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So speaking of LSCSW, licensed specialist, clinical social worker, right?

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So counselor and licensed specialist.

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Is that correct?

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Do you also take the title of counselor?

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Uh, no, like, uh, I'm a clinical social worker might be the easiest way to say it.

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Like, um, some, some States use different, uh, initials like Missouri.

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It's just LCSW.

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Kansas decided to be extra special and a specialist.

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Well, that's helpful.

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Welcome to the power take live where we discuss strategic revenue growth

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for your brand and business.

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My name is Jackson Calame.

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I'm your host and we look forward to talking about what's important

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for your business today.

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Let's dive in.

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All right.

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Welcome in division pros live.

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You guys just got a sneak peek into the power take.

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One of the things that you may notice today is that I'm here without my trusty

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sidekick, Jaime, who definitely has family priorities to go to.

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So I was like, you know what?

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This is a late show.

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I'm going to go ahead and run it myself with Mr.

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Reggie Jackson.

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So Reggie, thank you so much for being here today with me.

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I appreciate you, man.

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Yeah, appreciate it.

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Nice to nice to jump on here with you.

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Oh, absolutely.

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So Reggie is a is a licensed, specialized clinical social worker who is able to help

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entrepreneurs with overcoming some of what I would call the mind trash, some of the

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baggage that comes into life and overcome some failures.

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We had a great conversation last week about what types of communication tools

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entrepreneurs can turn to.

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And we're just going to dive in a bit deeper today.

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Sure, sure.

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So Reggie, thanks again for being here.

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And where does your background cross intersections with entrepreneurship?

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I would say after I get into doing therapy and counseling and things like that, I started

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out as a contractor for a therapist here in Kansas City.

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And after working for her for several years, I had the idea of starting my own practice

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and went from there with minimal knowledge.

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I thought I knew some things, Jackson, and I really didn't know a whole bunch.

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So that's kind of where the where the the business aspect of of being a business owner

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and a practice owner kind of jumped off at.

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That's fair. All right. So what are some of these what are some of these lessons that

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you learned?

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Man, one is I think the biggest thing that the first big lesson I learned was it's

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impossible to get everything done every day as far as operations and making sure you're

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checking off all your boxes.

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You can do as many to do lists as you want.

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There may be some times where you don't get everything done and you have to be able to

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sit with that.

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Of course, you got to hit it the next day when you get up.

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But it's if you're trying to balance family life, whatever, it's going to be a time where

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you have to say, OK, this is not I'm OK with this.

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This part not being finished.

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I like that truth, man.

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And, you know, some people would call it not finishing.

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Some people would call it failure.

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Some people would call it not hitting your goals, you know, not not even not procrastinating,

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putting things off.

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There's a lot of labels that we can we can add to the pie.

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So, you know, we were going to talk about what what gets revealed when we as people

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fail and how to bounce back on that.

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I say we dive into that first.

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So when when we fail, what would you say?

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What's your secret here, Reggie?

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What is it that we reveal about ourselves?

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I think it reveals what the grit we have about ourselves.

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I think it also reveals I think one thing about failure, especially if anybody out there

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is like me and you're not going to just after the first failure, stop going after what you

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desire is that you you learn like different ways to implement your system, figuring out

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things you need to look at from a different perspective.

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You may realize failure sometimes means I need to outsource this part of my business

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or I need to spend a little bit more to make sure I have things running the way I want

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them to.

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And I think part of failures, a big thing I learned was if you are doing things you

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envision, or at least for me, it was like you're not going to be able to do it on your

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own.

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So part of failure is learning to trust folks.

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If you want to continue to expand, expand what you want to be doing, you know, and you

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got to trust your accountant, you got to trust your bookkeeper, you got to trust your virtual

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assistant, all those things and figure out how to believe in those folks and train those

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folks so that you can have the best opportunities to be successful.

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I am really glad you hit on all that.

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Those are things that I honestly I take for granted.

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I mean, I've been an entrepreneur since I was 21.

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That's 15 years now.

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And I remember now that you mentioned it, I remember how scared I was to give somebody

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access to my LinkedIn account for the first time.

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This is going to destroy me if they do.

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Like, no.

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Like, now I can laugh about it, but you know, the worst case scenarios were very difficult

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to imagine when I was brand new at business and, you know, trying to be ready for that.

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What I'm going to do real quick, I'm going to play our intro for us one more time and

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we're going to come right back in on that subject of trust and delegation and how to

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make that happen.

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All right.

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Welcome in to Vision Pros Live with Jackson Callum.

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I'm your show host.

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We will be doing interviews for visionary entrepreneurs and guest leaders who are building

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fantastic visions out there.

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Hey what's up Vision Pros?

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Welcome in to Vision Pros Live.

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Those who are you here with us right now, make sure to like, comment and share this

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episode.

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It gets it out there further.

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I got a special guest named Reggie Jackson.

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He is a licensed clinical social worker and helps people with their relationships, helps

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people bounce back from their failures.

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We had a great time talking last week.

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I was like, you know what?

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He's got a number of unique perspectives that I know will be super helpful for the entrepreneurs

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who are listening in.

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So without further ado, I'm going to bring him back on and we're going to pick up where

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we were just talking.

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So Reggie, thanks for being here again today.

