1 00:00:00,000 --> 00:00:05,760 the experience more visual. And like I said, if you want to sketch while we're doing the 2 00:00:05,760 --> 00:00:12,000 episode, you know, you can dynamically focus on presenting your vision while you sketch 3 00:00:12,000 --> 00:00:13,000 it out. No pressure. 4 00:00:13,000 --> 00:00:21,360 Let me see what I can muster up here. I always have paper close by for these types of moments. 5 00:00:21,360 --> 00:00:24,160 Oh, you're awesome. You took the pressure and you ran with it. 6 00:00:24,160 --> 00:00:26,160 We'll see. I cannot promise. 7 00:00:26,160 --> 00:00:29,920 What are you most excited for people to get out of this? 8 00:00:29,920 --> 00:00:36,960 Just to be like redefining drawing and doodling as like a way to help you think and learn, 9 00:00:36,960 --> 00:00:43,680 right? Take back our dependable bit. So I'm excited about talking about creativity and 10 00:00:43,680 --> 00:00:50,800 what does that look like for people because we have so much baggage around art and creativity 11 00:00:50,800 --> 00:00:55,440 and all of that stuff. So I'm always like, love talking about what does that look like 12 00:00:55,440 --> 00:00:56,440 for you, right? 13 00:00:56,440 --> 00:00:57,440 I love that. 14 00:00:57,440 --> 00:00:58,440 Take back ownership of that. 15 00:00:58,440 --> 00:01:04,280 I believe in the power of the pen and I never thought about taking it back, but you're right. 16 00:01:04,280 --> 00:01:13,480 The digital age has kind of like started to rob the awareness of that power. So wow. That's 17 00:01:13,480 --> 00:01:18,160 interesting. So I named the episode and we are live by the way, but I named the episode 18 00:01:18,160 --> 00:01:25,640 how much power can a sketch add to your revenues and your personal development because both 19 00:01:25,640 --> 00:01:30,160 are going to receive huge value. I already know that. So that's going to be fun to talk 20 00:01:30,160 --> 00:01:34,160 about as well as how it can lead to millions in revenues. 21 00:01:34,160 --> 00:01:37,000 Oh my gosh. That'd be amazing. 22 00:01:37,000 --> 00:01:44,640 That's right. Well, we're going to talk about Sir Ken Robinson and how it helped him do 23 00:01:44,640 --> 00:01:47,640 that. So we'll have some fun with this. 24 00:01:47,640 --> 00:01:49,640 Fun. Awesome. I love it. 25 00:01:49,640 --> 00:01:52,640 Yeah, absolutely. Do you have any questions before we dive in? 26 00:01:52,640 --> 00:01:59,640 Just do it. Just see what happens. Well, just, you know, things happen and I'm along for 27 00:01:59,640 --> 00:02:00,640 the ride. So it's all good. 28 00:02:00,640 --> 00:02:01,640 What's your favorite sketch ever? 29 00:02:01,640 --> 00:02:02,640 That I've ever done? 30 00:02:02,640 --> 00:02:03,640 Yeah. 31 00:02:03,640 --> 00:02:10,640 Oh my gosh. Steve Wozniak when I was on stage with him was pretty wild. 32 00:02:10,640 --> 00:02:15,840 All right. Welcome in to Vision Pros Live with Jackson Calame. I'm your show host. We'll 33 00:02:15,840 --> 00:02:20,920 be doing interviews for visionary entrepreneurs and guest leaders who are building fantastic 34 00:02:20,920 --> 00:02:23,840 visions out there. 35 00:02:23,840 --> 00:02:34,640 Hey, what's up everybody? And welcome in to Vision Pros Live. I'm your show host, Jackson 36 00:02:34,640 --> 00:02:39,720 Calame, founder and CEO of First Class Business. And I'm excited because today's kind of a 37 00:02:39,720 --> 00:02:48,560 play day. I get Ashton from Minds Eye Creative on my show and she is a sketch artist and 38 00:02:48,560 --> 00:02:55,160 she teaches people kind of like that channel that my kids watch and how to draw for YouTube. 39 00:02:55,160 --> 00:03:00,000 She teaches you how to sketch your notes so that your notes are more comprehensive, so 40 00:03:00,000 --> 00:03:03,960 that your notes are more powerful, so you can actually repurpose your notes as well. 41 00:03:03,960 --> 00:03:08,040 And this is a super, super powerful subject because when you learn how to do this, you 42 00:03:08,040 --> 00:03:12,280 can visually storytelling a way that not only amplifies how you learn, and I've seen this 43 00:03:12,280 --> 00:03:17,560 myself as I've gotten better at taking notes, but also you can attract an audience with 44 00:03:17,560 --> 00:03:22,760 your notes as well for those visionaries out there who are striving to share their visions 45 00:03:22,760 --> 00:03:26,320 with the masses. So we'll be talking more about that in just a minute. I'll bring Ashton 46 00:03:26,320 --> 00:03:31,280 on stage. Before we dive into that, I want to point out a couple of our sponsors, Cold 47 00:03:31,280 --> 00:03:36,440 Click. Cold Click is the system that we use. It's actually the team that we use for our 48 00:03:36,440 --> 00:03:42,560 LinkedIn automation. And I'm a big fan of Art Hoffman. He's become a good buddy of mine. 49 00:03:42,560 --> 00:03:46,680 And it's not just about the system. It's one thing to get the automation done, but it's 50 00:03:46,680 --> 00:03:51,440 another to have somebody who's checking for what algorithm updates are happening within 51 00:03:51,440 --> 00:03:56,320 the technology itself so you don't get banned from LinkedIn. Now, some people would say 52 00:03:56,320 --> 00:04:03,540 that, well, automation is evil, but we breathe automatically. And if you're using automation 53 00:04:03,540 --> 00:04:07,480 to hurt people or to get a message out there, just spam people, that's one thing. But if 54 00:04:07,480 --> 00:04:11,040 you're using it to connect with more people sincerely, then it can be a superpower that 55 00:04:11,040 --> 00:04:15,600 helps you engage with the people that you can serve best. That's really what it's all 56 00:04:15,600 --> 00:04:21,200 about. So we combine Cold Click with our methods of outreach. And our outreach methods are 57 00:04:21,200 --> 00:04:26,640 actually really simple. To encourage you, stop putting case studies in people's faces. 58 00:04:26,640 --> 00:04:31,000 They're tired of it. They don't want it. Instead, have an outreach to the right target 59 00:04:31,000 --> 00:04:36,400 audience, people that will resonate with you, let your profile do the talking, and say something 60 00:04:36,400 --> 00:04:40,920 much more along the lines of, hey, how are you? Which is what you would do if you walked 61 00:04:40,920 --> 00:04:45,400 up to a stranger in real life and wanted to engage in a conversation. Keep it really simple 62 00:04:45,400 --> 00:04:50,240 and then drive them towards free value without pressure, just to invite them to take a look 63 00:04:50,240 --> 00:04:56,000 at something perhaps, or actually take interest in them. That's another really important factor. 64 00:04:56,000 --> 00:05:01,040 It's better to be interested in people than interesting. So with that said, we're going 65 00:05:01,040 --> 00:05:06,720 to move over to Tap Mental. And Tap Mental is run by Dave Goodall. Dave is a client of 66 00:05:06,720 --> 00:05:13,480 first-class business, and I'm really impressed with his access to mind work. Now, some of 67 00:05:13,480 --> 00:05:19,360 you may already know, most of you probably don't, but your mindset work is some of the 68 00:05:19,360 --> 00:05:23,160 most important work you can do as an entrepreneur. I've worked with hundreds and hundreds of 69 00:05:23,160 --> 00:05:27,680 entrepreneurs, and out of those that I've worked with, and the thousands I haven't worked 70 00:05:27,680 --> 00:05:35,000 with, the one thing that's constantly holding us up is our own limiting beliefs. And until 71 00:05:35,000 --> 00:05:38,760 we're able to tackle our limiting beliefs, until we're able to address our past traumas, 72 00:05:38,760 --> 00:05:42,200 until we're able to really dive in deep with that with somebody that we can know, somebody 73 00:05:42,200 --> 00:05:47,280 that we know, like, and of course, trust, it's very hard to move the needle forward 74 00:05:47,280 --> 00:05:52,160 in our life and live with the type of purpose that most of us want to live with. So Dave 75 00:05:52,160 --> 00:05:56,760 and I have done a few sessions ourselves in terms of what he does for entrepreneurs, but 76 00:05:56,760 --> 00:06:01,080 also how he can unlock my brand. And I was so impressed with our sessions. I was like, 77 00:06:01,080 --> 00:06:05,300 you know what? I want to honor Dave. I want to get him on as a sponsor on here because 78 00:06:05,300 --> 00:06:10,040 I know the value of the resource for others. So without further ado, let's