1 00:00:00,000 --> 00:00:03,260 We broke a lot of stuff on a recent update 2 00:00:03,260 --> 00:00:04,860 and then we released it, of course. 3 00:00:04,860 --> 00:00:06,580 So are we live? 4 00:00:06,580 --> 00:00:08,220 We are live, absolutely. 5 00:00:08,220 --> 00:00:11,500 Cool, but yeah, the app's better than it's ever been. 6 00:00:11,500 --> 00:00:14,100 So we're excited for our next chapter. 7 00:00:14,100 --> 00:00:16,180 So when people download it, they have a good experience 8 00:00:16,180 --> 00:00:19,660 and really see the value in networking on demand. 9 00:00:19,660 --> 00:00:21,620 You know, instantly they're in the car calling someone 10 00:00:21,620 --> 00:00:24,420 and they don't gotta just listen to music or a podcast now. 11 00:00:24,420 --> 00:00:26,340 They can literally just call another human being 12 00:00:26,340 --> 00:00:28,660 and connect and gain knowledge 13 00:00:28,660 --> 00:00:30,860 and collaborate, there's so many people collaborating 14 00:00:30,860 --> 00:00:32,300 right now through the platform 15 00:00:32,300 --> 00:00:33,500 and it's just a matter of volume. 16 00:00:33,500 --> 00:00:35,340 The more calls you make, the more opportunities 17 00:00:35,340 --> 00:00:38,180 you know, will fall into your lap, right? 18 00:00:38,180 --> 00:00:39,500 It's awesome, I love it. 19 00:00:39,500 --> 00:00:41,380 I think it's a fantastic what you've built 20 00:00:41,380 --> 00:00:44,660 and it gets people connected very, very fast and easy. 21 00:00:44,660 --> 00:00:47,660 You know, especially for those who don't have 22 00:00:47,660 --> 00:00:49,540 distribution pipelines in place, 23 00:00:49,540 --> 00:00:50,980 you get them connected to people like, 24 00:00:50,980 --> 00:00:52,660 and you're in the dark trying to figure out 25 00:00:52,660 --> 00:00:56,260 how do I find people who appreciate me and what I do? 26 00:00:56,260 --> 00:00:57,900 Like, it's a game changer. Absolutely. 27 00:00:57,900 --> 00:00:59,660 The house is huge, so. 28 00:00:59,660 --> 00:01:02,180 And entrepreneurship, entrepreneurship's lonely. 29 00:01:02,180 --> 00:01:04,820 You know, 99% of business out there are small businesses 30 00:01:04,820 --> 00:01:06,620 and most have one employee 31 00:01:06,620 --> 00:01:08,420 and everyone goes out and does something 32 00:01:08,420 --> 00:01:11,200 and they wanna talk to other like-minded individuals. 33 00:01:11,200 --> 00:01:12,820 So Howell's a nice resource for them 34 00:01:12,820 --> 00:01:14,700 because they can go in there and chat 35 00:01:14,700 --> 00:01:16,940 and feel like they're part of a larger community 36 00:01:16,940 --> 00:01:20,060 and really see a variety of different experts 37 00:01:20,060 --> 00:01:20,900 to connect with. 38 00:01:20,900 --> 00:01:22,140 So if they're a podcast host, 39 00:01:22,140 --> 00:01:23,780 they could talk to other podcast hosts, 40 00:01:23,780 --> 00:01:24,860 see what they're up to. 41 00:01:24,860 --> 00:01:27,300 If they're a lawyer all by themselves, 42 00:01:27,300 --> 00:01:28,580 they could speak to other lawyers, 43 00:01:28,580 --> 00:01:31,660 but also marketing gurus, whoever it might be, 44 00:01:31,660 --> 00:01:33,220 that could really help them get to the next level 45 00:01:33,220 --> 00:01:34,700 in their business. 46 00:01:34,700 --> 00:01:36,020 You guys are doing an awesome job 47 00:01:36,020 --> 00:01:37,700 of creating community around it. 48 00:01:37,700 --> 00:01:38,540 I've seen that. 49 00:01:38,540 --> 00:01:40,020 That's how I got invited to it. 50 00:01:40,020 --> 00:01:43,680 Big shout out to Connie Myers on the Kids for Kids. 51 00:01:43,680 --> 00:01:44,600 Amazing woman. 52 00:01:44,600 --> 00:01:46,700 I'm looking forward to seeing her skill and build that, 53 00:01:46,700 --> 00:01:50,700 but she was all about you and Al and what was there. 54 00:01:50,700 --> 00:01:54,820 So it was really cool to find this so early 55 00:01:54,820 --> 00:01:56,540 in the process of development and be like, 56 00:01:56,540 --> 00:02:00,180 whoa, I've seen a lot of stuff, Jason. 57 00:02:00,180 --> 00:02:01,020 I've been an entrepreneur. 58 00:02:01,020 --> 00:02:05,380 I've been a founder since I was 22, 59 00:02:05,380 --> 00:02:08,740 but my first company was a Y Combinator. 60 00:02:08,740 --> 00:02:10,340 We had Paul Bucay, he mentored Gmail, 61 00:02:10,340 --> 00:02:11,880 Matt Cuss, the search director of Google. 62 00:02:11,880 --> 00:02:16,220 So I was 21 when I joined as a first sales rep there. 63 00:02:16,220 --> 00:02:20,300 So ever since then, I've been, that's 15 years now, 64 00:02:20,300 --> 00:02:21,660 I've been looking at startups, 65 00:02:21,660 --> 00:02:23,620 seeing them come across my path, seeing what's there. 66 00:02:23,620 --> 00:02:25,860 And you got one of the wildest, coolest things 67 00:02:25,860 --> 00:02:27,500 in 2020 for my opinion. 68 00:02:27,500 --> 00:02:28,340 Thank you. 69 00:02:28,340 --> 00:02:29,580 But it's hard, man. 70 00:02:29,580 --> 00:02:31,860 It's three plus years in the making. 71 00:02:31,860 --> 00:02:36,100 And I will say it was way harder than I ever imagined. 72 00:02:36,100 --> 00:02:38,100 And we're not really off the ground yet. 73 00:02:38,100 --> 00:02:41,540 We still have to get the second and third inning to survive 74 00:02:41,540 --> 00:02:43,940 because the mobile app space is so competitive. 75 00:02:43,940 --> 00:02:47,480 And I hope is that one day I'm quoted on this 76 00:02:47,480 --> 00:02:50,060 and that's that entrepreneurship is not a process 77 00:02:50,060 --> 00:02:52,200 of one step forward, one step backwards, 78 00:02:52,200 --> 00:02:54,620 or three steps back, two steps, no, no, no. 79 00:02:54,620 --> 00:02:57,020 Entrepreneurship is like rock climbing 80 00:02:57,020 --> 00:02:58,540 and you are climbing and climbing. 81 00:02:58,540 --> 00:03:02,460 You might fall two inches, two feet, 82 00:03:02,460 --> 00:03:05,340 or 200 feet in the process. 83 00:03:05,340 --> 00:03:08,660 And you're gonna eventually have those 200 foot falls 84 00:03:08,660 --> 00:03:09,660 in entrepreneurship. 85 00:03:09,660 --> 00:03:11,660 And when you hit, you've heard, 86 00:03:11,660 --> 00:03:14,580 remember Joe Rogan way back in the day, 87 00:03:14,580 --> 00:03:18,380 doing his Believe It or Not shows. 88 00:03:18,380 --> 00:03:20,220 And which one was it? 89 00:03:20,220 --> 00:03:22,380 One, it was a Fear Factor, Fear Factor show. 90 00:03:22,380 --> 00:03:25,580 And there's people going on there who were skydivers 91 00:03:25,580 --> 00:03:28,420 and people who fell in their parachutes and all that. 92 00:03:28,420 --> 00:03:31,520 And almost every single one of them, when they were asked, 93 00:03:32,420 --> 00:03:33,900 are you gonna do it again? 94 00:03:33,900 --> 00:03:34,940 What was their answer? 95 00:03:36,220 --> 00:03:37,300 I don't know the answer. 96 00:03:37,300 --> 00:03:39,020 Honestly, they said, yeah, they almost, 97 00:03:39,020 --> 00:03:40,940 I'm going back, yeah, that's my life. 98 00:03:40,940 --> 00:03:42,100 That's my passion. 99 00:03:42,100 --> 00:03:43,340 I'm going for it. 100 00:03:43,340 --> 00:03:46,300 And so entrepreneurship is no different, my friends. 101 00:03:46,300 --> 00:03:47,860 Those of you who are listening in, 102 00:03:47,860 --> 00:03:51,080 it is not an easy process to climb these mountains. 103 00:03:51,080 --> 00:03:53,660 So Jason, the way you've done it just blows me away, 104 00:03:53,660 --> 00:03:55,020 considering it's the first time, 105 00:03:55,020 --> 00:03:56,260 it's just absolutely outstanding. 106 00:03:56,260 --> 00:03:59,100 So while I'm gonna quit doing the promo thing for you 107 00:03:59,100 --> 00:04:01,340 for a minute, what are the resources, 108 00:04:01,340 --> 00:04:03,740 three resources that you would recommend? 109 00:04:03,740 --> 00:04:04,740 Well, let's do two. 110 00:04:04,740 --> 00:04:06,660 OWL is number one, I can see that. 111 00:04:06,660 --> 00:04:08,260 OWL is a resource that people can use 112 00:04:08,260 --> 00:04:10,620 to expand their vision and grow with what they're up to 113 00:04:10,620 --> 00:04:12,020 and grow their leadership. 114 00:04:12,020 --> 00:04:13,980 What are two more resources? 115 00:04:13,980 --> 00:04:15,460 I'm a podcast guy. 116 00:04:15,460 --> 00:04:17,260 I've never been into reading books. 117 00:04:17,260 --> 00:04:20,820 I know everyone will name their three favorite books 118 00:04:20,820 --> 00:04:23,340 and talking about how much they've learned from the books. 119 00:04:23,340 --> 00:04:26,380 I'm gonna go out and I need to see it for myself. 120 00:04:26,380 --> 00:04:29,020 And when I listen to podcasts, 121 00:04:29,020 --> 00:04:32,020 I just love the authenticity when people tell their journey, 122 00:04:32,020 --> 00:04:34,200 their story and really open up, right? 123 00:04:34,200 --> 00:04:37,780 Share the truths of what went on in their business. 124 00:04:37,780 --> 00:04:41,300 And then I pick up little tips from each podcast guests. 125 00:04:41,300 --> 00:04:43,140 And of course I have my own podcast 126 00:04:43,140 --> 00:04:46,020 and one of the best resources is your own guests themselves 127 00:04:46,020 --> 00:04:47,720 because they open up to you on the air, 128 00:04:47,720 --> 00:04:49,180 but also off the air. 129 00:04:49,180 --> 00:04:51,980 So resource just listen to some good podcasts out there. 130 00:04:51,980 --> 00:04:53,420 There's so many of them 131 00:04:53,420 --> 00:04:56,300 and really go after a niche one in your industry. 132 00:04:56,300 --> 00:04:59,440 So if you're a financial advisor like myself, 133 00:04:59,440 --> 00:05:02,980 like I know this one advisor that just talks 134 00:05:02,980 --> 00:05:05,900 so much knowledge and I walk away like blown away 135 00:05:05,900 --> 00:05:08,020 how this man has that much knowledge. 136 00:05:08,020 --> 00:05:09,940 So go after a couple of niche ones. 137 00:05:09,940 --> 00:05:12,640 And then of course go after ones that are not niche ones 138 00:05:12,640 --> 00:05:14,940 that are more outside your business one 139 00:05:14,940 --> 00:05:16,620 that could be about AI, right? 140 00:05:16,620 --> 00:05:18,540 My buddy Mark Savant runs one on AI 141 00:05:18,540 --> 00:05:20,220 and it's like everyone talks about AI 142 00:05:20,220 --> 00:05:23,060 but it's like no one really is using as many things 143 00:05:23,060 --> 00:05:24,380 as is really out there 144 00:05:24,380 --> 00:05:26,020 because there's so many new technologies 145 00:05:26,020 --> 00:05:27,580 and you don't know where to start. 146 00:05:27,580 --> 00:05:28,580 But when you hear someone say, 147 00:05:28,580 --> 00:05:31,580 these are the three ones I use for my actual business, 148 00:05:31,580 --> 00:05:33,860 then you're like, okay, I wanna try those three, 149 00:05:33,860 --> 00:05:35,980 not just chat GPT, right? 150 00:05:35,980 --> 00:05:38,780 So I think too many people like think of AI is just that 151 00:05:38,780 --> 00:05:40,240 and there are so many. 152 00:05:40,240 --> 00:05:45,240 So those tend to be like my go-tos of course. 153 00:05:45,240 --> 00:05:48,640 And then of course leaning on mentors, right? 154 00:05:48,640 --> 00:05:52,760 Find some people in your community 155 00:05:52,760 --> 00:05:55,680 that you could always call and just bounce ideas off. 156 00:05:55,680 --> 00:05:58,460 And those tend to be people that have been on my podcast 157 00:05:58,460 --> 00:06:01,320 that have ran businesses, have scaled businesses, 158 00:06:01,320 --> 00:06:02,720 some of them have exited. 159 00:06:02,720 --> 00:06:04,240 I don't have one in particular. 160 00:06:04,240 --> 00:06:06,920 I have a bunch where sometimes I'm having a shitty day 161 00:06:06,920 --> 00:06:08,840 and I could just call them and I just say, 162 00:06:08,840 --> 00:06:10,760 hey, what are your thoughts about this? 163 00:06:10,760 --> 00:06:12,860 And they're like, they're telling me what they went through 164 00:06:12,860 --> 00:06:16,080 when they raised capital and what they went through 165 00:06:16,080 --> 00:06:17,320 during their dark times. 166 00:06:17,320 --> 00:06:19,920 And it's just good to be like, okay, this is all normal. 167 00:06:19,920 --> 00:06:21,880 There's no one that had a smooth ride. 168 00:06:21,880 --> 00:06:23,440 Even the ones you think had a smoother ride, 169 00:06:23,440 --> 00:06:25,060 there's not sharing the whole story. 170 00:06:25,060 --> 00:06:26,240 Right, exactly. 171 00:06:26,240 --> 00:06:29,600 And well, you can air your dirty laundry all day long 172 00:06:29,600 --> 00:06:30,440 if you want to. 173 00:06:30,440 --> 00:06:35,440 At the same time, there's a context for meditating, 174 00:06:35,560 --> 00:06:37,520 masterminding on those topics. 