1 00:00:00,000 --> 00:00:04,800 that well though. I mean, anytime you know a lot about a subject, 2 00:00:06,000 --> 00:00:09,360 you can know enough to get into trouble. Right? 3 00:00:10,920 --> 00:00:12,160 That's everything. 4 00:00:13,840 --> 00:00:16,320 You find yourself in that, you know, as a doctor, 5 00:00:16,760 --> 00:00:21,760 do you find yourself in that situation more often than when you 6 00:00:21,760 --> 00:00:25,880 were younger or do you find yourself in that situation less now that you're a 7 00:00:25,880 --> 00:00:26,720 doctor? 8 00:00:26,720 --> 00:00:29,440 I think you find yourself in more. 9 00:00:29,440 --> 00:00:31,960 And the reason is, is because the older you get, 10 00:00:31,960 --> 00:00:34,520 the more you realize what you don't know. 11 00:00:35,400 --> 00:00:37,520 You think you know everything when you're, you know, 12 00:00:37,520 --> 00:00:41,560 you hit your thirties and forties and then you slowly figure out that you don't. 13 00:00:42,080 --> 00:00:44,960 And then you, you watch your kids, you know, do the same thing. 14 00:00:45,280 --> 00:00:48,880 And you just go, you just wait for the lights to come on later. 15 00:00:51,080 --> 00:00:55,040 You know, I don't know, you said you learn it slowly through the thirties and 16 00:00:55,040 --> 00:01:00,040 forties. I'm 36. I felt like I got hit hard in the face at 30. 17 00:01:00,280 --> 00:01:03,560 It was like, okay, nope. Never, ever, ever again. 18 00:01:05,200 --> 00:01:07,480 That's just when you can't brace yourself, my friend. 19 00:01:09,480 --> 00:01:13,840 Hit, so keep coming. Well said. That is strategic planning. 20 00:01:17,560 --> 00:01:21,920 We already started now. Everybody's listening in the strategic planning session. 21 00:01:21,920 --> 00:01:26,400 Dr. Dr. Rivers has just given me one of life's greatest lessons right there. 22 00:01:27,120 --> 00:01:31,200 So as we, as we get ready to dive in and talk about AI and, 23 00:01:31,200 --> 00:01:33,600 and savants AI and what that is, by the way, guys, 24 00:01:33,600 --> 00:01:35,280 so free to look that up while we're talking. 25 00:01:36,680 --> 00:01:41,680 What are three resources, three books or resources that you would recommend to 26 00:01:41,680 --> 00:01:43,280 visionary entrepreneurs out there? 27 00:01:44,600 --> 00:01:49,040 The first one that comes to mind is a creativity Inc by Ed Catmull. 28 00:01:49,040 --> 00:01:54,040 He's the one that started Pixar and the guy is a genius on building a cohesive 29 00:01:57,320 --> 00:02:00,160 and cooperative culture. 30 00:02:00,720 --> 00:02:05,720 And that is how he really accelerated the business of animation was creating 31 00:02:07,640 --> 00:02:12,640 the course where people felt free to create and to never get in trouble for 32 00:02:13,480 --> 00:02:14,320 anything they did. 33 00:02:14,320 --> 00:02:19,320 He was in a lot of ways the opposite of Steve Jobs who still got stuff done, 34 00:02:20,320 --> 00:02:25,320 but went through a lot of employees and seldom have anyone say anything good 35 00:02:25,840 --> 00:02:30,840 about him. Ed Catmull had an EQ that probably exceeds anything that I can 36 00:02:32,560 --> 00:02:37,560 possibly think of that made him a lovable and yet effective. 37 00:02:38,400 --> 00:02:41,320 But his book is amazing. I read it twice. 38 00:02:41,320 --> 00:02:46,320 And I thought it was super great. 39 00:02:46,320 --> 00:02:51,320 And another book, whether you're a fan or not of Elon Musk, 40 00:02:52,320 --> 00:02:57,320 there are a thousand things to learn from his new biography that Walter Isaac 41 00:02:57,320 --> 00:03:02,320 wrote. It's unreal of the things that this man has accomplished and 42 00:03:04,320 --> 00:03:09,320 simultaneously while doing many of these extraordinary things all at the same 43 00:03:09,320 --> 00:03:12,320 time, just to do one of them would be amazing, 44 00:03:12,320 --> 00:03:17,320 but he had all these balls in the air and he kept them going and he succeeded at 45 00:03:17,320 --> 00:03:22,320 all of them and they were different industries and required different skill 46 00:03:22,320 --> 00:03:25,320 sets and he pulled it all off. So, you know, 47 00:03:25,320 --> 00:03:29,320 whatever you think of them on a personal level or a political level or whatever, 48 00:03:29,320 --> 00:03:34,320 set that aside and look at it with your entrepreneur eyes and take notes. 49 00:03:34,320 --> 00:03:39,320 That was, oh my gosh, that was such a great book. 50 00:03:39,320 --> 00:03:44,320 I don't know. There's so many books that I've read over the years that have made 51 00:03:46,320 --> 00:03:51,320 an impact on me. What I try to do, I try to read a book. 52 00:03:51,320 --> 00:03:56,320 Well, I will preface that by saying I listen to a lot of books. 53 00:03:56,320 --> 00:04:01,320 I'll listen to them when I drive. I'll listen to them when I work out. 54 00:04:01,320 --> 00:04:06,320 I am forever trying to learn something new. 55 00:04:06,320 --> 00:04:11,320 And the other one I will say, and it's also by Walter Isaacson and it's called 56 00:04:12,320 --> 00:04:16,320 The Code Breaker and it's about how CRISPR was developed. 57 00:04:16,320 --> 00:04:18,320 I am not a scientific person, 58 00:04:18,320 --> 00:04:22,320 but it made me want to go into science after I read this book. 59 00:04:22,320 --> 00:04:27,320 And it's all about the uphill battle of a couple of several different 60 00:04:27,320 --> 00:04:32,320 people he talks about. But basically the woman who decided that she was 61 00:04:32,320 --> 00:04:37,320 going to make a name for herself in the scientific community that was only 62 00:04:37,320 --> 00:04:42,320 really looking at men at the time. And she had a tough time being noticed. 63 00:04:42,320 --> 00:04:47,320 But what she did was she kept going at it and she created value to the point 64 00:04:49,320 --> 00:04:54,320 where they had to look at her. And I think that's what made it so important. 65 00:04:54,320 --> 00:04:59,320 They had to look at her. And I had this discussion last week. 66 00:04:59,320 --> 00:05:04,320 I was at Abundance 360 in California and that is a phenomenal summit. 67 00:05:05,320 --> 00:05:07,320 I look forward to it every year. 68 00:05:07,320 --> 00:05:11,320 I feel like I drank from a fire hose when I came home from that for four and a 69 00:05:11,320 --> 00:05:15,320 half days. And you know, you have a list, I don't know, 70 00:05:15,320 --> 00:05:19,320 four pages long of action items that you want to follow up on because you've 71 00:05:19,320 --> 00:05:24,320 learned so many things and it is specialized in teaching about artificial 72 00:05:25,320 --> 00:05:28,320 intelligence. And then there was a whole day on longevity. 73 00:05:28,320 --> 00:05:33,320 You just rapidly taking those. Thank heavens for Otter.AI who took my notes 74 00:05:33,320 --> 00:05:37,320 and summarized them and came up with the action steps. 75 00:05:37,320 --> 00:05:41,320 All I had to do is print that out and then decide when I was going to do each 76 00:05:41,320 --> 00:05:45,320 one of those. So don't forget your little AI friends when you go to things like 77 00:05:45,320 --> 00:05:48,320 that, because you don't need to sit there and scribble everything. 78 00:05:48,320 --> 00:05:52,320 You just need to make sure your recorder's on and the high level you go. 79 00:05:52,320 --> 00:05:56,320 So it was awesome. But that was an incredible event. 80 00:05:56,320 --> 00:06:00,320 And there was a discussion about the women who were there, 81 00:06:00,320 --> 00:06:03,320 which are sort of few and far between compared to the men. 82 00:06:03,320 --> 00:06:09,320 And really the bottom line is if you want to get noticed and you want to be a 83 00:06:09,320 --> 00:06:12,320 part of what's going on, whether you're a male or female or whatever, 84 00:06:12,320 --> 00:06:18,320 create value, create value to the point to where they have to notice what you're 85 00:06:18,320 --> 00:06:21,320 doing because of what you're doing is so great. 