1
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do that.

2
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That's awesome.

3
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So you guys are going to unplug on the beach, tiny home style,

4
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which is awesome.

5
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I love the minimalist.

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I really do.

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I'm a big fan of minimalism.

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And I don't practice it every way I can.

9
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But when you have kids, that just

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means there's a little bit more stuff.

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But I would say we practice pretty well.

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And it's just peaceful.

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Yeah, I agree.

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So how long are you guys going to vacay?

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I don't know.

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I don't know.

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Probably end of the week, next week.

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And just take a few days out there and just hang out.

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They're in sports.

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They're in different programs.

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So it's scheduling everything within there to make it work.

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Of course.

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Well, that's good.

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That's awesome to be able to be flexible on that

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and not have to be rigid with it.

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That's also part of the joy of, oh, cool.

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We don't have to plan all this out.

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As a great planner yourself, it makes sense.

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OK, cool.

30
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To be able to pull back on that.

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You're not the OCD stuck in go mode all the time.

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That's so cool.

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No.

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And I laugh because it's like I come home

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after a day of planning and coordinating and operations.

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And I come home and I'm like, dinner.

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I got nothing left.

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I don't even know.

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Let's just go see what's in the fridge.

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And we'll go do that.

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So it's so funny that I need to disconnect.

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Yes.

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Oh, that's for kids too.

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Everybody's got different appetites,

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different things they want.

46
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And so it's helpful to accommodate and learn

47
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some cooking skills to do it, at least in my case.

48
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All right, so what three resources

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do you recommend for other visionaries out there?

50
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So I am a lifelong learner.

51
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I am a total book nerd.

52
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And so I think I read about two to three books a week.

53
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And I've done that for decades now.

54
00:02:01,040 --> 00:02:02,440
So you asking me for a week.

55
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Three to four books a week?

56
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Yeah.

57
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I'm like that much of a nerd.

58
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I'm a lifelong learner, but I learn slow.

59
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Yeah, my brain goes really fast.

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And so the books, they almost slow me down a little,

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if that makes sense.

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I've just got one path versus everything happening at once.

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So you asking me three favorite resources is hard.

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Oh, it's huge.

65
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It's hard.

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It took a minute for me to figure it out.

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Over time, I think that a couple of books

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that have made a massive difference for me

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is Number One Goals by Brian Tracy.

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It's all about with him.

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It's really about clarity and about simple action

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to move forward with what you want.

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And in all honesty, if you have clarity and baby steps,

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you literally have 100% success rate.

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Like a crane.

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Yes.

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You know, the strength and those power steps.

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It's constant forward motion.

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And if you have clarity to where you're going,

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I think a lot of times we're so busy and we're moving

81
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and we're doing stuff, but we're not doing the right stuff

82
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or we don't have the clarity of what our destination is.

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I stopped saying I am busy.

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When I heard the quote, this is, I was 22, I think, at the time.

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Busy is broke.

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And I looked out and I saw it in every capacity, every way

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it could be.

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I was like, whoa.

89
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That just leaves you so broken.

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That'd be one who just feels like you're busy and like,

91
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why?

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OK, go ahead.

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00:03:44,640 --> 00:03:45,640
Yeah.

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So that's one.

95
00:03:47,320 --> 00:03:50,840
So I've read that multiple times over the years

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just because the lessons.

97
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Because you can read books like that.

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00:03:53,680 --> 00:03:55,320
Got it.

99
00:03:55,320 --> 00:03:56,120
Right.

100
00:03:56,120 --> 00:03:59,080
I go through them pretty quickly.

101
00:03:59,080 --> 00:04:03,840
And then another one that was kind of life-changing for me

102
00:04:03,840 --> 00:04:07,440
as well that I've read probably even more so

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is The Power of Your Subconscious Mind

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by Dr. Joseph Murphy.

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And I kind of think, so I'm an operations nerd.

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Like, I love the back end of the business.

107
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And I almost feel like that is kind of like your subconscious

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brain, right?

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The operations, the systems, the team delegation,

110
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the things that you put and the things

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that happen in the background that just,

112
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using your subconscious mind is I bet you this morning

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when you got dressed this morning,

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you go through the same routine every morning.

115
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Right?

116
00:04:44,200 --> 00:04:45,720
You brush your teeth and then you get in the shower.

117
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Oh, it's good.

118
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You get out of the shower.

119
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Right?

120
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I'm the weird exception.

121
00:04:49,120 --> 00:04:51,480
But yes, that is the most important thing.

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For the most part.

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Or if you're driving somewhere, right?

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You're driving the kids to school

125
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and you don't even remember how you got there.

126
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But you made it safely.

127
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Everybody's good.

128
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But you were thinking about other things

129
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while you were doing those.

130
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Right?

131
00:05:05,600 --> 00:05:08,400
So that's your subconscious mind that you have programmed

132
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that path to school or that morning routine

133
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into your subconscious mind.

134
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So you can do it on autopilot.

135
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And then you can be thinking about other stuff.

136
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I can listen to my books.

137
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I can do other things while I'm doing that.

138
00:05:23,440 --> 00:05:26,360
And so that's what I, with business,

139
00:05:26,360 --> 00:05:28,600
that's what I'm wanting to do with operations.

140
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Right?

141
00:05:29,120 --> 00:05:33,840
And so that to me is so powerful in that the systems

142
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in the background, that's where the freedom comes in

143
00:05:36,960 --> 00:05:40,080
to go do other things because everything is happening

144
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as it should, when it should.

145
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And it's all working for you in the background.

146
00:05:46,040 --> 00:05:49,200
So that's something that I've just,

147
00:05:49,200 --> 00:05:51,680
I read that book years and years ago.

148
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And I think I've incorporated that into my everyday life.

149
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So well.

150
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It's so easy to see.

151
00:05:58,120 --> 00:06:00,240
I mean, I just remember reading that many books, too.

152
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You combine that with the power of atomic habits.

153
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Right?

154
00:06:03,120 --> 00:06:05,760
Those two books and concepts, like, whoa.

155
00:06:05,760 --> 00:06:08,120
And we all prioritize different subconscious things.

156
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Yesterday, I announced on the podcast,

157
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and I said, welcome to the No Pants podcast.

158
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We'll leave that where it's at.

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So you once again, you highlighted the reality.

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We're all different.

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What we subconsciously need to be ready for, for our day,

162
00:06:20,640 --> 00:06:22,720
or need to have in place in order

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to feel an essence of peace, and also

164
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in order to progress that clarity that Brian and Tracy

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talks about.

166
00:06:29,400 --> 00:06:32,000
So what's the next one?

167
00:06:32,000 --> 00:06:40,640
The next one, the next book for me is more recent.

168
00:06:40,640 --> 00:06:44,160
It's Buy Back Your Time by Dan Martell.

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So.

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I like Dan.

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Yeah.

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And Buy Back Your Time, it's just, you know,

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operations is not a fun topic.

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Do you know Dan?

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I don't.

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00:06:56,880 --> 00:06:58,320
You know Dan?

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00:06:58,320 --> 00:07:00,320
I do.

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00:07:00,320 --> 00:07:03,920
Dan was a client of Video Power Marketing.

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And I came in to do for Video Power what Dan does,

180
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without knowing that, right?

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Without knowing him.

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I mean, I didn't know too well what I was doing.

183
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And I told Jake that.

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But we were the video ad experts of the world.

185
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You know, that's what we were titled by Ryan Dice,

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a digital marketer.

187
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So Video Power Marketing is amazing.

188
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And Jake's like, I got this client

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named Dan Martell of SAS Academy.

190
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And he's an incredible coach.

191
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And he gave us his $2,000 operations playbook.

192
00:07:31,360 --> 00:07:33,560
Jackson, why don't you use that to help us

193
00:07:33,560 --> 00:07:34,960
build our infrastructure?

194
00:07:34,960 --> 00:07:37,520
So I went into his infrastructure program.

195
00:07:37,520 --> 00:07:40,000
So I was like, wow, this is really helpful.

196
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And I started to build on it and then optimize it from there

197
00:07:42,600 --> 00:07:43,360
and move beyond.

198
00:07:43,360 --> 00:07:47,440
But I'm watching a video of Dan Martell one day on YouTube,

199
00:07:47,440 --> 00:07:49,720
because I got super addicted to his stuff.

200
00:07:49,720 --> 00:07:53,040
And my wife is watching me watch this in the kitchen.

201
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She goes, is that you?

202
00:07:57,200 --> 00:07:58,240
She's like, no, look.

203
00:07:58,240 --> 00:08:02,240
Well, she's like, he talks exactly like you.

204
00:08:02,240 --> 00:08:07,520
And we were eerily similar vibes back then.

205
00:08:07,520 --> 00:08:10,520
But yes, he's a huge, huge influencer.

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And I got to meet him in a Mastermind session

207
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a year and a half ago.

208
00:08:13,680 --> 00:08:15,080
I asked him a question about scale.

209
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And it was really neat to get to catch up with him

210
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since I've shadowed him from a very close distance

211
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for a very long time.

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00:08:24,120 --> 00:08:28,040
So yeah, that is a great book.

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00:08:28,040 --> 00:08:32,080
So I've met a few authors over the years.

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00:08:32,080 --> 00:08:34,720
Like books are just my thing.

215
00:08:34,720 --> 00:08:40,360
And authors to me are like the rock stars of my group world.

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00:08:40,360 --> 00:08:42,600
And so I'm fangirling.

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00:08:42,600 --> 00:08:44,040
I think that that's just cool.

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00:08:44,040 --> 00:08:46,120
I'll get you one more then.

219
00:08:46,120 --> 00:08:49,480
Another friend of mine is Michael Tracy.

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That's Brian's son.

221
00:08:51,200 --> 00:08:51,960
Do you know him?

222
00:08:51,960 --> 00:08:52,920
Yeah.

223
00:08:52,920 --> 00:08:53,960
You do know him?

224
00:08:53,960 --> 00:08:56,840
Oh, I was going to introduce you, but you already got that.

225
00:08:56,840 --> 00:08:58,240
I do not know him.

226
00:08:58,240 --> 00:09:01,000
Oh, I'd be happy to introduce you.

227
00:09:01,000 --> 00:09:03,280
Michael is an amazing sales trainer as well.

228
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Totally different.

229
00:09:04,560 --> 00:09:06,800
Than his father and how he does things.

230
00:09:06,800 --> 00:09:11,280
But his stage performance and teaching people about sales,

231
00:09:11,280 --> 00:09:12,400
man, it is so good.

232
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And he's a nurturer.

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He's a great guy.

234
00:09:15,480 --> 00:09:17,120
So yeah.

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Very cool.

236
00:09:17,680 --> 00:09:19,520
And everybody who's listening, Vision Pros,

237
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if you want to be introduced to one of these people,

238
00:09:21,360 --> 00:09:23,360
one of the people who've been on our show as well,

239
00:09:23,360 --> 00:09:25,400
don't hesitate to ask.

240
00:09:25,400 --> 00:09:27,000
These people are mentors.

241
00:09:27,000 --> 00:09:29,480
Mentors love to mentor.

242
00:09:29,480 --> 00:09:30,600
They love to teach.

243
00:09:30,600 --> 00:09:31,600
They like to meet people.

244
00:09:31,600 --> 00:09:34,800
They like to help people establish bigger legacies

245
00:09:34,800 --> 00:09:35,520
and beyond.

246
00:09:35,520 --> 00:09:39,040
So that's fun that you mentioned both of those people.

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00:09:39,040 --> 00:09:39,560
Yeah.

248
00:09:39,560 --> 00:09:40,640
So cool.

249
00:09:40,640 --> 00:09:41,960
Yes.

250
00:09:41,960 --> 00:09:50,280
And Dan, his book is just so timely and just the practical.

251
00:09:50,280 --> 00:09:51,880
I think there's so much theory.

252
00:09:51,880 --> 00:09:53,320
People don't love operations.

253
00:09:53,320 --> 00:09:54,800
They don't love systems.

