Welcome back to another episode of the Reseller's
Mindset Podcast. My name is Mike, also known
as the Used Book Guy on YouTube, along with my
friend and fellow full -time reseller, Johnny
B. We help people start and grow their reselling
businesses from the ground up. We also have a
weekly Zoom call and private Discord for all
YouTube members. Head on over to youtube .com
backslash usebookguy to join the channel and
gain access to the full -length podcast, Zoom
call, and private Discord today. Let's get into
this week's episode. What is up, everybody? Welcome
back to another episode of Reseller's Mindset
Podcast. Spreading yourself out too thin is the
topic today, and this exists. For me, especially,
but even if you just boil it down to you are
just a reseller that just listens to podcasts
and consumes content, I will tell you right now,
you are doing things in your business that need
to be cut out so you can be more efficient on
the test that actually are making you money.
But I'll give some real life examples of how
I spread myself out too thin, right? Same thing
for Johnny. We do this podcast. by no means necessary
are we like reeling in the dough over here right
like we got bricks of money behind this you just
can't see that is not the case right so you could
argue that well if me and johnny didn't sit here
for hours recording podcast episodes we probably
could make a little bit more money in our business
and that's 100 correct and it goes the same hand
in hand with the youtube channel but we do this
to help others make money right we don't get
paid monetarily but somewhere in the universe
i'd like to think karma comes back around but
we spread ourselves out too thin. It's the same
way when I used to do bulk pickups. I had free
pickup ads on every single platform, Nextdoor,
Facebook, Craigslist, OfferUp, wherever I could
possibly do free pickups, I was doing. And what
was happening? I was getting more than I can
handle. And even if it wasn't more than I can
handle, it was taking time away from the higher
performing task of my business, like going to
thrift stores and only cherry picking the good
stuff and leaving the junk behind. This is the
biggest problem with resellers is we cannot focus
and we try to just do everything. And unfortunately,
it rarely works. What's your take on some things
that maybe you spread yourself out too thin on?
Yeah, I mean, I definitely do on some tasks here,
like moving books around. Is that a mind -numbing,
needed -to -be -done task? Yeah. Do I personally
need to do it? Probably not. Sorting books, I'm
a little – I don't know. I like holding that
close to my chest because I'm – Afraid someone
is going to make a mistake that's going to affect
me down the road where it's going to eat up more
of my time. So to prevent that mistake, I have
to do it. Is that a true statement? Yes. But
am I probably overplaying the mistake time interval
it will take versus the time I'm investing to
prevent the mistake? Probably. Photos. Is necessary
evil again? Should I be doing it? No. Do I do
it? No. I have a photographer now. So I think
Mike's spot on where it's either cutting it out
altogether or delegating it by hiring somebody
to do it for you. Like there's a lot of management
work, paperwork, check this, check that on the
Amazon front. They make us, right? So we have
to. So getting a VA to do that or having an employee
to do that. And yeah, it's a quote unquote delicate
task, sure. But it's not so much so where you
can't let go of the reins. You can't on that
kind of stuff. Just like me and moving books
around. I should probably have a lughead and
that'll be his name, Lughead. Hey, Lughead, I
need you to move this from here to here. Don't
hurt yourself. I'll be over here if you need
any help about how to move stuff from here to
here. um that's all it really needs to be done
thank you luckhead it's it's true it's it's so
like it's it hits too close to home because like
i have so many dumb things that i used to try
that were like i look back i'm like why was i
even bothering right and i think the big thing
with reselling is trying to get dollars for everything
we come across right like so the free pickup
for example You know, I used to be like, well,
can I lock these up? Can I do something different?
Can I try to monetize my duds, right? And it
is the biggest waste of time because the process,
there's only like a handful of people that I've
ever known to be successful monetizing duds.
