G'day leaders. In this podcast we talk about finding your audience and it's based off a
funny experience that Michelle had recently. We won't give you much more than that but enjoy.
Why do it count backwards? Are they? We're now recording.
What? Hello captain.
What do I say? Come fly with me, let's fly, let's fly.
What are we going to talk about? I don't know. Leadership, life and everything else.
Am I live? No.
Hi Michelle. Hi guy. Dag. Dag. Isn't that the best Australian slang?
Ah you dag. And what is a dag Michelle? It's that piece of feisty covered wall that hangs off the
back of a sheep's bottom. Yes, so if you're listening to this overseas and you come to
Australia and someone says ah you dag, it's an affectionate term that we use in
Australia. Australia is full of these affectionate terms where we just hang shit on each other.
True, yes. So today's episode we're thinking about find your audience. Find your audience.
And this is based off an experience you had. Yeah just the other day I was walking back from
the skim bar. In Roselle. In Roselle, yes the bathhouse having had a cold plunge and a sauna
and I was walking with a jaunt to my step feeling amazing. A jaunty step. Yes it was early in the
morning. Did you have a pirate son playing in the background? No, but I was walking back and I said
hello to a gentleman, an older man who I thought I recognized that walks past our house every day
and he's always walking and I said oh you know it's unusual to see you in this part of the town I
always see you walking past our place and he when he started speaking I realized it wasn't the person
I thought he was. You misidentified him. I did misidentify him. However he then started to tell me why he walks and
what had happened to him. He'd had a triple heart bypass six weeks earlier and so it was good and
he said oh you made my day you beautiful young thing and I thought hang on it's been a few years
since I've been a beautiful young thing. You are still a beautiful young thing. But I was thinking
you know it's all it's all uh your perspective so he's uh older than me so therefore I was young
in comparison. You are a beautiful young thing. Well you know I sometimes I get a shock when I look
in the mirror because I'm feeling a different age to what I present as but it got me thinking about
you know if you're not being appreciated where you are or you don't feel appreciated find an audience
that does appreciate you. I like this yeah yeah. So and you're just in with the wrong audience. That's
right find a crowd that thinks you are a beautiful young thing or an amazing athlete or you know you
can make you can make 100 meters let alone run it at speed but if you can make 100 meters and people
celebrate you you've found your audience. So you need to find somewhere where they celebrate your
wins with you and make you feel like you have won. Quite often it's easy to fall in with a crowd or
remain with a crowd where you maybe aren't as appreciated and you then start to not feel it
yourself. I like this I've been thought about this before. Yeah. Find your audience. Yeah. The audience
that uplifts you. Well there there's a story and I'll I'm not 100% sure if I if I read it it's on
the internet. Therefore it's true. It must be true but there was a father who was dying and he gifted
his son a watch. Yeah. And he said to his son go to the pawn shop and see how much you can get for it.
He went to the pawn shop and they said $50 or something. So I apologize if anyone knows
this story verbatim and I'm messing it up. I like your version already. Yep. And then so he came back
and told his dad 50 bucks and he said okay go to the jeweler and ask. So he went to the jeweler
with this watch this old watch of his dad's and the jeweler said he'd give him a couple of hundred
dollars and because the face was cracked and you know there was some a little bit of a few blemishes
etc. So he went back and told his dad and he was thinking oh a couple hundred bucks that's that's
all right and his dad said now go and take it to the museum. So he took it to the museum and they
were so enthralled and celebrating the fact that they could see were in possession of this watch.
It was priceless and the son went back and told his dad and his dad said well the lesson in this
is you need to find someone that values or somewhere that values you as priceless.
So depending on where you are if you're not getting what you need if you're not recognized
for your value whether it be in the workplace in your personal life in your own feeling find
somewhere that values you puts you on a pedestal absolutely celebrates you for the value you bring.
Oh you've got me thinking I'm speechless for the first time in our podcast.
Have you found had a situation where I'm trying to think about this this is really interesting
find your audience find where you're valued yeah I guess what my first thought is that we should
all be thinking about what is our gift what is the gift that we have you might have the gift that
you make people feel great when you're around them your gift might be that you're an incredible
craftsman. Well I think of you know the movie Pretty Woman it's an old movie and she walks
in Julia Roberts who plays the lady of the night she walks into a boutique yeah and they tell her
that there's nothing for her yeah because they're judging her yeah and then of course when she
she goes somewhere else gets closed she goes back in there and they're all over her. Big mistake
big mistake. That's right so it's that whole thing of if people aren't recognizing you for your value
for your value find a different audience move on that's right. That is a great scene that one
isn't it. I don't mind admitting it was one of my favorite movies I love Julia Roberts she's she's
just amazing but when she goes into that that that store and they look her up and down and who are
you you know we've got we have nothing for you and then she goes back to the hotel and the concierge
I'll look after you and like then she spends what would probably be tens of thousands in a fashion
store and then she walks back in looking amazing into the first store and said big mistake big
mistake. That's right so yeah be Julia Roberts where you can where you find your audience yeah
find where you're valued and I guess that that applies in so many areas of life if you're not
being valued at work if you're not being valued in your relationship if people take you for granted
whatever situation that you're in like if you've got these amazing skills and you're in a job and
people don't value for you those things um you know maybe consider going somewhere where your
skills and your your expertise are valued. Well even customer centricity we travel a lot and we
go to different hotels and the hotels that um and I'm thinking of Sofitel in Adelaide is amazing.
