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This is MJ. I'm an author, I'm an artist, I'm an analyzer. You can find all my work

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at MJMunoz.com. This is Story Over Everything, episode 8, and it's a rainin'. It's a rainin'

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in Southern California, therefore nobody knows how to drive, nobody knows how to react. I

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may be one of those nobodies, and that's going to be okay, because we're going to make it

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through this. We're going to make it through this. So, what I want to talk about today

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in this session, episode, whatever, entry, entry, I like entry, entry's a good word to

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put it, of Story Over Everything, episode 9, is how will you succeed? Because last time

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I talked about the fact that I was going back to formula, and I don't know if any of you

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need to go back to formula and figure out how you're going to make all this work. All

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this is whatever you want to do, whatever is your goal in life. If you're listening

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to this, it's probably because you're a writer, so it's your book, or your series, or your

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movies, or whatever it is. But for me, it's book series, multiple series of books, that's

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what I'm going for, and to be a success with that. But how will I succeed? And I guess

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what I mean by that is what is my metric of success? That's one thing to talk about right

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now, and also the strategy. So what's my metric for success? How do I define success for myself?

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And also, how will I achieve that success? And I have to say, my metric for success ultimately

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is that I will be able to make 100% of my living off of being a writer, a published

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author, a whatever you want to call it. And yeah, I guess I can go ahead and go into what

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my plan is for making money off of that, and how I plan to market, because marketing is

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super important to this field of work. So from my time listening to things like the

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Creative Pen podcast, as well as the Sell More Book Show, I've heard a lot about this

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20 Books Vegas organization. And, or not Vegas, sometimes they're in Vegas, sometimes they're

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not, but 20 books, 20 books to 50k, which means that if you have 20 books, that should,

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over time, you should be able to passively get income of $50,000. Well, I say passive,

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but maybe it's not so passive. Maybe you still have to market your books, because it is important

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that you have to market your books, whether you're self-published or not. At least that's

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what I'm choosing to believe, because I don't want to go through the traditional publishing

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houses and try to get myself published for multiple reasons. And basically, I'm hearing

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a lot of stuff from these two sources, I'll just put it that way. And I think, after all

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said and done, what I would like to do is write a lot of books and keep writing them.

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The good thing is I have a lot of ideas. I have two completed manuscripts for children's

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books, and then besides that, I have five more manuscripts that are somewhere in between

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the draft form and the final form right now of more children's books. So that's seven

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children's books total. One of the previous... One book is just a one-off for sure, but one

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of the other books that I first mentioned that it's already published, or sorry, is

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already finished, the manuscript, I could turn that into a series, and I think I could

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have a lot of fun with it and do a lot of good stuff with it. But I'm not going to do

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that for now. And then also, I don't remember if I talked about this last episode or not,

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but in developing my five manuscripts for the Grow Bug series, I actually figured out

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a way to take those five books and smush them all together. It's about 7,000 word count

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right now, and I could make that either a chapter book or a middle grade novel, possibly,

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one of the two, and I actually plan on doing that. And that's one... You know, I'm basically

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going to repurpose the content from those books, which you might say, well, how can

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you turn a children's picture book into a 7,000 word or 10,000, 12,000 word thing for

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older kids? That won't work. Well, you've never read one of my books. In fact, I believe

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I do have the Grow Bug Book 1 manuscript up on MJMunions.com, so if you wanted to, you

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can go check that out. And if I do have it there, I will go ahead and take a minute or

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two and add a link to it to my show notes. And if not, then I'll consider, by the time

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the next story of everything rolls around, having at least the manuscript for the first

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one up, an earlier draft perhaps, and then you can check it out and see what you think

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about it. But I don't talk down to my children. I'm very much... I treat them like young humans.

