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podcast had a guest on it and she did it.

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Cool.

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Awesome.

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Yeah, absolutely.

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All right.

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So this whole concept to me, look good and feel good to do good.

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There's like an inner demon within me.

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You know, and I'm going to call it that.

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That says, how vain.

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Right.

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How vain.

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And in reality though, vanity, no, this is about diving into the divinity within us,

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like recognizing who we are and appreciating that.

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And as I studied your message out, I thought and meditated more and more on like, you know,

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how do we get this concept across?

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How do I get this concept across to people?

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How am I receiving this?

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You know, vanity is about like changing your image, right?

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Becoming something that you're not in the process of like dealing with maybe your appearance

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and also how you feel, you know, you want bigger muscles, you know, against the fact

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that it might be hurting your health to go to the extreme of size that somebody wants.

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That's me is vanity.

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What you're teaching people to do is to learn to improve their health and appreciate their

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authenticity for like who they are, what they look like.

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And I just love it.

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I was like, this is awesome.

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And you're doing that for veterans, people who've served us.

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So one, thank you for your service and thank you for what you're doing.

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Like do you mind just diving into that concept a little bit, the vanity versus the being

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able to be confident in who you are.

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Sure.

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Absolutely.

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Thanks first and foremost for having me on the podcast, Jackson.

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This is a real hoot.

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It's not often I get to be on the other side, right?

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So this is, this is going to be a real treat.

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So to answer your question, let me start with a quote.

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It's my favorite quote.

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It's actually on my Facebook profile and I've got a t-shirt with it as well.

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I like it so much.

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It's from Socrates.

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So it goes way back.

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It says, no citizen has a right to be an amateur in the matter of physical training.

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What a disgrace it is for a man to grow old without ever seeing the beauty and strength

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of which his body is capable.

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So for me, it comes down to responsibility.

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Looking good is a reflection of how responsible you are.

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If you physically look good, you're lean, you're strong, you've got muscles.

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It means A, you're able to dedicate time for yourself to stay fit.

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But when I see a fit dad, especially a fit veteran, I know they're getting after something.

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And that's what I want to convey.

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In order for you to get after something bigger than yourself, the mind and the body are not

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two separate entities.

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They are the same.

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And so yeah, we can work on our mental health.

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Yeah, we can work on being more present.

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These are all important things.

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But for me, and from what I've learned over the last few years, that comes after your

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body.

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Your body needs to be doing hard things.

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It needs to be healthy.

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And once you have that as a foundation, the mind starts to follow the body.

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And that's where I think fitness and health has a critical component, especially for veteran

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health that's being completely overlooked and where I'm hoping to fill the gap.

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Dave, I cannot personally thank you enough.

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You can speak.

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I almost spit my gum.

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I'm going to dive into this like big.

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It is very hard to shift my paradigm.

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I'm very self-assured individual, well-studied.

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I really know what I know.

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I believe it.

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And it doesn't make me hard-headed or stubborn.

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Like you got to have something big.

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And you just did that with the Socrates quote in a number of ways.

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The aspect that he talks about us not as individuals, but as citizens, right?

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As an individual, I might have it.

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But I was like, dang, that's forceful.

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That's like, who are you to tell me I don't have the right?

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But then I can't argue with the fact that I have a civic duty as a global citizen and

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as a American citizen, right?

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As a community member locally, like I have to step up.

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Thank you.

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I can't argue with that.

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You're welcome.

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No, I can't.

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I argue myself about that.

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And you just shifted something in my paradigm that says, damn, he's right.

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I owe this not just to myself.

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It's not about the selfish aspects.

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It's about me being a representation to others.

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It's about me being as capable as possible for those that I serve.

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Like, well, you said it, not me.

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I get to color commentate.

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Well, it's hard to argue with a 2000 year old Greek philosopher.

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I like making arguments that are basically unwinnable.

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So that's why I use it.

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And it's so powerful.

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And it was the Greeks that were really influential in ensuring that fitness was just part of

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your lifestyle.

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And if you look at the old statues of any of the Greek philosophers, they're all jacked.

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They're all ripped.

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Yeah.

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Couldn't be a coincidence.

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This bad bod is going to be shifting and you get the credit for it.

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So, I'm not that seriously.

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Thank you.

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I'll get to be the plus to the veterans that you help since I did not in that capacity.

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So with that said, let's dive into three resources as well.

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Socrates is one of them.

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We count that now.

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But three other resources if you want to that can help visionaries stay dedicated, their

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process of fulfilling their visions or discover how to do it.

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Yeah.

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Okay.

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So like I said, off camera, I've got a lot.

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So for me, I needed a lot of help, especially when it came to accepting the fact that I

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was going to become an entrepreneur and I had a vision.

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To me, the term visionary just, it didn't really sink in well with me.

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It just had a negative connotation in my mind.

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Right.

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Until I accepted the fact that, no, I have a different vision.

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I have a vision that actually I don't know anybody else that has this vision and I've

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yet to find one as well thought out.

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And that's not to toot my own horn.

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It's just I've spent a lot of years thinking about this and building.

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So in terms of resources, I guess we can go back kind of to the start.

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It was just changed my mindset.

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So my mindset had to change and it may sound kind of cliche, but it was the book, the four

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hour work week.

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Yeah.

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That completely shifted by Tim Ferriss.

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I was a teacher at the time.

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I just more or less left the military and that book just made me realize, oh, you can

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do something.

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Oh, there you go.

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You got a shelf.

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Yeah.

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I mean, right.

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I mean, in terms of the tech and everything it talks about now, it's outdated.

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However, the message is if you come up with a vision, which I had never done period.

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So that book set me on the path of figuring out what I actually wanted to do and what

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actually fired me up.

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And I realized it isn't teaching, although I thought it was.

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I thought I was going to be a high school teacher the rest of my life.

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So that's one thing that helped me change my mindset.

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Another one, another one, uh, relatively recent is a book by Jocko Willink called Extreme

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Ownership that yeah.

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So really popular duties, the Navy seal, by the way, he's got a great podcast when I was

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having a really rough time.

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I just been released from the military.

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I was having a brutal time at work.

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I eventually left my career as a teacher and I was suffering from undiagnosed post-traumatic

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stress.

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I was dealing with my injuries from service.

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I had two young children.

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So things were just spiraling.

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My one through line, my one standard every day was I would get up every morning super

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early around like 4 30, 5 AM.

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I would go to the basement and I would listen to Jocko Willink on my TV and I would do some

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exercise.

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And that led me to reading his books and his books just allowed me to get a better perspective

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on owning what is going on.

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So I was putting blame on the military.

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I was putting blame on Veterans Affairs.

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I was putting blame on my wife.

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I was putting blame on everybody else except myself for the condition I was in.

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That book called Extreme Ownership said you got to stop that.

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You're the one that is responsible.

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So it shifted me away from a victim mentality to a very engaged responsible mentality and

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that completely changed my frame of reference.

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And so it translates it to my business too.

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If something's not going well, well there's not many people in my business.

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So therefore I'm the problem.

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So if marketing is not good, marketing department, hey you got to pick up your game.

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So that was a really important resource and it's an excellent book.

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Very well written.

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And then I would say lastly, this is more I guess nuts and bolts, but my favorite business

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influencer right now is Alex Hormozi.

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So you're tracking, you know what I'm talking about.

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I'm a huge fan boy.

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Huge fan boy.

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So I've got the acquisition.com hat.

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Have you got one?

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Oh come on Jackson.

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Oh come on.

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I should have it.

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I don't have it here unfortunately.

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I need the vanity metric.

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I need that too.

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I've got the audible and he wrote about my first startup in his book.

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So that's cool.

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Oh, that's awesome.

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I didn't know that.

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That's really cool.

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So yeah, no kidding.

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So acquisition.com is his website.

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It's got more, his philosophy is I want to make my free content so good that you don't

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have to go out and buy any other courses until you get to your million dollar profit valuation

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and then you can be one of our portfolio companies.

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I love that model and that's ultimately what I'm aiming at in terms of what I want to do.

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I want to provide so much value for the veteran population in terms of fitness and health

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that they don't have to go anywhere else.

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So his two books, I mean the most recent one I've got right here, $100 million leads.

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Huge, huge.

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$100 million offers before that.

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I think I've read it four or five times already.

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Completely changed everything about my business.

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So you know, some are more mindset, some are more tactical but those definitely be my favorite

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three right now.

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Yeah, I love that.

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I love the authenticity from what you can see.

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You can't ever claim that somebody's perfect or that we know all their angles but there's

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so many little instinctive things that Alex does that tells you he is sharing with the

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world like exactly what he's up to and how he's up to it and why he's doing it the way

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he's doing it.

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It's rare to find that type of leadership in the private sector and John Lee Dumas is

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another good example of that with Entrepreneur of Fire and posting his earning reports.

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It's just like man, you got to love that.

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They're willing to do that.

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I think even if John had a bad month, I think he would share it.

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He hasn't had a bad month in forever.

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He's king of the world on podcasting but from what I learned about him behind the scenes,

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he is that type of leader and Alex, same thing.