175 00:06:37,520 --> 00:06:42,160 You mentioned podcasting and in the financial advisor space, 176 00:06:42,160 --> 00:06:46,120 do you follow the CFA Institute and their podcast? 177 00:06:46,120 --> 00:06:47,160 I do not. 178 00:06:47,160 --> 00:06:51,780 I tend to follow the actual financial advisors themselves 179 00:06:51,780 --> 00:06:53,400 who operate them. 180 00:06:53,400 --> 00:06:56,000 I look at more like the operator. 181 00:06:56,000 --> 00:06:56,840 Why do you say that? 182 00:06:56,840 --> 00:06:59,360 Because if you get a chance to meet him, 183 00:06:59,360 --> 00:07:02,360 Franklin Parker, he's based out of Dallas. 184 00:07:02,360 --> 00:07:04,980 He actually was a client of ours. 185 00:07:04,980 --> 00:07:08,000 And he was just tapped on to be the new podcast host 186 00:07:08,000 --> 00:07:10,160 of the CFA Institute. 187 00:07:10,160 --> 00:07:12,080 So it'll be fun to see him come out on that. 188 00:07:12,080 --> 00:07:16,360 But he is an actual financial advisor who helps people. 189 00:07:16,360 --> 00:07:18,920 So it'll be fun to see him take over that mic. 190 00:07:18,920 --> 00:07:20,600 The other thing I wanted to mention, 191 00:07:20,600 --> 00:07:21,480 the visionaries out there, 192 00:07:21,480 --> 00:07:24,800 especially those who are maybe looking at starting something, 193 00:07:24,800 --> 00:07:27,960 we are in desperate need as a globe 194 00:07:27,960 --> 00:07:31,840 of somebody who will curate the podcast platforms out there, 195 00:07:31,840 --> 00:07:33,480 very similar to Netflix. 196 00:07:33,480 --> 00:07:36,760 And I saw a program a couple of years ago 197 00:07:36,760 --> 00:07:40,400 somebody's developing where the new platform 198 00:07:40,400 --> 00:07:42,080 is combining YouTube influencers 199 00:07:42,080 --> 00:07:44,240 into a Netflix-like experience, 200 00:07:44,240 --> 00:07:46,040 whereas curating the YouTube influencers out there, 201 00:07:46,040 --> 00:07:47,680 there's so many opportunities 202 00:07:47,680 --> 00:07:49,520 to get people the right knowledge at the right time. 203 00:07:49,520 --> 00:07:50,760 And that's really what it's all about, 204 00:07:50,760 --> 00:07:53,400 is a lifting the billion who need a lot of help. 205 00:07:53,400 --> 00:07:56,000 So you're already working your tail off 206 00:07:56,000 --> 00:07:58,080 to get that done in your perspective, so am I, 207 00:07:58,080 --> 00:08:00,240 but maybe some influencer out there hears that says, 208 00:08:00,240 --> 00:08:02,000 you know what, I wanna go and build that. 209 00:08:02,000 --> 00:08:02,880 That'd be awesome. 210 00:08:02,880 --> 00:08:04,760 It'd be a favorite of both of us. 211 00:08:04,760 --> 00:08:05,960 So without further ado, 212 00:08:05,960 --> 00:08:07,280 we're gonna cut to the break for just a minute. 213 00:08:07,280 --> 00:08:08,120 We'll be right back. 214 00:08:08,120 --> 00:08:10,000 We'll be diving into Jason's vision. 215 00:08:10,000 --> 00:08:12,080 We're also gonna be talking about speed networking, 216 00:08:12,080 --> 00:08:14,840 effective coaching, and precision prospecting. 217 00:08:14,840 --> 00:08:16,240 And we'll see you on the other side. 218 00:08:16,240 --> 00:08:19,480 All right, welcome in to Vision Pros Live. 219 00:08:19,480 --> 00:08:21,520 With Jackson Calame, I'm your show host. 220 00:08:21,520 --> 00:08:24,200 We'll be doing interviews for visionary entrepreneurs 221 00:08:24,200 --> 00:08:26,160 and guest leaders who are building 222 00:08:26,160 --> 00:08:27,720 fantastic visions out there. 223 00:08:27,720 --> 00:08:28,720 Hey, what's up everybody? 224 00:08:37,320 --> 00:08:39,400 Welcome in to another show of Vision Pros Live. 225 00:08:39,400 --> 00:08:40,840 I'm your show host, Jackson Calame, 226 00:08:40,840 --> 00:08:42,720 founder and CEO of First Class Business. 227 00:08:42,720 --> 00:08:44,360 And I am jacked right now. 228 00:08:44,360 --> 00:08:46,640 I'm super excited because this is one 229 00:08:46,640 --> 00:08:48,040 of those interview opportunities 230 00:08:48,040 --> 00:08:49,880 where the technology platform has come out. 231 00:08:49,880 --> 00:08:51,400 I'm gonna spoil it. 232 00:08:51,400 --> 00:08:55,840 OWWL, OWL is on our show today. 233 00:08:55,840 --> 00:08:59,200 And this technology has the opportunity to change lives 234 00:08:59,200 --> 00:09:00,840 for people who are in that position 235 00:09:00,840 --> 00:09:03,520 where you don't know who to prospect next. 236 00:09:03,520 --> 00:09:04,480 You need more mentors. 237 00:09:04,480 --> 00:09:06,120 You need to connect to the right people. 238 00:09:06,120 --> 00:09:08,040 This platform, that sounds like LinkedIn. 239 00:09:08,040 --> 00:09:08,880 That sounds like Facebook. 240 00:09:08,880 --> 00:09:10,320 That's not, it's not. 241 00:09:10,320 --> 00:09:11,960 Take a look and see what Jason has built. 242 00:09:11,960 --> 00:09:14,200 We're gonna pick his brain and find out as well 243 00:09:14,200 --> 00:09:18,480 about how he's built that, what his leadership style is. 244 00:09:18,480 --> 00:09:19,920 We're gonna learn so much. 245 00:09:19,920 --> 00:09:21,920 But while we're talking, feel free to check out 246 00:09:21,920 --> 00:09:25,040 that platform while, and no, he's not a sponsor of the show. 247 00:09:25,040 --> 00:09:26,360 He's a guest like anybody else, 248 00:09:26,360 --> 00:09:28,920 but I've spent enough time playing around with that 249 00:09:28,920 --> 00:09:30,520 and talking to people who've used it 250 00:09:30,520 --> 00:09:33,040 and looking to use it more myself, 251 00:09:33,040 --> 00:09:35,520 even though our distribution right now is massive. 252 00:09:35,520 --> 00:09:38,600 Like I can hardly find time in my calendar to fit more in, 253 00:09:38,600 --> 00:09:40,520 but that platform has superpowers 254 00:09:40,520 --> 00:09:41,800 when it comes to networking. 255 00:09:41,800 --> 00:09:45,960 So sponsors first though, resources that I rely on, 256 00:09:45,960 --> 00:09:47,160 resources that are important to us 257 00:09:47,160 --> 00:09:48,600 that I know will help you as well. 258 00:09:48,600 --> 00:09:52,160 The law spot, the law spot with Melissa Gray. 259 00:09:52,160 --> 00:09:54,200 Melissa Gray came onto our show. 260 00:09:54,200 --> 00:09:57,640 I almost did not take her on as a show 261 00:09:57,640 --> 00:09:59,320 because I don't like most lawyers. 262 00:09:59,320 --> 00:10:01,240 Most lawyers are pretentious and condescending. 263 00:10:01,240 --> 00:10:04,000 And it seems like they're not really on your side 264 00:10:04,000 --> 00:10:05,000 even though they are. 265 00:10:05,000 --> 00:10:06,800 So you just ignore that as entrepreneurs. 266 00:10:06,800 --> 00:10:09,440 Well, I found that Melissa was a nurturer by nature 267 00:10:09,440 --> 00:10:11,160 who also happens to be an awesome lawyer 268 00:10:11,160 --> 00:10:14,240 and she simplifies the legal process for entrepreneurs. 269 00:10:14,240 --> 00:10:17,200 I see too many entrepreneurs out there that are vulnerable 270 00:10:17,200 --> 00:10:19,280 when it comes time for trademarks, 271 00:10:19,280 --> 00:10:22,280 intellectual property battles, you name it. 272 00:10:22,280 --> 00:10:25,800 I went through a $20,000 lawsuit with Restaurant Connect. 273 00:10:25,800 --> 00:10:28,680 We won a lawsuit, trademark lawsuit, 274 00:10:28,680 --> 00:10:31,080 but did we when we spent $20,000 275 00:10:31,080 --> 00:10:33,600 because we didn't have our legal counsel picked out, 276 00:10:33,600 --> 00:10:34,800 prepared in advance? 277 00:10:34,800 --> 00:10:35,920 I think we could have gotten that done 278 00:10:35,920 --> 00:10:37,640 for a whole lot less money 279 00:10:37,640 --> 00:10:39,640 and we probably could have avoided it all together 280 00:10:39,640 --> 00:10:41,400 had we just had counsel on hand. 281 00:10:41,400 --> 00:10:43,080 So definitely consider her, check her out 282 00:10:43,080 --> 00:10:44,960 while you're also looking at your other options 283 00:10:44,960 --> 00:10:45,920 that are out there. 284 00:10:45,920 --> 00:10:48,160 Then there's Recovery Unplugged with Andrew Sosin. 285 00:10:48,160 --> 00:10:50,600 We don't work with Andrew Sosin directly. 286 00:10:50,600 --> 00:10:52,120 I just love what he's building. 287 00:10:52,120 --> 00:10:55,280 This is a program to help people overcome addictions 288 00:10:55,280 --> 00:10:57,160 and addictions come in many forms. 289 00:10:57,160 --> 00:10:59,080 They have a 24 seven hotline 290 00:10:59,080 --> 00:11:01,720 and his connectedness to entrepreneurship, 291 00:11:01,720 --> 00:11:03,560 his consistency too with going 292 00:11:03,560 --> 00:11:06,680 to the Tony Robbins programs 22 years in a row. 293 00:11:06,680 --> 00:11:10,440 And the fact that he has a 400 plus person team 294 00:11:10,440 --> 00:11:13,520 and his leadership style just aligned so well 295 00:11:13,520 --> 00:11:15,840 with first-class principles that I was like, 296 00:11:15,840 --> 00:11:17,920 man, I really wanna raise more awareness for this 297 00:11:17,920 --> 00:11:21,520 because I know a lot of us have associations in our life, 298 00:11:21,520 --> 00:11:24,640 people in our life that are saying their life is fine. 299 00:11:24,640 --> 00:11:26,600 It's fine, it's fine, it's not fine. 300 00:11:26,600 --> 00:11:27,920 Not if they're diving into alcohol, 301 00:11:27,920 --> 00:11:29,120 not if they're diving into Netflix, 302 00:11:29,120 --> 00:11:32,000 not if they're not paying attention to the here and now 303 00:11:32,000 --> 00:11:34,240 because they don't wanna feel the pain of life. 304 00:11:34,240 --> 00:11:35,880 Well, I'm not as trained psychologist, 305 00:11:35,880 --> 00:11:38,760 I can help with that, but their program can help with that. 306 00:11:38,760 --> 00:11:41,120 And they incorporate music into this 307 00:11:41,120 --> 00:11:42,400 in a way that's fantastic. 308 00:11:42,400 --> 00:11:45,200 And I'm a big music guy, so enjoy that. 309 00:11:45,200 --> 00:11:47,520 Use that for your benefit. 310 00:11:47,520 --> 00:11:49,080 That helps one person. 311 00:11:49,080 --> 00:11:50,600 Then it was worth it to me to have him 312 00:11:50,600 --> 00:11:52,080 and his program on there. 313 00:11:52,080 --> 00:11:53,440 Then there's the water project. 314 00:11:53,440 --> 00:11:55,760 I got my water bottle with me. 315 00:11:55,760 --> 00:11:56,600 Why? 316 00:11:56,600 --> 00:11:59,320 Because I am so blessed and fortunate 317 00:11:59,320 --> 00:12:00,920 to have water at all times. 318 00:12:00,920 --> 00:12:02,040 I've never been thirsty. 319 00:12:02,040 --> 00:12:04,440 The water project helps me remember 320 00:12:04,440 --> 00:12:06,040 that there are millions of people out there 321 00:12:06,040 --> 00:12:08,400 who don't even have access to this. 322 00:12:08,400 --> 00:12:10,160 They have to go look for it. 323 00:12:10,160 --> 00:12:11,640 These kids have to leave their schools. 324 00:12:11,640 --> 00:12:13,160 These families have to leave their work 325 00:12:13,160 --> 00:12:15,840 in order to provide the most basic necessity on earth. 326 00:12:15,840 --> 00:12:18,200 And so if we have the privilege to rock the mic, 327 00:12:18,200 --> 00:12:20,800 I'm gonna use it to hopefully inspire a few people 328 00:12:20,800 --> 00:12:23,240 to either share this message about the water project 329 00:12:23,240 --> 00:12:24,120 or give back to it. 330 00:12:24,120 --> 00:12:26,480 The cool thing about them is when you donate, 331 00:12:26,480 --> 00:12:28,320 let's say you donate $5 to it, 332 00:12:28,320 --> 00:12:30,960 you actually get to see the outcome of the project 333 00:12:30,960 --> 00:12:33,080 that you funded, much like a Kickstarter project, 334 00:12:33,080 --> 00:12:35,720 but one that's actually going to make generational impacts 335 00:12:35,720 --> 00:12:38,360 and possibly change lives of thousands 336 00:12:38,360 --> 00:12:40,160 if not millions of people. 337 00:12:40,160 --> 00:12:41,680 Their transparency is the main reason 338 00:12:41,680 --> 00:12:42,560 why I talk about them. 339 00:12:42,560 --> 00:12:44,480 Now, if you have another cause 340 00:12:44,480 --> 00:12:47,280 that you'd rather see us support or talk about, 341 00:12:47,280 --> 00:12:48,920 don't hesitate to drop that in the comments. 342 00:12:48,920 --> 00:12:49,840 It's not a competition. 343 00:12:49,840 --> 00:12:51,600 Life's abundant for some of us. 344 00:12:51,600 --> 00:12:53,960 I'd like to see us change that and make life abundant 345 00:12:53,960 --> 00:12:55,880 for the billion people out there 346 00:12:55,880 --> 00:12:57,800 and we can do that better together 347 00:12:57,800 --> 00:12:59,040 than we can apart. 