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They're not children. I mean, they are children, but they're humans. They're people. And I

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try to respect their intelligence and speak to them with the same kind of respect and,

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you know, well, just general respect that I would want to be spoken to with and treated

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with. So I don't treat them like idiots. I don't talk down to them. And I also don't

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talk down to my readers. Also, we have read a lot of classics together. Some of the Roald

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Dahl books, I think James and the Giant Peach specifically, and I can't remember if it's

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Charlie or Willy Wonka. I think it's Willy Wonka and the Chocolate Factory is the book

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title. And the movie's Charlie and the Chocolate Factory? That sounds right, but I don't know.

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Anyway, perhaps it's the other way around, but it doesn't matter at this point. Anyway,

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we've read those to them and I read the first few Oz books to my kids and then I went ahead

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and I listened to them all myself. But I don't think Baum, L. Frank Baum, who's the author

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of the 14 original Wizard of Oz books, speaks down to children as he's writing to them.

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It's old timey, so he addresses things in funny ways. Like he says, oh, our friends,

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you know, Dorothy and her companions, you know, how will they get out of this danger?

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I don't know. Let's keep reading and find out. That's not a direct quote. It's very

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much of a very sloppy paraphrase, but he does stuff like that, which I think is cute and

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charming and quaint, but it's not talking down to the kids. Because like in the first

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book, Dorothy gets enslaved by the witch and it looks like her friends or the lion gets

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enslaved too. And like she's forced to work for her. And like there's something funny

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that the witch wants to go to the Dorothy at night when she has her silver slippers

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off, but the witch is afraid of the dark, much like a child would be. But like it's

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not like, oh, the witch is afraid of the dark, just like a little child like you would be.

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It's just stated matter of factly. And a kid would either pick up on that and laugh or

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they would notice it and be like, ooh, I'm afraid of the dark too. That witch is afraid

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of the dark. It's a legitimate thing to be afraid of, which I don't think is negative.

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For one thing, you're not going to have any sympathy for the witch because pretty shortly

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after you find out about her being afraid of the dark, she is absolutely awful to Dorothy.

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And I mean, she really has been the whole time around that, but it's, it's really strong.

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Like when she dies, you're pretty happy in the book or in the book, just like in the

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movie. But I don't even think a scarecrow's in danger. Oh yeah, Dorothy's just fed up

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with her because she's being such an awful person and she just throws a bucket of water

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on her. There's no fire or anything. And then the witch is like, no, didn't you know? Dorothy's

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like, no, I didn't know, lady, sorry. But anyway, getting back on track, like I have, I don't

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know how I got to that, but my basic point is I have a lot, I have, I honestly have ideas

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for hundreds of books. How can you possibly have ideas for hundreds of books? You might

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ask. Well, I'm a fan of pulp novels or sorry, of pulp type stories. And I'm getting into

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pulp novels. I have read Greg Taylor's four or five pulp novels. Yeah. I've read slash

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listened to like six total, I think four red Panda and two black Jack justice. And then

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also, I think Finn's Dolem is technically like a, it's like, I don't know, not steampunk.

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That's another one. The one in the future. It's like that blade movie, Blade Runner.

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That's called Blade Runner, which is originally a Philip K Dick novel or short story. I can't

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remember which, but anyway, it's that kind of thing. Cyberpunk is that what they call

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it? Cyberpunk. Yeah, maybe cyberpunk anyway, but it's still basically a noir story. And

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I listened to that whole thing. So, you know, that's pulpy and I like pulps. I've also,

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you know, listened to all of the red Panda, which is they're like 25 or so minute episodes

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and they're all done in the tradition of the shadow and Doc Savage and all the old radio

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cereals. So like, I really like that stuff. And you know, they didn't run out of ideas

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for those. And of course I'm not saying I'm going to write 120 books on a single character

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like Greg Taylor could have done. But if you take 120, oh boy, I'm going to do math real

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quick. This is going to get scary. If you take 120 episodes and just call them all 30

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minutes, you know, round up a little bit or, you know, heck, call them 20 minutes and round

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down divided by 30. I think that's a, you know, four novels you would have gotten out