254
00:09:54,800 --> 00:09:56,800
They usually find better things to do

255
00:09:56,800 --> 00:10:01,280
because there's big, flashy, sexy, doublier sales

256
00:10:01,280 --> 00:10:04,840
in the next two days type.

257
00:10:04,840 --> 00:10:06,040
Flies?

258
00:10:06,040 --> 00:10:06,560
Oh, sorry.

259
00:10:06,560 --> 00:10:08,240
Yeah, flash nights happening.

260
00:10:08,240 --> 00:10:09,640
And so we've done a lot of that.

261
00:10:09,640 --> 00:10:10,280
Cocaine addicts.

262
00:10:10,280 --> 00:10:11,640
I mean, conversion addicts.

263
00:10:11,640 --> 00:10:14,000
Conversion addicts.

264
00:10:14,000 --> 00:10:14,520
Right?

265
00:10:14,520 --> 00:10:16,440
And so I call it bro marketing.

266
00:10:16,440 --> 00:10:17,600
It's that interface.

267
00:10:17,600 --> 00:10:18,520
You've got this.

268
00:10:18,520 --> 00:10:19,520
Go for it.

269
00:10:19,520 --> 00:10:21,720
And it's that.

270
00:10:21,720 --> 00:10:24,320
That, right?

271
00:10:24,320 --> 00:10:26,200
But operations is not.

272
00:10:26,200 --> 00:10:28,880
It's the unfund stuff.

273
00:10:28,880 --> 00:10:30,720
It's the stuff that people find.

274
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And I think for me, I love it.

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And I think it probably has the potential

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to have one of the biggest impacts on your business

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and your life and your sanity and your stress levels

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and your profits and your client satisfaction.

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All of those things are all tied in there.

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And so I think Dan, in this book,

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just does a really, really good job of giving you

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practical guidance on literally how can you

283
00:11:01,640 --> 00:11:05,160
implement these processes and how can you

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put these systems into place.

285
00:11:06,480 --> 00:11:07,480
And what do you do first?

286
00:11:07,480 --> 00:11:08,480
And what do you do second?

287
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And all of that.

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And so that, to me, I loved it.

289
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Keep going.

290
00:11:13,960 --> 00:11:18,800
Because this is Dan's greatest recommendation to me.

291
00:11:18,800 --> 00:11:19,840
He referred a book to me.

292
00:11:19,840 --> 00:11:22,840
He said, this is my Bible of business.

293
00:11:22,840 --> 00:11:23,440
Right?

294
00:11:23,440 --> 00:11:24,440
What is it?

295
00:11:24,440 --> 00:11:26,640
It's hiring on purpose.

296
00:11:26,640 --> 00:11:29,720
So from Dan to you.

297
00:11:29,720 --> 00:11:31,000
From Dan to you.

298
00:11:31,000 --> 00:11:33,160
There you go.

299
00:11:33,160 --> 00:11:34,880
That is one of his favorite books.

300
00:11:34,880 --> 00:11:35,400
All right.

301
00:11:35,400 --> 00:11:36,400
I'm writing it down.

302
00:11:36,400 --> 00:11:39,240
And you said, think.

303
00:11:39,240 --> 00:11:40,400
You were being very humble.

304
00:11:40,400 --> 00:11:42,120
I'm going to take that to the next level

305
00:11:42,120 --> 00:11:45,040
and say the processes are the key.

306
00:11:45,040 --> 00:11:48,520
Like these boring things, so to speak, the fundamentals.

307
00:11:48,520 --> 00:11:49,880
I mean, I grew up in San Antonio.

308
00:11:49,880 --> 00:11:51,920
I watched Tim Duncan and the Spurs create a dynasty

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00:11:51,920 --> 00:11:53,200
with a small budget.

310
00:11:53,200 --> 00:11:54,560
And it was the operations.

311
00:11:54,560 --> 00:11:55,480
It's the fundamentals.

312
00:11:55,480 --> 00:11:59,360
It's sticking to the basics and mastering those.

313
00:11:59,360 --> 00:12:00,920
It leads me to a question, though,

314
00:12:00,920 --> 00:12:03,600
and it's a pointed question, leading question.

315
00:12:03,600 --> 00:12:08,320
Why are women better integrators, Tracy?

316
00:12:08,320 --> 00:12:09,400
What is it about?

317
00:12:09,400 --> 00:12:11,200
Because I see this a lot.

318
00:12:11,200 --> 00:12:12,840
Not only am I saying all women are,

319
00:12:12,840 --> 00:12:17,480
but I have met so many women who prioritize systems

320
00:12:17,480 --> 00:12:20,600
and who appreciate order and balance more

321
00:12:20,600 --> 00:12:23,240
than the sloppy man cave.

322
00:12:23,240 --> 00:12:30,360
What is it that makes you so amazing at operations?

323
00:12:30,360 --> 00:12:31,040
Good question.

324
00:12:31,040 --> 00:12:33,280
It's probably twofold.

325
00:12:33,280 --> 00:12:36,840
Number one, I think that women are just

326
00:12:36,840 --> 00:12:39,880
community-oriented in general.

327
00:12:39,880 --> 00:12:42,000
And so we're excellent connectors,

328
00:12:42,000 --> 00:12:43,960
excellent communicators.

329
00:12:43,960 --> 00:12:48,400
And so with integrators, it's bringing the team

330
00:12:48,400 --> 00:12:51,840
together to get things done.

331
00:12:51,840 --> 00:12:54,800
And so it's really working with people

332
00:12:54,800 --> 00:12:59,360
to make that happen versus solo doing it alone, which I think

333
00:12:59,360 --> 00:13:03,280
is more male.

334
00:13:03,280 --> 00:13:06,560
And in all honesty, I think for women,

335
00:13:06,560 --> 00:13:11,400
because we have so much on our plates, it's a necessity.

336
00:13:11,400 --> 00:13:16,480
We have to be good at it because we don't say no.

337
00:13:16,480 --> 00:13:21,640
We have to take care of everyone else.

338
00:13:21,640 --> 00:13:24,000
And we have to figure out a way to do it all.

339
00:13:24,000 --> 00:13:25,920
So by putting systems, by putting structures,

340
00:13:25,920 --> 00:13:29,560
by getting team involved, by coordinating everybody else,

341
00:13:29,560 --> 00:13:32,600
we're actually able to do a heck of a lot more

342
00:13:32,600 --> 00:13:34,280
than we would on our own.

343
00:13:34,280 --> 00:13:34,760
Yep.

344
00:13:34,760 --> 00:13:37,680
And I don't mean to put you on the spot of being

345
00:13:37,680 --> 00:13:41,160
the feminist who runs with this.

346
00:13:41,160 --> 00:13:42,840
I totally teed it up, and I get that.

347
00:13:42,840 --> 00:13:44,560
And I do because I appreciate how

348
00:13:44,560 --> 00:13:46,560
good women are at integrating.

349
00:13:46,560 --> 00:13:47,640
And they make great.

350
00:13:47,640 --> 00:13:50,120
For me, it's to, especially the moms,

351
00:13:50,120 --> 00:13:52,480
they are great managers.

352
00:13:52,480 --> 00:13:55,760
It's so sad to me how many moms out there, when they want

353
00:13:55,760 --> 00:13:57,840
to get back in the workforce, feel like they're not

354
00:13:57,840 --> 00:14:00,600
qualified, that they don't have the experience,

355
00:14:00,600 --> 00:14:03,120
and they lack the confidence in that case.

356
00:14:03,120 --> 00:14:05,000
That's the only little thing that's

357
00:14:05,000 --> 00:14:09,200
missing because they just spent 20 years dealing

358
00:14:09,200 --> 00:14:12,360
with insubordinate team members.

359
00:14:12,360 --> 00:14:15,000
Members who will tell you, I hate you, mom.

360
00:14:15,000 --> 00:14:17,200
I remember those days.

361
00:14:17,200 --> 00:14:18,760
You can't fire that child.

362
00:14:18,760 --> 00:14:20,280
You don't have any desire to either.

363
00:14:20,280 --> 00:14:23,440
You learn to overcome those realities.

364
00:14:23,440 --> 00:14:27,000
And that is management at the absolute highest levels.

365
00:14:27,000 --> 00:14:33,840
So I'm a big fan of, just put a man and a woman working

366
00:14:33,840 --> 00:14:35,240
in a business next to each other,

367
00:14:35,240 --> 00:14:38,280
and just watch what unfolds for their two-day work.

368
00:14:38,280 --> 00:14:43,200
And it's like, oh my gosh, she got a month's worth done

369
00:14:43,200 --> 00:14:46,320
while he stubbornly did whatever he did with his stuff.

370
00:14:46,320 --> 00:14:50,680
So different skill sets, different priorities

371
00:14:50,680 --> 00:14:51,440
exist there.

372
00:14:51,440 --> 00:14:54,280
But you are that coveted integrator

373
00:14:54,280 --> 00:14:58,080
that so many business owners don't even know they need,

374
00:14:58,080 --> 00:14:59,440
and don't even know they're looking for.

375
00:14:59,440 --> 00:15:02,840
And it's an opportunity for us to open our eyes.

376
00:15:02,840 --> 00:15:07,200
Yeah, integrator is the term that I use now.

377
00:15:07,200 --> 00:15:10,960
I've been a project manager for 25-plus years.

378
00:15:10,960 --> 00:15:15,480
And I have found a lot of business owners, especially

379
00:15:15,480 --> 00:15:18,080
virtual, who I say I'm a project manager,

380
00:15:18,080 --> 00:15:20,320
and they don't know what that means.

381
00:15:20,320 --> 00:15:20,800
They should.

382
00:15:20,800 --> 00:15:21,440
They need to.

383
00:15:21,440 --> 00:15:22,160
They should.

384
00:15:22,160 --> 00:15:27,120
And I love that the integrator term has become

385
00:15:27,120 --> 00:15:32,000
so available and visible now.

386
00:15:32,000 --> 00:15:34,120
Because, yes, EOS.

387
00:15:34,120 --> 00:15:40,920
And so I think that it is becoming a thing.

388
00:15:40,920 --> 00:15:42,720
Yeah, oh yeah.

389
00:15:42,720 --> 00:15:44,720
I would agree with that.

390
00:15:44,720 --> 00:15:47,120
I've heard the term EOS, EOS, EOS from so many people

391
00:15:47,120 --> 00:15:49,040
over the last year and a half.

392
00:15:49,040 --> 00:15:51,440
Never heard it once before that.

393
00:15:51,440 --> 00:15:53,400
Didn't hear a lot of people talking about it.

394
00:15:53,400 --> 00:15:58,480
And yeah, it's going to be so helpful for brands

395
00:15:58,480 --> 00:16:00,200
to create that stability.

396
00:16:00,200 --> 00:16:01,880
If they really dive into it, it's

397
00:16:01,880 --> 00:16:03,540
one of the greatest things that's missing.

398
00:16:03,540 --> 00:16:06,440
So project manager, ass kicker.

399
00:16:06,440 --> 00:16:10,880
I understand why integrator made it over the one I mentioned.

400
00:16:10,880 --> 00:16:15,200
But that is so vital to a company's success,

401
00:16:15,200 --> 00:16:17,720
having somebody who can drive the ship forward that's

402
00:16:17,720 --> 00:16:22,480
not just you and be that second witness and create that triad.

403
00:16:22,480 --> 00:16:24,920
The better book, in my opinion, on that is actually

404
00:16:24,920 --> 00:16:27,640
Tribal Leadership and, of course,

405
00:16:27,640 --> 00:16:30,840
the E-Myth, the foundation of the Rocket Fuel book.

406
00:16:30,840 --> 00:16:33,680
But those are all really helpful resources.

407
00:16:33,680 --> 00:16:36,440
And those of you listening in, whether you're not like,

408
00:16:36,440 --> 00:16:38,360
I don't want to go read those books,

409
00:16:38,360 --> 00:16:41,680
that's why you want to go talk to Tracy.

