Welcome back to another episode of the Resellers Mindset Podcast.
My name is Mike, also known as the used book guy on YouTube, along with my friend
and fellow full-time reseller, Johnny B.
We help people start and grow their reselling businesses from the ground up.
We also have a weekly zoom call and private discord for all YouTube members.
Head on over to youtube.com backslash use book guide to join the channel and gain
access to the full length podcast zoom call and private discord today.
Let's get into this week's episode.
What is up everybody?
Welcome into another episode of Resellers Mindset Podcast.
This is one we look forward to.
It is the end of the year.
So our wins, our losses, our takeaways from this crazy, I don't know, like 2024.
It's been such an up and down roller coaster.
So I guess I'll just go first, Johnny.
You can kind of sit there and take a little nap while I just run through my main
things, best business year for me, worst personal life year for me.
So it's weird how those two kind of like counteracted each other, but it kind of
made me realize that they play on each other a little bit because when personal
things happens, it affects the business.
When business things happen, it affects the personal life.
So for me, I'll finish a year right around on Amazon.
I probably do right around $120,000 in sales on Amazon.
That's one of my income sources.
So my best year on Amazon and the funny part about the Amazon business, it's the
least I've ever worked on Amazon.
So I've kind of grew my business, got some time back, focus on other income streams.
And we kind of have built our YouTube membership.
We have built it, even though you're not like a face, you're, you are a face on
the channel because you're with me every single week, but it's under my name, but
I do consider it's like our community.
So I'll never just take sole credit for something where somebody else is here
every single week and answering questions in the group.
So that was a huge win.
We kind of looked at that.
We started out probably with around a hundred members, maybe even less than a
hundred members, and now we have a group of over 300 people that actually pay to
listen to our crazy asses and start and build Amazon businesses.
So that was a huge win.
But on the personal side, I had family members, unfortunately passed away this
year, one of our cats, which we treat like our children better.
We honestly, we treat our cats better than most people treat their kids.
Top of the line food, top of the line care.
So fortunately we lost one of our cats this year.
So personally I had been beaten up over the past and all of this has happened
within the second half of the year on the personal side.
So it's been a whirlwind for me.
I just realized you have to appreciate the things while you have them.
Right.
And it kind of reinforces the fact that my business model is moving towards me
having more time to spend, you know, with Deb and the cats.
So it just reinforces what I'm doing, makes sense and trying to get ahead and
trying to get out of the rat race.
Because we talk about it all the time if people give us shit for it, but I think
we're right, like we don't want to be resellers forever and I think everybody
should have an exit plan, maybe in some capacity, we still exist part time just
to keep, keep a little extra casino money in the bank account.
But I think, you know, the idea of me doing this, I'm 36 years old right now.
I know I look like I'm 46.
I'm I got my hair grew out for this episode, maybe just because I was
going to talk about my age, but I can't see myself doing this.
For like another 36 years, like 72 at that point.
And I'm still out here like running like eight hour thrifting routes.
Like I just, it doesn't make sense to me.
So that's kind of my little recap.
I'll let Johnny throw his out there and then we'll kind of just dive into some
different topics that we've kind of, I don't know, grown on over the year.
Sure.
I mean, this year is technically my first full year at Amazon.
Very big experimental year of me trying to push the envelope, had some wins,
has losses there, making some adjustments for my business model for next year.
I'll probably end the year at around 150, just in Amazon.
Probably another 40 from eBay and then probably another 20 to 25 elsewhere.
So not a bad year all in all.
I expect to do a lot better next year with the adjustments and the learning
curve that I'm going to be doing on Amazon.
This year was the first year we had no restock limits.
So that was an interesting thing to go through.
I think it was for the better, honestly.
Everybody's able to do a lot more volume.
And to that effect, I think I need to do more volume, but a little bit more
higher in the STR realm versus trying to milk it for ASP.
ASP is great.
I love it when it happened when you sell a hundred dollar buck that you bought for 50
cent, that's a great way to do it.
A hundred dollar buck that you bought for 50 cent is a very great feeling.
But sometimes those hundred dollar books may sit for a year or two.
So wondering about cashflow and just concentrating more on that for 2025,
I think is going to be my go-to.
And we'll see how that shakes out.
It's not that I'm not going to turn down hundred dollar books.