348 00:12:59,040 --> 00:12:59,920 Without further ado, 349 00:12:59,920 --> 00:13:02,280 we're gonna dive right in with Jason on his vision. 350 00:13:02,280 --> 00:13:06,040 Jason, welcome to Vision Pros Live. 351 00:13:06,040 --> 00:13:08,360 I got confused on my show there for a second. 352 00:13:08,360 --> 00:13:10,520 Welcome in. 353 00:13:10,520 --> 00:13:11,840 I'm super honored to have you. 354 00:13:11,840 --> 00:13:14,320 A little bit nervous because I just, 355 00:13:14,320 --> 00:13:15,280 I mean, I love what you're doing. 356 00:13:15,280 --> 00:13:16,560 I see where you're going with this. 357 00:13:16,560 --> 00:13:18,040 So thanks for being here. 358 00:13:18,040 --> 00:13:19,000 Of course. 359 00:13:19,000 --> 00:13:20,080 I love where you're just talking about 360 00:13:20,080 --> 00:13:22,240 the water project, of course. 361 00:13:22,240 --> 00:13:23,320 I got my water every day. 362 00:13:23,320 --> 00:13:25,360 I'm doing a contest with our community. 363 00:13:25,360 --> 00:13:27,400 You gotta drink seven and a half of these every day, 364 00:13:27,400 --> 00:13:28,240 gallon a day. 365 00:13:29,200 --> 00:13:32,360 But I like how you tie it into your show, right? 366 00:13:32,360 --> 00:13:34,720 Not just about business, business, business. 367 00:13:34,720 --> 00:13:37,480 It's about giving back and making an impact to this world. 368 00:13:37,480 --> 00:13:38,320 Yes, sir. 369 00:13:38,320 --> 00:13:39,560 Absolutely, man. 370 00:13:39,560 --> 00:13:40,920 Speaking of that, 371 00:13:40,920 --> 00:13:43,720 what is your vision for those that you're serving? 372 00:13:45,440 --> 00:13:47,560 So that's a great question, right? 373 00:13:47,560 --> 00:13:49,120 And I kind of took a stumble there 374 00:13:49,120 --> 00:13:51,280 because I was thinking back to also the water project. 375 00:13:51,280 --> 00:13:54,120 One day I wanna be able to have people connect with people, 376 00:13:54,120 --> 00:13:56,520 share knowledge and donate the money, right? 377 00:13:56,520 --> 00:13:57,360 They don't need the money. 378 00:13:57,360 --> 00:13:58,480 Most people chatting with people, 379 00:13:58,480 --> 00:14:01,200 they're just doing it for the human connection element, right? 380 00:14:01,200 --> 00:14:02,560 People on LinkedIn are connecting 381 00:14:02,560 --> 00:14:03,840 and spending hours on there 382 00:14:03,840 --> 00:14:05,400 because they wanna make money 383 00:14:05,400 --> 00:14:06,960 from sending messages or posting. 384 00:14:06,960 --> 00:14:09,000 No, they wanna build real relationships. 385 00:14:09,000 --> 00:14:12,400 So when I look at OWL, it's really straightforward. 386 00:14:12,400 --> 00:14:15,960 We've all gotten addicted to these things, cell phones. 387 00:14:15,960 --> 00:14:18,120 We're on TikTok, we're on Instagram, we're on LinkedIn. 388 00:14:18,120 --> 00:14:20,040 We go from one account to the next account 389 00:14:20,040 --> 00:14:21,360 and we're looking at our notifications, 390 00:14:21,360 --> 00:14:22,640 we're looking at our likes. 391 00:14:22,640 --> 00:14:24,760 And then it's overwhelming looking at DMs. 392 00:14:24,760 --> 00:14:28,520 And we've all kind of lost a little bit of, 393 00:14:28,520 --> 00:14:31,120 when it comes to that human connection side, right? 394 00:14:31,120 --> 00:14:33,360 I always thought there needed to be more of 395 00:14:33,360 --> 00:14:35,520 what you and I are literally doing right now, 396 00:14:35,520 --> 00:14:37,360 just having conversation, right? 397 00:14:37,360 --> 00:14:40,880 And I guess the podcaster in me brought OWL out, right? 398 00:14:40,880 --> 00:14:43,240 COVID hit and I said, now everyone's at home 399 00:14:43,240 --> 00:14:44,840 and more people wanna become entrepreneurs. 400 00:14:44,840 --> 00:14:47,000 Like we gotta just make it simpler to connect. 401 00:14:47,000 --> 00:14:48,360 So OWL literally does that. 402 00:14:48,360 --> 00:14:50,040 It gives you in the palm of your hands 403 00:14:50,040 --> 00:14:52,520 and I'll show the audience the screen, 404 00:14:52,520 --> 00:14:56,320 gives you this dashboard right here 405 00:14:56,320 --> 00:14:57,920 of experts that are live. 406 00:14:57,920 --> 00:15:00,520 You see they're flashing like Ureya McGarry. 407 00:15:00,520 --> 00:15:01,840 She's an Emmy award winner. 408 00:15:01,840 --> 00:15:04,840 She's charging $5 for a 10 minute call. 409 00:15:04,840 --> 00:15:06,480 You could call her right now 410 00:15:06,480 --> 00:15:08,840 and build a relationship with Ureya. 411 00:15:08,840 --> 00:15:10,640 So there's no other platform that allows you 412 00:15:10,640 --> 00:15:13,160 to instantly spend a few dollars 413 00:15:13,160 --> 00:15:15,800 and turn it into something, right? 414 00:15:15,800 --> 00:15:18,280 Ureya could be your next best friend, right? 415 00:15:18,280 --> 00:15:19,720 Having to live in your local town 416 00:15:19,720 --> 00:15:22,200 and now all of a sudden you're like OWL connected the two. 417 00:15:22,200 --> 00:15:25,000 And we see that on LinkedIn and Instagram all the time. 418 00:15:25,000 --> 00:15:26,760 But what OWL has done is just kept it simple. 419 00:15:26,760 --> 00:15:28,200 One-on-one audio calls. 420 00:15:28,200 --> 00:15:30,080 You don't have to worry about what you look like. 421 00:15:30,080 --> 00:15:31,240 It's your intro call. 422 00:15:31,240 --> 00:15:32,480 It's people you don't know. 423 00:15:32,480 --> 00:15:34,640 So it's nice and comfortable that you're not on video 424 00:15:34,640 --> 00:15:35,460 and just make a call. 425 00:15:35,460 --> 00:15:37,280 If something good happens from the audio call, 426 00:15:37,280 --> 00:15:38,280 you move it over to Zoom. 427 00:15:38,280 --> 00:15:39,720 You move it over to in-person. 428 00:15:39,720 --> 00:15:41,000 So OWL is the first platform 429 00:15:41,000 --> 00:15:43,440 just enabling people to network quicker. 430 00:15:43,440 --> 00:15:44,880 We're eliminating the friction. 431 00:15:44,880 --> 00:15:46,080 You think about LinkedIn. 432 00:15:46,080 --> 00:15:48,440 It's like we're posting, then it goes to DM 433 00:15:48,440 --> 00:15:50,360 and the DM's going back and forth to do what? 434 00:15:50,360 --> 00:15:52,160 To set up a meeting, to talk. 435 00:15:52,160 --> 00:15:53,920 Well, we eliminated all that. 436 00:15:53,920 --> 00:15:54,840 No more posting. 437 00:15:54,840 --> 00:15:56,840 Just call the person at a certain price. 438 00:15:56,840 --> 00:15:59,120 You find value in their expertise 439 00:15:59,120 --> 00:16:01,360 and everything listed on their bio. 440 00:16:01,360 --> 00:16:03,520 Well, then it's worth calling them for a few dollars. 441 00:16:03,520 --> 00:16:04,460 Time is valuable. 442 00:16:04,460 --> 00:16:06,640 So instead of wasting time trying to get through to them 443 00:16:06,640 --> 00:16:08,840 and scheduling a week or two out, 444 00:16:08,840 --> 00:16:10,240 it's like no more scheduling. 445 00:16:10,240 --> 00:16:11,800 If I'm driving in the car at eight in the morning, 446 00:16:11,800 --> 00:16:12,880 you are as well. 447 00:16:12,880 --> 00:16:15,160 And we're both commuting. 448 00:16:15,160 --> 00:16:16,000 I see you available. 449 00:16:16,000 --> 00:16:19,760 I'm like, hey, this is a great individual to connect with. 450 00:16:19,760 --> 00:16:22,160 It doesn't matter about the money element really. 451 00:16:22,160 --> 00:16:24,640 It's just saying, hey, he's available, I'm available. 452 00:16:24,640 --> 00:16:25,460 So it's created that. 453 00:16:25,460 --> 00:16:27,440 It's also taken the awkwardness out, right? 454 00:16:27,440 --> 00:16:30,400 The awkwardness of like, I don't know if I could call a friend. 455 00:16:30,400 --> 00:16:31,240 Well, now you can. 456 00:16:31,240 --> 00:16:32,260 They said, call me. 457 00:16:32,260 --> 00:16:34,240 They set themselves available to calls 458 00:16:34,240 --> 00:16:36,600 and that's what the flashing live represents. 459 00:16:36,600 --> 00:16:38,400 That they put a timer that says, 460 00:16:38,400 --> 00:16:40,380 call me for a certain time period. 461 00:16:40,380 --> 00:16:41,420 So it's really that easy. 462 00:16:41,420 --> 00:16:42,420 Call someone. 463 00:16:42,420 --> 00:16:45,440 It's amazing how much you can accomplish 464 00:16:45,440 --> 00:16:49,560 when you're effective with five to 10 minutes of time as well. 465 00:16:49,560 --> 00:16:53,240 The traditional idea of we have to meet for 30 minutes 466 00:16:53,240 --> 00:16:55,240 or 60 minutes and beyond. 467 00:16:55,240 --> 00:16:56,480 Now, I don't want to hit that too. 468 00:16:56,480 --> 00:16:59,560 I'm actually going to clap back at myself on that too though 469 00:16:59,560 --> 00:17:02,680 because there's a difference between executive strategy 470 00:17:02,680 --> 00:17:06,200 where you need 90 plus minutes to dive in and build something. 471 00:17:06,200 --> 00:17:08,120 But when it comes to interviewing people 472 00:17:08,120 --> 00:17:09,920 and getting to know people from the start 473 00:17:09,920 --> 00:17:14,120 and saying hi and determining, is it worth it for us 474 00:17:14,120 --> 00:17:15,120 to have a relationship? 475 00:17:15,120 --> 00:17:17,280 Not because you're bad or I'm bad. 476 00:17:17,280 --> 00:17:21,520 But is it effective for this time of my life 477 00:17:21,520 --> 00:17:23,440 when I'm a single father of four 478 00:17:23,440 --> 00:17:26,600 and I've got a lot of other people to spend time with? 479 00:17:26,600 --> 00:17:27,880 It's important to have that speed. 480 00:17:27,880 --> 00:17:31,080 And so your program, again, I'm going to wait promo here 481 00:17:31,080 --> 00:17:36,080 but like it effectively encourages me to not waste time 482 00:17:36,920 --> 00:17:38,040 by doing that. 483 00:17:38,040 --> 00:17:38,880 And I love that. 484 00:17:38,880 --> 00:17:39,960 What's your vision for you? 485 00:17:39,960 --> 00:17:41,520 Let's step outside of the program a little bit. 486 00:17:41,520 --> 00:17:44,640 Let's step outside of not necessarily helping others 487 00:17:44,640 --> 00:17:47,280 but what do you see for yourself on the horizon? 488 00:17:47,280 --> 00:17:49,760 I really hope to impact millions of people 489 00:17:49,760 --> 00:17:51,080 with this platform. 490 00:17:51,080 --> 00:17:54,840 I had no need in the world to create it. 491 00:17:54,840 --> 00:17:56,600 Being in the financial service space, 492 00:17:56,600 --> 00:17:59,520 we all know that if you make it 15, 20 years 493 00:17:59,520 --> 00:18:02,920 in that industry, typically you're having success. 494 00:18:02,920 --> 00:18:05,080 Yes, there's a few people that keep going 495 00:18:05,080 --> 00:18:07,280 and shouldn't be in the industry. 496 00:18:07,280 --> 00:18:09,080 And we're talking to a financial advisor 497 00:18:09,080 --> 00:18:10,520 who deals directly with clients, right? 498 00:18:10,520 --> 00:18:11,960 Not on the backend on Sally. 499 00:18:11,960 --> 00:18:16,600 I own my own business and I serve to a big chunk of clients, 500 00:18:16,600 --> 00:18:18,080 close to 200. 501 00:18:18,080 --> 00:18:22,600 And when COVID hit, it just was my aha moment in life. 502 00:18:22,600 --> 00:18:24,040 I saved up a lot of money. 503 00:18:24,960 --> 00:18:26,400 I did what I told my clients to do, 504 00:18:26,400 --> 00:18:29,240 put money in retirement accounts, saved for a home, 505 00:18:29,240 --> 00:18:30,760 bought a home, bought real estate 506 00:18:30,760 --> 00:18:33,080 on the investment property side. 507 00:18:33,080 --> 00:18:35,920 And everything was going directly as planned. 508 00:18:35,920 --> 00:18:36,880 I've always taken risks. 509 00:18:36,880 --> 00:18:38,040 I moved from New York to Florida 510 00:18:38,040 --> 00:18:40,200 to create my practice in South Florida. 511 00:18:40,200 --> 00:18:44,000 So that was a big transition that happened in 2017 512 00:18:44,000 --> 00:18:47,600 when less people were shifting to remote environments. 513 00:18:47,600 --> 00:18:49,120 Like back then there wasn't much Zoom. 514 00:18:49,120 --> 00:18:52,400 I had to tell people, hey, why don't we jump on our computer 515 00:18:52,400 --> 00:18:53,640 and I could share my screen. 