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And what are you most excited to talk about on our show today?

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I think one thing is entrepreneurs put an incredible amount of stress on themselves.

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And I don't know if anybody else has had this experience but some sleepless nights.

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So managing anxiety and just maintaining some form of wellness with your mental health as

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you pursue your dreams is an important concept for folks to experience.

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I've worked with a couple of several business owners over the years and the amount of stress

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they put on themselves to perform, as you understand, Jackson, is incredibly high.

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And so there's a price to pay for that if we're not careful and we're not practicing

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taking care of ourselves.

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You mentioned it.

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You said there's a price to pay.

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If we're not there, I mean, there's a price to pay either way.

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If you're coming into the entrepreneurship world and you think it's all fun games and

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candy, that's not any entrepreneurship.

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I know.

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But can it be managed better?

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Yes.

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And you talked about it.

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So in 30 seconds, let's look at the bright, shiny horizon of that, Reggie Jackson.

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What is your vision for your clients?

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I'd like them to just be moving towards some positive steps in their lives.

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And it ended up on almost a daily basis.

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I always tell my clients coming to therapy is like working out.

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If you're just working out for this hour per week, you're not going to see very many gains.

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And so part of the work with your wellness and mental health is doing things consistently

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as far as maybe doing a journal prompt or practicing some gratitudes or affirmations.

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So that's in the vision of the daily.

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And then what would you say like, what's the outcome on the other side that, you know,

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let's, I don't know, if it's six months, six weeks, six years down the road, what are you

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hoping these entrepreneurs are in a position to feel and do?

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Hopefully have a little more space in their brains to create, figuring out different ways

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to manage your systems.

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You know, as we, if you are familiar with meditation and things like that, the relaxation

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of your central nervous system and learning how to breathe and learning how to quiet your

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mind for a little bit that allows space for creativity and ideas to come in, you know,

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and if we got all these different fires, we feel like we got to put out all the time or

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stressing over getting, you know, meeting bank or payroll and things like that.

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That level of stress detracts from our ability to create, which I think a lot of entrepreneurs,

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that's one of our gifts is our ability to create, think outside the box or in my mind,

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what box, but how to manage those things in the healthiest way possible.

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And you know, the ripple effect of stress on us means projecting that onto our kids

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and our family members and friendships and straining those things.

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And so being able to know how to say, all right, you know, whatever time I'm getting

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off today or stopping for today, I'm taking my entrepreneur hat off and I'm putting my

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boyfriend hat on or husband hat on or dad hat and kind of letting that other piece sit

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for at least some time.

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And if that means after a bit kids get to sleep and you go work for a couple more hours,

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that's cool too, but having some focused time with people who care about you and love you

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and support you most importantly is an important to this whole process.

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Yeah, you know a lot of beneficial truths about balance in there.

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And one of the things we were talking about just a minute ago was what gets revealed when

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we fail and how to bounce back.

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And you alluded to basically self-awareness.

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That's what I caught out of it was when you're going through a process of failure, you have

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an opportunity to become self-aware how you got there.

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What drove that?

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So what are some of the key tools to help that stressed entrepreneur who's got tons

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of anxiety, they're worried about all the irons that are in the fire.

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How do you get them to take a step back?

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You mentioned journaling for one.

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What are some other ways to get, let's say somebody's not even ready for that.

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How do you get them to wake up and see where they need to slow down?

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Or where they can get their next victories if that's maybe it's not to slow down.

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It may be part of that Jackson is probably re-identifying or reassessing what victories

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look like.

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Part of that is a lot of times we want to just see the goal come to fruition.

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At least in my experience, there's lots of micro goals that are accomplished.

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Let me throw this out there.

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If you have a perfectionist mindset, that's a losing game.

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A lot of us are everything has to be perfect and right.

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You may have some opportunities to do things where it feels like you did it perfectly,

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but those instances are going to be few and far between.

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Making micro goals for yourself and looking at how that's leading to your major goal,

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I think is an important skill.

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That's redefining what success looks like.

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Success may be like I met these quarterly goals, but some people are only looking at

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their yearly goal.

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Maybe two out of the four quarters you met your goal, those should be celebrated as successes.

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Then I need to figure out how to make four out of four quarters next year or what have

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you.

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I've met half my goals, so my year is trash.

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That's a thing called all or nothing thinking.

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It's a thought distortion that all of us may struggle with.

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I always tell people all or nothing thinking is like that kid in middle school that through

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a fit if they got a 97 on their test, it's like if they didn't get 100%, they failed.

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That's an unhealthy mindset to look at, to have, especially being entrepreneurs.

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It's a long-term game, my friend.

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Sorting through being able to pull out positive things you did and not making it siloing things

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instead of just saying, I only got 50% of my goals for the year.

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Yes.

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Let's take a look at one of these quotes that you just talked about.

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Entrepreneurs will benefit from reassessing what victory looks like.

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You talked about defining success.

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One of my clients from a year and a half ago, they had a business partner.

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They were targeting the real estate industry.

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Through some assessments, we learned that she knew nothing about the real estate industry.

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She didn't know their key performance indicators.

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She didn't know how to train them.

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She didn't know what it was they wanted in life.

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Was it a bad goal?

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No, it wasn't.

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Would it have been a bad victory to achieve?

