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This is a great exercise in refining it, because I feel like when you're in it day to day,

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you don't necessarily think about it as much as you should.

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But I've always had two loves and I thank my parents for that.

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My parents are both opera singers from Juilliard, but they decided to start their own businesses

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in the music world because traveling and touring just wasn't for either of them.

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They both tried it.

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They didn't work, so they went and started production companies.

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There was always this blend of a really creative love of music and art, but also love of bringing

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people into that and helping people experience that.

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My parents were always teaching people and always helping people do something, so I saw

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them serve a lot of people.

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I just loved business growing up.

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I was just...