516 00:18:53,640 --> 00:18:55,880 Like people in their 60s and 70s 517 00:18:55,880 --> 00:18:57,840 don't really know how to do that. 518 00:18:57,840 --> 00:18:58,760 Or then they don't know how to do it. 519 00:18:58,760 --> 00:19:00,200 Now they know how to do it. 520 00:19:00,200 --> 00:19:02,080 So I was always entrepreneurial 521 00:19:02,080 --> 00:19:03,520 because I believed in myself 522 00:19:03,520 --> 00:19:06,120 that I could train my clients how to do it 523 00:19:06,120 --> 00:19:07,800 and spend a little extra time 524 00:19:07,800 --> 00:19:09,400 showing them how to use a computer properly 525 00:19:09,400 --> 00:19:10,640 to jump on a Zoom. 526 00:19:11,680 --> 00:19:14,680 And I just said to myself, I was like, 527 00:19:14,680 --> 00:19:17,520 there's more to life than just my chunk of clients 528 00:19:17,520 --> 00:19:20,120 that I'm doing good things for 529 00:19:20,120 --> 00:19:22,000 and making their lives a little bit better. 530 00:19:22,000 --> 00:19:24,800 Cause we're talking people that are already successful. 531 00:19:24,800 --> 00:19:26,880 People that are in their 60s or 70s usually, 532 00:19:26,880 --> 00:19:28,320 and you're making their life better 533 00:19:28,320 --> 00:19:29,320 and they really love me, 534 00:19:29,320 --> 00:19:31,280 but I want to make bigger impact. 535 00:19:32,520 --> 00:19:35,360 And I decided to go all in. 536 00:19:35,360 --> 00:19:37,080 People thought I was absolutely nuts. 537 00:19:37,080 --> 00:19:40,280 They're like, Jason, like 99% of mobile apps fail. 538 00:19:40,280 --> 00:19:44,080 And newsflash, marketplaces, like good luck. 539 00:19:44,080 --> 00:19:45,480 Everyone who tries to create a marketplace, 540 00:19:45,480 --> 00:19:46,880 those things fail too. 541 00:19:46,880 --> 00:19:49,200 And you need a lot of money 542 00:19:49,200 --> 00:19:53,280 because marketplaces and mobile apps are very expensive. 543 00:19:53,280 --> 00:19:55,040 So whatever bill you think you're going to spend, 544 00:19:55,040 --> 00:19:56,880 expect four to five times the amount 545 00:19:56,880 --> 00:19:58,400 and expect it never to stop. 546 00:19:58,400 --> 00:20:00,680 Because the second you build the app, 547 00:20:00,680 --> 00:20:01,960 you think you know what you're doing 548 00:20:01,960 --> 00:20:04,000 and the developers are telling you what you think, 549 00:20:04,000 --> 00:20:05,240 then the real people come in 550 00:20:05,240 --> 00:20:06,600 and tell you what they really want. 551 00:20:06,600 --> 00:20:07,960 You get feedback. 552 00:20:07,960 --> 00:20:09,480 And that happened. 553 00:20:09,480 --> 00:20:11,920 Thankfully, I had mentors that told me the truth. 554 00:20:11,920 --> 00:20:12,760 You had good mentors. 555 00:20:12,760 --> 00:20:14,840 That was good advice. 556 00:20:14,840 --> 00:20:16,760 Cause a lot of times you work with the developers 557 00:20:16,760 --> 00:20:17,840 who sell you, oh yeah, 558 00:20:17,840 --> 00:20:19,640 yours is going to be the next Instagram and TikTok. 559 00:20:19,640 --> 00:20:21,160 And we all know that's not true. 560 00:20:21,160 --> 00:20:22,840 Like you look down at your phone, 561 00:20:22,840 --> 00:20:26,760 almost every app that you use is like a department store, 562 00:20:26,760 --> 00:20:29,400 like Walmart, Target or Amazon, 563 00:20:29,400 --> 00:20:31,080 where it's like Starbucks, Dunkin' Donuts. 564 00:20:31,080 --> 00:20:33,320 But when you look at like how many apps you use 565 00:20:33,320 --> 00:20:35,440 that are actually the company, 566 00:20:35,440 --> 00:20:37,840 it's usually Instagram, TikTok, Twitter, right? 567 00:20:37,840 --> 00:20:40,000 It's the main brands. 568 00:20:40,000 --> 00:20:42,640 So you're fighting a war to get on that home screen 569 00:20:42,640 --> 00:20:45,520 and fighting a war to get them to check it daily. 570 00:20:45,520 --> 00:20:47,880 So, I knew I was going uphill, 571 00:20:47,880 --> 00:20:49,440 but I felt it was the right time. 572 00:20:49,440 --> 00:20:50,840 I'm 40 years old. 573 00:20:50,840 --> 00:20:52,680 And I felt with all my contacts 574 00:20:52,680 --> 00:20:55,240 through the Shrimp Tank podcast that I run, 575 00:20:55,240 --> 00:20:58,840 I've had the opportunity to interview close to now 576 00:20:58,840 --> 00:21:02,520 350 podcasts between the Owl show and the Shrimp Tank. 577 00:21:02,520 --> 00:21:05,040 And we're talking top CEOs like CEO Celsius, right? 578 00:21:05,040 --> 00:21:09,160 Who had the same percentage going against them. 579 00:21:09,160 --> 00:21:12,120 99% of beverages go against that brand and they made it. 580 00:21:12,120 --> 00:21:14,160 Right, CEO Tint World, Stretch Zone, 581 00:21:14,160 --> 00:21:16,120 Bolle, BurgerFi. 582 00:21:16,120 --> 00:21:18,600 So I kept witnessing all these entrepreneurs do it. 583 00:21:18,600 --> 00:21:19,640 And I said to myself, 584 00:21:20,840 --> 00:21:23,680 I'm doing the same or more lots of times. 585 00:21:23,680 --> 00:21:26,040 When I look at how I operate my business, 586 00:21:26,040 --> 00:21:28,360 I was like, if they could do it, I could do it. 587 00:21:28,360 --> 00:21:30,120 And I just went for it. 588 00:21:30,120 --> 00:21:32,720 It was that day I decided let's have some fun 589 00:21:32,720 --> 00:21:34,880 and build this app on paper. 590 00:21:34,880 --> 00:21:37,800 And then really hard to make the decision. 591 00:21:37,800 --> 00:21:39,480 Once it says it's gonna be a few hundred grand 592 00:21:39,480 --> 00:21:41,160 to start this app, start it. 593 00:21:41,160 --> 00:21:43,960 It's gonna take about eight months to build at least. 594 00:21:43,960 --> 00:21:47,120 And then after that, it's gonna be very expensive. 595 00:21:47,120 --> 00:21:48,680 We're talking in the teens 596 00:21:48,680 --> 00:21:51,480 or above the teens to continue it. 597 00:21:51,480 --> 00:21:53,480 And I said, I'm gonna go for this. 598 00:21:53,480 --> 00:21:54,560 I don't have to quit my job. 599 00:21:54,560 --> 00:21:57,360 I have the flexibility that I could slow down marketing. 600 00:21:57,360 --> 00:21:58,760 I'm really fortunate. 601 00:21:58,760 --> 00:22:00,280 Because once you have clients in our business, 602 00:22:00,280 --> 00:22:01,360 it's like real estate, right? 603 00:22:01,360 --> 00:22:02,920 Most of their time, most real estate 604 00:22:02,920 --> 00:22:04,160 is like 80% is marketing. 605 00:22:04,160 --> 00:22:07,600 20% is showing the listing and like the websites. 606 00:22:07,600 --> 00:22:09,480 So being a financial service professional, 607 00:22:09,480 --> 00:22:11,520 I'm able to still serve my clients. 608 00:22:11,520 --> 00:22:12,520 No one's upset with me. 609 00:22:12,520 --> 00:22:15,520 They're gonna lose a client ever due to OWL 610 00:22:15,520 --> 00:22:17,760 and then also operate OWL 611 00:22:17,760 --> 00:22:21,120 because the business is structured the way it is. 612 00:22:21,120 --> 00:22:23,120 I'm just not marketing for new clients. 613 00:22:23,120 --> 00:22:25,360 That's a lot of wisdom. 614 00:22:25,360 --> 00:22:27,400 I appreciate you shedding light on all of that 615 00:22:27,400 --> 00:22:28,720 from entrepreneurs out there. 616 00:22:28,720 --> 00:22:31,040 I'm a big fan of, I'm a realist. 617 00:22:31,040 --> 00:22:32,960 I'm an optimistic realist. 618 00:22:32,960 --> 00:22:35,560 And so you can't ignore the fact 619 00:22:35,560 --> 00:22:37,920 that 96% of businesses fell within 10 years. 620 00:22:37,920 --> 00:22:40,280 And then all of the people I've consulted with, 621 00:22:40,280 --> 00:22:43,600 I've seen that the 4% predominantly are surviving. 622 00:22:43,600 --> 00:22:46,360 I mean, they're not thriving after that 10 year mark. 623 00:22:46,360 --> 00:22:51,360 At the same time, the ones who do turn the corner and win, 624 00:22:51,480 --> 00:22:54,600 they're often, they have the same virtues. 625 00:22:54,600 --> 00:22:56,160 They have the same disciplines. 626 00:22:56,160 --> 00:22:57,280 And you mentioned it. 627 00:22:57,280 --> 00:22:59,320 You knew you had those and you knew that 628 00:22:59,320 --> 00:23:01,520 if you could stick to it and move past that, 629 00:23:01,520 --> 00:23:03,200 that you would likely be one of those 630 00:23:03,200 --> 00:23:04,640 that will make it past. 631 00:23:04,640 --> 00:23:06,240 And you got nine more years to prove 632 00:23:06,240 --> 00:23:08,240 that you've made it past that. 633 00:23:08,240 --> 00:23:11,520 But you have zero more years to prove 634 00:23:11,520 --> 00:23:13,480 that you are onto something amazing. 635 00:23:13,480 --> 00:23:16,120 So it is just so awesome to see what you're up to. 636 00:23:16,120 --> 00:23:19,400 So I really do hope that you have that Instagram follow 637 00:23:19,400 --> 00:23:20,240 or take off. 638 00:23:20,240 --> 00:23:22,800 But what's cool about you too, in my opinion, 639 00:23:22,800 --> 00:23:27,800 is there's a lot of people who talk about how great they are, 640 00:23:28,120 --> 00:23:30,200 talk about how great they're going to be along the way. 641 00:23:30,200 --> 00:23:32,200 And it sounds like they like never slow down. 642 00:23:32,200 --> 00:23:34,520 It's just grind, grind, grind, grind, grind, grind, grind. 643 00:23:34,520 --> 00:23:39,040 I hear you taking cautious measurements 644 00:23:39,040 --> 00:23:41,800 to know that, okay, I can have this too. 645 00:23:41,800 --> 00:23:43,720 I can have a little bit of a balance in the process. 646 00:23:43,720 --> 00:23:45,720 Of course you're gonna be disciplined, 647 00:23:45,720 --> 00:23:49,160 but you're not like Kool-Aid drinking this process of, 648 00:23:49,160 --> 00:23:50,240 I'm gonna win no matter what, 649 00:23:50,240 --> 00:23:51,920 and I'm just gonna crush this and everything 650 00:23:51,920 --> 00:23:52,840 and get out of my way. 651 00:23:52,840 --> 00:23:57,520 And there's people who talk so much about it like that. 652 00:23:57,520 --> 00:24:00,800 You know they're not winning, at least I do. 653 00:24:00,800 --> 00:24:01,760 So I love your approach. 654 00:24:01,760 --> 00:24:03,400 Let's go to that dark side though. 655 00:24:03,400 --> 00:24:05,480 What is the worst leadership experience 656 00:24:05,480 --> 00:24:06,560 that you've ever had? 657 00:24:07,560 --> 00:24:10,360 Yeah, so in the financial service space, 658 00:24:10,360 --> 00:24:11,760 I had one of the worst bosses ever. 659 00:24:11,760 --> 00:24:13,520 I didn't choose them. 660 00:24:13,520 --> 00:24:17,920 I joined a firm in New York City and I was doing great. 661 00:24:17,920 --> 00:24:19,680 And then the firm got sold. 662 00:24:19,680 --> 00:24:22,560 And the person he sold it to, obviously, 663 00:24:22,560 --> 00:24:25,560 it was about the money because no one liked this guy. 664 00:24:25,560 --> 00:24:27,520 And one of those people, you're like, how? 665 00:24:27,520 --> 00:24:29,560 How is this guy even in the industry? 666 00:24:29,560 --> 00:24:32,040 He makes everyone cry around them. 667 00:24:32,040 --> 00:24:36,080 I worked with my brother and sister and we were concerned. 668 00:24:36,080 --> 00:24:38,440 They're like, why are the hills all working here? 669 00:24:38,440 --> 00:24:40,000 Because it was an ego problem. 670 00:24:40,000 --> 00:24:41,240 He's like, instead of the other end, 671 00:24:41,240 --> 00:24:42,360 we're like, this is awesome. 672 00:24:42,360 --> 00:24:44,080 The hills are all amazing. 673 00:24:44,080 --> 00:24:46,040 My sister did recruitment for the firm. 674 00:24:46,040 --> 00:24:49,000 My brother was a manager and I was an advisor. 675 00:24:49,000 --> 00:24:51,960 Most people would say like, wow, 676 00:24:51,960 --> 00:24:54,840 it's hard to get a family to join a business 677 00:24:54,840 --> 00:24:56,120 and all of them are successful. 678 00:24:56,120 --> 00:24:59,240 This person's like, oh no, the hills are too powerful. 679 00:24:59,240 --> 00:25:00,080 Right? 680 00:25:00,080 --> 00:25:02,600 Let's just label it right away. 681 00:25:02,600 --> 00:25:05,080 Yeah, so I just learned so much from this individual. 682 00:25:05,080 --> 00:25:06,400 What not to do? 683 00:25:06,400 --> 00:25:09,160 So it was such a good learning lesson 684 00:25:09,160 --> 00:25:11,280 because everyone at work would come in 685 00:25:11,280 --> 00:25:13,360 and go to lunch and talk about that individual. 686 00:25:13,360 --> 00:25:15,720 And it was just cancer. 687 00:25:15,720 --> 00:25:16,720 We all were just like, 688 00:25:16,720 --> 00:25:18,880 when is this individual gonna leave? 689 00:25:18,880 --> 00:25:21,120 And it took the point to me actually going 690 00:25:21,120 --> 00:25:23,200 to the president of our financial network and said, 691 00:25:23,200 --> 00:25:24,280 you guys had enough time. 692 00:25:24,280 --> 00:25:26,280 We told you this guy's scum. 693 00:25:26,280 --> 00:25:27,920 He's practically doing things illegal. 694 00:25:27,920 --> 00:25:29,520 We're like, we're leaving. 695 00:25:29,520 --> 00:25:32,200 And the company took our side and said, 696 00:25:32,200 --> 00:25:33,560 we're not letting you leave. 