1
00:00:00,000 --> 00:00:01,580
Welcome back to another episode

2
00:00:01,580 --> 00:00:03,480
of the Resellers Mindset Podcast.

3
00:00:03,480 --> 00:00:06,180
My name is Mike, also known as the used book guy on YouTube,

4
00:00:06,180 --> 00:00:09,500
along with my friend and fellow full-time reseller, Johnny B.

5
00:00:09,500 --> 00:00:11,860
We help people start and grow their reselling businesses

6
00:00:11,860 --> 00:00:12,980
from the ground up.

7
00:00:12,980 --> 00:00:15,420
We also have a weekly Zoom call and private Discord

8
00:00:15,420 --> 00:00:16,860
for all YouTube members.

9
00:00:16,860 --> 00:00:20,020
Head on over to youtube.com backslash used book guy

10
00:00:20,020 --> 00:00:21,700
to join the channel and gain access

11
00:00:21,700 --> 00:00:24,040
to the full length podcast Zoom call

12
00:00:24,040 --> 00:00:25,700
and private Discord today.

13
00:00:25,700 --> 00:00:27,460
Let's get into this week's episode.

14
00:00:27,460 --> 00:00:30,020
What's up everybody, welcome to episode 34,

15
00:00:30,020 --> 00:00:31,980
Resellers Mindset Podcast.

16
00:00:31,980 --> 00:00:34,740
Today's topic is only one single word

17
00:00:34,740 --> 00:00:36,660
and you could argue that it is probably

18
00:00:36,660 --> 00:00:38,540
the most important word when it comes

19
00:00:38,540 --> 00:00:40,620
to having a reselling business.

20
00:00:40,620 --> 00:00:43,020
And that word is consistency.

21
00:00:43,020 --> 00:00:45,900
It's almost as if, you know, like on Sesame Street growing

22
00:00:45,900 --> 00:00:47,700
up, they always cover like one word.

23
00:00:47,700 --> 00:00:50,900
Like today's episode is around consistency, you know?

24
00:00:50,900 --> 00:00:53,620
But unfortunately, all my workers in the back here,

25
00:00:53,620 --> 00:00:55,620
they're all busy picking orders or not, you know,

26
00:00:55,620 --> 00:00:58,140
messed up as Big Bird and Elmo and everybody.

27
00:00:58,140 --> 00:01:02,020
But I do think consistency is, it's like,

28
00:01:02,020 --> 00:01:04,620
it's one of those things where you need it

29
00:01:04,620 --> 00:01:06,900
to be successful in reselling.

30
00:01:06,900 --> 00:01:08,900
Even if, you know, even if you do Amazon

31
00:01:08,900 --> 00:01:10,740
where consistency really, you know,

32
00:01:10,740 --> 00:01:12,660
there's no immediate payoff, you would argue

33
00:01:12,660 --> 00:01:14,100
in comparison to eBay, right?

34
00:01:14,100 --> 00:01:16,220
Because if you're active on eBay, you know,

35
00:01:16,220 --> 00:01:18,300
if you're logging in every day, you're listening every day,

36
00:01:18,300 --> 00:01:21,180
eBay says, hey, Johnny B's on eBay every day.

37
00:01:21,180 --> 00:01:23,460
Well, why don't we, you know, boost his items a little bit.

38
00:01:23,460 --> 00:01:24,720
So it is different and you're gonna get

39
00:01:24,720 --> 00:01:28,140
both perspectives here from the eBay and Amazon world.

40
00:01:28,140 --> 00:01:29,820
But I just kind of wanted to talk about, right,

41
00:01:29,820 --> 00:01:31,420
what does consistency almost look like

42
00:01:31,420 --> 00:01:33,260
in a reselling business?

43
00:01:33,260 --> 00:01:35,020
Hate to break it to you.

44
00:01:35,020 --> 00:01:36,940
You can be consistent all you want in sourcing.

45
00:01:36,940 --> 00:01:39,380
That is only, you know, 10% of the battle

46
00:01:39,380 --> 00:01:41,700
when it comes to having a reselling business.

47
00:01:41,700 --> 00:01:43,860
Yeah, I go out every day and find stuff.

48
00:01:43,860 --> 00:01:45,260
You know, cool, you found it.

49
00:01:45,260 --> 00:01:47,260
Well, what are you gonna do with it from there, right?

50
00:01:47,260 --> 00:01:49,180
You can go out and find as much as you want.

51
00:01:49,180 --> 00:01:52,500
It's all the other steps that are probably just as important,

52
00:01:52,500 --> 00:01:55,020
but it's not more important because you can go source

53
00:01:55,020 --> 00:01:56,260
and if you don't do anything else,

54
00:01:56,260 --> 00:01:57,660
it doesn't matter how much you source,

55
00:01:57,660 --> 00:01:59,380
how good the stuff is you source,

56
00:01:59,380 --> 00:02:01,180
because it's just sitting there in your house.

57
00:02:01,180 --> 00:02:02,960
So I'm gonna let you take away, you know,

58
00:02:02,960 --> 00:02:05,940
kind of the eBay front here of consistency,

59
00:02:05,940 --> 00:02:06,880
what it looks like for you.

60
00:02:06,880 --> 00:02:09,320
Like, give me an example of one of your days,

61
00:02:09,320 --> 00:02:12,820
like starting out, like how many listings to do a day?

62
00:02:12,820 --> 00:02:13,980
Or like, just give me a few things.

63
00:02:13,980 --> 00:02:15,120
You don't have to give me everything,

64
00:02:15,120 --> 00:02:17,060
but everything, give me a few things you do

65
00:02:17,060 --> 00:02:19,020
every single day in your eBay business

66
00:02:19,020 --> 00:02:21,020
and you think that it matters.

67
00:02:21,020 --> 00:02:23,660
All right, I'll give you a rundown of a typical day.

68
00:02:23,660 --> 00:02:24,860
I'll do it quickly.

69
00:02:24,860 --> 00:02:25,820
So wake up.

70
00:02:27,380 --> 00:02:29,620
Used to wake up 4.30, I wake up at 5.30 now.

71
00:02:29,620 --> 00:02:33,080
But anyway, that'll change once my listing goal

72
00:02:33,080 --> 00:02:34,860
goes back up here shortly.

73
00:02:34,860 --> 00:02:36,500
Right now I'm doing about 30 listings a day,

74
00:02:36,500 --> 00:02:39,540
but when I wake up at 5.30, the first thing I do

75
00:02:39,540 --> 00:02:42,940
is I create my daily coupon and then I create

76
00:02:42,940 --> 00:02:45,700
the buyer groups to send out that daily coupon.

77
00:02:45,700 --> 00:02:49,460
And then I send out three whole eBay newsletters.

78
00:02:49,460 --> 00:02:51,780
There's five total, but I can only use three.

79
00:02:51,780 --> 00:02:55,100
So after that, I launch my 30 listings from my draft bank

80
00:02:56,440 --> 00:02:58,860
and then I do my customer service.

81
00:02:58,860 --> 00:03:00,620
I'll send reminders to people that haven't paid

82
00:03:00,620 --> 00:03:05,580
their invoices and or accept offers that have come in

83
00:03:05,580 --> 00:03:08,660
and or answer messages that have come in for the day.

84
00:03:08,660 --> 00:03:09,580
That's my start.

85
00:03:09,580 --> 00:03:11,940
I'll usually end up around 6.30 or 7.00.

86
00:03:11,940 --> 00:03:13,660
And then if I got a pile of books next to me,

87
00:03:13,660 --> 00:03:16,900
I'll wait to, I'll do that until my employee

88
00:03:16,900 --> 00:03:18,180
comes in around 8.00.

89
00:03:18,180 --> 00:03:21,140
I do have a 7.30 clock meeting Monday through Friday.

90
00:03:21,140 --> 00:03:22,620
It lasts about an hour.

91
00:03:22,620 --> 00:03:24,020
So she comes in in the middle of that.

92
00:03:24,020 --> 00:03:26,300
And then I point to her list that I have

93
00:03:26,300 --> 00:03:28,180
on my photo booth over there.

94
00:03:28,180 --> 00:03:29,980
She does her list.

95
00:03:29,980 --> 00:03:33,260
And this is part of the consistency for the day.

96
00:03:33,260 --> 00:03:34,740
She'll do the photo sets.

97
00:03:34,740 --> 00:03:38,000
She usually does about 75 books a day.

98
00:03:38,000 --> 00:03:40,500
She'll cut numbers that are these,

99
00:03:40,500 --> 00:03:43,140
which are the skew numbers that go inside the books.

100
00:03:44,240 --> 00:03:45,260
But before she does any of that,

101
00:03:45,260 --> 00:03:46,660
she does the pulling and packing.

102
00:03:46,660 --> 00:03:48,820
She also does the pulling and packing for any orders

103
00:03:48,820 --> 00:03:52,060
that come in for her shift.

104
00:03:52,060 --> 00:03:54,500
And then that'll last, because I'm still listing,

105
00:03:54,500 --> 00:03:57,740
that'll last until round four.

106
00:03:57,740 --> 00:03:59,460
She leaves around three, four.

107
00:03:59,460 --> 00:04:01,380
I go to the post office.

108
00:04:01,380 --> 00:04:03,940
And I'm usually done around 5.00, 5.30.

109
00:04:03,940 --> 00:04:06,260
But I do some other tasks

110
00:04:06,260 --> 00:04:08,900
that are outside of that consistency.

111
00:04:08,900 --> 00:04:12,280
I have the non-important things at the very end of my day.

112
00:04:13,300 --> 00:04:15,460
But that is a typical eBay day.

113
00:04:15,460 --> 00:04:16,940
Do you ever switch it up?

114
00:04:16,940 --> 00:04:19,260
So these are things you do every day.

115
00:04:19,260 --> 00:04:22,180
Do they ever change in the order you do them?

116
00:04:22,180 --> 00:04:23,020
No.

117
00:04:24,340 --> 00:04:26,500
The only time things may change

118
00:04:26,500 --> 00:04:28,840
is if I have an unplanned interruption.

119
00:04:28,840 --> 00:04:30,780
When I try to count a little bit of buffer time

120
00:04:30,780 --> 00:04:31,940
for unplanned interruptions,

121
00:04:31,940 --> 00:04:34,860
let's say I have a source that calls me

122
00:04:34,860 --> 00:04:38,600
and wants to talk shop numbers, wants me to buy things.

123
00:04:38,600 --> 00:04:39,700
That's an interruption to my day

124
00:04:39,700 --> 00:04:41,080
that's gonna interrupt my listings,

125
00:04:41,080 --> 00:04:42,200
which is going to prolong

126
00:04:42,200 --> 00:04:45,280
when I'm finished with my consistency for the day.

127
00:04:45,280 --> 00:04:47,780
So I may cut off some of the things

128
00:04:47,780 --> 00:04:49,340
I had planned to do at the end of my day.

129
00:04:49,340 --> 00:04:50,540
That's the only real change.

130
00:04:50,540 --> 00:04:52,820
The unnecessary but important things

131
00:04:52,820 --> 00:04:54,780
at the end of the day may get chopped off.

132
00:04:54,780 --> 00:04:56,260
That's the only real change.

133
00:04:57,180 --> 00:04:59,280
Unless I have, like a couple of weeks ago,

134
00:04:59,280 --> 00:05:00,460
I went on a sourcing trip.

135
00:05:00,460 --> 00:05:03,160
So that changed, well, five days worth of work.

136
00:05:03,160 --> 00:05:07,100
So things like that, yeah, there is things to change,

137
00:05:07,100 --> 00:05:08,860
but that just changes the front.

138
00:05:08,860 --> 00:05:09,980
Everything gets front-loaded

139
00:05:09,980 --> 00:05:12,720
when I have an upcoming change like that, like a big trip.

