1 00:00:00,000 --> 00:00:02,800 Welcome back to another episode of the Resellers Mindset 2 00:00:02,800 --> 00:00:03,480 podcast. 3 00:00:03,480 --> 00:00:06,160 My name is Mike, also known as the used book guy on YouTube, 4 00:00:06,160 --> 00:00:09,480 along with my friend and fellow full time reseller, Johnny B. 5 00:00:09,480 --> 00:00:11,840 We help people start and grow their reselling businesses 6 00:00:11,840 --> 00:00:13,080 from the ground up. 7 00:00:13,080 --> 00:00:15,400 We also have a weekly Zoom call and private Discord 8 00:00:15,400 --> 00:00:16,880 for all YouTube members. 9 00:00:16,880 --> 00:00:19,240 Head on over to youtube.com backslash 10 00:00:19,240 --> 00:00:20,840 used book guy to join the channel 11 00:00:20,840 --> 00:00:24,040 and gain access to the full length podcast Zoom call 12 00:00:24,040 --> 00:00:25,800 and private Discord today. 13 00:00:25,800 --> 00:00:27,560 Let's get into this week's episode. 14 00:00:27,560 --> 00:00:28,320 What is up everybody? 15 00:00:28,320 --> 00:00:30,920 Welcome to another episode of Resellers Mindset podcast. 16 00:00:30,920 --> 00:00:32,200 Mike sitting next to Johnny. 17 00:00:32,200 --> 00:00:33,840 Today's topic is a fun one. 18 00:00:33,840 --> 00:00:36,040 It's super important because we are all 19 00:00:36,040 --> 00:00:39,400 serial entrepreneurs, I think, the majority of resellers. 20 00:00:39,400 --> 00:00:44,280 And it's this idea of the shiny new object syndrome 21 00:00:44,280 --> 00:00:46,480 and why not just double down on what we got, right? 22 00:00:46,480 --> 00:00:50,000 So we have something that works, we're reselling, 23 00:00:50,000 --> 00:00:51,080 we're getting results. 24 00:00:51,080 --> 00:00:53,160 And instead of doubling down on what works, 25 00:00:53,160 --> 00:00:56,320 maybe we see a video or we see something on social media 26 00:00:56,320 --> 00:00:58,400 of this other business idea 27 00:00:58,400 --> 00:01:00,720 where you can potentially make more money. 28 00:01:00,720 --> 00:01:02,800 This happens multiple times every, 29 00:01:02,800 --> 00:01:04,640 it's like the seasons, Johnny. 30 00:01:04,640 --> 00:01:07,920 There's a new business model every season 31 00:01:07,920 --> 00:01:09,280 when it comes to reselling. 32 00:01:09,280 --> 00:01:10,720 There's been so many, 33 00:01:10,720 --> 00:01:12,800 there's gonna be so many more this year. 34 00:01:12,800 --> 00:01:14,520 I think it's always going to be going on 35 00:01:14,520 --> 00:01:16,960 because there's always new ideas that are kind of taken off. 36 00:01:16,960 --> 00:01:19,200 But just because you see results of one or two people 37 00:01:19,200 --> 00:01:22,360 or even a handful of people doesn't necessarily mean 38 00:01:22,360 --> 00:01:23,920 you're gonna be able to get results doing that. 39 00:01:23,920 --> 00:01:26,280 So instead of doubling down on what's working, 40 00:01:26,280 --> 00:01:28,400 you kind of divert money from a business 41 00:01:28,400 --> 00:01:29,840 that's making you money 42 00:01:29,840 --> 00:01:32,040 into a business that's never gonna make you money. 43 00:01:32,040 --> 00:01:34,320 What do you think is the psychology behind resellers 44 00:01:34,320 --> 00:01:37,520 in general just always wanting to completely change 45 00:01:37,520 --> 00:01:39,640 their whole business model? 46 00:01:39,640 --> 00:01:41,280 Reed, plain and simple. 47 00:01:41,280 --> 00:01:43,760 I mean, you kind of said it, you wanna make more money. 48 00:01:43,760 --> 00:01:45,440 They're saying, they're claiming 49 00:01:45,440 --> 00:01:47,240 that they're making a whole lot more money 50 00:01:47,240 --> 00:01:49,600 versus anything else. 51 00:01:49,600 --> 00:01:52,600 And you're in the category of doing the anything else 52 00:01:52,600 --> 00:01:55,480 and you're making money, but they're telling you 53 00:01:55,480 --> 00:01:58,240 and you believe in what they're telling you 54 00:01:58,240 --> 00:02:00,160 and you go off and try this. 55 00:02:00,160 --> 00:02:05,160 And nine times, well, 9.9 to infinity times, they're wrong 56 00:02:08,400 --> 00:02:10,640 or what they're saying works for them 57 00:02:10,640 --> 00:02:12,480 and absolutely does not work for you. 58 00:02:15,200 --> 00:02:18,160 But we try these things way too much 59 00:02:18,160 --> 00:02:19,200 because we all want more money. 60 00:02:19,200 --> 00:02:20,600 Don't get me wrong, I want more money. 61 00:02:20,600 --> 00:02:21,840 You want more money. 62 00:02:21,840 --> 00:02:26,200 The girl next door wants more money. 63 00:02:26,200 --> 00:02:28,440 That's a great thing to aspire to, 64 00:02:28,440 --> 00:02:31,960 but if you got a good thing going, don't rock the boat. 65 00:02:31,960 --> 00:02:34,320 Don't, continue what you got going. 66 00:02:35,400 --> 00:02:39,240 Now, if you wanna do some experimental things, 67 00:02:39,240 --> 00:02:40,480 that's extra credit. 68 00:02:40,480 --> 00:02:44,960 That's at the end of your day with what you've got working. 69 00:02:44,960 --> 00:02:47,800 And maybe, and I said this on a previous podcast, 70 00:02:47,800 --> 00:02:49,400 maybe you give up an hour of sleep, 71 00:02:49,400 --> 00:02:51,200 either on the front end or the back end. 72 00:02:51,200 --> 00:02:52,280 Either you're waking up early 73 00:02:52,280 --> 00:02:54,920 or you're going to bed an hour later 74 00:02:54,920 --> 00:02:57,120 to try these experimental things, 75 00:02:57,120 --> 00:03:01,360 to get concrete, irrefutable evidence that, hey, 76 00:03:01,360 --> 00:03:04,080 what they're saying really is working 77 00:03:04,080 --> 00:03:07,600 instead of making a fundamental scrap everything I've done 78 00:03:07,600 --> 00:03:10,200 and let's go gung-ho on this one thing 79 00:03:10,200 --> 00:03:12,000 that somebody said over here 80 00:03:12,000 --> 00:03:13,760 that may or may not work for you. 81 00:03:13,760 --> 00:03:17,200 I think I figured, I think I answered this podcast episode. 82 00:03:17,200 --> 00:03:19,720 This would be like a three-minute episode. 83 00:03:19,720 --> 00:03:22,000 It's because when we get things figured out, 84 00:03:22,000 --> 00:03:24,560 it becomes repetitive and boring. 85 00:03:24,560 --> 00:03:27,320 And a lot of human nature is, 86 00:03:27,320 --> 00:03:29,000 we need some type of excitement. 87 00:03:29,000 --> 00:03:31,840 We need some kind of craziness going on in our lives. 88 00:03:31,840 --> 00:03:33,800 And I'm almost the opposite. 89 00:03:33,800 --> 00:03:36,520 I'd rather just, I'm in the same thrift stores, dude. 90 00:03:36,520 --> 00:03:38,920 I've been going to the same thrift stores for years, Johnny. 91 00:03:38,920 --> 00:03:41,000 Where is the fun and excitement? 92 00:03:41,000 --> 00:03:42,760 I probably could be blindfolded 93 00:03:42,760 --> 00:03:45,440 and just run my route at this point, even driving, 94 00:03:45,440 --> 00:03:48,960 because it's the same roads, it's the same stores, 95 00:03:48,960 --> 00:03:50,240 it's the same parking lot. 96 00:03:50,240 --> 00:03:53,360 Maybe I should ask to have like a dedicated parking spot 97 00:03:53,360 --> 00:03:54,760 at these stores. 98 00:03:54,760 --> 00:03:57,160 Or like Hollywood Squares, they give you your own tile 99 00:03:57,160 --> 00:03:58,640 with your little thrifter icon 100 00:03:58,640 --> 00:04:00,440 in one of those tiles when you walk in. 101 00:04:00,440 --> 00:04:04,800 It's not exciting and it's, but it pays the bills, man. 102 00:04:04,800 --> 00:04:05,880 That's what excites me. 103 00:04:05,880 --> 00:04:08,840 The excitement isn't going to the thrift store 104 00:04:08,840 --> 00:04:10,880 and scanning the stuff. 105 00:04:10,880 --> 00:04:13,080 It's the excitement is getting out there, 106 00:04:13,080 --> 00:04:15,600 getting my job done and then getting paid, 107 00:04:16,720 --> 00:04:18,400 tenfold for what I spent. 