move over to 79 00:06:10,040 --> 00:06:14,680 the Water Project. The Water Project is my favorite charity to support. There are lots 80 00:06:14,680 --> 00:06:19,840 of charities that you can support right now. You know, and so feel free to drop in the 81 00:06:19,840 --> 00:06:25,240 comments any charity that you would like to see us support. And I'm happy to take a look 82 00:06:25,240 --> 00:06:30,640 at that. Sometimes driving awareness for these charities is the biggest contribution that 83 00:06:30,640 --> 00:06:35,720 you can do. One thing I love about the Water Project is they show extreme awareness of 84 00:06:35,720 --> 00:06:39,800 the different projects that they're working on. You can notice right there in that lineup, 85 00:06:39,800 --> 00:06:44,000 you can choose exactly which community that you help. And what's cool is if you dedicate 86 00:06:44,000 --> 00:06:48,960 a dollar to it, $10 or $10,000, you get to see that project come to fruition. They actually 87 00:06:48,960 --> 00:06:54,120 show you the results of what occurs and how they go about completing the project so that 88 00:06:54,120 --> 00:06:58,240 community get access to clean drinking water. And once a community has access to clean drinking 89 00:06:58,240 --> 00:07:06,020 water, kids are in school. They're not chasing after water for the community. Grandmas, grandpas, 90 00:07:06,020 --> 00:07:10,720 people who are alone and have to go miles to get water, it changes their life and their 91 00:07:10,720 --> 00:07:17,880 health. You know, you can't really quantify the full reality, the full aspect of what 92 00:07:17,880 --> 00:07:22,680 that does for people. I'd also like to make sure that we take a little moment of silence. 93 00:07:22,680 --> 00:07:27,320 Speaking of charities are giving back or the need for aid, I'm not going to be silent, 94 00:07:27,320 --> 00:07:31,820 but I hope you are. And I hope you meditate and pray on this while I'm talking about it. 95 00:07:31,820 --> 00:07:37,600 There's a new war going on between Israel and Palestine and Hamas. And there's also 96 00:07:37,600 --> 00:07:42,560 a massive earthquake that hit Afghanistan and killed original estimates for 2000 people. 97 00:07:42,560 --> 00:07:47,400 Then it said 800 and it's probably somewhere in between. I haven't checked the news on 98 00:07:47,400 --> 00:07:52,560 that in the last 24 hours, but it broke my heart to see that there's more pain and suffering 99 00:07:52,560 --> 00:07:57,120 going on in the world. And, you know, while we're going to, we're going to compartmentalize 100 00:07:57,120 --> 00:08:02,340 that, which means we're going to set that aside for the sake of the ability of up-leveling 101 00:08:02,340 --> 00:08:07,840 our own growth. Why? Because as we grow, we can give back more. I hope that you remember 102 00:08:07,840 --> 00:08:12,120 the people out there who need our help, those of us who are more fortunate. And I hope that 103 00:08:12,120 --> 00:08:17,400 we do take time. In fact, I should have in the last 24 hours. I'm going to take some 104 00:08:17,400 --> 00:08:22,280 concerted time today to make sure that I keep up to date with what's going on and what's 105 00:08:22,280 --> 00:08:27,200 needed. If you know of a way to contribute to either of those causes, like I said, please 106 00:08:27,200 --> 00:08:32,000 go ahead and drop it in the comments, because that could be super valuable for those who 107 00:08:32,000 --> 00:08:38,560 have extreme needs far and above anything you and I are likely facing right now. So 108 00:08:38,560 --> 00:08:43,300 without further ado, we're going to dive back into a happier subject. We're going to dive 109 00:08:43,300 --> 00:08:49,640 back into our own training and development for how do we do these sketches that can bring 110 00:08:49,640 --> 00:08:54,680 revenues and personal development and really just make the process of learning that much 111 00:08:54,680 --> 00:09:00,200 more fun better. So Ashton, thank you so much for joining me at Vision Pros Live and welcome 112 00:09:00,200 --> 00:09:01,200 to the show. 113 00:09:01,200 --> 00:09:05,840 I'm so happy to be here, Jackson. Thanks so much for inviting me. 114 00:09:05,840 --> 00:09:13,280 Absolutely. So Ashton, let's dive in hot and heavy. All right. So people are listening 115 00:09:13,280 --> 00:09:18,540 to what I said. I'm curious from your perspective, who should be listening and why should they 116 00:09:18,540 --> 00:09:23,720 listen to you about the sketch stuff or in general? And what are they going to get out 117 00:09:23,720 --> 00:09:25,720 of today's show, do you think? 118 00:09:25,720 --> 00:09:32,720 All right. So the who is anybody who ends up in situations where they need to learn 119 00:09:32,720 --> 00:09:37,600 something. They're listening to information, presentations and meetings and things like 120 00:09:37,600 --> 00:09:43,880 that. So that's the who. The why, I guess, is because I've been basically doing this 121 00:09:43,880 --> 00:09:49,000 professionally for 10 years, coming up to my 10 year anniversary this month, which is 122 00:09:49,000 --> 00:09:56,080 pretty wild to think about. Started building a business around seven years ago. But, you 123 00:09:56,080 --> 00:10:01,840 know, I've been doing it for a little while. Ten years, I think, is no small feat. And, 124 00:10:01,840 --> 00:10:06,920 you know, we're going to learn whatever ends up happening here today for conversation. 125 00:10:06,920 --> 00:10:11,880 You know, it's really about, you know, taking back the power of the pen and using it in 126 00:10:11,880 --> 00:10:17,720 a way to help you learn and think, you know, and those doodles that you did in your notebooks, 127 00:10:17,720 --> 00:10:23,240 they're actually helping you engage. They're doing the opposite of what people think. So, 128 00:10:23,240 --> 00:10:28,160 you know, what does that look like to doodle and make those doodles work for you a little 129 00:10:28,160 --> 00:10:32,800 bit more? And, you know, it'd be awesome if we end up having some sort of conversation 130 00:10:32,800 --> 00:10:39,880 around creativity and how everybody is creative in their own way and how it's such a valuable 131 00:10:39,880 --> 00:10:46,480 piece of our life and business. I love that. We might take a moment to make fun of some 132 00:10:46,480 --> 00:10:54,280 of my horrific doodles. Before we do that, Cynthia, could you share a little bit of the 133 00:10:54,280 --> 00:10:58,400 sketches? It would be great. Thank you. Okay. Just letting Cynthia know, we want to see 134 00:10:58,400 --> 00:11:03,880 some of these sketches because I just love to see your creative artwork on them. And 135 00:11:03,880 --> 00:11:08,360 it's just so impactful. Like, oh, wow. Okay. That's the type of designs that we're talking 136 00:11:08,360 --> 00:11:14,040 about. Like the one that's on the screen right now on building a diverse, it's a little small 137 00:11:14,040 --> 00:11:19,440 for me. Team. Yes. Building diverse teams. Yeah. But I can see all the colors on it. 138 00:11:19,440 --> 00:11:27,000 I can see how much I could learn quickly by looking at that particular sketch. But let's 139 00:11:27,000 --> 00:11:31,640 talk about your vision a little bit. So what's the vision that you have for those that you 140 00:11:31,640 --> 00:11:40,480 serve? Yeah. So for me, it's really about the power visual communication and how the 141 00:11:40,480 --> 00:11:46,600 majority of us consider themselves visual learners. And we think in pictures, right? 142 00:11:46,600 --> 00:11:51,360 That's why it's cliches. It sounds like a picture is worth a thousand words, right? 143 00:11:51,360 --> 00:11:57,560 So but oftentimes we find ourselves in situations where there isn't visuals to kind of help 144 00:11:57,560 --> 00:12:04,440 support our learning. And for us who are neuro typical or neuro diverse can be a really like 145 00:12:04,440 --> 00:12:10,560 powerful way to help us think and learn and listen to information. Because at the end 146 00:12:10,560 --> 00:12:17,520 of the day, you don't want to have to go back and like rings of random notes or things that 147 00:12:17,520 --> 00:12:23,280 you can't remember what was said. And for me, it's about, you know, the vision of helping 148 00:12:23,280 --> 00:12:29,200 people learn while they're listening to information, which seems kind of like, oh, doesn't everybody 149 00:12:29,200 --> 00:12:35,120 do that? But not necessarily because the way traditional note taking happens, or even when 150 00:12:35,120 --> 00:12:39,560 you're typing your notes, a lot of times you're missing that understanding piece, right? You're 151 00:12:39,560 --> 00:12:42,640 just listening and you're capturing, you're listening and you're capturing down a bunch 152 00:12:42,640 --> 00:12:48,240 of words and you don't actually, you didn't actually learn in the moment. So, you know, 153 00:12:48,240 --> 00:12:53,880 in terms of like, we are in a instant gratification world, right? Like, we don't always have time 154 00:12:53,880 --> 00:13:01,640 to kind of go back and look at all of these things and try to digest them later on, right? 