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Talking about podcasts, right when we launched ours and I watched a 45 minute video I didn't

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have time for like three in the morning because it was him and he's talking about his strategy

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and when he hired his podcaster team, he told them like they wanted to know how they could

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like keep the job because everybody in marketing and growth is constantly worried about getting

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fired because that's what business owners do.

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And so there's this like yes man culture that's horrible and he's like, all right, just stop.

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He's like, I'm going to do this for 10 years and I'm just going to go.

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I don't care about the beginning metrics.

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We're going to do it the right way and we're just going to keep optimizing and if it doesn't

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work in 10 years, we'll shut it down but like you're good with me for 10 years, be responsible.

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I'm sure there's some values in there but that growth mentality right there is what hook

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line and sinkers me to Alex or I'm like, yeah, he understands a lot of the harvest.

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He appreciates it and builds with it.

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So we're going to be right back everybody.

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We're going to jump into a little bit of a break.

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I'm going to get my bearings on some of the accolades of Dave Marl.

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We're going to be talking a little bit about his podcast as well, the Hard to Kill Podcast

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and of course, we're talking about looking good, feeling good and ultimately going about

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doing good and how he serves veterans and now of course, through our medium beyond.

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So we're back.

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All right.

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Welcome in to Vision Pros Live with Jackson Calame.

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I'm your show host.

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We will be doing interviews for visionary entrepreneurs and guest leaders who are building

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fantastic visions out there.

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Hey what's up everybody?

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Welcome into another episode of Vision Pros Live.

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I'm your show host, Jackson Calame, founder and CEO of First Class Business.

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It would really help as a podcaster if I did not have a Zoom recording processing in the

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background while trying to host the show.

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So lesson learned, turn that off.

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Thanks for everybody's patience.

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A little bit of technical glitch there and just know that if you're in the beginning

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stages of what you're doing or even at the top of the mountain and you stumble and fall,

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welcome to life.

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That's part of growth.

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So own it, keep going, be awesome.

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We're going to talk about the sponsors of course real quick, give you some additional

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resources that we promote that we're excited about.

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In this case, one's a client and one is not.

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Both were on the show, The Law Spot with Melissa Gray.

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I didn't get to do the pre-show with her and so when I saw that I had an attorney coming

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on my stage, I was like, oh no, I don't want some pretentious person who's going to condescend

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with everybody and I didn't get that.

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I got an actual human being who happens to be a rock star attorney as well who knows

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that law doesn't have to be complicated for business owners.

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I've been looking for somebody like her for years.

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Now granted passively, I do take more risks than most people when it comes to my own wellbeing

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in business.

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I do like to pioneer certain things.

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That said, I understand very well the value of being a wise steward of what it is you're

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doing.

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She is ultimately our chief legal officer at this point as well as helping us understand

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how to help prepare better the business owners who are also trying to build up their legacies.

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Keep in mind, when I was a restaurant connect, somebody trademarked our business because

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they found out we had it too even though they knew we had it first.

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We had a $20,000 trademark battle that crushed us and hurt us a lot as a startup.

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In addition to that, Apple patented our software while I was there too and I was like, what

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the heck do we do with this?

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Thank goodness we did not waste another $20,000 on a futile lawsuit against Apple.

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My point is, if you don't have somebody on legal counsel or retainer right now and you're

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in the process of discovering that, consider her in your lineup because she's an absolute

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joy to talk to.

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She'll help you understand what you're doing and I absolutely love working with her.

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In addition to the law spot, you got recovery unplugged.

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Andrew Sosin came on the show.

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I did get to do the pre-show.

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I just wanted to talk to him for days on end having talked to him and seeing what he's

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up to, helping people with drug and alcohol addiction treatment and treatment beyond that.

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There's so many addictions we take for granted to our own dismay, whether that be Netflix,

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whether that be some app that you're addicted to and maybe not addicted, maybe just play

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that app a lot, you're addicted.

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We're distracting ourselves from being our best selves and usually because we're in an

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environment where we don't feel like we belong.

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That's my one intuition from that based on a great Ted talk called Everything We Know

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About Addiction Is Wrong.

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What's really cool about Andrew is he's got over 400 team members now on this and he's

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in several different cities and COVID pushed them online.

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Now they create a virtual space to be able to help people come in and connect with it.

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He's attended Tony Robbins Conference 22 years in a row as well and he was recently in a

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mastermind on the Virgin Islands with Richard Branson and who was it?

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Robert Kiyosaki, a Virgidat Port ad.

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I just have absolute... I'm just amazed with everything I've learned about Andrew.

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Now I know a lot of you may have an addiction or may not, but you know somebody who does

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and this is a great resource that has a 24-7 hotline too to help out.

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If we can help even one person with that, reverse their life, change it and come back

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to a life well lived, then this is absolutely worth having Andrew's company Recovery Unplugged

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on there.

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If you're a musician, you'll really love what they're up to.

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The Water Project.

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They don't have a water bottle on me.

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I like to have it for this, but the Water Project is my cause of choice to constantly

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triumph.

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I really love what they do.

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I love the transparency they have around it.

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There are millions of people in this world who don't have easy access to water.

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I can run downstairs and get it in less than 15 seconds and I take that for granted every

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day.

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I don't want to.

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I want to remember there's millions of people who don't have that.

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It's our opportunity to be able to help people in countries like Africa.

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What the Water Project does is they allow you to see like a crowdfunding.

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You can see what you're contributing to, which community, how many people are going to be

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affected by it.

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You can see what they're building and you get to see the outcome when you contribute

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to that community.

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They track everything with social posts.

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I just thought that was brilliant and genius when I saw it several years ago.

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When I see these kids smile and celebrate water like my own children celebrate Christmas

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Day, it simultaneously breaks my heart, but allows me to think, you know what?

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I can have that type of impact on somebody.

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Maybe financially we can.

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Maybe COVID's hit hard.

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You don't have the ability to give $5.

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My request is that you either rock the mic or you simply share that message or maybe

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you tag somebody right now you're thinking of who might be able to care about that, might

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be willing to give back to it.

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You might end up inspiring somebody who ends up giving $100,000.

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You never know, but the generational impact that would have on thousands of people does

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so much good for this world.

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And so I hope you join me on that.

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If you have another cause that you'd rather see us talk about and contribute to than by

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all means, don't hesitate to drop that in the comments as well.

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It's not a competition we can give abundantly.

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There's 8 billion people out there who need our help.

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And I hope that that we do a little bit to inspire you to join us in the process of trying

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to do just that.

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So we got Dave Morrow coming on stage with me.

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He just dropped some wisdom for those of you who weren't tuning early.

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I highly recommend going back to that.

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The starting story with him was absolutely awesome.

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He's helping 100,000 veterans lose 2 million pounds.

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So somebody could boil him down to, oh, he's just another fitness coach.

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Not with the philosophies that I just heard, not with what I see.

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He's also got his podcast, the Hard to Kill podcast.

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Again, maybe it's about personal training.

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I think he's got some interviews on there if he doesn't.

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Well, yeah, I see Adam Sheridan on there, in fact.

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And I'm excited to dive in and learn more about that resource.

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You don't need to know everything about somebody in order to bring them on your stage or in

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order to engage and start building a holistic relationship.

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One, I think you do need to be in a safe environment.

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We're podcasting from two different parts of the world.

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I think I'm safe with Dave.

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Two, there's enough presence for what he's built to show that he is very much on an Alex

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or Mosie pathway.

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He's on a Tim Ferriss pathway.

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He's on a, I don't know if it's a Bill Gates pathway yet, but what he's up to and how well

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he's shaking his head no.

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Regardless, he's maximizing his opportunity to help and do a civic duty to help all of

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us create an even better world.

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And I've just been super impressed with the few minutes I've had.

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So let's dive in without further ado.

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Dave, thanks for the honor of being on Vision Pros Live.

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I appreciate it, man.

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Hey, it's really cool to be here.

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I'll be honest.

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I mean, we have a common vision in terms of the water project, actually.

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I just pulled up my old fundraiser I did with my kids.

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I used to have a water project fundraiser every year at the high school I used to teach

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at.

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It's called Mr. Moro's Water Warriors.

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It's still there.

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It's still archived.

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So I used to raise a few hundred bucks every year.

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It's a project that's dear to my heart too.

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So it's really cool.

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Oh man, that's awesome.

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That is great to hear.

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Man, just you're making the bromance grow a little too fast.

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All right, Dave.

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So Dave, let's dive in right away.

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What's your vision for those that you serve?

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I summarize some of it.

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I'd love to hear more details.

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Well, as you put just so eloquently, yes, I'm trying to help 100,000 veterans lose 2

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million pounds.

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And the reason for that is because I believe that this new cohort of veterans that fought

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the global war on terror, terror is the next greatest generation.

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The only issue is that we're suffering from a lot of health issues.

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One of them is obesity.

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We're more obese than the general population to the tune of about 44% of us are either

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overweight or obese.

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So in order to tackle that serious health condition, which is obesity, we need to come

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up with better solutions and those solutions require coaches like myself.

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And so I've put here that I'm the engineer of the veteran renaissance.

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That was actually a term that came up on one of my podcasts on the Heart to Kill podcast

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where I feel that there's this new resurgence of creativity.