And they have it down to a process where they
literally put a box, the same photo up, and it's
just a lot with a quantity and you just can keep
replenishing it. But that's not the case. We
go do a free pickup and we think to ourselves.
well i got all these for free so even if i can
make a dollar right i'm still making a dollar
because we don't factor in the time and you soon
quickly realize that all right this is not feasible
right it's like me with my my crappy ebay store
i used to run it's not feasible for me to to
try to run thrifting routes try to grow my amazon
business and then sink a day or two into ebay
When I suck at eBay, it takes me forever to do
the listings. They're not the best quality listings.
So I just cut it out altogether, right? You have
to make these realizations of certain things.
Do I still make money on eBay? Yes. You literally
make me money on eBay. And I'm a -okay. You have
to be okay with paying someone else to get you
some of your money, as long as you're still making
money on the back end. I know it's like kind
of... a weird sense to say paying somebody else.
So you get paid and you're still making money
at the end of the road, but you have to leverage
those opportunities because time is all we got.
And I don't care who you are. It's not fun and
exciting to be reselling 40 plus hours a week,
right? Unless you're making a lot, a lot of money.
And even then you're going to be like, I need
a day off. I need to go do something. And if
there's a certain part of your business that
just doesn't produce monetarily. Unfortunately,
as a business owner, I'm worried about money
coming in. I'm not just going to do something
just because, oh, I love eBay listing, Johnny.
I love it so much. I don't care if the stuff
never sells. I just list because I get so much
enjoyment out of it. If it doesn't make you money
and you're reselling, you need to take a look
at it and say, is this something I need to get
rid of? What do I need to change to get rid of
it? Maybe you don't have to get rid of it altogether,
but you definitely got to make a change to how
you're listing it or how much time you're spending
doing it. Right. And something that happened
recently is I don't really have a good way to
do disposal outside of destroying. However, I
leave that to the last resort. And what I did
this time was a I can't call it a yard sale because
that's not really what it was, but it was set
up in my yard and I had a donation cup. I made
a lot of money off my little donation jar, but
it was literally like, please take them because
my alternative to throw them away. is literally
bag them up in small bags and go through the
entire town and drop a box here and a box there
in these individual dumpsters. Because going
to the dump, I ain't paying to destroy books.
I'm not. I'll throw them away, but I'm not going
to pay to have them destroyed. You can pay me
if you want, but I'm not going to pay you. Because
I already bought them once, or I acquired them
once. I'm not going to do reverse acquisition
like that. Alternatively, if I wanted to go donate
them, which people are probably screaming at
the comments, how dare you destroy books? Which
is fair. I'm looking at an hour commute to do
that. An hour. And how many truckloads of stuff
do I have to throw away? More than a truckload.
So, yep, I did a yard sale slash donation sale.
It ate up my... It ate up for two days. It ate
up all two days. What's up, Amazon sellers? We
wanted to take a second to talk about GoToLister,
the software me and Johnny both use to list and
manage our inventory and grow our businesses.
With the fastest listing speeds out there and
built -in profit analytics, it's a no -brainer.
Easily and quickly have items available for sale
using 2D barcodes and get more for your items
with its built -in smart pricing. Make sure to
check out the 30 -day free trial at gotolister
.com backslash Mike or using the link in the
description below. And that's all I did. I made
very little money in comparison to just me doing
my day job. But again, it was necessarily evil.
If I had to do it again, I would stick my hourly
employee out there and like, look, pay yourself
in hours and the rest is bonus hours that you're
going to get. It's for future work. But you collect
all the money. You have fun sitting out here
in the hot Texas heat sun. I'll get you a little
fan and a chair. And all you have to do is explain
free books, donate if you want to, the boxes
are over there if you need a box. That is your
job for the next eight hours in the baking Texas
heat. Enjoy. It's true. And I want people that
are new to resell to also understand this, because
just because you're new and maybe you don't have
the capital, you still cannot afford to be wasting
time on a super low dollar performing task. And
Johnny, you know, kind of hit on the head. I
used to take my books a second in Charles. Right.
And all of a sudden they say you can only donate
three bins at a time. That's not going to cut
it here. Right. Like I have I have car fulls
of this stuff. So. Sure, I'm getting paid to
drop this stuff off, but it's not enough, right?