155 00:13:01,640 --> 00:13:06,720 So it's really about that real time engagement of that information and supporting people 156 00:13:06,720 --> 00:13:11,320 in that way. Absolutely. And you know, there are a lot of people that are going to be listening 157 00:13:11,320 --> 00:13:15,840 to this podcast, you're going to have to imagine what it is we're talking about while other 158 00:13:15,840 --> 00:13:20,120 people get to see on the screen what it is we're doing. And, you know, forgive yourself 159 00:13:20,120 --> 00:13:23,640 for that. If you're driving, don't worry about it. You know, you can always come back to 160 00:13:23,640 --> 00:13:30,800 it later. The point is to grasp the concept. And I would say if you're hearing this, imagine 161 00:13:30,800 --> 00:13:35,920 what we're talking about and then later go and opt in to Ashton's lead magnet. I mean, 162 00:13:35,920 --> 00:13:41,240 it's pretty stellar how she showcases what it is that she does and how it is that she 163 00:13:41,240 --> 00:13:46,680 can help you learn to exercise this superpower. And again, sometimes we're in a position to 164 00:13:46,680 --> 00:13:52,400 use the superpower. Sometimes we're not, you know, and so being proactive with your listening 165 00:13:52,400 --> 00:13:57,480 skills is really what this sketch process is all about, I would say. So, you know, I 166 00:13:57,480 --> 00:14:03,240 want to, I don't normally talk about other guests while with a guest, but one validates 167 00:14:03,240 --> 00:14:07,880 your concept in a way I had never seen. And I hosted him yesterday. So Christopher Klaus, 168 00:14:07,880 --> 00:14:14,000 I'm going to pull up his LinkedIn real quick because he has this image that I think you're 169 00:14:14,000 --> 00:14:19,720 really going to love. And so not the left-hand side, although that's quite dynamic too, but 170 00:14:19,720 --> 00:14:26,400 on the right-hand side, it says a picture is worth a thousand words. A flow is worth 171 00:14:26,400 --> 00:14:34,480 a hundred pictures. Sketching a flow is greater than writing a novel. And as I thought about 172 00:14:34,480 --> 00:14:40,920 that and pondered, I was like, dang, and if it's the right flow, he's got some serious 173 00:14:40,920 --> 00:14:49,520 valid points on that. And the flow is very, very similar to a sketch. One's just a little 174 00:14:49,520 --> 00:14:54,080 bit nerdier than the other, which I would say the workflow would be the thing that's 175 00:14:54,080 --> 00:15:00,440 a little bit nerdier and that again, being a superpower that we can tap into. So, you 176 00:15:00,440 --> 00:15:05,320 know, as we get ready to come back to that as well, let me pull this question up. I'd 177 00:15:05,320 --> 00:15:10,400 like to know from you, what's your vision? Ashton, what are you looking to accomplish 178 00:15:10,400 --> 00:15:16,960 in the next five to 10 years? I would love to get the skillset of sketchnoting. So drawing 179 00:15:16,960 --> 00:15:23,240 information into like a million hands. I think that would be pretty dope. I think that would 180 00:15:23,240 --> 00:15:25,600 be pretty cool. Yeah. 181 00:15:25,600 --> 00:15:30,600 Snoting into a million hands. That is awesome. I think you're well on your way for that. 182 00:15:30,600 --> 00:15:42,440 So, maybe on that five year track. So that'll be fun. Okay. And moving into a darker area. 183 00:15:42,440 --> 00:15:45,800 You've been at this for about 10 years. You've been in the business part for about seven 184 00:15:45,800 --> 00:15:49,400 years. What's your worst business experience ever? 185 00:15:49,400 --> 00:16:00,720 Oh my gosh. Okay. So, oh, I don't have that many, to be honest with you. I think the nature 186 00:16:00,720 --> 00:16:07,760 of my work brings joy and people don't choose to work with me unless they are joyful and 187 00:16:07,760 --> 00:16:12,720 playful because they have to understand the value, but then also be willing to do something 188 00:16:12,720 --> 00:16:18,800 different. Right. And that in itself is really allows you to work with people who are really 189 00:16:18,800 --> 00:16:26,160 flexible and creative. So there's only been really a few instances and it's been where 190 00:16:26,160 --> 00:16:39,680 people have tried to push the limit of our contract, let's say. I think it's pretty mild, 191 00:16:39,680 --> 00:16:47,720 but I think the worst experience was someone just being blatantly mean to me. And they 192 00:16:47,720 --> 00:16:52,720 were really rude to me in person. And then they sent me the most hateful email I ever 193 00:16:52,720 --> 00:16:57,840 received about a half an hour after. And it was a really short job. I had to go in, I 194 00:16:57,840 --> 00:17:02,760 was only an hour. I was already in the city anyways. That day I had to set up for an event 195 00:17:02,760 --> 00:17:06,160 that I was doing the following day. So I was like, you know what? I'll just come. It's 196 00:17:06,160 --> 00:17:10,320 only an hour. I don't typically would do that if I have to travel, but I was going to be 197 00:17:10,320 --> 00:17:14,480 there anyways. I was like, I'm just going to do it anyways. And it was in a hotel in 198 00:17:14,480 --> 00:17:19,760 a city that I wasn't familiar with. And I still had enough time to do my setup, but 199 00:17:19,760 --> 00:17:24,480 I was a little rushed and more rushed than I would have liked. And he was, they would 200 00:17:24,480 --> 00:17:32,400 let me eat and they, I did it and it was fine. But when it's only an hour, it's a lot to 201 00:17:32,400 --> 00:17:36,920 do in an hour when you're in person drawing with paper and markers, right? So it's pretty 202 00:17:36,920 --> 00:17:42,060 normal to like spend a few minutes finishing up. And because she had been mean to me before, 203 00:17:42,060 --> 00:17:45,880 I was like in my head a little bit more. So I think it was taking me like an extra few 204 00:17:45,880 --> 00:17:50,800 minutes, like 15 minutes, let's say to finish up this graphic. And they were really rushing 205 00:17:50,800 --> 00:17:56,720 me. And she sent me this, in this nasty email was basically like, you know, the fact it 206 00:17:56,720 --> 00:18:01,880 wasn't done immediately, like that's not cool. And we were waiting around, even though the 207 00:18:01,880 --> 00:18:05,520 speakers were having a good time, they were just waiting and laughing and joking around 208 00:18:05,520 --> 00:18:10,800 behind me. You know, they weren't like tapping their toe, like we have to go. So I guess 209 00:18:10,800 --> 00:18:13,880 I just brought her back and was like, cause she's like, I would love to talk to you and 210 00:18:13,880 --> 00:18:17,880 give you advice about your business and blah, blah, blah. So I just brought her back and 211 00:18:17,880 --> 00:18:24,720 was like, you know, this, how I worked was very normal. This is an industry standard 212 00:18:24,720 --> 00:18:31,760 that you're, you're in real time, but it's pretty standard practice to take a few minutes 213 00:18:31,760 --> 00:18:37,640 after and finish up. So she never ever responded to my email. Cause I kind of did, you know, 214 00:18:37,640 --> 00:18:41,960 I put my foot down and obviously never work with them again. But it was just like the 215 00:18:41,960 --> 00:18:46,360 way that her email was worded was like, first she was like mean to me in person, which I 216 00:18:46,360 --> 00:18:50,320 thought was like really uncool. And then she was like really mean to me a half an hour 217 00:18:50,320 --> 00:18:54,480 later in an email. It was like, it was like the weirdest thing. And, and I was still, 218 00:18:54,480 --> 00:19:01,480 that was quite a few years ago now. I think that was like back in 2018, 2019 maybe. So, 219 00:19:01,480 --> 00:19:05,320 you know, I was in it for a couple of years at that point that I was like, okay, I can 220 00:19:05,320 --> 00:19:10,480 stand my ground on this, but it still was like, it was still quite a shocker. I was 221 00:19:10,480 --> 00:19:19,080 like the blatantness of the being how unkind she was, was really a surprise to me. But 222 00:19:19,080 --> 00:19:26,600 yeah, that's pretty, I think that's pretty mild compared to probably most people's experiences. 