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And I believe it's because it's been about 10 years since the majority of the fighting

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ended during the global war on terror.

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And we're more or less healed up or getting close enough to healing up.

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And I'm seeing it.

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I'm seeing breakthroughs in psychedelic treatments.

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I'm seeing plant medicine, seeing breakthroughs in terms of business creation.

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We are a large group of human beings that have a unique experience that needs to be

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shared and much like the first greatest generation that came back from the second world war,

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they got after it right away.

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They got right back into the workforce and they built the greatest civilization in human

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history.

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We don't have the same numbers, but we're getting back on our feet and I want to be

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part of the solution to help them all thrive because I got the benefit from physical fitness

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because I was in bad way.

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I had to figure it out on myself.

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I don't want other veterans to have to do that on their own.

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So I want them to learn how to reduce the amount of pain that they're in.

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I want them to listen to some of the most amazing influencers, doctors, the planet has

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to offer on my podcast for free.

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So these are the things that I want to convey as strongly as possible so that this group

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of individuals and there's about 22 million in the United States and about 600,000 in

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Canada and then globally, I don't quite know the numbers, but I'm sure there's probably

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a few more million.

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How do we unite our efforts and bring our commonalities, which was war, to the point

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where we can share our experiences, grow, thrive and have a massive impact in our communities,

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in our countries and that's my ultimate vision moving forward.

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I love that.

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I love that you brought up Alex Hermosy too and how his acquisitions company is going

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about it.

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I saw his Facebook ad the other day talking about, I believe the ad talked about buying

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your business, but I was like, model that.

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That is a fantastic message and the way he was going about it.

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I was like, this is so cool.

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You remind me of the American version of what we're building too, a first class business.

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I don't know if you probably don't know this.

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My vision is to bridge the economic gap between North America and South America.

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How do we do that?

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Empowering Latinos with work opportunities and helping them understand the value of the

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fact that there is a LinkedIn out there.

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There is a Canva out there.

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There's a Fiverr, there's an Upwork.

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Most Latinos in foreign countries that I've talked to, all the research we've done in

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the last 14 years, they don't even know that those programs exist.

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There is an opportunity to get hired in those capacities.

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They see it as the same exact thing when you have people who in the case of where they're

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coming back and they've got all this energy, they've got all this strength.

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Some of them might not know how to channel that towards a meaningful purpose, towards

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an opportunity of their own.

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You're carrying that torch leading the way.

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I'm seeing the same thing in terms of Latinos where if they've never been given an opportunity

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to exercise their skill sets that they've learned by using social media and really sharing

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posts and things that are funny and all of that and realizing, wow, they're digital marketers

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at heart.

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They just don't get paid to do it and they don't know that they could get paid to do

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it until they know it.

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They can't believe it.

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Then once they believe it, we can inspire them on a path to show them that they're actually

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quite good.

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They can be quite good at doing that.

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Anyway, that's my side of it.

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I love what you're doing because I don't have the time and strength to do both.

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Somebody's got to take care of home base.

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While I'm out there and I say somebody, all you visionaries listening, we're not excluding

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you.

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I'm including you on that.

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We all can step up back to that civic duty that Socrates talked about.

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We have an opportunity to do that.

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On the personal side, shifting gears away from business a little bit, what is your personal

481
00:25:26,860 --> 00:25:29,660
vision, Dave?

482
00:25:29,660 --> 00:25:34,700
It's centered around wealth and abundance, truly.

483
00:25:34,700 --> 00:25:38,500
I see it much differently now than when I was a bit younger too.

484
00:25:38,500 --> 00:25:43,340
Whereas I would see wealth as fat stacks of cash.

485
00:25:43,340 --> 00:25:47,240
Now I'm seeing the different aspects of wealth.

486
00:25:47,240 --> 00:25:54,940
Being healthy is to me, that is the greatest, I guess, if you want to call it force multiplier

487
00:25:54,940 --> 00:25:57,180
you could possibly have.

488
00:25:57,180 --> 00:26:01,140
For me, health is the only thing that really matters because all the other things could

489
00:26:01,140 --> 00:26:02,140
be gone.

490
00:26:02,140 --> 00:26:07,140
But if you have your health, at least you have the potential to do something.

491
00:26:07,140 --> 00:26:13,100
Same with my kids, focusing on health, making sure that that is abundant and we work on

492
00:26:13,100 --> 00:26:14,100
that.

493
00:26:14,100 --> 00:26:22,220
Ultimately, my vision is to A, have a very good home life, build a very strong family

494
00:26:22,220 --> 00:26:26,180
unit, reunite elements of my family.

495
00:26:26,180 --> 00:26:27,980
Families are smaller these days.

496
00:26:27,980 --> 00:26:30,380
I'm an only child.

497
00:26:30,380 --> 00:26:31,380
Who becomes family?

498
00:26:31,380 --> 00:26:37,780
We can start bringing friends to the mix and ensuring that we have a full table when we

499
00:26:37,780 --> 00:26:48,180
have dinners and anchor them in ritual and some really good family values is one of my

500
00:26:48,180 --> 00:26:49,180
main things.

501
00:26:49,180 --> 00:26:51,700
I want to be able to do it all over the planet.

502
00:26:51,700 --> 00:26:53,800
I want to be able to travel.

503
00:26:53,800 --> 00:27:01,820
Part of what I'm doing is to ensure that myself, my wife and my children can experience all

504
00:27:01,820 --> 00:27:04,180
the planet has to give.

505
00:27:04,180 --> 00:27:09,580
That is exploring things like the pyramids and going to South America, which I haven't

506
00:27:09,580 --> 00:27:10,580
been to yet.

507
00:27:10,580 --> 00:27:15,820
I want to touch all seven continents because after I got back from Afghanistan, I just

508
00:27:15,820 --> 00:27:24,340
saw so much potential and so many experiences I could be having that if I was to continue

509
00:27:24,340 --> 00:27:29,900
to think small, I just wouldn't do it because I would be focused on work, pension, house

510
00:27:29,900 --> 00:27:31,360
and just not enjoy life.

511
00:27:31,360 --> 00:27:36,660
When I came home, I had an entirely different outlook on life because it could have been

512
00:27:36,660 --> 00:27:39,780
gone in an instant over there on many occasions.

513
00:27:39,780 --> 00:27:42,220
That really reframed things for me.

514
00:27:42,220 --> 00:27:47,480
I want my family to be able to experience that and then those that are in my sphere,

515
00:27:47,480 --> 00:27:52,100
I want to be able to give back as much as humanly possible.

516
00:27:52,100 --> 00:28:00,300
I don't want to hold back and I feel great when I'm able to return the favor and to

517
00:28:00,300 --> 00:28:04,180
provide and to be there for friends and family.

518
00:28:04,180 --> 00:28:05,820
That just makes my day.

519
00:28:05,820 --> 00:28:10,060
Whether that's bringing them on trips or having nice meals, that's it.

520
00:28:10,060 --> 00:28:11,060
I'm a simple guy.

521
00:28:11,060 --> 00:28:12,500
I don't need fancy things.

522
00:28:12,500 --> 00:28:16,620
I need experiences and ultimately, I want my family to have them too.

523
00:28:16,620 --> 00:28:18,540
That's my personal vision.

524
00:28:18,540 --> 00:28:20,660
I love that.

525
00:28:20,660 --> 00:28:26,900
That is a more holistic view of wealth than most young people consider.

526
00:28:26,900 --> 00:28:32,820
At the same time, I think the younger audiences, now that they have access to the four-hour

527
00:28:32,820 --> 00:28:38,660
work week, now they have access to people who are publicly able to display that type

528
00:28:38,660 --> 00:28:45,020
of a life, whether it's fabricated or it's real, it still has an influence on your decision

529
00:28:45,020 --> 00:28:48,300
and what you choose to pursue.

530
00:28:48,300 --> 00:28:53,020
I'm not by any means condoning what is fabricated, but there's an influence that's there.

531
00:28:53,020 --> 00:28:57,180
The older generations, a lot of them are learning from a sense of regret.

532
00:28:57,180 --> 00:29:01,100
Man, I gave my whole career to this.

533
00:29:01,100 --> 00:29:05,700
Some of them live in bitterness and want to drive the younger people to do the same because

534
00:29:05,700 --> 00:29:07,240
they feel it's the only way.

535
00:29:07,240 --> 00:29:12,780
Maybe it's part of a protection process as well, but what you stand for, what you represent,

536
00:29:12,780 --> 00:29:16,620
what you're doing, it aligns holistically too with what I want.

537
00:29:16,620 --> 00:29:19,620
Some of us are also divorced.

538
00:29:19,620 --> 00:29:21,780
I'm twice divorced.

539
00:29:21,780 --> 00:29:26,220
Even though I had that sinnerness on the family, it didn't work out on either one of those

540
00:29:26,220 --> 00:29:31,900
occasions, but it doesn't mean that, again, those of you who are divorced out there, you

541
00:29:31,900 --> 00:29:37,340
can't gravitate towards having those same holistic family values and still wanting them

542
00:29:37,340 --> 00:29:38,740
and instilling them.