108 00:04:18,400 --> 00:04:19,840 That's where the excitement comes to me. 109 00:04:19,840 --> 00:04:21,400 But I know a lot of people, 110 00:04:21,400 --> 00:04:22,720 they struggle with this idea of, 111 00:04:22,720 --> 00:04:25,960 well, I gotta list 10 items again on eBay today. 112 00:04:25,960 --> 00:04:28,880 And the next day comes, I gotta list 10 more items. 113 00:04:28,880 --> 00:04:31,880 It becomes monotonous and lame duck boring. 114 00:04:31,880 --> 00:04:34,960 But I'm telling you, I think a lot of, 115 00:04:34,960 --> 00:04:36,080 there's a lot of quotes out there 116 00:04:36,080 --> 00:04:39,240 about how the most boring jobs and businesses 117 00:04:39,240 --> 00:04:41,560 make the most amount of money. 118 00:04:41,560 --> 00:04:43,160 Right. 119 00:04:43,160 --> 00:04:46,200 I know Tech from Sports over in his group, 120 00:04:46,200 --> 00:04:48,080 he mentions this all the time. 121 00:04:48,080 --> 00:04:49,360 My day is very boring. 122 00:04:49,360 --> 00:04:50,200 You know what? 123 00:04:50,200 --> 00:04:51,480 But boring is very profitable. 124 00:04:51,480 --> 00:04:52,440 He does say this. 125 00:04:52,440 --> 00:04:54,760 He's made that quote you just made there. 126 00:04:54,760 --> 00:04:55,880 Don't know who the originator is, 127 00:04:55,880 --> 00:04:57,080 probably Carnegie or something. 128 00:04:57,080 --> 00:04:57,920 Who knows? 129 00:04:57,920 --> 00:04:58,760 Who cares? 130 00:04:59,960 --> 00:05:03,160 But yeah, I think you're right. 131 00:05:03,160 --> 00:05:06,160 We do get bored or like for me, 132 00:05:06,160 --> 00:05:08,280 it's like, I always want to push the envelope. 133 00:05:08,280 --> 00:05:09,880 Like I want to walk up to the line 134 00:05:09,880 --> 00:05:11,640 and punch it in the face to see 135 00:05:11,640 --> 00:05:14,160 if I can not break or cross the line. 136 00:05:14,160 --> 00:05:18,040 How close can I get to flirting with danger? 137 00:05:18,040 --> 00:05:19,080 I like that. 138 00:05:19,080 --> 00:05:20,200 That excites me. 139 00:05:20,200 --> 00:05:24,000 Versus me just believing some hocus pocus person 140 00:05:24,000 --> 00:05:25,280 on the internet. 141 00:05:25,280 --> 00:05:28,480 I like to break my own systems and routines 142 00:05:29,520 --> 00:05:33,040 because I just have to be right once in that. 143 00:05:34,240 --> 00:05:35,520 That's my logic. 144 00:05:35,520 --> 00:05:37,120 And I shouldn't ever do that. 145 00:05:37,120 --> 00:05:40,040 But I do, I'm like, I just have to be right once. 146 00:05:40,040 --> 00:05:41,120 And I win. 147 00:05:41,120 --> 00:05:42,520 But you know what? 148 00:05:42,520 --> 00:05:44,000 A lot of the times when I do that, 149 00:05:44,000 --> 00:05:44,840 I'm wrong. 150 00:05:45,920 --> 00:05:47,080 That's just the case. 151 00:05:47,080 --> 00:05:48,320 But I'm playing the roulette wheel. 152 00:05:48,320 --> 00:05:51,520 There's one number I'm betting on and hoping it's me. 153 00:05:51,520 --> 00:05:54,720 But that wheel is fixed and it never lands on my number. 154 00:05:54,720 --> 00:05:56,240 Yeah, it's so true too. 155 00:05:56,240 --> 00:06:00,160 Because we've tried crazy things in our businesses 156 00:06:00,160 --> 00:06:01,400 over the past few years. 157 00:06:01,400 --> 00:06:04,120 And at the end of it, when it doesn't work, 158 00:06:04,120 --> 00:06:08,360 I'm not, I always have this devil creeps up on my shoulder 159 00:06:08,360 --> 00:06:11,200 and says, Mike, if you just would have did more of this stuff 160 00:06:11,200 --> 00:06:13,400 you knew that works instead of wasting your time 161 00:06:13,400 --> 00:06:14,840 with this stupid side project, 162 00:06:14,840 --> 00:06:16,800 like you would be so much further ahead 163 00:06:16,800 --> 00:06:19,080 and it happens every single time, 164 00:06:19,080 --> 00:06:21,080 but you still go back, right? 165 00:06:21,080 --> 00:06:24,200 You're still like, hmm, what can I cook up this year 166 00:06:24,200 --> 00:06:27,240 that's gonna completely be out of the ordinary, 167 00:06:27,240 --> 00:06:29,600 suck up way too much of my time instead of just doubling. 168 00:06:29,600 --> 00:06:31,800 How can I be the smarter person 169 00:06:31,800 --> 00:06:34,200 that ever existed doing this one thing 170 00:06:34,200 --> 00:06:37,640 because I was so clever and thought of it all by myself? 171 00:06:37,640 --> 00:06:39,640 Yeah, it's tough, dude. 172 00:06:39,640 --> 00:06:41,920 It is tough to balance it. 173 00:06:41,920 --> 00:06:44,600 And it is boring. 174 00:06:44,600 --> 00:06:47,240 I mean, it's still, I guess boring is like, 175 00:06:47,240 --> 00:06:49,440 it depends what your definition of boring is. 176 00:06:49,440 --> 00:06:53,560 Like I said, if going out and going in thrift stores 177 00:06:53,560 --> 00:06:56,800 is exciting to you, and most people it is in the beginning, 178 00:06:56,800 --> 00:06:58,560 I think after you do it for a few years, 179 00:06:58,560 --> 00:07:01,160 you're kind of just there for a business transaction. 180 00:07:01,160 --> 00:07:03,640 It's not like I'm all giggly going into every thrift store. 181 00:07:03,640 --> 00:07:05,200 I'm just like, fingers crossed 182 00:07:05,200 --> 00:07:07,480 they got something for me to buy. 183 00:07:07,480 --> 00:07:08,760 It is tough to balance it, 184 00:07:08,760 --> 00:07:10,920 but I do want people to focus on what's working 185 00:07:10,920 --> 00:07:13,480 because we get a little taste of success. 186 00:07:13,480 --> 00:07:15,080 We get a little bit of money. 187 00:07:15,080 --> 00:07:18,760 All of a sudden, we just want to completely abandon 188 00:07:18,760 --> 00:07:21,400 what got us that money, got us that success. 189 00:07:21,400 --> 00:07:23,360 I try something that's just completely out of whack. 190 00:07:23,360 --> 00:07:24,920 When I'm here to tell you, 191 00:07:24,920 --> 00:07:26,600 lock out everything and just say, 192 00:07:26,600 --> 00:07:28,920 all right, well, this worked at this scale. 193 00:07:28,920 --> 00:07:30,040 How can I double this? 194 00:07:30,040 --> 00:07:32,240 How can I five X's, 10 X's? 195 00:07:32,240 --> 00:07:34,640 Then all of a sudden you have a nice business 196 00:07:34,640 --> 00:07:35,720 and nothing else ever. 197 00:07:35,720 --> 00:07:37,960 You never wasted time trying some of the stupid stuff 198 00:07:37,960 --> 00:07:41,040 that we for some reason think is a great idea. 199 00:07:41,040 --> 00:07:42,000 I'm glad you brought that up 200 00:07:42,000 --> 00:07:44,480 because I think with people that 201 00:07:44,480 --> 00:07:46,760 or have been established for a minute, 202 00:07:46,760 --> 00:07:50,120 they're not getting those five X, those 10 X jumps anymore 203 00:07:50,120 --> 00:07:52,400 because it's more of a stable and flying growth 204 00:07:52,400 --> 00:07:53,840 and it's much slower now. 205 00:07:54,720 --> 00:07:57,200 So they're looking for a new swing 206 00:07:57,200 --> 00:07:59,040 to hit it out of the park again. 207 00:07:59,040 --> 00:08:02,200 And they get off track and they, 208 00:08:02,200 --> 00:08:03,480 I think even you mentioned that 209 00:08:03,480 --> 00:08:05,080 if they would have just stayed on course, 210 00:08:05,080 --> 00:08:05,920 they would have made more money 211 00:08:05,920 --> 00:08:07,840 through the course of the year. 212 00:08:07,840 --> 00:08:09,640 But they missed that feeling. 213 00:08:09,640 --> 00:08:10,880 They missed that. 214 00:08:10,880 --> 00:08:12,120 What's up Amazon sellers. 215 00:08:12,120 --> 00:08:14,320 We wanted to take a second to talk about GoToLister, 216 00:08:14,320 --> 00:08:16,720 the software me and Johnny both use to list 217 00:08:16,720 --> 00:08:19,760 and manage our inventory and grow our businesses. 218 00:08:19,760 --> 00:08:21,640 With the fastest listing speeds out there 219 00:08:21,640 --> 00:08:24,880 and built-in profit analytics, it's a no brainer. 