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is to help eradicate business COVID.

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Actually, to actually eradicate,

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not help, to eradicate business COVID.

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So business COVID is a term that I coined,

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which basically described the situation

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that there are 1.7 million small to medium-sized businesses

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in the US alone that stand to 250 employee businesses.

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And 85% of these businesses disappear.

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Actually, 185,000, so 10%, disappears each year.

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And I believe that these businesses disappear

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because they get disrupted or they don't,

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not able to transition to the next generation

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or to independent management

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or they don't know how to market and sell,

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to grow themselves if they can't grow, they stall.

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So there are many reasons why they disappear.