223 00:19:26,600 --> 00:19:31,200 But it's, it's, it might be, it might be mild, but it's also something that so many people 224 00:19:31,200 --> 00:19:35,280 that are starting out face. It's also something that people that are in the spaces of market 225 00:19:35,280 --> 00:19:43,400 marketing or sales face on almost an hourly basis. You know, and so it's, it's always 226 00:19:43,400 --> 00:19:47,480 helpful to know that, that people go through that, you know, even, even study who's got 227 00:19:47,480 --> 00:19:53,320 that like angelic glow, like you do. I'm right. Like you could, it's obvious that you're kind, 228 00:19:53,320 --> 00:19:58,680 right? And you say putting your foot down. I would say you drew a healthy boundary. Good 229 00:19:58,680 --> 00:20:03,640 for you. You know, like, you know, it would be very easy to get defensive in that situation 230 00:20:03,640 --> 00:20:09,960 and, and, or it would be very easy to crack and crumble or doubt yourself. You didn't, 231 00:20:09,960 --> 00:20:13,880 you know, you, you know, the, you know, the realities of what you do, you're very self 232 00:20:13,880 --> 00:20:19,840 aware to that, taking that approach. And then this lady, you know, she wants to become your 233 00:20:19,840 --> 00:20:26,560 Oracle, you know, in a very demanding and unhealthy way, you know, right. Let me tell 234 00:20:26,560 --> 00:20:33,600 you how to run your business. Like it's tough because we, we have this challenge of, we 235 00:20:33,600 --> 00:20:40,480 want to get feedback, right? We want it. We want to get better at what we do. But did 236 00:20:40,480 --> 00:20:47,040 you feel like you missed out by not getting feedback from her? And if not, why? I don't 237 00:20:47,040 --> 00:20:54,280 think I did because like, there was obviously, she obviously had an agenda in a very specific 238 00:20:54,280 --> 00:20:59,480 way that she thought I should be doing things. And I, even though I was very curious, I was 239 00:20:59,480 --> 00:21:03,520 actually hoping she would have written me back and have a conversation. Cause I was, 240 00:21:03,520 --> 00:21:08,840 I felt at that point that I was just more curious of what she was going to say. I knew 241 00:21:08,840 --> 00:21:13,920 I probably wasn't going to take anything. I wasn't going to let her push me around, 242 00:21:13,920 --> 00:21:17,960 but I was just like, I was just curious of what she was going to say. It was just kind 243 00:21:17,960 --> 00:21:23,040 of nosy. But at the same time, I'm like, this is a waste of time and energy when I could 244 00:21:23,040 --> 00:21:27,400 be using that time and energy to work with someone who loves me and wants to work with 245 00:21:27,400 --> 00:21:31,880 me. Right? So at the end of the day, it was totally fine that she never wrote me back, 246 00:21:31,880 --> 00:21:38,400 but I was, I was certainly curious. I'm not going to lie. I wonder what she thinks that 247 00:21:38,400 --> 00:21:42,880 I should be doing. You know, I've been the curiosity that killed the cat many times. 248 00:21:42,880 --> 00:21:46,640 You were saying you were good at it. You do the right thing. My disc kind of let it go. 249 00:21:46,640 --> 00:21:52,320 I like what you said too. You know, it would have been a waste of energy. Um, you know, 250 00:21:52,320 --> 00:21:56,440 and I, I maybe you probably don't remember the things that you did right after that. 251 00:21:56,440 --> 00:22:02,960 Um, but I imagine whatever you've gravitated towards, uh, probably renewed your energy, 252 00:22:02,960 --> 00:22:07,920 right? Allowed you to move forward. So whatever, whatever mysterious secret the Oracle of darkness 253 00:22:07,920 --> 00:22:15,020 had, um, you know, was probably not that great of insight based on the personality that we 254 00:22:15,020 --> 00:22:20,080 just heard come across. Um, so if you're standing in a company where you're serving billions 255 00:22:20,080 --> 00:22:23,880 of people, maybe that would matter. But when you're constantly dealing with a different 256 00:22:23,880 --> 00:22:29,880 audience that appreciates what you do, um, going to that extreme may not be in the best 257 00:22:29,880 --> 00:22:34,400 interest of anybody. So, yeah, somebody said, I don't, I don't know what the percentage 258 00:22:34,400 --> 00:22:40,120 in numbers is, but it's like, you know, if 1% of the population hates Oprah, that's like 259 00:22:40,120 --> 00:22:46,840 millions of people, right? And like, is she still Oprah doing her thing, man? You know, 260 00:22:46,840 --> 00:22:53,840 like, yes, okay. If 1% of the population doesn't get your vibe. You know, absolutely. 261 00:22:53,840 --> 00:22:58,520 All said, and, and Dwayne Johnson stacked on top of that. He said, some people don't 262 00:22:58,520 --> 00:23:06,000 like me and some people don't have good taste. Um, all right, cool. So Cynthia's got, uh, 263 00:23:06,000 --> 00:23:14,360 this YouTube channel up sketch note school. Um, and this is your channel, correct? I mean, 264 00:23:14,360 --> 00:23:18,200 somebody's like social stalking you. One of these two things is happening with all these 265 00:23:18,200 --> 00:23:23,640 great images of you. So, um, very good. So on the YouTube channel, um, let's see here, 266 00:23:23,640 --> 00:23:28,800 how many videos do you have more or less and how often do you release content? Yeah. So 267 00:23:28,800 --> 00:23:34,520 my, I started releasing a bunch of the shorts over the summer, just like for fun, just to 268 00:23:34,520 --> 00:23:38,680 see if people would be interested in. I got a decent amount of feedback from those, which 269 00:23:38,680 --> 00:23:44,880 is kind of fun, but it's in my, um, I, I kind of the YouTube channel I have right now in 270 00:23:44,880 --> 00:23:50,280 a lot of those videos, it's a, it's a bit of an amalgamation of videos of things. And 271 00:23:50,280 --> 00:23:54,280 I think that's like, okay, when you're starting a YouTube channel, you're like, okay, I think 272 00:23:54,280 --> 00:24:01,440 this is what I want to do, but I don't really know. Um, so I have in my roster of some videos 273 00:24:01,440 --> 00:24:06,800 to, I want to kind of revamp my YouTube channel and really focus on teaching sketch, noting 274 00:24:06,800 --> 00:24:13,400 skills to people. Um, that's sort of my real main focus right now, whereas there's a lot 275 00:24:13,400 --> 00:24:18,000 of videos on there that are like how I run my graphic recording business. It's like, 276 00:24:18,000 --> 00:24:21,280 here's some sketch, noting and here's some business. And here's a little bit of everything 277 00:24:21,280 --> 00:24:26,760 around what it is that I do. Um, but I'm like, you know what? I'm just going to focus on 278 00:24:26,760 --> 00:24:31,920 doing what I really want to focus on, which is teaching sketch, noting skills. So moving 279 00:24:31,920 --> 00:24:38,240 forward from here on out is going to be focused on, on that for sure. Nice. I love that. And 280 00:24:38,240 --> 00:24:43,040 I agree with you. Um, you know, you, you, when you're, um, a new business, you have 281 00:24:43,040 --> 00:24:47,240 an audience that's still exploring you and then still, you know, very much evolving, 282 00:24:47,240 --> 00:24:51,920 right? So to be constantly aware and listening to that, but also listening to yourself and 283 00:24:51,920 --> 00:24:56,000 your passion, your intuition of where you're taking people, both of those things are super 284 00:24:56,000 --> 00:25:00,400 smart lessons. Let's talk about your best experience. And I also got to ask you about 285 00:25:00,400 --> 00:25:05,640 the Steve Wozniak experience too, but first thing, let's go best experience in business 286 00:25:05,640 --> 00:25:06,640 so far. 287 00:25:06,640 --> 00:25:17,160 Oh my gosh. Best experience in business. Um, that's a tricky one. I think. I think 288 00:25:17,160 --> 00:25:18,160 because I want to. 289 00:25:18,160 --> 00:25:22,320 Come back to it. Let's do Steve first. Okay. Okay. And then that way your brain's going 290 00:25:22,320 --> 00:25:24,600 to think of it while we're talking. That's totally fine. 291 00:25:24,600 --> 00:25:29,520 It's a funny thing. Cause it's like, Ooh, do I just keep name dropping or I just like 292 00:25:29,520 --> 00:25:31,520 show how fancy I am. It's like, 293 00:25:31,520 --> 00:25:36,080 Well, I think it's helpful. I think that does help people get context around people they, 294 00:25:36,080 --> 00:25:38,920 they understand. So you're welcome to do both. 295 00:25:38,920 --> 00:25:44,240 Yeah. So I think, yeah, Steve Wozniak and I was also ultimately at my other name drop 296 00:25:44,240 --> 00:25:50,080 was Sir Tim Berners-Lee, which is the inventor of the worldwide web. Um, so it was on stage 297 00:25:50,080 --> 00:25:56,120 with both of those in two different times. Just kind of a big deal. Kind of a big deal. 298 00:25:56,120 --> 00:26:02,480 And um, yeah. So, so it's two different, one was one year, one was the next. And yeah, 299 00:26:02,480 --> 00:26:07,560 it definitely is, it's pretty humbling to be on the stage with somebody who is so revered. 