543
00:29:38,740 --> 00:29:43,940
The same is true of those of you who are like, wow, I can't really relate to a life like

544
00:29:43,940 --> 00:29:47,980
Dave talks about it, being able to travel the world and be to all seven continents.

545
00:29:47,980 --> 00:29:49,860
Don't give up on yourself.

546
00:29:49,860 --> 00:29:56,620
Consider having an open heart to those types of realities because it is possible to overcome

547
00:29:56,620 --> 00:29:57,620
your circumstances.

548
00:29:57,620 --> 00:30:03,880
I think part of it is the book you shared, extreme ownership, having an extreme dedication.

549
00:30:03,880 --> 00:30:08,060
When you have an extreme dedication to good things, that's not unhealthy.

550
00:30:08,060 --> 00:30:13,940
It's extreme dedication to things that can hurt you if consumed too much of that can

551
00:30:13,940 --> 00:30:15,420
end up hurting you.

552
00:30:15,420 --> 00:30:18,540
There's just something about your essence, your aura, the way you're going about it,

553
00:30:18,540 --> 00:30:24,020
Dave, that has me say, yeah, man, thank you for rocking the mic, showing people the possibilities

554
00:30:24,020 --> 00:30:25,020
of this.

555
00:30:25,020 --> 00:30:26,860
We're all going to dive into a darker subject right now though.

556
00:30:26,860 --> 00:30:30,580
I'm going to switch gears completely on you.

557
00:30:30,580 --> 00:30:33,980
What is your worst leadership experience ever?

558
00:30:33,980 --> 00:30:36,060
This is, I want to put a caveat on this.

559
00:30:36,060 --> 00:30:39,680
For everybody listening, this isn't about Dave's experience.

560
00:30:39,680 --> 00:30:41,660
It's about him cultivating what story.

561
00:30:41,660 --> 00:30:43,360
It could be somebody else's story.

562
00:30:43,360 --> 00:30:46,940
It could be something you learned about how Hitler was doing things, et cetera.

563
00:30:46,940 --> 00:30:51,260
The point being, if we don't learn from history, it tends to repeat itself.

564
00:30:51,260 --> 00:30:56,280
When we learn from somebody else's history and experience and we apply it to our lives

565
00:30:56,280 --> 00:31:01,020
like Tim Ferriss, that four-hour work week, we can use that to our advantage.

566
00:31:01,020 --> 00:31:04,060
With that said, what's the worst leadership experience ever?

567
00:31:04,060 --> 00:31:05,060
Yeah.

568
00:31:05,060 --> 00:31:10,220
Well, I spent 15 years in the military, so I had a lot of different leadership roles

569
00:31:10,220 --> 00:31:12,540
and experiences.

570
00:31:12,540 --> 00:31:18,180
One of them is during the summer, we had a performance drill team.

571
00:31:18,180 --> 00:31:21,460
Drill is military marching with weapons.

572
00:31:21,460 --> 00:31:24,060
You have a lot of really interesting ones in the US.

573
00:31:24,060 --> 00:31:26,540
The Marine Corps one is phenomenal.

574
00:31:26,540 --> 00:31:27,700
We were trying to emulate that.

575
00:31:27,700 --> 00:31:32,340
We hadn't really done it before, so I was in charge of that team to build it out.

576
00:31:32,340 --> 00:31:33,700
It was pretty cool because it was very creative.

577
00:31:33,700 --> 00:31:34,700
I'm a creative guy.

578
00:31:34,700 --> 00:31:39,900
I had a great group of troops, but we were getting run ragged.

579
00:31:39,900 --> 00:31:43,620
We were being tasked to do all kinds of extra stuff.

580
00:31:43,620 --> 00:31:45,620
My guys weren't getting enough rest.

581
00:31:45,620 --> 00:31:47,380
We were traveling around the country.

582
00:31:47,380 --> 00:31:50,760
It was getting rough, so I started getting a little bit prickly and pushing back on my

583
00:31:50,760 --> 00:31:54,260
leadership saying, we're not going to do this anymore.

584
00:31:54,260 --> 00:31:58,460
We'd be ordered to do some stuff, and I just said, no, we're not.

585
00:31:58,460 --> 00:32:03,760
The relationship became really contentious to the point where I got dragged into an office.

586
00:32:03,760 --> 00:32:12,100
I got publicly humiliated and then fired from my job, which never happens in the military.

587
00:32:12,100 --> 00:32:17,820
That was a terrible experience because I learned pretty quickly that you can only push back

588
00:32:17,820 --> 00:32:21,980
so far until things go sour for you.

589
00:32:21,980 --> 00:32:30,700
Now, the learning experience I had from that, so the lesson learned was that I need to be

590
00:32:30,700 --> 00:32:32,660
a little bit better at politics.

591
00:32:32,660 --> 00:32:40,820
I need to be able to express my displeasure in a bit better fashion rather than, sir,

592
00:32:40,820 --> 00:32:41,820
you're all left out.

593
00:32:41,820 --> 00:32:42,820
Diplomatic.

594
00:32:42,820 --> 00:32:44,940
It didn't work so well.

595
00:32:44,940 --> 00:32:45,940
That wasn't so diplomatic.

596
00:32:45,940 --> 00:32:46,940
It wasn't so diplomatic.

597
00:32:46,940 --> 00:32:47,940
It was so dramatic.

598
00:32:47,940 --> 00:32:54,460
To basically touch on Jocko Willings' book, Extreme Ownership, he touches on this.

599
00:32:54,460 --> 00:32:57,420
He goes, you're going to run into leaders that aren't the best.

600
00:32:57,420 --> 00:33:01,340
That's just human nature, but how do you deal with it and how do you own it?

601
00:33:01,340 --> 00:33:05,020
Why is that leader treating you the way that they're treating you?

602
00:33:05,020 --> 00:33:07,540
What are you doing that is influencing that?

603
00:33:07,540 --> 00:33:10,340
Are you actively engaging in conversation?

604
00:33:10,340 --> 00:33:13,620
Are you creating the space for dialogue?

605
00:33:13,620 --> 00:33:15,180
I realized, no, I wasn't.

606
00:33:15,180 --> 00:33:16,500
I was just reacting.

607
00:33:16,500 --> 00:33:21,060
I was getting upset and I was reacting to the situation rather than sitting down, crafting

608
00:33:21,060 --> 00:33:26,660
a plan, being like, hey, this schedule is way too much.

609
00:33:26,660 --> 00:33:32,200
I learned a lot from that because it made me realize that there's a way forward that

610
00:33:32,200 --> 00:33:38,620
doesn't require me to be so on the nose.

611
00:33:38,620 --> 00:33:45,540
I can leverage my ability to communicate and formulate an argument and be okay with the

612
00:33:45,540 --> 00:33:47,860
fact that, hey, you know what?

613
00:33:47,860 --> 00:33:49,340
I did what I had to do.

614
00:33:49,340 --> 00:33:52,820
I was the leader in this situation.

615
00:33:52,820 --> 00:33:57,260
Whether or not the outcome was favorable, I know I took the appropriate action in my

616
00:33:57,260 --> 00:33:58,260
position.

617
00:33:58,260 --> 00:34:02,500
That was the biggest lesson learned from that experience because it was pretty rough on

618
00:34:02,500 --> 00:34:04,700
the ego, let's put it that way.

619
00:34:04,700 --> 00:34:07,300
Yeah, I hear you.

620
00:34:07,300 --> 00:34:14,780
I am very familiar with, I'm a lot like Donkey from Shrek, a lot like that.

621
00:34:14,780 --> 00:34:20,500
When somebody says, when Donkey tells Shrek, wow, only a true friend will say something

622
00:34:20,500 --> 00:34:22,340
that brutally honest.

623
00:34:22,340 --> 00:34:27,340
If somebody who would have come to me as a leader and you were to say that, man, you're

624
00:34:27,340 --> 00:34:31,740
really effing everything up, I would be like, oh, teach me how?

625
00:34:31,740 --> 00:34:34,380
You're the one person who will tell me that.

626
00:34:34,380 --> 00:34:39,060
The challenge of being that personality too is if we don't get out of our own way, whether

627
00:34:39,060 --> 00:34:43,140
you go to realize that not everybody wants to be approached that way or likes to be approached

628
00:34:43,140 --> 00:34:48,660
that way and until we learn to shift how we approach circumstances like that too, like

629
00:34:48,660 --> 00:34:53,260
where we continue to end up ruining relationships.

630
00:34:53,260 --> 00:34:57,980
On both sides, there's an opportunity there and whichever side you're on, entrepreneurs,

631
00:34:57,980 --> 00:35:03,060
like visionaries, it's because you've got the opportunity to explore that for yourself

632
00:35:03,060 --> 00:35:05,060
but also for those that you're serving.

633
00:35:05,060 --> 00:35:07,580
Thank you for sharing that as an experience.

634
00:35:07,580 --> 00:35:10,380
What's your best leadership experience ever?

635
00:35:10,380 --> 00:35:11,540
Yep.

636
00:35:11,540 --> 00:35:13,580
Another military experience.

637
00:35:13,580 --> 00:35:15,380
Actually the picture is right there.

638
00:35:15,380 --> 00:35:17,540
That's why I've got it there.