410
00:16:41,680 --> 00:16:43,920
Just saying, that's why you want to meet

411
00:16:43,920 --> 00:16:46,680
with the people who can do that stuff for you.

412
00:16:46,680 --> 00:16:50,040
We live in a world where you can add more to your life

413
00:16:50,040 --> 00:16:52,920
in a good way, like good aspects that can actually

414
00:16:52,920 --> 00:16:55,480
help take away some of the stress and some of the anxiety.

415
00:16:55,480 --> 00:16:57,220
So you're adding the right things

416
00:16:57,220 --> 00:16:59,240
and subtracting the wrong things.

417
00:16:59,240 --> 00:17:01,800
And it helps balance your life and ensure

418
00:17:01,800 --> 00:17:03,960
that you can pull your vision off and make it happen.

419
00:17:03,960 --> 00:17:05,840
So we're going to cut to a little break.

420
00:17:05,840 --> 00:17:06,680
We'll come right back.

421
00:17:06,680 --> 00:17:08,340
We'll be talking about Tracy's vision

422
00:17:08,340 --> 00:17:09,680
as soon as we come back.

423
00:17:09,680 --> 00:17:12,040
And everybody be excited and tell your friends.

424
00:17:12,040 --> 00:17:13,280
Tell your friends to come join us.

425
00:17:13,280 --> 00:17:16,480
All right, welcome in to Vision Pros Live.

426
00:17:16,480 --> 00:17:18,560
With Jackson Calame, I'm your show host.

427
00:17:18,560 --> 00:17:21,240
We'll be doing interviews for visionary entrepreneurs

428
00:17:21,240 --> 00:17:23,200
and guest leaders who are building

429
00:17:23,200 --> 00:17:24,720
fantastic visions out there.

430
00:17:24,720 --> 00:17:27,720
Hey, what's up, everybody?

431
00:17:34,440 --> 00:17:36,840
Welcome in to another episode of Vision Pros Live.

432
00:17:36,840 --> 00:17:39,320
I'm your show host, Jackson Calame, founder and CEO

433
00:17:39,320 --> 00:17:40,800
of First Class Business.

434
00:17:40,800 --> 00:17:43,680
I'm really excited to have Tracy Birmingham on the show.

435
00:17:43,680 --> 00:17:46,520
We already nerded out so much to start the show off

436
00:17:46,520 --> 00:17:50,320
because we both understand the value of what she does

437
00:17:50,320 --> 00:17:53,480
as an integrator, as somebody who builds alignment

438
00:17:53,480 --> 00:17:55,040
for companies to be able to succeed.

439
00:17:55,040 --> 00:17:57,080
And we're going to be talking about taking our brands

440
00:17:57,080 --> 00:17:58,840
from a hot mess to a hell yes.

441
00:17:58,840 --> 00:18:02,600
And the books that we recommended and talked about,

442
00:18:02,600 --> 00:18:03,680
I'm an audible guy.

443
00:18:03,680 --> 00:18:06,040
I like to listen to things and go on walks

444
00:18:06,040 --> 00:18:09,120
at the same time and pause and reflect on things.

445
00:18:09,120 --> 00:18:11,160
She reads like lightning.

446
00:18:11,160 --> 00:18:12,240
She's just amazing how fast.

447
00:18:12,240 --> 00:18:14,360
She's just three to four books a week.

448
00:18:14,360 --> 00:18:16,760
So if you're in that boat and can do that,

449
00:18:16,760 --> 00:18:18,320
I know you're probably going to be besties.

450
00:18:18,320 --> 00:18:21,160
If you're not, then that's the type of person, again,

451
00:18:21,160 --> 00:18:23,480
you want to be working with because they're going to conquer

452
00:18:23,480 --> 00:18:27,520
the world with goodness in this case in so many great ways.

453
00:18:27,520 --> 00:18:29,160
So I'll bring you on stage in just a minute.

454
00:18:29,160 --> 00:18:31,040
We're going to talk about some other resources for you

455
00:18:31,040 --> 00:18:31,880
while you're here.

456
00:18:31,880 --> 00:18:34,480
One is the Lost Spot with Melissa Gray.

457
00:18:34,480 --> 00:18:37,560
When I saw that I had a lawyer coming onto my show,

458
00:18:37,560 --> 00:18:39,200
she'd done a pre-show with somebody else.

459
00:18:39,200 --> 00:18:42,120
I was like, oh, no, I don't want to talk to a lawyer.

460
00:18:42,120 --> 00:18:43,320
Lawyers are pretentious.

461
00:18:43,320 --> 00:18:44,280
They kind of send it you.

462
00:18:44,280 --> 00:18:45,920
They make you feel stupid.

463
00:18:45,920 --> 00:18:48,720
I could not have been farther from the truth with Melissa.

464
00:18:48,720 --> 00:18:51,080
She understands the law doesn't have to be complicated.

465
00:18:51,080 --> 00:18:53,320
And she came on with this nurturing mindset.

466
00:18:53,320 --> 00:18:56,960
She's also got the ability to just do all the great things

467
00:18:56,960 --> 00:19:00,040
to represent you as a brand and have the hard conversations.

468
00:19:00,040 --> 00:19:01,760
Great listener.

469
00:19:01,760 --> 00:19:03,520
Didn't showboat.

470
00:19:03,520 --> 00:19:04,520
She rose the boat.

471
00:19:04,520 --> 00:19:06,120
She makes sure that things move forward.

472
00:19:06,120 --> 00:19:09,560
And I'm talking from an experience of running a startup

473
00:19:09,560 --> 00:19:10,720
where we lost it to one.

474
00:19:10,720 --> 00:19:11,220
I'm sorry.

475
00:19:11,220 --> 00:19:14,360
We won a $20,000 trademark lawsuit.

476
00:19:14,360 --> 00:19:15,120
But did we?

477
00:19:15,120 --> 00:19:19,000
When we spent $20,000 protecting a brand we already owned,

478
00:19:19,000 --> 00:19:21,480
Apple patented one of my softwares.

479
00:19:21,480 --> 00:19:23,360
Adam built it at Restaurant Connect.

480
00:19:23,360 --> 00:19:26,160
When they patented it, we had a four hour freak out session

481
00:19:26,160 --> 00:19:27,640
of what the heck do we do?

482
00:19:27,640 --> 00:19:29,320
And those types of realities, they

483
00:19:29,320 --> 00:19:31,400
put you in a position where if you don't have supply

484
00:19:31,400 --> 00:19:33,600
and demand in your favor, meaning

485
00:19:33,600 --> 00:19:35,840
if you haven't done your due diligence to find

486
00:19:35,840 --> 00:19:37,440
the right type of attorney to represent you,

487
00:19:37,440 --> 00:19:39,020
somebody you like, somebody's price point

488
00:19:39,020 --> 00:19:41,360
you've rooted and beyond, you end up in a position

489
00:19:41,360 --> 00:19:43,440
where you're not a wise steward and you end up

490
00:19:43,440 --> 00:19:45,360
making not so great decisions.

491
00:19:45,360 --> 00:19:46,900
My hope is that you protect yourself

492
00:19:46,900 --> 00:19:49,040
sooner than I did in entrepreneurship

493
00:19:49,040 --> 00:19:52,200
and consider her in your options of interviewing different law

494
00:19:52,200 --> 00:19:53,200
opportunities out there.

495
00:19:53,200 --> 00:19:55,520
Then there's Andrew Sosin with Recovery Unplugged.

496
00:19:55,520 --> 00:19:56,720
He is not a client of ours.

497
00:19:56,720 --> 00:19:58,680
He is not somebody that works with us.

498
00:19:58,680 --> 00:20:00,800
I was just so impressed with what he's built

499
00:20:00,800 --> 00:20:03,560
and know the value of it, especially

500
00:20:03,560 --> 00:20:05,180
for people who don't want to listen

501
00:20:05,180 --> 00:20:07,000
to this part of the message.

502
00:20:07,000 --> 00:20:08,040
And that is addiction.

503
00:20:08,040 --> 00:20:10,120
Addiction runs rampant in our society.

504
00:20:10,120 --> 00:20:12,440
So many people hide from their best selves, their purpose,

505
00:20:12,440 --> 00:20:13,200
their passion.

506
00:20:13,200 --> 00:20:15,160
They don't realize that they're hiding in apps.

507
00:20:15,160 --> 00:20:17,600
He says drugs and alcohol on the screen, of course,

508
00:20:17,600 --> 00:20:19,000
because that's the biggest concerns that

509
00:20:19,000 --> 00:20:20,000
are probably out there.

510
00:20:20,000 --> 00:20:21,840
But whether it is drugs or alcohol,

511
00:20:21,840 --> 00:20:26,240
whether it's pornography, whether it is cigarettes,

512
00:20:26,240 --> 00:20:30,360
whether it is, again, apps, Netflix, ESPN and sports,

513
00:20:30,360 --> 00:20:32,200
and Netflix, those aren't bad things.

514
00:20:32,200 --> 00:20:35,520
But when we're consuming it to replace our life, so to speak,

515
00:20:35,520 --> 00:20:37,800
it might be time to seek professional help

516
00:20:37,800 --> 00:20:40,680
and go and call somebody and see what can you receive.

517
00:20:40,680 --> 00:20:42,800
They used to be located in several locations

518
00:20:42,800 --> 00:20:44,000
throughout the United States.

519
00:20:44,000 --> 00:20:44,600
They still are.

520
00:20:44,600 --> 00:20:46,080
They have over 400 employees.

521
00:20:46,080 --> 00:20:49,200
But they also have a 24-7 hotline and a virtual program.

522
00:20:49,200 --> 00:20:51,000
Ever since COVID came out, silver lining

523
00:20:51,000 --> 00:20:52,800
is some of these types of companies

524
00:20:52,800 --> 00:20:55,440
that are providing movements that change the world

525
00:20:55,440 --> 00:20:56,800
are now available online.

526
00:20:56,800 --> 00:21:00,480
If this blesses even one person who's listening into this

527
00:21:00,480 --> 00:21:02,720
right now, I am going to be so happy for you.

528
00:21:02,720 --> 00:21:04,920
And I'm grateful that I took the time to talk about him.

529
00:21:04,920 --> 00:21:06,560
Now, if you don't like Tony Robbins,

530
00:21:06,560 --> 00:21:08,320
you won't probably like his program.

531
00:21:08,320 --> 00:21:10,720
I will say that if you do like Tony Robbins,

532
00:21:10,720 --> 00:21:14,680
Andrew has gone 22 years in a row to the Tony Robbins

533
00:21:14,680 --> 00:21:17,440
program and brought over 1,000 people with him to that.

534
00:21:17,440 --> 00:21:21,240
I say that because when we're guilty by association,

535
00:21:21,240 --> 00:21:23,240
we're guilty for good and guilty for bad,

536
00:21:23,240 --> 00:21:25,440
I think it's awesome how much time he's dedicated

537
00:21:25,440 --> 00:21:27,760
to learning under that mentor because I happen

538
00:21:27,760 --> 00:21:30,120
to be a big fan myself.

539
00:21:30,120 --> 00:21:34,600
And moving in one step further to the water project.

540
00:21:34,600 --> 00:21:36,480
I do not have my water bottle on me.

541
00:21:36,480 --> 00:21:38,760
And at the same time, I get to the good fortune

542
00:21:38,760 --> 00:21:41,120
of just walking in my kitchen to get access to water,

543
00:21:41,120 --> 00:21:42,240
as do most of us.

544
00:21:42,240 --> 00:21:43,960
There are millions of people in the world

545
00:21:43,960 --> 00:21:46,280
who do not have access to clean drinking water.