220 00:08:24,880 --> 00:08:27,400 Easily and quickly have items available for sale 221 00:08:27,400 --> 00:08:30,280 using 2D barcodes and get more for your items 222 00:08:30,280 --> 00:08:32,320 with its built-in smart pricing. 223 00:08:32,320 --> 00:08:34,400 Make sure to check out the 30 day free trial 224 00:08:34,400 --> 00:08:37,080 at gotolister.com backslash Mike 225 00:08:37,080 --> 00:08:39,320 or using the link in the description below. 226 00:08:40,840 --> 00:08:42,760 Grand success, we're gonna call it grand. 227 00:08:42,760 --> 00:08:44,120 You're on the come up, right? 228 00:08:44,120 --> 00:08:47,800 You're making two to $3,000 compounding 229 00:08:47,800 --> 00:08:49,640 on the previous month after month after month. 230 00:08:49,640 --> 00:08:50,640 It's a great feeling. 231 00:08:50,640 --> 00:08:52,200 And all of a sudden it's not compounding 232 00:08:52,200 --> 00:08:53,520 to those extremes anymore. 233 00:08:53,520 --> 00:08:55,840 And it's like, I'm making a lot of money, 234 00:08:55,840 --> 00:08:58,400 but it's not like it used to be. 235 00:08:58,400 --> 00:08:59,840 Those were good times. 236 00:08:59,840 --> 00:09:01,640 And I worked really hard now. 237 00:09:01,640 --> 00:09:04,320 Now I'm kind of laying in my bed, 238 00:09:04,320 --> 00:09:07,480 rolling in my money and it's just not the same anymore, 239 00:09:07,480 --> 00:09:09,800 Mike, why isn't it the same? 240 00:09:09,800 --> 00:09:10,920 It's so true, right? 241 00:09:10,920 --> 00:09:14,000 It's like in the beginning, you see these crazy, 242 00:09:14,000 --> 00:09:15,440 because you see the numbers everywhere, right? 243 00:09:15,440 --> 00:09:18,040 Like my 90 day total on eBay is up this much. 244 00:09:18,040 --> 00:09:21,040 You're like my Amazon month over month is up this much. 245 00:09:21,040 --> 00:09:25,200 And as you grow, it's harder to continue to be up 100%, 246 00:09:25,200 --> 00:09:28,280 a thousand percent month over month, month over month. 247 00:09:28,280 --> 00:09:29,880 But I think if you realize that, 248 00:09:29,880 --> 00:09:31,960 okay, this business is making money. 249 00:09:31,960 --> 00:09:34,880 It's reaching my financial goals. 250 00:09:34,880 --> 00:09:35,720 That's the big thing, right? 251 00:09:35,720 --> 00:09:37,760 Like how much money do you need from the business? 252 00:09:37,760 --> 00:09:40,640 Once you can get close to achieving that or achieving that, 253 00:09:40,640 --> 00:09:42,440 that doesn't mean you have to get all crazy with it. 254 00:09:42,440 --> 00:09:44,040 Just keep focusing on what's working. 255 00:09:44,040 --> 00:09:46,040 That's the only reason I exist 256 00:09:46,040 --> 00:09:47,960 is because I've done the same business 257 00:09:47,960 --> 00:09:50,760 for basically six full years now and things 258 00:09:50,760 --> 00:09:52,920 I've learned so much along the way. 259 00:09:52,920 --> 00:09:54,480 Instead of doing a different business 260 00:09:54,480 --> 00:09:56,240 every six months or a year, 261 00:09:56,240 --> 00:09:57,840 I would still basically be brand new 262 00:09:57,840 --> 00:09:59,880 in whatever business I would be in in this year 263 00:09:59,880 --> 00:10:02,320 versus doing the same thing for six years 264 00:10:02,320 --> 00:10:05,240 has allowed me to grow and understand 265 00:10:05,240 --> 00:10:07,320 how business actually works. 266 00:10:07,320 --> 00:10:09,760 But it's not exciting and it's not fun, Johnny. 267 00:10:09,760 --> 00:10:13,240 Like I wish I could tell people that 268 00:10:13,240 --> 00:10:15,880 going out and scanning thousands and thousands of items 269 00:10:15,880 --> 00:10:17,640 is like, it's so exciting. 270 00:10:17,640 --> 00:10:19,600 Sure, it's cool when your phone lights up green 271 00:10:19,600 --> 00:10:21,360 or you get the cha-ching sound, 272 00:10:21,360 --> 00:10:23,840 but even that kind of gets old after a while. 273 00:10:23,840 --> 00:10:26,160 You're just like, yay, more money, more money. 274 00:10:26,160 --> 00:10:29,800 But the money for most of us is the motivating factor. 275 00:10:29,800 --> 00:10:31,080 I don't know anybody that does this 276 00:10:31,080 --> 00:10:32,240 just to kind of lose money 277 00:10:32,240 --> 00:10:34,080 or just to go out there and scan things. 278 00:10:34,080 --> 00:10:37,200 So the money for me, I would say I'm like Mr. Krabs. 279 00:10:37,200 --> 00:10:38,360 The money excites me. 280 00:10:38,360 --> 00:10:40,600 That's the exciting part of my business. 281 00:10:40,600 --> 00:10:42,720 It's just everything else is what I gotta do 282 00:10:42,720 --> 00:10:44,480 to get the excitement, the money 283 00:10:44,480 --> 00:10:46,520 coming into the bank account. 284 00:10:46,520 --> 00:10:50,160 Right, and what's really humbling is in these groups, 285 00:10:50,160 --> 00:10:51,200 there's multiple groups out there. 286 00:10:51,200 --> 00:10:54,280 This is one of many, and we hear somebody 287 00:10:54,280 --> 00:10:56,560 and they're having those feelings we used to have. 288 00:10:56,560 --> 00:10:57,400 They're talking about it. 289 00:10:57,400 --> 00:10:59,080 You can tell they're excited. 290 00:10:59,080 --> 00:11:00,080 We're all thinking this. 291 00:11:00,080 --> 00:11:01,280 We've been in here a minute. 292 00:11:01,280 --> 00:11:03,040 I used to be like that. 293 00:11:03,040 --> 00:11:04,240 They seem happy. 294 00:11:04,240 --> 00:11:05,320 Why aren't I happy? 295 00:11:05,320 --> 00:11:06,400 I'm more successful. 296 00:11:06,400 --> 00:11:08,240 I'm making more money than they are, 297 00:11:08,240 --> 00:11:10,000 but I want what they have right now. 298 00:11:10,000 --> 00:11:14,880 It's like a weird lack of a better high, I guess. 299 00:11:14,880 --> 00:11:16,520 We want that high back. 300 00:11:16,520 --> 00:11:18,960 We do, because we remember how that felt. 301 00:11:18,960 --> 00:11:20,120 It felt so good. 302 00:11:20,120 --> 00:11:21,640 It was a blissful thing. 303 00:11:21,640 --> 00:11:24,240 And you're working harder than you've ever worked before 304 00:11:24,240 --> 00:11:27,240 because you're just seeing the fruits of the labor 305 00:11:27,240 --> 00:11:30,560 and it's a lot of fruit coming down all of a sudden. 306 00:11:30,560 --> 00:11:32,360 And then it's the same. 307 00:11:32,360 --> 00:11:33,520 It's sad. 308 00:11:33,520 --> 00:11:34,200 We're sad. 309 00:11:34,200 --> 00:11:35,600 Why are we so sad? 310 00:11:35,600 --> 00:11:37,720 I don't get it, but it's true. 311 00:11:37,720 --> 00:11:41,160 I mean, I'm almost, I kind of fell into that boat 312 00:11:41,160 --> 00:11:46,040 the last four or five months of 2024 where, 313 00:11:46,040 --> 00:11:48,640 like, all right, these are my numbers, right? 314 00:11:48,640 --> 00:11:50,400 Unless I start doing something differently, 315 00:11:50,400 --> 00:11:52,400 like this is, I have to accept the fact 316 00:11:52,400 --> 00:11:54,960 I'm going to be the person that gets this amount in sales 317 00:11:54,960 --> 00:11:57,160 every single month in this business. 318 00:11:57,160 --> 00:11:59,000 So you either got to make a change 319 00:11:59,000 --> 00:12:01,640 and figure out what you can do to increase your income. 320 00:12:01,640 --> 00:12:04,600 But when it comes to changing, I'm not talking about, 321 00:12:04,600 --> 00:12:07,280 as much as I want to go buy a bunch of hot dog stains 322 00:12:07,280 --> 00:12:09,400 and set them up all over town and sell hot dogs 323 00:12:09,400 --> 00:12:11,600 for a dollar a piece, I'm not doing that, right? 324 00:12:11,600 --> 00:12:13,160 It's going to be something within my business 325 00:12:13,160 --> 00:12:15,240 that I already have the knowledge about, 326 00:12:15,240 --> 00:12:18,200 already have the success with, that I'm going to grow upon. 327 00:12:18,200 --> 00:12:20,080 But in the reselling world, we got, 328 00:12:20,080 --> 00:12:22,360 I mean, just think of all the different platforms, right? 