And the other thing was, like Johnny, donate
my stuff to that storage unit. Just reload the
car up, Mike. Just take it, donate it. That takes
up too much time. So I literally had somebody
come yesterday and clear out my storage unit
for free. Take all these books. I don't need
them. I need nothing out of it. What I'm getting
out of it is my time and my energy and my effort
of having to reload the car, take them to the
donation store, unload the car again, sink two,
three hours of my life just trying to get rid
of these things. And I already got them to the
storage unit to begin with. Those types of situations,
those are the little things that all of a sudden
you start getting your time back. You can start
focusing on the business and things that kind
of make sense and make money, not trying to chase
down every dollar, every $2. Even if you're brand
new, I don't care. Leave that stuff behind. You're
wasting your time. These are low quality items.
That's why they're selling for low dollars. So
they're probably going to sit forever anyway.
I want you to say, all right, well, instead of
listing a dollar or $2 item, why don't I just
go. create a post on Facebook that I'm doing
free clean outs for media. Or why don't I go
just look somewhere else and see if I can get
some free media. Why don't I just go around to
the free little libraries in my area, see if
I can find a book or two maybe I can send it
to Amazon. I'd rather you focus on that type
of stuff because you just get in the cycle of
always just burning your time when it comes to
spreading yourself out. And that's honestly what
I used to do. I say it all the time. I drove.
probably 40 minutes for a free book pickup. And
I had no photos and I showed up and the books
were in the basement and 90 % of them were microwave
cookbooks. And I'm already there. I got to take
the books. I just drove 40 hours one way. So
now I got to drive 40 hours, 40 minutes one way.
Now I got to drive 40 minutes back. Then I got
to figure out what to do with these things. So
yeah, my answer to the solution is I give away
thousands of books every single month for free,
as long as you're willing to come to my storage
unit and pick them up. Right. And then what I've
seen happen the last few, probably two or three
years, you got TikTok, right? And you got whatnot
as a means to try to monetize them that way.
In my opinion, on both of those platforms, it's
not great for junk. You actually need to put
good things on there for them to sell. I mean,
well, I'm doing a dollar start plus shipping.
Well, nobody wants your microwave cookbook for
a dollar plus shipping. It ain't going to do
anything. Well, I'll just put them all together.
That's a stretch even then. I think you're wasting
your time. And learning this platform has additional
time sunk. You could argue that it's an educational
cost learning additional platforms that are outside
your main thing. Or maybe you're wanting to transition
to whatnot or TikTok. Okay, fair. But unless
you're planning to understand that market intimately
and what actually sells on those marketplace,
even we'll throw in Etsy and Poshmark because
there's books on those platforms too. You're
doing yourself a disservice and you're wasting
your own time and you're going to make zero dollars.
Not only is it time wasting, in fact. I think
you're making negative dollars because you could
be doing what's working over here that makes
you positive dollars and whatever you so choose.
And again, unless like I'm saying, you're playing
to sell on these platforms as your primary or
even strong secondary. Yeah, dude, you just knocked
it out the park and I don't even care. It's the
biggest lie sold today is go start selling on
whatnot because are you personable? Are you okay
with being in front of the camera? Have you ever
done any type of video live streaming in your
life, right? The idea that you can just. go start
a TikTok affiliate shop or go sell your junk
on whatnot is not the case. And the people that
win on those platforms have quality goods and
they're getting them at rock bottom prices. You,
that's most likely 99 % of us, that ain't it.
You want to spend your time making a 50 cents
a dollar, go for it. But that's not scalable.
And most people just think, oh, it's just one
of these things. You just turn it on and money
just starts printing right out of your printer,
just automatically coming in. That's not the
case. And I personally, it's the same with business
models, right? I get it all the time because
I've been selling these crappy used books since
I started. Why don't you go start online arbitrage?
Why don't you start doing eBay to Amazon? I have
this nailed down. I have this so refined. I have
such an understanding of what I'm dealing with
that if I was just going to go and start taking
time away from my book media business and put
it towards something else and not fully commit
to it, I'm not going to get the results doing
that new business. And my results from my current
business are going to go down. So it's like,
why do we waste time trying to juggle all these
different platforms, like you're saying, or all
these different business models? That's why.