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No.

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Is there anything unethical about it?

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No, not from a goal perspective.

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It was super misaligned with what she needed to be doing to find success and to feel purposeful

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and to maximize her talents.

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That process of redefining what success looks like, there are many of you out there who

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have set goals based on your providers and what your providers want, or maybe based on

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what one or two people on your team want versus what's best for everybody.

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I think that's super wise.

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Thank you for that, Reggie.

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Let's take a look at your vision for your life, for your practice.

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What's your vision?

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The big elevator version in 15 seconds, and then we'll dive into the details.

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The big vision is, and this may sound cliche, but really supporting people in building healthier

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lifestyles.

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There's so many dynamics that need to be fleshed out when we're doing that and supporting

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folks.

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I think if we could have a ripple effect of if I can support clients and, of course, making

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sure I'm healthy as well, that reverberates to their networks and ecosystems too.

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It may sound a little idealistic, but from the work I've done over the years, it is challenging

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for people out here.

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It's tough right now.

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We're just going through a pandemic, and being able to, as I'm supporting people, I'm also

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hoping to build this vision of what I have, goals for myself, my kids and my family and

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what I want to see for them.

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I think as I've gotten older, I realize I've spent a lot of years chasing money.

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I don't want my kids to have that mindset, like these ideas on materialistic items and

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not supporting them and just being able to say, what do you want to do with your life

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that adds value to your life, not material things to your life?

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I don't know if that makes sense, but it's about doing what you love and not caring about

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as much about the impact of our financial system and things like that.

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I don't want them to be financially illiterate by any means, but what would happen if we

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focus on just doing what we love and not doing something because we've been told we've got

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to exist in a system where everything is transactional and we've got to pay for this and we've got

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to have cool cars and a nice house and all these cool things, cool clothes.

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Being able to exist in life and just work on taking care of yourself in the best way

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you can.

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Things will come in naturally if you do that.

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Letting a person bring you things instead of you going out and trying to snatch them

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all the time.

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Absolutely.

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I noticed an array of services at Satori from batters intervention programs, anger management,

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and emotional regulation to counseling service such as anxiety, anxiety, trauma, family counseling,

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et cetera.

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Do you also do family counseling?

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Yes.

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That's what I had thought.

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I just wanted to make sure to be careful with the license titles.

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I know some industries can be a stickler about that, but from anger management to batters

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interventions program to the family counseling, overcoming anxiety and all of that, which

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one do you get the most passionate about?

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I have a history of working with athletes.

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I really enjoy that because I grew up being an athlete.

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Families are big.

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There's so many dynamics that go along with them, but probably my biggest thing right

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now is working with couples.

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I have my own challenges and relationships over the years and supporting.

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We're both divorced, so I get that.

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Yeah.

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I support men as well because we deserve it, we are exploring patriarchy and things like

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that in this society.

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We don't have a lot of opportunities to be vulnerable.

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We've been taught there's words for men who are vulnerable and things like that.

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Working men and being the best version of themselves in relationships and also in their

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business ventures and things like that as well is probably where I've done the most

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work at.

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There's so many blocks that I work with men.

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I would tell you, Jackson, probably I would feel very comfortable saying 90% of the men

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that I work with, if they do get emotional in a therapy session, they apologize.

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It's like, why are you apologizing for being hurt and experiencing it?

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We've been told you can't do that.

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I know women who do that too, but you know what I mean?

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I can only imagine the magnification that exists with the men you're working with.

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I would say a lot of my clients and prospects, as we get to know each other, we also have

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tearful conversations that come up.

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I tend to make pretty good space for that, but it is definitely more rare that a male

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finds himself willing to be that vulnerable and express what's truly going on underneath

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the hood.

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Yeah, and so many of us have not been taught healthy ways to express ourselves in relationships

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and anger is the only acceptable emotion we can experience.

301
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Sorting through with men how to build emotional intelligence and things like that is fun.

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I call myself a dude's dude.

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I'm a therapist, but I also understand, I always tell people I didn't know I was going

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to be a therapist until I was a therapist.

305
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I've done a lot of dumb shit in my day.

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I just happen to not get in too much trouble and figured it out as I matured.

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I'm coming to folks-

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I was going to say that too.

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I'm going to tell people while you've been divorced, and somebody might give us a hard

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time about that.

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Imagine that everybody's got a car and everybody's going perfectly straight.

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Hold on, I'm sorry.

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What's up?

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Are you still there?

315
00:24:41,660 --> 00:24:42,660
Yes.

316
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You got me?

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Imagine everybody's driving straight.

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Nobody's turning the wheel left or right.

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You turn the wheel right and you end up crashing the car.

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You're going to have some insight into telling people, like, yo, don't do that.

321
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Don't make that turn that way.

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There's wisdom from those who are obedient exactly and do things perfectly through life.

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I guess there's somebody like that out there beyond Jesus.

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Then there's those of us who've made mistakes.

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We got some wisdom packed in us too.

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I'm much more inclined to listen to you and say, what did you learn during that hard time,

327
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and to continue with that metaphor.

328
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I'm sorry.

329
00:25:29,900 --> 00:25:33,020
There it is.

330
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I'm not going to judge you for crashing a car either because I've crashed my car.