329 00:12:22,360 --> 00:12:25,160 Like, there will probably be a new platform this year. 330 00:12:25,160 --> 00:12:27,800 There'll probably be some other crazy trend 331 00:12:27,800 --> 00:12:30,520 that'll kind of take off and everybody's going to go jump 332 00:12:30,520 --> 00:12:34,840 on the bandwagon for a few months and then fall off. 333 00:12:34,840 --> 00:12:37,400 And the people that stay with these platforms 334 00:12:37,400 --> 00:12:38,680 are the ones that see success. 335 00:12:38,680 --> 00:12:40,520 Do we not realize that as resellers, 336 00:12:40,520 --> 00:12:43,320 like everybody runs to these platforms 337 00:12:43,320 --> 00:12:45,160 and the ones that wind up winning are the ones that say, 338 00:12:45,160 --> 00:12:46,800 okay, I'm going to stick with this platform 339 00:12:46,800 --> 00:12:48,000 and I'm going to make it work. 340 00:12:48,000 --> 00:12:50,400 Instead of the people that just try to come for a month 341 00:12:50,400 --> 00:12:54,160 and try to see if they can strike lightning in a bottle, 342 00:12:54,160 --> 00:12:56,240 and never, maybe it happens one out of every, 343 00:12:56,240 --> 00:12:58,120 however many, but it never happens. 344 00:12:58,120 --> 00:12:59,960 And then you go away and it's just like, 345 00:12:59,960 --> 00:13:02,000 you just wasted all this time when you could have just been 346 00:13:02,000 --> 00:13:04,840 building upon what you already had over on this platform 347 00:13:04,840 --> 00:13:05,760 where you're established, 348 00:13:05,760 --> 00:13:07,960 where you've been for years and years. 349 00:13:07,960 --> 00:13:10,920 Right. And I think what we mean by add-on is like, 350 00:13:10,920 --> 00:13:12,320 we all start in books, right? 351 00:13:12,320 --> 00:13:14,320 And then we do just media. 352 00:13:14,320 --> 00:13:17,480 And then after that, we do video games. 353 00:13:17,480 --> 00:13:19,040 I know video games are just media 354 00:13:19,040 --> 00:13:20,440 for you people in the comments, 355 00:13:20,440 --> 00:13:22,680 but we're going to treat it as 356 00:13:22,680 --> 00:13:24,480 his own little separate entity over there 357 00:13:24,480 --> 00:13:26,680 because it has consoles too and weird things. 358 00:13:28,240 --> 00:13:29,600 And then reflecting back, 359 00:13:29,600 --> 00:13:31,920 if we look at the OGs of booksellers, 360 00:13:31,920 --> 00:13:35,000 how many of them are still slinging books? 361 00:13:35,000 --> 00:13:37,760 Then they've gone on to other things. 362 00:13:37,760 --> 00:13:39,360 And this goes back to that boring factor. 363 00:13:39,360 --> 00:13:41,960 They've been doing it longer than both Mike and I. 364 00:13:41,960 --> 00:13:45,720 I can't even imagine how jaded those ladies and gentlemen are 365 00:13:45,720 --> 00:13:46,560 and they're doing things. 366 00:13:46,560 --> 00:13:48,440 Like I see some of them doing software now 367 00:13:48,440 --> 00:13:50,960 and courses and running groups. 368 00:13:50,960 --> 00:13:53,560 That's their transition thing. 369 00:13:53,560 --> 00:13:55,760 They found they can make more money doing that 370 00:13:55,760 --> 00:13:57,160 because they put the time and effort in. 371 00:13:57,160 --> 00:13:58,960 But if they would have just stayed in books, 372 00:13:58,960 --> 00:14:02,840 I truly wonder what their empires would have looked like. 373 00:14:02,840 --> 00:14:04,240 But we all get this way. 374 00:14:04,240 --> 00:14:06,800 Mike gets this way, I get this way. 375 00:14:06,800 --> 00:14:08,480 For some stupid reason, 376 00:14:08,480 --> 00:14:10,920 we're unsatisfied with what we're doing 377 00:14:10,920 --> 00:14:15,920 because we plateau and either we make a fundamental change 378 00:14:15,960 --> 00:14:18,960 or shift or we do more of the same. 379 00:14:18,960 --> 00:14:22,120 And those are the options, honestly. 380 00:14:22,120 --> 00:14:23,880 And it's very hard to do more of the same. 381 00:14:23,880 --> 00:14:25,240 It really is. 382 00:14:25,240 --> 00:14:28,080 I think less is more in a matter of, 383 00:14:28,080 --> 00:14:30,480 if you think about how many different businesses 384 00:14:30,480 --> 00:14:31,920 you're trying to juggle at once. 385 00:14:31,920 --> 00:14:35,840 And us being entrepreneurs, there's all kinds of crazy. 386 00:14:35,840 --> 00:14:38,640 I'm the first one, like if I load up YouTube right now, dude, 387 00:14:38,640 --> 00:14:40,680 there's all kinds of crazy businesses, right? 388 00:14:40,680 --> 00:14:42,720 Like I just, that's my jam, right? 389 00:14:42,720 --> 00:14:44,320 This is my guilty pleasure. 390 00:14:44,320 --> 00:14:47,240 I can't like, I can't start a hot dog stand, 391 00:14:47,240 --> 00:14:50,520 but I got no problem watching some dude out here that's, 392 00:14:50,520 --> 00:14:51,400 here's my hot dog, 393 00:14:51,400 --> 00:14:53,640 here's how I made 100K selling hot dogs, right? 394 00:14:53,640 --> 00:14:56,680 Like that kind of like my guilty pleasure 395 00:14:56,680 --> 00:14:58,680 when it comes to like YouTube entrepreneurship 396 00:14:58,680 --> 00:15:00,280 is all these crazy businesses. 397 00:15:00,280 --> 00:15:02,280 I like live vicariously 398 00:15:02,280 --> 00:15:05,280 through other business models on YouTube, I guess, right? 399 00:15:05,280 --> 00:15:08,320 But that's better than me going and buying the stand myself 400 00:15:08,320 --> 00:15:11,280 and giving it a shot because I know, sure, 401 00:15:11,280 --> 00:15:12,720 can we be successful? 402 00:15:12,720 --> 00:15:14,960 If we build a successful reselling business, 403 00:15:14,960 --> 00:15:17,480 I like to say we can translate some of the lessons 404 00:15:17,480 --> 00:15:20,600 and qualities we have developed into other businesses, right? 405 00:15:20,600 --> 00:15:22,320 Like if I wanted to shut down books completely, 406 00:15:22,320 --> 00:15:25,960 go hot dogs 100%, I feel like I could be successful, 407 00:15:25,960 --> 00:15:27,520 but you can't do that. 408 00:15:27,520 --> 00:15:30,880 You just gotta focus on what is making you the money. 409 00:15:30,880 --> 00:15:34,240 And for me, it's the crusty old media and it's not fun. 410 00:15:34,240 --> 00:15:36,920 It's not exciting, but you can, 411 00:15:36,920 --> 00:15:38,720 as you get better within the business, 412 00:15:38,720 --> 00:15:40,560 they use hot dog guy. 413 00:15:40,560 --> 00:15:44,080 I mean, the price is right, I'll buy them in bulk. 414 00:15:44,080 --> 00:15:47,880 I think it's one of those things where we have to realize 415 00:15:47,880 --> 00:15:51,120 this is our business, this is what we wanna do. 416 00:15:51,120 --> 00:15:53,200 It's boring, but that doesn't mean we hate it, right? 417 00:15:53,200 --> 00:15:56,240 I'm not saying I hate going out to the thrift store. 418 00:15:56,240 --> 00:15:58,040 It's just not exciting, right? 419 00:15:58,040 --> 00:16:00,640 Like I'll throw a podcast on while I'm driving 420 00:16:00,640 --> 00:16:02,760 and that's about as exciting as I get. 421 00:16:02,760 --> 00:16:04,400 Sure, it's cool when I fill up a bag 422 00:16:04,400 --> 00:16:07,120 and take a photo, send it out to people, 423 00:16:07,120 --> 00:16:10,840 but I mean, that's who I chose to be. 424 00:16:10,840 --> 00:16:12,600 This is the business I chose to be in. 425 00:16:12,600 --> 00:16:15,480 If I'm not happy with it, then sure, go do something else. 426 00:16:15,480 --> 00:16:17,040 But this idea that we get success 427 00:16:17,040 --> 00:16:18,920 and we're so quick to run away from it, 428 00:16:18,920 --> 00:16:20,680 I don't understand it, like it's working. 