And let's get us in here. Hey John. Hey, how's it going?
There you are. Can you hear me? All right, your cams. That's my mic
Perfect. Yeah, I got you
Hear you loud and clear
So, let's see. I was just looking over your
Submission you gave us you found us the Facebook. Is that right?
That's a great question. It was either Facebook or pod match one of the two
Well, we've been getting a lot from pod match. So I believe either one of those
Yeah in here you wrote Facebook and then I was looking through your
The page you sent us it's like a Google Docs form of your information stuff
Yeah, so I'm trying not to come into this blind, but I feel like I am still a little bit. That's all
Do you know anything about vision pros podcast at all? I
Don't I kind of scan through an email or two you sense, but I don't know a ton
Sure. So currently vision pros. I'm just one of the screeners
So I'll go through and I do all these pre shows for Jackson who is the guy that actually does the podcast
I think a couple weeks ago. We ended up getting like a hundred applications
So he needed some help screening everybody. It's not everybody gets on
But what we're gonna do today is I'm going to record this whole thing
I'm gonna ask you questions like what's your vision?
And they're kind of open-ended questions and that's kind of what it's meant to be
I want you to just kind of take them with them and your experience how you want to say things. Okay
Sure sounds good with these recordings. Should I push you onto the real podcast?
We'll use them as like a promotional clips to get people excited for your show. All right, cool
Let's see, what do you want to put under your name like on mine over here?
It says founder of magic production, which is my personal company. What do you want yours to say?
What do you want yours to say? You could say owner of cedar press proofreading
Cedar press yeah, two words. Yeah
Oh, let me see if I can see it here oh
Yep, that is make proofreading one word if you wouldn't mind I just specify cedar press is the two words proofreading is the one word
Okay
That was my fault. I was unclear like that
Yeah, there you go. Perfect
Okay, do you have any questions for me before I just jump into the questions? I don't think so
Okay, we'll see if there are any at the end of this. Okay
Here today with John Clements John, please tell me about your vision
yeah, so I have a vision to
basically, I want to increase the quality of
your website so
When I think about the statistics like I have a statistics 59% of people when they click
To your website if they find like a spelling error or like a grammatical issue. They're not gonna buy from you
So that's what the studies show
So that's a roadblock that like you don't need to have
So my vision is really to come alongside
entrepreneurs small business owners who have a product or a service that has value and they know it has value
And they have the expertise to sell that thing, but they just need help
With with the wording they need help with a blog post or a newsletter or an email chain
to be able to really
You know have that expertise and authority and trustworthy than the shine through
so that's really my vision is to partner with these companies because
like we're all trying to make the world a better place and I want to help you to do that and
unfortunately, a lot of people kind of
They don't think about content editing as a piece of that or how that could help they think oh
It's just about catching a spelling error or like this can typo
But there's so much more that we can do to help you, you know reach your audience resonate with them
Help them through the customer journey get them to the sale
And really help you provide that value that you know you have for them
So that's really my vision is to grow those relationships help out those companies and use the power of content
Editing to grow their business for them
Yeah, man
Personally, I do videography. So I know how important editing is but I mean it's different from
Text base writing editing compared to video editing, but still both
I feel like they get overlooked a lot and like no it won't take that long to do it very much takes up a lot of time
Yes
Where did your where did your vision come from? What's the backing behind it? I?
Have always been a person who has been into like editing and proofreading
So I was the the nerd in English class that like enjoyed going through Shakespeare, right? Everyone else is like this is stupid
Why are we doing? This is pretty cool. I love this. I can we do more of this
And I was the guy in college
Who would you know proofread their friends papers for fun just because I enjoyed it
So the vision for this really I mean, it's just part of my personality and and just my own skill set
but um, the vision came actually out of coven because I had a prior career in the corporate world I was
15 years I was in the corporate world
The first 10 I enjoyed it the last five I hated it
So I I desperately wanted to do something different, but I was afraid to take action
So kovat took action for me. I lost my job like so many people did
And I said, okay
I don't want to go back to the corporate world
I don't want to go back to the corporate world, please like I don't want to do that. What else can I do?