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of that. Is that right? I don't know. Maybe, I don't know. Sorry. If they were all a half

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hour episodes and you were two of them, that would be one. So every 10 would give you five

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hours, which a pulp novel, I believe most of them end up being, you know, if they're

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like 50,000 words, it's about five hours worth of audio, of audiobook. Yeah. Then you could

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have gotten 40 Red Panda audiobooks out of that, out of that series. If you want to round

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it down, you could have gotten 30. I'm not saying I want to do that necessarily, although

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it doesn't sound awful, but I honestly, I thought about it and I thought about it and

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I thought about it and I thought, I bet I could do 12, a series of 12 novels for this

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superhero character. However, this superhero character doesn't just exist in a world all

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of their own. They have other superhero characters around them too, as well as villains and neutral

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parties and different things like that. And basically I ended up exploding this idea out

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so that for just one generation, I think I have seven or eight main characters and I've

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broadly mapped out a 12 book series for three or four of them. And I really like it. The

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process of doing it was a lot of fun. It gave me a thrill because I was deepening this universe

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and making them interconnected or this world, just this one world of a handful of heroes,

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less than a dozen, right? Less than 10. And interlacing their stories with each other,

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making them so that they can all stand alone, but also planning for a book, either a one

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off book or a book at the end of someone's series where they all come together, kind

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of like how you had all the individual MCU movies and then they culminated in the Avengers.

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I kind of think I want to do something like that. And the fact that there are, I think,

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over 300 novels written by mostly Walter B. Gibson of just the shadow alone, that one

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character, I feel like I could kind of do something similar, but spread it out and give

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it some more variety by having different characters who I can explore different aspects of them

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and I can have them all kind of comparing and contrasting with each other. And that's

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one idea. Basically, I think if I can publish way more than 50 books, or way more than 20

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books, I can reach way more than $50,000 a year. And if I have this great backlist that

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I can keep selling off of, and if I keep writing characters in the same universe, even in the

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same era, or have multiple eras, which is another idea I have, not only do I want to

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do this first generation of superheroes, but I say to myself, why not have multiple generations

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of these superhero characters, all the way starting back from like the 20s, so you get

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that real noir pulp vibe, and then going into the future and seeing what else I can

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do with that. And I mean, I think other than having to hire standard things that an author

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would have to do, like an artist for the cover, or an editor, or whatever, if I can build

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a system for myself to write many of these books over the years, then that's going to

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be what I'm going to do. And I'm not saying that I need to have 12 books out a year. That's

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not what I would want. As of right now, that's not what I would want. I would want to start

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a little more slowly than that, but at least start planning out an entire era of about

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approximately 12 books per character, and have my first era have, I don't know, like

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I said, seven or eight characters. That's a lot of books. That could take me a really

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long time to write. But then again, there are some of those authors who their strategy

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is to publish a book a month, or a book every three months, and put out four books a year,

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and they're able to do that very quickly. And I believe part of that is a strategy to

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manipulate, I don't know, the Amazon market, or just the way the ads work. You put your

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first book perma-free, and then you have all these other ones that you upsell. You sell

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them. You put at the end of book one a link to your mailing list, or to your website,

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and also in addition to that, an excerpt from the first chapter of your second book, or

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maybe even, hey, this book is perma-free. Thank you very much for reading it. If you

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enjoyed it so much, check out my next book, and if you sign up for my mailing list, you

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get the second book for free as well. That gets the person two books deep into the series,

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put on your mailing list, and then from there, you can basically, you have a relationship

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with this person where you can market more of the books that they like to them, and if

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they don't like it, they'll get off your mailing list, and if they do, they'll have to buy

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more books, but that's kind of the ordinary set up anyway. But as a bonus, you are, and

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this would be me, you're giving them these two free books with the opportunity to give

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them more books that they like in exchange for them giving you value for your time in

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the form of money of buying your subsequent books, and you do that with one series, and