331
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I'm not going to give you a hard time about that.

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That is something I want people to understand too.

333
00:25:48,940 --> 00:26:04,460
I think one of my superpowers is not making people feel judged in the therapeutic setting.

334
00:26:04,460 --> 00:26:09,060
That allows for freedom to share.

335
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He's muting us.

336
00:26:11,580 --> 00:26:16,300
Reggie, you've got somebody in the background giving you a little bit of a hard time.

337
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You want to take care of that?

338
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One second.

339
00:26:19,300 --> 00:26:22,340
I'll let you do that for a minute.

340
00:26:22,340 --> 00:26:51,460
We will just take a little break while you get that sorted out.

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I was going to talk about this thing called the power wheel.

342
00:27:07,020 --> 00:27:10,700
I'm going to see if I can find it online because Reggie and I were talking about the power

343
00:27:10,700 --> 00:27:14,620
wheel of emotions.

344
00:27:14,620 --> 00:27:17,980
It's something that he's working on improving right now.

345
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It might be called the power wheel of control.

346
00:27:25,380 --> 00:27:30,100
We were talking about the need for improvement in relation to the system.

347
00:27:30,100 --> 00:27:36,060
I'm going to pull Reggie back on in just a minute after I pull the wheel up.

348
00:27:36,060 --> 00:27:37,500
Take a little bit of a deep dive on it.

349
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We're just going to go to fancy Google images here and pull it up.

350
00:27:41,740 --> 00:27:44,460
What it talks about is physical.

351
00:27:44,460 --> 00:27:46,380
It talks about violence.

352
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In relation to violence, there's different things that people try to utilize in order

353
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to ultimately gain power and exert control over somebody, but they're toxic behaviors

354
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that shouldn't be utilized.

355
00:28:02,780 --> 00:28:10,340
In my opinion, in order to unlearn bad habits, you also have to learn healthy habits of communication

356
00:28:10,340 --> 00:28:12,020
that you can use to overcome those too.

357
00:28:12,020 --> 00:28:14,540
Let me bring Reggie back up here.

358
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Reggie, you good?

359
00:28:16,100 --> 00:28:17,100
Yeah.

360
00:28:17,100 --> 00:28:18,100
All right.

361
00:28:18,100 --> 00:28:19,100
Perfect.

362
00:28:19,100 --> 00:28:22,320
I dove into the power wheel a little bit on my own.

363
00:28:22,320 --> 00:28:26,100
We were talking about the new model that's needed for upgrading that.

364
00:28:26,100 --> 00:28:28,100
Do you want to talk about that a little bit?

365
00:28:28,100 --> 00:28:29,100
Yeah.

366
00:28:29,100 --> 00:28:36,020
The power and control wheel, it was started by the Duluth model in the early 80s.

367
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I've been trained in the Duluth model.

368
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These basically are the eight different things.

369
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I interviewed hundreds of women, and those were the eight categories that those women

370
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share that were common strategies for not just abuse, but practicing power and control

371
00:29:00,060 --> 00:29:05,580
in relationships.

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I've worked in that industry of working with folks with perpetrators of abuse for about

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15 years.

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00:29:20,420 --> 00:29:26,660
We talked about before, Jackson, things like there was no social media before in the 80s,

375
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or there was no cell phones in the 80s.

376
00:29:32,780 --> 00:29:45,260
Trying to do some pivots on how we go about supporting folks in managing abuse in relationships

377
00:29:45,260 --> 00:29:54,660
is something that I've been innovating here over the last few years as I learned that

378
00:29:54,660 --> 00:29:58,180
there's different ways that abuse happens in relationships.

379
00:29:58,180 --> 00:30:10,300
It's not just that... I would say the Duluth model is more set for someone who is basically

380
00:30:10,300 --> 00:30:18,340
maybe has a personality disorder or something, or just gets off on hurting people or their

381
00:30:18,340 --> 00:30:20,500
partner.

382
00:30:20,500 --> 00:30:27,700
There are things such as situational couples violence and things like that, where someone

383
00:30:27,700 --> 00:30:33,820
may have mental health issues, substance abuse issues.

384
00:30:33,820 --> 00:30:40,540
Maybe they just are poor communicators and struggle to manage their emotions.

385
00:30:40,540 --> 00:30:43,220
I'm not saying I want to be super clear.

386
00:30:43,220 --> 00:30:48,180
I'm not saying those are reasons for people to be abusive, because for every one of those

387
00:30:48,180 --> 00:30:55,700
guys or people, there's many more that have those struggles and don't abuse their partners.

388
00:30:55,700 --> 00:30:59,820
So I'm not making excuses for those things at all.

389
00:30:59,820 --> 00:31:09,540
But I am saying that there's many different perspectives to how people become abusive

390
00:31:09,540 --> 00:31:12,620
or practice abuse in relationships.

391
00:31:12,620 --> 00:31:14,180
Sure.

392
00:31:14,180 --> 00:31:19,740
I can speak a little more freely to that because I don't have the licensing problem, and you

393
00:31:19,740 --> 00:31:23,140
can agree to disagree with it as well, ready to course.