And so I kind of went back to this idea of proofreading and editing and and I thought well
Maybe people would pay me to do that
And it turns out people will pay to do that. So
Really, it was an opportunity for me to do something that actually aligned with who I was and what I enjoyed
And also provide that value and benefit to the world
um, and it was something that because of the internet and because of sites like upwork and and other things like
I had the opportunity so it was kind of that that venn diagram right right in the center of the venn diagram
For me, it was proofreading editing writing
Um, and so that's really what started the vision was realizing I could do it
realizing that there was a market for it and realizing that I could actually grow this thing and help people and and
Make the make the internet a slightly better place. Right? That was important to me
Yeah, I mean you found your niche early on that you like to read and you like to correct their little mistakes and even your friends papers
Like you found your niche early and that's great
What would you say? Uh, your why is what's your why for doing this?
There's a couple of different
Ways as to why I do this and there it's kind of funny though
I'm not a fearful person, but they're all kind of based on the fact that
I'm not a person but they're all kind of based on fear, which is kind of strange. So the the first why
Is I i'll just be honest. I like living in a house
My wife and kids like eating food and so at a certain point, right? You have to have a job
You have to make money. So that's
I mean, that's an important why it just is like you have to do something. Uh, the second why is
Honestly, I don't want to have to go back to a cubicle ever
If I can do anything at all to prevent that I will do that. So those are kind of selfish wise
And I get that but you know, I think we all have them the third why as I mentioned before is like I just
want to help people
Grow their business and I want to remove
Obstacles that they sometimes unknowingly put in the in the way of their customers and for me that's content editing
That's you know editing writing proofreading just
helping these people
Uh, bring out the value that they have to offer the world. That's really important to me. Um, I have had so many people
Give to me in my first, you know four decades of life
And if I can give back to people then the next four decades, you know
And this is one way to do it then that's what I want to do
So just the the ability to just you know help people to to to help them increase their sales make their business better online
Like that stuff is really important to me. Um
Adding a question that's not normally in our thing, but I think it's relevant here
Uh, who is your typical client?
Well, so we actually have a range of clients, but most of the clients we serve are clients who really lie rely heavily on
Content marketing for for sales. So an example I actually serve a number of functional medicine doctors. And so if you're
Uh in that space a blog is a very important tool for you
Uh an email newsletter is a very important tool for you. Even a book. We're actually editing a book for someone right now
So it's those kinds of clients who who their expertise really shines through in like a written format or written content
Those are the people that we can really help and really serve
Yeah, I was definitely thinking about what you've told me so far. I was definitely thinking along the lines of email
Um emails that you would resend out to people or a blog sort of digital media
I didn't think about a book, but yeah, a book is absolutely digital media that you can get an edit like that
Um, my last two questions for you are kind of like a part a and a part b
Um, so part a is why do leaders hide from funding their vision?
And then part b is how can leaders lean into the funding of their vision? So we'll start with part one. Yeah, uh
I think that
And i'm only one person with only my experiences, but I can tell you that
I think it's a combination of maybe ignorance and fear. So for me, especially in my story
When I first started out, I didn't know what to do. I only knew to submit for jobs and up work and to fix
Mistakes that were sent to me
I had to take steps out in faith
And step out in fear and go get some help and learn I had no idea about marketing
I had no idea about sales none of that stuff
So first I had to overcome my ignorance and learn. Okay, what are the people who are succeeding? What are they actually doing?
And once I learned that I had to overcome that fear or reticence of
Okay, can I do that too?
Who am I? I'm just i'm just some nobody but the answer is yes. I can actually do those things
I can learn those skills and I can step out there. So for me at least, you know, uh for my example of just me
Is that just not knowing what to do?
And then having to overcome the fear of doing it and those are very hard things to do
Yeah, so
Reasons for leaders hiding from their vision you said, uh overcoming ignorance. Yeah, and then overcoming their fear
And I know personally whenever I was asked this question
I wrote down a couple of different things. I even have the notes in here somewhere. It was just my different fears
it was like fear of
Like not knowing what's next and then fear of actually getting going like if I get it going
What do I do with it? And then there's just so much
I don't have answers to anything and it's just a fear that stacks up fear of unknown
Fear of failure and it just was like building up and building up. I'm like, I don't know what to do
Close my eyes
I don't know what to do close my eyes and start taking steps. That's what I always say
Just keep walking forward. You don't need to know if it's good or bad
Just keep going forward if you mess up, you know not to do that again and you just keep walking
Yeah, so my next question is how do leaders lean into funding their vision?