86 00:06:21,320 --> 00:06:26,320 And that is the key to get your foot in anywhere, no matter who you are or what 87 00:06:26,320 --> 00:06:30,320 level you're at. Create. You were going to say, grow your hair out. 88 00:06:30,320 --> 00:06:37,320 Well, no, no, no. My poor, my poor dad joke does not do it justice. 89 00:06:37,320 --> 00:06:40,320 What you said is huge. No, you go. 90 00:06:40,320 --> 00:06:43,320 It's a multi-cast. Grow your hair out and create value. 91 00:06:43,320 --> 00:06:46,320 It's a multi-cast. That's right. 92 00:06:46,320 --> 00:06:50,320 We can have both. Right. For sure. You do not have to choose. 93 00:06:50,320 --> 00:06:57,320 Right. Well, if I, if you did choose a value, lean towards the value one. 94 00:06:57,320 --> 00:07:01,320 You gave us five excellent resources. Thank you for that. 95 00:07:01,320 --> 00:07:03,320 All three of those books are fantastic ideas. 96 00:07:03,320 --> 00:07:08,320 And I had not heard of Abundance 360 and Make Your Own. 97 00:07:08,320 --> 00:07:13,320 And make sure that we're, you know, taking our notes with systems like Otter or Firefly. 98 00:07:13,320 --> 00:07:20,320 So that's awesome. One of the things that I will, before we segment to the quick break, 99 00:07:20,320 --> 00:07:26,320 Creative Inc and Pixar, I remember watching the sketch ups of Shrek. 100 00:07:26,320 --> 00:07:30,320 And I've never been behind the scenes on a process like that. 101 00:07:30,320 --> 00:07:36,320 You know, I never, even after seeing that, as I watched that and I saw how ugly the cartoons were, 102 00:07:36,320 --> 00:07:39,320 you know, initially, like how terrible they looked. 103 00:07:39,320 --> 00:07:42,320 I was like, man, I'm not that bad of an artist. I'm a pretty bad artist. 104 00:07:42,320 --> 00:07:47,320 But as I watched these guys engage in the back room where they're planning the storylines 105 00:07:47,320 --> 00:07:54,320 and they're just like, they're so intensely passionate about how they were conceptualizing what they were up to. 106 00:07:54,320 --> 00:07:59,320 You bring up this book, it brings up a tremendous point. 107 00:07:59,320 --> 00:08:05,320 There are so few business owners that allow their team members to get after it like that, to get into it. 108 00:08:05,320 --> 00:08:09,320 They want to shut everything down. You know, they want to say like, oh, this concept's awful. 109 00:08:09,320 --> 00:08:15,320 It's a concept. It's supposed to be awful. You know, like it's not fully developed yet. That's the point. 110 00:08:15,320 --> 00:08:23,320 And when entrepreneurs can kind of take a step back and away and allow people to create or appreciate the creation process, 111 00:08:23,320 --> 00:08:29,320 I think it would be amazing what we can do. So I'm very excited to dive into that book. I haven't read it myself. 112 00:08:29,320 --> 00:08:33,320 So we're going to bring you back on. We're going to talk about the vision. 113 00:08:33,320 --> 00:08:39,320 Before we do, we're going to cut to a little break, take a sip of water, and then we're going to dive right into Dr. Rivers' vision, 114 00:08:39,320 --> 00:08:43,320 AI powered custom video creation and strategic planning. 115 00:08:43,320 --> 00:08:49,320 So let's all look forward to it. Butts in seats, pens out, Otter on, and we'll talk soon enough. 116 00:08:49,320 --> 00:08:54,320 All right. Welcome in to Vision Pros Live with Jackson Calame. I'm your show host. 117 00:08:54,320 --> 00:09:10,320 We'll be doing interviews for visionary entrepreneurs and guest leaders who are building fantastic visions out there. 118 00:09:10,320 --> 00:09:13,320 Hey, what's up, everybody? Welcome in to another episode of Vision Pros Live. 119 00:09:13,320 --> 00:09:18,320 I am so excited to have Dr. Doreen Rivers on my show today. 120 00:09:18,320 --> 00:09:25,320 She has built one of the coolest AI platforms, configurations, inventions that I have yet seen. 121 00:09:25,320 --> 00:09:33,320 I highly recommend taking a look at what she's built with Savant's AI and also be ready to listen to so many years of wisdom 122 00:09:33,320 --> 00:09:39,320 and opportunities for growth for any startup, any company that could benefit from strategic planning. 123 00:09:39,320 --> 00:09:44,320 That's all of us, by the way. We all need that. So without I'm going to bring on just a minute. 124 00:09:44,320 --> 00:09:49,320 But before I do, I always want to give more more references to resources that you guys can benefit from. 125 00:09:49,320 --> 00:09:55,320 So we start in the form of our sponsors, one of which is a client, one of which is just a program that I fell in love with. 126 00:09:55,320 --> 00:10:01,320 Both started, though, at that same sentiment. So here comes Melissa Gray of The Lawspot. 127 00:10:01,320 --> 00:10:05,320 She signed up and went through a pre show with one of my team members. 128 00:10:05,320 --> 00:10:09,320 And I'm like, a lawyer on my show? Like, I don't I don't know if I want that. 129 00:10:09,320 --> 00:10:16,320 I know these people are typically condescending. You know, you usually don't know how to talk to them without offending them or getting them all upset. 130 00:10:16,320 --> 00:10:19,320 And they're just feisty. Not not the case with Melissa. 131 00:10:19,320 --> 00:10:26,320 Melissa came on heart of gold and, of course, the profession of a lawyer. And she's making legal simple for people. 132 00:10:26,320 --> 00:10:35,320 If you haven't if you don't have legal counsel on your payroll right now and you don't or you don't trust you don't really like that person or you think they overcharge, 133 00:10:35,320 --> 00:10:39,320 just give her a call. Just talk to Melissa and see what she's all about and how she works. 134 00:10:39,320 --> 00:10:49,320 I wish that I had learned to be a wise steward for my brands far younger than I did, because that means doing your due diligence, knowing what you need to know. 135 00:10:49,320 --> 00:10:54,320 At Restaurant Connect, we went through a twenty thousand dollar trademark lawsuit and we won. 136 00:10:54,320 --> 00:10:58,320 But did we? We spent twenty thousand dollars just to protect our name. 137 00:10:58,320 --> 00:11:07,320 In addition to that, Apple patented our software. That was a scary day. And I probably could have calmed down sooner than the three hours that I was worried about it. 138 00:11:07,320 --> 00:11:14,320 If I had had the right type of legal counsel on board, I could have just gone right back to work rather than continuing to read that stupid document, 139 00:11:14,320 --> 00:11:19,320 only to then realize, you know what, I guess I'm just going to make my next call and continue to move my brand forward. 140 00:11:19,320 --> 00:11:22,320 So protect yourself, know who you can go to in your market. 141 00:11:22,320 --> 00:11:26,320 Consider looking at what she's up to and how it could affect your brand. 142 00:11:26,320 --> 00:11:31,320 Then there is Andrew Sosin of Recovery Unplugged. I really love what he's doing. 143 00:11:31,320 --> 00:11:38,320 He's helping people with addiction treatments. Specifically, the program was started and designed around helping people overcome drug and alcohol addiction. 144 00:11:38,320 --> 00:11:48,320 But I would challenge that any of you who find yourself binge watching Netflix, anybody who avoids family by going to a sporting event, 145 00:11:48,320 --> 00:11:52,320 they may not care about that much, you know, are watching endless highlight reels of sports. 146 00:11:52,320 --> 00:12:01,320 Anybody who is playing the latest and greatest games on your phone for more than an hour, you might want to consider reaching out to a hotline like this. 147 00:12:01,320 --> 00:12:05,320 And if this helps just one person, then it was worth talking about. 