429 00:16:20,680 --> 00:16:21,760 Is it working for you? 430 00:16:21,760 --> 00:16:24,400 Sure, okay, well, why all of a sudden 431 00:16:24,400 --> 00:16:25,440 do you wanna go to something else? 432 00:16:25,440 --> 00:16:27,800 And it's usually, well, I'm kind of tired 433 00:16:27,800 --> 00:16:29,400 of scanning all the stuff, 434 00:16:29,400 --> 00:16:31,080 and at least in our business space, 435 00:16:31,080 --> 00:16:33,160 and eBay it's usually I'm tired of taking photos, 436 00:16:33,160 --> 00:16:34,920 I'm tired of listing, and Amazon, 437 00:16:34,920 --> 00:16:37,320 and so I'm tired of scanning all the items, 438 00:16:37,320 --> 00:16:39,720 I'm tired of packing all the boxes. 439 00:16:39,720 --> 00:16:41,880 It's, I don't know, I don't think, 440 00:16:41,880 --> 00:16:46,040 I think some people are just unfortunately programmed 441 00:16:46,040 --> 00:16:47,880 in a way where they're never gonna be able 442 00:16:47,880 --> 00:16:49,760 to stick with something for a while, 443 00:16:49,760 --> 00:16:51,680 and it's just a hindrance to yourself 444 00:16:51,680 --> 00:16:53,240 by not giving something a real chance, 445 00:16:53,240 --> 00:16:56,280 and if something's working, seeing how far you can take it. 446 00:16:56,280 --> 00:16:58,440 And by that necessarily doesn't mean 447 00:16:58,440 --> 00:17:00,840 sporing more and more time into it. 448 00:17:00,840 --> 00:17:02,000 Like I'm the first one to tell you, 449 00:17:02,000 --> 00:17:04,520 oh, pump the brakes, let's get time back. 450 00:17:04,520 --> 00:17:07,480 So if you're at that point where maybe you're feeling, 451 00:17:07,480 --> 00:17:09,880 you know, burnout, but you're getting results, 452 00:17:09,880 --> 00:17:10,880 then start thinking about ways 453 00:17:10,880 --> 00:17:12,080 you can get some free time back, 454 00:17:12,080 --> 00:17:13,880 so you can go read a book or go for a walk 455 00:17:13,880 --> 00:17:14,960 whenever you want. 456 00:17:14,960 --> 00:17:15,920 It's tough for me, man, 457 00:17:15,920 --> 00:17:18,160 because I see both sides of the coin here, 458 00:17:18,160 --> 00:17:19,960 and especially being an entrepreneur, 459 00:17:19,960 --> 00:17:22,840 and I see all these crazy business models out there, 460 00:17:22,840 --> 00:17:25,360 and they excite me, and it seems so great, right? 461 00:17:25,360 --> 00:17:27,240 Like it's so, it's just passive income, 462 00:17:27,240 --> 00:17:31,080 go run a house, and go mow lawns, or do this, do that. 463 00:17:31,080 --> 00:17:33,000 It's just all there for the taking, 464 00:17:33,000 --> 00:17:35,080 and our human nature is like, 465 00:17:35,080 --> 00:17:37,200 we're attracted to shiny new things, 466 00:17:37,200 --> 00:17:38,960 it's just how we are. 467 00:17:38,960 --> 00:17:40,920 Right, like we've talked about this, 468 00:17:40,920 --> 00:17:42,840 like what do we plan to do post reselling 469 00:17:42,840 --> 00:17:45,000 when we're in our 80s or whatever? 470 00:17:45,920 --> 00:17:50,120 For me right now, I mean, I like the books. 471 00:17:50,120 --> 00:17:51,520 Mike likes the money from the books, 472 00:17:51,520 --> 00:17:53,600 but so I'm gonna take it a step further, 473 00:17:53,600 --> 00:17:55,680 I'm gonna open another bookstore here, 474 00:17:55,680 --> 00:17:57,920 and go all in with books, essentially. 475 00:17:59,080 --> 00:18:01,080 Mike, he may decide, you know what, 476 00:18:01,080 --> 00:18:02,280 I'm done with the books one day, 477 00:18:02,280 --> 00:18:03,920 and he'll have to change his whole YouTube channel, 478 00:18:03,920 --> 00:18:05,840 they used whatever guy. 479 00:18:05,840 --> 00:18:10,840 But no, it's just, I think, 480 00:18:11,800 --> 00:18:13,640 and I've talked about doing things beyond reselling 481 00:18:13,640 --> 00:18:14,800 as far as businesses go, 482 00:18:14,800 --> 00:18:17,240 because I love business, probably even more so than books, 483 00:18:17,240 --> 00:18:19,000 but I really like books. 484 00:18:20,480 --> 00:18:23,640 So I don't really know what to say here, 485 00:18:23,640 --> 00:18:24,920 I think you're gonna change, 486 00:18:24,920 --> 00:18:27,960 everybody's gonna change what they do in their business, 487 00:18:27,960 --> 00:18:29,880 or they're gonna pour more fuel on the fire, 488 00:18:29,880 --> 00:18:32,400 and I think it's not more like my case, 489 00:18:32,400 --> 00:18:35,800 I'm not replacing things, I'm adding things in, 490 00:18:35,800 --> 00:18:37,760 into my current existing business, 491 00:18:37,760 --> 00:18:39,800 like even disc media and video games. 492 00:18:39,800 --> 00:18:42,280 I don't love them like I like the books, 493 00:18:42,280 --> 00:18:45,280 but I'll do them because it complements my business, 494 00:18:45,280 --> 00:18:48,880 very much so, and usually the stuff's in the same place. 495 00:18:48,880 --> 00:18:51,480 Or you know what, I don't feel like going out 496 00:18:51,480 --> 00:18:53,320 and sourcing at places anymore, 497 00:18:53,320 --> 00:18:55,680 how do I make the inventory come to me? 498 00:18:55,680 --> 00:18:58,320 Or you know what, I'm tired of running solo, 499 00:18:58,320 --> 00:19:00,200 doing all this grunt work myself, 500 00:19:00,200 --> 00:19:02,600 let me bring in an employee, that spices things up, 501 00:19:02,600 --> 00:19:07,120 that changes things up and adds new complexities, 502 00:19:07,120 --> 00:19:09,840 both positive and negative, to your business. 503 00:19:09,840 --> 00:19:12,760 So that changes it up too, and then you know what, 504 00:19:12,760 --> 00:19:14,240 let's add a second employee, you know what, 505 00:19:14,240 --> 00:19:16,200 let's add a warehouse, let me get all the stuff 506 00:19:16,200 --> 00:19:17,760 I've had at home over here. 507 00:19:17,760 --> 00:19:21,480 So I think the growing stages of your business 508 00:19:21,480 --> 00:19:25,680 keeps the mental side of you, the owner, healthy. 509 00:19:25,680 --> 00:19:26,960 Like how do I grow the business, 510 00:19:26,960 --> 00:19:29,640 whether it's a warehouse, employees, 511 00:19:29,640 --> 00:19:32,680 how do I make inventory come to myself? 512 00:19:32,680 --> 00:19:36,440 Maybe I jump up from the JFJ to a master, 513 00:19:36,440 --> 00:19:38,400 and now I'm really cooking with gas 514 00:19:38,400 --> 00:19:40,960 because I can clean 50 at a time instead of one at a time, 515 00:19:40,960 --> 00:19:42,720 so I need to crank up my volume. 516 00:19:42,720 --> 00:19:45,320 There's these things we can do, 517 00:19:45,320 --> 00:19:47,960 they're healthy growth things for our business. 518 00:19:47,960 --> 00:19:52,040 Now, a precarious thing that most resellers fall into, 519 00:19:52,040 --> 00:19:54,400 they pull the trigger a little too early. 520 00:19:54,400 --> 00:19:56,640 They wanna make these big jumps earlier on, 521 00:19:56,640 --> 00:19:58,800 like they'll, I don't know, 522 00:19:58,800 --> 00:20:00,000 they're having some moderate success, 523 00:20:00,000 --> 00:20:01,160 they bring in an employee, 524 00:20:01,160 --> 00:20:03,040 and now they're essentially working for their employee 525 00:20:03,040 --> 00:20:05,480 because all their money is going toward their employee 526 00:20:05,480 --> 00:20:07,480 while we're waiting for the capital to catch up 527 00:20:07,480 --> 00:20:10,200 to justify the new labor we just brought in. 528 00:20:10,200 --> 00:20:13,400 So even though it's boring, 529 00:20:13,400 --> 00:20:17,160 sometimes we need to sit down and get through the boring 530 00:20:17,160 --> 00:20:22,160 in order to do those healthy growth things. 531 00:20:22,320 --> 00:20:23,880 It's like the idea, I'll give an example of it. 532 00:20:23,880 --> 00:20:27,720 And in the media space, a lot of huge media sellers 533 00:20:27,720 --> 00:20:31,200 have warehouses and they have conveyor belts 534 00:20:31,200 --> 00:20:32,560 that scan everything. 