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then you move on to the next series, and so on and so forth, and if all the series interlaced

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with each other, like I want them to, like I love that in the first, within the first

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four issues, maybe it was even the first official, there was Amazing Fantasy 15, then there was

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Amazing Spider-Man 1. I think in issue one of Amazing Spider-Man, which is his second

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appearance, Peter Parker, Spider-Man, rolls up on the Fantastic Four, infiltrates their

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base and tries to get a job with them, and he leaves only because they tell him it's

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not a paid gig. That's so cool. The Fantastic Four had been going already before Amazing

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Fantasy 15. I think they were at like issue four when Amazing Spider-Man 1 came out, and

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they had the interaction. A couple issues later, Spider-Man's tussling with Doc Doom,

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or Doctor Doom, and it's just really cool how it's all interconnected, and if you like

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Spider-Man, and then you read this Doctor Doom issue, and you know Doctor Doom is part

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of the Fantastic Four, then you might run out and get that Fantastic Four issue, so

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you can read what happened with Doctor Doom over there, and it's all exciting, it all

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like builds upon itself. I kind of want to build that. Like that's my plan. That's my

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strategy. Somehow, in the course of writing all these books, I'm going to keep marketing

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them and keep bringing them up to people and sharing them with them and seeing how I can

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do that. Now, my Grow Bug books, let me check how much time I'm into this episode already.

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It's about time to call it quits in a minute or two. My Grow Bug books are all based on

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tokusatsu, because tokusatsu is something I'm into. It's Japanese superhero stuff, but

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more specifically live action for the most part. That's your Godzilla, your Ultraman,

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your Comrade, or your Super Sentai, also known as Power Rangers. Or if you remember like

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Beetle Borgs or VR Troopers, those were all tokusatsu properties that were brought over

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here and adapted. And I like that stuff, and I don't, you know, I like that stuff, and

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that stuff is continuing to be adapted. So, I don't know if I've got my books out there,

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and I happen to be talking about one of these shows because I'm watching it for my own pleasure,

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and then I put out a podcast sharing my thoughts or analysis on it on several levels. And then

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I say at the end of it, hey, if you like this, check out my books, my children's books that

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are about tokusatsu. And if you don't want the children's book, I also have a short book,

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a novella you could say, or a chapter book, whatever you want to call it. Maybe I'll market

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it as a novella, maybe I'll market it as a tokusatsu novella to my podcast listeners

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or whatever, to adult fans. Or in the Grow Bug books, I can also say, hey, I've written

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this chapter book that if your kids like these Grow Bug books, if they like book one, you

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know, check out this bigger book that has all the Grow Bug stories together. But, you

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know, there's bonus because it's not just the kids perspective, it's the Grow Bugs perspective

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as well. And there's a bonus of the Grow Bugs are fighting off strange new threats that

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you did not encounter in the other five children's picture books. And you get to see more exciting

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adventure with these Grow Bugs. And it can be pretty cool. Like that's basically my idea.

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And that's what I want to do. And I'm hoping that doing that strategy effectively over

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time and making sure I focus on continuing to write my books. I'm recording this while

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I'm sitting in traffic, by the way. So I could be listening to something or I could be just

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listening to music. I mean, like a podcast learning something, but instead I'm investing

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in this, which is also part of my marketing strategy because I want to talk to you and

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tell you about what I'm doing to make myself a successful author, let you in on the journey

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with me. And if you enjoy being along for the ride and my personality, then hopefully

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you'll enjoy the books as well. And that'll be something that over time you'll get more

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drawn to. And you'll say, you know, I'm going to check out this guy's books because he's

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given me some useful information. I told you about the, I told you about my strategy. I

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told you about the 20 books thing. I told you about Creative Pen podcast as well as

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Sell More Books podcast, which I think those are both fabulous sources, Joan of Pen and

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then Brian Cohen and Claire Taylor, H. Claire Taylor do really great work over on those

