragraph 97 00:04:18,540 --> 00:04:22,020 as you have to go to get to the answers. 98 00:04:22,020 --> 00:04:23,260 Yeah, I was too impatient 99 00:04:23,260 --> 00:04:25,260 to read all of that paragraph anyways. 100 00:04:26,460 --> 00:04:27,620 Okay. 101 00:04:27,620 --> 00:04:29,420 Okay, cool, so we good? 102 00:04:29,420 --> 00:04:30,660 Yeah, we're gonna start off. 103 00:04:30,660 --> 00:04:33,100 Do you know, I'm gonna give you a little bit more information 104 00:04:33,100 --> 00:04:33,920 before we begin. 105 00:04:33,920 --> 00:04:35,820 So I'm already recording this. 106 00:04:35,820 --> 00:04:39,200 So the plan is, we go through the screening process, 107 00:04:39,200 --> 00:04:41,060 I give you thumbs up, thumbs down kind of at the end 108 00:04:41,060 --> 00:04:42,820 and really a thumbs down just means 109 00:04:42,820 --> 00:04:44,860 we're going to work with you to get you to a thumbs up 110 00:04:44,860 --> 00:04:46,300 and get you on the podcast. 111 00:04:46,300 --> 00:04:48,540 But already I'm thinking we're already ready. 112 00:04:49,460 --> 00:04:51,180 So I'm going to record this 113 00:04:51,180 --> 00:04:53,780 and we're going to use these questions as segments 114 00:04:53,780 --> 00:04:56,860 for a promotion for you. 115 00:04:56,860 --> 00:04:58,500 Promote, yeah. 116 00:04:58,500 --> 00:05:00,060 Absolutely. 117 00:05:00,060 --> 00:05:04,060 So sound bites, 60 seconds or less, got it. 118 00:05:04,060 --> 00:05:05,460 Yeah, you're already in there. 119 00:05:05,460 --> 00:05:06,300 All right, perfect. 120 00:05:06,300 --> 00:05:11,300 So Lorraine, I'll let you lead this in that case. 121 00:05:11,300 --> 00:05:16,300 Okay, Lorraine Ball, please tell me about your vision. 122 00:05:17,740 --> 00:05:21,180 My vision is where I want to be 123 00:05:21,180 --> 00:05:26,180 is to help business owners build that strategy foundation 124 00:05:26,380 --> 00:05:27,980 under their marketing. 125 00:05:27,980 --> 00:05:31,140 I have run into and I've done this for a really long time, 126 00:05:31,140 --> 00:05:35,900 so many businesses that launch into a marketing activity 127 00:05:35,900 --> 00:05:39,620 without really understanding how it fits in their strategy 128 00:05:39,620 --> 00:05:42,940 or even if they have a strategy underneath it at all. 129 00:05:42,940 --> 00:05:46,620 And I execute that vision in a couple of ways. 130 00:05:46,620 --> 00:05:49,020 I have a podcast, more than a few words, 131 00:05:49,020 --> 00:05:50,780 and I share quick tips. 132 00:05:50,780 --> 00:05:53,140 I do training both at colleges 133 00:05:53,140 --> 00:05:55,540 and in presentations around the country. 134 00:05:55,540 --> 00:05:57,340 I've written several books 135 00:05:57,340 --> 00:06:00,540 and I work with individual clients, 136 00:06:00,540 --> 00:06:03,340 helping them lay that foundation. 137 00:06:04,700 --> 00:06:07,100 Gotcha, so adding on to that, 138 00:06:07,100 --> 00:06:09,700 where did your vision come from? 139 00:06:14,700 --> 00:06:17,740 I fell in love with marketing when I was in grad school. 140 00:06:17,740 --> 00:06:19,140 I was supposed to be an accountant 141 00:06:19,140 --> 00:06:21,540 and two of my professors explained to me 142 00:06:21,540 --> 00:06:24,300 that I could do accounting, but I would hate my life, 143 00:06:24,300 --> 00:06:27,260 that I see the world through a marketing lens 144 00:06:27,260 --> 00:06:28,940 and they were absolutely right. 