When you hear about people that sell everything,
that's such a can of worms because you don't
know what size box you need day to day, right?
You lose efficiency, you lose time when it comes
to that. And sure, there's people that are successful
doing it, but we're talking a percent of a percent
here. And the people that you do see winning,
or maybe the content creator you do see that's
doing really good on whatnot, you're like, wow,
I can go do this. But you don't realize, right?
A lot of these people are getting desirable items
for either commission -based, Or they're paying
pennies on the dollar. So if you have quality
items, I say this every single time. If you have
quality books, just sell them on eBay or sell
them on Amazon and get more of the money than
you're going to get on whatnot. Because that's
just a fact, right? You're not going to get as
much on whatnot, but you can have a higher sell
through. But if you're not in that position,
then don't even mess around with it. I don't
plan on ever messing around with it, right? There's
no, in my long, big business book of a million
pages. There's no other platforms on there. There's
not eBay. There's not whatnot. There's not TikTok.
There's not a books. There is nothing else. But
right now, a single sheet of paper that just
says Amazon. That's it. It's what it says on
every page. Amazon, Amazon. When it goes boom,
then fair enough. I'll go boom somewhere else.
But my focus today, right here, right now for
the foreseeable future is Amazon. It's not eBay.
It's not whatnot. I don't care what people are
saying about go start this, go start that. I
know what I'm doing and I'm not nowhere near
the best that I possibly can be on that platform
and my line of business. And let's keep going.
Let's keep getting better at what we're doing.
Even this year, I made huge strides in my business
when it comes to sources, processing, the whole
nine yards. There's always room for us to do
better with what we're currently focusing on.
Instead of just assuming that I can go focus
on something that's completely different and
think you're going to magically all of a sudden
start getting some crazy results. I don't know
what it is before. I'm going to make the statement.
I think today's reseller has, and this is no
disrespect to anybody with this condition, an
ADD mindset. They feel the need to sell everywhere
to get all the money from everywhere. And I'm
not talking about the cross -listers. I'm talking
about the guy who lists on eBay, the guy or girl
who packs a box a week, and the guy or girl who
does two whatnot shows, and the guy or girl who
makes a junk journal to sell on Etsy. They're
doing all four of those. God, that's a lot of
work. And I think you spread yourself too thin
versus learning something intimately, the ins
and outs of one of them. Become a master of one,
and then... Once you're a master, okay, let's
get our yellow belt in one of these others and
work our way up to black belt status. And I know
we rag on whatnot a lot, but it's mainly because
I think we see a lot of people try it, not make
a lot of money on it, either because they're
putting up garbage things. They haven't built
up an audience, given it enough time. Do I think
you can make money on whatnot? Yes, but you got
to put in the work for it. You got to work it
up. It requires you farming out an audience.
getting quality goods for it. And you gotta be
a hype man or hype gal. And you, you, you're
putting on a dog and pony show. I don't want
to do that personally. That's not for me, but
for somebody else that that's their jam where
they like singing and dancing, like, look at
my books. Cool. Good for you. Not for me though.
It's not sold that way. I think that's our biggest
pet peeve, right? It's not sold as, It's going
to take a year of you building a following, right?
It's going to take you getting consistently quality
items that you can afford to sell for less than
market value because there's only a certain amount
of people in these live streams. It's not sold
that way. So that's what pisses us off about
it. And 100 % because it's not pitched, right?
When I tell somebody to sell on Amazon, I tell
them, hey, it's going to take you three to six
months to even become buy box eligible, right?
Like I give a clear cut, concise way of saying.
This is how long it's going to take on average,
right? And here's the things you can do to get
there. I think the whatnot is sold to you because
it's flashy, right? It's like, oh, you see some
of these huge, crazy video game sellers, right?
You see some of the crazy other categories. And
you're like, wow, I can just go live. Like the
cards and the jewelry. Those categories are like,
whoa. And then you see the books and it's like,
they don't know what they're doing. Yeah, yeah.