300 00:26:07,560 --> 00:26:12,320 Um, and you just kind of have to treat them like everybody else at the same time. You're 301 00:26:12,320 --> 00:26:16,280 like, he's just a dude. They're just dudes and they're just talking. And we're just going 302 00:26:16,280 --> 00:26:22,040 to, I'm just gonna listen to what they're saying and, um, and keep going and draw what 303 00:26:22,040 --> 00:26:28,200 I'm hearing from them. Right. The good, the bad, the ugly. So it's a, yeah, I think it's 304 00:26:28,200 --> 00:26:33,480 the number of eyeballs on you is almost like more terrifying than the celebrity aspect 305 00:26:33,480 --> 00:26:38,120 of the person. Right. Because the people in that room, like there's thousands of people 306 00:26:38,120 --> 00:26:42,580 in there and they're crammed in there because they want to see, see these people. Right. 307 00:26:42,580 --> 00:26:49,320 So that's, you have to really try hard as you can to not be worrying about the fact 308 00:26:49,320 --> 00:26:54,920 that you have all these eyeballs staring at what it is that you're doing. You know, they're 309 00:26:54,920 --> 00:26:58,480 looking at Steve, but then they're looking over at you and you're, it's like Steven, 310 00:26:58,480 --> 00:27:05,080 you or Tim and you, right? So it's a cool photo. Yeah. I do have a cool photo of like 311 00:27:05,080 --> 00:27:11,040 Tim interacting with me on stage, which is pretty, pretty dope. So yeah. Oh, fine. Always 312 00:27:11,040 --> 00:27:17,520 was his reaction to the sketch. Uh, he didn't really say too much. I think he was just so 313 00:27:17,520 --> 00:27:22,240 swarmed. Like he was like, he walked by me off the stage. I kind of nodded to each other 314 00:27:22,240 --> 00:27:27,280 and, um, you know, he just got swarmed by like, you got, you got the head nod of approval 315 00:27:27,280 --> 00:27:32,120 from wads. I'm down with that. You know, that's a man thing. You know, I'm sure they're going 316 00:27:32,120 --> 00:27:37,640 to do it too, but you know, you get that nod. That's often, you know, military people, tech 317 00:27:37,640 --> 00:27:44,680 people that's like a massive hug from somebody like that. That's true. That's true. Um, but 318 00:27:44,680 --> 00:27:51,720 yeah, so it's, uh, yeah. You have this book. Yeah. The book I just released a few months 319 00:27:51,720 --> 00:27:57,120 ago. It was really a labor of love for sure. Um, the beginner's guide to sketch noting 320 00:27:57,120 --> 00:28:03,320 and sketch noting is like a common term or more popularized term for visual note taking. 321 00:28:03,320 --> 00:28:08,080 So basically taking the same skillset that I use as a professional when I'm doing it 322 00:28:08,080 --> 00:28:13,000 at conferences and meetings and things, but doing it for yourself. So more personalized 323 00:28:13,000 --> 00:28:17,920 note taking. And that's what I'm really kind of passionate about moving forward in my work 324 00:28:17,920 --> 00:28:23,240 and my life and my business is teaching the skillset to others because it doesn't always 325 00:28:23,240 --> 00:28:28,080 have to be the Ashton show, right? Ashton's going to come and do it for us. And you know, 326 00:28:28,080 --> 00:28:31,640 some people don't have the budgets for that and what have you. And I think it's such a 327 00:28:31,640 --> 00:28:36,920 powerful skill for people to just do on their own, um, to do all the things that it says 328 00:28:36,920 --> 00:28:41,360 there, like retain more information, increasing focus, deepening your understanding and all 329 00:28:41,360 --> 00:28:47,240 of those kinds of things. Right. So, um, and it's fun. We should always mention that. Yeah, 330 00:28:47,240 --> 00:28:54,320 absolutely. So I did, I did promise everybody, I talk about how you could, I wish more people 331 00:28:54,320 --> 00:29:01,560 understood that word. You could, you can, it's possible, not Jackson's promising this, 332 00:29:01,560 --> 00:29:08,720 but you can literally turn sketches like this into millions of dollars in ROI. Um, and that 333 00:29:08,720 --> 00:29:14,520 is not an impossible task. I'm actually going to steal screen share a little bit for, for 334 00:29:14,520 --> 00:29:19,960 a minute to do this one, but some of you are, for most of you, almost everybody listening 335 00:29:19,960 --> 00:29:25,720 is very familiar with Ted talks, um, and how powerful Ted talks are. And some of you don't 336 00:29:25,720 --> 00:29:30,800 know that one of the most popular Ted talks of all time was sir Ken Robinson. Um, most 337 00:29:30,800 --> 00:29:36,640 of you again know that it's in the top 10, probably top two. This, these talks have, 338 00:29:36,640 --> 00:29:42,720 if you look on the right hand side here, 75 million views for his June 2006 talk, uh, 339 00:29:42,720 --> 00:29:47,880 10.4 million views on 2010. That's not counting YouTube and all the other platforms where 340 00:29:47,880 --> 00:29:54,920 the same thing is hosted. And what, how the first time I saw it, I saw it with this sketch 341 00:29:54,920 --> 00:30:02,200 up. Um, and this has 2 million views and the ability to listen to him talk about the process 342 00:30:02,200 --> 00:30:09,080 of education and watch this emotional story unfold because of the graphics. It just made 343 00:30:09,080 --> 00:30:18,520 a whole lot of sense. I was like, Whoa, that was one of the most powerful, incredibly powerful, 344 00:30:18,520 --> 00:30:25,120 um, like presentations I had, I had ever seen, um, when I saw it. So, um, learning again 345 00:30:25,120 --> 00:30:32,780 to do this can serve you in many different ways. Are you aware of, um, other use cases 346 00:30:32,780 --> 00:30:37,480 that you've seen that have gone, that have been really popular or that have gone viral 347 00:30:37,480 --> 00:30:42,680 related sketching? Anything come to mind? Hmm. I don't know about viral. I would say 348 00:30:42,680 --> 00:30:49,120 this RSA animate, uh, it was really around the time that that one was released. It kind 349 00:30:49,120 --> 00:30:57,120 of blew up and, and a lot of programs have been kind of, excuse me. When you say RSA, 350 00:30:57,120 --> 00:31:02,760 what does that mean? RSA, I don't know what it stands for. Uh, but it's, it's like the 351 00:31:02,760 --> 00:31:08,000 style. It's like the whiteboard animation. Ah, the whiteboard animation to move for presentation 352 00:31:08,000 --> 00:31:13,120 purposes. Yeah. So I don't know if the RSA is just like the company that created, started 353 00:31:13,120 --> 00:31:16,400 doing it. And then it just kind of blew up from there. And there's like companies now 354 00:31:16,400 --> 00:31:20,360 that you can like put in clip art and have a fake hand do it, which I don't really like 355 00:31:20,360 --> 00:31:26,280 personally, but sure. Sure. Whatever. You're sketch notes. Stop though. You know, I am 356 00:31:26,280 --> 00:31:33,160 not making it to new heights. So I'm okay with that. I think like, you know, when you, 357 00:31:33,160 --> 00:31:37,800 when you, you're still then getting a computer to do something, right? You're not, you're 358 00:31:37,800 --> 00:31:42,440 not doing it for yourself. Oh, that's true. You're actually, you know, and I, I appreciate 359 00:31:42,440 --> 00:31:46,600 that because you, you do, you focus on the fact that if you're not learning the skill 360 00:31:46,600 --> 00:31:51,760 yourself, you're limiting your own capabilities of being able to utilize this. So there's 361 00:31:51,760 --> 00:31:57,960 a purpose of, of