148 00:12:05,320 --> 00:12:10,320 There are so many people that that don't know where to go and what to do when it comes to addictive personalities. 149 00:12:10,320 --> 00:12:16,320 You may not. You may have somebody in your life who needs help calling the hotline and finding out how to help would be a great resource. 150 00:12:16,320 --> 00:12:22,320 This team is more than 400 strong. They used to do this only in person at certain locations and covid. 151 00:12:22,320 --> 00:12:28,320 I would say in this case, fixed that it allowed them to shift gears and start doing this in an online capacity. 152 00:12:28,320 --> 00:12:33,320 And their incorporation of music as a healing mechanism is something that I'm a big fan of. 153 00:12:33,320 --> 00:12:38,320 As you can tell, that's not a ukulele, by the way, it's kind of deceptively small on the on the wall behind me. 154 00:12:38,320 --> 00:12:42,320 I highly recommend considering what he's learned and taught. 155 00:12:42,320 --> 00:12:47,320 If you are not a fan of Tony Robbins, you would not be a fan of Andrew. 156 00:12:47,320 --> 00:12:53,320 Andrew has been to Tony Robbins program live event 22 years in a row and taking more than a thousand people to that. 157 00:12:53,320 --> 00:12:58,320 I am a big fan of the outcome and master of personal development. 158 00:12:58,320 --> 00:13:02,320 He has learned to teach so well and so much that it is to me, 159 00:13:02,320 --> 00:13:09,320 it's one of the more solidifying aspects of why I know Andrew has worked to like how he's been able to build, what he's been able to build. 160 00:13:09,320 --> 00:13:12,320 And I just yeah, I hope that helps at least one of you. 161 00:13:12,320 --> 00:13:14,320 And we're going to move on to the water project. 162 00:13:14,320 --> 00:13:18,320 The water project is something that I choose to hold near and dear to my heart. 163 00:13:18,320 --> 00:13:26,320 Why? Because I've never had to worry about where I get my source of water ever, not even when I lived in Uruguay that I ever have. 164 00:13:26,320 --> 00:13:28,320 And I was there for two years, never had the threat of losing it. 165 00:13:28,320 --> 00:13:37,320 There are millions of people who do not have access to clean drinking water and their kids have to go and leave school to go get clean drinking water for the school. 166 00:13:37,320 --> 00:13:40,320 They have to leave work in order to go get water. 167 00:13:40,320 --> 00:13:46,320 If we had those types of circumstances in our lives, then it would be very hard to provide for our families, too. 168 00:13:46,320 --> 00:13:48,320 It would be very hard to drive our economy forward. 169 00:13:48,320 --> 00:13:57,320 So my hope is that we can use this as an inspirational opportunity to inspire others to give, perhaps, you know, being able to give yourself. 170 00:13:57,320 --> 00:14:06,320 But if you're in that position where you just can't give more, then please just share this with people out there who may not have thought about the millions of people who don't have access to this. 171 00:14:06,320 --> 00:14:15,320 What's really cool about the water project, though, is when you do invest in a specific project, you actually get to see that project come to fruition and they show you what was built. 172 00:14:15,320 --> 00:14:19,320 You get to see the social media, the evidence of it through photos, through social media. 173 00:14:19,320 --> 00:14:32,320 And seeing these kids celebrate water like my kids celebrate Christmas is something that simultaneously breaks my heart, but also allows me to feel the peace and joy of, OK, when I get back to this, I'm making a meaningful difference in this life. 174 00:14:32,320 --> 00:14:34,320 And that's something worth meditating and pondering on. 175 00:14:34,320 --> 00:14:38,320 So without further ado, I'm going to bring Dr. Doreen Rivers on stage. 176 00:14:38,320 --> 00:14:41,320 We're going to talk about Savant's AI. 177 00:14:41,320 --> 00:14:47,320 In fact, we're going to use a clip to introduce Savant's AI before I bring her on. 178 00:14:47,320 --> 00:14:51,320 And then we're going to dive in as much and as fast as possible and everything else she's doing. 179 00:14:51,320 --> 00:14:57,320 This video you're about to see was created completely using original artwork designed by an AI. 180 00:14:57,320 --> 00:15:03,320 There were certainly some touch ups that she did in the process, but it is amazing where this technology has gotten us today. 181 00:15:03,320 --> 00:15:07,320 And we'll talk about how you might be able to implement this in your lives as well. 182 00:15:12,320 --> 00:15:21,320 Traditional education and training methods are no longer suitable for today's learners due to several reasons, including a lack of engagement, 183 00:15:21,320 --> 00:15:26,320 inflexibility and limited use of technology and lack of relevance. 184 00:15:26,320 --> 00:15:28,320 What if there was a solution for this? 185 00:15:28,320 --> 00:15:33,320 Welcome to Savant's, your creative future awaits. 186 00:15:39,320 --> 00:15:42,320 Welcome to Vision Pros Live, Dr. Rivers. 187 00:15:42,320 --> 00:15:45,320 Jackson, I love talking to you. 188 00:15:45,320 --> 00:15:46,320 I love your projects. 189 00:15:46,320 --> 00:15:48,320 I love the things you spend your time on. 190 00:15:48,320 --> 00:15:51,320 I love your heart, the way that you help other people. 191 00:15:51,320 --> 00:15:54,320 It's all it's just it's my pleasure to be here. 192 00:15:54,320 --> 00:15:56,320 And my honor. 193 00:15:56,320 --> 00:15:58,320 I'm going to we're going to go back and forth. 194 00:15:58,320 --> 00:15:59,320 I'll show on this. 195 00:15:59,320 --> 00:16:07,320 So, Dr. Rivers, that that video we just watched before I dive in and ask you about your vision for those you serve. 196 00:16:07,320 --> 00:16:14,320 I know you might tie these two aspects together, but how not how long did it take to create the whole program? 197 00:16:14,320 --> 00:16:15,320 But how long did it take? 198 00:16:15,320 --> 00:16:22,320 Would it take a user using your program to create a similar video for their brand? 199 00:16:22,320 --> 00:16:27,320 The one we just watched is a very short what we call a sizzle video. 200 00:16:27,320 --> 00:16:30,320 That one was, I think, a minute long. 201 00:16:30,320 --> 00:16:32,320 Yeah, that was a great second clip. 202 00:16:32,320 --> 00:16:34,320 Are you saying it took a minute to build that? 203 00:16:34,320 --> 00:16:39,320 No, but I think that you could build that if you already know what you want to say. 204 00:16:39,320 --> 00:16:46,320 That script was, if I remember, seven, eight really short lines. 205 00:16:46,320 --> 00:16:51,320 And then what you do is you upload that into our platform, the text that you'd like, 206 00:16:51,320 --> 00:16:55,320 and it will build the images and you say, great, those are images I want. 207 00:16:55,320 --> 00:17:05,320 And then you'll choose a voice and the voice will turn what you wrote into the voiceover and you generate the video and you download it. 208 00:17:05,320 --> 00:17:11,320 And you can upload it to social media or to a platform for an online course. 209 00:17:11,320 --> 00:17:14,320 Maybe it's training for your company. 210 00:17:14,320 --> 00:17:20,320 So it's going on your your your the back side of your company website for your employees. 211 00:17:20,320 --> 00:17:23,320 It could be anything that you want to use it for. 212 00:17:23,320 --> 00:17:33,320 The big thing is that traditional method used to include a copywriter and an editor and someone that does the voice and sound effects. 213 00:17:33,320 --> 00:17:35,320 And then someone puts it all together. 