You're right. You're right. I've done the research.
I spent the time on there. And it's not even
just whatnot. Everybody gets suckered into these
other ideas of just, well, if I can just squeeze
an extra dollar out, and I'm here to tell you
to leave that dollar behind and go double down
on what you're already getting paid to do, right?
You're already successful in some part of your
business. There's something in everybody's business
today where you're actually getting results from,
whether that's a certain type of item you're
selling, a certain brand you're selling, or a
certain way of sourcing products that you're
selling. You have at least one really successful
part of your business. So if we can cut out another
one of these things that isn't as successful
and focus more on the successful part, guess
what, everybody? The bank account goes up. You
start getting your time back. You start sending
in better quality items. You start getting more
better quality items. That is how you win. Right.
And if you. And if you're doing the mishmash,
the variety, just trying things to see what works,
well, you're not giving 100 % of your effort
into a single one of these entities. So you can't
really see what's working. So I don't care if
it's whatnot. I don't care if it's Etsy. I don't
care if it's eBay, Amazon, Poshmark. Hell, Facebook
Marketplace seller. Pick one. Become a master
of it. Okay, this is working. I got some spare
hours. I still want to pump those into businesses
or adjacent to my business. I'm going to try
this thing and give it a solid go. But again,
I'm not going to put full -time effort to it.
I'm going to put part -time effort into it until,
okay, I'm seeing where the money's going to overtake
on my primary that was over here. My primary
now becomes my secondary. So it's a gradual shift
over. And here's the other thing, now that we
mentioned of how it's pitched, like eBay. Outside
of you buying boxes or finding boxes and getting
inventory, you're going to have an easier time
getting cash flow. Amazon, like you said, three,
six months before you get your buy box, you're
going to struggle to get cash flow for a little
bit. Whatnot, until you get that audience built
up, you may have shows that you're selling at
a loss. Like you bought things for a dollar,
everything sold for a dollar, but then there's
the whatnot fees. Now you're making no money.
You're, in fact, negative money. But even then,
you build it up over time. It starts to come
positive. You know what you're selling now. You
have a bigger audience. Yay. Poshmark, you got
to learn that special little bugger. That thing
has some weird algorithmic rules. Etsy, I think
that's very, I don't know. You're really into
manufacturing, but how do you streamline manufacturing?
And before you could take a whole long time to
build up something on that level and get the
machines and the material costs down, you may
be out money. And also, I think they have really
high fees. So you got to understand your profit
and loss on that regard. So each one of these
things has their own little kinks, their own
little quirks. And understanding that and buckling
down only will do you. do you a service better?
I agree. Another thing we got to talk about here
is spreading yourself out. Spreading your junk
out across multiple platforms does not equate
to more sales, right? The idea that we got a
half -drank Dr. Pepper Zero Sugar, and I'm going
to cross -list this on eBay, Mercari, Poshmark,
Etsy, Amazon, A -Books, Bonanza, wherever it
may be, at the end of the day, I hate to break
it to you. Nobody wants your half -drank Dr.
Pepper Zero Sugar that your lip's been on, right?
That's a harsh reality I think a lot of resellers
have to face because they think cross -listing
is just going to send their business to the sky.
I'm going to start cross -listing, and my junk
that nobody wants, all of a sudden, somebody's
going to want that junk on a different platform.
That drives me nuts when people assume that.
I'm going to cross -list. Go ahead. Sorry. No,
go ahead. Now, if you cross list quality items,
that's the ticket right there. And that's what
people miss. They just think they could, like,
take that landfill of books behind Mike, list
it all, we're going to make that many dollars.