140
00:05:12,720 --> 00:05:14,700
So we busted out, I don't know,

141
00:05:14,700 --> 00:05:18,220
a couple hundred listings in two days to account for that.

142
00:05:18,220 --> 00:05:22,140
And then we did the photos before that in mass.

143
00:05:22,140 --> 00:05:25,020
So when those five days came, nothing really changed.

144
00:05:25,020 --> 00:05:28,340
The same eBay expectation was the same.

145
00:05:28,340 --> 00:05:29,580
I could launch newsletters,

146
00:05:29,580 --> 00:05:33,140
I can do my customer service all from my phone.

147
00:05:33,140 --> 00:05:34,180
But everything was done.

148
00:05:34,180 --> 00:05:37,220
It was front-loaded at the end to prepare for that.

149
00:05:37,220 --> 00:05:39,760
That's why you want to usually buffer yourself

150
00:05:39,760 --> 00:05:41,560
in your draft bank at least,

151
00:05:41,560 --> 00:05:43,740
put more in than it's going out.

152
00:05:43,740 --> 00:05:45,660
So you can do those kinds of things.

153
00:05:45,660 --> 00:05:48,580
If you're just flying by the seat of your pants

154
00:05:48,580 --> 00:05:49,780
or gambling more or less,

155
00:05:49,780 --> 00:05:53,180
and you're gonna list 30 every day and have no draft bank,

156
00:05:53,180 --> 00:05:55,760
you can't really have the flexibility to do that,

157
00:05:55,760 --> 00:05:57,180
unfortunately.

158
00:05:57,180 --> 00:05:58,280
That never works out.

159
00:05:58,280 --> 00:06:00,540
Whenever you have a plan like that and you're like,

160
00:06:00,540 --> 00:06:03,520
you're going like down to the wire every single time,

161
00:06:03,520 --> 00:06:04,980
it's never gonna work out.

162
00:06:04,980 --> 00:06:07,780
Just my experience with reselling

163
00:06:07,780 --> 00:06:10,820
and any other type of job I've ever had in my life,

164
00:06:10,820 --> 00:06:13,700
if you try to plan things to go exactly perfect,

165
00:06:13,700 --> 00:06:14,780
so they line up,

166
00:06:14,780 --> 00:06:17,980
it never works in your favor every single time.

167
00:06:17,980 --> 00:06:19,940
I want to talk a little bit about,

168
00:06:19,940 --> 00:06:21,220
I hear it all the time, right?

169
00:06:21,220 --> 00:06:24,060
Oh, you gotta be consistent on eBay.

170
00:06:25,540 --> 00:06:26,540
I know what your thoughts are,

171
00:06:26,540 --> 00:06:28,740
but I'm gonna let you explain it to everybody.

172
00:06:28,740 --> 00:06:31,260
What are your thoughts on, does eBay reward you

173
00:06:31,260 --> 00:06:34,420
if you're consistent yourself versus somebody like me

174
00:06:34,420 --> 00:06:36,240
who hasn't listed in four weeks?

175
00:06:38,820 --> 00:06:42,940
Yes, eBay would reward me for my consistency

176
00:06:42,940 --> 00:06:45,180
versus your consistency.

177
00:06:45,180 --> 00:06:47,180
However, both are gonna be rewarded in the fact

178
00:06:47,180 --> 00:06:49,220
that we're still gonna make sales.

179
00:06:49,220 --> 00:06:50,820
I'll just probably make more sales than you

180
00:06:50,820 --> 00:06:52,220
is the only real difference.

181
00:06:54,420 --> 00:06:57,980
And as far as the algorithm's concerned,

182
00:06:57,980 --> 00:06:59,420
yeah, there's kind of price bumps

183
00:06:59,420 --> 00:07:00,620
when you get certain numbers.

184
00:07:00,620 --> 00:07:03,100
I mean, one of those numbers is like 10K listings,

185
00:07:03,100 --> 00:07:07,100
which I'm probably gonna hit in the next couple months here.

186
00:07:07,100 --> 00:07:09,580
I can't tell you how much of a pay bump I'm gonna get.

187
00:07:09,580 --> 00:07:11,900
What I mean by pay bump is eBay is like,

188
00:07:11,900 --> 00:07:14,140
okay, this guy's listed 10,000.

189
00:07:14,140 --> 00:07:16,100
We're gonna give him X more traffic,

190
00:07:16,100 --> 00:07:18,980
which should translate into Y more sales.

191
00:07:18,980 --> 00:07:20,780
How many more sales you may ask?

192
00:07:20,780 --> 00:07:21,620
I don't know.

193
00:07:21,620 --> 00:07:22,780
I'll let you know when I get there.

194
00:07:22,780 --> 00:07:25,580
And again, it's gonna be store specific.

195
00:07:25,580 --> 00:07:27,620
Mine's all vintage stuff for the most part.

196
00:07:27,620 --> 00:07:30,000
I mean, there was that month and a half period

197
00:07:30,000 --> 00:07:32,180
where I listed a bunch of crappy newer books

198
00:07:32,180 --> 00:07:33,340
like Nora Roberts.

199
00:07:33,340 --> 00:07:34,700
So I'm not even gonna count those,

200
00:07:34,700 --> 00:07:37,060
even though they're like probably 1000 plus items

201
00:07:37,060 --> 00:07:39,260
in my store now, unfortunately.

202
00:07:39,260 --> 00:07:42,420
But I'm back to listing what I know sells

203
00:07:42,420 --> 00:07:43,780
versus trying to list everything.

204
00:07:43,780 --> 00:07:45,860
So yeah.

205
00:07:45,860 --> 00:07:48,820
Do you think like, all right, so you got,

206
00:07:48,820 --> 00:07:51,060
you got 1000 Nora Roberts listed, right?

207
00:07:52,300 --> 00:07:53,580
You went down that rabbit hole.

208
00:07:53,580 --> 00:07:54,820
It's already listed, the work's already done.

209
00:07:54,820 --> 00:07:55,660
You got the space.

210
00:07:55,660 --> 00:07:56,780
We really don't care about that right now.

211
00:07:56,780 --> 00:07:58,860
You accept the fact that it is what it is.

212
00:07:58,860 --> 00:08:00,060
They sell when they sell.

213
00:08:00,060 --> 00:08:03,180
But do you think like what you're doing now, right?

214
00:08:03,180 --> 00:08:05,020
You're listing the good stuff.

215
00:08:05,020 --> 00:08:08,300
Do you think that in turn boost the visibility

216
00:08:08,300 --> 00:08:10,420
of your crappy Nora Roberts?

217
00:08:11,780 --> 00:08:14,980
I would say when a Nora Roberts sale sells,

218
00:08:14,980 --> 00:08:17,300
it would boost all other Nora Roberts.

219
00:08:17,300 --> 00:08:19,740
I mean, I experienced this with Diane Palmer.

220
00:08:19,740 --> 00:08:22,740
When I sold a couple, I started selling a couple more

221
00:08:22,740 --> 00:08:23,580
and then a couple more.

222
00:08:23,580 --> 00:08:25,260
Now I'll get a sale here and there.

223
00:08:25,260 --> 00:08:28,760
One has to sell first for whatever cogwheel

224
00:08:28,760 --> 00:08:31,620
up in algorithm land to make it start working.

225
00:08:31,620 --> 00:08:34,420
Like I had a muzzle loader magazine sell yesterday.

226
00:08:34,420 --> 00:08:35,780
I've had those things listed for four months

227
00:08:35,780 --> 00:08:37,220
before one sold.

228
00:08:37,220 --> 00:08:39,260
I expect now because of that,

229
00:08:39,260 --> 00:08:42,700
a few more are gonna sell sometime this week.

230
00:08:42,700 --> 00:08:44,400
That's just how it works.

231
00:08:45,300 --> 00:08:49,140
The exactitude of how many will sell, I have no idea.

232
00:08:49,140 --> 00:08:50,420
Only the algorithm does.

233
00:08:50,420 --> 00:08:51,740
But the algorithm can't really know

234
00:08:51,740 --> 00:08:53,780
because it's whatever the customer is gonna do, right?

235
00:08:53,780 --> 00:08:54,700
It's gonna present it.

236
00:08:54,700 --> 00:08:57,900
I think it's gonna present more visibility to the customers

237
00:08:57,900 --> 00:08:59,380
that may be interested in that.

238
00:08:59,380 --> 00:09:00,660
Like in somebody else's listing, like,

239
00:09:00,660 --> 00:09:03,420
hey, here's a similar thing to what you're looking at.

240
00:09:03,420 --> 00:09:05,620
I'm gonna get more track of that way.

241
00:09:05,620 --> 00:09:09,420
That's what happens when a eBay item sells in your store.

242
00:09:09,420 --> 00:09:11,300
So it's gonna get more visibility

243
00:09:11,300 --> 00:09:13,060
for items that are like it.

244
00:09:13,060 --> 00:09:16,820
Now the other benefit for that is my multi-quantity.

245
00:09:16,820 --> 00:09:19,020
So maybe they're gonna buy four

246
00:09:19,020 --> 00:09:20,260
because I do a buy two get two.

247
00:09:20,260 --> 00:09:23,880
Oh, now that I've hooked them in to come over to my store,

248
00:09:23,880 --> 00:09:25,420
they see my fancy little coupon.

249
00:09:25,420 --> 00:09:26,660
I'm like, okay, I'll buy four.

250
00:09:26,660 --> 00:09:27,760
It's a better deal.

251
00:09:27,760 --> 00:09:32,620
So that's also added added benefit of selling one thing

252
00:09:32,620 --> 00:09:34,180
that you have a small sampling of

253
00:09:34,180 --> 00:09:35,500
like Nora Roberts, like you mentioned.

254
00:09:35,500 --> 00:09:37,460
I gotta have one sell before some of the others

255
00:09:37,460 --> 00:09:39,020
will start selling.

256
00:09:39,020 --> 00:09:41,660
Now what, like, I got a curious question here.

257
00:09:41,660 --> 00:09:43,700
So me and you, we got the same exact book,

258
00:09:43,700 --> 00:09:45,400
same exact condition, right?

259
00:09:47,100 --> 00:09:48,580
You know, my eBay store is broken

260
00:09:48,580 --> 00:09:51,500
and somewhere down in the slums, that's fine with me.

261
00:09:51,500 --> 00:09:53,700
I don't expect anything from it.

262
00:09:53,700 --> 00:09:55,820
But we both list that same exact book

263
00:09:55,820 --> 00:09:59,560
at the same exact price with the same exact everything.

264
00:10:00,700 --> 00:10:03,780
Do you think when somebody like would search out that book

265
00:10:03,780 --> 00:10:05,620
that eBay would put yours above mine

266
00:10:05,620 --> 00:10:09,540
because you are, you know, a thousand times more active

267
00:10:09,540 --> 00:10:10,640
on eBay than I am?

268
00:10:11,940 --> 00:10:12,780
Probably.

269
00:10:13,900 --> 00:10:17,100
But I'm also gonna, I'm gonna caveat that

270
00:10:17,100 --> 00:10:21,100
with the more eBay check boxes you have with item specifics,

271
00:10:21,100 --> 00:10:22,440
the higher you're gonna rank.

272
00:10:22,440 --> 00:10:26,800
Now, if you came in and listed it sometime after me,

273
00:10:26,800 --> 00:10:28,420
you're gonna get that 24 hour boost.

274
00:10:28,420 --> 00:10:29,260
You're gonna be above me

275
00:10:29,260 --> 00:10:30,700
because it's a newly listed item.

276
00:10:30,700 --> 00:10:33,220
So there's something to say on that.