639
00:35:17,540 --> 00:35:22,180
So I don't know if you can see it that well but that was the team that I had the honor

640
00:35:22,180 --> 00:35:27,060
of leading in Wales during what's called the Cambrian Patrol.

641
00:35:27,060 --> 00:35:31,140
This is the premier patrolling competition in NATO.

642
00:35:31,140 --> 00:35:34,260
So it is brutal.

643
00:35:34,260 --> 00:35:39,420
We trained for well over a year, selected the team, handpicked guys and it was me and

644
00:35:39,420 --> 00:35:40,740
my good buddy Simon.

645
00:35:40,740 --> 00:35:48,340
We really put a good training package together.

646
00:35:48,340 --> 00:35:51,340
We developed a team that we're still in touch today.

647
00:35:51,340 --> 00:35:56,540
A lot of these guys went on to have stellar careers but the funny thing is we weren't

648
00:35:56,540 --> 00:35:58,800
successful.

649
00:35:58,800 --> 00:36:02,200
We didn't end up finishing the patrol successfully.

650
00:36:02,200 --> 00:36:06,700
So although it was a failure, it was still the best leadership experience I ever had

651
00:36:06,700 --> 00:36:13,580
because the amount that I learned going into it and then on the actual patrol itself, the

652
00:36:13,580 --> 00:36:21,260
lessons learned were just incredible preparation, managing guys in very stressful situations,

653
00:36:21,260 --> 00:36:27,780
life-threatening situations even really tested my ability as a leader.

654
00:36:27,780 --> 00:36:33,820
Although we weren't successful, I found Solace in the fact that the boys were like, you did

655
00:36:33,820 --> 00:36:34,820
a great job, man.

656
00:36:34,820 --> 00:36:38,220
That was you did the best you could do that was solid and we're still friends to this

657
00:36:38,220 --> 00:36:39,220
day.

658
00:36:39,220 --> 00:36:43,620
If I could go back and do it again, that would be awesome.

659
00:36:43,620 --> 00:36:48,060
But we're a little bit older now and I don't think it's in the cards to have a non-military

660
00:36:48,060 --> 00:36:49,580
person that would go back and do it again.

661
00:36:49,580 --> 00:36:55,700
I think our post-traumatic stress from that event is strong enough either way.

662
00:36:55,700 --> 00:36:59,980
The event was definitely a crucible and just the lead up to it and everything we had to

663
00:36:59,980 --> 00:37:05,700
do to get that done because it had never been done before at my unit and it had never been

664
00:37:05,700 --> 00:37:11,260
done where we just had an entire team just from my regiment go over and we planned everything

665
00:37:11,260 --> 00:37:12,540
and got everything executed.

666
00:37:12,540 --> 00:37:14,980
It was a big deal.

667
00:37:14,980 --> 00:37:20,140
So when I reflect back, that was by far one of the best leadership experiences I had.

668
00:37:20,140 --> 00:37:26,780
I love that and that is an emulation of a double down on your vision of wealth and those

669
00:37:26,780 --> 00:37:30,300
relationships that have stood the test of time because of that shared experience.

670
00:37:30,300 --> 00:37:36,060
I also love that it's based in what could be called a failure at the same time like

671
00:37:36,060 --> 00:37:39,620
how many of the billions of people on earth ever even had the chance to compete on that

672
00:37:39,620 --> 00:37:42,460
stage in that position.

673
00:37:42,460 --> 00:37:47,060
I hope Carmelo Anthony doesn't hate me for doing this, but I'm going to use him as an

674
00:37:47,060 --> 00:37:50,220
example on that regard.

675
00:37:50,220 --> 00:37:54,180
I'm judging from an external perspective, but what I've seen from my basketball knowledge

676
00:37:54,180 --> 00:37:59,260
is in his younger years, I think he was one of the big reasons why he never actually won

677
00:37:59,260 --> 00:38:00,260
a championship.

678
00:38:00,260 --> 00:38:07,920
I thought he really got in the way of his teams with ISO basketball and he made shifts

679
00:38:07,920 --> 00:38:11,660
where he's trying to get on a championship team later and he started the move and he

680
00:38:11,660 --> 00:38:14,540
was never able to make that happen.

681
00:38:14,540 --> 00:38:19,460
But at the same time, I read in another, I think it was an ESPN that had a full article

682
00:38:19,460 --> 00:38:28,380
about M7, his tech company, and he talked all about how his life beyond basketball is

683
00:38:28,380 --> 00:38:30,900
way, way like basketball is not it for him.

684
00:38:30,900 --> 00:38:37,300
Oh my gosh, for a basketball player to claim that, the world, let's set that idea on fire.

685
00:38:37,300 --> 00:38:40,900
No, he didn't buy into the shut up and dribble concept.

686
00:38:40,900 --> 00:38:42,700
He understands his legacy beyond the game.

687
00:38:42,700 --> 00:38:48,980
I'm sure he knows that that legacy of a championship could do at the same time once more his humility

688
00:38:48,980 --> 00:38:52,100
to recognize how there's a greater picture.

689
00:38:52,100 --> 00:38:57,860
It's not about being better than everybody else as much as being your best self.

690
00:38:57,860 --> 00:39:05,820
And I gained a tremendous amount of admiration for Carmelo and what his overall purpose was.

691
00:39:05,820 --> 00:39:09,900
And once again, I didn't make the G League.

692
00:39:09,900 --> 00:39:12,100
I didn't make D1 basketball.

693
00:39:12,100 --> 00:39:17,420
So it's easy to point fingers and say, well, that person lost, that person failed and completely

694
00:39:17,420 --> 00:39:22,660
missed the opportunity to appreciate the greatness of what was done and what you guys went after.

695
00:39:22,660 --> 00:39:25,660
So now I think it's a freaking championship level trophy.

696
00:39:25,660 --> 00:39:29,060
You know, like that you guys are even there.

697
00:39:29,060 --> 00:39:34,660
Now that's my lesson, but if there's one final lesson you could share with the world, like

698
00:39:34,660 --> 00:39:37,480
if this was it, today's was that opportunity.

699
00:39:37,480 --> 00:39:42,180
What powerful lesson can other visionaries learn from your experience?

700
00:39:42,180 --> 00:39:48,140
I would say that you're never out of the fight and if you're a visionary, you're going to

701
00:39:48,140 --> 00:39:49,140
be lonely.

702
00:39:49,140 --> 00:39:51,140
You're going to be super lonely.

703
00:39:51,140 --> 00:39:55,580
I've been lonely for a long time, a long time, Jackson.

704
00:39:55,580 --> 00:40:02,940
And it's doing things like this that I'm starting to realize, oh, staying in the fight, grinding,

705
00:40:02,940 --> 00:40:09,600
staying committed to what my vision is, is why I'm able to do these things now because

706
00:40:09,600 --> 00:40:14,180
five years ago, guarantee you, I wasn't on any of these podcasts.

707
00:40:14,180 --> 00:40:17,980
I wasn't interviewing world renowned experts on my podcast.

708
00:40:17,980 --> 00:40:22,540
I wasn't talking to anybody at the government about my training programs, about incorporating

709
00:40:22,540 --> 00:40:23,540
them.

710
00:40:23,540 --> 00:40:30,180
That wasn't on the agenda, but I saw that this could happen.

711
00:40:30,180 --> 00:40:36,880
I literally had a vision of it and it may sound kind of woo woo, but it's like it's

712
00:40:36,880 --> 00:40:43,980
being manifested as I saw it five years ago because I just never gave up.

713
00:40:43,980 --> 00:40:50,880
And even though last year was probably one of my roughest years in business and personally,

714
00:40:50,880 --> 00:40:53,300
I just kept on replaying in my head, Alex Ramozzi.

715
00:40:53,300 --> 00:40:54,980
He's like, just stay in the game.

716
00:40:54,980 --> 00:40:57,220
You've got unlimited at bats.

717
00:40:57,220 --> 00:40:58,220
Stay in the game.

718
00:40:58,220 --> 00:41:03,900
The reason why people fail a business because they just quit, stay in.

719
00:41:03,900 --> 00:41:08,860
And thankfully we have access to great minds like that now for free.

720
00:41:08,860 --> 00:41:12,820
I can listen to that episode as many times as I want to motivate myself.

721
00:41:12,820 --> 00:41:13,820
I don't have to call them.

722
00:41:13,820 --> 00:41:14,820
I don't have to know them.

723
00:41:14,820 --> 00:41:16,500
I don't have to have a special subscription.

724
00:41:16,500 --> 00:41:18,120
It's free.

725
00:41:18,120 --> 00:41:22,180
So for all those visionaries out there, and again, it's still kind of awkward for me to

726
00:41:22,180 --> 00:41:25,580
kind of lump myself in with the visionary crew.

727
00:41:25,580 --> 00:41:29,180
It's just keep on taking those at bats.

728
00:41:29,180 --> 00:41:31,240
Keep on taking those at bats.

729
00:41:31,240 --> 00:41:34,820
If you believe in it, eventually it's going to happen.

730
00:41:34,820 --> 00:41:37,500
And you mentioned earlier, time horizons, right?

731
00:41:37,500 --> 00:41:39,140
Well, 10 years.