214 00:17:35,320 --> 00:17:41,320 It's it's about seven or eight different people to put that video together. 215 00:17:41,320 --> 00:17:48,320 And so I took a one minute video that I had recently done and I went back and found all the costs and all the people involved in it. 216 00:17:48,320 --> 00:17:57,320 And it took me about 40 hours to get them to do a one minute video, 40 hours of my time to babysit them doing all that. 217 00:17:57,320 --> 00:18:06,320 And it was over twenty two hundred dollars for the one minute, which is pretty standard for a one minute, you know, great video. 218 00:18:06,320 --> 00:18:12,320 Well, if you do that on online, you probably could do it in a couple of hours. 219 00:18:12,320 --> 00:18:15,320 And it's going to cost you fifteen dollars. 220 00:18:15,320 --> 00:18:22,320 It's a no brainer for time, for money and then for for an excellent output. 221 00:18:22,320 --> 00:18:29,320 We spent we were quoted nine thousand eight hundred dollars for our 90 second explainer video when I was in restaurant connect. 222 00:18:29,320 --> 00:18:31,320 OK, then I'm granted that was 10 years ago. 223 00:18:31,320 --> 00:18:35,320 And we ended up whittling them down because we were great at sales. 224 00:18:35,320 --> 00:18:39,320 Thank goodness. All the way down to that twenty three hundred dollar mark. 225 00:18:39,320 --> 00:18:44,320 We ended up with 17 views, you know, and on a campaign we thought was going to go viral. 226 00:18:44,320 --> 00:18:49,320 I gave her so many bubble bursting experiences in that process. 227 00:18:49,320 --> 00:18:54,320 The hours we spent going back and forth in the script that that did help us with our messaging. 228 00:18:54,320 --> 00:18:59,320 I think that's important to get the messaging right when you're but now you got to help. 229 00:18:59,320 --> 00:19:01,320 It usually writes things better than me anyway. 230 00:19:01,320 --> 00:19:04,320 And then you can pull it. It is incredible. 231 00:19:04,320 --> 00:19:08,320 But what really struck me about this, my kids and I are writing children's books. 232 00:19:08,320 --> 00:19:15,320 And the hardest part for us because we want to you know, I'm trying to teach them how to use Dolly to create the images. 233 00:19:15,320 --> 00:19:20,320 And the image creation process is quite a bit of a disaster in Dolly. 234 00:19:20,320 --> 00:19:24,320 And I don't mean to mudsling. It's a growing process and a learning process. 235 00:19:24,320 --> 00:19:28,320 And it's not going to be perfect on day one and year one. 236 00:19:28,320 --> 00:19:33,320 But yours is creating imagery that's kind of like this video, not just imagery. 237 00:19:33,320 --> 00:19:41,320 And it's all custom that it's just it blows my mind that it's capable of doing that. 238 00:19:41,320 --> 00:19:46,320 I just wrote a really short children's book and it's four minutes long. 239 00:19:46,320 --> 00:19:49,320 It's a whole children's book. You can choose from eight different templates. 240 00:19:49,320 --> 00:19:55,320 You can do a realistic one. But the really fun ones are fantasy and 3D and pixel art. 241 00:19:55,320 --> 00:19:58,320 And so you choose what you want that to look like. 242 00:19:58,320 --> 00:20:05,320 And it's great because everybody has these great big eyes that are emerald green and all these spectacular colors. 243 00:20:05,320 --> 00:20:11,320 And and then it gives you the images for the book from what you wrote. 244 00:20:11,320 --> 00:20:20,320 And then the speaker that you're going to choose is going to tell the story with these images. 245 00:20:20,320 --> 00:20:26,320 None of what you're doing needs to be done hand done step by step by step, image by image, 246 00:20:26,320 --> 00:20:32,320 because our program does that. And that's it's one of the main reasons that I created this. 247 00:20:32,320 --> 00:20:36,320 It was actually an accident that it turned into a platform. 248 00:20:36,320 --> 00:20:43,320 I wrote a book last year called Brain to Bank. How to get your idea out of your head and cash in. 249 00:20:43,320 --> 00:20:50,320 I had gone the long route before on taking a book and turning it into an online course. 250 00:20:50,320 --> 00:20:53,320 And I did what you did. I did explainer videos. 251 00:20:53,320 --> 00:21:04,320 And, you know, twenty thousand dollars later, eight months later, hating everybody I had ever worked with on the project because they never got it right. 252 00:21:04,320 --> 00:21:11,320 You know, finally, I have this this project done and I finally uploaded. So I thought I want to avoid that this time. 253 00:21:11,320 --> 00:21:21,320 So I hired a specialist to coach me on what I can I use to help me create videos from my book that took me a year and a half to write. 254 00:21:21,320 --> 00:21:29,320 Because I'm making a dollar on my book, but I can make a thousand dollars on an online course, which is another another no brainer. 255 00:21:29,320 --> 00:21:38,320 So I want to create this online course. So two months into this, I realize I am not creating an online course for Brain to Bank. 256 00:21:38,320 --> 00:21:44,320 I am creating a platform that can benefit millions of people who want to do what I do. 257 00:21:44,320 --> 00:21:54,320 They want to take either existing content or content they'd like to create, in your case, a children's book, and they want to make a video out of it. 258 00:21:54,320 --> 00:22:06,320 So I changed courses and I hired three other development teams and we were off and running and we went from concept to MVP in seven months. 259 00:22:06,320 --> 00:22:19,320 And every single day we're saying, what can we do to make this platform easier and better for everyone to use so that people learn faster and remember more? 260 00:22:19,320 --> 00:22:28,320 Because it's really fun and it's education meets entertainment. So it's entertainment and it's a blast to create. 261 00:22:28,320 --> 00:22:31,320 And it's even more fun to watch when you're done. 262 00:22:31,320 --> 00:22:38,320 I love that. We're going to dive in deep now. Let's expand on that vision for those that you serve. 263 00:22:38,320 --> 00:22:43,320 And this can go outside of the AI, of course, the strategic planning side. What's your vision for those that you serve? 264 00:22:43,320 --> 00:22:49,320 What do you want to see them accomplish or feel or do or see? 265 00:22:49,320 --> 00:22:53,320 I want learning to be easier. I want it to be more fun. 266 00:22:53,320 --> 00:23:00,320 And I want people who want to learn something come away with having learned it and be able to remember it. 267 00:23:00,320 --> 00:23:03,320 So I think it's learn faster, remember more. 268 00:23:03,320 --> 00:23:09,320 At the end of the day, there can be all kinds of fun videos that you can create. 269 00:23:09,320 --> 00:23:16,320 You know, I mean, let's the big elephant in the room is open AI and they just came out with Sora, which creates videos. 270 00:23:16,320 --> 00:23:22,320 But there are four second segments and they're not making movies out of this. 271 00:23:22,320 --> 00:23:26,320 They're giving you four second segments. And then you've got to put everything else together. Right. 272 00:23:26,320 --> 00:23:33,320 Our platform gives you that production studio that is a one button push. 273 00:23:33,320 --> 00:23:38,320 You are going to make some creative decisions. What do you want to look like? What's the voice sound like? 274 00:23:38,320 --> 00:23:41,320 If you don't like this image, you're able to change it. 275 00:23:41,320 --> 00:23:45,320 You there's some things that you get to do to make it exactly what you want. 276 00:23:45,320 --> 00:23:54,320 But at the end of the day, we have storytelling elements and we have things that we have built into our platform 277 00:23:54,320 --> 00:24:01,320 that help it become a video platform with videos that you can remember. 