277
00:10:33,220 --> 00:10:36,180
So if it was just the two of us with the same book,

278
00:10:36,180 --> 00:10:38,020
you would be up higher than me for the day.

279
00:10:38,020 --> 00:10:41,120
But after that day, I'd probably be above you

280
00:10:41,120 --> 00:10:42,340
for the rest of the month.

281
00:10:42,340 --> 00:10:44,340
We should try this out.

282
00:10:44,340 --> 00:10:45,540
Okay.

283
00:10:45,540 --> 00:10:49,120
But then we would have to find two of the same exact book.

284
00:10:49,120 --> 00:10:50,900
Right, and we'd have to list it the exact same way.

285
00:10:50,900 --> 00:10:53,220
You know how I have standards, so sorry, Mike.

286
00:10:53,220 --> 00:10:54,940
Well, listen, you can just create your list

287
00:10:54,940 --> 00:10:58,980
and then send me a copy of it and I'll be good to go.

288
00:10:58,980 --> 00:11:01,220
Screenshot by screenshot, yeah, we can do that.

289
00:11:01,220 --> 00:11:02,760
Yeah, so we'll know like, all right,

290
00:11:02,760 --> 00:11:05,420
this is the best possible listing for this book, right?

291
00:11:05,420 --> 00:11:09,860
You know what, you will have a JB approved eBay listing

292
00:11:09,860 --> 00:11:13,340
and we'll list it within the same 10 second period.

293
00:11:13,340 --> 00:11:16,260
We'll do like a countdown on Zoom, launch.

294
00:11:16,260 --> 00:11:19,100
Yeah, and then we'll just see like where it appears

295
00:11:19,100 --> 00:11:21,500
when people search differently for that.

296
00:11:21,500 --> 00:11:23,420
I'd be curious to see, but I do think you're right.

297
00:11:23,420 --> 00:11:27,540
I do think eBay does reward you with consistency.

298
00:11:27,540 --> 00:11:29,360
And it's funny because me and Deb

299
00:11:29,360 --> 00:11:31,060
kind of have been talking about this.

300
00:11:31,060 --> 00:11:34,020
She's a huge Etsy seller, 10,000 sales over on Etsy

301
00:11:34,020 --> 00:11:35,980
with her dog and cat toys.

302
00:11:35,980 --> 00:11:38,940
And I always think to myself like,

303
00:11:38,940 --> 00:11:41,820
why doesn't Etsy reward its bigger,

304
00:11:41,820 --> 00:11:44,340
larger sellers in comparison, right?

305
00:11:44,340 --> 00:11:47,280
JB should always get more eBay traffic than me

306
00:11:47,280 --> 00:11:50,780
because he's spending all his hours on eBay.

307
00:11:50,780 --> 00:11:53,320
I am not, so it would only make sense for them

308
00:11:53,320 --> 00:11:57,060
to kind of say, hey, this guy's hustling and busting.

309
00:11:57,060 --> 00:11:58,780
Now there are caveats to this, right?

310
00:11:58,780 --> 00:12:01,220
If you decide to list 30 items today

311
00:12:01,220 --> 00:12:05,580
and the comps are $5 and you're listing them for $50,

312
00:12:05,580 --> 00:12:06,540
that's not gonna work.

313
00:12:06,540 --> 00:12:07,500
eBay is gonna be like, well,

314
00:12:07,500 --> 00:12:08,780
you're way out of line with price.

315
00:12:08,780 --> 00:12:10,380
They're just gonna sink your listing.

316
00:12:10,380 --> 00:12:12,320
There are caveats to this.

317
00:12:12,320 --> 00:12:13,940
You can't just list things.

318
00:12:13,940 --> 00:12:15,820
And just because you're listing things,

319
00:12:15,820 --> 00:12:18,460
even if the listings aren't done correctly

320
00:12:18,460 --> 00:12:20,020
and the prices are out of whack,

321
00:12:20,020 --> 00:12:22,140
it really doesn't matter if you're listing

322
00:12:22,140 --> 00:12:24,440
a thousand items a day, if it's all junk

323
00:12:24,440 --> 00:12:26,980
and it's not listed correctly,

324
00:12:26,980 --> 00:12:29,140
the prices are completely wrong,

325
00:12:29,140 --> 00:12:31,420
your consistency really translates to nothing.

326
00:12:32,420 --> 00:12:34,180
You're using the word reward.

327
00:12:34,180 --> 00:12:37,580
I think eBay works as normal when you're consistent

328
00:12:37,580 --> 00:12:39,580
and you're punished when you're inconsistent.

329
00:12:39,580 --> 00:12:41,260
That's how I view it.

330
00:12:41,260 --> 00:12:43,720
But I think both ways, it's the same thing, right?

331
00:12:43,720 --> 00:12:48,580
So my theory is eBay is gonna work the best it can for you

332
00:12:48,580 --> 00:12:51,200
if you do check boxes every day.

333
00:12:51,200 --> 00:12:52,940
Now, if you don't do a check box,

334
00:12:52,940 --> 00:12:55,940
it's like a very, I don't know, private school.

335
00:12:55,940 --> 00:12:59,380
Demerit for you and more demerits, more demerits,

336
00:12:59,380 --> 00:13:01,520
the lower you sink in the results.

337
00:13:01,520 --> 00:13:02,980
That's how I view it.

338
00:13:02,980 --> 00:13:06,060
You're viewing it for more glass half full

339
00:13:06,060 --> 00:13:08,220
and I'm gonna be viewing it for glass half empty

340
00:13:08,220 --> 00:13:09,040
kind of perspective.

341
00:13:09,040 --> 00:13:09,880
But I think both are right,

342
00:13:09,880 --> 00:13:11,500
because it's the same glass, right?

343
00:13:11,500 --> 00:13:12,900
I mean, that's us, right?

344
00:13:12,900 --> 00:13:15,260
eBay's your go-to, Amazon's my go-to.

345
00:13:15,260 --> 00:13:17,980
So if I get some kind of sale on eBay,

346
00:13:17,980 --> 00:13:20,900
it's like, oh, I got a nice little token reward here.

347
00:13:20,900 --> 00:13:23,300
When you, as an eBay seller,

348
00:13:23,300 --> 00:13:25,580
that's your clear-cut expectations, right?

349
00:13:25,580 --> 00:13:27,340
It's kind of the same like,

350
00:13:27,340 --> 00:13:30,140
listening to Daily Refinement and Tekken is like,

351
00:13:30,140 --> 00:13:33,180
they have this expectation of themselves

352
00:13:33,180 --> 00:13:34,820
and what the platform expects,

353
00:13:34,820 --> 00:13:38,340
because that's what they did full-time all those years.

354
00:13:38,340 --> 00:13:40,940
So to them and yourself, it's expected

355
00:13:40,940 --> 00:13:43,320
and it is really expected, right?

356
00:13:43,320 --> 00:13:44,860
If you're gonna do something full-time,

357
00:13:44,860 --> 00:13:47,140
you need to have a consistent checklist

358
00:13:47,140 --> 00:13:48,400
of things you're doing.

359
00:13:48,400 --> 00:13:51,020
But for all of us slackers over here,

360
00:13:51,020 --> 00:13:54,420
part-timers or full-timers that really don't know

361
00:13:54,420 --> 00:13:55,740
what they're doing on eBay,

362
00:13:55,740 --> 00:13:58,020
we see it as a reward when eBay,

363
00:13:58,020 --> 00:13:59,540
when we sell something on eBay

364
00:13:59,540 --> 00:14:02,100
or we get an offer or something like that.

365
00:14:02,100 --> 00:14:03,020
But, and that's just kind of,

366
00:14:03,020 --> 00:14:05,100
it's just the mentality difference of somebody

367
00:14:05,100 --> 00:14:09,020
that's like, fully blown eBay is my main business.

368
00:14:09,020 --> 00:14:10,100
And somebody like me is like,

369
00:14:10,100 --> 00:14:11,740
well, eBay is just an afterthought

370
00:14:11,740 --> 00:14:13,980
or eBay is a business to me,

371
00:14:13,980 --> 00:14:15,900
but I don't treat it like the business

372
00:14:15,900 --> 00:14:18,580
that kind of expects to be treated like.

373
00:14:18,580 --> 00:14:21,580
Do you think when it comes to consistency,

374
00:14:21,580 --> 00:14:25,020
it has changed over the years for like,

375
00:14:25,020 --> 00:14:27,620
what's almost expected of you to do

376
00:14:27,620 --> 00:14:28,940
to be successful on eBay?

377
00:14:28,940 --> 00:14:29,780
Do you think it's changed

378
00:14:29,780 --> 00:14:31,020
or you think it's always been the same?

379
00:14:31,020 --> 00:14:33,860
Like you have to be on their listing every day,

380
00:14:33,860 --> 00:14:36,460
you gotta be doing all these different things.

381
00:14:36,460 --> 00:14:39,060
I think it has changed back and forth on eBay

382
00:14:39,060 --> 00:14:42,260
and I'm simply going to mention feedback, right?

383
00:14:42,260 --> 00:14:45,140
Used to be impossible to get feedback removed,

384
00:14:45,140 --> 00:14:48,420
but last three or four years until lately,

385
00:14:48,420 --> 00:14:52,300
it's a phone call away to get a feedback room.

386
00:14:52,300 --> 00:14:53,540
Now they're kind of reverting back

387
00:14:53,540 --> 00:14:54,780
to the olden ways a little bit,

388
00:14:54,780 --> 00:14:57,980
where it's a lot harder to get a feedback removed.

389
00:14:57,980 --> 00:15:01,140
So having 100% positive feedback,

390
00:15:01,140 --> 00:15:04,100
if you've been in it for a minute, you can maintain it.

391
00:15:04,100 --> 00:15:06,060
Now it's going to get harder and harder and harder again,

392
00:15:06,060 --> 00:15:08,380
unless they flip-flop again, they're entitled.

393
00:15:08,380 --> 00:15:09,940
Also they do CEO cycles,

394
00:15:09,940 --> 00:15:13,420
so we never know who's going to be in charge of eBay,

395
00:15:13,420 --> 00:15:15,100
what changes they want to be made.

396
00:15:15,100 --> 00:15:18,260
So I say it's the same game,

397
00:15:19,180 --> 00:15:22,940
it's just the quality control and expectations by eBay,

398
00:15:22,940 --> 00:15:25,980
it gets harsher or less harsher,

399
00:15:25,980 --> 00:15:27,980
depending on the cycle of eBay.

400
00:15:27,980 --> 00:15:30,180
Right now I think we're going into more harsher cycle

401
00:15:30,180 --> 00:15:32,980
of eBay where the expectation bar is much higher.

402
00:15:32,980 --> 00:15:35,140
Now they may drop a peg or two,

403
00:15:35,140 --> 00:15:36,620
the next two or three years,

404
00:15:36,620 --> 00:15:39,260
because I think eBay is still trying to figure eBay self out

405
00:15:39,260 --> 00:15:41,580
and like I mentioned, they get a new CEO

406
00:15:41,580 --> 00:15:44,500
who tries to do that every four to five years.

407
00:15:44,500 --> 00:15:46,860
So don't know where we're going to land

408
00:15:46,860 --> 00:15:47,700
at the end of the day,

409
00:15:47,700 --> 00:15:51,340
but right now I think the high bar has been raised.

410
00:15:52,500 --> 00:15:56,380
Has eBay ever formally come out and said,

411
00:15:56,380 --> 00:16:01,020
if you list every day, we're going to boost your visibility,

412
00:16:01,020 --> 00:16:02,900
or is this just something that's kind of like leaked

413
00:16:02,900 --> 00:16:05,300
through the grapevines over the years

414
00:16:05,300 --> 00:16:07,620
from different people having different connections at eBay

415
00:16:07,620 --> 00:16:11,140
or just kind of understanding their numbers

416
00:16:11,140 --> 00:16:13,020
from point A to point B?