394
00:31:23,140 --> 00:31:28,980
But I will say that what I see with entrepreneurs too is they practice a lot of abusive behaviors

395
00:31:28,980 --> 00:31:33,580
with their employees, with their team members, with their family members, not to the degree

396
00:31:33,580 --> 00:31:39,300
of criminal offense, but to the degree that they're hurting their relationships.

397
00:31:39,300 --> 00:31:46,940
Somebody doesn't know how to recognize what it is that they're doing, then it becomes

398
00:31:46,940 --> 00:31:52,260
again, very hard to know, well, how do I change a habit if I don't know I have the habit?

399
00:31:52,260 --> 00:31:54,940
And how do I change it if I don't know what to change it to?

400
00:31:54,940 --> 00:32:03,220
Do you know of any resources, books or anything we can recommend to people?

401
00:32:03,220 --> 00:32:08,740
I would honestly, I will have to follow up with you on that.

402
00:32:08,740 --> 00:32:17,780
There's some trainings and things that people could go to, but I think exploring, if you

403
00:32:17,780 --> 00:32:25,380
are the leader of an organization, are you operating from an oppressive position?

404
00:32:25,380 --> 00:32:32,140
Do you have the mindset of, I'm in charge, so everyone underneath me has to do what I

405
00:32:32,140 --> 00:32:34,740
tell them to do?

406
00:32:34,740 --> 00:32:44,700
And I think anyone who's innovative in their thinking about running an organization, there's

407
00:32:44,700 --> 00:32:49,820
going to be people on your team that have skills that you don't have.

408
00:32:49,820 --> 00:32:58,180
And if you're not slowing down to hear their ideas, or at least exploring them, then you

409
00:32:58,180 --> 00:33:07,380
have to, that's just, I think that's poor foresight into being the best leader you can

410
00:33:07,380 --> 00:33:08,380
be.

411
00:33:08,380 --> 00:33:12,980
You know what, I'll give it even further level up example of that.

412
00:33:12,980 --> 00:33:14,460
So you're right.

413
00:33:14,460 --> 00:33:16,660
You got to look at how do you operate as a leader?

414
00:33:16,660 --> 00:33:20,180
Obviously, I'm going to say it's pretty obvious for our audience.

415
00:33:20,180 --> 00:33:24,700
If you are controlling people, you're not going to be leading for very long.

416
00:33:24,700 --> 00:33:28,820
And you're not going to be leading a very strong army either because only people who

417
00:33:28,820 --> 00:33:33,380
are willing to be supporting it are willing to be controlled in that nature.

418
00:33:33,380 --> 00:33:38,180
But let's say you take it to that next level and you learn to make space for people.

419
00:33:38,180 --> 00:33:44,420
What I see often happen with visionaries, entrepreneurs, when it comes to their meetings,

420
00:33:44,420 --> 00:33:52,140
they don't know how to run an effective meeting that includes the minds of those who are contributing.

421
00:33:52,140 --> 00:33:53,740
So here's what that looks like.

422
00:33:53,740 --> 00:33:59,660
How do you run a meeting where you then create space for people to contribute?

423
00:33:59,660 --> 00:34:02,580
Number one, you have to have your agenda outlined.

424
00:34:02,580 --> 00:34:03,580
Okay.

425
00:34:03,580 --> 00:34:08,460
If you've got an agenda outlined and if you provide that agenda, I'm doing it myself while

426
00:34:08,460 --> 00:34:14,980
I talk, just creature of habit, then that gives people a decent insight into what the

427
00:34:14,980 --> 00:34:17,380
structure of the meeting is going to be about.

428
00:34:17,380 --> 00:34:23,620
However, if you don't make space for those who are arriving to that call to say, hey,

429
00:34:23,620 --> 00:34:29,740
Reggie, what do you want to contribute to the meeting agenda today?

430
00:34:29,740 --> 00:34:33,420
Then you're doing what's called steamrolling.

431
00:34:33,420 --> 00:34:38,220
You're making your agenda more important than the other human being in the process.

432
00:34:38,220 --> 00:34:42,940
If you do that to people over and over and over where you make your agenda the one that

433
00:34:42,940 --> 00:34:50,980
matters, that is an abusive form of communication that leaves you being the only person who's

434
00:34:50,980 --> 00:34:53,020
contributing to the growth of your vision.

435
00:34:53,020 --> 00:34:55,380
What are your thoughts on that?

436
00:34:55,380 --> 00:34:56,820
I like that idea.

437
00:34:56,820 --> 00:35:05,180
I'm of the school of thought of more think tanks and coming up with ideas together.

438
00:35:05,180 --> 00:35:12,700
Of course, there's some foundational stuff that you as a person, as a leader has to maintain,

439
00:35:12,700 --> 00:35:19,860
but when you're trying to innovate and come up with systems and being the most effective

440
00:35:19,860 --> 00:35:27,140
you can, if you're not listening to what the people you work with say, not only listening,

441
00:35:27,140 --> 00:35:32,140
valuing their opinion so that you can expand your knowledge.

442
00:35:32,140 --> 00:35:41,340
I think I've been doing a lot of studying on just differences in the different generation.

443
00:35:41,340 --> 00:35:50,180
We've got, of course, our baby boomers, but the Gen Zers, the Gen Xers, and the millennials,

444
00:35:50,180 --> 00:35:54,220
I'm old enough to know I don't think like those guys.