278 00:24:01,320 --> 00:24:09,320 When I taught at Grand Canyon University and I've taught at some other universities, I realized a couple of things. 279 00:24:09,320 --> 00:24:13,320 One, nobody has a hardback book anymore. 280 00:24:13,320 --> 00:24:20,320 Two, if they have any kind of a book, it's on their computer and they are scrolling rapidly through it, 281 00:24:20,320 --> 00:24:25,320 and you figure out what you're talking about because they didn't read the chapter. 282 00:24:25,320 --> 00:24:28,320 And I have read the book and I didn't want to read it either. 283 00:24:28,320 --> 00:24:34,320 It is not fun and it's boring and it sucks a life out of you. 284 00:24:34,320 --> 00:24:40,320 So how can you make that fun and how can you get the students to get the same amount of information? 285 00:24:40,320 --> 00:24:42,320 Well, let's meet them where they are. 286 00:24:42,320 --> 00:24:49,320 They have their phone in front of their face about 95 percent of the time, even when they're sleeping. 287 00:24:49,320 --> 00:24:54,320 Right there. So let's meet them there. Let's give them something fun to watch. 288 00:24:54,320 --> 00:25:01,320 So we create micro modules that are three or four minutes, maybe five, and it gives them the key points. 289 00:25:01,320 --> 00:25:06,320 It's fun to watch. And guess what? They remembered it. 290 00:25:06,320 --> 00:25:08,320 And that's the whole vision. 291 00:25:08,320 --> 00:25:18,320 I want to serve people who want to give people information that needs to be and they want to remember so they can use that in their lives. 292 00:25:18,320 --> 00:25:22,320 I love that. I love everything about what you just said. I have a huge bias. 293 00:25:22,320 --> 00:25:28,320 Strengths Finder 2.0 highlighted for me that my number one skill set or strength is learner. 294 00:25:28,320 --> 00:25:35,320 So I love to learn. And to highlight what you were talking about earlier about value. 295 00:25:35,320 --> 00:25:40,320 If we provide a certain amount of value, then it is hard to be ignored. 296 00:25:40,320 --> 00:25:44,320 And so I know the world is worried about cell phones and what cell phones have done. 297 00:25:44,320 --> 00:25:52,320 We have an amazing world out there, but the power that exists within that device to captivate is undeniable. 298 00:25:52,320 --> 00:25:58,320 And the best thing, I believe you're right, that we can do is how do we enhance the purity? 299 00:25:58,320 --> 00:26:07,320 How do we enhance the virtue? How do we enhance the great things that could also come through to individuals on that device rather than just try to ignore it or complain about it? 300 00:26:07,320 --> 00:26:10,320 Like, that's going to solve something. So thank you. Thank you for that. 301 00:26:10,320 --> 00:26:14,320 I think that's very wise for people to ponder on is how do we make moves towards that? 302 00:26:14,320 --> 00:26:19,320 I think a big part of it that you kind of alluded to is these types of books. 303 00:26:19,320 --> 00:26:24,320 Well, I like that you say they suck the life out of you somewhat. 304 00:26:24,320 --> 00:26:28,320 They dare certainly drain a great deal of energy. 305 00:26:28,320 --> 00:26:39,320 But when we can combine that with the modern capabilities of being able to understand this book faster and other formats is super helpful and empowering for people. 306 00:26:39,320 --> 00:26:43,320 We don't need to shy away from that. What's your vision for you? 307 00:26:43,320 --> 00:26:46,320 What do you see for yourself on the horizon? 308 00:26:46,320 --> 00:26:56,320 Right now, I would say that it's every day I get up and walk in my office and work is more fun than fun. 309 00:26:56,320 --> 00:27:04,320 I can't wait to get in here and figure out what I'm going to do to make that platform better so that it's easier to use. 310 00:27:04,320 --> 00:27:09,320 And it benefits more people who want to learn faster. 311 00:27:09,320 --> 00:27:17,320 In some ways, it's a selfish thing for me to do because I can't learn fast enough. 312 00:27:17,320 --> 00:27:24,320 I even did a whole research paper on how can I learn while I'm sleeping because that just seems like wasted time. 313 00:27:24,320 --> 00:27:30,320 And I can't learn fast enough. I need that time. And the answer is no, you can't. 314 00:27:30,320 --> 00:27:36,320 But I just wish it were true. But I want to learn faster. 315 00:27:36,320 --> 00:27:43,320 And there's chances to do that now. And it comes with how you present any information. 316 00:27:43,320 --> 00:27:51,320 Can you pull out the key points and put the fluff aside and give them the meat of what they want? 317 00:27:51,320 --> 00:27:57,320 Because honestly, you have five seconds to get their attention and then off to something else. 318 00:27:57,320 --> 00:28:03,320 And so what does that look like? Well, let's get them in that first five seconds. 319 00:28:03,320 --> 00:28:08,320 So they watch the whole thing and they go, wow, I didn't know that. I didn't know that. That's cool. 320 00:28:08,320 --> 00:28:17,320 Oh, I know what to do with that. Would that be a great thing for anyone who wants to learn to say instead of, oh, my gosh, that was such a waste of time. 321 00:28:17,320 --> 00:28:25,320 So what do you want? You want to learn faster and you want it to be fun. Let's do that. 322 00:28:25,320 --> 00:28:31,320 And you mentioned learning through your sleep and not being possible. That's good to know. 323 00:28:31,320 --> 00:28:36,320 I know Thomas Edison used to do a lot of experiments on that as well, from what I understand. 324 00:28:36,320 --> 00:28:54,320 And more so was when I learned about it, it was about him trying to access deeper levels of subconscious behavior by combining naps with these little things that would trigger him to kind of wake up or stay in that state of mind. 325 00:28:54,320 --> 00:29:02,320 Did you did you go through studies like that? Is that something that you've learned about in your process of trying to unlock that capability? 326 00:29:02,320 --> 00:29:10,320 When I did my Ph.D., it's in business management, and I did a whole series on subliminal learning. 327 00:29:10,320 --> 00:29:20,320 And so I put these headsets on and every night, you know, I would think that I wake up being I can be fluent in Spanish the next day or whatever it is. 328 00:29:20,320 --> 00:29:28,320 And none of it works. There's a really great book. It's called Why We Sleep. It's by Dr. Matthew Walker. 329 00:29:28,320 --> 00:29:32,320 And he talks about why it doesn't work and why you don't want it to work. 330 00:29:32,320 --> 00:29:45,320 And it's because there are certain deep levels and REM sleep and some things that are massively important to your body and your brain so you can function well the next day. 331 00:29:45,320 --> 00:29:50,320 And and those things are critical to get to get right. 332 00:29:50,320 --> 00:29:54,320 And so you don't want to like have that interrupted like all night long. 333 00:29:54,320 --> 00:29:59,320 But basically what happens is when you get in that state, you hear nothing anyway. 334 00:29:59,320 --> 00:30:09,320 And so you just you just miss the whole section on verb conjugation while you were sleeping and you wake up, you can't say anything in Spanish anyway. 335 00:30:09,320 --> 00:30:30,320 Yeah, I like that. So the I think one of the lessons there is to learn to appreciate the things that drive strength for us rather than fighting against them is how do we maximize what the intended purpose or opportunity is with the resource, not necessarily kill the resource or change it. 336 00:30:30,320 --> 00:30:47,320 So, you know, one of the subjects that we've we've added in recently to talk about is funding. I mean, a lot of a lot of people who want to be visionaries that are more pipe dreamers still they're struggling to really put their resources towards the dream itself. 