697 00:25:33,560 --> 00:25:34,960 We're gonna let you switch firms. 698 00:25:34,960 --> 00:25:37,120 We switched firms and we got out of there. 699 00:25:37,120 --> 00:25:38,200 So it was actually really nice. 700 00:25:38,200 --> 00:25:41,040 We didn't have to like switch to another actual 701 00:25:41,040 --> 00:25:42,400 behind the scenes broker dealer, 702 00:25:42,400 --> 00:25:45,080 financial or financial network you would call it. 703 00:25:45,080 --> 00:25:47,280 So that was just the worst experience. 704 00:25:47,280 --> 00:25:49,840 And I really realized like how important it is 705 00:25:49,840 --> 00:25:50,720 to be a good leader. 706 00:25:50,720 --> 00:25:52,640 Like say thank you, you know, 707 00:25:52,640 --> 00:25:55,200 to the people that enter your office. 708 00:25:55,200 --> 00:25:57,640 Give them a thank you card once in a while, you know, 709 00:25:57,640 --> 00:26:01,040 buy them a coffee, buy them lunch, you know, go overboard. 710 00:26:01,040 --> 00:26:04,760 Like people tell me I buy my team lunch too often. 711 00:26:04,760 --> 00:26:07,360 I'm like, yeah, because I'm like, 712 00:26:07,360 --> 00:26:09,600 did anyone know like there's this thing called 713 00:26:09,600 --> 00:26:12,280 tax write offs, you can write off food, you know, 714 00:26:12,280 --> 00:26:15,200 it's a great, you know, bonding experience. 715 00:26:15,200 --> 00:26:16,200 You gotta eat anyway. 716 00:26:16,200 --> 00:26:17,480 And it's like, what is it once in a while? 717 00:26:17,480 --> 00:26:19,160 Like 200 bucks a month, 300 bucks a month 718 00:26:19,160 --> 00:26:22,280 for buying some extra food for a couple of people, you know, 719 00:26:22,280 --> 00:26:24,200 and all of a sudden you're like three grand a year 720 00:26:24,200 --> 00:26:25,040 in a write off. 721 00:26:25,040 --> 00:26:27,880 Like, so like if that's what like helps the team 722 00:26:27,880 --> 00:26:30,600 and going, you know, you know, out somewhere, 723 00:26:30,600 --> 00:26:32,720 like axe rowing we did once, 724 00:26:32,720 --> 00:26:34,720 one day we went to the Hard Rock Casino. 725 00:26:34,720 --> 00:26:37,160 It's like, it's that stuff's fine, right? 726 00:26:37,160 --> 00:26:41,560 It creates team bonding and they'd also, you know, 727 00:26:42,520 --> 00:26:46,840 really, you know, help make sure your team do things 728 00:26:46,840 --> 00:26:48,360 when you're in need, right? 729 00:26:48,360 --> 00:26:49,680 Where it's not about the money, 730 00:26:49,680 --> 00:26:51,200 where they'll do something at nine o'clock at night 731 00:26:51,200 --> 00:26:53,160 or something went wrong and they're not sitting there like, 732 00:26:53,160 --> 00:26:54,800 oh, it's a nine to five, right? 733 00:26:54,800 --> 00:26:56,160 People on my team are like, it's okay. 734 00:26:56,160 --> 00:26:58,200 Like I can text them at nine o'clock at night, say, 735 00:26:58,200 --> 00:26:59,680 hey, I really need something done real quick. 736 00:26:59,680 --> 00:27:00,960 It doesn't happen often. 737 00:27:00,960 --> 00:27:03,160 You know, I wanna make sure like I'm not overstepping 738 00:27:03,160 --> 00:27:05,240 and they have boundaries, but you know, 739 00:27:05,240 --> 00:27:08,400 I've learned so much from bad leaders over time. 740 00:27:08,400 --> 00:27:11,040 And most of it comes to bad communication. 741 00:27:11,040 --> 00:27:13,400 I've dealt with a lot of high up people 742 00:27:13,400 --> 00:27:16,800 and I'm just shocked like when people, you know, 743 00:27:16,800 --> 00:27:19,320 look up to these individuals and I'm like, no, 744 00:27:19,320 --> 00:27:23,360 it's like at some point, you know, it's gonna unfold. 745 00:27:23,360 --> 00:27:24,200 And then everyone's gonna be like, yeah, 746 00:27:24,200 --> 00:27:25,480 I knew they were a piece of shit. 747 00:27:25,480 --> 00:27:28,320 You're right, like I see it all the time at universities. 748 00:27:28,320 --> 00:27:29,560 I partner with the FU Adams Center. 749 00:27:29,560 --> 00:27:31,720 I'm dealing with a situation right now. 750 00:27:31,720 --> 00:27:33,800 And I'm just like, you're not responding to me? 751 00:27:33,800 --> 00:27:35,600 That is so disrespectful. 752 00:27:35,600 --> 00:27:38,280 Because what I'm asking is something super basic. 753 00:27:38,280 --> 00:27:40,160 So I just think that over time, like, you know, 754 00:27:40,160 --> 00:27:41,960 we look up to a lot of influencers 755 00:27:41,960 --> 00:27:44,760 because they have a lot of high metrics on social media. 756 00:27:44,760 --> 00:27:46,840 And I'm sitting here like, people have a reverse. 757 00:27:46,840 --> 00:27:49,240 Like a lot of the folks you look up to, 758 00:27:49,240 --> 00:27:52,880 wouldn't say the words thank you after, you know, 759 00:27:52,880 --> 00:27:55,120 having them on your podcast, right? 760 00:27:55,120 --> 00:27:58,120 And that's where I see it's like over time, 761 00:27:58,120 --> 00:28:00,880 like, you know, the right entrepreneurs rise, 762 00:28:00,880 --> 00:28:03,320 the 4% that you were speaking about earlier, 763 00:28:03,320 --> 00:28:06,080 they are doing those things, right? 764 00:28:06,080 --> 00:28:08,320 They care, they care, you can't fake it. 765 00:28:08,320 --> 00:28:10,480 Where a lot of influencers today can fake stuff 766 00:28:10,480 --> 00:28:11,640 and then eventually they fall. 767 00:28:11,640 --> 00:28:12,480 And we're seeing that right now. 768 00:28:12,480 --> 00:28:15,480 Social media following doesn't mean as much as it once did. 769 00:28:15,480 --> 00:28:17,720 It took me far too many years. 770 00:28:17,720 --> 00:28:19,640 You know, I had to learn a lot of bad leadership stuff 771 00:28:19,640 --> 00:28:20,480 along the way. 772 00:28:20,480 --> 00:28:23,480 You know, and I guess I have to admit I'm pretty dense 773 00:28:23,480 --> 00:28:25,760 because it took me 15 years in this stuff to finally, 774 00:28:25,760 --> 00:28:28,040 oh, it was probably 13 when I dawned on me. 775 00:28:28,040 --> 00:28:29,120 I was like, you know what? 776 00:28:29,120 --> 00:28:31,280 I've been trying to prove the value 777 00:28:31,280 --> 00:28:34,040 of cultivating great relationships 778 00:28:34,040 --> 00:28:36,680 without looking at the data well enough. 779 00:28:36,680 --> 00:28:38,920 And I thought, oh, I need to look for 780 00:28:38,920 --> 00:28:40,960 as the top places to work. 781 00:28:40,960 --> 00:28:43,040 You know, that list of companies. 782 00:28:43,040 --> 00:28:44,400 Oh, duh. 783 00:28:44,400 --> 00:28:48,440 Like all of these companies are proving the point that, 784 00:28:48,440 --> 00:28:50,440 wow, if you cultivate a great culture, 785 00:28:50,440 --> 00:28:52,280 you're gonna have long-term success. 786 00:28:52,280 --> 00:28:54,000 So model those companies, you know, 787 00:28:54,000 --> 00:28:56,400 like there's an opportunity right there in front of us. 788 00:28:56,400 --> 00:28:59,520 And sometimes it takes years of stupidity to figure it out. 789 00:28:59,520 --> 00:29:00,960 Sometimes it takes a great mentor. 790 00:29:00,960 --> 00:29:01,960 I'm gonna have to say it, 791 00:29:01,960 --> 00:29:04,440 but there are so many ways we can rise up as leaders. 792 00:29:04,440 --> 00:29:07,160 Speaking of, what's the best leadership experience 793 00:29:07,160 --> 00:29:08,000 you've ever had? 794 00:29:10,000 --> 00:29:13,360 It's gonna go to my father, right? 795 00:29:13,360 --> 00:29:15,040 I was five years old. 796 00:29:15,040 --> 00:29:17,360 He had a store in New York City. 797 00:29:17,360 --> 00:29:20,440 He recently passed away, October 23. 798 00:29:20,440 --> 00:29:25,440 And I mean, this man just trained me right, right? 799 00:29:26,200 --> 00:29:28,520 These days, you know, and I'm guilty of it. 800 00:29:28,520 --> 00:29:29,840 We give our kids everything. 801 00:29:29,840 --> 00:29:31,360 My dad didn't break for no one. 802 00:29:31,360 --> 00:29:32,600 The older generation was like, 803 00:29:32,600 --> 00:29:34,920 you want candy at the candy store? 804 00:29:34,920 --> 00:29:35,760 Don't ask that. 805 00:29:35,760 --> 00:29:37,040 He ain't gonna buy it for you. 806 00:29:37,040 --> 00:29:39,080 Don't matter if it was 50 cents a dollar. 807 00:29:39,080 --> 00:29:39,960 You know, go to mom. 808 00:29:39,960 --> 00:29:41,560 Mom, you have a shot. 809 00:29:41,560 --> 00:29:43,640 And he would bring me to his store in New York City 810 00:29:43,640 --> 00:29:45,800 and just teach me about taxes. 811 00:29:45,800 --> 00:29:48,160 He's like, you're gonna stand behind the counter and sell 812 00:29:48,160 --> 00:29:49,520 and then ring up the cash register. 813 00:29:49,520 --> 00:29:52,200 And just, I learned about money through him. 814 00:29:52,200 --> 00:29:55,360 And then he would bring me to garage sales and flea markets. 815 00:29:55,360 --> 00:29:57,480 And it still is my favorite quote. 816 00:29:57,480 --> 00:29:59,800 You'll see it populated throughout the internet here. 817 00:29:59,800 --> 00:30:02,200 And I think it's up on my Instagram story, you go, you get. 818 00:30:02,200 --> 00:30:03,480 Which same thing with networking. 819 00:30:03,480 --> 00:30:04,480 Like you call someone, 820 00:30:04,480 --> 00:30:06,360 something's gonna occur after that. 821 00:30:06,360 --> 00:30:09,240 There's a lot of variations of you go, you get. 822 00:30:09,240 --> 00:30:10,800 But it's really a simple quote. 823 00:30:10,800 --> 00:30:13,160 And my dad would just bring me places 824 00:30:13,160 --> 00:30:15,600 and literally witnessed this man go from meeting 825 00:30:15,600 --> 00:30:18,680 an individual to like, you know, somehow we're at like, 826 00:30:18,680 --> 00:30:20,920 you know, ice hockey, New York Ranger game 827 00:30:20,920 --> 00:30:23,280 or Madison Square Garden for the New York Nets. 828 00:30:23,280 --> 00:30:24,960 I'm like, how did he just get us tickets? 829 00:30:24,960 --> 00:30:27,600 Like in an hour ago, we weren't going, now we are. 830 00:30:27,600 --> 00:30:29,600 And I just witnessed it was just through communicating 831 00:30:29,600 --> 00:30:32,040 and just caring about asking the right questions 832 00:30:32,040 --> 00:30:34,120 and just, you know, chatting with someone. 833 00:30:34,120 --> 00:30:39,120 And I just, you know, we got so many opportunities 834 00:30:39,160 --> 00:30:40,360 from just getting out and about. 835 00:30:40,360 --> 00:30:41,240 So that's my quote. 836 00:30:41,240 --> 00:30:43,320 And that's, you know, one of my best leadership experiences 837 00:30:43,320 --> 00:30:44,360 just seeing him do it. 838 00:30:45,480 --> 00:30:46,400 I love that. 839 00:30:46,400 --> 00:30:48,800 One, being able to honor family 840 00:30:48,800 --> 00:30:52,840 and have that family relationship as a testimony too. 841 00:30:52,840 --> 00:30:55,760 You know, of the strength of parenting. 842 00:30:55,760 --> 00:30:58,040 We all have the opportunity to be like that for our kids, 843 00:30:58,040 --> 00:31:00,880 the ones of us who are parents. 844 00:31:00,880 --> 00:31:04,960 So the, speaking of, you kind of alluded to this, 845 00:31:04,960 --> 00:31:06,760 but you might have a secondary one. 846 00:31:06,760 --> 00:31:10,840 If this was the last lesson, last opportunity to teach 847 00:31:10,840 --> 00:31:12,520 entrepreneurs out there, 848 00:31:12,520 --> 00:31:14,440 what powerful lesson can other visionaries learn 849 00:31:14,440 --> 00:31:15,560 from your experience? 850 00:31:16,800 --> 00:31:19,520 It just speak to many people. 851 00:31:19,520 --> 00:31:21,400 It kind of relates to you go, you get. 852 00:31:21,400 --> 00:31:24,040 Cause I think we watch a lot of individuals 853 00:31:24,040 --> 00:31:27,160 that are super successful, you know, out there. 854 00:31:27,160 --> 00:31:28,840 And they say, learn how to say no, 855 00:31:29,840 --> 00:31:31,120 but they're in a different position. 856 00:31:31,120 --> 00:31:33,720 So too many people take that too literally, right? 857 00:31:33,720 --> 00:31:36,080 Once you get very busy, 858 00:31:36,080 --> 00:31:37,920 like I'm in that seat right now. 859 00:31:37,920 --> 00:31:41,160 We have over 50 brand ambassadors with the OWL brands. 860 00:31:41,160 --> 00:31:44,560 We have, you know, thousands and thousands of downloads 861 00:31:44,560 --> 00:31:47,640 and we get emails and then I run financial service business 862 00:31:47,640 --> 00:31:48,520 to podcasts. 863 00:31:48,520 --> 00:31:51,280 I have to learn to say no and not overcommit 864 00:31:51,280 --> 00:31:53,600 and stay in my lane and stay focused. 