546
00:21:46,280 --> 00:21:47,700
And whether it's their kids having

547
00:21:47,700 --> 00:21:51,400
to leave school to go get water from an unknown source

548
00:21:51,400 --> 00:21:53,240
or the parents or the grandparents

549
00:21:53,240 --> 00:21:55,600
having to leave work, the devastating effects

550
00:21:55,600 --> 00:21:58,160
that would have on an economy, I'm sure at this point

551
00:21:58,160 --> 00:21:59,920
you can start imagining what that

552
00:21:59,920 --> 00:22:01,360
would be like for your lives.

553
00:22:01,360 --> 00:22:03,840
And we have the opportunity to give back

554
00:22:03,840 --> 00:22:05,120
thanks to the water project.

555
00:22:05,120 --> 00:22:07,520
The cool thing about it is it's like a Kickstarter project

556
00:22:07,520 --> 00:22:08,640
or crowdfunding.

557
00:22:08,640 --> 00:22:11,400
If you donate to one of the specific causes,

558
00:22:11,400 --> 00:22:15,280
you get to see the outcome of what it is you help fund,

559
00:22:15,280 --> 00:22:18,240
whether that's a sand dam or a borehole well.

560
00:22:18,240 --> 00:22:19,680
It's really cool to kind of learn

561
00:22:19,680 --> 00:22:22,600
about the process of what they're creating out there.

562
00:22:22,600 --> 00:22:24,680
And maybe the economy has you in a position

563
00:22:24,680 --> 00:22:27,240
to where you just can't donate or give to that,

564
00:22:27,240 --> 00:22:28,360
and that's OK.

565
00:22:28,360 --> 00:22:31,000
My request for you is share this with somebody

566
00:22:31,000 --> 00:22:31,960
who might be able to.

567
00:22:31,960 --> 00:22:34,920
You never know how much they'll be willing to contribute.

568
00:22:34,920 --> 00:22:36,880
In addition to that, if you have a cause that's

569
00:22:36,880 --> 00:22:38,320
greater on your heart, maybe it's

570
00:22:38,320 --> 00:22:40,040
a crowdfunding for a family member,

571
00:22:40,040 --> 00:22:42,640
maybe it's some other big cause that's happening in the world,

572
00:22:42,640 --> 00:22:43,440
then please share it.

573
00:22:43,440 --> 00:22:46,040
Just comment on it for us so we can take a look at that.

574
00:22:46,040 --> 00:22:48,560
We might feature it here on the show as well.

575
00:22:48,560 --> 00:22:50,760
There's 8 billion people in this world to help.

576
00:22:50,760 --> 00:22:54,000
When we come together, we can make a massive impact.

577
00:22:54,000 --> 00:22:57,360
And so I hope that inspires some of you to do the same.

578
00:22:57,360 --> 00:22:59,720
Without further ado, I'm going to bring Tracy back on stage.

579
00:22:59,720 --> 00:23:01,440
We're going to dive right into her vision

580
00:23:01,440 --> 00:23:04,720
and find out more about goldie.com, her website.

581
00:23:04,720 --> 00:23:06,200
You'll see that in the show notes.

582
00:23:06,200 --> 00:23:09,360
And taking businesses to new heights of alignment

583
00:23:09,360 --> 00:23:10,560
so they get out of their hot mess

584
00:23:10,560 --> 00:23:12,320
and right into their hell yes.

585
00:23:12,320 --> 00:23:14,400
Tracy, welcome to Vision Pros Live.

586
00:23:14,400 --> 00:23:16,640
Thank you so much for having me.

587
00:23:16,640 --> 00:23:17,440
Absolutely.

588
00:23:17,440 --> 00:23:22,400
So we got the concept of hot mess to the hell yes.

589
00:23:22,400 --> 00:23:25,880
And in addition to that, what is your vision for those you

590
00:23:25,880 --> 00:23:28,360
serve, what does that look like?

591
00:23:28,360 --> 00:23:31,320
You know, it's kind of interesting.

592
00:23:31,320 --> 00:23:36,120
So my company name is Goldie, G-O-A-L. It's about goals.

593
00:23:36,120 --> 00:23:42,400
And to me, I don't believe that I

594
00:23:42,400 --> 00:23:44,680
can tell you what your goals should be

595
00:23:44,680 --> 00:23:47,120
or what you want to do.

596
00:23:47,120 --> 00:23:49,160
So what a breath of fresh air.

597
00:23:49,160 --> 00:23:50,240
Right.

598
00:23:50,240 --> 00:23:53,200
But that being said, I know how to help you

599
00:23:53,200 --> 00:23:54,920
get wherever you're going.

600
00:23:54,920 --> 00:23:58,600
And so for me, I work with a lot of entrepreneurs

601
00:23:58,600 --> 00:24:00,520
who are stressed out.

602
00:24:00,520 --> 00:24:02,560
They haven't taken a vacation for 10 years

603
00:24:02,560 --> 00:24:06,040
because their business is a hot mess.

604
00:24:06,040 --> 00:24:09,200
And they're missing time with their kids

605
00:24:09,200 --> 00:24:10,200
and with their families.

606
00:24:10,200 --> 00:24:12,400
Or they want to start a family.

607
00:24:12,400 --> 00:24:15,440
Or they want to make a bigger impact on the world.

608
00:24:15,440 --> 00:24:17,680
But they can't because there's not enough hours in the day

609
00:24:17,680 --> 00:24:22,120
because they're so stuck in bottlenecks and dropped balls

610
00:24:22,120 --> 00:24:25,080
and all of the fire drills that are happening

611
00:24:25,080 --> 00:24:28,200
that they can't actually get out there

612
00:24:28,200 --> 00:24:30,760
to do what they were meant to do.

613
00:24:30,760 --> 00:24:35,760
And so for me, it's really helping people.

614
00:24:35,760 --> 00:24:39,640
My vision is what, and I believe it ebbs and flows.

615
00:24:39,640 --> 00:24:42,800
I don't even believe that this is a set point that anybody

616
00:24:42,800 --> 00:24:44,960
has because life changes and we go

617
00:24:44,960 --> 00:24:46,000
through different phases.

618
00:24:46,000 --> 00:24:48,760
And I've got four little boys.

619
00:24:48,760 --> 00:24:52,160
And so when they were babies and toddlers,

620
00:24:52,160 --> 00:24:56,560
it was a completely different phase that now that they're

621
00:24:56,560 --> 00:24:57,960
8 to 13 now.

622
00:24:57,960 --> 00:25:00,200
So it's a completely different phase of my life.

623
00:25:00,200 --> 00:25:02,200
And so I feel like my goals have shifted.

624
00:25:02,200 --> 00:25:06,520
So that's a long-winded way to say,

625
00:25:06,520 --> 00:25:10,800
I want what my clients want out of their lives.

626
00:25:10,800 --> 00:25:14,000
That is my goal is to help them do

627
00:25:14,000 --> 00:25:17,000
what they want when they want with whomever they want

628
00:25:17,000 --> 00:25:21,200
and having the freedom to choose what they want

629
00:25:21,200 --> 00:25:23,440
to do with their lives and then go do that.

630
00:25:23,440 --> 00:25:25,440
And then if and when that changes,

631
00:25:25,440 --> 00:25:27,960
we'll just rearrange things and we'll keep going.

632
00:25:27,960 --> 00:25:31,600
But it's really about, I don't think

633
00:25:31,600 --> 00:25:34,800
that business and quote life should be separate.

634
00:25:34,800 --> 00:25:37,400
I think it's all the same and you should

635
00:25:37,400 --> 00:25:38,840
be happy with all of it.

636
00:25:38,840 --> 00:25:41,000
And so if you're not happy, let's make some changes

637
00:25:41,000 --> 00:25:44,800
and make some shifts in order to help you to do that.

638
00:25:44,800 --> 00:25:45,480
I love that.

639
00:25:45,480 --> 00:25:50,000
It's something that people try so hard to separate.

640
00:25:50,000 --> 00:25:52,760
And usually when there's that much resistance

641
00:25:52,760 --> 00:25:55,480
where it's kind of impossible to do something,

642
00:25:55,480 --> 00:25:58,160
it's usually a healthy boundary telling you,

643
00:25:58,160 --> 00:26:01,280
maybe I'm going about this the wrong way.

644
00:26:01,280 --> 00:26:05,880
If you love what you do as well, then one,

645
00:26:05,880 --> 00:26:08,200
you're not scared of the hard work

646
00:26:08,200 --> 00:26:11,360
because the hard work's enjoyable.

647
00:26:11,360 --> 00:26:13,480
The basketball players love the fourth quarter,

648
00:26:13,480 --> 00:26:14,560
so do football players.

649
00:26:14,560 --> 00:26:16,480
That's what they live for.

650
00:26:16,480 --> 00:26:20,160
And so the hard work's not the challenge.

651
00:26:20,160 --> 00:26:22,280
Appreciating what we do might be or finding something

652
00:26:22,280 --> 00:26:25,200
that we love can be a part of that.

653
00:26:25,200 --> 00:26:29,040
You mentioned some people delaying their family.

654
00:26:29,040 --> 00:26:31,320
And it's pretty easy to start a family.

655
00:26:31,320 --> 00:26:34,360
We're not going to talk about how to do that from a podcast

656
00:26:34,360 --> 00:26:37,880
standpoint, but it's pretty easy to make that happen.

657
00:26:37,880 --> 00:26:40,040
What I hear somebody say when they

658
00:26:40,040 --> 00:26:42,560
say that, looking back in my years of wisdom

659
00:26:42,560 --> 00:26:44,480
through failure in different aspects.

660
00:26:44,480 --> 00:26:48,120
I'm twice divorced, so I've got my fair share of failures.

661
00:26:48,120 --> 00:26:50,880
I've had businesses that have collapsed.

662
00:26:50,880 --> 00:26:55,600
And if I were to look back at my friends like that,

663
00:26:55,600 --> 00:26:57,760
I can't tell them what to do, but I can say,

664
00:26:57,760 --> 00:26:59,920
I have a feeling most of those people

665
00:26:59,920 --> 00:27:05,160
have this inner instinct that's telling them I need processes.

666
00:27:05,160 --> 00:27:08,080
I need more order in my life in order to want

667
00:27:08,080 --> 00:27:09,080
to do this parenting thing.

668
00:27:09,080 --> 00:27:11,600
I need to feel more secure and stable.

669
00:27:11,600 --> 00:27:14,000
And so you're hitting that right on the head.

670
00:27:14,000 --> 00:27:17,240
Those things don't separate.

671
00:27:17,240 --> 00:27:18,240
Not in many cases.

672
00:27:18,240 --> 00:27:18,920
Not in my case.

673
00:27:18,920 --> 00:27:21,000
I'm with you on that, because a lot of people are.

674
00:27:21,000 --> 00:27:22,560
What's your vision for you?

675
00:27:22,560 --> 00:27:24,560
What do you see for yourself on the horizon?

676
00:27:24,560 --> 00:27:26,080
It's the same.

677
00:27:26,080 --> 00:27:27,400
It's the same.

678
00:27:27,400 --> 00:27:29,280
Well, let's dive in a little bit, though.

679
00:27:29,280 --> 00:27:31,780
You're right, because I love that you talked about the shift

680
00:27:31,780 --> 00:27:33,040
of goals 100%.

681
00:27:33,040 --> 00:27:38,880
My three kids were 3'5", and our life was utter chaos.

682
00:27:38,880 --> 00:27:42,520
We were constantly picking up toys, calming noise.

683
00:27:42,520 --> 00:27:46,520
Somebody's always sick or having a challenge with their life.

684
00:27:46,520 --> 00:27:48,760
I didn't have time to be a podcaster.

685
00:27:48,760 --> 00:27:50,640
I didn't have the ability to finish.

686
00:27:50,640 --> 00:27:51,880
I was going through divorce.

687
00:27:51,880 --> 00:27:53,640
It wasn't the time for me to go on stage

688
00:27:53,640 --> 00:27:55,560
and talk about my book and to figure out

689
00:27:55,560 --> 00:27:57,360
how things were going to come out.

690
00:27:57,360 --> 00:27:59,200
There was a different season.

691
00:27:59,200 --> 00:28:02,360
When the kids got older, again, the goals shift.