You know, it's funny I just read a couple of books that I think speak to it they weren't necessarily about that particular topic
But I think they have applicable things to say so the first one is the 10x rule by grant cardone
And so one thing that really stuck with me in his book is he said
That whatever that next step is in your business, whether it's I don't know securing funding or making a cold call or whatever it might be
Whatever it is and and that you have that you're afraid of that strikes fear into your heart
That's a really really good indication that that's the exact thing you need to do right now
And the more I think about that the more I think he's right
Uh, so that's one piece of the puzzle and then the second piece of the puzzle. I read a book
Uh by a pastor called just do something
So i'm a christian a lot of times i'll tell you what christians do
We don't know what to do. So we pray about it and then we wait for god to like call us on the phone
But he doesn't he's that that's not how he works really
Uh, so the unfortunately unfortunately, I wish he did. It doesn't always do that. So the impetus of the book was look
Just do something if you're living the right kind of life if your heart's in the right place if your motives are good and pure
If you take the next step
It's probably going to be okay
so rather than like waiting for some sense of certainty or
You know being 100 sure of what the next step is like you said close your eyes take a step
It'll be okay
Yeah, that's how i've gone about it. I
I'm very happy with how this is going. I'm gonna push you on to the actual podcast. Oh, thank you
So let me get all of this going
And i'll share screen so we can walk side by side on this thing and you're not just sitting here
First thing I do is in our crm. I have to add you as
Approved okay. I really really appreciate that. Thank you so much. Yeah, man
Absolutely. I think you have a great vision and you're very well articulated which makes sense for a editor
Yeah, and so uh, I think it's gonna be great to have you on the podcast right now
Uh, it should be sending you an email soon that has a link to schedule when you're available. Uh, I think right now we're scheduling for uh,
September ish for the podcast. Yeah, so it's a little bit out there, but
It's all good not too far away
And then are you interested in getting on other uh podcasts as well?
Absolutely. Yeah, this is part of my marketing strategy. So any any leads would be
Greatly appreciated then I will absolutely add you to this one this one. Yeah, let me find it
I have a slide that shows you exactly what it is
It is a link that shows you
15 to 18 other podcasts that we recommend our people to oh, so
You'll be getting a list of what their hosts the hosts the show the niche and then where they distribute to and it should be
All all of these guys some of them might need to be updated actually, but um
15 to 18 podcasts and I know sometimes because there's so many it might end up flooding your inbox
And if you feel like it's too much feel free to unsubscribe
It's not going to hurt anybody's feelings. I promise. Okay
And then
Lastly is what we show everybody
Um
Distribution
Facebook ads distribution is something vision pros is kind of part a of the company and then first class business
Which is up in the corner. You can also see it right here
Is the actual main body of the company and it's just a helping entrepreneurs get up get started and then helping them with any
CEOs cfo kind of help that they need
And so just to kind of give you a snippet of what this company does we send everybody this
Facebook ads distribution
It's a video that just tells you
For a hundred dollars, we would put all hundred dollars into facebook
Give it straight to mark zuckerberg and promote you and give you ads about your company and what you're doing
But in the video we tell you you don't have to do this working with us or not working with us
There's a better way to do it than just spending all your money on facebook ads
But i'm sending you that one as well. If you were even interested feel free to take it a look
Okay, um, that's all i've really got
Do you have any more questions for me?
Uh, I don't think so. I am just super appreciative again. Noah said it once i'm gonna say it again
I just you know, I can't thank you enough for uh
Allowing me to kind of move forward super excited about that. Yeah, man. I'm excited to see you on the show
It'll be out in september, but i'll be watching it for sure. That's okay. That's okay
I've got shows like booked in 2025 and this year
You never know so yeah here. Let me grab
I know there's one more on one of my slides
this link
Open
I'm gonna grab it and give it to you in the chat here. It's just to try and help you
boost the view the visibility of your own podcast
It's just a matter of subscribing on our other channels
And then uh, whenever it comes out feel free to share it
And then you'll get more views on your stuff just like we get more views on our podcast just goes hand in hand
Do you see the link in the private? Yeah. Yeah, i'm looking at the document here. So yeah
sweet
And that's it. That's all i've got. Let's see where there you go. Awesome. Hey, man. Great time, man
I appreciate talking with you. Yeah, absolutely man. And we'll talk to you soon again. I'm sure all right
Yeah, thank you so much, payton
And we will definitely uh chat soon. All right. Thanks. John. Okay. Bye bye
All right, thanks. John. Okay. Bye. Bye stop screen good