I'm just going to focus a little bit more on faster moving books.
Had a storefront?
No, I don't.
And now I'm going to get another storefront next year.
So that was interesting.
Had an employee for half of the last year, this year rather.
I do have a photographer now for eBay.
So technically I do have an employee again.
I'll probably be ramping up another employee or two next year.
Probably a Lister for Amazon.
I plan on going out a little bit more than I have in my book cave.
Another key takeaways is stop stopping the overanalyzing, overthinking,
the critical thinking.
I love doing critical thinking and theory crafting, but at the end of the day,
it's just do the work.
That's as simple as that.
It's just, you got to do, you just got to do the work.
I mean, the theory crafting very rarely yields out the time and effort energy
you put in to do the work.
The actual thinking on that, it's not that it's unnecessary, but the time
involved and overanalyzing that you could be more productive by just
grinding it out, honestly.
The group's been interesting this year.
I think we're going up to a second eBay call next year.
They requested it.
And we tend to talk a little bit more.
We do talk about Amazon a little bit, even though it's the eBay call.
So that's been going good.
A lot of great questions this year.
That's the best thing about it.
A lot of great questions this year that surprised me, honestly, a little
bit more beyond the basics.
So I expect that to continue on that trend.
Networking with a lot more resellers that are in my caliber, I guess you
would say, or on my level versus me trying to network with everybody.
Because surrounding yourself with as smart or smarter people, that helps me
grow versus me, I'm not going to say coddling, that's the wrong word.
Being around people who can't give anything back at the moment.
They may be able to get back later, but they're just kind of taking
and taking and taking that.
That's draining.
And I don't get any gain out of it other than the feel good to me
helping them out kind of deal.
So yeah, I'd say that's helped me grow.
I'm probably the most is being around more like-minded individuals or
not necessarily like-minded, just they're at the stage of the business
that is similar or greater than mine.
So I'm that person taking from some of those higher level people at the
moment, because I'm not on their level.
So I think that's probably the biggest reflections.
Yeah.
So let's let's give people an understanding that we don't just
sell gold bars.
My ASP is going to probably wind up for the year.
Right around $17 and like 25 cents.
I'm curious where you have an idea of where yours is going to wind up at.
For the year, probably around $15.
It looks like.
And it's probably more than that because yeah, because price taking
some stuff at the moment, I'll probably end up around low $14.
I would say all in all for the end of the year.
So for me that equates to selling 7059 items on Amazon at my average ASP of 17.
I'm going to do the math for you on Johnny's.
So we would do 150 divided by we'll just say 1425.
Sure.
10,526 items sold.
Yeah, I'm on track to do that.
I've been like 9,600 sold at the moment.
I think.
I've realized that people want everyday value items at a good price.
And I think there is something to be said about capitalizing on that.
And it's, it's hard for us to like pick and choose what to capitalize on, right?
Because we're just out scanning items, but you can, because you can
choose the quality of your sources.
And I can't choose the quality of my certain, you know, what, what
the quality of your thrift stores are.
You know what the quality of the pawn shops are.
They're not going to be like, oh, I'm going to buy this.
I know what the quality of the pawn shops are, the record stores are.
So for me, I realized a huge revelation to me, probably over the
past two or three months is there's a lot of money to be made at lower
price points in this game, especially if you have the processes to be able
to list a thousand items a week, right?
2000 items a week, because a $17 ASP is not high.
And sure, it's great when, you know, the $30, $40, $50 item comes through.
But the majority of the money in this media game, I've realized is going
to fall between the 999 mark and the 1999 mark, and it's not necessarily a bad thing.
It's a bad thing for people that let stuff sit around and can't get things
processed, but for people like me and Johnny, where we can just knock
out boxes every single week, I think it's a huge opportunity because.
If it's faster moving than with profit, I've realized the cashflow you can get back.
Even if you're spending a dollar to make two or $3 at scale outweighs sitting
around waiting six months to get 20, $30 profit from that one single item.
And it's not even close.
So for me, it's been a reinforcement of, okay, well, this is where my focus
needs to be fast moving items.
Even if the ASP is not as high as I expected to be, it doesn't matter in
this game because it's all about how much can you get sent in and how many
times can you multiply your dollar?
100%.
That was my resolution.