145 00:06:28,940 --> 00:06:32,540 The accounting helps, but the way I see the world 146 00:06:32,540 --> 00:06:35,420 is definitely through that marketing lens. 147 00:06:35,420 --> 00:06:40,420 And in both corporate jobs and as the owner of an agency, 148 00:06:41,020 --> 00:06:44,060 over and over again, I found that 149 00:06:44,060 --> 00:06:47,180 if I could get business owners over that hump, 150 00:06:47,180 --> 00:06:49,060 if I could get them to the place 151 00:06:49,060 --> 00:06:52,540 where they understood what their strategy was, 152 00:06:52,540 --> 00:06:54,940 what we did for them was so much more fun 153 00:06:54,940 --> 00:06:57,260 and so much more productive. 154 00:06:57,260 --> 00:07:01,180 And I have tested this technique 155 00:07:01,180 --> 00:07:04,460 through way too many decades of marketing. 156 00:07:04,460 --> 00:07:08,060 And I believe that it is the way to go. 157 00:07:08,060 --> 00:07:10,860 Yeah, absolutely, this is great. 158 00:07:10,860 --> 00:07:14,220 So where are you going with your vision? 159 00:07:14,220 --> 00:07:15,980 What's your goal for your vision? 160 00:07:19,700 --> 00:07:22,860 I've had the big company experience. 161 00:07:22,860 --> 00:07:24,860 I've had the entrepreneurial experience. 162 00:07:24,860 --> 00:07:27,900 I ran my agency for 20 years until I sold it. 163 00:07:27,900 --> 00:07:32,060 Where I'm going now is I wanna work selectively 164 00:07:32,060 --> 00:07:37,060 with business owners that really get the process, 165 00:07:38,980 --> 00:07:42,460 that really are going to participate actively. 166 00:07:42,460 --> 00:07:44,500 I'm not looking for people who want me to come in 167 00:07:44,500 --> 00:07:48,260 and solve their life's problems, not my gig. 168 00:07:48,260 --> 00:07:50,860 I want people that understand this is a partnership, 169 00:07:50,860 --> 00:07:53,500 that they're gonna have to take responsibility. 170 00:07:53,500 --> 00:07:55,820 They're gonna have to make the tough choices. 171 00:07:55,820 --> 00:07:58,100 I'm gonna ask the hard questions. 172 00:07:58,100 --> 00:08:00,860 They are gonna have to be ready to answer them. 173 00:08:00,860 --> 00:08:05,860 And like I said, few clients that really get it, 174 00:08:07,140 --> 00:08:10,060 that's where I wanna be at this point. 175 00:08:10,060 --> 00:08:12,580 So it's much more of a for fun type thing for you, 176 00:08:12,580 --> 00:08:15,820 not as much as the entrepreneurial trying to help everyone 177 00:08:15,820 --> 00:08:17,220 to make a lot of money type. 178 00:08:19,620 --> 00:08:21,740 No, I want my clients to make money. 179 00:08:21,740 --> 00:08:23,380 Don't get me wrong. 180 00:08:23,380 --> 00:08:24,980 I want them to be successful. 181 00:08:24,980 --> 00:08:28,460 And I definitely wanna be paid for my time, 182 00:08:28,460 --> 00:08:30,660 just like when I do a presentation. 183 00:08:30,660 --> 00:08:33,420 I'm showing up, I expect that there's going to be 184 00:08:33,420 --> 00:08:34,860 a remuneration at the end of it. 185 00:08:34,860 --> 00:08:38,220 I am just in a place where I can be selective. 186 00:08:39,540 --> 00:08:40,580 Totally understand. 187 00:08:42,420 --> 00:08:43,980 I ran an agency for 20 years. 188 00:08:43,980 --> 00:08:47,420 I loved most of my clients. 189 00:08:47,420 --> 00:08:50,060 There were some that we worked with 190 00:08:50,060 --> 00:08:54,540 because they paid a lot of money, it kept the lights on, 191 00:08:54,540 --> 00:08:57,460 but that isn't the kind of work I wanna chase after 192 00:08:57,460 --> 00:08:59,300 at this point in my life. 193 00:08:59,300 --> 00:09:02,180 Yeah, I know a friend of mine, well, a friend of mine, 194 00:09:02,180 --> 00:09:03,620 I know him through networking. 195 00:09:03,620 --> 00:09:06,500 His name is Don Ollert and he's up in Michigan. 196 00:09:06,500 --> 00:09:08,500 And he does a style of marketing as well. 197 00:09:08,500 --> 00:09:12,820 I forget the exact specifics that he runs into, 198 00:09:12,820 --> 00:09:16,420 but he did some other stuff throughout his life 199 00:09:16,420 --> 00:09:18,060 and then he retired. 