337 00:30:47,320 --> 00:30:55,320 Why do leaders hide from funding their vision? What do you think it is that causes them to avoid funding it? 338 00:30:55,320 --> 00:31:00,320 Are you talking about personally funding it or now and finding investors to fund it? 339 00:31:00,320 --> 00:31:09,320 Either one, because I see people who are so focused on feeling like they need to personally fund it, they forget that there are investors out there. 340 00:31:09,320 --> 00:31:16,320 So just exploring that broadly for all visionaries who, you know, again, I don't I can I have my perspectives on it. 341 00:31:16,320 --> 00:31:19,320 But I always like to ask the new leaders, the new visionaries who are on here. 342 00:31:19,320 --> 00:31:25,320 What do you think? Do people hide from it? Maybe they don't. This is a leading question. Maybe they don't. 343 00:31:25,320 --> 00:31:30,320 Well, I think there's a couple levels to this. Here's here's what I've learned. 344 00:31:30,320 --> 00:31:37,320 And I am actually in the process of getting funding for savants. 345 00:31:37,320 --> 00:31:49,320 And there are a couple different camps on this. The first one is that if you really believe in what you're doing, you'll you'll put some skin in the game and you'll put some of your own money in it. 346 00:31:49,320 --> 00:31:56,320 Because if you don't want to put money in it, who else is going to put money in it? They want you to put money in it. 347 00:31:56,320 --> 00:32:04,320 And there are people who say never put your own money into it. No, it's OPM all the time. Right. Other people's money. 348 00:32:04,320 --> 00:32:11,320 But that doesn't work well when it's an unproven concept, especially A.I., which is so new in the game. 349 00:32:11,320 --> 00:32:19,320 They want to see that you're willing to do what you have to do. Now, that has to come with some prudence. 350 00:32:19,320 --> 00:32:31,320 You know, you don't want to drain your retirement account and put everything in this because, as we know, within the first 10 years, more than 95 percent of startups are no longer there. 351 00:32:31,320 --> 00:32:39,320 They fail. And if you've done it before and you've successfully done it before, your percentages are going to go up. 352 00:32:39,320 --> 00:32:45,320 But most people, this is their first rodeo. So I say be prudent about it. 353 00:32:45,320 --> 00:32:53,320 And I say, do put some money into it, because if you don't bet on yourself, who else will bet on you? 354 00:32:53,320 --> 00:33:05,320 And then get your your your MVP up there. Minimal product, the viability part of it and prove that your concept work you want proof of concept. 355 00:33:05,320 --> 00:33:11,320 Yeah. Well, you go into the next question, which is how do leaders lean into funding? Right. 356 00:33:11,320 --> 00:33:17,320 So the first one was why are they hiding from it? The second one is, you know, how do they do it? So good. Good. 357 00:33:17,320 --> 00:33:26,320 You mentioned putting money in yourself, being prudent about doing so. And of course, seeking capital that's out there. 358 00:33:26,320 --> 00:33:32,320 I will pitch my buddy's book. Steve Distante has written a book called Pitchology. 359 00:33:32,320 --> 00:33:40,320 It is a masterpiece on how to go get money for your business. Read it. 360 00:33:40,320 --> 00:33:49,320 Read it three times. And I knew quite a bit about it anyway. But the nuggets that I picked up that I didn't know about are invaluable. 361 00:33:49,320 --> 00:34:01,320 But that book tells you how to go about doing it and just as importantly, tells you what not to do, which I always think is just as important as what to do. 362 00:34:01,320 --> 00:34:12,320 But that is a super great book to start with and to get your highlighter and writing the origins on and then get your action plan about how are you going to go about funding? 363 00:34:12,320 --> 00:34:21,320 There's, you know, obviously there's the friends and family round. And if you've done it before and not done well, you might have burned out your family and friends. 364 00:34:21,320 --> 00:34:35,320 Like, OK, what's next? You know, but there's crowdfunding. There's a couple of ways to go about it. But as a startup, you're not going to walk into some big hedge fund or even a private equity firm. 365 00:34:35,320 --> 00:34:42,320 My apologies. You're going to start with a small angel investor. 366 00:34:42,320 --> 00:34:48,320 Even venture capitalists don't want to come in until you're looking at your second or third round. 367 00:34:48,320 --> 00:34:56,320 Those are all the things to know about. So you don't think, oh, I'm going to send a letter to Warren Buffett or something, you know, I mean, be real about it. 368 00:34:56,320 --> 00:35:05,320 And but all this is explained in pitchology. And I would say that is the number one place to start. Read that book and then get your game plan. 369 00:35:05,320 --> 00:35:10,320 That's fantastic. We're going to dive into a little bit of a darker subject. 370 00:35:10,320 --> 00:35:16,320 What is the worst leadership experience that you've ever had? 371 00:35:16,320 --> 00:35:24,320 That was pretty easy. I spent the last 30 years helping startups and people will call me and say, we want to start a company. 372 00:35:24,320 --> 00:35:28,320 Can you get us up and running? My PhD is in processes and systems. 373 00:35:28,320 --> 00:35:36,320 So I go up and I set up their business and I'll set up global expansion and logistics and product development and human resources. 374 00:35:36,320 --> 00:35:47,320 Get all the necessary things that they need to have a viable business that runs with the systems and processes that should help them be successful. 375 00:35:47,320 --> 00:36:00,320 Well, I had a company call me to start their company and they were so new that I even named the company and I had to move to another state and live there for a year and a half to run their company. 376 00:36:00,320 --> 00:36:08,320 But the biggest problem was that the founding the founders could not get out of their own way. 377 00:36:08,320 --> 00:36:16,320 I kept saying this is the best way to set this up. You should do this. Here's what I know to do this. 378 00:36:16,320 --> 00:36:24,320 And they've never started a company, but they always had a better idea or or they just simply didn't do it. 379 00:36:24,320 --> 00:36:38,320 And at the end of the day, they a decade later went out of business and never made any money, never made any substantial money because they couldn't listen to someone else. 380 00:36:38,320 --> 00:36:48,320 And and you just got to know who you're working with. Are they willing to be taught? Are they teachable? 381 00:36:48,320 --> 00:36:55,320 If they're not, there's an uphill battle unless they really are good at it and they've done it before. 382 00:36:55,320 --> 00:36:59,320 They're not going to make it. And that's a tough lesson for me. 383 00:36:59,320 --> 00:37:05,320 Obviously, they're paying me and I had a little bit of equity, not very much. 384 00:37:05,320 --> 00:37:14,320 So it didn't matter. Not that it didn't matter. I hate to see any company fail, but it wasn't on me after I left to make sure they were doing it right. 385 00:37:14,320 --> 00:37:20,320 Because I knew who they were and I knew I knew before I left what was going to happen. It was a disaster. 386 00:37:20,320 --> 00:37:28,320 It is. It's hard to you have to you have to create some separation from the loss in order to move forward to your future victories. 