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podcasts and you know, I'm sharing and I'm putting this all out for free and you know,

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maybe it'll eventually, this is like the freemium model. Will it get you into the things I'm

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into or interested in checking out my products and my work as they come available and I'll

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make sure to tell you about them here. I just, this makes sense to me. I'm elevating what

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could be wasted time and turning it into the time I have for marketing my books, even though

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my books aren't finished yet. I'm in the process though and I'm going to work on them more

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and it's like each week I slowly add more and I don't know if I want to do this as an

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official segment anymore because I had it more, I had it as something that was more

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not thought out, but something that was more meticulously planned out and I don't want

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to do that anymore because it felt like it was eating up too much time. The formatting

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of how I would do a story over everything, the first six or seven episodes I think, but

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I'm doing it off cuff. I'm doing it real loose now and I prefer this. It's only been two

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episodes but I prefer it because it's a lot more fun, a lot more easy to do, a lot more

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stream of consciousness which is good for me I think as a creative. But anyway, I totally

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lost my frame of, I totally lost it's thread there. So you know what, I'm just going to

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go ahead and call it because I'm the boss here and I can do that. But yeah, check out

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MJMunus.com, look for my books, MJMunus.com, slash books or MJMunus.com. When the books

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are out there should be something big at the top telling you about the books and check

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them out. And yeah, I also, I stole this from Joanna Penn. I want to sell my books direct

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and sell them to you for cheaper than you can get them on Amazon. Or maybe it's less,

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I've heard different strategies. People say don't go cheap, don't discount stuff, do a

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value added instead. So when you buy one book, from my website you get an opportunity to

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buy a second book at a discount or is that selling cheap? I don't know. I don't know

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how all that works, I've got to figure that out. But I'm going to do that, I'm going to

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work on it all. But I'm not going to bore you with me stammering and struggling and

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trying to figure out how to fill up the space with something clever. So anyway, yeah, that's

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it. I'm going to go ahead and get going and oh boy, no no, we're good. I'm going to go

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ahead and get going and I'm going to wish you peace and blessings folks. No, just the

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one of you that's listening, I'm wishing you peace and blessings. Nobody else, nobody else.

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Anyway, but I also, if you're here because you're a writer, then as they say in the business,

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happy writing, go write, don't forget to do it, don't forget to drink your Ovaltine. You

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need to make sure that you're putting in the work every day that you can, even if it's

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five minutes a day, ten minutes a day, write, maybe reread. I'm telling my daughter, my

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eldest, don't edit, don't go back over, just keep writing, keep developing your story.

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If you find you need scenes, add it to your outline. Hey, I need a scene here or any chapter

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here where I add this and then just go forward and write, just write, write, write, write,

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write until you're done and then go back over it because that's the stage I'm at with the

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Grow Bug books. I've written all five, the manuscripts are done, all draft or book one

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and two are basically done 100%. I'm very happy with them. Books three, four and five

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need a lot of work. They need to have drafts two and maybe three put through them, but

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I'm going to try to do that or no, not I'm going to try. I will be doing that over the

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course of next week. So in between this episode of story of everything and the next one, I

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will have made more progress on the Grow Bug books and I'll fill you in on what that is

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next time because maybe, I don't know, every other episode or every three or four episodes

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I'll say, what am I doing? What's my progress on the books? And I'll share that with you

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and it might be a shorter episode or maybe not depending on what I have to say at the

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time. Like I said, this is all stream of consciousness going off. So yeah, go out there and I'll

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cover and write. If you enjoyed me talking about the writing process, then hopefully

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you'll enjoy reading or listening to my writing instead. So go over to MJMunoz.com or MJMunoz.com

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slash books and check out what I have there. My plan is to keep that updated all the time

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with the latest and greatest of my writing, whether that be books, audio books, you should

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be able to buy direct from me there. And yes, so please go ahead over there to MJMunoz or

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MJMunoz.com slash books and check out all the good stuff I have to offer there.