gain and exposure, but you're more about the holistic purpose of, of self 362 00:31:57,960 --> 00:32:03,120 development. It sounds like, which I, I love that. That's cool. Yeah. And like in my sketch 363 00:32:03,120 --> 00:32:06,240 notes school community, there's like a couple of people in there and they're really kind 364 00:32:06,240 --> 00:32:09,960 of into self development. So that's what they kind of like to focus on. They're like, Oh, 365 00:32:09,960 --> 00:32:13,960 you know, glimmers instead of triggers and like that kind of thing. Like there's, you 366 00:32:13,960 --> 00:32:18,760 know, you can use it in so many different ways. Like, and if somebody who needs it for 367 00:32:18,760 --> 00:32:23,920 like self care and, and other, you know, if you're taking it in content, not just like 368 00:32:23,920 --> 00:32:28,000 in a business setting, but like a personal development kind of growth, like I like sketch 369 00:32:28,000 --> 00:32:33,800 noting for myself, you know, books that I'm reading podcasts that I'm listening to webinars 370 00:32:33,800 --> 00:32:39,640 and documentaries and things like that, where, you know, you want to be able to remember 371 00:32:39,640 --> 00:32:44,560 and engage with, with it in the moment. And, and sometimes it's hard to be like, I'm wondering 372 00:32:44,560 --> 00:32:48,720 what did that documentary say that I watched last month? I don't even remember, right? 373 00:32:48,720 --> 00:32:53,240 Going beyond just remembering the idea of something like I'm really into minimalism. 374 00:32:53,240 --> 00:32:58,800 So like I sketch noted like minimalism documentaries and stuff. And, you know, I'll have a deeper 375 00:32:58,800 --> 00:33:02,760 understanding of minimalism and different principles of it. Other than the fact is like 376 00:33:02,760 --> 00:33:07,400 minimalism is a thing that exists in the world and it has benefits, but I can't remember 377 00:33:07,400 --> 00:33:13,200 what they are. I sketched it too. Yeah. I'm just kidding. Go ahead. I'm sorry. So you're 378 00:33:13,200 --> 00:33:23,440 a good friend, right? No, I love that. All right. So your, your skillset, I am an awful 379 00:33:23,440 --> 00:33:31,440 artist by the way. So it took a long time to be, be willing to utilize sketches for, 380 00:33:31,440 --> 00:33:36,200 for gain. Oh, by the way, fight mediocrity, the YouTube channel. That's the one I thought 381 00:33:36,200 --> 00:33:41,240 of that does a good job of leveraging those, those animations for the sake of storytelling. 382 00:33:41,240 --> 00:33:47,240 Because he, he breaks down books, self-help books and personal development, business books 383 00:33:47,240 --> 00:33:55,720 for people. And I really enjoy how he leverages the ability for sketch to, to influence others. 384 00:33:55,720 --> 00:34:02,800 But back to people like me who have extreme handicaps with, with, with drawing and writing, 385 00:34:02,800 --> 00:34:06,520 you know, what, what are some of the, what are some of the first things that we should 386 00:34:06,520 --> 00:34:13,200 be considering doing to understand, Hey, we should listen to Ashton and start, start sketching 387 00:34:13,200 --> 00:34:21,880 more. Yeah. So I really felt like there's a huge gap in between when people see what 388 00:34:21,880 --> 00:34:26,400 I do, which is really highly illustrative at this point, like doing this like almost 389 00:34:26,400 --> 00:34:32,880 every day for 10 years, like it is very illustrative. So there's a big gap between when people see 390 00:34:32,880 --> 00:34:39,400 work like myself that I create, I've been doing it for a long time and a beginning phase. 391 00:34:39,400 --> 00:34:43,880 And there, there's this like huge like, Oh, well, I'm not even gonna bother trying because 392 00:34:43,880 --> 00:34:50,640 it's not never going to look like what Ashton does. Right. So what I like to do is I like 393 00:34:50,640 --> 00:34:55,320 to show, well, something, what sometimes what I do is I show my early stuff and how awful 394 00:34:55,320 --> 00:35:02,720 it looked to kind of like level the playing field. But then also it's about adding in 395 00:35:02,720 --> 00:35:09,120 and doing really basic drawing elements. So the first thing that I like to teach people 396 00:35:09,120 --> 00:35:16,680 is a line, right? It's like, if you can draw, if you can write words, you can draw because 397 00:35:16,680 --> 00:35:20,960 letters are just drawing some disguise, right? Because letters are lines, they're circles, 398 00:35:20,960 --> 00:35:27,560 they're squiggles, they're whatever, right? So take a line, make it squiggly, make it 399 00:35:27,560 --> 00:35:33,400 zigzag, do whatever you want with it. Practice just getting in the rhythm of just drawing 400 00:35:33,400 --> 00:35:38,960 different types of lines. Right. And then as you learn these other elements, like turn 401 00:35:38,960 --> 00:35:44,880 that line into an arrow, then turn that line into a circle. And then you can use these 402 00:35:44,880 --> 00:35:50,720 really basic drawing elements to work for you. Right. So content is always going to 403 00:35:50,720 --> 00:35:55,920 be king or queen, right? Writing down the information is always going to be really important. 404 00:35:55,920 --> 00:36:02,160 Right. But when you capture that information, how can you use like a line to help connect 405 00:36:02,160 --> 00:36:09,080 two pieces of information to separate, to highlight, to showcase, to spark, right? How 406 00:36:09,080 --> 00:36:14,000 do you, how can you use like a line, something as simple as a line, right? And sketch knowing 407 00:36:14,000 --> 00:36:20,120 is it can be whatever percentage you want it to be. It could be 99% words, 1% drawings 408 00:36:20,120 --> 00:36:25,680 and maybe all it is as lines, right? You got information around your page and you're 409 00:36:25,680 --> 00:36:30,520 using lines to build those connections. You know, you'd probably be leaning into that 410 00:36:30,520 --> 00:36:37,760 flow design that your, your friend mentioned, right? But then you can take a line and turn 411 00:36:37,760 --> 00:36:45,600 it into a square. And now you have a container. So you can use containers to group information, 412 00:36:45,600 --> 00:36:53,440 to reinforce meaning of a certain kind of information, to show emphasis of like a set 413 00:36:53,440 --> 00:37:00,000 title or a subheading or what, like a bigger idea, throw a container around it. And it 414 00:37:00,000 --> 00:37:05,760 can be something simple as a square or a circle or something. But as you kind of build your 415 00:37:05,760 --> 00:37:10,960 confidence, you can then turn that square into a notebook or turn that square into a 416 00:37:10,960 --> 00:37:20,480 frame or use, use the, the, the drawing elements that are doing something for you to help you 417 00:37:20,480 --> 00:37:25,760 elevate the information on the page. And then just start to like, as your confidence grows 418 00:37:25,760 --> 00:37:30,720 and you build your muscle memory, right? Cause like the practicing is so important because 419 00:37:30,720 --> 00:37:35,080 when you put pen to paper, you don't want to hesitate. You're like, Oh, I've drawn this 420 00:37:35,080 --> 00:37:40,600 before. I could do this in the moment. Right? So the practicing and building that muscle 421 00:37:40,600 --> 00:37:46,320 memory is so important. And then, then I usually go into talking about starting to draw different 422 00:37:46,320 --> 00:37:51,760 icons. And I've been thinking a lot about like cliches, like people who've been doing 423 00:37:51,760 --> 00:37:56,200 this for a long time in my industry, they're very opinionated about like, don't use cliche 424 00:37:56,200 --> 00:38:00,920 images, like don't draw light bulbs and don't draw stuff. And I'm like, but those are the 425 00:38:00,920 --> 00:38:05,640 easiest things for people to learn how to draw. So like someone like me has been doing 426 00:38:05,640 --> 00:38:10,280 it for 10 years. I want to stretch my visual vocabulary. I don't want to just be drawn 427 00:38:10,280 --> 00:38:16,520 the same image on everything, right? You know, cause it's growth for me, but someone who's 428 00:38:16,520 --> 00:38:23,200 starting out, they need to learn those more clinical cliche kind of drawings, like a light 429 00:38:23,200 --> 00:38:29,000 bulb to represent an idea or what have you, because that's a really like beautiful hand 430 00:38:29,000 --> 00:38:35,040 hole kind of step into it. Right. And when you build your confidence in like, I'm going 431 00:38:35,040 --> 00:38:39,040 to draw a light bulb to represent an idea. I'm going to draw a magnifying to represent 432 00:38:39,040 --> 00:38:46,720 focus or what have you, then you can go and just keep going from there basically. And 433 00:38:46,720 --> 00:38:53,480 emphasis on the process over the product, right? You know, I do teach aesthetics. We 434 00:38:53,480 --> 00:38:59,120 just talked about the product, but you still have to focus on, I'm putting pen to paper. 