200 00:09:18,060 --> 00:09:20,100 And then he got tired of being retired 201 00:09:20,100 --> 00:09:22,180 and started his own company where he does marketing now 202 00:09:22,180 --> 00:09:23,020 for fun. 203 00:09:23,020 --> 00:09:26,780 And he same way, he gets to be specific 204 00:09:26,780 --> 00:09:27,860 in who he wants to work with 205 00:09:27,860 --> 00:09:29,860 because he wants to take on the fun clients, 206 00:09:29,860 --> 00:09:31,540 not just everyone. 207 00:09:31,540 --> 00:09:32,380 Absolutely. 208 00:09:32,380 --> 00:09:35,380 And fun does not mean not challenging, 209 00:09:35,380 --> 00:09:38,940 but it can mean a product or a service 210 00:09:38,940 --> 00:09:40,660 that I'm excited about. 211 00:09:40,660 --> 00:09:44,220 It might be a cause that I'm like, 212 00:09:44,220 --> 00:09:48,380 if we can get this message out, we can change the world 213 00:09:48,380 --> 00:09:51,620 and or at least our little corner of the world. 214 00:09:51,620 --> 00:09:54,660 I teach one course a semester at a local university 215 00:09:54,660 --> 00:09:59,260 because I want that next generation of marketers 216 00:09:59,260 --> 00:10:02,860 to come into the workforce prepared to do it right. 217 00:10:02,860 --> 00:10:04,740 Absolutely. 218 00:10:04,740 --> 00:10:08,380 So let me ask you this last question 219 00:10:08,380 --> 00:10:09,940 is kind of a two-parter. 220 00:10:09,940 --> 00:10:13,300 It's why do leaders hide from funding their vision 221 00:10:13,300 --> 00:10:16,700 and how do leaders lean into funding their vision? 222 00:10:18,340 --> 00:10:21,060 So we'll start with the first one on why do leaders hide 223 00:10:21,060 --> 00:10:22,460 from funding their vision? 224 00:10:22,460 --> 00:10:24,140 Why do they hide from funding? 225 00:10:24,140 --> 00:10:29,140 I think very often leaders fall 226 00:10:30,060 --> 00:10:32,700 into one of several categories. 227 00:10:32,700 --> 00:10:37,140 Either they really aren't committed to the vision 228 00:10:38,540 --> 00:10:41,620 or they are not committed to this 229 00:10:41,620 --> 00:10:45,220 or they do not believe in the solution that's being offered. 230 00:10:45,220 --> 00:10:48,140 In other words, I have my vision, 231 00:10:48,140 --> 00:10:51,300 I'm excited about going forward with it. 232 00:10:51,300 --> 00:10:52,980 You are offering me a solution, 233 00:10:52,980 --> 00:10:57,380 but I do not believe that that's going to get me 234 00:10:57,380 --> 00:10:59,180 where I need to go. 235 00:10:59,180 --> 00:11:01,220 That may be an issue on the part of the leader 236 00:11:01,220 --> 00:11:05,060 and it may be an issue on the part of the service provider. 237 00:11:05,060 --> 00:11:08,860 And then that third category is fear 238 00:11:08,860 --> 00:11:13,860 that they really either are afraid, 239 00:11:14,860 --> 00:11:16,260 what if this works? 240 00:11:16,260 --> 00:11:19,420 Can I handle what I'm going to uncover? 241 00:11:19,420 --> 00:11:24,420 Or just I can't afford to make that investment, 242 00:11:24,700 --> 00:11:27,620 I don't think it'll pay off quickly enough. 243 00:11:27,620 --> 00:11:30,220 And the second part of that question was 244 00:11:30,220 --> 00:11:33,300 how do business owners or how do leaders 245 00:11:33,300 --> 00:11:35,260 lean into their vision? 246 00:11:35,260 --> 00:11:36,220 Yes. 247 00:11:36,220 --> 00:11:39,940 I think the biggest thing that you can do 248 00:11:39,940 --> 00:11:42,700 that will help you not just lean in 249 00:11:42,700 --> 00:11:46,980 but will actually push you in is surrounding yourself 250 00:11:46,980 --> 00:11:50,660 with other people that are where you are, 251 00:11:50,660 --> 00:11:52,940 maybe one step ahead of you 252 00:11:52,940 --> 00:11:55,580 because they will hold you accountable. 