732
00:41:39,140 --> 00:41:41,940
And how's the expression goes?

733
00:41:41,940 --> 00:41:46,620
You underestimate, no, you overestimate what you can do in one year, but you underestimate

734
00:41:46,620 --> 00:41:50,340
what you can do in 10.

735
00:41:50,340 --> 00:41:53,100
So I'm a long game thinker as well.

736
00:41:53,100 --> 00:42:00,060
I don't necessarily think things are going to happen in a year or two, but in 10 years,

737
00:42:00,060 --> 00:42:03,020
is my podcast going to be very highly ranked?

738
00:42:03,020 --> 00:42:04,020
Absolutely.

739
00:42:04,020 --> 00:42:06,620
I'm not going anywhere.

740
00:42:06,620 --> 00:42:10,380
Is there going to be a book that I'm going to write that's going to knock it out of the

741
00:42:10,380 --> 00:42:11,380
park?

742
00:42:11,380 --> 00:42:12,380
Likely.

743
00:42:12,380 --> 00:42:13,540
But that might take 20 years.

744
00:42:13,540 --> 00:42:16,540
I don't know, but I'm not going anywhere.

745
00:42:16,540 --> 00:42:20,260
So if you don't like me too bad, you're going to see a lot more of me.

746
00:42:20,260 --> 00:42:21,260
That's right.

747
00:42:21,260 --> 00:42:23,620
Hey, man, I like what The Rock said about that.

748
00:42:23,620 --> 00:42:25,820
He said, some people don't like me.

749
00:42:25,820 --> 00:42:27,820
Some people don't have good taste.

750
00:42:27,820 --> 00:42:30,220
Leave that right where it's at.

751
00:42:30,220 --> 00:42:33,940
And I'm going to come right back to your quote because who knows?

752
00:42:33,940 --> 00:42:37,780
Maybe this is the last opportunity for us to talk about that too.

753
00:42:37,780 --> 00:42:40,060
And this is a WooWoo channel, by the way.

754
00:42:40,060 --> 00:42:42,180
If people want to call it that, that's totally fine.

755
00:42:42,180 --> 00:42:44,660
Like this is all about vision.

756
00:42:44,660 --> 00:42:51,040
And vision is all about the abstract and what people can't see and our passion and dedication

757
00:42:51,040 --> 00:42:53,780
to and beyond.

758
00:42:53,780 --> 00:42:54,780
Two things.

759
00:42:54,780 --> 00:42:59,420
You reminded me of the vision that I had of my daughter when she was three years old.

760
00:42:59,420 --> 00:43:00,420
She wasn't born yet.

761
00:43:00,420 --> 00:43:01,420
I didn't have her.

762
00:43:01,420 --> 00:43:02,420
Wow.

763
00:43:02,420 --> 00:43:06,900
Yeah, no, I definitely believe and understand the value of visions and what can come forward.

764
00:43:06,900 --> 00:43:11,780
It was amazing to see her develop in life and to be like, whoa, this was you.

765
00:43:11,780 --> 00:43:14,340
Like I knew that.

766
00:43:14,340 --> 00:43:19,580
And two, in addition to that, never out of the fight, going to be lonely as a visionary.

767
00:43:19,580 --> 00:43:26,660
I've worked behind the scenes on projects for so many great young leaders.

768
00:43:26,660 --> 00:43:28,820
I'm not talking Oprah level.

769
00:43:28,820 --> 00:43:34,180
I'm not talking Dave Ramsey level, but I am talking Tim Ferriss level who is on his way

770
00:43:34,180 --> 00:43:35,280
to that.

771
00:43:35,280 --> 00:43:41,860
And my job at Video Power was to help Jake recognize who's scalable and who's not.

772
00:43:41,860 --> 00:43:42,860
That was it.

773
00:43:42,860 --> 00:43:47,340
I had to make that assessment and call because we wanted these 7, 10, 30 extra turns.

774
00:43:47,340 --> 00:43:49,780
You can't do that for a brand that's not scalable.

775
00:43:49,780 --> 00:43:51,860
You just can't.

776
00:43:51,860 --> 00:43:54,140
So I had to tell Dr. Eric Berg, your website's trash.

777
00:43:54,140 --> 00:43:55,140
It's garbage.

778
00:43:55,140 --> 00:43:56,860
I didn't tell him like that.

779
00:43:56,860 --> 00:44:01,900
I got a few little warmups in before I did, but that diplomacy thing, Dave, I'm working

780
00:44:01,900 --> 00:44:03,500
on it too.

781
00:44:03,500 --> 00:44:06,620
And he, as a leader, took great notes.

782
00:44:06,620 --> 00:44:07,620
I was excited.

783
00:44:07,620 --> 00:44:10,620
He was at 106,000 subscribers on YouTube.

784
00:44:10,620 --> 00:44:12,620
Now he's at 11 million.

785
00:44:12,620 --> 00:44:13,620
Oh yeah.

786
00:44:13,620 --> 00:44:14,980
Dr. Berg is?

787
00:44:14,980 --> 00:44:15,980
Yeah.

788
00:44:15,980 --> 00:44:17,220
I've been watching him for a while.

789
00:44:17,220 --> 00:44:19,340
I didn't realize he got that big.

790
00:44:19,340 --> 00:44:23,780
He was growing at about a million per quarter last year before, you know, some, and naturally,

791
00:44:23,780 --> 00:44:27,980
you know, people who grow, it's easy to shoot the bird and it's flying the highest, but

792
00:44:27,980 --> 00:44:30,380
I believe he's still absolutely crushing it.

793
00:44:30,380 --> 00:44:33,260
He was a phenomenal leader, right?

794
00:44:33,260 --> 00:44:37,820
You remind me of a Dr. Berg, not from your brand being a trash physician, the opposite.

795
00:44:37,820 --> 00:44:40,140
You're like already past that stage.

796
00:44:40,140 --> 00:44:44,700
In addition, we were working on Johnny Dumas of Entrepreneurialist Channel, his Kickstarter

797
00:44:44,700 --> 00:44:45,700
launch.

798
00:44:45,700 --> 00:44:48,500
We were working with Dan Martell on the SaaS Academy.

799
00:44:48,500 --> 00:44:50,780
We're working with Michael Hyatt, T. Harvecker, Lewis Howes.

800
00:44:50,780 --> 00:44:55,300
And I had to call Lewis Howes secretary and say, you got to tell him to reshoot the ad.

801
00:44:55,300 --> 00:44:58,500
Like, this is going to destroy his reputation.

802
00:44:58,500 --> 00:45:03,020
One simple adjustment in the beginning of his video was going to ruin the whole thing.

803
00:45:03,020 --> 00:45:04,020
And she, you know, she's like, what?

804
00:45:04,020 --> 00:45:05,880
He's sick and he's flying out tomorrow.

805
00:45:05,880 --> 00:45:08,820
And I was like, look, if he goes on, he says this line.

806
00:45:08,820 --> 00:45:10,340
And I'll just tell you guys what the line is.

807
00:45:10,340 --> 00:45:11,340
Think everybody's done.

808
00:45:11,340 --> 00:45:12,340
Like, what was the line?

809
00:45:12,340 --> 00:45:13,340
You know?

810
00:45:13,340 --> 00:45:14,340
Yeah.

811
00:45:14,340 --> 00:45:15,340
You got me under my seat.

812
00:45:15,340 --> 00:45:16,340
I'm watching this ad.

813
00:45:16,340 --> 00:45:18,380
And he says, oh, you're watching this because you're an entrepreneur.

814
00:45:18,380 --> 00:45:19,380
Right.

815
00:45:19,380 --> 00:45:20,900
And I said, no, no, no.

816
00:45:20,900 --> 00:45:25,340
As a prospect, I'm going to say, no, Jackie, I'm watching this because I'm trying to get

817
00:45:25,340 --> 00:45:28,100
to my other video and I can't wait to skip it now.

818
00:45:28,100 --> 00:45:31,420
Oh, I mean, I like, who are you to assume that I'm watching your ad because you want

819
00:45:31,420 --> 00:45:32,420
me?

820
00:45:32,420 --> 00:45:33,420
She goes, no, no, no, stop right there.

821
00:45:33,420 --> 00:45:34,420
I get it.

822
00:45:34,420 --> 00:45:35,420
Like, I'll have him reshoot it.

823
00:45:35,420 --> 00:45:36,420
Right.

824
00:45:36,420 --> 00:45:37,420
It's like, what should he say?

825
00:45:37,420 --> 00:45:40,540
And I said, and this was back when Jake was first person teaching everybody to say, hey,

826
00:45:40,540 --> 00:45:43,880
if you're not an entrepreneur, feel free to skip this ad.

827
00:45:43,880 --> 00:45:44,880
Respect the audience.

828
00:45:44,880 --> 00:45:45,880
Give them the chance to bow out.

829
00:45:45,880 --> 00:45:50,580
You know, as you push them away, so to speak, or allow them the space to choose what they

830
00:45:50,580 --> 00:45:54,580
want to do, that'll allow them to gravitate back towards you and say, hey, wait, I am

831
00:45:54,580 --> 00:45:55,580
an entrepreneur.

832
00:45:55,580 --> 00:45:56,900
I kind of want to watch this.