535 00:20:32,560 --> 00:20:35,080 So they literally, you just, I don't know, 536 00:20:35,080 --> 00:20:38,120 pull up a beach chair, crack open a beer, 537 00:20:38,120 --> 00:20:42,280 and it's just an endless flow of barcoded up books, 538 00:20:42,280 --> 00:20:45,320 CDs, DVDs that gets scanned by a conveyor belt. 539 00:20:45,320 --> 00:20:48,080 Like it is, you could sit there endlessly 540 00:20:48,080 --> 00:20:50,480 and the inventory just keeps scanning itself 541 00:20:50,480 --> 00:20:52,680 and scanning, it goes directly into the bin 542 00:20:52,680 --> 00:20:54,200 that it's supposed to go into. 543 00:20:54,200 --> 00:20:56,160 It is like the most boring thing you can think of, 544 00:20:56,160 --> 00:20:57,600 but then you look at the backend 545 00:20:57,600 --> 00:20:59,920 and you're like, look at the amount of money 546 00:20:59,920 --> 00:21:02,200 these people are actually making. 547 00:21:02,200 --> 00:21:06,800 And there are plenty of exciting reselling opportunities. 548 00:21:06,800 --> 00:21:09,360 Look at live selling, like how far live selling has come 549 00:21:09,360 --> 00:21:11,320 in the past year and a half, two years. 550 00:21:11,320 --> 00:21:14,440 Like sure, QVC, HSN used to exist, 551 00:21:14,440 --> 00:21:17,080 and now you can go on whatnot, eBay Live, 552 00:21:17,080 --> 00:21:19,200 and even Poshmark Live. 553 00:21:19,200 --> 00:21:21,760 Like you can, if you wanna be fun and exciting, 554 00:21:21,760 --> 00:21:23,760 you've got a personality, right? 555 00:21:23,760 --> 00:21:25,160 You can start a YouTube channel. 556 00:21:25,160 --> 00:21:27,760 There's so many outlets to, if you're that person 557 00:21:27,760 --> 00:21:29,680 that feels like, well, this is kind of lame, 558 00:21:29,680 --> 00:21:31,120 well then start recording yourself. 559 00:21:31,120 --> 00:21:34,000 Start a YouTube channel that doesn't take a lot of time. 560 00:21:34,000 --> 00:21:35,720 Start selling live, right? 561 00:21:35,720 --> 00:21:37,480 There's so many outlets instead of just trying 562 00:21:37,480 --> 00:21:38,520 to change your whole business, 563 00:21:38,520 --> 00:21:41,080 because we think changing your whole business, 564 00:21:41,080 --> 00:21:43,360 that's only gonna excite you for the next three to six months 565 00:21:43,360 --> 00:21:44,280 and then guess what? 566 00:21:44,280 --> 00:21:45,800 You're gonna want something else, right? 567 00:21:45,800 --> 00:21:47,780 The hot dog stand no longer cuts it. 568 00:21:47,780 --> 00:21:49,200 Now I want the food truck, right? 569 00:21:49,200 --> 00:21:50,360 And then I want the restaurant. 570 00:21:50,360 --> 00:21:52,200 There's always gonna be something else you're chasing, 571 00:21:52,200 --> 00:21:54,960 I think, in this mentality of, all right, this is boring, 572 00:21:54,960 --> 00:21:57,200 I wanna do something different. 573 00:21:57,200 --> 00:21:59,600 Right, and I don't know, it's like, 574 00:21:59,600 --> 00:22:01,360 if you're a person at the top, 575 00:22:03,080 --> 00:22:06,080 like a, I don't know, a star attraction to Vegas 576 00:22:06,080 --> 00:22:07,960 or something, like they're at the top of their game, 577 00:22:07,960 --> 00:22:09,840 top of the field, they don't even go on tour anymore. 578 00:22:09,840 --> 00:22:12,840 The Vegas pays them X million dollars a year 579 00:22:12,840 --> 00:22:13,920 just to stay in Vegas. 580 00:22:13,920 --> 00:22:18,060 Do the same nightly show, same routine, day after day, 581 00:22:18,060 --> 00:22:19,700 because they're under contract. 582 00:22:19,700 --> 00:22:21,560 And a lot of those people burn out too. 583 00:22:21,560 --> 00:22:23,340 So I think it's even beyond reselling. 584 00:22:23,340 --> 00:22:25,760 I think we as human beings, 585 00:22:25,760 --> 00:22:29,280 the monotony grates at us so much 586 00:22:29,280 --> 00:22:31,640 and we can't wait to escape from monotony. 587 00:22:31,640 --> 00:22:33,640 Because even our boring job, 588 00:22:36,200 --> 00:22:37,840 if you worked one before reselling, 589 00:22:37,840 --> 00:22:39,960 you leave that boring job to do something 590 00:22:39,960 --> 00:22:41,840 you consider less boring. 591 00:22:41,840 --> 00:22:44,200 But even then it may transition to, 592 00:22:44,200 --> 00:22:46,160 well, now this is boring, what do I do now? 593 00:22:46,160 --> 00:22:48,560 I don't like being bored, I'm miserable when I'm bored. 594 00:22:48,560 --> 00:22:49,600 Most humans are. 595 00:22:51,160 --> 00:22:52,720 So how do you keep it fresh? 596 00:22:52,720 --> 00:22:53,800 How do you keep it exciting? 597 00:22:53,800 --> 00:22:55,600 How do you keep growing your business 598 00:22:56,680 --> 00:23:01,680 without falling into the abyss of despair essentially? 599 00:23:02,580 --> 00:23:04,360 Yeah, well, that's why you have social media. 600 00:23:04,360 --> 00:23:07,800 That's why there are these reselling groups out there 601 00:23:07,800 --> 00:23:09,440 where you can go get around people. 602 00:23:09,440 --> 00:23:12,420 And you see somebody get in a huge crazy hole 603 00:23:12,420 --> 00:23:15,600 and you're like, give you a little bit of glimmer of hope 604 00:23:15,600 --> 00:23:16,560 when you're down and about. 605 00:23:16,560 --> 00:23:18,120 I'm like, hey, look at this person. 606 00:23:18,120 --> 00:23:21,000 They just got a tractor trailer full of XYZ, right? 607 00:23:21,000 --> 00:23:23,000 You're like, all right, yay, look, there's still people 608 00:23:23,000 --> 00:23:25,080 out there hustling, having a great time, 609 00:23:25,080 --> 00:23:27,720 rolling in all the duds, I'm a okay with it. 610 00:23:27,720 --> 00:23:30,480 So it does kind of, if you're by yourself in this 611 00:23:30,480 --> 00:23:33,400 and you're not willing to get around like-minded people 612 00:23:33,400 --> 00:23:36,400 or in a community, I just don't see a path forward 613 00:23:36,400 --> 00:23:38,600 sooner or later, like Johnny said, 614 00:23:38,600 --> 00:23:39,960 you're gonna go insane, right? 615 00:23:39,960 --> 00:23:42,160 Like you're the person that just sits in silence, 616 00:23:42,160 --> 00:23:44,360 lists your 10 items a day on eBay, 617 00:23:44,360 --> 00:23:46,240 lists your box a week on Amazon, 618 00:23:46,240 --> 00:23:49,640 and you have nothing else, like no other social interaction. 619 00:23:49,640 --> 00:23:51,880 It's the idea too of like, when you get older, 620 00:23:51,880 --> 00:23:53,080 they say, stay active, right? 621 00:23:53,080 --> 00:23:55,840 Like most people that retire, they go volunteer 622 00:23:55,840 --> 00:23:59,080 because you gotta keep your mind and body actively, 623 00:23:59,080 --> 00:24:00,440 like, I don't know, like busy, 624 00:24:00,440 --> 00:24:02,500 like you gotta have things going on. 625 00:24:02,500 --> 00:24:04,640 And we have so much information around us, 626 00:24:04,640 --> 00:24:06,620 we have so much content around us 627 00:24:06,620 --> 00:24:09,440 that we should never really fall into that idea of, 628 00:24:09,440 --> 00:24:11,640 well, this is boring because like I said, 629 00:24:11,640 --> 00:24:13,600 I watch all these different crazy businesses 630 00:24:13,600 --> 00:24:15,300 and it kind of like, it excites me, 631 00:24:15,300 --> 00:24:17,600 but I know at the end of the day, I'm gonna go out, 632 00:24:17,600 --> 00:24:19,720 I'm gonna do what I gotta do to pay my bills 633 00:24:19,720 --> 00:24:22,540 and secure the money I need to secure. 634 00:24:22,540 --> 00:24:25,280 And that is enough for me. 635 00:24:25,280 --> 00:24:28,520 I don't need anything else besides the money 636 00:24:28,520 --> 00:24:29,800 I need to make for my business. 637 00:24:29,800 --> 00:24:32,320 So yes, it's not exciting, scanning there, 638 00:24:32,320 --> 00:24:34,600 sitting there, scanning there, and looking at my phone 639 00:24:34,600 --> 00:24:37,600 and being in thrift stores, but the exciting part to me 640 00:24:37,600 --> 00:24:40,880 is I have this opportunity to build my own schedule 641 00:24:40,880 --> 00:24:42,880 and make the, however much money I wanna make, 642 00:24:42,880 --> 00:24:44,480 I know I can make in this business. 