445
00:35:54,220 --> 00:35:58,060
It makes me feel old as hell too.

446
00:35:58,060 --> 00:36:02,900
Oh man, I'm that guy now.

447
00:36:02,900 --> 00:36:10,020
But I can say that maybe I don't agree with all the ways they operate, but their ability

448
00:36:10,020 --> 00:36:16,420
to create and be efficient, I believe is second to none.

449
00:36:16,420 --> 00:36:19,500
We may frame that as being lazy.

450
00:36:19,500 --> 00:36:25,540
We got to chat GPT and things like that and all this AI stuff.

451
00:36:25,540 --> 00:36:32,700
I'm starting using that and maybe us Gen Xers are saying, oh, you're being lazy and not

452
00:36:32,700 --> 00:36:35,780
really digging in and doing the creative work.

453
00:36:35,780 --> 00:36:40,860
Meanwhile, they got tons of content put out there.

454
00:36:40,860 --> 00:36:48,740
We're like, yeah, but it's not creative, but yeah, they got their next two months of content

455
00:36:48,740 --> 00:36:54,500
planned out and we're still grinding through it.

456
00:36:54,500 --> 00:37:03,420
Being willing to incorporate people and I think as a leader, part of our job is to be

457
00:37:03,420 --> 00:37:12,060
able to recognize people's skill sets and maybe even morph them into different.

458
00:37:12,060 --> 00:37:17,020
We may have a title of a position that they're in, but it's like, oh, this person's really

459
00:37:17,020 --> 00:37:21,660
good at this, even better than what we hired them for.

460
00:37:21,660 --> 00:37:32,620
So let's maybe co-create a new position for them or figure out a way to utilize their

461
00:37:32,620 --> 00:37:36,460
skills the best you can.

462
00:37:36,460 --> 00:37:41,420
It's helpful to realize and you don't need to be an entrepreneur with access to Gallup

463
00:37:41,420 --> 00:37:47,140
studies and super disc assessments and Yadi Myers-Briggs and all that.

464
00:37:47,140 --> 00:37:48,580
That's over your head.

465
00:37:48,580 --> 00:37:50,460
Don't worry about it.

466
00:37:50,460 --> 00:37:57,700
All of that teaches you to listen and create space for people to communicate.

467
00:37:57,700 --> 00:38:01,900
They don't always know, but if you can remain flexible in talking to them and help them

468
00:38:01,900 --> 00:38:07,260
realize like, okay, I think from what I've seen, Gen Xers, Gen Z, they don't like to

469
00:38:07,260 --> 00:38:10,180
be boxed in very much.

470
00:38:10,180 --> 00:38:15,940
And so if you're trying to put them into one position and title, especially in a smaller

471
00:38:15,940 --> 00:38:17,880
company, they're bright.

472
00:38:17,880 --> 00:38:19,460
They know that you need more than that.

473
00:38:19,460 --> 00:38:21,860
They know that you're going to ask more than that too.

474
00:38:21,860 --> 00:38:28,380
So you might as well expand the relationship a bit and help them see that you appreciate

475
00:38:28,380 --> 00:38:35,220
their adept nature to recognize like, oh, there's other things here I could be doing

476
00:38:35,220 --> 00:38:37,980
for your brand.

477
00:38:37,980 --> 00:38:39,500
Just invite me.

478
00:38:39,500 --> 00:38:45,100
I think they want that invitation in most cases, but you don't have to be super rigid

479
00:38:45,100 --> 00:38:47,500
about the experience as a small business owner.

480
00:38:47,500 --> 00:38:57,540
I think the rise of entrepreneurs and affiliate marketing and all these things we see business

481
00:38:57,540 --> 00:39:10,300
turning into, I think it is that is the one of the final products of those Gen Zers and

482
00:39:10,300 --> 00:39:20,460
millennials not wanting to work for Gen Xers who grew up in that oppressor type boss role,

483
00:39:20,460 --> 00:39:22,460
if that makes sense.

484
00:39:22,460 --> 00:39:23,460
Talk to me about that.

485
00:39:23,460 --> 00:39:24,460
What's that mean?

486
00:39:24,460 --> 00:39:26,340
So let's rewind a little bit.

487
00:39:26,340 --> 00:39:34,140
Gen Xers took a job, a lot of them, and they had a boss, maybe an oppressive boss.

488
00:39:34,140 --> 00:39:35,260
Tell me a little bit about that.

489
00:39:35,260 --> 00:39:42,860
Yeah, or maybe those Gen Xers worked their way up from they were climbing the ladder.

490
00:39:42,860 --> 00:39:43,860
Yeah.

491
00:39:43,860 --> 00:39:50,400
Mentored by maybe a baby boomer even or was under the leadership of a baby boomer.

492
00:39:50,400 --> 00:39:54,140
We learned those skills from them.

493
00:39:54,140 --> 00:40:02,980
The Gen Xers now leading the company and then using those old school tools with these millennials

494
00:40:02,980 --> 00:40:08,340
and Gen Xers coming in and then the Gen Xers are like, I don't want to work for someone

495
00:40:08,340 --> 00:40:14,220
who's going to hinder my creativity and tell me I got to be here from eight to five when

496
00:40:14,220 --> 00:40:19,300
I can work from home and do more productive work.