865 00:31:53,600 --> 00:31:57,600 But too often we see too many individuals say, 866 00:31:57,600 --> 00:31:59,440 oh no, I don't want to go to that networking event. 867 00:31:59,440 --> 00:32:01,280 Nah, that's a waste of time. 868 00:32:01,280 --> 00:32:03,280 You know, well, what were you doing? 869 00:32:03,280 --> 00:32:05,520 You were on a Saturday afternoon, 870 00:32:05,520 --> 00:32:07,120 like I have a big event this Saturday. 871 00:32:07,120 --> 00:32:08,560 Most of them aren't gonna go, it's Saturday. 872 00:32:08,560 --> 00:32:11,040 We're gonna go to the beach, go to the pool. 873 00:32:11,040 --> 00:32:12,400 So they immediately come up with excuse 874 00:32:12,400 --> 00:32:14,000 that their time's too valuable, 875 00:32:14,000 --> 00:32:16,720 but they don't actually have something to put in that space 876 00:32:16,720 --> 00:32:18,360 that they're saying is too valuable, right? 877 00:32:18,360 --> 00:32:20,360 They're sitting on social media often, 878 00:32:20,360 --> 00:32:21,720 Monday through Friday. 879 00:32:21,720 --> 00:32:23,520 So I look at a lot of entrepreneurs 880 00:32:23,520 --> 00:32:25,160 where there's more than ever before 881 00:32:25,160 --> 00:32:26,760 and most are solo entrepreneurs. 882 00:32:27,640 --> 00:32:29,560 They say no too quickly, 883 00:32:29,560 --> 00:32:31,920 where they should be saying yes more frequently 884 00:32:31,920 --> 00:32:35,000 and just leave them more opportunities. 885 00:32:35,000 --> 00:32:36,640 Instead of social media, 886 00:32:36,640 --> 00:32:39,360 I think I hope we start calling it consumption media 887 00:32:39,360 --> 00:32:42,200 because there's no social interaction 888 00:32:42,200 --> 00:32:45,160 in watching TikTok all day. 889 00:32:45,160 --> 00:32:48,200 Or looking at Snapchats or in scrolling through 890 00:32:48,200 --> 00:32:49,880 and seeing not what your friends even did, 891 00:32:49,880 --> 00:32:53,480 what they posted about what somebody else did. 892 00:32:53,480 --> 00:32:56,760 It's, yeah, it's a complete time suck. 893 00:32:56,760 --> 00:32:57,960 And you gotta get out there. 894 00:32:57,960 --> 00:32:59,520 If you go to more networking events, 895 00:32:59,520 --> 00:33:02,520 they're very reasonably priced typically. 896 00:33:02,520 --> 00:33:04,360 And we're not talking about going to certain events 897 00:33:04,360 --> 00:33:05,680 and like spend two, three grand. 898 00:33:05,680 --> 00:33:07,320 Like yes, those events can be good as well. 899 00:33:07,320 --> 00:33:10,080 But so many in most people's local towns 900 00:33:10,080 --> 00:33:12,320 that you could go and attend, 901 00:33:12,320 --> 00:33:14,280 you connect with good individuals 902 00:33:14,280 --> 00:33:17,680 and literally say let's grab a cup of coffee. 903 00:33:17,680 --> 00:33:18,520 And if you have podcasts, 904 00:33:18,520 --> 00:33:20,000 they want you to come on a podcast, right? 905 00:33:20,000 --> 00:33:22,160 That's my strategy typically. 906 00:33:22,160 --> 00:33:23,600 If they fit the criteria, of course. 907 00:33:23,600 --> 00:33:24,760 But it just, you know, 908 00:33:24,760 --> 00:33:27,280 you just things just land on your lap 909 00:33:27,280 --> 00:33:29,200 the more people you speak with. 910 00:33:29,200 --> 00:33:32,200 Because if you really have a business 911 00:33:32,200 --> 00:33:34,560 that has a good mission tie to it, 912 00:33:34,560 --> 00:33:36,360 like how is it not gonna fall on your lap? 913 00:33:36,360 --> 00:33:39,680 If you're a PR firm, you get out there, right? 914 00:33:39,680 --> 00:33:41,200 You talk to people and you're genuine. 915 00:33:41,200 --> 00:33:43,000 If you're like, they don't care that you're not 916 00:33:43,000 --> 00:33:45,000 maybe a 100 person PR firm. 917 00:33:45,000 --> 00:33:46,720 Maybe they want the one person PR firm 918 00:33:46,720 --> 00:33:48,720 because you're paying attention to that individual. 919 00:33:48,720 --> 00:33:50,000 So I look at like every business, 920 00:33:50,000 --> 00:33:51,080 it's like, you know, 921 00:33:51,080 --> 00:33:53,560 don't always worry about your competition. 922 00:33:53,560 --> 00:33:56,160 People wanna work with other humans, right? 923 00:33:56,160 --> 00:33:58,440 And I outsource so many things to my business 924 00:33:58,440 --> 00:34:01,760 and I work with small teams down to one person, 925 00:34:01,760 --> 00:34:03,440 down to the person on Fiverr, 926 00:34:03,440 --> 00:34:06,400 all the way over to big, big brands like Building Owl. 927 00:34:06,400 --> 00:34:08,040 You know, there's a brand behind Owl 928 00:34:08,040 --> 00:34:10,240 that has 200 employees, right? 929 00:34:10,240 --> 00:34:13,000 So it just, it's okay, you know, 930 00:34:13,000 --> 00:34:16,920 to be a little scattered with the people you work with 931 00:34:16,920 --> 00:34:18,800 and just go out and talk. 932 00:34:18,800 --> 00:34:21,480 But if you always have the excuse like, I'm too busy, 933 00:34:21,480 --> 00:34:22,880 you know, maybe try me next month. 934 00:34:22,880 --> 00:34:25,240 It's like, bullshit, you're not too busy. 935 00:34:25,240 --> 00:34:26,800 We all can find certain amount of time 936 00:34:26,800 --> 00:34:29,800 if you found value in this relationship. 937 00:34:29,800 --> 00:34:33,000 You found value and that's where a lot of people hide. 938 00:34:33,000 --> 00:34:35,640 I mean, they hide from admitting why they don't see it 939 00:34:35,640 --> 00:34:37,360 and they don't know the right questions to ask. 940 00:34:37,360 --> 00:34:39,480 Thomas Keenan and I, shout out to him, 941 00:34:39,480 --> 00:34:40,840 we did a pre-show today 942 00:34:40,840 --> 00:34:45,000 and I brought up the opportunity to say no. 943 00:34:45,000 --> 00:34:47,240 It's amazing to me how the balancing forces 944 00:34:47,240 --> 00:34:50,480 of the universe, I call it God, you know, reliance us. 945 00:34:50,480 --> 00:34:51,440 And I'll just be like, 946 00:34:51,440 --> 00:34:53,360 cause now you come on, you talk about Nazi now. 947 00:34:53,360 --> 00:34:54,800 I'm like, okay, great, there's a balance here 948 00:34:54,800 --> 00:34:58,520 because yes, I'm a big fan of opportunity and abundance 949 00:34:58,520 --> 00:35:01,040 and the context of what I was sharing was, 950 00:35:02,760 --> 00:35:05,000 if you're struggling to hire the right people 951 00:35:05,000 --> 00:35:08,760 and struggling to find the right entities to work with, 952 00:35:08,760 --> 00:35:12,080 then learning to say no so that you don't buy everything 953 00:35:12,080 --> 00:35:14,040 that comes in front of you is perfectly fine. 954 00:35:14,040 --> 00:35:17,320 But you have to be talking to somebody to say no, right? 955 00:35:17,320 --> 00:35:18,760 At least in the context of networking. 956 00:35:18,760 --> 00:35:22,120 And so learning to say no in a networking environment 957 00:35:22,120 --> 00:35:26,320 is very different than saying no to opportunity itself. 958 00:35:26,320 --> 00:35:29,000 Correct, now a lot of people can't see around the corner. 959 00:35:29,000 --> 00:35:31,080 Correct. That's another issue, right? 960 00:35:31,080 --> 00:35:33,200 So it's almost like what you're speaking about. 961 00:35:33,200 --> 00:35:34,360 It's like, there's different lanes 962 00:35:34,360 --> 00:35:36,480 and we're generalizing everything too much. 963 00:35:36,480 --> 00:35:38,920 So there can't be a whole bucket of like, say yes or no. 964 00:35:38,920 --> 00:35:42,080 It's like, well, you know, here's a bucket for my networking 965 00:35:42,080 --> 00:35:44,760 where like, I have to stay in more of the yes mode 966 00:35:44,760 --> 00:35:48,000 to get out there and talk to the right individuals, right? 967 00:35:48,000 --> 00:35:49,880 And then there's a different bucket 968 00:35:49,880 --> 00:35:51,880 where it's like cold emails are coming in 969 00:35:51,880 --> 00:35:55,360 that are soliciting you and yeah, say no to most of those 970 00:35:55,360 --> 00:35:58,920 or ready this, say yes, I'm happy to chat with you. 971 00:35:58,920 --> 00:36:01,280 My cost is X, call me on OWL. 972 00:36:01,280 --> 00:36:03,760 And then that way you could turn some of those nos 973 00:36:03,760 --> 00:36:05,440 maybe into opportunities 974 00:36:05,440 --> 00:36:08,200 because there's an amount we all can't control the nos. 975 00:36:08,200 --> 00:36:09,240 That's the other issue. 976 00:36:09,240 --> 00:36:11,600 So I use OWL as a funnel, as a shield. 977 00:36:11,600 --> 00:36:13,520 Yes, and I love that you've got that 978 00:36:13,520 --> 00:36:16,120 and you talked about leveraging the podcasts. 979 00:36:16,120 --> 00:36:18,520 You know, people sometimes take 980 00:36:18,520 --> 00:36:20,040 the negative connotation of a word 981 00:36:20,040 --> 00:36:22,560 but leveraging is a physics principle. 982 00:36:22,560 --> 00:36:25,040 You know, it's a principle that's important. 983 00:36:25,040 --> 00:36:26,680 We use our resources wisely. 984 00:36:26,680 --> 00:36:28,920 I'm not going to dump this water out on my carpet 985 00:36:28,920 --> 00:36:31,120 to clean it, I'm gonna use it to drink, right? 986 00:36:31,120 --> 00:36:33,000 And in terms of the podcast, 987 00:36:33,000 --> 00:36:35,820 you're using it to provide a value 988 00:36:35,820 --> 00:36:39,320 to those who you know that you could do greater things with 989 00:36:39,320 --> 00:36:42,480 and you're just extending all of branch of value upfront. 990 00:36:42,480 --> 00:36:45,600 And I see more and more people getting into the game 991 00:36:45,600 --> 00:36:48,400 of using a podcast as a platform. 992 00:36:48,400 --> 00:36:49,800 There's nothing wrong with the tactic. 993 00:36:49,800 --> 00:36:50,960 There's nothing wrong with the strategy. 994 00:36:50,960 --> 00:36:53,040 It's how we go about using it as leaders. 995 00:36:53,040 --> 00:36:55,960 So the Shrimp Tank is the pod, 996 00:36:55,960 --> 00:36:57,560 is it the shrimp tank.com? 997 00:36:57,560 --> 00:37:00,440 Yeah, shrimp tank, shrimp tank podcast.com. 998 00:37:00,440 --> 00:37:03,680 It's a franchise that came out back in 2014. 999 00:37:03,680 --> 00:37:04,520 Okay. 1000 00:37:04,520 --> 00:37:06,580 Before podcasting was as big as it is today 1001 00:37:06,580 --> 00:37:08,040 and it started in Atlanta 1002 00:37:08,040 --> 00:37:12,720 and then I bought into the franchise back in 2017. 1003 00:37:12,720 --> 00:37:15,200 And then the objective of the show would be 1004 00:37:15,200 --> 00:37:18,360 to interview entrepreneurs and partner with the university. 1005 00:37:18,360 --> 00:37:19,560 So throughout the United States, 1006 00:37:19,560 --> 00:37:21,480 many of these shows have partnered with universities 1007 00:37:21,480 --> 00:37:23,040 and it's designed where street smarts 1008 00:37:23,040 --> 00:37:24,960 and book smarts collide. 1009 00:37:24,960 --> 00:37:26,680 So it's been a really cool opportunity 1010 00:37:26,680 --> 00:37:29,680 to interview people at the College of Business 1011 00:37:29,680 --> 00:37:31,200 with FU professors. 1012 00:37:31,200 --> 00:37:32,880 So they kind of get the street smarts 1013 00:37:32,880 --> 00:37:35,080 and the book smarts simultaneously. 1014 00:37:35,080 --> 00:37:38,360 And we've had close to 300 episodes now, 1015 00:37:38,360 --> 00:37:39,260 which is really cool. 1016 00:37:39,260 --> 00:37:40,800 And we take it to the next level. 1017 00:37:40,800 --> 00:37:43,660 We now have a student entrepreneurship class 1018 00:37:43,660 --> 00:37:45,720 that sits in on the show each week. 1019 00:37:45,720 --> 00:37:49,280 So they get to really get real entrepreneurs 1020 00:37:49,280 --> 00:37:50,500 coming through the university 1021 00:37:50,500 --> 00:37:52,680 and the students really are seeing it live, 1022 00:37:52,680 --> 00:37:53,840 not just on TikTok. 1023 00:37:54,840 --> 00:37:55,680 Right? 1024 00:37:55,680 --> 00:37:56,500 Absolutely. 1025 00:37:56,500 --> 00:37:59,920 I'm gonna shift gears fast with you over to Al as well. 1026 00:37:59,920 --> 00:38:01,560 And I'd love to talk about, 1027 00:38:01,560 --> 00:38:03,280 again, we talked about speed networking 1028 00:38:03,280 --> 00:38:05,680 and we're gonna talk a little about coaching as well. 1029 00:38:05,680 --> 00:38:08,000 But walk me through a little bit about Al, 1030 00:38:08,000 --> 00:38:09,820 somebody who's brand new getting started today. 1031 00:38:09,820 --> 00:38:11,600 What's that experience look like? 1032 00:38:11,600 --> 00:38:14,640 Yeah, so they land on that homepage, 1033 00:38:14,640 --> 00:38:16,560 the screen that you're seeing there. 1034 00:38:16,560 --> 00:38:18,280 Now we haven't updated the home screen, 1035 00:38:18,280 --> 00:38:20,240 just not the website yet. 1036 00:38:20,240 --> 00:38:23,680 And very simple, there's different categories. 