435 00:38:59,120 --> 00:39:03,120 I'm thinking about listening. There's like a triangle, right? You're listening at the 436 00:39:03,120 --> 00:39:06,960 same time. You're making sense of what you're listening to and you're capturing it. It's 437 00:39:06,960 --> 00:39:12,600 all happening all at the same time. And it's like this flow, right? And that process is 438 00:39:12,600 --> 00:39:19,040 just as important as how messy your sketch note looks at the end, because sometimes I 439 00:39:19,040 --> 00:39:24,720 have to talk to clients and say, this is a messy conversation we're going into. The drawing 440 00:39:24,720 --> 00:39:28,480 is probably going to be messy and you're going to have to be okay with that, right? It's 441 00:39:28,480 --> 00:39:34,760 not going to necessarily be this clean, very cohesive graphic that I might create during 442 00:39:34,760 --> 00:39:40,720 a one hour keynote presentation. But when I'm in a situation where the conversation is 443 00:39:40,720 --> 00:39:45,440 messy, of course, the graphic is going to be messy. Like if it's, you know, like it's 444 00:39:45,440 --> 00:39:52,280 not going to be as like perfectly designed in the moment, like that's a fallacy, right? 445 00:39:52,280 --> 00:39:54,480 So anyways, I digress. 446 00:39:54,480 --> 00:40:02,680 Oh, good. You made me want to hug or at least high five a caveman. You know, ones that were 447 00:40:02,680 --> 00:40:09,080 way ahead of their time and drew on the walls. Like what a special person to have realized 448 00:40:09,080 --> 00:40:14,040 the importance and the opportunity to do that. And it'd be really cool to like time travel 449 00:40:14,040 --> 00:40:18,040 those people to the here and now and help them like, hey, you set the precedence for 450 00:40:18,040 --> 00:40:24,280 this. You know, but so I went ahead and while you were talking, I started my little sketch. 451 00:40:24,280 --> 00:40:29,740 And so I'm going to embarrass myself a little bit, but I'm also a little bit proud. So let's 452 00:40:29,740 --> 00:40:35,720 take a look here. So here's what I've started on my now and it looks like lipstick. Well, 453 00:40:35,720 --> 00:40:41,760 where do I go? Lipstick and a cloud and who knows what, but what this is, is a podcast, 454 00:40:41,760 --> 00:40:49,320 right? The ability to distribute my voice is not as great as the brain power and the 455 00:40:49,320 --> 00:40:55,160 strength gained for personal growth. When you scan, sketch, not just ROI, right? This 456 00:40:55,160 --> 00:41:00,960 is as good as my art gets right there. So my daughter would make fun of me to the nth 457 00:41:00,960 --> 00:41:07,800 degree if she saw that. But do you have any feedback for me? I'm trying to draw a little 458 00:41:07,800 --> 00:41:14,640 caveman here. He's just got a lot of hair. Okay. I'll tell you what though, when I go 459 00:41:14,640 --> 00:41:19,600 back to my notes, let me compare that for people. Let me show people that compared to 460 00:41:19,600 --> 00:41:25,080 here are my typical notes, right? This is, and I cross them out once I'm done with them, 461 00:41:25,080 --> 00:41:29,400 once I've got them transferred, I keep them and I have my different system, but that's 462 00:41:29,400 --> 00:41:35,760 what I typically draw compared to the sketch. So if I'm flipping back through this, there's 463 00:41:35,760 --> 00:41:40,960 which page is going to stand out to me, right? Oh, whoops wrong one. Which page is going 464 00:41:40,960 --> 00:41:47,200 to be the one that draws my attention and draws my emotion back to that experience more. 465 00:41:47,200 --> 00:41:52,560 It's going to be sketch. Yeah. And I actually really love what you did. And I geek out every 466 00:41:52,560 --> 00:41:56,840 time anybody puts pen to paper, even if they think it's the worst drawing I've ever done, 467 00:41:56,840 --> 00:42:01,080 I just think it's the best thing ever. And I love what you did because you're already 468 00:42:01,080 --> 00:42:05,720 jumped to me or jumped way ahead in the sketch noting process where you're trying to make 469 00:42:05,720 --> 00:42:11,720 meaning with your images and you're using icons that relate means something to you. 470 00:42:11,720 --> 00:42:17,520 Right? So like the idea of the brain, a little like, you know, whatever, like straight guy, 471 00:42:17,520 --> 00:42:25,200 you know, right? You're like, I find when I'm teaching this, there's, there's three different 472 00:42:25,200 --> 00:42:30,160 ways that people tend to start. There's the people who do mostly words and a little bit 473 00:42:30,160 --> 00:42:37,280 of drawing. There's the in betweeners. I kind of like, it's like a nice balance of both. 474 00:42:37,280 --> 00:42:42,040 And then there's the people that do try to do everything in a drawing with very little 475 00:42:42,040 --> 00:42:47,640 effort. Right? And I find it really fascinating how people approach it. And there's no right 476 00:42:47,640 --> 00:42:52,920 way or wrong way of doing it. And I see you potentially being in that last category of 477 00:42:52,920 --> 00:42:59,280 like, Oh, I'm going to try to turn these ideas into pictures with as few words as possible. 478 00:42:59,280 --> 00:43:04,320 And it's just an approach. Like I said, there's no right or wrong way of doing it. It's just, 479 00:43:04,320 --> 00:43:09,960 it is just an approach. And I, and I agree. And it's, it was hard to grasp that. And my, 480 00:43:09,960 --> 00:43:15,040 you know, I was so self-conscious for years that it would have been hard to even try this, 481 00:43:15,040 --> 00:43:18,600 but you know, we do have different strengths in how we learn. I'm not a visual learner. 482 00:43:18,600 --> 00:43:24,400 You know, I should say I'm not, I am, I'm a learner of all types, but I gravitate more 483 00:43:24,400 --> 00:43:30,120 towards outlines. You know, that's my, my visual component of, of, of choice. And I 484 00:43:30,120 --> 00:43:34,160 don't do mind maps. Like that's very hard for me to do. I do them, but because people 485 00:43:34,160 --> 00:43:39,800 like them, but it doesn't really help me think through things when I try to mind map something. 486 00:43:39,800 --> 00:43:46,120 And so the reason why I'm sharing that, if you don't, if you listen better without taking 487 00:43:46,120 --> 00:43:54,000 notes, that's okay. You know, like we get that and you're going to become a better listener 488 00:43:54,000 --> 00:43:59,520 as you learn to take notes effectively. But that means you first have to struggle a little 489 00:43:59,520 --> 00:44:06,440 bit. And you also want to recognize as a learner, is it important that I grasp all concepts 490 00:44:06,440 --> 00:44:10,600 for this particular learning session? Like, because I have a test on all the matters, 491 00:44:10,600 --> 00:44:15,600 or is it more important to grab one or two concepts that matter a lot to me and take 492 00:44:15,600 --> 00:44:21,000 notes related to those two subjects? There's different times to learn different things. 493 00:44:21,000 --> 00:44:26,280 And that, then that, that gravitates towards this drawing principle, you know, where, you 494 00:44:26,280 --> 00:44:30,800 know, it's, it's going to take, it's going to take a little bit more effort to get that 495 00:44:30,800 --> 00:44:36,040 down. But once you do, you unlock superpowers. And, and that's what I really gained out of 496 00:44:36,040 --> 00:44:40,060 this. And my, my typical notes, I shared notes of like a meeting. This is more of what my 497 00:44:40,060 --> 00:44:45,800 notes look like when I go to a conference, you know, where I got very simple, numeric 498 00:44:45,800 --> 00:44:52,720 values, circles, underlines, a list of things to do with the notes on the side. So I don't 499 00:44:52,720 --> 00:44:58,320 forget to take action. And sometimes brackets, sometimes I'll pull a bubble around something. 500 00:44:58,320 --> 00:45:04,280 So I've learned some, some basic skills for it, but, and that just takes practice, right? 