387 00:37:28,320 --> 00:37:36,320 And at the same time, that's neat that you wish them well, but you can't you can't do anything about it if they're not willing to get out of their own way. 388 00:37:36,320 --> 00:37:42,320 So it's a really good example. Let's switch into the opposite. What's the best leadership experience you've ever had? 389 00:37:42,320 --> 00:37:48,320 Oh, I would say right now. And I'll tell you why. 390 00:37:48,320 --> 00:37:53,320 It is because I've learned and a lot of it has been from from reading books. 391 00:37:53,320 --> 00:38:06,320 The one I told you, Creativity, Inc. I learned a ton from Ed Catmull about how to let people experiment and how to never point fingers at something that went wrong. 392 00:38:06,320 --> 00:38:14,320 Just to say this didn't go right and you never pin it on anybody else. It's just it's a it's a team thing. It's a company thing. 393 00:38:14,320 --> 00:38:19,320 We've learned this. Let's all figure out what to do with what we just learned. 394 00:38:19,320 --> 00:38:24,320 That's huge. But I've learned how to put better people to be on the team. 395 00:38:24,320 --> 00:38:30,320 And the number one main thing for me is a passion for what we're creating. 396 00:38:30,320 --> 00:38:39,320 If they are behind the vision of what we're doing, they will give it everything that they have. And they have personal ownership in it. 397 00:38:39,320 --> 00:38:44,320 They want it to succeed because they feel like it's partly theirs. 398 00:38:44,320 --> 00:38:55,320 And if you can create that, the problems get solved and you move past whatever gets in your way because they insist on finding a solution. 399 00:38:55,320 --> 00:39:00,320 Yes, I love everything about that. Again, that you just said. 400 00:39:00,320 --> 00:39:15,320 There's a couple of things that it reminds me of. One, when I was at Video Power Marketing, it was the most amazing experience to know that 70,000 people per month were coming to our website to learn how to make money on YouTube. 401 00:39:15,320 --> 00:39:26,320 That's 70,000. I daydreamed about that every day. Some kid in Sri Lanka or in India is going to find this course, find out about creating an agency. 402 00:39:26,320 --> 00:39:33,320 And who knows, maybe in 10 years, there are better agencies than even we are. That opportunity that existed there was huge. 403 00:39:33,320 --> 00:39:44,320 Then there's the book about the boy who harnessed the wind. That kid lived in Africa, found out about windmills, became obsessed with them through the soul-sucking nature of a book. 404 00:39:44,320 --> 00:39:51,320 He was able to power through that, figure it out. His dad is mad at him. They didn't think he was going to do it. He finally did it. 405 00:39:51,320 --> 00:39:55,320 And he goes to MIT, right, through the power of that one little resource book. 406 00:39:55,320 --> 00:40:02,320 Then there's Dr. Doreen Rivers with Savance AI and the ability to teach people all. 407 00:40:02,320 --> 00:40:12,320 And what's cool is you're empowering all teachers out there. Anybody who doesn't consider themselves a teacher could be a YouTube influencer, could be somebody who's just getting started. 408 00:40:12,320 --> 00:40:21,320 And now we can bring our concepts to life, right? We can all take the opportunity to teach people what the heck is important to us and why it's important. 409 00:40:21,320 --> 00:40:33,320 And the ripple effect of that is just, it's just insane to try to imagine. But, yeah, I could see why your current opportunity and what you're building is. 410 00:40:33,320 --> 00:40:40,320 And here's what I'll equate it to. I tell my team all the time, and all of our prospects, too, that want to work with us as a first class. 411 00:40:40,320 --> 00:40:52,320 I say, listen, I could go to this, like, if I had tried to do this, right, turn this light off 200 years ago or 150 years ago, it might have killed me. 412 00:40:52,320 --> 00:41:06,320 Right now, I can take my son, we can watch YouTube for an hour. We can go to Home Depot and we could get all the things we need to, to be able to create a light like this over a weekend, super affordably. 413 00:41:06,320 --> 00:41:13,320 And why? Because of education. Right. And when we can do that with entrepreneurship, where we can turn the light on and off, like, I'll be happy. 414 00:41:13,320 --> 00:41:20,320 I mean, I'll be super joyful about that. I'm so going to enjoy the journey. But you are on to something absolutely incredible. 415 00:41:20,320 --> 00:41:29,320 That's not just limited to entrepreneurship. This is, you're going to have, you're already having a profound experience pioneering education for the future. 416 00:41:29,320 --> 00:41:39,320 And, yeah, I just, I just can't, I can't stress enough the value of what you're building, Dr. Rivers. It is amazing. 417 00:41:39,320 --> 00:41:52,320 I appreciate that, Jackson. That, that, that is how I look at it. If I can help transform education and make it better so people learn faster and remember more, I will have accomplished what I set out to do. 418 00:41:52,320 --> 00:42:01,320 And you're very much on that track. Keep going. I love it. I hope you keep going. So if, and let's dive into, this is for me my favorite question. 419 00:42:01,320 --> 00:42:15,320 If this was the last chance you had, though, to give a powerful lesson of truth to other, other visionaries, what powerful lesson can other visionaries learn from your experience? 420 00:42:15,320 --> 00:42:25,320 It's a model that I created last year. I prepared for nine months to hike Mount Kilimanjaro last year. 421 00:42:25,320 --> 00:42:32,320 And I'm not a hiker. I'm a biker. But I decided that it was time to hike Kilimanjaro. It had been on my bucket list for 30 years. 422 00:42:32,320 --> 00:42:41,320 And when I went on safari that same year, I kept flying over Kilimanjaro. And I'm thinking two things. One, this has been on my bucket list for 30 years. 423 00:42:41,320 --> 00:42:51,320 And two, you ain't getting any younger. So I thought I have to do this. So I came home and I signed up for a trekking company. 424 00:42:51,320 --> 00:43:02,320 And then I bought my airline ticket. And then I prepared a nine month hiking schedule so that I would be in shape. 425 00:43:02,320 --> 00:43:12,320 Because there's no way I'm going there nine months later and I'm not going to summit. And then I make sure that I get ready by not missing a workout day. 426 00:43:12,320 --> 00:43:24,320 So what happens is I had committed to this because I got my ticket and I paid for my trek. Now I've got to get ready. 427 00:43:24,320 --> 00:43:42,320 When I landed in Tanzania and I took that first step onto the trail, which was seven days up and two days down, that first step to me is the last solid commitment that says, here's the first step. 428 00:43:42,320 --> 00:43:51,320 I am not quitting until I get to the summit. And I don't care if I'm crawling there on my hands and knees. I will summit. 429 00:43:51,320 --> 00:44:01,320 And then you keep taking one step at a time. And it doesn't matter what happens between the first step and when you reach the summit. 430 00:44:01,320 --> 00:44:10,320 Because there are problems and really hard spots, places where you're crawling on your hands and knees up rocks to get up a section. 431 00:44:10,320 --> 00:44:16,320 But that doesn't matter because you've already set your goal and decided you're going to reach it. 432 00:44:16,320 --> 00:44:27,320 Starting the new business is exactly like that. You decide what you're going to do. You prepare for it and get your game plan, your strategy in place. 433 00:44:27,320 --> 00:44:42,320 And then when you take that first step, grit knows no limits. You don't quit until you reach the summit. And that's entrepreneurship. 434 00:44:42,320 --> 00:44:51,320 I love that. I got two quotes out of that that I'm going to be able to tie back to the story and remember with great passion. 