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Ideas bubbling Claire, yes that's the one downside. I have more ideas than I have time

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in the day, but I love it. Enable better discovery of podcasts, allow interactivity from the

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fan to the creator and creator back and then monetisation, allow the fan to pay the creator

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or the creator sometimes to pay the fan.

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Listen to Fanzone, your bite-size guide to getting the most out of the TrueFans podcast

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app. In each episode we'll discuss an aspect of the app and hopefully answer any questions

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you may have about it. Plus, when you listen to Fanzone in TrueFans, you can earn as you

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listen and use your earnings to support your favourite podcasters.

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I'm Claire Waite Brown, independent podcaster and all-round podcast enthusiast.

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And I'm Sam Sethi, the CEO and founder of TrueFans.

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Sam, we're going to talk a bit about you this time.

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Ooh.

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I know. This podcast series is all about the practicalities of how to use and get the most

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out of the TrueFans app. But I think it's also useful and interesting to understand

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the person behind this initiative and the experiences that they have had that make them

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believe they should be the one to make it happen.

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That's you, Sam, by the way.

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Why me is the question, I guess, Claire. So I've been involved in the technology industry

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for about 35 years. I started out with Microsoft, Netscape. I've run global corporate companies

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like Gateway Computers. And I've done five startups before this. And if anyone knows

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TechCrunch, then I was involved in starting TechCrunch.

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So I've got a very strong, deep, technical background and I love finding new technologies

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and new ways of doing things. And podcasting has been very much a 20-year project, but

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it hadn't changed much. And so in the last two or three years, Podcasting 2.0, the upgrade

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to what podcasting can do came about. And I was really excited to find out more about

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it. It was brought to the market by Adam Curry, who invented podcasting. And he came up with

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some of the new ideas. I really liked them. And the best way of implementing those is

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to build something. So I decided to build the app and I loved what it was actually doing.

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And it's so different to what other apps do. And so over the last two years, we've been

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building TrueFans and now we're ready to tell the world about it. And I think you'll find

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that some of the things that it can do will make podcasting not only just easier for you,

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but a lot more fun and rewarding.

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And are you still excited for what's happening with TrueFans now and what can be happening

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in the future? Do you still have ideas bubbling?

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Ideas bubbling, Claire. Yes, that's the one downside. I have more ideas than I have time

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in the day. But I love it because audio doesn't change. We don't affect the audio itself.

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So for example, a creator produces the podcast and we don't make that audio any better or

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worse. It's what the creator delivers. But what we wrap around it is ways of discovering

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and helping you guide through that audio. So chapters are a great way for you to jump

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to sections of that audio. Transcripts are great ways for you to read along with that

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audio. But as a listener, you might also want to do things like write private notes as you're

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listening or you might want to share some of the information in a clip to your social

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media network. All of these things are now possible using TrueFans.

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Brilliant. And one other thing I just wanted to mention about you and about TrueFans is

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that you are committed to making it easy for everybody to connect with listener and creator

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alike enhancing what can happen with podcasts.

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Yeah, I mean, my three goals are to enable better discovery of podcasts, allow interactivity

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from the fan to the creator and creator back and then monetization, allow the fan to pay

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the creator or the creator sometimes to pay the fan. And it's about podcasting that pays.

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We're looking at all the different ways that we can help generate money, but also fans

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to use their time and attention and get rewarded. Sometimes it's in tokens, money, and sometimes

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it's in exclusivities, things that the creators may offer them where the other fans will have

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to wait, they might get it early. So there's lots of different ways that we want to make

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people's use of TrueFans rewarding both as a creator and as a fan.

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Brilliant. Thank you so much.

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Thanks Claire.

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Thanks so much for listening. There are lots more episodes of Fanzone for you to get stuck

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into and that show you how to make the most of the fab features that this forward looking

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podcast app has to offer podcast listeners and creators alike. We'd love to hear from

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you. You can send us a comment on TrueFans, more about that in the Fanzone episode on

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comments or email support@truefans.fm.