We love it there they treat it they treat you so well don't they? They do they remember your name
they go out of their way they do they even know your coffee order and they ask you about something
that the last time you were there so they either have amazing memories or they write it down but
they go go go go and you feel that you are valued you are special you and they like we we you know
really enjoy going there but because of that and then you go to the opposite where a hotel doesn't
they don't even look up at you or they don't which sounds a bit elitist but it's that whole thing of
of um just the small things make a difference. It's not hard to make somebody feel special is it?
No and even I know I think back to in my workplaces that I've been and we've discussed
this before where somebody remembers your name and you feel you know connected to that person
there is a connection even just by simply a person remembering your name you can create that
connection within your workplace within your community by simply remembering a name or
something about that person and just when you feel appreciated you give and you you feel the
feeling of belonging is amazing which as humans we need that that feeling of connection and community
so yeah it's just small little things and you could be somebody's audience. I just want to say
that because you're now looking at it from a different perspective we started this with
find your audience now you become somebody else's audience. I like this this is a two pronged
approach to this concept because I'm thinking where what do I what can I contribute here about
finding your audience but then you're talking about creating an audience for somebody else
and experience. I've got friends I'll shout out to one of them Brett.
Everywhere you go with him cafe restaurant shop anything right the person who serves you always
walks away from him with more energy than when he arrived it's a gift and it's a gift that I've
observed for a long time. When I grew up I was a shy sensitive integral in the silk I've said this
many many times I was very introverted I'm not shy anymore I'm still introverted but I didn't
really spend a lot of time focusing on other people because I was so deep inside my own head
and so I'm sure I'd walk up and people I walked away from people and they want to go oh he's
he's not very not that I wasn't nice I just warm I didn't I didn't inject warmth yeah
yeah but but does he's also an extrovert but he injects warmth into everything and I've taken a
leaf out of that book I one of my goals in life is that I leave people feeling better than when
I arrived and and this is very selfish when you walk away and somebody is feeling better because
you were there you feel better. Yeah it's it's like one one thing we didn't talk about on the
routines podcast was compliments yes yeah well we've done a podcast on compliments oh we did too we
did too of course we did so much stuff um yeah that when you pay a compliment to somebody else
it feels as good as receiving a compliment and so you can create the audience by by dropping a
compliment and remember gentlemen if you're making a compliment to a woman drop it and walk
yes drop and run drop and run hey love those shoes walk don't be that creepy guy yeah
that's right
So finding your audience being somebody's audience yeah and community celebrating the wins
but yeah I was I was thinking that there was a workplace and the CEO made it his his mission
to know people's names to give little uh compliments he would also gift little notes
in pigeon holes and things and in a non-creepy way and it could have been his ea but it made
you feel like you were valuable to the company and so you wanted to give more to the company
which was very smart because it cost him nothing yeah really and yet you know people gave back at
least 20 over their pay what they were being paid you know like it was it was the return on it was
huge I know a CEO that was like that so um many years ago when I started working with ing
um back when they were called ing direct and their CEO I hope I'm getting his name right Vaughan
used to busk out the front of the building and so a lot of people would come to work and not even
recognize him he's sitting there busking and yeah I heard that I didn't I never saw it myself
but I heard that he had this this great ability to to connect with people and remember names and
it was all about the atmosphere that he created within ing and any leader that can do that they
can create an atmosphere and like the audience for people in in my opinion is a great leader
John Bulkby the the director of the Australian Sports Commission who rocked up on the first day
and then within a couple days knew everyone's names just they're they're the leaders that you
want to follow because they create the audience don't they yeah yeah so yeah so this was a little
quick impromptu yeah but yeah but I love picturing that guy that you misidentified on the street
maybe I do need those glasses spec savers you can sponsor us um but yeah you misidentified him
like you would have met him with warmth because the guy that you thought he was walks past the
house every day and gets when we're having a coffee yeah it gets a big hello yes yeah and so
you would have gone in with that same energy right and we don't normally use that sort of energy for
strangers do we no but you went in with a familial sort of energy hey I don't normally see you up
here you know what are you doing walking walking this part of the neighborhood so that energy would
have been would have flowed onto him made his day he opened up he started to talk to you then you
realized oh this isn't the same guy but you made his day and then you found out that he's just had
a triple bypass yeah yeah he's probably going to live another 10 years because of you Michelle
I like you yeah no the human beings live longer when they've got something to live for
and he's going to be walking around the neighborhood looking for you from now on where is she
she's that amazing young hot woman who who paid me a compliment that day ah thank you yeah and
I think the world will be a better place if we can leave people feeling better every time we interact
with someone oh absolutely yes and I've noticed you do that too Michelle oh thanks guys yes what a
gift all right um so yeah find your audience or create an audience yeah yeah love it Bollinger
where are you Lind? Lind? Bose? Bose? More dogs? More the world will be a better place with more
dogs so get your t-shirts and caps on our website CaptainTheClown.com yep yep thanks guy see you
Michelle bye well that was fun that was fun you're such a clown the lady captain
yeah and who's gonna listen to this maybe our moms thanks mom