417
00:16:13,020 --> 00:16:14,740
Like have they ever come out and said,

418
00:16:14,740 --> 00:16:17,220
hey, if you're on here every day listing items,

419
00:16:17,220 --> 00:16:18,900
we are going to give you more visibility

420
00:16:18,900 --> 00:16:20,220
than somebody that doesn't.

421
00:16:21,380 --> 00:16:23,940
I think Mel from back from burnout

422
00:16:23,940 --> 00:16:26,460
went to eBay open in Australia,

423
00:16:26,460 --> 00:16:28,140
and she asked the very exact same question.

424
00:16:28,140 --> 00:16:29,700
I think the answer is yes.

425
00:16:29,700 --> 00:16:33,940
But what I recall specifically from that conversation

426
00:16:33,940 --> 00:16:37,900
at that eBay open Australia was that they mentioned,

427
00:16:37,900 --> 00:16:40,980
after nine months, your listings kind of toast

428
00:16:40,980 --> 00:16:42,780
and you need to do something to correct that.

429
00:16:42,780 --> 00:16:43,620
You need to get listing for it

430
00:16:43,620 --> 00:16:46,300
to not be at the bottom barrel anymore.

431
00:16:47,460 --> 00:16:50,020
And there's different, all across YouTube channels

432
00:16:50,020 --> 00:16:53,180
are different ways, unlist, relist, update the photos,

433
00:16:53,180 --> 00:16:55,780
update the price, do something to the listing

434
00:16:55,780 --> 00:16:57,660
to get it to go back up.

435
00:16:57,660 --> 00:17:00,620
Because they did say specifically, listings can go stale.

436
00:17:00,620 --> 00:17:03,780
And after about a nine month cycle,

437
00:17:03,780 --> 00:17:05,900
it's as bottom barrel as it can get.

438
00:17:06,940 --> 00:17:10,980
Now, when it does come to consistency on eBay,

439
00:17:10,980 --> 00:17:12,540
we talk about it all the time,

440
00:17:12,540 --> 00:17:15,780
you don't have to be 30 listings a day

441
00:17:15,780 --> 00:17:17,580
to get results on eBay.

442
00:17:17,580 --> 00:17:21,580
If you sell desirable items for a profit,

443
00:17:21,580 --> 00:17:24,060
you can find desirable items cheap enough,

444
00:17:24,060 --> 00:17:26,180
you can list sporadically.

445
00:17:26,180 --> 00:17:29,740
And if there's enough of a sell through demand for a product,

446
00:17:29,740 --> 00:17:31,540
you will still sell your item on eBay.

447
00:17:31,540 --> 00:17:33,660
You don't have to list every single day

448
00:17:33,660 --> 00:17:35,980
if you're finding and listing desirable items.

449
00:17:35,980 --> 00:17:39,780
But say, for example, you got the same exact books

450
00:17:39,780 --> 00:17:43,500
as Johnny over there, and I decide to list one today,

451
00:17:43,500 --> 00:17:46,740
none tomorrow, five the next day.

452
00:17:46,740 --> 00:17:49,060
That's where you get yourself in trouble

453
00:17:49,060 --> 00:17:52,860
because they're not really super desirable items.

454
00:17:52,860 --> 00:17:55,660
And you have to really have a real expectation

455
00:17:55,660 --> 00:17:57,740
of how long things take to sell.

456
00:17:57,740 --> 00:17:59,140
I think that comes with consistency

457
00:17:59,140 --> 00:18:01,820
is a lot of people might list a lot,

458
00:18:01,820 --> 00:18:03,180
but they don't sell a lot.

459
00:18:03,180 --> 00:18:05,140
And I think a lot of that boils down to,

460
00:18:05,140 --> 00:18:07,100
you're consistent with listing,

461
00:18:07,100 --> 00:18:09,660
but everything else is completely broken

462
00:18:09,660 --> 00:18:12,620
and even if it goes to your expectations, right?

463
00:18:12,620 --> 00:18:15,260
You can't expect to list something today and sell it today

464
00:18:15,260 --> 00:18:17,620
unless it's a highly desirable item.

465
00:18:17,620 --> 00:18:20,980
And I think a lot of people, everything they list today,

466
00:18:20,980 --> 00:18:23,540
they think they're gonna sell it within the next 24 hours.

467
00:18:23,540 --> 00:18:26,460
And to them, hey, Johnny, I'm being consistent.

468
00:18:26,460 --> 00:18:29,820
I listed 20 items for the past seven days,

469
00:18:29,820 --> 00:18:32,540
and I've sold 10 in the past seven days.

470
00:18:32,540 --> 00:18:35,140
I listed 140, and I only sold 10.

471
00:18:35,140 --> 00:18:38,020
I don't understand eBay is broken, it doesn't work.

472
00:18:38,020 --> 00:18:40,020
I'm being consistent on my part.

473
00:18:41,380 --> 00:18:43,420
What's your take on that?

474
00:18:43,420 --> 00:18:45,340
Well, it takes about a year for eBay to acknowledge

475
00:18:45,340 --> 00:18:46,180
you did that.

476
00:18:46,180 --> 00:18:47,140
So did you do it for a year?

477
00:18:47,140 --> 00:18:49,500
I'm sorry, a week's not good enough, first of all.

478
00:18:49,500 --> 00:18:54,500
Second, if you're listing, well, gold bars or iPhones

479
00:18:54,860 --> 00:18:58,380
or something that's going to sell every day,

480
00:18:58,380 --> 00:19:00,620
no matter what, that's a lot different

481
00:19:00,620 --> 00:19:04,580
than this naughty, naughty book I have in my hand

482
00:19:04,580 --> 00:19:06,980
that needs nine months to sell.

483
00:19:06,980 --> 00:19:09,100
It's not a desirable item, it's an impulse buy,

484
00:19:09,100 --> 00:19:11,100
and it's a collectible impulse buy at that.

485
00:19:11,100 --> 00:19:14,820
So it just depends what you're slinging up there.

486
00:19:14,820 --> 00:19:16,700
Like gold bars is gonna sell a lot faster

487
00:19:16,700 --> 00:19:19,300
than that paperback book I just showed you every day.

488
00:19:19,300 --> 00:19:21,460
Even if you're at market, it's still gonna sell

489
00:19:21,460 --> 00:19:23,340
probably the same day, because it's gold.

490
00:19:23,340 --> 00:19:25,180
Everybody likes gold, it's desirable.

491
00:19:26,860 --> 00:19:31,860
Now, as far as the listing goal,

492
00:19:32,700 --> 00:19:35,060
I'm gonna debunk some stuff here.

493
00:19:35,060 --> 00:19:40,060
You can list five items a day, that's great.

494
00:19:40,140 --> 00:19:43,300
You could list seven items the next day, that's great.

495
00:19:43,300 --> 00:19:46,220
Now, when you go back to five, here's where people freak out.

496
00:19:46,220 --> 00:19:49,020
So you did five, seven, back to five.

497
00:19:49,020 --> 00:19:50,500
eBay's not gonna punish you.

498
00:19:50,500 --> 00:19:55,500
It's when you do five, zero, zero, five.

499
00:19:56,220 --> 00:19:57,820
That's when they're gonna punish you.

500
00:19:58,740 --> 00:20:01,780
That they're gonna go down as far as your consistency goes.

501
00:20:01,780 --> 00:20:03,860
Going up and then back down is okay,

502
00:20:03,860 --> 00:20:05,700
as long as you've established that base of,

503
00:20:05,700 --> 00:20:07,300
per my example, five.

504
00:20:08,300 --> 00:20:11,140
Missing a day, it's okay.

505
00:20:11,140 --> 00:20:13,260
Two days is really when eBay's gonna break your store

506
00:20:13,260 --> 00:20:14,140
for about a week.

507
00:20:14,140 --> 00:20:17,700
So if you do that five, zero, zero, five again,

508
00:20:17,700 --> 00:20:19,220
you're gonna need a whole week of fives

509
00:20:19,220 --> 00:20:22,180
before eBay puts you back up to where you were.

510
00:20:22,180 --> 00:20:24,700
So as far as that consistency goes,

511
00:20:24,700 --> 00:20:26,180
that's what you really need to be aware of.

512
00:20:26,180 --> 00:20:27,780
And that says that the algorithm today,

513
00:20:27,780 --> 00:20:29,900
so 10 years down the road when you're listing this,

514
00:20:29,900 --> 00:20:32,060
this information may not be correct.

515
00:20:32,060 --> 00:20:37,060
So what you're saying is my listing habit of one,

516
00:20:37,220 --> 00:20:42,220
four months ago, zero for the next three weeks and six days.

517
00:20:42,500 --> 00:20:44,220
That's not the way to do it.

518
00:20:44,220 --> 00:20:46,460
You're not gonna get the same amount of traffic

519
00:20:46,460 --> 00:20:48,620
as you were for your one a day every day.

520
00:20:49,860 --> 00:20:50,940
So if you look at your traffic,

521
00:20:50,940 --> 00:20:53,500
you could probably see when you were consistent

522
00:20:53,500 --> 00:20:54,740
and when you weren't consistent.

523
00:20:54,740 --> 00:20:56,460
You're just gonna get less traffic,

524
00:20:56,460 --> 00:20:58,860
which will translate into less possible sales

525
00:20:58,860 --> 00:21:00,220
because you need people to look at your items

526
00:21:00,220 --> 00:21:02,540
to be able to buy them.

527
00:21:02,540 --> 00:21:05,340
Do you think consistency should be

528
00:21:05,340 --> 00:21:07,700
within your expectations too?

529
00:21:07,700 --> 00:21:10,500
Your expectations should be consistent?

530
00:21:10,500 --> 00:21:13,860
Do you have a consistent expectation

531
00:21:13,860 --> 00:21:18,740
for how much in sales is consistent to you

532
00:21:18,740 --> 00:21:20,260
in a day, in a week?

533
00:21:21,220 --> 00:21:22,700
I used to.

534
00:21:22,700 --> 00:21:24,220
I don't no longer have that.

535
00:21:25,500 --> 00:21:27,380
So it wasn't a misconception.

536
00:21:27,380 --> 00:21:31,060
It was whenever they make a change on eBay,

537
00:21:31,060 --> 00:21:33,020
what was true was no longer true

538
00:21:33,020 --> 00:21:35,140
because they're breaking stuff in the backend,

539
00:21:35,140 --> 00:21:37,700
which they may or may not have planned for,

540
00:21:37,700 --> 00:21:40,220
which affects everything that was consistent.

541
00:21:41,540 --> 00:21:44,140
Like October through February,

542
00:21:44,140 --> 00:21:47,940
I could tell you within $200 how much money I'm gonna make.

543
00:21:47,940 --> 00:21:49,700
After February, like March,

544
00:21:49,700 --> 00:21:52,500
when they started doing updates and stuff,

545
00:21:52,500 --> 00:21:53,420
it's all over the board.

546
00:21:53,420 --> 00:21:57,740
I can't tell you what I'm gonna make month to month now.

547
00:21:57,740 --> 00:21:59,940
It is what it is, especially in summer slowdown.

548
00:21:59,940 --> 00:22:01,780
And they're continuing to make updates.

549
00:22:01,780 --> 00:22:05,220
Then we got the stamp going up in less than two months here.

550
00:22:05,220 --> 00:22:07,500
That's also gonna affect consistency.

551
00:22:07,500 --> 00:22:09,500
So about August, I'll have a better gauge

552
00:22:09,500 --> 00:22:12,460
on what I'm gonna be consistent up until October.