692
00:28:02,360 --> 00:28:04,760
And the opportunities in life shift,

693
00:28:04,760 --> 00:28:06,400
if you're paying attention to it.

694
00:28:06,400 --> 00:28:08,760
So I'm just kind of curious on your horizon,

695
00:28:08,760 --> 00:28:10,640
what does that same represent for you?

696
00:28:10,640 --> 00:28:11,720
What does that look like?

697
00:28:11,720 --> 00:28:13,480
So for me, it's the same.

698
00:28:13,480 --> 00:28:16,880
I want to do what I want when I want with whomever I want.

699
00:28:16,880 --> 00:28:21,880
And for me right now, what that is is I

700
00:28:21,880 --> 00:28:23,440
would like to write a book.

701
00:28:23,440 --> 00:28:25,360
So I have the outline together.

702
00:28:25,360 --> 00:28:31,220
So within the next month or so, I'll get moving on that.

703
00:28:31,220 --> 00:28:35,480
It's really about I want to do a little bit less one-on-one

704
00:28:35,480 --> 00:28:39,520
client work and move into more.

705
00:28:39,520 --> 00:28:43,920
My business alignment method is actually helping to,

706
00:28:43,920 --> 00:28:45,280
it's a guided implementation.

707
00:28:45,280 --> 00:28:47,600
So by the end of working with us,

708
00:28:47,600 --> 00:28:52,080
you actually have an aligned business on the back end.

709
00:28:52,080 --> 00:28:56,480
And I really want to work with life changing.

710
00:28:56,480 --> 00:28:58,000
That to me is just life changing.

711
00:28:58,000 --> 00:29:00,000
And I think it's so cool.

712
00:29:00,000 --> 00:29:03,600
And as far as my kids and my family go,

713
00:29:03,600 --> 00:29:08,600
it's really just they're getting to be really fun.

714
00:29:08,600 --> 00:29:10,560
When they're 12 years old, they're more fun.

715
00:29:10,560 --> 00:29:12,400
I agree 100%.

716
00:29:12,400 --> 00:29:14,080
How old are your kids right now?

717
00:29:14,080 --> 00:29:18,360
They are 13, 11, 9, and 8.

718
00:29:18,360 --> 00:29:19,160
Yes.

719
00:29:19,160 --> 00:29:20,880
I've got 12, 10, 8, and 3.

720
00:29:20,880 --> 00:29:23,520
So yes, it is a totally different shift.

721
00:29:23,520 --> 00:29:24,040
Yes.

722
00:29:24,040 --> 00:29:25,480
And so they're so fun right now.

723
00:29:25,480 --> 00:29:28,320
So I just want to, yeah.

724
00:29:28,320 --> 00:29:30,280
I laugh with my husband sometimes.

725
00:29:30,280 --> 00:29:34,040
Because my oldest is, we've got four or five years with him

726
00:29:34,040 --> 00:29:36,200
until he's 18 and he's out.

727
00:29:36,200 --> 00:29:36,960
And I have these.

728
00:29:36,960 --> 00:29:39,680
It's not a panic attack, but it's like we've

729
00:29:39,680 --> 00:29:40,560
got to make memories.

730
00:29:40,560 --> 00:29:41,880
OK, what are we going to do?

731
00:29:41,880 --> 00:29:43,880
We've got to fit it all in.

732
00:29:43,880 --> 00:29:45,320
We don't have that much time.

733
00:29:45,320 --> 00:29:48,360
It's already gone by so fast that I want to.

734
00:29:48,360 --> 00:29:49,800
And then they start doing sports.

735
00:29:49,800 --> 00:29:51,240
And they start going to more birthday parties.

736
00:29:51,240 --> 00:29:52,120
And it's just like, whoa.

737
00:29:52,120 --> 00:29:53,580
And now the last years are getting

738
00:29:53,580 --> 00:29:55,320
shredded into bits and pieces.

739
00:29:55,320 --> 00:29:56,760
Yes, exactly.

740
00:29:56,760 --> 00:29:57,400
Exactly.

741
00:29:57,400 --> 00:30:02,480
And so I really want to be present for this time

742
00:30:02,480 --> 00:30:05,160
in our lives, in our family, in everything.

743
00:30:05,160 --> 00:30:07,640
And so I think it's just shifting a little bit

744
00:30:07,640 --> 00:30:15,280
about where my focus has been for the last decade or two.

745
00:30:15,280 --> 00:30:18,920
And shifting it just different priorities or maybe not.

746
00:30:18,920 --> 00:30:29,000
And it's the want versus the need, I think, for me.

747
00:30:29,000 --> 00:30:32,560
I've needed to be right when the boys are little.

748
00:30:32,560 --> 00:30:35,880
You need to feed them.

749
00:30:35,880 --> 00:30:40,040
You have to sit down and feed them in a chair.

750
00:30:40,040 --> 00:30:43,520
You have to give them a bath at night.

751
00:30:43,520 --> 00:30:47,040
You need to do those things.

752
00:30:47,040 --> 00:30:49,760
And same with business.

753
00:30:49,760 --> 00:30:51,440
I feel like I've been in that space.

754
00:30:51,440 --> 00:30:54,640
And now it's moving into the want of I want to write a book.

755
00:30:54,640 --> 00:30:57,920
I want to share with a bigger audience

756
00:30:57,920 --> 00:31:02,640
than my one-to-one connection to the game.

757
00:31:02,640 --> 00:31:04,800
I'm super glad you mentioned that about the needs

758
00:31:04,800 --> 00:31:09,120
and the wants because I've moved towards the Eastern culture

759
00:31:09,120 --> 00:31:13,720
philosophies of never using the word need

760
00:31:13,720 --> 00:31:15,920
and not using the words have to.

761
00:31:15,920 --> 00:31:18,320
But realizing the privilege of get to.

762
00:31:18,320 --> 00:31:20,960
But when you are a parent of young children,

763
00:31:20,960 --> 00:31:27,400
those essential aspects of life, it becomes very

764
00:31:27,400 --> 00:31:29,640
comes part of your process and part of your vocabulary

765
00:31:29,640 --> 00:31:32,360
to say have to, need to, obligation this,

766
00:31:32,360 --> 00:31:33,960
obligation that.

767
00:31:33,960 --> 00:31:37,240
And it can be so overwhelming in multiple kids, too,

768
00:31:37,240 --> 00:31:43,000
that you start to it's not enjoyable in many occasions.

769
00:31:43,000 --> 00:31:46,160
In many occasions, like, you know, bath time's supposed

770
00:31:46,160 --> 00:31:48,600
to be as fun as cocoa melon, but it's just not.

771
00:31:48,600 --> 00:31:49,800
And it's not good.

772
00:31:49,800 --> 00:31:50,120
Yeah.

773
00:31:50,120 --> 00:31:52,360
Anyway, all the non-parents, I've just completely,

774
00:31:52,360 --> 00:31:55,080
they're like, shut up about your parent life and family life.

775
00:31:55,080 --> 00:31:56,640
No, it's part of our life.

776
00:31:56,640 --> 00:31:59,800
So all right, so I will dive into a subject

777
00:31:59,800 --> 00:32:05,280
that I'm really curious about your wisdom on.

778
00:32:05,280 --> 00:32:11,120
Why do leaders hide from funding their vision?

779
00:32:11,120 --> 00:32:13,840
There's so many that don't invest,

780
00:32:13,840 --> 00:32:15,360
that are worried about launching.

781
00:32:15,360 --> 00:32:17,080
Maybe they go 30 years and never end up

782
00:32:17,080 --> 00:32:18,600
launching that company, for instance.

783
00:32:18,600 --> 00:32:21,000
But maybe they have launched their company,

784
00:32:21,000 --> 00:32:25,760
and they are spending $100 here and $100 there,

785
00:32:25,760 --> 00:32:27,960
hoping to move an entire mountain or create

786
00:32:27,960 --> 00:32:30,680
a bridge that's sustainable.

787
00:32:30,680 --> 00:32:33,240
Why do you think some leaders out there

788
00:32:33,240 --> 00:32:35,600
won't fund their vision?

789
00:32:35,600 --> 00:32:37,480
Fear.

790
00:32:37,480 --> 00:32:38,560
Fear of what?

791
00:32:38,560 --> 00:32:42,320
It's that fear of failure, fear of success,

792
00:32:42,320 --> 00:32:47,920
fear of the unknown, fear, can I handle it, can I do it?

793
00:32:47,920 --> 00:32:51,920
I think we talked earlier about women especially.

794
00:32:51,920 --> 00:32:56,280
We undervalue ourselves.

795
00:32:56,280 --> 00:32:58,160
I know I have.

796
00:32:58,160 --> 00:33:02,000
And it's only been since I actually figured out

797
00:33:02,000 --> 00:33:07,120
my worth and my value that isn't it amazing that things just.

798
00:33:07,120 --> 00:33:09,400
I'm happy for you because it is so there.

799
00:33:09,400 --> 00:33:11,080
It is so there Tracy.

800
00:33:11,080 --> 00:33:13,760
I'd like you to just help everybody on Earth feel that.

801
00:33:13,760 --> 00:33:15,520
Figure that out.

802
00:33:15,520 --> 00:33:19,680
Because we need that as a society.

803
00:33:19,680 --> 00:33:20,600
Yeah, you're amazing.

804
00:33:20,600 --> 00:33:22,080
And you are amazing on a new level.

805
00:33:22,080 --> 00:33:23,480
So that's there.

806
00:33:23,480 --> 00:33:24,880
So thank you.

807
00:33:24,880 --> 00:33:27,080
So that part, I'm going to ask the second follow up

808
00:33:27,080 --> 00:33:29,880
question then, because I think you have some answers to this.

809
00:33:29,880 --> 00:33:33,000
And how do leaders learn to lean into funding their vision?

810
00:33:33,000 --> 00:33:34,480
It's a great question.

811
00:33:37,480 --> 00:33:40,080
I think it's twofold again.

812
00:33:40,080 --> 00:33:42,640
I think that it's mindset.

813
00:33:42,640 --> 00:33:44,960
And it's actually addressing.

814
00:33:44,960 --> 00:33:47,800
We talked about subconscious mind earlier.

815
00:33:47,800 --> 00:33:51,680
And if you have faulty wiring, and if you

816
00:33:51,680 --> 00:33:56,680
have beliefs or patterns, I see this a lot.

817
00:33:56,680 --> 00:34:00,720
Business owners are miserable in their business.

818
00:34:00,720 --> 00:34:05,400
And yet they still do the same things over and over and over

819
00:34:05,400 --> 00:34:05,920
again.

820
00:34:05,920 --> 00:34:07,840
And a lot of times it's belief patterns.

821
00:34:07,840 --> 00:34:11,680
A lot of times it's just the habits are because of the beliefs

822
00:34:11,680 --> 00:34:13,160
if you're backtracking.

823
00:34:13,160 --> 00:34:16,840
And so it's really cleaning that up.

824
00:34:16,840 --> 00:34:21,640
And I think that cleaning that up, for me it was.

825
00:34:21,640 --> 00:34:25,640
I always was trying to get to just be enough.

826
00:34:25,640 --> 00:34:26,640
Right.

827
00:34:26,640 --> 00:34:30,920
But all I had to do was just choose to be even more than

828
00:34:30,920 --> 00:34:31,920
enough.

829
00:34:31,920 --> 00:34:32,440
Right.

830
00:34:32,440 --> 00:34:34,440
And you just have to choose.

831
00:34:34,440 --> 00:34:37,560
But it takes a minute to get there.

832
00:34:37,560 --> 00:34:40,480
And then I think it's the mindset.

833
00:34:40,480 --> 00:34:42,880
The second you shift your mindset,

834
00:34:42,880 --> 00:34:44,480
the world looks completely different.

835
00:34:44,480 --> 00:34:48,440
And you're able to move faster than you ever thought possible.

836
00:34:48,440 --> 00:34:50,480
And so I think that that's one piece.