833
00:45:56,900 --> 00:46:02,060
So that process, right, the little bitty tweaks, you know, I didn't make Louis Housel's house

834
00:46:02,060 --> 00:46:04,200
or Dr. Berg, neither did Jake.

835
00:46:04,200 --> 00:46:08,060
But we found the leaders who were emulating all the right characteristics.

836
00:46:08,060 --> 00:46:10,940
And so what I would say right now, and this is again for every visionary who's out there,

837
00:46:10,940 --> 00:46:14,860
you need a little beam me up, come and talk to me because I do catch the value and who

838
00:46:14,860 --> 00:46:15,860
people are.

839
00:46:15,860 --> 00:46:20,380
But you have not only all the potential, Dave, but your systems, the way that I've seen them,

840
00:46:20,380 --> 00:46:21,380
they're on track.

841
00:46:21,380 --> 00:46:25,260
They are the things that need to be done in order to scale and make the impact that you

842
00:46:25,260 --> 00:46:26,260
want to make.

843
00:46:26,260 --> 00:46:28,180
So you got a huge fan in me.

844
00:46:28,180 --> 00:46:29,180
Thanks.

845
00:46:29,180 --> 00:46:30,420
I really appreciate that.

846
00:46:30,420 --> 00:46:34,980
It's been a long, hard route just to get to where this is.

847
00:46:34,980 --> 00:46:35,980
Yeah.

848
00:46:35,980 --> 00:46:36,980
Well, you hit it, dude.

849
00:46:36,980 --> 00:46:41,860
You know, you're going to be lonely as a visionary, if you're a visionary.

850
00:46:41,860 --> 00:46:44,940
Tracy Childs was the first person to tell me that.

851
00:46:44,940 --> 00:46:50,020
We were at, I was at Icon for Infusionsoft and Tracy Childs is the founder of Wishlist

852
00:46:50,020 --> 00:46:51,020
Member.

853
00:46:51,020 --> 00:46:53,340
And at the time I didn't know that and know what that was.

854
00:46:53,340 --> 00:46:56,620
But we ran into each other in like three different rooms, just like passing.

855
00:46:56,620 --> 00:46:58,660
It was kind of one of those like, what's up, man?

856
00:46:58,660 --> 00:47:00,660
You know, like head nod situations.

857
00:47:00,660 --> 00:47:04,020
And the third time we ran into each other at this restaurant, he goes, come over here,

858
00:47:04,020 --> 00:47:05,020
dude, like I'm talking.

859
00:47:05,020 --> 00:47:10,540
So I sit down and talk to him, Wishlist Member had over 100,000 courses hosted on it, online

860
00:47:10,540 --> 00:47:11,540
digital courses.

861
00:47:11,540 --> 00:47:16,380
This was back in 2015 or so before it really all took off.

862
00:47:16,380 --> 00:47:21,380
And he trained Stu McLaren, who also goes out there and teaches people about courses.

863
00:47:21,380 --> 00:47:24,660
But Tracy said, Jackson, he said entrepreneurship is so lonely.

864
00:47:24,660 --> 00:47:29,540
I love these conferences because I get to meet people like you and we get to interact

865
00:47:29,540 --> 00:47:30,540
and we get to see each other.

866
00:47:30,540 --> 00:47:34,340
But like when we go home, it's like, I'm really relate to my neighbors.

867
00:47:34,340 --> 00:47:35,900
My neighbors don't really relate to me.

868
00:47:35,900 --> 00:47:39,060
I was like, so this is where like we pulled it all together.

869
00:47:39,060 --> 00:47:43,680
We talked for hours at that conference and he became a super good friend.

870
00:47:43,680 --> 00:47:49,740
So you again, you remind me of these leaders who are doing things so right.

871
00:47:49,740 --> 00:47:54,360
And I don't know where you're at on that path, Dave, but that's the cool thing.

872
00:47:54,360 --> 00:48:00,100
It's really hard to tell the difference between wait is Dave Morrow, that he gets started

873
00:48:00,100 --> 00:48:04,240
before I found out about him before I found out about Tim Ferriss.

874
00:48:04,240 --> 00:48:05,240
Or not.

875
00:48:05,240 --> 00:48:07,060
So yeah, rockin it, dude.

876
00:48:07,060 --> 00:48:08,060
Keeping your best self.

877
00:48:08,060 --> 00:48:09,220
I really appreciate that.

878
00:48:09,220 --> 00:48:11,920
That's that's huge coming from a dude like yourself.

879
00:48:11,920 --> 00:48:13,700
So I'm taking that to heart.

880
00:48:13,700 --> 00:48:16,860
Although I've had a hard time a whole life accepting compliments.

881
00:48:16,860 --> 00:48:19,940
I'm going to really let this one sink in because this means a lot.

882
00:48:19,940 --> 00:48:20,940
So I really appreciate that.

883
00:48:20,940 --> 00:48:21,940
Well, that's great, man.

884
00:48:21,940 --> 00:48:25,540
And again, you already did something huge for me with this look good and feel good.

885
00:48:25,540 --> 00:48:30,340
And I hope audience this did the same for you, whether it was a Socrates quote or something

886
00:48:30,340 --> 00:48:31,700
else.

887
00:48:31,700 --> 00:48:34,620
We talked about looking good and feeling good to too good.

888
00:48:34,620 --> 00:48:35,980
Do you have an extra two minutes?

889
00:48:35,980 --> 00:48:41,500
Let's not go too far over that, but an extra two minutes to explain to the audience a little

890
00:48:41,500 --> 00:48:42,500
bit further.

891
00:48:42,500 --> 00:48:43,500
Like what can they do?

892
00:48:43,500 --> 00:48:48,260
What are some of the steps they can take to make sure that they're going about that and

893
00:48:48,260 --> 00:48:53,420
you know, with the path of least resistance, you know, it's hard to find sometimes.

894
00:48:53,420 --> 00:48:58,660
Well, you said it already subconsciously steps.

895
00:48:58,660 --> 00:49:00,920
You can literally start taking steps.

896
00:49:00,920 --> 00:49:05,700
And when I work with my veteran population, so I have a program, I call it the beast,

897
00:49:05,700 --> 00:49:12,340
fancy name, but ultimately you're going for a lot of walks for most veterans.

898
00:49:12,340 --> 00:49:17,040
And I would argue most men is that this is a program that's that's geared for men dissolving

899
00:49:17,040 --> 00:49:21,040
your ego and forgetting about how cool you were in your 20s when he used to go bench

900
00:49:21,040 --> 00:49:24,760
press and do curls for the girls.

901
00:49:24,760 --> 00:49:29,140
That's going to be a hard thing for you to do, because I'm going to tell you, no, just

902
00:49:29,140 --> 00:49:31,460
go for a walk for 20 minutes every day.

903
00:49:31,460 --> 00:49:33,380
Do it consistently for a month.

904
00:49:33,380 --> 00:49:37,460
That's that's that's your that's your main mission right now.

905
00:49:37,460 --> 00:49:41,060
And I want you to get about eight to eight to ten thousand steps in.

906
00:49:41,060 --> 00:49:42,980
Can you do that?

907
00:49:42,980 --> 00:49:44,080
Cool.

908
00:49:44,080 --> 00:49:50,140
If you can start doing that, you're going to be more healthy than over 90 percent of

909
00:49:50,140 --> 00:49:51,140
Americans.

910
00:49:51,140 --> 00:49:52,140
Let me say that again.

911
00:49:52,140 --> 00:49:57,660
If you walk every day for 20 minutes a day, you're going to be better off than over 90

912
00:49:57,660 --> 00:50:03,740
percent of Americans, because over 90 percent of Americans don't get 20 minutes of exercise

913
00:50:03,740 --> 00:50:04,740
bare minimum per day.

914
00:50:04,740 --> 00:50:07,940
And I'm just talking low intensity steady state that's going for a walk, walking your

915
00:50:07,940 --> 00:50:11,220
dog, doing gardening, no barbells, nothing.

916
00:50:11,220 --> 00:50:12,700
Just go for a walk.

917
00:50:12,700 --> 00:50:18,460
We would see a dramatic change in our society if people just spent 20 minutes every day

918
00:50:18,460 --> 00:50:19,540
doing that.

919
00:50:19,540 --> 00:50:20,760
You don't need any programs.

920
00:50:20,760 --> 00:50:21,760
You don't even need a coach.

921
00:50:21,760 --> 00:50:23,700
I'm trying to put myself out of business, guys.

922
00:50:23,700 --> 00:50:24,700
Put me out of business.

923
00:50:24,700 --> 00:50:25,700
Put all of us out of business.

924
00:50:25,700 --> 00:50:26,700
Just go for a walk.

925
00:50:26,700 --> 00:50:27,700
That's it.

926
00:50:27,700 --> 00:50:28,700
I love it.

927
00:50:28,700 --> 00:50:31,460
I am so in line with this.

928
00:50:31,460 --> 00:50:37,540
It's so validating when the guru, I'm just going to use it, right?

929
00:50:37,540 --> 00:50:42,220
When the person who's leading the way validates the reality of what we want to believe or

930
00:50:42,220 --> 00:50:43,660
what we have believed.