553
00:22:12,460 --> 00:22:14,980
And then I expect Q4 to hit in

554
00:22:14,980 --> 00:22:17,820
for the expectation to be exceeded.

555
00:22:18,940 --> 00:22:21,220
So yeah, this year they've done a lot of changes.

556
00:22:21,220 --> 00:22:22,340
I don't know if anybody's aware of that,

557
00:22:22,340 --> 00:22:24,740
but they've done a lot of changes.

558
00:22:26,540 --> 00:22:28,940
So when things settle back down, when they go into more,

559
00:22:28,940 --> 00:22:30,660
okay, no changes for a little while,

560
00:22:30,660 --> 00:22:34,700
then I can have a better clear image on what's the normal.

561
00:22:34,700 --> 00:22:37,340
All right, before I switch over to Amazon consistency,

562
00:22:37,340 --> 00:22:38,660
I got one last thing for you, right?

563
00:22:38,660 --> 00:22:42,420
So you say all these changes you can predict

564
00:22:42,420 --> 00:22:46,660
after the October to February.

565
00:22:46,660 --> 00:22:48,900
Like one thing I will say,

566
00:22:48,900 --> 00:22:52,500
like you're consistent with not complaining about it

567
00:22:52,500 --> 00:22:54,500
and you just continue to do the work.

568
00:22:54,500 --> 00:22:59,500
Now, when nobody's around and you're alone in the warehouse,

569
00:22:59,620 --> 00:23:03,260
are you cursing eBay's name up to the seven sons?

570
00:23:03,260 --> 00:23:06,100
Or like you just like, it is what it is.

571
00:23:06,100 --> 00:23:07,740
This is my business.

572
00:23:07,740 --> 00:23:09,700
No matter what the platform decides to do,

573
00:23:09,700 --> 00:23:11,820
I'm gonna continue to be consistent.

574
00:23:11,820 --> 00:23:14,540
And even if they change this, they change that,

575
00:23:14,540 --> 00:23:16,580
no views, none of that.

576
00:23:16,580 --> 00:23:19,540
I'm still gonna continue to do everything I do.

577
00:23:19,540 --> 00:23:22,060
And you fully expect to continue

578
00:23:22,060 --> 00:23:24,780
to get the same consistent results,

579
00:23:24,780 --> 00:23:26,940
whether that's sales, item sold,

580
00:23:26,940 --> 00:23:29,180
whatever kind of metric you're worried about.

581
00:23:29,180 --> 00:23:31,220
In your mind, you being consistent,

582
00:23:31,220 --> 00:23:33,300
it takes care of itself basically.

583
00:23:35,740 --> 00:23:38,460
No, I don't yell and scream, but two,

584
00:23:38,460 --> 00:23:41,500
and this is probably not what you're expecting.

585
00:23:41,500 --> 00:23:43,300
I consider eBay a giant game.

586
00:23:43,300 --> 00:23:44,940
And when eBay does a change,

587
00:23:44,940 --> 00:23:46,660
I wanna know how to play the game better

588
00:23:46,660 --> 00:23:48,020
because I was really good at it.

589
00:23:48,020 --> 00:23:49,500
Now I'm okay at it.

590
00:23:49,500 --> 00:23:51,540
How could I be good at it again?

591
00:23:51,540 --> 00:23:53,660
So like that, I don't know,

592
00:23:53,660 --> 00:23:55,140
the international shipping thing

593
00:23:55,140 --> 00:23:59,420
through a whole lot of kinks and a lot of areas on eBay.

594
00:23:59,420 --> 00:24:01,820
So during that time, I just listed more.

595
00:24:01,820 --> 00:24:03,620
I was doing like 50 listings a day

596
00:24:05,060 --> 00:24:06,300
until I figured their stuff out

597
00:24:06,300 --> 00:24:11,300
because I gotta depend on outflow or output essentially.

598
00:24:11,380 --> 00:24:14,780
So I'll sit down, okay, I'm not making as much money

599
00:24:14,780 --> 00:24:17,100
this month than I was the past six months.

600
00:24:17,100 --> 00:24:21,980
Why do I need to source higher average sales price items?

601
00:24:21,980 --> 00:24:24,300
Probably, should I have been doing that anyway?

602
00:24:24,300 --> 00:24:25,460
Probably.

603
00:24:25,460 --> 00:24:28,700
So it's a matter of me tweaking myself and my business

604
00:24:28,700 --> 00:24:30,660
to play the eBay game better.

605
00:24:30,660 --> 00:24:33,340
And again, I consider it very much a game.

606
00:24:33,340 --> 00:24:36,860
Don't hate the player, hit the game, pretty much.

607
00:24:36,860 --> 00:24:39,580
Yeah, that sums up consistency for eBay.

608
00:24:39,580 --> 00:24:41,180
You heard it here from the horse's mouth.

609
00:24:41,180 --> 00:24:44,820
It's all this guy does, lives, eats, sleeps, breathes

610
00:24:44,820 --> 00:24:48,100
in old dusty crummy paperback books.

611
00:24:48,100 --> 00:24:49,140
And hey.

612
00:24:49,140 --> 00:24:51,660
Sale, sale, I just heard sale.

613
00:24:51,660 --> 00:24:54,460
And it's a business forum, it treats it like a business.

614
00:24:54,460 --> 00:24:56,140
And I think that's kind of why you get the results

615
00:24:56,140 --> 00:24:58,020
when you treat things like a business

616
00:24:58,020 --> 00:25:00,220
and you understand how a business should operate,

617
00:25:00,220 --> 00:25:01,260
you're gonna be successful.

618
00:25:01,260 --> 00:25:03,460
Now we're gonna get into Amazon consistency,

619
00:25:03,460 --> 00:25:05,220
which is a completely different ball game

620
00:25:05,220 --> 00:25:08,980
because you can send in one box of items today

621
00:25:08,980 --> 00:25:12,180
and you're automatically in the listings.

622
00:25:12,180 --> 00:25:16,020
If you're priced the best, Amazon really doesn't care

623
00:25:16,020 --> 00:25:17,820
how long your items have been sitting there,

624
00:25:17,820 --> 00:25:19,180
you will still get the buy box.

625
00:25:19,180 --> 00:25:21,500
But the buy box comes with consistency.

626
00:25:21,500 --> 00:25:24,500
And without the buy box, you're basically not selling

627
00:25:24,500 --> 00:25:26,660
on Amazon, even though you have an Amazon account.

628
00:25:26,660 --> 00:25:27,480
It's one of those things.

629
00:25:27,480 --> 00:25:30,060
So the buy box is basically just for those who don't know,

630
00:25:30,060 --> 00:25:33,740
when somebody hits buy it now, the buy it now button,

631
00:25:33,740 --> 00:25:35,100
that would be your item.

632
00:25:35,100 --> 00:25:37,060
So when you start selling on Amazon,

633
00:25:37,060 --> 00:25:40,380
if you're selling used items, you have to acquire

634
00:25:40,380 --> 00:25:43,620
this buy box and acquiring the buy box comes

635
00:25:43,620 --> 00:25:45,500
with lots of consistency.

636
00:25:46,460 --> 00:25:49,500
Everything we know today is that when you start selling

637
00:25:49,500 --> 00:25:53,980
used media on Amazon, you wanna send in fast moving items

638
00:25:53,980 --> 00:25:56,020
because you're never gonna be the buy box.

639
00:25:56,020 --> 00:25:57,620
You're never gonna be the buy now button

640
00:25:57,620 --> 00:25:59,740
where 90 plus percent of the sales come through.

641
00:25:59,740 --> 00:26:02,300
So you have to basically sell items that are gonna sell

642
00:26:02,300 --> 00:26:03,580
every single day.

643
00:26:03,580 --> 00:26:05,140
So even though you don't get the buy box,

644
00:26:05,140 --> 00:26:08,980
somebody hits see more options, winds up buying your item.

645
00:26:08,980 --> 00:26:12,220
And that's how you basically establish rapport with Amazon.

646
00:26:12,220 --> 00:26:14,820
And then one day you log on to your account and you see,

647
00:26:14,820 --> 00:26:19,100
hey, you are buy box eligible or featured offer eligible now.

648
00:26:19,100 --> 00:26:22,700
But that required basically trial error.

649
00:26:22,700 --> 00:26:24,220
And it does require consistency.

650
00:26:24,220 --> 00:26:26,700
You can't just send in one box.

651
00:26:26,700 --> 00:26:29,420
You just start on Amazon, you send in one, two, three,

652
00:26:29,420 --> 00:26:33,220
10 boxes even, and you still don't have the buy box.

653
00:26:33,220 --> 00:26:35,120
So you just call it quits.

654
00:26:35,120 --> 00:26:37,260
You have to follow through with things.

655
00:26:37,260 --> 00:26:39,620
And I think a lot of people are just like so hesitant

656
00:26:39,620 --> 00:26:42,460
to just stick with one thing, right?

657
00:26:42,460 --> 00:26:43,660
Especially with Amazon world.

658
00:26:43,660 --> 00:26:45,900
There's so many different shiny business models

659
00:26:45,900 --> 00:26:50,900
that pop up, online arbitrage, wholesale, eBay to Amazon,

660
00:26:51,300 --> 00:26:54,060
Amazon to Amazon, drop shipping.

661
00:26:54,060 --> 00:26:57,340
There's like a million different shiny business models.

662
00:26:57,340 --> 00:27:00,140
And like, that's why I get the results I get

663
00:27:00,140 --> 00:27:03,720
because I just stick with media because it's what I know.

664
00:27:03,720 --> 00:27:05,700
I have the relationships.

665
00:27:05,700 --> 00:27:06,780
Yeah, sure.

666
00:27:06,780 --> 00:27:08,320
Oh, look at all my sales.

667
00:27:08,320 --> 00:27:10,700
I could care less about anybody else's business model

668
00:27:10,700 --> 00:27:13,940
as long as I'm making the money I need to make to live.

669
00:27:13,940 --> 00:27:16,740
So it all comes with consistency with Amazon.

670
00:27:16,740 --> 00:27:19,380
You can't complain about sales

671
00:27:19,380 --> 00:27:21,400
if you're not consistently sending items in.

672
00:27:21,400 --> 00:27:26,100
And like we said on eBay, 99% of items we list today

673
00:27:26,100 --> 00:27:28,980
are not going to sell today, you know, even on Amazon,

674
00:27:28,980 --> 00:27:31,760
especially in the media world, it's just not realistic.

675
00:27:31,760 --> 00:27:34,940
So it's a lot of it is a quantity game

676
00:27:34,940 --> 00:27:37,420
and you can't get quantity unless you're consistent, right?

677
00:27:37,420 --> 00:27:39,980
You gotta be sourcing consistently.

678
00:27:39,980 --> 00:27:42,980
And then you have to send everything in consistently.

679
00:27:42,980 --> 00:27:44,420
And we really didn't even hit on that.

680
00:27:44,420 --> 00:27:47,340
Like when it comes to consistent habits

681
00:27:47,340 --> 00:27:49,700
of actually doing everything in the reselling business.

682
00:27:49,700 --> 00:27:51,340
So we'll jump into that next though,

683
00:27:51,340 --> 00:27:54,720
but Amazon is just as important to be consistent.

684
00:27:54,720 --> 00:27:56,520
Sure, if you're buy box eligible,

685
00:27:56,520 --> 00:27:58,380
you don't have to send stuff in every day.

686
00:27:58,380 --> 00:28:00,460
You don't have to send stuff in every week.

687
00:28:00,460 --> 00:28:04,460
But the more you send, the more you make, the more you sell.

688
00:28:04,460 --> 00:28:06,660
It's not, it's really not rocket science

689
00:28:06,660 --> 00:28:09,000
as much as people try to make it out to be.