497
00:40:19,300 --> 00:40:28,740
I want to prioritize my family, the millennials and Gen Zers, I want to prioritize my family

498
00:40:28,740 --> 00:40:29,740
and not my work.

499
00:40:29,740 --> 00:40:37,300
So I don't want to be in this brick and mortar for 40 hours a week.

500
00:40:37,300 --> 00:40:47,380
As we continue to maybe need to let go of some of those ideas, I think the pandemic

501
00:40:47,380 --> 00:40:53,620
really pushed forward the idea of working from home and things like that.

502
00:40:53,620 --> 00:41:05,660
But being able to create their own way of creating wealth, which there's multiple examples

503
00:41:05,660 --> 00:41:09,420
of those millennials and Gen Zers doing that now.

504
00:41:09,420 --> 00:41:13,580
And I think people are like, yeah, I'm not going to go to work at a bank for the next

505
00:41:13,580 --> 00:41:19,860
30 years and live my life like that.

506
00:41:19,860 --> 00:41:20,860
And so-

507
00:41:20,860 --> 00:41:22,900
Yeah, I watched Tim Ferriss write the four hour work week.

508
00:41:22,900 --> 00:41:23,900
Yeah, yeah.

509
00:41:23,900 --> 00:41:24,900
And so I think that is-

510
00:41:24,900 --> 00:41:26,900
I'm like, I'm onto that new rich.

511
00:41:26,900 --> 00:41:27,900
Right.

512
00:41:27,900 --> 00:41:35,020
And so I think young folks are saying that's not going to be the life I lead.

513
00:41:35,020 --> 00:41:41,740
And I have a nephew that goes to University of Alabama and he'll be graduating soon.

514
00:41:41,740 --> 00:41:44,380
But I was kind of joking with my brother.

515
00:41:44,380 --> 00:41:50,100
I was like, you know, these Gen Zers, man, they're graduating from college and coming

516
00:41:50,100 --> 00:41:53,980
back to live with their parents and just saving their money so they can travel.

517
00:41:53,980 --> 00:41:56,380
And he was like, I don't know if that's going to happen here.

518
00:41:56,380 --> 00:41:59,380
And I'm like, you better get ready for it.

519
00:41:59,380 --> 00:42:00,380
Yeah.

520
00:42:00,380 --> 00:42:07,540
And you know, I mean, this could be a whole nother episode.

521
00:42:07,540 --> 00:42:12,180
Well, I think a lot of people, just real quick though on that, you know, I'm going to throw

522
00:42:12,180 --> 00:42:15,680
some stones at the older generation a little bit, right?

523
00:42:15,680 --> 00:42:17,900
Who invented the microwave?

524
00:42:17,900 --> 00:42:23,820
You know, like there's a reason why we all started to catch on to, oh, I can have stuff

525
00:42:23,820 --> 00:42:24,820
instantly.

526
00:42:24,820 --> 00:42:25,820
Yes.

527
00:42:25,820 --> 00:42:26,820
Yes.

528
00:42:26,820 --> 00:42:27,820
Right.

529
00:42:27,820 --> 00:42:29,180
And there's a generation of, well, I didn't get time off ever.

530
00:42:29,180 --> 00:42:31,660
You know, I had to work my butt off and I had to do this.

531
00:42:31,660 --> 00:42:32,660
And we're like, well, great.

532
00:42:32,660 --> 00:42:33,660
Don't do this.

533
00:42:33,660 --> 00:42:34,660
Don't do that.

534
00:42:34,660 --> 00:42:35,660
Don't do that.

535
00:42:35,660 --> 00:42:36,660
Right.

536
00:42:36,660 --> 00:42:40,940
You know, so it's a balancing that has come.

537
00:42:40,940 --> 00:42:47,740
And you know, for the more mature generation, I think it's an important realization that,

538
00:42:47,740 --> 00:42:52,180
you know, and I'm on the older side of the millennial generation with all siblings that

539
00:42:52,180 --> 00:42:54,780
are Gen Xers.

540
00:42:54,780 --> 00:42:57,860
We take a step back to look at what we've created.

541
00:42:57,860 --> 00:42:58,860
Right.

542
00:42:58,860 --> 00:43:05,340
We take a step back to realize that, OK, they're actually listening to what we warn them about,

543
00:43:05,340 --> 00:43:08,580
you know, and trying to find their own balance.

544
00:43:08,580 --> 00:43:14,740
Maybe we can find a healthy way to harmonize in the process that works out great for everybody.

545
00:43:14,740 --> 00:43:24,620
Yeah, I'm you know, I say we're I'm a Gen Xer and we're we're hybrids.

546
00:43:24,620 --> 00:43:33,660
We hold a special place in our society, in my opinion, because we're the last generation

547
00:43:33,660 --> 00:43:39,900
to know what the old world looked like and had to transition.

548
00:43:39,900 --> 00:43:44,140
I think I was a junior in high school when the Internet came out.

549
00:43:44,140 --> 00:43:51,500
So I remember all growing up, I remember, you know, the floor model TV and when they

550
00:43:51,500 --> 00:43:56,180
came out with this thing called a microwave and when they came out with this thing called

551
00:43:56,180 --> 00:43:57,820
a VHS.