435 00:44:51,320 --> 00:45:02,320 This is a huge moment for me. I appreciate you sharing that. You may never know why, nor others why how. That just means so much to me. 436 00:45:02,320 --> 00:45:14,320 So I got I will summit and I got grit knows no limits. Is there another M.O. or quote that I missed in the process of the story that is kind of your go to quote? 437 00:45:14,320 --> 00:45:15,320 Just curious. 438 00:45:15,320 --> 00:45:22,320 Well, I think it's basically when you take the first step, it doesn't matter what happens in between. You don't quit until you reach the summit. 439 00:45:22,320 --> 00:45:36,320 That's it is right there. Let's get all these memes out there right for everybody to be able to turn to so that they don't miss the opportunity to understand and unpack the wisdom that you just shared with that. 440 00:45:36,320 --> 00:45:43,320 So that that is awesome. I'll give the team a little bit of time to just kind of share your brand. 441 00:45:43,320 --> 00:45:54,320 Is there any final thoughts you'd like to share related to strategic planning or the AI powered custom video creation? We didn't talk too much about the strategic planning side. 442 00:45:54,320 --> 00:45:57,320 But in essence, I think a lot of people are going to know they can gravitate towards you. 443 00:45:57,320 --> 00:46:03,320 Plus, we're going to put for everybody listening in action steps on the landing page so that you know where to follow Dr. 444 00:46:03,320 --> 00:46:08,320 Rivers that you can connect with her on specific materials that she's created. 445 00:46:08,320 --> 00:46:14,320 Dr. Rivers, a few minutes for yourself. What would you like to talk about? 446 00:46:14,320 --> 00:46:19,320 I just think being an entrepreneur is absolutely the best job in the whole world. 447 00:46:19,320 --> 00:46:24,320 I remember watching the movie and it was something like Father the Bride or something. 448 00:46:24,320 --> 00:46:31,320 And the kid came in or it was meet the parents is what it was. 449 00:46:31,320 --> 00:46:39,320 And the kids says, yeah, I'm an entrepreneur and the prospective father in law says, oh, is that a euphemism for unemployed? 450 00:46:39,320 --> 00:46:44,320 And sometimes it feels like that. 451 00:46:44,320 --> 00:46:51,320 But the other part of is if you're a true entrepreneur, you really are unemployable. 452 00:46:51,320 --> 00:46:59,320 And the the nine to five and someone else telling you how to do something instead of having the creativity figured out what you want to do. 453 00:46:59,320 --> 00:47:02,320 And it just doesn't fit in. 454 00:47:02,320 --> 00:47:06,320 There is a book by Dr. Doug Brackman and it's called Driven. 455 00:47:06,320 --> 00:47:19,320 And it talks about how 10 percent of the world has this extra DNA where they are driven and they cannot quit being the entrepreneur and driven person that they are. 456 00:47:19,320 --> 00:47:28,320 And if you've ever sat down to watch a two hour movie and you get up to get water and you get up to get something else and you get up to do. 457 00:47:28,320 --> 00:47:33,320 And the person next to you says, can't you just sit here for two hours and not move? 458 00:47:33,320 --> 00:47:36,320 And the answer is no, I can't. 459 00:47:36,320 --> 00:47:40,320 And and we're built to move and to think. 460 00:47:40,320 --> 00:47:45,320 And a lot of times you have to train yourself to have that shut down at night. 461 00:47:45,320 --> 00:47:53,320 I remember I can almost hear the wheels turning at night and I've got to figure out how to not have it do that so I can actually sleep. 462 00:47:53,320 --> 00:48:09,320 But if it starts again at 2 a.m., I'm sunk because I'm getting up and I'm writing down notes of things that I'm thinking about because your mind is driven to move things ahead to solve problems, to create things that people need and want. 463 00:48:09,320 --> 00:48:12,320 You know what? At the end of the day, accept it. 464 00:48:12,320 --> 00:48:16,320 One of the things the best thing about the whole book of Driven is this. 465 00:48:16,320 --> 00:48:27,320 Doug Brackman says there's nothing wrong with you. You don't need to change. Embrace it and figure out how to channel it for the good of others. 466 00:48:27,320 --> 00:48:32,320 And that was a great lesson. Absolutely. 467 00:48:32,320 --> 00:48:37,320 And so those of you who are driven, I see two polar opposite ways that that occurs as well. 468 00:48:37,320 --> 00:48:44,320 Oftentimes with entrepreneurs, I think I would have been a phenomenal sniper had I gotten into that. 469 00:48:44,320 --> 00:48:54,320 Because I can I can sit and work on something for 18 hours right without being in or without interrupting without getting up when I get out, my legs will shake. 470 00:48:54,320 --> 00:49:03,320 You know, because it's like, oh, you weren't supposed. Wow. It's like taking a drive from here to Canada from Texas to Canada, you know, one sitting. 471 00:49:03,320 --> 00:49:10,320 And then at the same time that, you know, my instincts are super high and fast, too. 472 00:49:10,320 --> 00:49:19,320 The the harmonization of those types of personalities is often what creates some of the best type of programs that are out there, too. 473 00:49:19,320 --> 00:49:23,320 If you look at the founders of Google, they're also incredibly different. 474 00:49:23,320 --> 00:49:29,320 You know, and learning to leverage those strengths, weaknesses, opportunities and threats is super valuable. 475 00:49:29,320 --> 00:49:50,320 Also, if you're in if you continue to end up in career positions where you just can't stand being involved in something that doesn't align with your values, that might be an inner entrepreneurial screaming at you to say, like, hey, go build a community or find a community that that supports these values and is doing something super meaningful with them. 476 00:49:50,320 --> 00:49:55,320 So lots of lots of opportunities to learn from what Dr. River shared today. 477 00:49:55,320 --> 00:50:04,320 So one call to action, I'd like to call out beyond the action steps, of course, is if you have a vision you want to share in the top right corner, you will see a button that says be our guest. 478 00:50:04,320 --> 00:50:08,320 And if you click on that, it'll give you the opportunity to come on and share your vision with us in the show. 479 00:50:08,320 --> 00:50:17,320 We would love to hear anybody's vision, who is looking at building something that's holistic, that's inclusive, that is meant to help the world become a better place. 480 00:50:17,320 --> 00:50:34,320 And you get to join the stage after fantastic minds like Dr. Rivers. I mean, look at just how valuable what she's building is and what you're building, even if it's not as far along as Savon's AI, even if you're not the Elon Musk of the world yet. 481 00:50:34,320 --> 00:50:48,320 Don't let those realities intimidate you and hide your vision because there are many people out there who need to who are going to want to support what you're up to, but are also going to be very inspired by the fact that you're just getting started. 482 00:50:48,320 --> 00:50:56,320 And that's what this is all about, inspiring people to go and be their best self. So thanks for joining us on Vision Pros Live today, and we will see you all on the next episode. 483 00:50:56,320 --> 00:50:58,320 Take care, everybody. 484 00:50:58,320 --> 00:51:02,320 Thank you for being here today. I'm really happy that you tuned in to Vision Pros Live. 485 00:51:02,320 --> 00:51:12,320 I'm looking forward to seeing your reactions as these episodes continue to move forward. This is going to get more and more fun. We'll have more and more engagement as well. We'll invite people to participate in the show. 486 00:51:12,320 --> 00:51:33,320 And thank you for giving us your time and attention. Have an excellent time building out your vision and be safe.