690
00:28:09,000 --> 00:28:11,140
The more you source, the more you list,

691
00:28:11,140 --> 00:28:12,480
the more you're gonna sell,

692
00:28:12,480 --> 00:28:13,980
as long as you're listing correctly.

693
00:28:13,980 --> 00:28:17,000
And with Amazon, the listings out of your hands,

694
00:28:17,000 --> 00:28:18,100
the listings already there.

695
00:28:18,100 --> 00:28:20,620
So there's no Johnny B, you know,

696
00:28:20,620 --> 00:28:22,620
10 out of 10 listing styles.

697
00:28:22,620 --> 00:28:24,300
There's one listing and all you have to do

698
00:28:24,300 --> 00:28:26,820
is be the best price and you're good to go.

699
00:28:26,820 --> 00:28:27,660
So it's a lot more easy.

700
00:28:27,660 --> 00:28:30,660
I'm gonna go back to Amazon and make my own listings.

701
00:28:30,660 --> 00:28:31,500
Screw you guys.

702
00:28:31,500 --> 00:28:34,740
It's like, it's so much easier than eBay

703
00:28:34,740 --> 00:28:36,780
when it comes to being consistent with Amazon,

704
00:28:36,780 --> 00:28:39,780
because all right, well, for me at least, you know,

705
00:28:39,780 --> 00:28:41,940
I pick one day a week where I do all my packing,

706
00:28:41,940 --> 00:28:44,400
pack up all my boxes, get them out the door.

707
00:28:44,400 --> 00:28:48,300
You can list thousands of items within a day on Amazon

708
00:28:48,300 --> 00:28:50,060
and have them sent out, you know,

709
00:28:50,060 --> 00:28:51,660
the next day or whatever for yourself,

710
00:28:51,660 --> 00:28:53,220
versus eBay is completely different.

711
00:28:53,220 --> 00:28:55,580
So I think a lot of people almost,

712
00:28:55,580 --> 00:28:58,520
because the pressure isn't there to like, you know,

713
00:28:58,520 --> 00:29:02,140
there's no Amazon algorithm that says you have to send in

714
00:29:02,140 --> 00:29:04,880
stuff weekly for you to, you know, to make sales.

715
00:29:04,880 --> 00:29:06,940
I think people like to take their foot off the gas

716
00:29:06,940 --> 00:29:10,260
and kind of just like sit back and see what happens

717
00:29:10,260 --> 00:29:12,460
instead of continuing to send stuff.

718
00:29:12,460 --> 00:29:14,460
And then you get to a point where you're like,

719
00:29:14,460 --> 00:29:16,000
well, I'm not selling stuff.

720
00:29:16,000 --> 00:29:18,700
Well, what's your active inventory, right?

721
00:29:19,660 --> 00:29:22,780
You got 200, 300, 400, 500 items, you know,

722
00:29:22,780 --> 00:29:24,340
even up to a thousand.

723
00:29:24,340 --> 00:29:26,300
If you're sending in low dollar media,

724
00:29:26,300 --> 00:29:28,260
you're not going to make much money.

725
00:29:28,260 --> 00:29:29,660
You might have, you know,

726
00:29:29,660 --> 00:29:32,280
you might be selling these books for 10, $12 a piece,

727
00:29:32,280 --> 00:29:34,980
but you're bringing home a buck from that if you're lucky.

728
00:29:34,980 --> 00:29:36,420
That's crazy to think about, you know,

729
00:29:36,420 --> 00:29:38,820
Amazon's taking 90% of your sale.

730
00:29:38,820 --> 00:29:40,060
That is the reality of it.

731
00:29:40,060 --> 00:29:42,060
And a lot of people get caught up with,

732
00:29:42,060 --> 00:29:44,400
well, I sold all this, but I'm only taking home with us.

733
00:29:44,400 --> 00:29:47,340
Well, you got to get consistent within your business model.

734
00:29:47,340 --> 00:29:49,980
And it's not just consistent and doing work.

735
00:29:49,980 --> 00:29:52,180
There's other things that go into having a successful

736
00:29:52,180 --> 00:29:54,700
reselling business when it comes to consistency.

737
00:29:54,700 --> 00:29:56,940
You got to be consistent with what you're buying, right?

738
00:29:56,940 --> 00:29:58,220
You're not going to keep buying junk.

739
00:29:58,220 --> 00:29:59,740
If you're consistently buying junk,

740
00:29:59,740 --> 00:30:01,740
then you're going to get rewarded with junk.

741
00:30:01,740 --> 00:30:04,180
And now if you're consistently buying, you know,

742
00:30:04,180 --> 00:30:06,780
Eastern presses like you, you know, dream of,

743
00:30:06,780 --> 00:30:08,420
then you're consistently going to get rewarded

744
00:30:08,420 --> 00:30:09,820
with Eastern press profit.

745
00:30:09,820 --> 00:30:10,720
That's just the way it is.

746
00:30:10,720 --> 00:30:14,220
So it's not just being consistent with doing the work.

747
00:30:14,220 --> 00:30:16,580
It's being consistent from beginning to end,

748
00:30:16,580 --> 00:30:17,980
from start to finish.

749
00:30:17,980 --> 00:30:19,980
When you're out there sourcing, right?

750
00:30:19,980 --> 00:30:20,820
Kind of can break it down.

751
00:30:20,820 --> 00:30:22,380
We'll break it down from the beginning.

752
00:30:22,380 --> 00:30:23,340
You're out there sourcing.

753
00:30:23,340 --> 00:30:25,080
You have to be consistent with the quality

754
00:30:25,080 --> 00:30:26,740
of items you're taking, right?

755
00:30:26,740 --> 00:30:29,540
You're not going to walk into a store and buy a bunch

756
00:30:29,540 --> 00:30:32,340
of junk just because, just so you can have things to list,

757
00:30:32,340 --> 00:30:33,180
right?

758
00:30:33,180 --> 00:30:35,180
You're not going to buy stuff just so you have work to do.

759
00:30:36,700 --> 00:30:37,540
Right.

760
00:30:37,540 --> 00:30:40,860
And here's a question I've always had for you, Mike.

761
00:30:40,860 --> 00:30:45,860
Do you have a weekly or monthly or quarterly quota

762
00:30:45,860 --> 00:30:50,860
as far as either boxes you send in or units you send in?

763
00:30:51,500 --> 00:30:52,340
I used to.

764
00:30:52,340 --> 00:30:55,540
When I was pushing volume last year,

765
00:30:55,540 --> 00:30:59,220
I would have won at least six boxes on the low end.

766
00:30:59,220 --> 00:31:03,020
And I had weeks where I was doing, you know, 14 boxes.

767
00:31:03,020 --> 00:31:04,580
And that was when I was really pushing volume.

768
00:31:04,580 --> 00:31:08,080
But now since I've changed my business model to a higher ASP,

769
00:31:08,080 --> 00:31:10,900
I can send out one box, two boxes a week.

770
00:31:10,900 --> 00:31:12,500
And with my higher ASP,

771
00:31:12,500 --> 00:31:14,320
I'm making the same amount that I was

772
00:31:14,320 --> 00:31:16,180
when I was sending in 14 boxes.

773
00:31:16,180 --> 00:31:17,800
As crazy as that sounds,

774
00:31:17,800 --> 00:31:20,140
if you understand how Amazon fees work,

775
00:31:20,140 --> 00:31:24,320
it's 100% attainable where my two boxes can equal 10 boxes

776
00:31:24,320 --> 00:31:25,640
of lower value stuff.

777
00:31:25,640 --> 00:31:27,780
So I don't have one as much as I used to.

778
00:31:27,780 --> 00:31:29,820
I still, I mean, minimum,

779
00:31:29,820 --> 00:31:31,500
you better be getting out one box a week

780
00:31:31,500 --> 00:31:32,540
if you're doing this full time,

781
00:31:32,540 --> 00:31:35,180
even if you're finding, you know, expensive stuff.

782
00:31:35,180 --> 00:31:36,700
But I don't have one like I used to.

783
00:31:36,700 --> 00:31:37,740
When I was pushing volume,

784
00:31:37,740 --> 00:31:40,900
I always just went off how many boxes I was sending in.

785
00:31:40,900 --> 00:31:43,160
Now, since I've been sending in higher value stuff,

786
00:31:43,160 --> 00:31:44,300
whatever I can get out, you know,

787
00:31:44,300 --> 00:31:46,500
a few boxes every single week, three boxes,

788
00:31:46,500 --> 00:31:49,260
I'm fine with that because in those three boxes,

789
00:31:49,260 --> 00:31:51,580
I probably have, you know, $700 in profits

790
00:31:51,580 --> 00:31:52,420
sitting in each one.

791
00:31:52,420 --> 00:31:54,140
So it doesn't really concern me as much,

792
00:31:54,140 --> 00:31:55,780
but it is one of those things, right?

793
00:31:55,780 --> 00:31:56,980
Where, like you said,

794
00:31:56,980 --> 00:31:59,180
are you consistent with sending items in?

795
00:31:59,180 --> 00:32:00,620
Even if it's higher value stuff,

796
00:32:00,620 --> 00:32:02,420
you're only sending in one shipment a week,

797
00:32:02,420 --> 00:32:04,300
that's fine as long as you're consistent with it.

798
00:32:04,300 --> 00:32:06,540
I don't think I've ever had a week

799
00:32:06,540 --> 00:32:09,140
where I didn't send anything in.

800
00:32:09,140 --> 00:32:11,860
Like as long as I wasn't restocked out, right?

801
00:32:11,860 --> 00:32:13,700
I mean, that was my life for six months,

802
00:32:13,700 --> 00:32:14,780
I couldn't send anything in,

803
00:32:14,780 --> 00:32:16,980
but ever since the restock limits opened up,

804
00:32:16,980 --> 00:32:19,880
every week something's going out the door, you know?

805
00:32:19,880 --> 00:32:21,420
That's a good point you made.

806
00:32:21,420 --> 00:32:24,220
I would make the argument that Amazon sellers

807
00:32:24,220 --> 00:32:27,500
would have to be more consistent than eBay sellers

808
00:32:27,500 --> 00:32:31,900
because at eBay, we don't get locked out of listing items.

809
00:32:31,900 --> 00:32:33,260
Amazon sellers do.

810
00:32:33,260 --> 00:32:35,900
There's a period of time, like six months,

811
00:32:35,900 --> 00:32:37,920
four to six months,

812
00:32:37,920 --> 00:32:41,100
and you have an inkling of when the cutoff time is

813
00:32:41,100 --> 00:32:44,180
and no inkling of when the open gate season is.

814
00:32:44,180 --> 00:32:46,700
So you gotta send it as much as you can,

815
00:32:46,700 --> 00:32:48,940
as quickly as you can, until you're locked out,

816
00:32:48,940 --> 00:32:51,540
in my opinion, if you're doing it full time.

817
00:32:52,420 --> 00:32:54,060
I'm gonna blow your mind right now.

818
00:32:54,060 --> 00:32:59,060
So my payouts over the past, you know, basically month,

819
00:32:59,740 --> 00:33:01,740
when I really started going back out,

820
00:33:01,740 --> 00:33:04,720
sourcing higher profit items,

821
00:33:04,720 --> 00:33:07,460
my payouts are already in line

822
00:33:07,460 --> 00:33:09,220
with what I was doing last year

823
00:33:09,220 --> 00:33:11,860
when I had 3,600 items in stock.

824
00:33:11,860 --> 00:33:13,620
And I just went and looked now.

825
00:33:13,620 --> 00:33:18,620
I currently have 489 products in stock at Amazon.

826
00:33:19,780 --> 00:33:20,840
That's like what?