1037 00:38:23,680 --> 00:38:25,360 So let's say your goal, 1038 00:38:25,360 --> 00:38:29,920 I'll say in 2024 is to get on 30 more podcasts, right? 1039 00:38:29,920 --> 00:38:32,380 Right off the bat, we have a podcast category, 1040 00:38:32,380 --> 00:38:34,120 look at the different podcasters 1041 00:38:34,120 --> 00:38:36,500 and if some of them are available to speak with, 1042 00:38:36,500 --> 00:38:38,400 literally just start calling them 1043 00:38:38,400 --> 00:38:40,040 and then ask them what the criteria is 1044 00:38:40,040 --> 00:38:41,160 to get on their podcasts 1045 00:38:41,160 --> 00:38:44,360 and land yourself some opportunities to get on their shows. 1046 00:38:44,360 --> 00:38:46,200 And the next thing is a lot of those individuals 1047 00:38:46,200 --> 00:38:49,180 will not be available to speak with, so you follow them. 1048 00:38:49,180 --> 00:38:50,640 And what happens is when you follow them 1049 00:38:50,640 --> 00:38:52,560 and they make themselves available, 1050 00:38:52,560 --> 00:38:54,960 and this is the secret sauce, right? 1051 00:38:54,960 --> 00:38:58,360 They go available, you get a notification, 1052 00:38:58,360 --> 00:39:01,560 either a text message or a general notification. 1053 00:39:01,560 --> 00:39:03,900 So if you had that one host 1054 00:39:03,900 --> 00:39:06,440 that you always want to speak with 1055 00:39:06,440 --> 00:39:08,740 and you always wanted to get on their show, 1056 00:39:08,740 --> 00:39:10,600 well now boom, get in there, call them, 1057 00:39:10,600 --> 00:39:14,180 stop what you're doing and call them. 1058 00:39:14,180 --> 00:39:15,880 They don't know how bad that you wanna talk to them, 1059 00:39:15,880 --> 00:39:17,560 but you're like, hey, what's going on? 1060 00:39:17,560 --> 00:39:18,400 I saw you live on Al 1061 00:39:18,400 --> 00:39:20,720 and you're having a genuine conversation. 1062 00:39:20,720 --> 00:39:21,740 And we do have one other feature, 1063 00:39:21,740 --> 00:39:23,840 you could request someone make themselves available 1064 00:39:23,840 --> 00:39:25,080 by clicking a button 1065 00:39:25,080 --> 00:39:27,680 and then that expert gets a text message alert 1066 00:39:27,680 --> 00:39:29,040 that that person has enough money 1067 00:39:29,040 --> 00:39:31,760 in their digital wallet on Al to cover the call costs. 1068 00:39:31,760 --> 00:39:33,740 The reason why that's important is let's say an expert 1069 00:39:33,740 --> 00:39:36,220 out there is charging $10,000 for 10 minutes, 1070 00:39:36,220 --> 00:39:38,400 so I'm an Uber successful, right? 1071 00:39:38,400 --> 00:39:40,760 Well, now they know that if they get a text message, 1072 00:39:40,760 --> 00:39:43,300 there's a platter waiting with them for 10 grand. 1073 00:39:43,300 --> 00:39:45,280 They know it's a very serious inquiry 1074 00:39:45,280 --> 00:39:47,820 because other people can't click the button. 1075 00:39:47,820 --> 00:39:50,000 They have to get 10 grand into the Owl platform 1076 00:39:50,000 --> 00:39:51,120 for your credit card. 1077 00:39:51,120 --> 00:39:54,860 So we see a lot of things occurring on Owl 1078 00:39:54,860 --> 00:39:57,960 and I'll bring up your friend that introduced us, Connie. 1079 00:39:57,960 --> 00:40:02,000 Connie literally joined Owl over a year and a half ago 1080 00:40:02,000 --> 00:40:04,680 and when she created her board of advisors, 1081 00:40:04,680 --> 00:40:08,180 she literally one by one plucked them from Owl. 1082 00:40:08,180 --> 00:40:10,840 I think three quarters of the people 1083 00:40:10,840 --> 00:40:13,920 that are part of her board and different subgroups 1084 00:40:13,920 --> 00:40:15,560 came from Owl. 1085 00:40:15,560 --> 00:40:18,080 And it's really cool to see that all just started 1086 00:40:18,080 --> 00:40:20,640 with quick one-on-one phone conversations. 1087 00:40:20,640 --> 00:40:23,080 And then we all know Connie's sweetheart, right? 1088 00:40:23,080 --> 00:40:24,680 She's so genuine. 1089 00:40:24,680 --> 00:40:27,600 And when she asked like, hey, do you wanna be involved 1090 00:40:28,880 --> 00:40:30,120 in this nonprofit? 1091 00:40:30,120 --> 00:40:31,440 Everyone's like, sure, Connie, 1092 00:40:31,440 --> 00:40:34,760 whatever you say we're in because we believe in you. 1093 00:40:34,760 --> 00:40:36,840 Her mission could have been 10 different things. 1094 00:40:36,840 --> 00:40:38,920 Everyone would see you'd have the same size board 1095 00:40:38,920 --> 00:40:40,040 and committees. 1096 00:40:40,040 --> 00:40:43,780 So she leveraged the platform for her nonprofit 1097 00:40:43,780 --> 00:40:46,440 and she also leverages it to call people 1098 00:40:46,440 --> 00:40:48,840 like the CEO grant watches on there, right? 1099 00:40:48,840 --> 00:40:50,440 So she wants to get a grant. 1100 00:40:50,440 --> 00:40:52,680 So now she's looking for grants out there 1101 00:40:52,680 --> 00:40:55,200 and then there's grant writers on there as well. 1102 00:40:55,200 --> 00:40:57,080 So we use Connie as an example. 1103 00:40:57,080 --> 00:41:00,000 She's able to network with people, 1104 00:41:00,000 --> 00:41:01,700 gain knowledge from people 1105 00:41:01,700 --> 00:41:04,800 and you could do with Owl what you want, right? 1106 00:41:04,800 --> 00:41:07,200 If you only wanna use it to get knowledge, do that. 1107 00:41:07,200 --> 00:41:09,560 If you wanna do it to get clients, go for it. 1108 00:41:09,560 --> 00:41:11,600 If you're a financial advisor, call people, 1109 00:41:11,600 --> 00:41:12,440 tell them what you do 1110 00:41:12,440 --> 00:41:14,400 and potentially one of those people are like, 1111 00:41:14,400 --> 00:41:16,240 hey, I wanna consider working with you. 1112 00:41:16,240 --> 00:41:17,600 You'll move it over to Zoom. 1113 00:41:17,600 --> 00:41:21,240 You're not held to an actual conversation directly on Owl. 1114 00:41:21,240 --> 00:41:22,760 It's a lot of introduction calls 1115 00:41:22,760 --> 00:41:23,960 and the best part about Owl 1116 00:41:23,960 --> 00:41:25,320 is there's boundaries around these calls. 1117 00:41:25,320 --> 00:41:26,360 So they start with 10 minutes 1118 00:41:26,360 --> 00:41:28,160 and then you could request more time. 1119 00:41:28,160 --> 00:41:31,960 But if you're the expert or the outbound caller, 1120 00:41:31,960 --> 00:41:33,720 you're not feeling it, 10 minutes of your time 1121 00:41:33,720 --> 00:41:35,860 and it's over and people leave reviews. 1122 00:41:35,860 --> 00:41:37,360 So that's the sweetest thing 1123 00:41:37,360 --> 00:41:38,920 because now all of a sudden, 1124 00:41:38,920 --> 00:41:41,520 if somebody just called you and was listening to you, 1125 00:41:41,520 --> 00:41:43,640 you write that, hey, this individual called me, 1126 00:41:43,640 --> 00:41:45,760 wouldn't shut up about X, Y or Z. 1127 00:41:45,760 --> 00:41:47,280 So that way you're helping the next person 1128 00:41:47,280 --> 00:41:49,280 because that's the problem with social media right now. 1129 00:41:49,280 --> 00:41:50,320 When you look at LinkedIn, 1130 00:41:50,320 --> 00:41:53,480 there are so many people who massively spam everybody 1131 00:41:53,480 --> 00:41:55,600 using all these AI tools out there 1132 00:41:55,600 --> 00:41:57,700 and what ends up happening is you set up meeting, 1133 00:41:57,700 --> 00:42:00,800 the meeting goes the wrong direction 1134 00:42:00,800 --> 00:42:02,640 and then you're like, I wish I didn't take that meeting, 1135 00:42:02,640 --> 00:42:05,120 but it looks so good on the front end. 1136 00:42:05,120 --> 00:42:06,880 But there's no way to tell the future people, 1137 00:42:06,880 --> 00:42:09,080 don't do it, don't take the meeting 1138 00:42:09,080 --> 00:42:10,480 because it's a law of large numbers. 1139 00:42:10,480 --> 00:42:12,480 Anyone can massively connect with people, 1140 00:42:12,480 --> 00:42:15,920 message people, comment, hire people to do all that, 1141 00:42:15,920 --> 00:42:17,640 of course, and just literally get meetings 1142 00:42:17,640 --> 00:42:20,040 every single day in their schedule through LinkedIn. 1143 00:42:20,040 --> 00:42:21,000 Same with Instagram, right? 1144 00:42:21,000 --> 00:42:23,920 So OWL prevents those types of individuals. 1145 00:42:23,920 --> 00:42:27,440 So it's shining a light on the right people like Connie 1146 00:42:27,440 --> 00:42:31,060 and it's also making sure those other solicitors, 1147 00:42:31,060 --> 00:42:32,640 you stay away because they're not gonna succeed 1148 00:42:32,640 --> 00:42:35,140 because you gotta talk to people, you gotta be human. 1149 00:42:35,140 --> 00:42:37,360 It's amazing how many guardrails that you have in there 1150 00:42:37,360 --> 00:42:39,500 that actually make the effective, 1151 00:42:39,500 --> 00:42:41,280 the coaching and the prospecting process 1152 00:42:41,280 --> 00:42:43,040 so much more effective and precise, right? 1153 00:42:43,040 --> 00:42:47,040 Those are intangibles that you're basically giving away, 1154 00:42:47,040 --> 00:42:51,080 which is fantastic because people still have so much formula 1155 00:42:51,080 --> 00:42:53,000 to figure out in terms of growth and business 1156 00:42:53,000 --> 00:42:54,980 and how to win, it's like, let's eliminate 1157 00:42:54,980 --> 00:42:59,120 as many of the abstract challenges as possible. 1158 00:42:59,120 --> 00:43:02,480 Connie, I will also continue to double down on that example. 1159 00:43:02,480 --> 00:43:05,600 When I met Connie and we started the talk after the podcast 1160 00:43:05,600 --> 00:43:07,160 and she wanted some help with growth, 1161 00:43:07,160 --> 00:43:10,080 she's telling me she's got these 30 plus board advisors. 1162 00:43:11,560 --> 00:43:13,000 I think it was 36. 1163 00:43:13,000 --> 00:43:16,060 We had a very, very strong coaching session 1164 00:43:16,060 --> 00:43:17,680 right then and there because I said, 1165 00:43:17,680 --> 00:43:20,400 Connie, I said, you have 36 people, 1166 00:43:20,400 --> 00:43:23,240 is anybody putting their money where their mouth is? 1167 00:43:23,240 --> 00:43:25,200 Like, does anybody actually supported you 1168 00:43:25,200 --> 00:43:27,240 and helped you on the growth? 1169 00:43:27,240 --> 00:43:30,180 And I'm not gonna reveal the full answer on that, 1170 00:43:30,180 --> 00:43:32,440 but I did release a podcast for the PowerTake, 1171 00:43:32,440 --> 00:43:35,700 our business news, where I showcased our role play 1172 00:43:35,700 --> 00:43:38,280 and training on how to talk to people 1173 00:43:38,280 --> 00:43:39,880 about becoming founding members 1174 00:43:39,880 --> 00:43:41,080 and investing in what you're doing 1175 00:43:41,080 --> 00:43:43,920 because she had any 36, you know, wise asses. 1176 00:43:43,920 --> 00:43:46,960 She needs some people to say, you know what? 1177 00:43:46,960 --> 00:43:48,640 I'm going to invest in this process 1178 00:43:48,640 --> 00:43:49,960 or I'm gonna help you move the needle 1179 00:43:49,960 --> 00:43:52,600 or I'm gonna contribute through X, Y or Z actions. 1180 00:43:52,600 --> 00:43:54,400 It doesn't have to be financial, 1181 00:43:54,400 --> 00:43:58,400 but learning to move beyond that is very hard to do. 1182 00:43:58,400 --> 00:44:00,560 And you also have to figure out all the other things 1183 00:44:00,560 --> 00:44:02,120 that you mentioned that Al's eliminated. 1184 00:44:02,120 --> 00:44:05,400 So it's, dude, it's really, there's a lot of genius there. 1185 00:44:05,400 --> 00:44:09,160 Question for these, you know, so Ed Sheeran, you know, 1186 00:44:09,160 --> 00:44:10,600 let's say he's on the platform, right? 1187 00:44:10,600 --> 00:44:12,520 And he's able to charge that amount of money. 1188 00:44:12,520 --> 00:44:16,240 Well, does the app yet have the ability to do, 1189 00:44:16,240 --> 00:44:20,240 for Ed Sheeran to do a one to many or one to a couple? 1190 00:44:20,240 --> 00:44:22,560 We stayed away from that for a reason. 1191 00:44:22,560 --> 00:44:25,600 Our technology can be built. 1192 00:44:25,600 --> 00:44:28,280 You know, we'd have to redo some screens, of course, 1193 00:44:29,280 --> 00:44:31,680 but you have Club Owls out there, right? 1194 00:44:31,680 --> 00:44:35,080 That when we were building Owl had the groups. 1195 00:44:35,080 --> 00:44:38,520 You also, you know, have LinkedIn audio now, 1196 00:44:38,520 --> 00:44:42,220 you have X slash Twitter, they have their space as well. 1197 00:44:42,220 --> 00:44:45,520 So we kind of want to stay away from the group audio. 1198 00:44:45,520 --> 00:44:47,320 Way to not take the bait. 1199 00:44:47,320 --> 00:44:49,120 I'm staying in our lane. 1200 00:44:49,120 --> 00:44:50,640 Everyone's like, why don't you turn on video? 