837
00:34:50,480 --> 00:34:56,440
I also think that the mindset is a very important part.

838
00:34:56,440 --> 00:34:59,560
And the second piece of that, what I know,

839
00:34:59,560 --> 00:35:04,400
is that sometimes when you're not ready, you're not ready.

840
00:35:04,400 --> 00:35:05,520
And that's OK.

841
00:35:05,520 --> 00:35:09,000
But that doesn't mean that you have to leap from here

842
00:35:09,000 --> 00:35:11,680
to across the ocean.

843
00:35:11,680 --> 00:35:12,040
Right.

844
00:35:12,040 --> 00:35:14,320
It could be that you just take a baby step

845
00:35:14,320 --> 00:35:16,880
and you just continue to take the baby steps that maybe it's

846
00:35:16,880 --> 00:35:18,920
a little bit uncomfortable.

847
00:35:18,920 --> 00:35:22,440
But all right, I'll go make that cold call.

848
00:35:22,440 --> 00:35:25,480
Or I'll go whatever that thing is

849
00:35:25,480 --> 00:35:26,920
that's scaring you.

850
00:35:26,920 --> 00:35:31,160
I'll start small and move forward.

851
00:35:31,160 --> 00:35:33,160
And I think that that will help you as well

852
00:35:33,160 --> 00:35:37,400
to shift to the mindset also, as well as gain the confidence

853
00:35:37,400 --> 00:35:42,160
that you need to be able to then that big leap across the ocean

854
00:35:42,160 --> 00:35:45,400
doesn't seem so big anymore because you're

855
00:35:45,400 --> 00:35:46,840
closer to where you're going.

856
00:35:46,840 --> 00:35:48,120
Excuse me.

857
00:35:48,120 --> 00:35:49,000
Absolutely.

858
00:35:49,000 --> 00:35:51,120
And I think another aspect on that,

859
00:35:51,120 --> 00:35:54,160
for those of you who don't have that community aspect,

860
00:35:54,160 --> 00:35:57,320
that support, that can be a very, very hard reality too.

861
00:35:57,320 --> 00:35:58,720
Because you make a change.

862
00:35:58,720 --> 00:36:01,640
And if you live in a community that

863
00:36:01,640 --> 00:36:04,400
isn't making positive changes, then that community

864
00:36:04,400 --> 00:36:06,200
will tear you back down oftentimes.

865
00:36:06,200 --> 00:36:07,280
And they'll say, well, why can you do that?

866
00:36:07,280 --> 00:36:08,600
Nobody's ever done that before.

867
00:36:08,600 --> 00:36:10,080
You can't get out of this.

868
00:36:10,080 --> 00:36:12,800
And that comes in many forms, sometimes aggressive,

869
00:36:12,800 --> 00:36:15,160
sometimes passive, and sometimes quiet.

870
00:36:15,160 --> 00:36:18,400
Like, oh, I didn't think you would make it either.

871
00:36:18,400 --> 00:36:20,000
There's little things that can really

872
00:36:20,000 --> 00:36:22,760
destroy our desires to move towards those goals.

873
00:36:22,760 --> 00:36:25,200
So the other opportunity I would say to add to what

874
00:36:25,200 --> 00:36:28,320
we just said is connecting with friends,

875
00:36:28,320 --> 00:36:32,520
finding people who are going to uplift and believe

876
00:36:32,520 --> 00:36:35,600
in your ability to do great things.

877
00:36:35,600 --> 00:36:38,200
And that's not easy to do, but it

878
00:36:38,200 --> 00:36:42,760
is one of those near essential components of success.

879
00:36:42,760 --> 00:36:46,960
I haven't seen anybody get to success

880
00:36:46,960 --> 00:36:48,720
without community support.

881
00:36:48,720 --> 00:36:50,200
There's people who claim it.

882
00:36:50,200 --> 00:36:51,720
I've never seen it before.

883
00:36:51,720 --> 00:36:53,840
There's always people on the path and journey.

884
00:36:53,840 --> 00:36:57,840
So those are great aspects.

885
00:36:57,840 --> 00:37:00,480
And again, a lot of you visionaries listening in

886
00:37:00,480 --> 00:37:02,520
may not even realize you're a visionary.

887
00:37:02,520 --> 00:37:05,120
You may not even have accepted that yet.

888
00:37:05,120 --> 00:37:07,240
And yet you have an amazing vision.

889
00:37:07,240 --> 00:37:09,320
But perhaps it's been shut down by existing

890
00:37:09,320 --> 00:37:10,880
audiences in your life.

891
00:37:10,880 --> 00:37:13,600
And there are people who want to see you succeed that also

892
00:37:13,600 --> 00:37:16,200
don't even need to be paid for it.

893
00:37:16,200 --> 00:37:20,160
Find people who will support you without wanting something

894
00:37:20,160 --> 00:37:21,000
in return for it.

895
00:37:21,000 --> 00:37:23,160
That's also really, really helpful.

896
00:37:23,160 --> 00:37:25,320
So thanks for having me on that, Tracy.

897
00:37:25,320 --> 00:37:27,120
We're going to hit a dark subject.

898
00:37:27,120 --> 00:37:31,640
So on the dark subject, what is the worst leadership

899
00:37:31,640 --> 00:37:34,920
experience you've ever had?

900
00:37:34,920 --> 00:37:39,520
Geez, so I don't think that these are dark.

901
00:37:39,520 --> 00:37:41,080
I don't think this is a dark question.

902
00:37:41,080 --> 00:37:45,680
I think this is probably where I've learned the most.

903
00:37:45,680 --> 00:37:48,160
That's the thing.

904
00:37:48,160 --> 00:37:51,440
So I worked in San Francisco.

905
00:37:51,440 --> 00:37:52,200
I worked corporate.

906
00:37:52,200 --> 00:37:55,040
And I worked with the big companies.

907
00:37:55,040 --> 00:37:55,840
I was a consultant.

908
00:37:55,840 --> 00:37:58,480
So I worked for Visa and Charles Schwab and Del Monte Foods

909
00:37:58,480 --> 00:38:00,520
and Williams Sonoma and helped them

910
00:38:00,520 --> 00:38:06,400
to launch these just massive projects into the world.

911
00:38:06,400 --> 00:38:10,800
And I worked with Del Monte Foods pretty consistently

912
00:38:10,800 --> 00:38:11,600
over the years.

913
00:38:11,600 --> 00:38:15,960
And when I came in, and this was, I don't know,

914
00:38:15,960 --> 00:38:18,120
20 years ago now, 15 years ago.

915
00:38:18,120 --> 00:38:19,880
I'm kind of dating myself.

916
00:38:19,880 --> 00:38:22,960
But it was a while ago.

917
00:38:22,960 --> 00:38:27,440
And when I came into Del Monte, I mean,

918
00:38:27,440 --> 00:38:32,360
Del Monte is fruit cups and fruits and veggies

919
00:38:32,360 --> 00:38:33,760
and everything.

920
00:38:33,760 --> 00:38:38,480
And the process just made sense to me on how I basically

921
00:38:38,480 --> 00:38:42,400
would take an idea that they had and I would lead the team

922
00:38:42,400 --> 00:38:43,520
to make it a reality.

923
00:38:43,520 --> 00:38:46,480
And literally, some of the products is pretty cool.

924
00:38:46,480 --> 00:38:48,160
They're still on the shelves today

925
00:38:48,160 --> 00:38:50,040
that I created years ago.

926
00:38:50,040 --> 00:38:50,840
Awesome.

927
00:38:50,840 --> 00:38:56,800
And so I was a consultant for them.

928
00:38:56,800 --> 00:38:59,920
I had some team members that were working

929
00:38:59,920 --> 00:39:03,080
within my business for them.

930
00:39:03,080 --> 00:39:09,520
And I brought in someone to, I thought, be another me.

931
00:39:09,520 --> 00:39:13,200
And I just assumed that he would come in

932
00:39:13,200 --> 00:39:16,200
and he would get it just like I got it.

933
00:39:16,200 --> 00:39:20,480
And that he would be able to just take it and go.

934
00:39:20,480 --> 00:39:25,280
Like this is, and it was a colossal disaster.

935
00:39:25,280 --> 00:39:28,840
Like it wasn't what I thought was common sense,

936
00:39:28,840 --> 00:39:31,480
was not indeed common sense.

937
00:39:31,480 --> 00:39:33,640
And it just, the project ended up.

938
00:39:33,640 --> 00:39:37,080
I had to let him go and completely take over

939
00:39:37,080 --> 00:39:39,520
and catch up because we were now a couple of months

940
00:39:39,520 --> 00:39:43,040
behind by the time we got it sorted.

941
00:39:43,040 --> 00:39:45,480
But it was one of those things where

942
00:39:45,480 --> 00:39:50,320
my learning experience or my failure in that aspect

943
00:39:50,320 --> 00:39:52,400
was that I wasn't a leader for him.

944
00:39:52,400 --> 00:39:55,520
I didn't train him like I should have trained him.

945
00:39:55,520 --> 00:39:56,840
I didn't guide him.

946
00:39:56,840 --> 00:39:59,600
I was so busy on my side, that's why I brought him in,

947
00:39:59,600 --> 00:40:01,560
thinking he's just like me.

948
00:40:01,560 --> 00:40:03,640
He gets it.

949
00:40:03,640 --> 00:40:04,160
Yeah.

950
00:40:04,160 --> 00:40:07,760
He'll just be able to take over and be a clone of me.

951
00:40:07,760 --> 00:40:12,480
And that's still to this date I have not found my clone.

952
00:40:12,480 --> 00:40:16,720
And I think that was such a learning experience for me

953
00:40:16,720 --> 00:40:20,520
in being a leader, being a delegator,

954
00:40:20,520 --> 00:40:25,320
and actually giving my team what they need to succeed.

955
00:40:25,320 --> 00:40:28,680
And I didn't do that at that point in time.

956
00:40:28,680 --> 00:40:32,120
So I think that for me was one of my biggest.

957
00:40:32,120 --> 00:40:34,800
It was a big ouch, and it was a big,

958
00:40:34,800 --> 00:40:37,560
I had to go clean up a really big mess.

959
00:40:37,560 --> 00:40:41,000
It reminds me a lot of the book, The E-Myth, which

960
00:40:41,000 --> 00:40:43,640
is what teaches about all entrepreneurs going

961
00:40:43,640 --> 00:40:45,160
through that same experience.

962
00:40:45,160 --> 00:40:47,840
And our visionaries who, hopefully, the next generation,

963
00:40:47,840 --> 00:40:50,120
those listening, they're getting started, we'll hear that.

964
00:40:50,120 --> 00:40:50,920
Go read it.

965
00:40:50,920 --> 00:40:53,520
Look for this experience and see what they

966
00:40:53,520 --> 00:40:58,720
can do to avoid hiring a unicorn or a supposed unicorn

967
00:40:58,720 --> 00:41:01,600
and realizing, whoa, these people don't just

968
00:41:01,600 --> 00:41:04,560
magically understand exactly how we do things or what we do.

969
00:41:04,560 --> 00:41:06,920
I've been there many times myself.

970
00:41:06,920 --> 00:41:09,560
And we're a work in progress on it.

971
00:41:09,560 --> 00:41:13,280
But I love that you said it's not a dark aspect.

972
00:41:13,280 --> 00:41:16,000
There are learning opportunities.

973
00:41:16,000 --> 00:41:18,440
New light switches turn on because of it.

974
00:41:18,440 --> 00:41:22,920
So what is your best leadership experience ever?

975
00:41:22,920 --> 00:41:25,880
So this one, I was thinking about it.

976
00:41:25,880 --> 00:41:30,720
And it's not really business related, actually.

977
00:41:30,720 --> 00:41:31,920
Even better.

978
00:41:31,920 --> 00:41:35,040
Yeah, so when I was in high school,

979
00:41:35,040 --> 00:41:39,440
I used to work with the special ed kids.