827
00:33:22,060 --> 00:33:24,860
Six to seven times less?

828
00:33:24,860 --> 00:33:25,740
Yes.

829
00:33:25,740 --> 00:33:28,780
So I'm doing six to seven times less work

830
00:33:28,780 --> 00:33:30,580
and I'm already making the same amount of money

831
00:33:30,580 --> 00:33:31,860
I was last year.

832
00:33:31,860 --> 00:33:33,300
That's fantastic.

833
00:33:33,300 --> 00:33:38,300
Now, are the hours sourcing or processing the same or more?

834
00:33:38,300 --> 00:33:40,440
It's probably the same.

835
00:33:40,440 --> 00:33:43,800
I mean, I have been really, I've been,

836
00:33:43,800 --> 00:33:45,280
I hate to use the word grinding.

837
00:33:45,280 --> 00:33:46,560
That's so like cheesy.

838
00:33:46,560 --> 00:33:48,220
I've been out there grinding.

839
00:33:49,160 --> 00:33:51,240
I've been going to lots of thrift stores,

840
00:33:51,240 --> 00:33:53,880
but with us looking for a house

841
00:33:53,880 --> 00:33:56,560
and you were just down in Philly yesterday,

842
00:33:56,560 --> 00:33:57,400
seeing the family,

843
00:33:57,400 --> 00:33:59,640
I haven't been out there as hard as I have been,

844
00:33:59,640 --> 00:34:03,680
but my sources, I got my sources narrowed down to where,

845
00:34:03,680 --> 00:34:06,520
if I go to three of my best sources in a week,

846
00:34:06,520 --> 00:34:08,600
I'm probably coming out with two or three boxes

847
00:34:08,600 --> 00:34:11,680
of profitable, highly profitable items to sell.

848
00:34:11,680 --> 00:34:14,260
So I've basically refined everything almost.

849
00:34:14,260 --> 00:34:17,520
And one of those things where if I was,

850
00:34:17,520 --> 00:34:20,160
if I wasn't doing the same business I was last year,

851
00:34:21,120 --> 00:34:23,280
I'd be sending in 10 boxes a week,

852
00:34:23,280 --> 00:34:26,240
making $400 a week and I'd be miserable.

853
00:34:26,240 --> 00:34:27,880
It's just a reality of it.

854
00:34:27,880 --> 00:34:30,520
So consistency has changed for me.

855
00:34:30,520 --> 00:34:31,360
I'm consistent.

856
00:34:31,360 --> 00:34:34,360
Speaking of, like I said, eBay was a game.

857
00:34:34,360 --> 00:34:35,960
Amazon is its own game.

858
00:34:35,960 --> 00:34:38,760
Now they changed the game a little bit where you can,

859
00:34:38,760 --> 00:34:40,200
that lockout may not be a thing

860
00:34:40,200 --> 00:34:43,560
if you choose to do that bidding thing they got going on.

861
00:34:43,560 --> 00:34:46,560
Are you considering that and continuing to source

862
00:34:46,560 --> 00:34:48,520
all year round and just playing the big game

863
00:34:48,520 --> 00:34:51,180
during quote unquote closing season?

864
00:34:51,180 --> 00:34:55,240
It shouldn't really matter because the amount I've sent in

865
00:34:55,240 --> 00:34:57,320
since I've been really out there sourcing

866
00:34:57,320 --> 00:34:58,520
and the amount I've been selling,

867
00:34:58,520 --> 00:35:00,600
it's basically balanced itself out.

868
00:35:00,600 --> 00:35:04,300
Like if they drop back the limits down to 1,000 units

869
00:35:04,300 --> 00:35:06,560
or whatever, I don't think it's gonna be an issue

870
00:35:06,560 --> 00:35:10,080
because I'm sending in only the faster moving items.

871
00:35:10,080 --> 00:35:12,600
So there's no things that only sell once a month

872
00:35:12,600 --> 00:35:13,440
in my inventory.

873
00:35:13,440 --> 00:35:15,040
So that's kind of why we changed.

874
00:35:15,040 --> 00:35:17,560
That new forecasting tool is like two months out the road.

875
00:35:17,560 --> 00:35:19,480
So you have an idea at least this time.

876
00:35:19,480 --> 00:35:20,300
Yeah, yeah.

877
00:35:20,300 --> 00:35:21,960
So I mean, and you know, it's Amazon,

878
00:35:21,960 --> 00:35:22,960
so they can do whatever they want.

879
00:35:22,960 --> 00:35:25,560
They can say, oh yeah, you're forecasted for 100.

880
00:35:25,560 --> 00:35:27,520
The day of they drop you down.

881
00:35:27,520 --> 00:35:28,360
Love it.

882
00:35:28,360 --> 00:35:29,800
Yep, yep, that's how it is.

883
00:35:29,800 --> 00:35:32,160
But that's why we had to change our whole business model

884
00:35:32,160 --> 00:35:36,520
and say, hey, we can't continue to have 5,000 items,

885
00:35:36,520 --> 00:35:38,440
you know, sitting at Amazon,

886
00:35:38,440 --> 00:35:40,720
but it all comes with consistency from the beginning.

887
00:35:40,720 --> 00:35:42,360
You gotta be consistent across the board.

888
00:35:42,360 --> 00:35:45,160
And with Amazon, it even goes with your software, right?

889
00:35:45,160 --> 00:35:47,400
So your trigger set has to be consistent

890
00:35:47,400 --> 00:35:49,160
with your repricing, right?

891
00:35:49,160 --> 00:35:51,640
You can't have, you can't be scanning for, you know,

892
00:35:51,640 --> 00:35:55,520
three dollar items and then your lowest price on reprice,

893
00:35:55,520 --> 00:35:58,640
it is $15 because your three dollar profit items

894
00:35:58,640 --> 00:35:59,840
are gonna be below your minimum.

895
00:35:59,840 --> 00:36:01,240
So you're automatically never gonna get

896
00:36:01,240 --> 00:36:02,600
those items repriced.

897
00:36:02,600 --> 00:36:03,720
They're never gonna sell.

898
00:36:03,720 --> 00:36:07,040
Everything has to coincide with itself on Amazon

899
00:36:07,040 --> 00:36:08,200
when it comes to this software.

900
00:36:08,200 --> 00:36:11,120
You can't have two completely, basically,

901
00:36:11,120 --> 00:36:12,720
business models within your software.

902
00:36:12,720 --> 00:36:14,900
And it's possible, people do it all the time.

903
00:36:14,900 --> 00:36:16,000
Why aren't my items selling?

904
00:36:16,000 --> 00:36:17,560
Well, what's your trigger set at?

905
00:36:17,560 --> 00:36:19,300
What's your repricer minimum set at?

906
00:36:19,300 --> 00:36:21,780
There's so many little things that factor into this.

907
00:36:21,780 --> 00:36:23,160
So you can't really pick and choose.

908
00:36:23,160 --> 00:36:24,840
I don't think you can just be like, well,

909
00:36:24,840 --> 00:36:27,220
I wanna be half like Johnny and half like Mike.

910
00:36:27,220 --> 00:36:29,480
No, you gotta be all one way or the other.

911
00:36:29,480 --> 00:36:31,200
You can't kinda do that.

912
00:36:31,200 --> 00:36:32,760
And that kinda brings us to the next thing

913
00:36:32,760 --> 00:36:35,440
I wanna talk about here is just consistency

914
00:36:35,440 --> 00:36:38,440
with your business model.

915
00:36:38,440 --> 00:36:42,000
Just overall, you have to, they say the riches

916
00:36:42,000 --> 00:36:43,800
are in the niches, people argue against it.

917
00:36:43,800 --> 00:36:46,440
There's plenty of people that sell everything

918
00:36:46,440 --> 00:36:48,160
that make a great income doing it.

919
00:36:48,160 --> 00:36:51,080
But I don't think you can, it's harder

920
00:36:51,080 --> 00:36:53,760
to do multiple platforms.

921
00:36:53,760 --> 00:36:57,600
I don't think you can 100% be consistent at eBay

922
00:36:57,600 --> 00:37:00,520
and Amazon in the same aspect of things.

923
00:37:00,520 --> 00:37:05,400
I tried and I knew I wasn't giving either one

924
00:37:05,400 --> 00:37:07,520
the attention they needed.

925
00:37:07,520 --> 00:37:09,440
And I made the call to take a step back

926
00:37:09,440 --> 00:37:12,280
for Amazon for me here and then see what I wanna do

927
00:37:12,280 --> 00:37:13,440
next year.

928
00:37:13,440 --> 00:37:14,960
Yeah, it's the opposite for me, right?

929
00:37:14,960 --> 00:37:18,080
I was, you know, I got locked out of Amazon

930
00:37:18,080 --> 00:37:20,320
and I had to basically say, all right, eBay,

931
00:37:20,320 --> 00:37:22,000
it's time for you to come back to life.

932
00:37:22,000 --> 00:37:24,360
And now it's back on the back burner.

933
00:37:24,360 --> 00:37:27,480
So it's, I don't think even if you're getting results

934
00:37:27,480 --> 00:37:29,720
on both of them, I still think if you just focus

935
00:37:29,720 --> 00:37:32,360
on one over the other, you're gonna get better results.

936
00:37:32,360 --> 00:37:33,960
And that's the same with business models, right?

937
00:37:33,960 --> 00:37:37,600
Like I can't, you know, do the thrifting model

938
00:37:37,600 --> 00:37:41,040
and then, you know, do the online arbitrage model

939
00:37:41,040 --> 00:37:44,680
and the retail arbitrage model and be successful.

940
00:37:44,680 --> 00:37:47,200
You'll be successful as long as you, you know,

941
00:37:47,200 --> 00:37:48,840
have a good business plan.

942
00:37:48,840 --> 00:37:50,880
But I don't think you can be successful

943
00:37:50,880 --> 00:37:53,080
if you decided just to go with one of those

944
00:37:53,080 --> 00:37:54,680
and focus on one of those.

945
00:37:55,760 --> 00:37:58,840
Right, now here's the thing I've been thinking about

946
00:37:58,840 --> 00:38:02,760
since making that change over this last year here was,

947
00:38:02,760 --> 00:38:07,760
okay, when I get eBay to its maximum potential,

948
00:38:08,640 --> 00:38:12,240
then I think it's time for me to diversify into other things.

949
00:38:12,240 --> 00:38:16,840
But until that point, if I can't make eBay the best it can be,

950
00:38:16,840 --> 00:38:19,280
I shouldn't focus on things that will distract me

951
00:38:19,280 --> 00:38:20,720
from making it the best it could be,

952
00:38:20,720 --> 00:38:23,160
is my personal take on it.

953
00:38:23,160 --> 00:38:25,200
Now there's plenty of people that would disagree with me

954
00:38:25,200 --> 00:38:26,280
and there's plenty of people say,

955
00:38:26,280 --> 00:38:27,400
you're leaving money on the table.

956
00:38:27,400 --> 00:38:29,920
There's plenty of people that do the opposite

957
00:38:29,920 --> 00:38:32,720
of what I'm saying and make a pretty good living at it.

958
00:38:34,080 --> 00:38:36,680
I know myself and I know what I'm capable of

959
00:38:36,680 --> 00:38:40,320
and I want to see what I can do with one platform

960
00:38:40,320 --> 00:38:43,520
for me personally in my business,

961
00:38:43,520 --> 00:38:45,880
factoring, not factoring in anybody else's business

962
00:38:45,880 --> 00:38:46,760
and how they do things.

963
00:38:46,760 --> 00:38:48,120
I wanna see what I can do.