And it's like, no, they have to be all quality
books behind Mike. And that's what will make
them sell. You're going to have tremendous sell
-through rate. You're going to have tremendous
cash flow. And that's what it's all about, getting
both. You can make a business off one, but if
you can figure out how to get both cash flow
and sell -through, you win. It all comes down
to it, but you're right. It's got to be. We always
wind back up here, man. You have to sell your
items. You got to sell your items. And trying
to take shortcuts and just list them on other
smaller platforms, right? It's usually eBay sellers
that decide to start cross -listing on all these
smaller platforms. And I'm here to be the bearer
of bad news. Sure, you might get one extra sale
here and there, but it's not as glorious as it
seems because you think to yourself, wow, instead
of one eBay, I got five Ebays now, right? I got
five times the amount of people looking at my
items. If it's still junk, you can't, you know,
it's still a turd at the end of the day. You
can polish the turd up as much as you want. but
nobody nobody wants it at the end of the day
and even johnny was talking about like so you
start focusing on another business and you start
getting results you kind of equate that to like
a lot of people that start reselling they're
working a full -time job they want to resell
full -time you sacrifice extra time from your
life to build this business on the side right
so I don't take time away from my actual business.
My business that I do right now, say if I wanted
to start selling, I would finally buy my hot
dog cart and I want to start selling hot dogs
on the weekend. Well, that has to be in addition
to my business, right? Like my Amazon business
still has to operate at 100%. Now that I have
this other opportunity that I'm interested in
and pursuing, that is in addition. And I don't
think that's the case. Most people cut out. They're
money producing to go try something brand new.
Sure, can you sometimes hit home runs in these
cases 100 % of the time? But this is why I try
to tell everybody, let's get our time spent in
the business as minimal as possible while maintaining
and growing our business. Because then you have
the time to try other opportunities. And us as
resellers, entrepreneurs, we're always interested
in what not coming along and maybe trying that.
But you can't give up what you got that's actually
working to go just. I don't know, go to Vegas
and, you know, spend the penny slots and spend
everything you got hoping that, you know, you
hit 777. Right. To me, it's like the equivalent
of doing a double major in college or a major
in a minor. Or, you know what, I want my master's
degree here. But you know what, that's not good
enough. I want my doctorate's degree here. It
all takes time to master all these. And you just
don't hand these out unless you buy a fake one
online. You got to put in the effort. You got
to put in the time. You got to know the product.
You got to know the platform. And you got to
know the selling habits, all of these, and your
profit and loss and the taxes and the labor costs
because they're all different. They all act differently.
And they're very intricate. And I don't know.
I see people just trying stuff willy -nilly,
getting little to no results, or maybe they're
starting to gradually get results. But their
time and their extracurriculars and these other
business activities is distracting them from
being successful on any one of these. And just
dump those hours into, one, figure it all out.
The money's not good enough. Okay, you figured
it out. You'll learn something. The money ain't
right here. Let's go try something else. But
I'm going to keep the little bit of money steady
here while I'm trying to figure out what that
something else is. And it's not just drop it.
It's like maintain and add on. That's the big
thing. I see people switch it off and on like
that. It's like the knee drop pivot. I mean,
pivoting is great, but sometimes it's too soon.
It's premature. And you haven't given stuff enough
time. Or you know what? You were getting a few
bucks here. You're going to go try this other
thing that you have no idea what's going to work.
And now you're getting $0. In fact, you're in
the red and you screwed yourself. Let's file
Chapter 11 and call it a day. Now you're working
at Starbucks. End of story. I will defend the
people here and say this. Everywhere you look
on social media and YouTube, you know, I don't
want to say you're sold a fake dream, but you
only see the super, super. fun, nice money -making
side of a lot of these business opportunities,
right? Like that's what they push to you because
that's what people watch. That's what people
click on. That's what people comment on. And
we live in a society where, you know, it's easy
to get caught up when you hear this great new
business idea. And you just think about all the
different models and opportunities that have
come across over the past, you know, just 10
years of us being resellers. And there's always
something else that's going to come around the
corner, right? It's always going to be another
business model. You know, you look at this year,
Walmart's the big thing, right? People are no
longer on Amazon. They're selling on Walmart
now. Next year, it'll be something else. And
next year, it'll be some, I think it's just human
nature, like our attention span to stick with
something, right? Can we say it all the time?