980
00:41:39,440 --> 00:41:40,800
And work in that area.

981
00:41:40,800 --> 00:41:47,400
And at lunchtime one day, one of the special needs children

982
00:41:47,400 --> 00:41:53,160
was having, there was a circle of kids around him laughing.

983
00:41:53,160 --> 00:41:57,480
And they were laughing at him, not with him.

984
00:41:57,480 --> 00:42:01,840
And he was performing, for lack of a better word.

985
00:42:01,840 --> 00:42:04,880
And they were laughing at him.

986
00:42:04,880 --> 00:42:07,920
And I just kind of walked up in the middle of the circle,

987
00:42:07,920 --> 00:42:10,080
just walked up and said, hey, come on, come sit.

988
00:42:10,080 --> 00:42:11,920
Let's go have some lunch.

989
00:42:11,920 --> 00:42:14,360
Just got him out of the situation and moved him.

990
00:42:14,360 --> 00:42:16,200
I didn't think anything of it.

991
00:42:16,200 --> 00:42:17,880
And then the next day, I was part

992
00:42:17,880 --> 00:42:20,600
of a speech class in school.

993
00:42:20,600 --> 00:42:23,280
And the next day, one of the kids in the speech class

994
00:42:23,280 --> 00:42:27,000
got up and gave a speech about how that moved him

995
00:42:27,000 --> 00:42:28,800
to make changes.

996
00:42:28,800 --> 00:42:33,240
Because I was willing to go and I didn't think any right.

997
00:42:33,240 --> 00:42:34,760
I felt like it was my responsibility

998
00:42:34,760 --> 00:42:38,160
because I knew the kid, I needed to protect him

999
00:42:38,160 --> 00:42:39,800
and bring him over.

1000
00:42:39,800 --> 00:42:42,600
And I need to do that.

1001
00:42:42,600 --> 00:42:46,480
So it wasn't necessarily a thoughtful thing

1002
00:42:46,480 --> 00:42:49,200
that I did or an example that I was trying to create.

1003
00:42:49,200 --> 00:42:53,560
And yet I made a difference in someone else's view

1004
00:42:53,560 --> 00:42:56,920
that he was talking about how that changed his perspective

1005
00:42:56,920 --> 00:43:00,640
and how he needs to step up in future and make some changes.

1006
00:43:00,640 --> 00:43:03,400
So that was a long time ago.

1007
00:43:03,400 --> 00:43:05,040
And I still think that that's probably

1008
00:43:05,040 --> 00:43:09,520
one of the coolest things that I've ever come across.

1009
00:43:09,520 --> 00:43:10,560
That's amazing.

1010
00:43:10,560 --> 00:43:11,440
That is so cool.

1011
00:43:11,440 --> 00:43:14,640
And that you got to see the ripple effect that you had.

1012
00:43:14,640 --> 00:43:16,240
That's so helpful with us when we

1013
00:43:16,240 --> 00:43:18,800
get to see the ripple effect of the good that we do.

1014
00:43:18,800 --> 00:43:24,200
And that kid's life, the trajectory of change

1015
00:43:24,200 --> 00:43:27,480
that that created is just, oh my goodness.

1016
00:43:27,480 --> 00:43:29,880
And you just had another one on me, by the way.

1017
00:43:29,880 --> 00:43:35,240
And I'm sitting here analyzing you as I ask these questions.

1018
00:43:35,240 --> 00:43:39,000
And I'm like, OK, special education,

1019
00:43:39,000 --> 00:43:42,880
that's where a lot of your patients and order

1020
00:43:42,880 --> 00:43:44,520
and the needs.

1021
00:43:44,520 --> 00:43:46,400
And then I realized as I was thinking about it,

1022
00:43:46,400 --> 00:43:48,280
I was like, wait a second.

1023
00:43:48,280 --> 00:43:51,600
When we're learning patience with special education

1024
00:43:51,600 --> 00:43:54,400
or individuals that we don't relate to,

1025
00:43:54,400 --> 00:43:58,960
we're not learning patience with them or because of them.

1026
00:43:58,960 --> 00:44:02,000
We're learning patience within ourself

1027
00:44:02,000 --> 00:44:04,600
and how to show up for people.

1028
00:44:04,600 --> 00:44:07,280
It has nothing to do with the external.

1029
00:44:07,280 --> 00:44:11,760
And I hadn't thought about that before you shared that story.

1030
00:44:11,760 --> 00:44:13,400
That's going to have a profound impact.

1031
00:44:13,400 --> 00:44:15,160
My ability to understand, OK, when

1032
00:44:15,160 --> 00:44:17,320
I'm in a situation where it's a culture that I'm

1033
00:44:17,320 --> 00:44:21,400
unfamiliar with or somebody who has a disability that I'm not

1034
00:44:21,400 --> 00:44:24,120
familiar with, I got to reflect on,

1035
00:44:24,120 --> 00:44:27,480
if I reflect on what I can do to show up better

1036
00:44:27,480 --> 00:44:30,880
in that situation rather than focus on the difference that

1037
00:44:30,880 --> 00:44:34,480
exists, I will probably become a better communicator

1038
00:44:34,480 --> 00:44:35,480
in that circumstance.

1039
00:44:35,480 --> 00:44:37,360
So thank you.

1040
00:44:37,360 --> 00:44:39,480
Yeah, thank you.

1041
00:44:39,480 --> 00:44:40,600
I love hearing that.

1042
00:44:40,600 --> 00:44:46,920
And I think for all of us, we are all

1043
00:44:46,920 --> 00:44:48,960
who we are exactly as we are.

1044
00:44:48,960 --> 00:44:54,800
And I try as much as possible to just accept where we're at.

1045
00:44:54,800 --> 00:44:57,120
And so both review and review.

1046
00:44:57,120 --> 00:44:58,720
Let's meet where we're at.

1047
00:44:58,720 --> 00:45:00,160
And that doesn't mean that we're not

1048
00:45:00,160 --> 00:45:05,840
growing and not working towards being better, doing better,

1049
00:45:05,840 --> 00:45:09,560
experiencing more, all of those things.

1050
00:45:09,560 --> 00:45:11,160
We are where we are.

1051
00:45:11,160 --> 00:45:15,440
And so moving, I try to accept that.

1052
00:45:15,440 --> 00:45:18,000
And where you want to go.

1053
00:45:18,000 --> 00:45:19,920
Let's talk about that too.

1054
00:45:19,920 --> 00:45:21,640
Let me help you get there.

1055
00:45:21,640 --> 00:45:22,920
Absolutely.

1056
00:45:22,920 --> 00:45:23,480
Absolutely.

1057
00:45:23,480 --> 00:45:24,800
I really want to hit that.

1058
00:45:24,800 --> 00:45:26,280
But I know we're running out of time.

1059
00:45:26,280 --> 00:45:28,600
So I want to move into the most important question,

1060
00:45:28,600 --> 00:45:32,160
in my opinion, which is, if this were your absolute last chance

1061
00:45:32,160 --> 00:45:35,120
to share a powerful lesson with other visionaries,

1062
00:45:35,120 --> 00:45:36,960
what powerful lesson can other visionaries

1063
00:45:36,960 --> 00:45:38,480
learn from your experience?

1064
00:45:41,880 --> 00:45:44,720
Choose.

1065
00:45:44,720 --> 00:45:45,680
That's it.

1066
00:45:45,680 --> 00:45:48,920
Choose and go for it.

1067
00:45:48,920 --> 00:45:50,320
It's all in.

1068
00:45:50,320 --> 00:45:54,360
We were talking about fear and worry and self-doubt and worth

1069
00:45:54,360 --> 00:45:55,600
and all of those things.

1070
00:45:55,600 --> 00:45:58,760
And none of it matters.

1071
00:45:58,760 --> 00:46:00,320
None of it matters.

1072
00:46:00,320 --> 00:46:02,320
Choose what you want.

1073
00:46:02,320 --> 00:46:03,520
And that can change.

1074
00:46:03,520 --> 00:46:05,200
It is so OK if it changes.

1075
00:46:05,200 --> 00:46:05,680
Yes.

1076
00:46:08,360 --> 00:46:09,960
It can change from day to day.

1077
00:46:09,960 --> 00:46:12,480
You're not going to get start to Starbucks in a straight line.

1078
00:46:12,480 --> 00:46:14,200
It ain't going to happen.

1079
00:46:14,200 --> 00:46:16,720
Point A to point B, but there are walls in between.

1080
00:46:16,720 --> 00:46:17,360
There are stops.

1081
00:46:17,360 --> 00:46:18,640
Yes, you can change.

1082
00:46:18,640 --> 00:46:20,520
Yes, yes, of course.

1083
00:46:20,520 --> 00:46:23,600
And you should change.

1084
00:46:23,600 --> 00:46:25,800
You have more information today than you did yesterday

1085
00:46:25,800 --> 00:46:27,000
or 10 years from now.

1086
00:46:27,000 --> 00:46:30,600
So of course, your choices would be different.

1087
00:46:30,600 --> 00:46:32,760
And so I think that a lot of people

1088
00:46:32,760 --> 00:46:37,240
just sit for years in that wishy washy space of, I don't know,

1089
00:46:37,240 --> 00:46:40,400
maybe is this the right way to go?

1090
00:46:40,400 --> 00:46:46,800
You talk about funding your dreams or investing in yourself

1091
00:46:46,800 --> 00:46:50,400
or finding that community or whatever that may be.

1092
00:46:50,400 --> 00:46:53,200
Choose it and then go find the people.

1093
00:46:53,200 --> 00:46:54,160
Go get the support.

1094
00:46:54,160 --> 00:47:00,240
Go invest in yourself so that you can do what you are, quote,

1095
00:47:00,240 --> 00:47:02,640
supposed to be doing.

1096
00:47:02,640 --> 00:47:03,240
Yeah.

1097
00:47:03,240 --> 00:47:05,240
Yeah.

1098
00:47:05,240 --> 00:47:06,120
I love it.

1099
00:47:06,120 --> 00:47:06,600
I love it.

1100
00:47:06,600 --> 00:47:08,800
I hope some of you visionaries out there love it too

1101
00:47:08,800 --> 00:47:10,120
and implement that.

1102
00:47:10,120 --> 00:47:15,960
And also, I invite you to take the time to express gratitude

1103
00:47:15,960 --> 00:47:18,560
to the leaders who give you those types of wisdoms of nugget.

1104
00:47:18,560 --> 00:47:19,680
Nuggets of wisdom.

1105
00:47:19,680 --> 00:47:20,400
Wisdoms of nuggets.

1106
00:47:20,400 --> 00:47:20,920
Yeah.

1107
00:47:20,920 --> 00:47:24,120
Let's be reflexive like this.

1108
00:47:24,120 --> 00:47:26,320
And so if there's anything that has come out

1109
00:47:26,320 --> 00:47:29,680
of what Tracy shared, something that you can apply to your life,

1110
00:47:29,680 --> 00:47:31,640
the other neat thing is just by sharing that,

1111
00:47:31,640 --> 00:47:34,400
you never know who else is listening that's like, oh, I

1112
00:47:34,400 --> 00:47:36,240
learned that too, but I didn't write it down.

1113
00:47:36,240 --> 00:47:37,320
And now they write it down.

1114
00:47:37,320 --> 00:47:40,240
Their ripple effect of expressing gratitude,

1115
00:47:40,240 --> 00:47:42,200
of learning is contagious.

1116
00:47:42,200 --> 00:47:44,440
So we've got just a few minutes left.

1117
00:47:44,440 --> 00:47:45,240
We're actually over.

1118
00:47:45,240 --> 00:47:46,880
But at the same time, I want to give you

1119
00:47:46,880 --> 00:47:49,040
a chance to talk about taking our brands from a hot mess

1120
00:47:49,040 --> 00:47:49,760
to a hell yes.

1121
00:47:49,760 --> 00:47:52,120
What if there's any final subjects

1122
00:47:52,120 --> 00:47:55,120
you want to talk about, you have a few minutes, feel free.