643 00:24:44,480 --> 00:24:46,720 So it's just a matter of what do I wanna do to get there, 644 00:24:46,720 --> 00:24:48,000 how many hours I wanna spend, 645 00:24:48,000 --> 00:24:49,520 how much money do I need to make, 646 00:24:49,520 --> 00:24:51,560 and that's, it can be as boring as it wants. 647 00:24:51,560 --> 00:24:53,760 If the money's coming in, Johnny, you know me, 648 00:24:53,760 --> 00:24:56,540 I could care less about books, I know nothing about books. 649 00:24:56,540 --> 00:24:58,300 It's all about just getting the work done, 650 00:24:58,300 --> 00:25:00,400 scanning as many items, you don't gotta know it. 651 00:25:00,400 --> 00:25:02,420 The beautiful thing to this business is, 652 00:25:02,420 --> 00:25:04,200 you don't gotta know a damn thing. 653 00:25:04,200 --> 00:25:07,020 I still don't know much after six years. 654 00:25:07,020 --> 00:25:12,020 You are literally just a smart little chimpanzee like myself 655 00:25:12,320 --> 00:25:14,600 in the store scanning as many items 656 00:25:14,600 --> 00:25:15,720 for those watching on YouTube. 657 00:25:15,720 --> 00:25:18,840 My little ring scanner like a Power Ranger. 658 00:25:18,840 --> 00:25:20,140 That's all there is to this. 659 00:25:20,140 --> 00:25:21,960 It's crazy to me that this exists 660 00:25:21,960 --> 00:25:24,280 where you can have a beautiful business 661 00:25:24,280 --> 00:25:26,900 where you know absolutely nothing about the stuff 662 00:25:26,900 --> 00:25:28,200 you're buying to sell. 663 00:25:28,200 --> 00:25:30,720 You just look at, I just analyze data on my phone 664 00:25:30,720 --> 00:25:32,060 and make a decision whether or not 665 00:25:32,060 --> 00:25:33,760 I'm gonna buy this to resell it. 666 00:25:33,760 --> 00:25:35,000 I know nothing about it. 667 00:25:35,000 --> 00:25:38,480 Sure, I come across items that I'm familiar with, 668 00:25:38,480 --> 00:25:41,180 but most of the time, I don't know who this author is, 669 00:25:41,180 --> 00:25:42,980 I don't know who this DVD stars, 670 00:25:42,980 --> 00:25:45,520 I don't know anything about these CDs, 671 00:25:45,520 --> 00:25:47,240 but it sells, it's magical. 672 00:25:47,240 --> 00:25:49,280 That's why I keep doing it. 673 00:25:49,280 --> 00:25:51,480 So what do you do with the stuff you can't scan, 674 00:25:51,480 --> 00:25:54,320 but do you have feeling, like old book? 675 00:25:54,320 --> 00:25:55,720 Like you could tell it's old 676 00:25:55,720 --> 00:25:57,440 and it's not the cheap crappy old, 677 00:25:57,440 --> 00:26:01,080 it's legitimately like, I don't know, 1800s book. 678 00:26:01,080 --> 00:26:01,940 I leave it behind. 679 00:26:01,940 --> 00:26:03,480 I don't even mess around with it no more. 680 00:26:03,480 --> 00:26:04,320 Old mic. 681 00:26:04,320 --> 00:26:05,560 You feed the eBay people, got it. 682 00:26:05,560 --> 00:26:10,560 Old mic used to, new mic as of the second half of 2024 683 00:26:11,500 --> 00:26:13,240 onwards into this year. 684 00:26:13,240 --> 00:26:16,520 It's not my business model. 685 00:26:16,520 --> 00:26:20,120 We talk about kind of, do I leave money behind? 686 00:26:20,120 --> 00:26:22,040 100%, I'm not gonna sit here and argue 687 00:26:22,040 --> 00:26:25,380 that I probably don't leave profitable antique books behind, 688 00:26:25,380 --> 00:26:26,640 but the idea to me is, well, 689 00:26:26,640 --> 00:26:28,320 I'm not wasting time looking this up. 690 00:26:28,320 --> 00:26:29,860 I'm gonna scan more barcode items 691 00:26:29,860 --> 00:26:31,880 because that's where I'm gonna get the most bang 692 00:26:31,880 --> 00:26:32,720 for my buck. 693 00:26:32,720 --> 00:26:34,440 Now I may miss gems, right? 694 00:26:34,440 --> 00:26:37,360 I may miss hundreds, thousand dollars books. 695 00:26:37,360 --> 00:26:38,480 You can argue that all day long 696 00:26:38,480 --> 00:26:41,080 and I would sit here and say, I'm guilty, 697 00:26:41,080 --> 00:26:44,120 but my business model is not the old stuff, 698 00:26:44,120 --> 00:26:45,240 not the eBay realm. 699 00:26:45,240 --> 00:26:46,960 My business model is the Amazon realm. 700 00:26:46,960 --> 00:26:49,320 Now, sure, if something changes, then yeah. 701 00:26:49,320 --> 00:26:51,240 If I hop into eBay, sure, 702 00:26:51,240 --> 00:26:53,240 and then antique books can play a part, 703 00:26:53,240 --> 00:26:56,060 but right now, dude, I'm not even looking them up. 704 00:26:56,060 --> 00:26:58,040 I'm not even, I don't know. 705 00:26:58,040 --> 00:26:59,440 Same thing with the disc media, 706 00:26:59,440 --> 00:27:01,640 like if they don't got barcodes, you're not bothering? 707 00:27:01,640 --> 00:27:03,820 No, I mean, if it's something, 708 00:27:05,000 --> 00:27:07,680 really a lot of the disc media is barcoded. 709 00:27:07,680 --> 00:27:12,120 The CDs do have those stupid BMG labels that you can't scan. 710 00:27:12,120 --> 00:27:15,160 So if it's an old school rock band that I know, 711 00:27:15,160 --> 00:27:18,200 but my knowledge isn't great, 712 00:27:18,200 --> 00:27:20,640 but I know a little bit more about music than I do books. 713 00:27:20,640 --> 00:27:22,640 So you could argue that I could have, 714 00:27:22,640 --> 00:27:25,840 you could put $1,000 antique book on the shelf 715 00:27:25,840 --> 00:27:27,520 mixed in with all the UPC barcodes 716 00:27:27,520 --> 00:27:29,600 and it could be a popular book. 717 00:27:30,680 --> 00:27:32,040 I've got one not- 718 00:27:32,040 --> 00:27:33,280 Time machine. 719 00:27:33,280 --> 00:27:37,560 Time machine or, I forget, Atlas Shrugged. 720 00:27:37,560 --> 00:27:39,480 I got that one before in a bulk pickup, 721 00:27:40,360 --> 00:27:42,400 but you could argue you could be sitting on the shelf 722 00:27:42,400 --> 00:27:44,280 and I would just see Time Machine. 723 00:27:44,280 --> 00:27:45,600 It would be an old crappy book. 724 00:27:45,600 --> 00:27:46,600 Dude, I'm not even stopping. 725 00:27:46,600 --> 00:27:48,400 I am not even stopping. 726 00:27:48,400 --> 00:27:51,280 So that business model exists for the people 727 00:27:51,280 --> 00:27:53,920 that have the knowledge and wanna learn about books. 728 00:27:53,920 --> 00:27:55,480 Gentlemen and ladies like yourself, 729 00:27:55,480 --> 00:27:56,960 we have plenty of them in the group 730 00:27:56,960 --> 00:27:59,040 that are super passionate about books 731 00:27:59,040 --> 00:28:01,560 and they would be able to walk in 732 00:28:01,560 --> 00:28:03,740 and they know exactly what that spine looks like 733 00:28:03,740 --> 00:28:05,120 and it's the first thing they're gonna grab. 734 00:28:05,120 --> 00:28:07,320 But for me, I have no idea. 735 00:28:07,320 --> 00:28:09,120 I'm just like, let me scan the barcodes 736 00:28:09,120 --> 00:28:10,440 and I keep it moving. 737 00:28:10,440 --> 00:28:12,960 So it's different business models within each other, 738 00:28:12,960 --> 00:28:15,320 but yeah, dude, I'm passing it every single time. 739 00:28:16,520 --> 00:28:17,800 Makes sense, makes sense. 740 00:28:17,800 --> 00:28:20,240 So, I mean, 741 00:28:22,820 --> 00:28:27,820 yeah, I think we just make our business refreshed every year. 742 00:28:28,280 --> 00:28:29,800 Like the new year rolls around. 743 00:28:29,800 --> 00:28:31,600 We're in 2025 now. 744 00:28:31,600 --> 00:28:35,640 So, and I think Mike does this, I do this myself. 745 00:28:35,640 --> 00:28:39,240 At the end of the previous year, like in Q4, 746 00:28:39,240 --> 00:28:42,120 I'm like, okay, I've seen the results. 747 00:28:42,120 --> 00:28:44,160 I'm on track to produce similar results 748 00:28:44,160 --> 00:28:45,920 throughout the course of Q4. 749 00:28:45,920 --> 00:28:49,360 What do I want to do in 2025? 750 00:28:49,360 --> 00:28:51,780 How can I make my business better for me? 751 00:28:51,780 --> 00:28:54,840 Where again, I'm not drowning in a pit of despair 752 00:28:54,840 --> 00:28:56,320 and like, I hate this, 753 00:28:57,420 --> 00:29:00,360 but I also need to keep what's working and drop what's not 754 00:29:00,360 --> 00:29:02,720 and then add in some new things 755 00:29:02,720 --> 00:29:05,200 that should compliment my business. 