1201 00:44:50,640 --> 00:44:51,600 Same reason. 1202 00:44:51,600 --> 00:44:54,400 I think that it's a safer platform, one on one audio. 1203 00:44:54,400 --> 00:44:56,400 Second you turn on video, you know, 1204 00:44:56,400 --> 00:44:58,480 something gets shown that shouldn't be shown. 1205 00:44:58,480 --> 00:45:00,880 And all of a sudden we got a liability on our hands. 1206 00:45:00,880 --> 00:45:01,720 Yeah. 1207 00:45:01,720 --> 00:45:04,160 You know, and also, you know, a lot of people like, 1208 00:45:04,160 --> 00:45:06,200 because it's instant calls, you know, I was calling you. 1209 00:45:06,200 --> 00:45:08,760 So it's also, it would be a little strange 1210 00:45:08,760 --> 00:45:10,280 if all of a sudden a video popped up and like, 1211 00:45:10,280 --> 00:45:12,280 oh my God, wasn't ready for that, right? 1212 00:45:12,280 --> 00:45:14,960 Or not what you're expecting on the other end. 1213 00:45:14,960 --> 00:45:17,400 You know, I think one day we might get to video 1214 00:45:17,400 --> 00:45:19,960 because if you look at the trades, 1215 00:45:19,960 --> 00:45:24,000 certain professionals like plumbers, like how cool would it be? 1216 00:45:24,000 --> 00:45:26,560 And there is a company out there that does this too. 1217 00:45:26,560 --> 00:45:28,080 You know, so again, there's already competition, 1218 00:45:28,080 --> 00:45:29,520 like just show a video of the plumber 1219 00:45:29,520 --> 00:45:31,760 and he's looking at your toilet, telling you like, 1220 00:45:31,760 --> 00:45:33,640 hey, you know, this is what's wrong with your toilet. 1221 00:45:33,640 --> 00:45:35,440 So you have to have someone come out to your home. 1222 00:45:35,440 --> 00:45:37,200 So yeah, there's potential to create video 1223 00:45:37,200 --> 00:45:40,400 where we allow the expert to turn on video or audio 1224 00:45:40,400 --> 00:45:43,760 when they make themselves available, give them that idea. 1225 00:45:43,760 --> 00:45:45,160 But right now, like we're not big enough 1226 00:45:45,160 --> 00:45:46,520 to make those big changes. 1227 00:45:46,520 --> 00:45:49,760 We wanna stay directly in our name, one-on-one audio, 1228 00:45:49,760 --> 00:45:51,080 keep it simple. 1229 00:45:51,080 --> 00:45:53,320 There's so much complexity under the hood already. 1230 00:45:53,320 --> 00:45:55,440 We do not wanna add more complexity 1231 00:45:55,440 --> 00:45:58,120 for the size right now of our platform. 1232 00:45:58,120 --> 00:46:00,840 When we scale, we have more developers, 1233 00:46:00,840 --> 00:46:03,560 then we could start going into different lanes. 1234 00:46:03,560 --> 00:46:05,520 But we see most brands when they start trying 1235 00:46:05,520 --> 00:46:07,080 to do too many things, 1236 00:46:07,080 --> 00:46:11,360 it just people end up not doing the primary one as much 1237 00:46:11,360 --> 00:46:12,720 and it all falls apart. 1238 00:46:12,720 --> 00:46:16,280 So I'm just always been sticking to one-on-one audio. 1239 00:46:16,280 --> 00:46:17,120 Very simple. 1240 00:46:17,120 --> 00:46:17,960 Also. 1241 00:46:17,960 --> 00:46:19,600 Minimum viable product for those who don't know. 1242 00:46:19,600 --> 00:46:22,120 MVP products are all about keeping it simple, 1243 00:46:22,120 --> 00:46:23,080 keeping it focused. 1244 00:46:23,080 --> 00:46:25,120 And I would add the MNC. 1245 00:46:25,120 --> 00:46:26,760 For those of you who haven't heard that, 1246 00:46:26,760 --> 00:46:31,000 minimum necessary change for maximum possible results. 1247 00:46:31,000 --> 00:46:31,840 Minimum necessary changes. 1248 00:46:31,840 --> 00:46:33,440 That's what I hear Jason doing. 1249 00:46:33,440 --> 00:46:34,520 It is what I've seen. 1250 00:46:34,520 --> 00:46:38,040 So many entrepreneurs that have succeeded do well. 1251 00:46:38,040 --> 00:46:41,160 And we get in the habit very fast of people placing 1252 00:46:41,160 --> 00:46:42,960 and trying to create, well, Jackson wanted that. 1253 00:46:42,960 --> 00:46:44,440 So I better impress him and do that. 1254 00:46:44,440 --> 00:46:45,280 He's got a podcast. 1255 00:46:45,280 --> 00:46:46,800 And I don't know. 1256 00:46:46,800 --> 00:46:48,840 I love what you just modeled right there 1257 00:46:48,840 --> 00:46:51,360 because there are so many visionaries who will benefit 1258 00:46:51,360 --> 00:46:52,640 from saying, you know what? 1259 00:46:53,640 --> 00:46:56,440 I should listen to who my advisors are. 1260 00:46:56,440 --> 00:46:57,680 I should listen to my audience. 1261 00:46:57,680 --> 00:46:59,760 I should work as a team to figure these things out. 1262 00:46:59,760 --> 00:47:02,240 And then maybe prepare it down the road, 1263 00:47:02,240 --> 00:47:06,200 but don't just promise everything to the world 1264 00:47:06,200 --> 00:47:08,840 and go build everything just because you can. 1265 00:47:08,840 --> 00:47:09,840 That's where the nose comes in. 1266 00:47:09,840 --> 00:47:10,920 See, that's where the nose. 1267 00:47:10,920 --> 00:47:12,680 I'm big on the nose for that stuff. 1268 00:47:12,680 --> 00:47:13,520 Cause you know how many people have said, 1269 00:47:13,520 --> 00:47:14,960 why don't you build international? 1270 00:47:14,960 --> 00:47:15,840 I'm like, slow down. 1271 00:47:15,840 --> 00:47:18,280 Like you open up the world internationally, 1272 00:47:18,280 --> 00:47:20,080 you got money scams then hitting you. 1273 00:47:20,080 --> 00:47:20,920 Yes you do. 1274 00:47:20,920 --> 00:47:23,720 You got different country laws that come back to haunt you. 1275 00:47:23,720 --> 00:47:25,280 I'm like, we gotta improve this model, 1276 00:47:25,280 --> 00:47:27,400 the United States market first 1277 00:47:27,400 --> 00:47:29,080 before we get out ahead of ourselves. 1278 00:47:29,080 --> 00:47:29,920 Love it. 1279 00:47:29,920 --> 00:47:33,480 Too often you get so much feedback with the mobile app, 1280 00:47:33,480 --> 00:47:35,720 change this, change that, change that. 1281 00:47:35,720 --> 00:47:36,920 And we all know it's like, 1282 00:47:36,920 --> 00:47:38,800 what's really gonna be the driver is the core. 1283 00:47:38,800 --> 00:47:40,600 The core is 101 audio calls. 1284 00:47:40,600 --> 00:47:41,440 What's funny is- 1285 00:47:41,440 --> 00:47:43,960 We're not worried about building all these crazy features 1286 00:47:43,960 --> 00:47:45,600 until the core is fixed, 1287 00:47:45,600 --> 00:47:47,000 which is actually the start of our show. 1288 00:47:47,000 --> 00:47:48,480 I said, how's Al doing right now? 1289 00:47:48,480 --> 00:47:50,000 I was like, the core has been fixed. 1290 00:47:50,000 --> 00:47:52,600 Core is working so good, better than ever. 1291 00:47:52,600 --> 00:47:56,160 Our missed call rate plummeted down 50%. 1292 00:47:56,160 --> 00:47:57,520 And it's just like the calls, everyone's like, 1293 00:47:57,520 --> 00:47:58,680 oh my God, these calls, 1294 00:47:58,680 --> 00:48:00,320 the quality are so much better. 1295 00:48:00,320 --> 00:48:02,520 People are picking up all the time now. 1296 00:48:02,520 --> 00:48:03,520 And it's just working. 1297 00:48:03,520 --> 00:48:05,600 So now we're like, we got the core fix. 1298 00:48:05,600 --> 00:48:07,760 Now we go back to marketing. 1299 00:48:07,760 --> 00:48:08,600 Absolutely. 1300 00:48:08,600 --> 00:48:10,160 I learned a super powerful truth 1301 00:48:10,160 --> 00:48:11,880 in one of the best leadership books that's out there. 1302 00:48:11,880 --> 00:48:13,520 It's called Tribal Leadership. 1303 00:48:13,520 --> 00:48:16,080 And in it, it said when you nail, 1304 00:48:16,080 --> 00:48:18,840 when you hit your vision statement, 1305 00:48:18,840 --> 00:48:22,080 your team and those around you will argue with it. 1306 00:48:23,040 --> 00:48:24,680 And there's a context to that, of course. 1307 00:48:24,680 --> 00:48:26,320 They'll wanna change it just a little bit. 1308 00:48:26,320 --> 00:48:28,200 They want it to, they're gonna wanna perfect it, 1309 00:48:28,200 --> 00:48:30,560 especially your strategic partners. 1310 00:48:30,560 --> 00:48:31,960 And they talk about the difference 1311 00:48:31,960 --> 00:48:36,120 between being in harmony, you know, 1312 00:48:36,120 --> 00:48:38,840 and well, aligning, I can't remember the word they used, 1313 00:48:38,840 --> 00:48:40,960 about being on the same page versus alignment. 1314 00:48:40,960 --> 00:48:42,320 And alignment is more like harmony 1315 00:48:42,320 --> 00:48:43,880 where you've got two different notes. 1316 00:48:43,880 --> 00:48:46,280 And that's what you want with people, is the alignment, 1317 00:48:46,280 --> 00:48:48,640 not the exact same thing. 1318 00:48:48,640 --> 00:48:50,320 And so in other words, 1319 00:48:50,320 --> 00:48:51,880 when people are giving you suggestions 1320 00:48:51,880 --> 00:48:54,200 on your software or on your vision, 1321 00:48:54,200 --> 00:48:55,680 and they want to make changes to it, 1322 00:48:55,680 --> 00:48:57,040 it's because they want to belong. 1323 00:48:57,040 --> 00:48:59,240 It shows that you are on the right track. 1324 00:48:59,240 --> 00:49:03,800 And oftentimes, you give a kid too much cake, kid gets sick. 1325 00:49:03,800 --> 00:49:06,800 Right, so be very strategic about the changes that you make. 1326 00:49:06,800 --> 00:49:08,400 Again, thank you for leading the way, Jason, 1327 00:49:08,400 --> 00:49:10,760 on building your app the way that you've done it. 1328 00:49:10,760 --> 00:49:12,880 Just giving us a roadmap too of the recipe, 1329 00:49:12,880 --> 00:49:15,040 the process, the blueprints, the strategies. 1330 00:49:15,040 --> 00:49:16,880 So much was shared here today. 1331 00:49:16,880 --> 00:49:18,400 Those of you listening in right now, 1332 00:49:18,400 --> 00:49:20,520 if you go below on the landing page 1333 00:49:20,520 --> 00:49:21,800 and you see on the action steps, 1334 00:49:21,800 --> 00:49:23,160 we'll have the action steps on there 1335 00:49:23,160 --> 00:49:24,320 so you can get started with Alice. 1336 00:49:24,320 --> 00:49:25,720 You can go check out the podcasts 1337 00:49:25,720 --> 00:49:28,200 and other resources that Jason wants to include. 1338 00:49:28,200 --> 00:49:29,880 And that will of course put them on there. 1339 00:49:29,880 --> 00:49:31,600 The other call to action apart from that 1340 00:49:31,600 --> 00:49:33,920 is in the top right corner, it says, be our guest. 1341 00:49:33,920 --> 00:49:35,520 If you have a vision, 1342 00:49:35,520 --> 00:49:37,520 even if your app is not crushing it right now 1343 00:49:37,520 --> 00:49:41,320 and changing the entire world here in 2024, 1344 00:49:41,320 --> 00:49:44,280 maybe you've got a vision that is more central 1345 00:49:44,280 --> 00:49:47,960 to your hometown and it's helping others and it's holistic, 1346 00:49:47,960 --> 00:49:50,520 be our guest, apply, come and share that with us. 1347 00:49:50,520 --> 00:49:54,800 We want to showcase more leadership principles. 1348 00:49:54,800 --> 00:49:56,720 And I'm always learning in these too. 1349 00:49:56,720 --> 00:49:59,040 So never feel like you're too small. 1350 00:49:59,040 --> 00:50:00,800 And I hope you never feel like you're too great 1351 00:50:00,800 --> 00:50:02,080 for this podcast as well. 1352 00:50:02,080 --> 00:50:03,840 And we will see you on the next episode. 1353 00:50:03,840 --> 00:50:04,960 Jason, thank you for your time today. 1354 00:50:04,960 --> 00:50:06,160 This was amazing. 1355 00:50:06,160 --> 00:50:07,200 Yeah, thanks for having me. 1356 00:50:07,200 --> 00:50:09,280 I always enjoy sharing knowledge, 1357 00:50:09,280 --> 00:50:12,320 giving tips about my journey where it is currently 1358 00:50:12,320 --> 00:50:13,760 and where it's headed, of course. 1359 00:50:13,760 --> 00:50:14,600 I'll see you on now. 1360 00:50:14,600 --> 00:50:15,440 Take care, everybody. 1361 00:50:15,440 --> 00:50:16,260 Bye-bye. Cool. 1362 00:50:16,260 --> 00:50:17,100 Thank you for being here today. 1363 00:50:17,100 --> 00:50:19,560 I'm really happy that you tuned in to Vision Pros Live. 1364 00:50:19,560 --> 00:50:22,200 I'm looking forward to seeing your reactions 1365 00:50:22,200 --> 00:50:24,480 as these episodes continue to move forward. 1366 00:50:24,480 --> 00:50:26,240 This is gonna get more and more fun. 1367 00:50:26,240 --> 00:50:28,040 We'll have more and more engagement as well. 1368 00:50:28,040 --> 00:50:30,160 We'll invite people to participate in the show. 1369 00:50:30,160 --> 00:50:32,520 And thank you for giving us your time and attention. 1370 00:50:32,520 --> 00:50:55,360 Have an excellent time building out.