1123
00:47:55,120 --> 00:47:57,320
I just want to give you the time to dive in whatever direction

1124
00:47:57,320 --> 00:47:58,360
you want with that.

1125
00:47:58,360 --> 00:47:58,840
Thank you.

1126
00:47:58,840 --> 00:47:59,340
Yes.

1127
00:47:59,340 --> 00:48:03,400
So I have a program called the Business Alignment Method.

1128
00:48:03,400 --> 00:48:06,440
And it is taking businesses from hot mess to hell yes.

1129
00:48:06,440 --> 00:48:11,520
And what that means is your freedom is in the systems.

1130
00:48:11,520 --> 00:48:14,880
So I think we think that someday if we work hard enough

1131
00:48:14,880 --> 00:48:18,080
and we do all of it, someday we're going to magically just

1132
00:48:18,080 --> 00:48:19,400
get there.

1133
00:48:19,400 --> 00:48:23,240
But the truth is you've got to build it in.

1134
00:48:23,240 --> 00:48:24,720
It's not magic.

1135
00:48:24,720 --> 00:48:26,320
It's actually systems.

1136
00:48:26,320 --> 00:48:32,280
And so with this alignment method, what my team actually

1137
00:48:32,280 --> 00:48:36,560
does is we will help you to sort through all of the knots

1138
00:48:36,560 --> 00:48:40,440
and the tangles and the hot mess that you've got going on.

1139
00:48:40,440 --> 00:48:45,280
And a lot of us are embarrassed by how bad we've let it get.

1140
00:48:45,280 --> 00:48:47,680
Again, it's meeting you where you are.

1141
00:48:47,680 --> 00:48:48,960
It's OK.

1142
00:48:48,960 --> 00:48:50,360
There's no judgment.

1143
00:48:50,360 --> 00:48:52,400
It is what it is.

1144
00:48:52,400 --> 00:48:57,200
And so let's choose to do it differently from here on out.

1145
00:48:57,200 --> 00:48:59,880
And so we help you to actually just put those systems

1146
00:48:59,880 --> 00:49:01,440
and those structures in place.

1147
00:49:01,440 --> 00:49:04,240
We help you to delegate and delegate effectively

1148
00:49:04,240 --> 00:49:07,040
so that it actually gets done how you want it to get done.

1149
00:49:07,040 --> 00:49:10,240
And it's efficient and it's clean and it's simple.

1150
00:49:10,240 --> 00:49:13,120
And you can just take a breath of fresh air

1151
00:49:13,120 --> 00:49:17,120
because now you have some free time.

1152
00:49:17,120 --> 00:49:20,000
So now you can either take that vacation or start that family

1153
00:49:20,000 --> 00:49:23,520
or you can decide that you want to create a new income stream

1154
00:49:23,520 --> 00:49:25,600
and you've got this great idea, but now you actually

1155
00:49:25,600 --> 00:49:29,040
have the time to go implement it and make a bigger impact,

1156
00:49:29,040 --> 00:49:31,480
bigger financial freedom, all the things.

1157
00:49:31,480 --> 00:49:34,760
And that's what I want to help create.

1158
00:49:34,760 --> 00:49:35,960
And so that's what we do.

1159
00:49:35,960 --> 00:49:38,560
And I would love to support you in that.

1160
00:49:38,560 --> 00:49:39,440
That's amazing.

1161
00:49:39,440 --> 00:49:43,440
And to be able to create the safe space for that is amazing.

1162
00:49:43,440 --> 00:49:46,720
And even if entrepreneurs, you want to find that.

1163
00:49:46,720 --> 00:49:48,400
Visionaries, you want to find that.

1164
00:49:48,400 --> 00:49:50,720
Somebody who can help and appreciate

1165
00:49:50,720 --> 00:49:55,480
because that's what enjoying the journey is all about,

1166
00:49:55,480 --> 00:49:57,480
is realizing, no, we're in the desert right now

1167
00:49:57,480 --> 00:50:00,000
and we want to get to San Diego.

1168
00:50:00,000 --> 00:50:01,560
Been through that.

1169
00:50:01,560 --> 00:50:04,360
And it's OK.

1170
00:50:04,360 --> 00:50:06,720
You can still enjoy that process.

1171
00:50:06,720 --> 00:50:09,320
In fact, in the desert of Mexico, our van broke down.

1172
00:50:09,320 --> 00:50:10,760
I was pretty little.

1173
00:50:10,760 --> 00:50:13,480
And us as kids, we pulled the soccer balls out

1174
00:50:13,480 --> 00:50:16,600
and we're on the side of the road just playing soccer

1175
00:50:16,600 --> 00:50:19,360
while we're waiting for maintenance to come and fix it.

1176
00:50:19,360 --> 00:50:22,680
I remember that memory fondly, probably much more fondly

1177
00:50:22,680 --> 00:50:25,560
than the adults who were in that situation.

1178
00:50:25,560 --> 00:50:28,000
But my point with that is if you can

1179
00:50:28,000 --> 00:50:32,360
learn to appreciate the mess that you're in while also

1180
00:50:32,360 --> 00:50:35,280
understanding that when you create order,

1181
00:50:35,280 --> 00:50:38,560
you create a straighter path towards victory,

1182
00:50:38,560 --> 00:50:39,440
that's fantastic.

1183
00:50:39,440 --> 00:50:40,640
And we got somebody like Tracy who's

1184
00:50:40,640 --> 00:50:42,640
willing to help you on that without judgment.

1185
00:50:42,640 --> 00:50:46,560
It empowers you to know that, wow, OK, we can do this.

1186
00:50:46,560 --> 00:50:47,920
And I don't have to cry about it.

1187
00:50:47,920 --> 00:50:50,920
I don't have to feel bad while I'm moving towards it.

1188
00:50:50,920 --> 00:50:52,920
I'm not guilty of something.

1189
00:50:52,920 --> 00:50:54,920
That's super helpful.

1190
00:50:54,920 --> 00:50:57,680
Quick story on that, my dad had a bad tooth.

1191
00:50:57,680 --> 00:50:59,320
My sister was in dental hygiene school.

1192
00:50:59,320 --> 00:51:03,360
And she said, I swear up and down, no, I'm going to look at it.

1193
00:51:03,360 --> 00:51:03,920
Don't worry.

1194
00:51:03,920 --> 00:51:05,200
He's like, no, I'm embarrassed.

1195
00:51:05,200 --> 00:51:05,840
It looks bad.

1196
00:51:05,840 --> 00:51:07,560
And she's like, I'm a professional.

1197
00:51:07,560 --> 00:51:08,480
I won't react.

1198
00:51:08,480 --> 00:51:10,040
It'll be just fine.

1199
00:51:10,040 --> 00:51:12,960
And so finally, after five minutes of coercion,

1200
00:51:12,960 --> 00:51:17,640
he opens his mouth and she goes, oh my gosh.

1201
00:51:17,640 --> 00:51:19,560
I was dying of laughter.

1202
00:51:19,560 --> 00:51:21,040
I was like, she blew it.

1203
00:51:21,040 --> 00:51:22,200
She's like, I'm so sorry.

1204
00:51:22,200 --> 00:51:24,480
I didn't mean to.

1205
00:51:24,480 --> 00:51:26,720
God, I'm going to drive free time.

1206
00:51:26,720 --> 00:51:29,080
And he survived the moment.

1207
00:51:29,080 --> 00:51:32,520
And it all turned out just fine.

1208
00:51:32,520 --> 00:51:33,040
Yes.

1209
00:51:33,040 --> 00:51:33,600
Yes, it did.

1210
00:51:33,600 --> 00:51:34,840
It turned out just fine.

1211
00:51:34,840 --> 00:51:37,840
And so sometimes you might surprise somebody.

1212
00:51:37,840 --> 00:51:39,680
That's an expert even.

1213
00:51:39,680 --> 00:51:41,920
But it was a short-lived reality.

1214
00:51:41,920 --> 00:51:43,680
And she was still there to nurture.

1215
00:51:43,680 --> 00:51:47,840
And I don't see Tracy doing that in relation to your brand.

1216
00:51:47,840 --> 00:51:50,200
I think you're in pretty safe hands, probably even better

1217
00:51:50,200 --> 00:51:53,000
hands than my sister, who's amazing.

1218
00:51:53,000 --> 00:51:56,080
But with that said, visionaries who are listening in,

1219
00:51:56,080 --> 00:51:58,440
we'll have action steps in the links below

1220
00:51:58,440 --> 00:52:00,880
so you can know what actions you might want to take next

1221
00:52:00,880 --> 00:52:05,240
with Tracy and her brand Goldie, G-O-A-L-D-I.

1222
00:52:05,240 --> 00:52:07,200
In addition to that, in the top right corner,

1223
00:52:07,200 --> 00:52:09,160
there's an invitation from us to you.

1224
00:52:09,160 --> 00:52:10,320
Be our guest.

1225
00:52:10,320 --> 00:52:11,360
Click on Be Our Guest.

1226
00:52:11,360 --> 00:52:13,960
You can see what it's like to be a guest of this podcast

1227
00:52:13,960 --> 00:52:16,200
if you have a vision where you're serving others,

1228
00:52:16,200 --> 00:52:19,600
whether it's a vision that's come to fruition, a big one.

1229
00:52:19,600 --> 00:52:21,200
I keep using Elon Musk because it's

1230
00:52:21,200 --> 00:52:22,400
the biggest vision in the world.

1231
00:52:22,400 --> 00:52:23,760
It always comes to mind, right?

1232
00:52:23,760 --> 00:52:24,600
That's cool.

1233
00:52:24,600 --> 00:52:27,960
And if you're Elon Smith and nobody knows who you are

1234
00:52:27,960 --> 00:52:31,800
and you've got a vision where you want to help people apply,

1235
00:52:31,800 --> 00:52:33,120
come jump on the stage.

1236
00:52:33,120 --> 00:52:33,920
Come talk about it.

1237
00:52:33,920 --> 00:52:35,080
Let's bring it to fruition.

1238
00:52:35,080 --> 00:52:37,320
Let's honor what you're striving to build.

1239
00:52:37,320 --> 00:52:38,920
And Elon, you're not Musk.

1240
00:52:38,920 --> 00:52:40,720
You're always welcome to come on the show too.

1241
00:52:40,720 --> 00:52:42,040
We'd love to have you.

1242
00:52:42,040 --> 00:52:43,640
So with that said, everybody have

1243
00:52:43,640 --> 00:52:44,960
a fantastic rest of your day.

1244
00:52:44,960 --> 00:52:46,640
Tracy, thank you so much for joining me today.

1245
00:52:46,640 --> 00:52:47,480
This is amazing.

1246
00:52:47,480 --> 00:52:48,800
Thank you so much for having me.

1247
00:52:48,800 --> 00:52:49,760
This is great.

1248
00:52:49,760 --> 00:52:50,240
Absolutely.

1249
00:52:50,240 --> 00:52:50,880
Take care, everybody.

1250
00:52:50,880 --> 00:52:51,520
Bye-bye.

1251
00:52:51,520 --> 00:52:52,920
Thank you for being here today.

1252
00:52:52,920 --> 00:52:55,400
I'm really happy that you tuned in to Vision Pros Live.

1253
00:52:55,400 --> 00:52:59,240
I'm looking forward to seeing your reactions as these episodes

1254
00:52:59,240 --> 00:53:00,280
continue to move forward.

1255
00:53:00,280 --> 00:53:02,000
This is going to get more and more fun.

1256
00:53:02,000 --> 00:53:03,920
We'll have more and more engagement as well.

1257
00:53:03,920 --> 00:53:05,920
We'll invite people to participate in the show.

1258
00:53:05,920 --> 00:53:08,280
And thank you for giving us your time and attention.

1259
00:53:08,280 --> 00:53:11,000
Have an excellent time building out your vision

1260
00:53:11,000 --> 00:53:38,760
and becoming a vision.