756 00:29:05,200 --> 00:29:06,480 Not all of them will. 757 00:29:06,480 --> 00:29:08,600 I'll find out as the year goes on, 758 00:29:08,600 --> 00:29:10,440 some of them will and they stay 759 00:29:10,440 --> 00:29:12,400 and then just keep compounding those. 760 00:29:13,440 --> 00:29:14,580 I'm not gonna call them experiments. 761 00:29:14,580 --> 00:29:17,120 I'm gonna call them new actions to the routine 762 00:29:17,120 --> 00:29:19,680 and the regimen and the schedule and all of that. 763 00:29:19,680 --> 00:29:23,080 I at least try to add one major project a year, 764 00:29:24,160 --> 00:29:26,600 sometimes more, but I know myself, 765 00:29:26,600 --> 00:29:28,880 I can get tunnel vision on a single project 766 00:29:28,880 --> 00:29:30,120 and that's all I wanna do 767 00:29:30,120 --> 00:29:31,280 because the stuff over here 768 00:29:31,280 --> 00:29:33,000 is boring, repetitive and monotonous, 769 00:29:33,000 --> 00:29:34,560 but this is necessary. 770 00:29:34,560 --> 00:29:36,560 This over here is extra credit. 771 00:29:36,560 --> 00:29:39,440 So this is gonna be my extra credit project 772 00:29:39,440 --> 00:29:42,180 and I can only have so many extra credit projects 773 00:29:42,180 --> 00:29:46,560 or what's working over here is gonna suffer more or less. 774 00:29:46,560 --> 00:29:47,400 Yeah, for sure. 775 00:29:47,400 --> 00:29:50,280 I mean, you're gonna be doing two calls a month this year 776 00:29:50,280 --> 00:29:51,520 for our group and like, 777 00:29:52,880 --> 00:29:54,600 you gotta pick and choose and be smart 778 00:29:54,600 --> 00:29:56,440 with the shots you take, 779 00:29:56,440 --> 00:29:58,480 but I will say, man, the ultimate trap is usually 780 00:29:58,480 --> 00:30:00,320 the fun stuff doesn't make you a lot of money 781 00:30:00,320 --> 00:30:01,360 and the boring stuff doesn't. 782 00:30:01,360 --> 00:30:04,920 So you're like, man, do I wanna go list on eBay 783 00:30:04,920 --> 00:30:07,240 or do I wanna go sell a dollar book on whatnot 784 00:30:07,240 --> 00:30:09,720 10 times in five hours, right? 785 00:30:09,720 --> 00:30:11,900 But I can talk to people and I get to do dances 786 00:30:11,900 --> 00:30:13,520 on live streams and do things like that. 787 00:30:13,520 --> 00:30:15,480 And you're like, that's way more fun 788 00:30:15,480 --> 00:30:18,080 than just going and listing my stuff on eBay. 789 00:30:18,080 --> 00:30:21,000 It's the ultimate trap in reselling. 790 00:30:21,000 --> 00:30:24,440 You're so antsy to get to that next thing 791 00:30:24,440 --> 00:30:28,120 because we all started and we all wanna find the gold bars 792 00:30:28,120 --> 00:30:30,880 and we all wanna get the crazy time machine flips 793 00:30:30,880 --> 00:30:33,360 and it's just, that's not the reality of it. 794 00:30:33,360 --> 00:30:35,240 And I've realized that over the past year. 795 00:30:35,240 --> 00:30:38,000 And I mean, I wouldn't say it's turning me into a grown, 796 00:30:38,000 --> 00:30:40,640 it's turning me into a realist that I understand that. 797 00:30:40,640 --> 00:30:42,740 Sell through and everyday value items 798 00:30:42,740 --> 00:30:45,280 are how you grow a reselling business. 799 00:30:45,280 --> 00:30:46,880 It's not the crazy flips. 800 00:30:46,880 --> 00:30:48,800 Sure, they come about every once in a while, 801 00:30:48,800 --> 00:30:50,840 but it's not the gold bars. 802 00:30:50,840 --> 00:30:53,360 It's the stuff that you're gonna be able to sell quickly 803 00:30:53,360 --> 00:30:54,840 and make a little chunk of money on 804 00:30:54,840 --> 00:30:57,200 and you just keep finding that and compounding that. 805 00:30:57,200 --> 00:30:59,840 It's a tough pill to swallow because we're so used 806 00:30:59,840 --> 00:31:03,600 to always seeing people at the bins finding $100,000 items 807 00:31:03,600 --> 00:31:05,960 that they paid 99 cents for. 808 00:31:05,960 --> 00:31:07,280 Yeah, I think for you and me, 809 00:31:07,280 --> 00:31:09,440 it's more of what gets us really excited 810 00:31:09,440 --> 00:31:11,880 other than finding a singular profitable book. 811 00:31:11,880 --> 00:31:14,000 That's kind of whatever to me now even still. 812 00:31:14,000 --> 00:31:18,920 It's like, how do I get the best deal of the year for me? 813 00:31:18,920 --> 00:31:21,440 How do I score the biggest deal I can get? 814 00:31:22,560 --> 00:31:25,340 Or and spend as little as money as I can 815 00:31:25,340 --> 00:31:27,180 and make a whole lot of money off 816 00:31:27,180 --> 00:31:29,760 once everything's said and done. 817 00:31:29,760 --> 00:31:32,720 That's what really excites me is like, I love deals. 818 00:31:32,720 --> 00:31:34,200 I love the big scores. 819 00:31:35,480 --> 00:31:37,240 Now that's not to say you can't have a whole lot 820 00:31:37,240 --> 00:31:39,200 of little scores to add up to a big score. 821 00:31:39,200 --> 00:31:40,320 That's a win too. 822 00:31:40,320 --> 00:31:42,480 But when I get that once a year deal 823 00:31:42,480 --> 00:31:45,080 or once every other year deal, 824 00:31:45,080 --> 00:31:47,440 that's a natural experience. 825 00:31:47,440 --> 00:31:51,360 But even that experience wanes over time, unfortunately. 826 00:31:51,360 --> 00:31:53,280 But it still excites me. 827 00:31:53,280 --> 00:31:56,440 I love a great grand slam deal, I do. 828 00:31:56,440 --> 00:31:57,280 I agree. 829 00:31:57,280 --> 00:31:58,200 So we're gonna wrap it up here. 830 00:31:58,200 --> 00:31:59,800 Remember, there's always gonna be a new 831 00:31:59,800 --> 00:32:01,280 shiny business model out there 832 00:32:01,280 --> 00:32:03,240 waiting around the corner in the dark alley 833 00:32:03,240 --> 00:32:05,160 when you're walking to the gas station 834 00:32:05,160 --> 00:32:07,100 to get a soda in the middle of the night. 835 00:32:07,100 --> 00:32:08,720 Just don't even look, right? 836 00:32:08,720 --> 00:32:10,600 You hear, psst, psst, psst. 837 00:32:10,600 --> 00:32:11,820 Hey, Johnny, psst, psst. 838 00:32:11,820 --> 00:32:13,080 You just keep walking, right? 839 00:32:13,080 --> 00:32:14,360 You know. Danger, danger. 840 00:32:14,360 --> 00:32:16,480 Yeah, you know that it's there. 841 00:32:16,480 --> 00:32:18,680 I just challenge you all to double down 842 00:32:18,680 --> 00:32:21,280 on what got you here to begin with 843 00:32:21,280 --> 00:32:22,800 and see your results flourish. 844 00:32:22,800 --> 00:32:24,320 And then we can kind of think about, 845 00:32:24,320 --> 00:32:26,740 all right, well, now we have the money I need to be making. 846 00:32:26,740 --> 00:32:28,880 What are some other passion projects I have? 847 00:32:28,880 --> 00:32:30,340 Maybe other passion businesses. 848 00:32:30,340 --> 00:32:32,600 Get a few streams of income coming in 849 00:32:32,600 --> 00:32:33,960 and then you can kind of turn it in. 850 00:32:33,960 --> 00:32:35,920 Don't be the person that hops business to business. 851 00:32:35,920 --> 00:32:36,760 It's not gonna work. 852 00:32:36,760 --> 00:32:38,800 I promise you, that's gonna do it for this week's episode. 853 00:32:38,800 --> 00:32:41,400 We'll talk to you all next week. 854 00:32:41,400 --> 00:32:43,000 Thanks for listening to another episode 855 00:32:43,000 --> 00:32:45,020 of the Resellers Mindset Podcast. 856 00:32:45,020 --> 00:32:47,360 Today's full episode and all previous episodes 857 00:32:47,360 --> 00:32:49,480 are available to all YouTube members 858 00:32:49,480 --> 00:32:52,280 along with the weekly Zoom call and private Discord. 859 00:32:52,280 --> 00:32:55,460 Head on over to youtube.com backslash to use book guy 860 00:32:55,460 --> 00:32:58,160 and consider joining for as little as 2.99 a month.