It's not exciting, dude. When I'm out scanning
stuff, right? it's not like it's not like i'm
all giggles and laughing and having a great time
scanning tens of thousands of book cds and dvds
it's not exciting so when we do see that all
of a sudden i'm driving home johnny and i just
spent all day and they're like hey you want to
i i make five thousand dollars a month passive
income selling hot dogs right and i'm like oh
shit johnny i'm texting johnny i'm like yo What
do you think of this hot dog idea, right? I'm
like, I'm looking at hot dog carts on Facebook
marketplace real quick, right? Like we get so
distracted so easily. I'm guilty of this, right?
If you look like through my YouTube, like I have
so many different people doing different side
hustles and I'm like, damn, this business could
be feasible. But I think to myself, I know how
long it took me to get where I'm at within this
business. Like if I want to be the hot dog dude,
I want to do it the right way. I want to make
a lot of money and that's not going to be me
doing. hot dogs two hours a week, right? It's
not going to be, it's going to be a full -time
commitment and you don't do that. And then you
don't get results and then you're taking time
away from your business. And then those results
go down. And then like Johnny said, you got to
put me as a reference to try to get into CVS.
And then they see that I quit and then they don't
hire you either. And then you're living under
the underpass. Yeah. I'm probably going to say
something really controversial here, especially
for me and Mike, because I'm going to call us
out. We aren't the end -all be -all when it comes
to reselling. We aren't making the most money.
We don't have the biggest operation in the upper
echelons of reselling. We're just two regular
Joes on YouTube who actually care about helping
people who actually give a damn and want to get
better. We've chosen to do that. We ain't doing
it for the money. I guarantee you that. I could
show you Mike's pay stubs and my pay stubs and
you all would cackle. And it'd be a terrible
time. But we do try to present the best information
that we're both aware of at the given moment.
But there are other people who are just in it
for the money and just want to collect dollar
bills and they'll sell you a bill of goods to
get those dollar bills from you. I see it all
the time. $10 ,000 Amazon course or make a million
dollars by doing just this one thing that could
fundamentally change your life. And let's not
even talk about all the YouTube ads that are
trying to sell you the same thing before the
actual show started. It's like, what do you do?
Who do I listen to? Cats and dogs raining from
the sky. Mass hysteria. I don't know what to
do. Do what's working. Focus on what's working.
Build that up. And take it as far as you can.
And once you've taken it as far as you can, then
evaluate the landscape and see, okay, do I want
to do more of this and double down on what's
working? Maybe it's time for staff. Maybe it's
time for that warehouse. Or no, hey, I want to
dip my toes into another pond and build that
up and take it as far as I can. I've maximized
all my systems. It used to take me 40 hours a
week. I'm down to 25 hours a week. I'm going
to put the difference into this other thing and
see where I could take it. I think that's very
healthy. And I think the best players in the
game, they ain't on YouTube. They are quiet.
Their heads are down. They're focused. Every
once in a while, they're like, oh, hi, guys.
How's it going? And then you don't see them for
another six months because you know what? They
are just concentrating, full focused on business
and good for those people. They're probably the
upper echelon. It's the quiet ones. I'll give
it to them. Yeah. I'm going to wrap this episode
up with just a piggyback on what you said is
realizing what you need from the business and
what your expectations are, right? Everybody
here knows that I'm never going to be the warehouse
guy. Can I afford to get the conveyor belt, start
getting truckloads of books? 100%. Do I want
that? and oh 100 right it's just not going to
happen it's not it's not the business i see and
i think a lot of people within the reselling
space why you start spreading yourself out then
is because you just everybody's always got to
have this i need to be making more and more and
more like is there ever enough money like i want
every reseller to think to themselves is there
ever enough money where you're a -okay with it
just being all right i'm making an extra $10
,000 in profit per month in my bank account.
Now I want to start getting some time back, right?
So I think that needs to be a huge focus moving
forward for a lot of people. And just realize
you don't always have to be growing. And growth
doesn't necessarily mean other platforms or other
ideas. Growth for me has just been doubling down
on what I already knew works in the business.
So that's going to do it for this week's episode.
We'll talk to you all next week. Thanks for listening
to another episode of the Reseller's Mindset
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