253 00:11:55,580 --> 00:11:58,580 They will help you see some of the things 254 00:11:58,580 --> 00:12:00,100 that you won't see. 255 00:12:00,100 --> 00:12:04,120 They will push you a little bit when you wanna lean out. 256 00:12:04,120 --> 00:12:06,460 When I was growing my agency, 257 00:12:06,460 --> 00:12:10,260 I had a group that I would meet with on a regular basis 258 00:12:10,260 --> 00:12:13,380 and we would brainstorm with each other's businesses 259 00:12:13,380 --> 00:12:15,900 and there were two things that they forced me 260 00:12:15,900 --> 00:12:17,420 to lean into. 261 00:12:17,420 --> 00:12:19,940 The first was raising my price. 262 00:12:19,940 --> 00:12:24,460 I was not charging enough and so I could not afford 263 00:12:24,460 --> 00:12:28,260 to deliver at the level that I knew I needed to. 264 00:12:28,260 --> 00:12:32,420 And the second one was actually 265 00:12:34,580 --> 00:12:37,940 a little bit of a push around adding additional staff 266 00:12:37,940 --> 00:12:42,300 on my team but the biggest push was 267 00:12:42,300 --> 00:12:45,340 when I came to the same meeting three months in a row 268 00:12:45,340 --> 00:12:47,940 complaining about the same employee 269 00:12:47,940 --> 00:12:52,340 and they pushed me to get to help that employee 270 00:12:52,340 --> 00:12:55,100 find another place in the marketplace to work 271 00:12:55,100 --> 00:12:58,120 because they were not right for us. 272 00:12:58,120 --> 00:13:02,040 And leaning into my role not just as a leader 273 00:13:02,040 --> 00:13:04,520 but as a manager of a team 274 00:13:04,520 --> 00:13:09,320 and leaning into recognizing that sometimes leadership 275 00:13:09,320 --> 00:13:13,240 is trimming the team as well. 276 00:13:13,240 --> 00:13:16,120 Absolutely, this is phenomenal. 277 00:13:17,580 --> 00:13:21,020 Yeah, you know your way around a podcast or two, don't you? 278 00:13:21,020 --> 00:13:22,540 Just a little bit. 279 00:13:22,540 --> 00:13:25,980 Okay, I'm going to pass your information on 280 00:13:25,980 --> 00:13:28,140 to get you onto the real show. 281 00:13:29,060 --> 00:13:30,840 Let me share this. 282 00:13:30,840 --> 00:13:32,200 I'm gonna add a couple of tags 283 00:13:32,200 --> 00:13:34,060 and I'm just gonna let you know what I'm sending you 284 00:13:34,060 --> 00:13:35,800 as I send them to you. 285 00:13:35,800 --> 00:13:36,640 Great. 286 00:13:36,640 --> 00:13:39,780 So first off, approval. 287 00:13:39,780 --> 00:13:41,740 There you go, you should be getting an email soon 288 00:13:41,740 --> 00:13:44,220 that says, hey, you've been approved for the main podcast. 289 00:13:44,220 --> 00:13:45,460 This is what it looks like. 290 00:13:46,420 --> 00:13:48,140 Find a link, it'll be just like how you signed up 291 00:13:48,140 --> 00:13:49,180 for this one. 292 00:13:49,180 --> 00:13:50,740 Find us on your available and sign up. 293 00:13:50,740 --> 00:13:53,500 I think right now, here, I'll pull it up. 294 00:13:53,500 --> 00:13:57,700 Right now, I think we are out until, 295 00:13:57,700 --> 00:14:01,380 I wanna say August is our next available. 296 00:14:01,380 --> 00:14:02,220 That's fine. 297 00:14:02,220 --> 00:14:04,860 July, yeah, it's way out there now. 298 00:14:04,860 --> 00:14:07,960 You know, that's always fun. 299 00:14:07,960 --> 00:14:10,560 Good, I'm glad you're understanding with it too. 300 00:14:10,560 --> 00:14:15,560 Okay, well, like I'm recording with Jackson, like I said, 301 00:14:15,560 --> 00:14:17,680 I'm recording with him on the 27th. 302 00:14:17,680 --> 00:14:19,720 That episode, I'm working ahead 303 00:14:19,720 --> 00:14:23,680 because I wanna take off end of the summer. 304 00:14:23,680 --> 00:14:26,640 I'm guessing that episode will be live in October. 