931
00:50:43,660 --> 00:50:48,500
When I went through my first divorce, my coping mechanism was walking.

932
00:50:48,500 --> 00:50:51,100
When I was separated from my family at that point.

933
00:50:51,100 --> 00:50:55,220
So I would walk and I would listen and I would get bored, but I had nothing else to do.

934
00:50:55,220 --> 00:50:57,460
I couldn't work 24-7.

935
00:50:57,460 --> 00:51:00,100
I love what I do, but again, you got to have some breaks.

936
00:51:00,100 --> 00:51:02,820
I found myself listening to Ted Talks.

937
00:51:02,820 --> 00:51:05,180
I found myself listening to scriptures.

938
00:51:05,180 --> 00:51:08,220
I found myself listening to what's called general conference talks.

939
00:51:08,220 --> 00:51:12,500
I was filling my brain at the same time.

940
00:51:12,500 --> 00:51:16,700
Or I'd call a family member or an old friend and just talk to them or listen to them about

941
00:51:16,700 --> 00:51:18,620
what's going on.

942
00:51:18,620 --> 00:51:19,620
I did.

943
00:51:19,620 --> 00:51:20,980
I lost 40 healthy pounds.

944
00:51:20,980 --> 00:51:25,000
I got back into a much, much better shape.

945
00:51:25,000 --> 00:51:31,340
Before this recent spout of continuous bronchitis, I was trying to do the same again.

946
00:51:31,340 --> 00:51:36,340
Now over the last week and a half, I've been back to that doing these five, seven-mile

947
00:51:36,340 --> 00:51:37,340
walks.

948
00:51:37,340 --> 00:51:40,300
I got an executive assistant in the Philippines.

949
00:51:40,300 --> 00:51:44,700
I use that time as well to talk to her at night and see what does she need help on and

950
00:51:44,700 --> 00:51:46,500
how can I work on some training?

951
00:51:46,500 --> 00:51:48,420
Oh, hey, here's some sales principles.

952
00:51:48,420 --> 00:51:53,560
We go through these deep hour-long, three-hour-long conversations where I'm walking her through

953
00:51:53,560 --> 00:51:57,100
all the elements of how she can help and how she can move her brand and her business forward

954
00:51:57,100 --> 00:51:59,620
as well as move our brand forward.

955
00:51:59,620 --> 00:52:04,780
There's lots of things that you can do besides come up with a reason not to do it.

956
00:52:04,780 --> 00:52:07,060
That is something you can choose to do as well.

957
00:52:07,060 --> 00:52:08,060
But 10,000 steps.

958
00:52:08,060 --> 00:52:16,700
Now, if I would just add 100 push-ups and 100 sit-ups to that as well per day, I would

959
00:52:16,700 --> 00:52:17,700
have a six-pack.

960
00:52:17,700 --> 00:52:19,860
It wouldn't be hard to do.

961
00:52:19,860 --> 00:52:21,700
That's what I was doing back then too.

962
00:52:21,700 --> 00:52:23,860
It did get me real close.

963
00:52:23,860 --> 00:52:30,820
Well, to add one last thing too, you can see in the back here I've got a logo here.

964
00:52:30,820 --> 00:52:35,460
That's an app that I'm helping build out as well and it's for the veteran population.

965
00:52:35,460 --> 00:52:40,340
It's called Voluntold because it's a term we use in the military where you get voluntold

966
00:52:40,340 --> 00:52:42,740
to do things like, hey, we need volunteers, but it's like, hey, you're doing it.

967
00:52:42,740 --> 00:52:46,140
We're kind of ordering you, but we can't, so you're doing it anyways.

968
00:52:46,140 --> 00:52:49,740
We're volunteering veterans to start walking again and it's a game.

969
00:52:49,740 --> 00:52:51,860
The goal is to gamify things.

970
00:52:51,860 --> 00:52:54,100
A Pokemon Go for veteran health?

971
00:52:54,100 --> 00:52:55,100
You got it.

972
00:52:55,100 --> 00:52:56,100
You read it.

973
00:52:56,100 --> 00:52:57,100
You know exactly what I'm talking about.

974
00:52:57,100 --> 00:53:02,220
The reason for that is because if you can start that, like in Anima Sano, Corporate Sano,

975
00:53:02,220 --> 00:53:06,840
kind of touching back to what we started with, a sound mind and a sound body, you can dramatically

976
00:53:06,840 --> 00:53:11,860
affect your neurochemistry if you just start going for a walk.

977
00:53:11,860 --> 00:53:12,860
Imagine it's fun.

978
00:53:12,860 --> 00:53:16,020
Imagine you get points and imagine you can compete against your friends.

979
00:53:16,020 --> 00:53:21,500
We're so fired up about this project and we're hoping to have the phase one release by the

980
00:53:21,500 --> 00:53:26,900
end of this year that this is going to be one of those signature projects that I was

981
00:53:26,900 --> 00:53:31,860
so really fired up to be a part of when me and my buddy kind of came to the moment where

982
00:53:31,860 --> 00:53:33,060
we had the vision together.

983
00:53:33,060 --> 00:53:35,460
We're like, why don't we do this?

984
00:53:35,460 --> 00:53:36,460
We can do this.

985
00:53:36,460 --> 00:53:42,020
So this is kind of like our pet project and I can't wait to have more info for everybody

986
00:53:42,020 --> 00:53:44,740
coming down the pipe.

987
00:53:44,740 --> 00:53:47,060
Likewise, I love that.

988
00:53:47,060 --> 00:53:48,060
That's amazing.

989
00:53:48,060 --> 00:53:50,700
So I hope it was okay that I showed that and pulled that out.

990
00:53:50,700 --> 00:53:51,700
Yeah, yeah, absolutely.

991
00:53:51,700 --> 00:53:52,700
Absolutely.

992
00:53:52,700 --> 00:53:53,700
Yeah, we're getting close.

993
00:53:53,700 --> 00:54:02,460
We're getting close to getting our app kind of fully built out.

994
00:54:02,460 --> 00:54:07,200
So we're going to start the hard marketing process very soon.

995
00:54:07,200 --> 00:54:10,020
We are too at ablehealth.us.

996
00:54:10,020 --> 00:54:16,100
So we'll have to talk about the overlap on those because there's some awesome opportunities.

997
00:54:16,100 --> 00:54:19,100
Visionaries who are listening in, we will have the action steps on the landing page

998
00:54:19,100 --> 00:54:20,620
so you know what steps you can take next.

999
00:54:20,620 --> 00:54:24,420
Of course, you can reach out to Dave and myself at any time.

1000
00:54:24,420 --> 00:54:27,060
You can also leave a comment if you want to ask a question there.

1001
00:54:27,060 --> 00:54:30,160
We're happy to dive in and make sure those are attended to.

1002
00:54:30,160 --> 00:54:34,380
Most importantly for you though, as a visionary, I'd like to extend an invitation to click

1003
00:54:34,380 --> 00:54:36,940
on the button at the top that says, be our guest.

1004
00:54:36,940 --> 00:54:39,780
If you've got a vision that you want to get out into the world and you want to help people

1005
00:54:39,780 --> 00:54:44,460
with, then don't hesitate to come on our stage and rock the mic with us.

1006
00:54:44,460 --> 00:54:46,100
It doesn't matter if you're celebrity status.

1007
00:54:46,100 --> 00:54:51,700
You're Natalie Portman, you're Jim Carrey, or you're John Doe and you're like, man, I

1008
00:54:51,700 --> 00:54:53,340
don't know if they would want me.

1009
00:54:53,340 --> 00:54:54,340
Give us a shot.

1010
00:54:54,340 --> 00:54:57,140
Give us a chance to see and explore your vision.

1011
00:54:57,140 --> 00:55:02,580
It might be the catalyst for you to take it even further or you might just end up blessing

1012
00:55:02,580 --> 00:55:05,060
more than two lives and mine included.

1013
00:55:05,060 --> 00:55:06,980
And I hope you want to do that.

1014
00:55:06,980 --> 00:55:11,380
So feel free to like, comment, subscribe, and by the way, Jim Carrey, Natalie Portman,

1015
00:55:11,380 --> 00:55:15,300
if you heard that, we would also love to have you on the show as well.

1016
00:55:15,300 --> 00:55:19,460
So definitely feel free to apply and thank you guys for joining us on the show.

1017
00:55:19,460 --> 00:55:20,460
Take care, everybody.

1018
00:55:20,460 --> 00:55:21,460
Thank you for being here today.

1019
00:55:21,460 --> 00:55:23,900
I'm really happy that you tuned in to Vision Pros Live.

1020
00:55:23,900 --> 00:55:28,740
I'm looking forward to seeing your reactions as these episodes continue to move forward.

1021
00:55:28,740 --> 00:55:30,340
This is going to get more and more fun.

1022
00:55:30,340 --> 00:55:32,340
We'll have more and more engagement as well.

1023
00:55:32,340 --> 00:55:36,100
We'll invite people to participate in the show and thank you for giving us your time

1024
00:55:36,100 --> 00:55:37,100
and attention.

1025
00:55:37,100 --> 00:56:06,220
Have an excellent time building out your vision.