964
00:38:49,280 --> 00:38:53,240
And I think that's, a lot of people like to copy

965
00:38:53,240 --> 00:38:54,080
what other people are doing

966
00:38:54,080 --> 00:38:56,320
because they see the success that they are having.

967
00:38:56,320 --> 00:38:59,240
And that doesn't necessarily translate

968
00:38:59,240 --> 00:39:01,160
into your own success in my opinion.

969
00:39:02,800 --> 00:39:06,360
100%, I'm kind of gonna wrap up the consistency topic here

970
00:39:06,360 --> 00:39:08,840
is you have to be consistent,

971
00:39:08,840 --> 00:39:12,520
but you have to give things a certain amount of time

972
00:39:12,520 --> 00:39:14,200
to get results, right?

973
00:39:14,200 --> 00:39:18,600
If I started today and I wanted to do the 30 listings a day,

974
00:39:18,600 --> 00:39:21,920
Johnny B method, this is something like he said,

975
00:39:21,920 --> 00:39:25,520
you can't expect it to get Johnny B results

976
00:39:25,520 --> 00:39:28,360
within a month, within two months, within three months.

977
00:39:28,360 --> 00:39:29,800
This is a long game.

978
00:39:29,800 --> 00:39:32,400
Unfortunately, everything you hear out there,

979
00:39:32,400 --> 00:39:34,520
everything you see out there

980
00:39:34,520 --> 00:39:37,640
that make it seem like you can get rich overnight doing this,

981
00:39:37,640 --> 00:39:40,920
selling used items, common items,

982
00:39:40,920 --> 00:39:43,240
it is not, it's not realistic at all.

983
00:39:43,240 --> 00:39:44,760
I don't care what anybody says.

984
00:39:44,760 --> 00:39:47,840
If you're selling used items that are in high demand,

985
00:39:47,840 --> 00:39:51,120
that are selling multiple units every single day,

986
00:39:51,120 --> 00:39:54,320
this is a business that takes years to build.

987
00:39:54,320 --> 00:39:56,360
And I know a lot of people don't wanna hear that,

988
00:39:56,360 --> 00:39:57,680
especially if you're just starting out.

989
00:39:57,680 --> 00:40:00,760
But if you stick with this and you're consistent with it,

990
00:40:00,760 --> 00:40:02,720
you can get it to a point where,

991
00:40:02,720 --> 00:40:04,280
you can make a comfortable income,

992
00:40:04,280 --> 00:40:06,200
you have processes in place.

993
00:40:06,200 --> 00:40:09,400
Johnny B, one day he wants to just show up to the warehouse,

994
00:40:09,400 --> 00:40:11,320
make sure everything's running smooth.

995
00:40:11,320 --> 00:40:12,720
And then he heads back out the door.

996
00:40:12,720 --> 00:40:13,720
So there are ways,

997
00:40:13,720 --> 00:40:17,520
you're not permanently sucked into the business.

998
00:40:17,520 --> 00:40:20,600
It's not like a jail sentence, right?

999
00:40:20,600 --> 00:40:21,680
It's not like I've got to resell

1000
00:40:21,680 --> 00:40:23,720
for the next 60 years of my life.

1001
00:40:23,720 --> 00:40:25,560
Let me out, Mike, let me out.

1002
00:40:25,560 --> 00:40:26,840
There's ways you can, you know,

1003
00:40:26,840 --> 00:40:28,520
just step back from your business,

1004
00:40:28,520 --> 00:40:30,040
but still have it and it still runs.

1005
00:40:30,040 --> 00:40:32,600
But you gotta choose what you wanna do.

1006
00:40:32,600 --> 00:40:34,600
And I know if you're just starting out here,

1007
00:40:34,600 --> 00:40:36,560
you're really not thinking that far ahead,

1008
00:40:36,560 --> 00:40:39,240
but you are thinking about results, right?

1009
00:40:39,240 --> 00:40:40,480
If you start something today,

1010
00:40:40,480 --> 00:40:42,240
you wanna see results today.

1011
00:40:42,240 --> 00:40:44,680
And I can admit, everybody's the same way, right?

1012
00:40:44,680 --> 00:40:47,640
If we list something, if we start something new today,

1013
00:40:47,640 --> 00:40:49,040
we wanna get some kind of results.

1014
00:40:49,040 --> 00:40:52,720
So it was social media, YouTube, anything like that.

1015
00:40:52,720 --> 00:40:54,800
You know, you wanna click, you wanna view,

1016
00:40:54,800 --> 00:40:58,480
you wanna sell, you want, it covers every aspect of life.

1017
00:40:58,480 --> 00:41:01,760
But I promise you, I mean, perfect example here,

1018
00:41:01,760 --> 00:41:03,000
my YouTube channel, all right?

1019
00:41:03,000 --> 00:41:04,680
I'm not a big shot by any means,

1020
00:41:04,680 --> 00:41:07,880
but starting out with, you know, 10 subscribers

1021
00:41:07,880 --> 00:41:10,760
that were basically my real life friends and Deb, right?

1022
00:41:10,760 --> 00:41:12,600
It's like, I had zero.

1023
00:41:12,600 --> 00:41:13,600
That's not your friend.

1024
00:41:13,600 --> 00:41:15,000
That's when I got out of that.

1025
00:41:16,400 --> 00:41:18,400
She's my arch nemesis.

1026
00:41:20,120 --> 00:41:21,440
I owe it all to Deb, right?

1027
00:41:21,440 --> 00:41:22,880
She's over there listening,

1028
00:41:22,880 --> 00:41:25,160
and hopefully she didn't just hear what I said.

1029
00:41:26,000 --> 00:41:29,640
But yeah, it's like, you have to realize

1030
00:41:29,640 --> 00:41:32,360
anything and everything that is good

1031
00:41:32,360 --> 00:41:34,640
when it comes to business takes time.

1032
00:41:34,640 --> 00:41:37,240
Sure, you might strike lightning in a bottle.

1033
00:41:37,240 --> 00:41:38,880
You might catch this bolo, right?

1034
00:41:38,880 --> 00:41:41,960
You know, the used book guy, Furby,

1035
00:41:41,960 --> 00:41:45,200
the hot item of the year, but that always goes away.

1036
00:41:45,200 --> 00:41:47,560
And what always wins at the end of the day

1037
00:41:47,560 --> 00:41:50,480
is the people that are consistent across the board, right?

1038
00:41:50,480 --> 00:41:53,240
A few years ago, the big thing was chlorine.

1039
00:41:53,240 --> 00:41:56,400
All the Amazon sellers are flipping chlorine in pools.

1040
00:41:56,400 --> 00:41:58,960
And then the next year came and everybody,

1041
00:41:58,960 --> 00:42:00,480
there was so much chlorine available

1042
00:42:00,480 --> 00:42:02,560
that those people are dead in the water.

1043
00:42:02,560 --> 00:42:04,840
They thought they were gonna make a hundred grand again.

1044
00:42:04,840 --> 00:42:07,640
Those people go away and everybody that was consistent

1045
00:42:07,640 --> 00:42:09,240
the whole time are still there,

1046
00:42:09,240 --> 00:42:11,000
still growing their business slowly.

1047
00:42:11,000 --> 00:42:13,080
So I don't know, you got any last thoughts

1048
00:42:13,080 --> 00:42:15,080
for being consistent with your business?

1049
00:42:16,360 --> 00:42:18,040
It takes time to be consistent.

1050
00:42:18,040 --> 00:42:23,040
I mean, I didn't, you gotta make your goals

1051
00:42:23,160 --> 00:42:25,120
to be able to be consistent, I think.

1052
00:42:25,120 --> 00:42:26,520
I don't think we touched on that.

1053
00:42:26,520 --> 00:42:27,640
We probably should have.

1054
00:42:27,640 --> 00:42:30,200
So I'll just make it real short and sweet for you.

1055
00:42:30,200 --> 00:42:33,160
Set attainable, consistent goals for yourself

1056
00:42:33,160 --> 00:42:35,320
and don't set the bar too high for yourself

1057
00:42:35,320 --> 00:42:38,240
because you can't be consistent if you can never do it.

1058
00:42:38,240 --> 00:42:41,600
So start small and then build up

1059
00:42:41,600 --> 00:42:45,480
to get gigantic consistency, I guess.

1060
00:42:45,480 --> 00:42:49,480
Goals should be item-based, not monetary-based.

1061
00:42:49,480 --> 00:42:50,520
You agree?

1062
00:42:50,520 --> 00:42:51,800
I agree with that.

1063
00:42:51,800 --> 00:42:53,280
So you'll be able to do the work.

1064
00:42:53,280 --> 00:42:56,080
You can't do the work, you can't get your goal.

1065
00:42:56,080 --> 00:43:00,880
And once you're consistent with your target quantity goals,

1066
00:43:00,880 --> 00:43:04,480
then the money magically starts to appear.

1067
00:43:04,480 --> 00:43:05,840
It's like a little leprechaun.

1068
00:43:05,840 --> 00:43:07,960
A little leprechaun shows up in the yard.

1069
00:43:07,960 --> 00:43:11,320
He's like, hey, I've seen you enlisting 20 a day, Michael.

1070
00:43:11,320 --> 00:43:13,440
Here goes a bar goal for you.

1071
00:43:13,440 --> 00:43:17,920
But yeah, so he did cover that.

1072
00:43:17,920 --> 00:43:20,000
Goals should be quantity-oriented.

1073
00:43:20,000 --> 00:43:22,440
And if you're consistent with it, sooner or later,

1074
00:43:22,440 --> 00:43:24,280
the money will be, you know.

1075
00:43:24,280 --> 00:43:26,000
It is one of those things, though, right?

1076
00:43:26,000 --> 00:43:27,840
With eBay, you've got to do it the right way.

1077
00:43:27,840 --> 00:43:30,520
You've got to be consistent the right way with eBay.

1078
00:43:30,520 --> 00:43:31,880
And the same with Amazon.

1079
00:43:31,880 --> 00:43:35,000
Just being consistent just for the sake of being consistent.

1080
00:43:35,000 --> 00:43:37,080
That's not enough to survive in this game,

1081
00:43:37,080 --> 00:43:40,200
especially the way the margins keep getting squeezed overall.

1082
00:43:40,200 --> 00:43:41,960
You have to do things the right way.

1083
00:43:41,960 --> 00:43:43,800
Even if it takes you a little bit longer,

1084
00:43:43,800 --> 00:43:45,240
you'll refine your processes.

1085
00:43:45,240 --> 00:43:48,920
Just because it takes you an hour today, next year,

1086
00:43:48,920 --> 00:43:50,520
it'll probably only take you 10 minutes,

1087
00:43:50,520 --> 00:43:52,200
because you're getting better, you're getting smarter,

1088
00:43:52,200 --> 00:43:53,560
you're refining your processes.

1089
00:43:53,560 --> 00:43:55,160
So just be consistent across the board.

1090
00:43:55,160 --> 00:43:57,560
And I promise you, you'll be a billionaire

1091
00:43:57,560 --> 00:44:00,000
and have a huge fake warehouse like I do behind me.

1092
00:44:00,000 --> 00:44:03,880
So we will talk to you guys in the next episode.

1093
00:44:03,880 --> 00:44:06,160
Thanks for listening to another episode of the Resellers

1094
00:44:06,160 --> 00:44:07,480
Mindset podcast.

1095
00:44:07,480 --> 00:44:09,840
Today's full episode and all previous episodes

1096
00:44:09,840 --> 00:44:11,960
are available to all YouTube members,

1097
00:44:11,960 --> 00:44:14,760
along with the weekly Zoom call and private Discord.

1098
00:44:14,760 --> 00:44:17,960
Head on over to youtube.com backslash to use book guy

1099
00:44:17,960 --> 00:44:40,960
and consider joining for as little as $2.99 a month.