305 00:14:26,640 --> 00:14:27,480 You know, that's just- 306 00:14:27,480 --> 00:14:28,320 Oh, wow, perfect. 307 00:14:28,320 --> 00:14:31,960 Yeah, you know, so I totally get 308 00:14:31,960 --> 00:14:33,960 that when you have a well-oiled machine, 309 00:14:33,960 --> 00:14:37,960 it's working out a little further. 310 00:14:37,960 --> 00:14:39,960 So yeah, I'll watch for that email. 311 00:14:39,960 --> 00:14:42,720 I know I've got another set of emails to send you. 312 00:14:42,720 --> 00:14:45,040 This one is a VIP intro email, 313 00:14:45,040 --> 00:14:46,960 and it's just going to put you in touch with a, 314 00:14:46,960 --> 00:14:48,960 I think we have 15 to 18 other podcasts 315 00:14:48,960 --> 00:14:50,520 that we work closely with, 316 00:14:50,520 --> 00:14:52,400 and it'll just send you their information. 317 00:14:52,400 --> 00:14:54,360 It does tend to send a couple of them 318 00:14:54,360 --> 00:14:56,560 as they're asking for new people to sign up. 319 00:14:56,560 --> 00:14:58,720 And if at any point that gets obnoxious, 320 00:14:58,720 --> 00:15:00,560 feel free to unsubscribe from that email. 321 00:15:00,560 --> 00:15:04,560 And then lastly is our distribution. 322 00:15:04,560 --> 00:15:05,400 Let me find it. 323 00:15:05,400 --> 00:15:06,560 Facebook ads distribution. 324 00:15:06,560 --> 00:15:10,160 Yeah, so we offer a Facebook ads distribution 325 00:15:10,160 --> 00:15:12,160 in which you would pay the service $100, 326 00:15:12,160 --> 00:15:15,160 and all $100 of that goes straight to Mark Zuckerberg, 327 00:15:15,160 --> 00:15:16,560 straight to Facebook. 328 00:15:16,560 --> 00:15:18,560 And so it's just a matter of helping y'all out 329 00:15:18,560 --> 00:15:20,160 if you were interested in it. 330 00:15:20,160 --> 00:15:22,160 This is just a video saying how to do it, 331 00:15:22,160 --> 00:15:24,360 and in the video, we tell you don't do it. 332 00:15:24,360 --> 00:15:25,200 It's not worth it. 333 00:15:25,200 --> 00:15:26,040 You can do it on your own, 334 00:15:26,040 --> 00:15:27,760 and we'll show you other ways to get around it. 335 00:15:27,760 --> 00:15:29,560 And then we'll show you how to do it. 336 00:15:29,560 --> 00:15:30,960 We'll show you other ways to get around it, 337 00:15:30,960 --> 00:15:33,960 but it's just a video that we send out to everybody. 338 00:15:33,960 --> 00:15:35,600 And that's fine. 339 00:15:35,600 --> 00:15:37,960 Facebook is really not my community. 340 00:15:40,460 --> 00:15:42,760 If you had a program for LinkedIn, 341 00:15:42,760 --> 00:15:45,200 I would definitely talk to you about it. 342 00:15:46,080 --> 00:15:50,520 But yeah, people on Facebook are there 343 00:15:50,520 --> 00:15:53,000 to look at the grandkids and the cats. 344 00:15:53,000 --> 00:15:55,880 I agree with you, and my company is not on Facebook, 345 00:15:55,880 --> 00:15:57,800 so I'm all LinkedIn. 346 00:15:57,800 --> 00:16:00,720 But those are the three things I have to send to you, 347 00:16:00,720 --> 00:16:03,760 and I'm going to pass you on to Jackson after this 348 00:16:03,760 --> 00:16:05,320 and make sure that everything's squared away, 349 00:16:05,320 --> 00:16:08,520 and you'll see him once you schedule your podcast. 350 00:16:08,520 --> 00:16:09,360 Awesome. 351 00:16:09,360 --> 00:16:11,480 Payton, have a lovely day. 352 00:16:11,480 --> 00:16:12,320 This was lots of fun. 353 00:16:12,320 --> 00:16:14,480 I will look for you on LinkedIn. 354 00:16:14,480 --> 00:16:15,300 Perfect. 355 00:16:15,300 --> 00:16:17,360 Do you have any more questions for me before we go? 356 00:16:17,360 --> 00:16:18,240 Nope. 357 00:16:18,240 --> 00:16:20,600 All right, then I'll see you next time, Lorraine. 358 00:16:20,600 --> 00:16:21,440 See ya. 359 00:16:21,440 --> 00:16:22,280 Bye. 360 00:16:22,280 --> 00:16:27,280 Thank you.