501 00:45:04,280 --> 00:45:07,560 It just means, you know, we're, we have an opportunity to constantly develop our listening 502 00:45:07,560 --> 00:45:11,640 skills, which then allows us to implement new things in life that, that cultivate a 503 00:45:11,640 --> 00:45:18,440 better life. So I'm just, I'm an absolute baptized fan of, of what you do and how you 504 00:45:18,440 --> 00:45:23,680 go about teaching people to do it. I hope millions and billions of people get to learn 505 00:45:23,680 --> 00:45:25,640 from your skillset. Let's see it. 506 00:45:25,640 --> 00:45:34,600 High five Jesus caveman. I like that glow on him. That's cool. I didn't capture much 507 00:45:34,600 --> 00:45:43,560 because wow, that's amazing. This is our episode in like, how long did it take you to do? Well, 508 00:45:43,560 --> 00:45:47,200 I just did it while we were talking here, but, and you can see like, I'm like, I obviously 509 00:45:47,200 --> 00:45:53,360 cannot spell mediocrity to save my life. So, and that's part of it. It's like, it's messy. 510 00:45:53,360 --> 00:45:57,000 And I'm like, oh yeah, I don't know what that word is, even though it's horribly wrong. 511 00:45:57,000 --> 00:46:02,360 So I, and, and to be honest with you, I'm not a fan of mind maps either. I'm just going 512 00:46:02,360 --> 00:46:08,840 to say that the sketch noting professional who doesn't like mind maps because mind maps 513 00:46:08,840 --> 00:46:16,880 is too constrained for my liking. It's a very, it's a system, right? You capture in a circle, 514 00:46:16,880 --> 00:46:21,080 there's a line you capture capture. And it's like a little spider web and it's cute looking. 515 00:46:21,080 --> 00:46:27,000 But I find for me out of the all the years I've been doing this, there's been very few 516 00:46:27,000 --> 00:46:33,520 ways or opportunities where it's like, this is a mind map. Like there's very few places 517 00:46:33,520 --> 00:46:38,280 where I'm like, you know what this could use. This could use a mind map. I'm like, no, this 518 00:46:38,280 --> 00:46:45,040 could use just a blank piece of paper and some, a pen or two and to capture information down. 519 00:46:45,040 --> 00:46:50,120 So I think templates, I see this mind map as a template, it's a structure and they can 520 00:46:50,120 --> 00:46:58,400 be extremely valuable in very certain situations, especially when entering a blank piece of paper 521 00:46:58,400 --> 00:47:04,680 can be very intimidating, right? Or if you're in a situation and there's like breakout rooms 522 00:47:04,680 --> 00:47:09,760 or breakout tables and you're having a conversation, like, you know, putting a line down and having, 523 00:47:09,760 --> 00:47:13,480 okay, capture the first conversation on the side and the second conversation on the side, 524 00:47:13,480 --> 00:47:19,920 like templates have purpose and they can be very useful, but don't like, I just hope people 525 00:47:19,920 --> 00:47:24,080 don't think, oh, well, I don't, I'm not really a huge fan of mind mapping. So I'm not like, 526 00:47:24,080 --> 00:47:27,720 I don't want to do this whole sketch note thing because it's, it is to me a completely 527 00:47:27,720 --> 00:47:28,720 different. 528 00:47:28,720 --> 00:47:33,480 I agree with that. Thank you for that. That's, that's huge. There's, there's a lot more room 529 00:47:33,480 --> 00:47:39,640 to expand on it. And I think of like how cool it would be for a marketing department, for 530 00:47:39,640 --> 00:47:46,360 instance, you know, for executive meetings, how cool it would be to have sketch note templates 531 00:47:46,360 --> 00:47:50,120 to help you stay on point with the meeting, right? Like, okay, we're going to be talking 532 00:47:50,120 --> 00:47:54,320 about this now and this now and this now, or for a sales guy that, you know, when I 533 00:47:54,320 --> 00:47:58,240 was working at Lifetime Fitness, we had what was called a silt. I don't even remember why 534 00:47:58,240 --> 00:48:02,800 we called it that, but it guided us through the process of our phone call with somebody 535 00:48:02,800 --> 00:48:07,620 asking the basic questions of, oh, where do you live? You know, is the gym near your house 536 00:48:07,620 --> 00:48:12,480 or is it en route to work? You know, and what about you? Do you have a spouse who's going 537 00:48:12,480 --> 00:48:16,280 to be joining you? There were these important questions that we asked on the front end to 538 00:48:16,280 --> 00:48:20,640 make sure that they were truly committed to moving forward with us. But it was a very, 539 00:48:20,640 --> 00:48:25,560 it was a very blah document. And as a young professional, it was really hard to buy in 540 00:48:25,560 --> 00:48:30,040 emotionally to the importance and the power and the reality of that. And if they were 541 00:48:30,040 --> 00:48:35,040 to combine that with the power of sketch, it would be really interesting to see how 542 00:48:35,040 --> 00:48:41,320 it would change both the productivity as well as the emotion, you know, the, the energy 543 00:48:41,320 --> 00:48:47,120 of said service professionals. So with that said, we've, we've gone over a little bit, 544 00:48:47,120 --> 00:48:50,440 but I'm just, I'm really excited about what you do. And Ashlyn, this has been an absolute 545 00:48:50,440 --> 00:48:54,680 pleasure. Where would be the best place for people to follow your work or reach out to 546 00:48:54,680 --> 00:48:55,680 you? 547 00:48:55,680 --> 00:48:59,880 Yeah. So the sort of two worlds, if you're interested in kind of like, Ooh, maybe I want 548 00:48:59,880 --> 00:49:04,000 to learn the skillset that she's talking about for myself. That's all sketched out school. 549 00:49:04,000 --> 00:49:08,480 So sketch note dot school, everything sketch note dot school is that. And then if you're 550 00:49:08,480 --> 00:49:12,880 like, Oh, I have a meeting or a conference that I know. And it'd be cool to get her to 551 00:49:12,880 --> 00:49:17,880 come in as the professional and do it for us. And that's mine's iCreative.ca. That's 552 00:49:17,880 --> 00:49:24,120 all all things from my professional illustration side of things. So yeah. 553 00:49:24,120 --> 00:49:28,000 Awesome. I'm going to put sketch note dot school in the comments for now. We'll put 554 00:49:28,000 --> 00:49:33,360 the rest in the landing page. That way people have access to the links and can get in touch 555 00:49:33,360 --> 00:49:37,200 with you. This has been an absolute pleasure. Everybody at vision pros. If you have a question 556 00:49:37,200 --> 00:49:41,640 for Ashton or myself, of course, feel free to drop it in the comments. If you want to 557 00:49:41,640 --> 00:49:46,600 share your own sketch note, we would love that. We would geek out on that. We'd be happy 558 00:49:46,600 --> 00:49:52,600 to see screenshot or your picture of what you draw or come up with. Maybe we'll even 559 00:49:52,600 --> 00:49:55,240 feature it in a post. I'm sure both of us probably will. 560 00:49:55,240 --> 00:49:57,240 That'd be so fun. I would love that. 561 00:49:57,240 --> 00:50:00,200 And maybe we won't. If you say, please don't share this, you know, we don't, we don't have 562 00:50:00,200 --> 00:50:07,120 to, of course. If you would as well, we would love to see you go leave a positive review. 563 00:50:07,120 --> 00:50:11,520 Especially of the guests that you gravitate towards and that you really feel like did 564 00:50:11,520 --> 00:50:16,560 an awesome job on their interviews. And of course, like subscribe, do all those common 565 00:50:16,560 --> 00:50:20,560 things to help us get this show in front of others. There's a lot of people who could 566 00:50:20,560 --> 00:50:26,280 use this positivity and learning in the world. I'm a firm believer of that, obviously. And 567 00:50:26,280 --> 00:50:31,040 we will see you all in the next episode. Thank you so much for joining us today. Bye bye. 568 00:50:31,040 --> 00:50:35,320 Thank you for being here today. I'm really happy that you tuned into vision pros live. 569 00:50:35,320 --> 00:50:40,120 I'm looking forward to seeing your reactions as these episodes continue to move forward. 570 00:50:40,120 --> 00:50:44,000 This is going to get more and more fun. We'll have more and more engagement as well. We'll 571 00:50:44,000 --> 00:50:48,360 invite people to participate in the show and thank you for giving us your time and attention. 572 00:50:48,360 --> 00:51:05,760 Have an excellent night.