552
00:43:57,820 --> 00:44:01,460
And I've gotten a transition to see where we're at now.

553
00:44:01,460 --> 00:44:11,140
And I think being able to if we no one else has that place in history, but it's Gen X.

554
00:44:11,140 --> 00:44:23,420
And having, you know, I call it the ward cleaver type dad where dad went to work, mom stayed

555
00:44:23,420 --> 00:44:33,900
home, took care of the kids and, you know, the dad's idea of being a great dad was providing

556
00:44:33,900 --> 00:44:40,140
shelter, food and clothing and not a whole bunch of emotional nurturing or anything like

557
00:44:40,140 --> 00:44:41,140
that.

558
00:44:41,140 --> 00:44:42,140
Right.

559
00:44:42,140 --> 00:44:45,060
And so I'm we're that last generation.

560
00:44:45,060 --> 00:44:47,220
Now we're more like me.

561
00:44:47,220 --> 00:44:54,300
I'm like, I want my son to be emotionally intelligent and not practice patriarchy and

562
00:44:54,300 --> 00:44:57,380
relationships and things like that.

563
00:44:57,380 --> 00:45:06,180
And so I do believe we hold a special place in our society and how incredible.

564
00:45:06,180 --> 00:45:08,460
What an important responsibility.

565
00:45:08,460 --> 00:45:10,260
You know, I'll call you out on it, man.

566
00:45:10,260 --> 00:45:11,260
We need you.

567
00:45:11,260 --> 00:45:17,500
We need the insight from you next because, yeah, again, I didn't I grew up with, you

568
00:45:17,500 --> 00:45:22,740
know, at least the Atari and the Super Nintendo have already established.

569
00:45:22,740 --> 00:45:28,100
But you guys got to experience life before the electronics really took off.

570
00:45:28,100 --> 00:45:29,100
Commodore 64.

571
00:45:29,100 --> 00:45:30,100
You remember that?

572
00:45:30,100 --> 00:45:31,100
Which one?

573
00:45:31,100 --> 00:45:32,100
Commodore 64.

574
00:45:32,100 --> 00:45:37,340
It was like it was the first like, dude, that's pre me.

575
00:45:37,340 --> 00:45:39,220
That's what I'm saying.

576
00:45:39,220 --> 00:45:40,220
That's your spot.

577
00:45:40,220 --> 00:45:43,220
I'm going to put all the responsibility on you.

578
00:45:43,220 --> 00:45:48,500
It is your job to help us.

579
00:45:48,500 --> 00:45:50,500
So yeah, good, man.

580
00:45:50,500 --> 00:45:53,700
Well, thank you so much for the insight.

581
00:45:53,700 --> 00:45:55,420
I'm going to wrap up for the sake of time.

582
00:45:55,420 --> 00:45:57,980
Reggie, it's been a pleasure and honor to have you.

583
00:45:57,980 --> 00:46:01,700
And of course, anybody who wants to connect with Reggie Reggie is linked in a great place

584
00:46:01,700 --> 00:46:02,700
to reach out to you.

585
00:46:02,700 --> 00:46:08,300
I'm at Satori Counseling on Facebook and Instagram.

586
00:46:08,300 --> 00:46:09,300
Excellent.

587
00:46:09,300 --> 00:46:10,300
All right.

588
00:46:10,300 --> 00:46:14,300
You're getting you're getting out there in the social media.

589
00:46:14,300 --> 00:46:16,300
Awesome, man.

590
00:46:16,300 --> 00:46:19,340
Well, everybody have a fantastic day.

591
00:46:19,340 --> 00:46:20,660
Vision pros.

592
00:46:20,660 --> 00:46:21,660
Work on your relationships.

593
00:46:21,660 --> 00:46:23,900
You know, put the relationships in your life first.

594
00:46:23,900 --> 00:46:26,620
And I would say especially your relationship with yourself.

595
00:46:26,620 --> 00:46:28,420
Make sure you're balancing.

596
00:46:28,420 --> 00:46:30,260
Make sure that you are paying attention.

597
00:46:30,260 --> 00:46:34,300
If you've got anxiety, if you don't have a friend to talk to, give Reggie a call.

598
00:46:34,300 --> 00:46:35,300
Give me a call.

599
00:46:35,300 --> 00:46:38,860
You know, make sure that you're building people around you who can help sustain you in your

600
00:46:38,860 --> 00:46:44,540
efforts and make sure that you are, as again, Reggie's pointed out, redefining what victories

601
00:46:44,540 --> 00:46:49,820
look like so you can celebrate as you go on this long journey of sustainable revenue growth.

602
00:46:49,820 --> 00:46:51,700
And we will see you on the other side.

603
00:46:51,700 --> 00:46:52,700
Everybody take care.

604
00:46:52,700 --> 00:46:53,700
Awesome.

605
00:46:53,700 --> 00:46:54,700
See you.

606
00:46:54,700 --> 00:46:57,420
All right, Reggie.

607
00:46:57,420 --> 00:46:58,420
That was awesome.

608
00:46:58,420 --> 00:47:00,620
Thank you so much for being on the show.

609
00:47:00,620 --> 00:47:02,300
It'll wrap up in here in just a second.

610
00:47:02,300 --> 00:47:29,300
Each platform wraps.