Probably around the same time period as you, cause I had a bunch of stuff in
that range that was slower moving and I could have done a lot better if I just
had passed on those items or not sent them in and dispose of them, but it's
not that they won't sell it's just the amount of fees for those types of items.
They rack up.
So your profitability instead of two or three bucks, maybe a quarter, or if
you have to liquidate cause your fees are outpacing what you would get on the
profit, maybe negative 25 cents.
The buying and holding I don't, I think works because that was part of my
model is holding a certain price for X period of time.
I think that works to a degree.
I'm going to trim that back on the timeframe on the amount of time I hold.
I do want the most money out of a single item.
Don't get me wrong, but I also need that item to turn over.
So yeah, I think that would be another critical change I'll be making for next
year. And I should see significant growth next year with the, what we were
just talking about and then the holding a little bit.
Dismediate.
I added a little bit of that in that was actually helpful because those items
in and of themselves tend to be faster moving because there's just limited
amount, a more limited amount of skews and there are books which go in the
millions, you're, you're less than half a million in the dis media on either
side, DVDs or CDs, even more so if you're doing video games.
You, I'm going to assume you didn't watch our Christmas call that we had, right?
No, I haven't watched yet.
All right.
So I, I had a, I did giveaways for people and this, this one was the most, you
know, revealing one for me was how many boxes I sent this year.
You got a guest?
What's up Amazon sellers.
We wanted to take a second to talk about go to list or the software, me and
Johnny both used to list and manage our inventory and grow our businesses with
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Mike, or using the link in the description below.
425.
You think I'm some hard work and type of man, and I appreciate you thinking
I'm a hard worker, but this is going to, I think this is going to knock your socks off.
Dude.
I've only sent 158 boxes.
There you go.
How was like, that's not a lot.
Let's be real.
That's not a lot.
You've probably had weeks where you probably push, you know, a hundred
boxes out the door when you were first started heavy back into Amazon.
What are we thought of finding?
How many bots is that?
Shipments and then you got to sort it and then you can do pages by a hundred.
So then you can do a page by a hundred and then you got to count the second page
or in your case will probably be like the fifth page, but I mean, that's only.
Three boxes on average a week to have the sales.
I have like, it's not hard to, to, to scale this business and make money,
but you have to put in the scans.
And that's where I, that's where I outshine Amazon.
There's no differentiators between me, Johnny, any other Amazon seller,
especially media seller, and it's all about how many items are we scanning
and the quality of those items are they fresh items or they not picked over items.
So for me, when I see now, I was like, man, that's pretty crazy.
Like I only average three boxes a week to do the revenue I do.
And yeah, that's just sales.
Amazon is going to take 50%.
Then I got my buy costs probably takes another 10%.
So at the end of the day, you know, my sales are going to be
about 50% so at the end of the day, you know, my end payout,
probably around 50 K give or take a little bit, but it's still not that much work.
Only three lazy ass boxes a week.
Like you, you thought I was pushing 10 boxes a week and I'm only pushing
three boxes a week because it's the quality of the stuff and the quantity.
And you kind of brought up disc media.
Everybody knows I still scan all the books on the used book guy.
I have to until the day I retire, but I'm finding more and more disc media.
You can fit more and more disc media in a box.
So if you look at a box of DVDs, 16 by 12 by 12, that's the ones I've used since day one.
You can fit about 82 ish DVDs, 180 CDs versus books.
You're only going to get between like 28 and like 40 books,
depending on how big they are.
So the quantity of my inventory is probably a lot higher because of the
disc media focus I kind of have, even though it's really not a focus,
because I scan everything every single time.
But I just want people to realize that only 158 boxes.
I've told anybody out here to go get three boxes a week of profitable books,
CDs, DVDs to send to Amazon.
And you could, you know, build a nice business like I have without putting
in a lot of work or a lot of time.
I think everybody would sign up for that, but for some reason we can't sign up for it.
When the signups are wide open, I'm not stopping anybody from signing up for it.
And you know, you do your math or you're counting still in your head.
He's still counting over there.
All right.
I'm gonna keep going here.
You kind of hit on the group and I can't say this enough, and this might sound
cheesy, but I'm grateful for the group because it allows me not to kind of be
in any of these other groups.
So everybody there is focused on the same goal, making money, selling
media on Amazon and eBay.
People love Johnny's eBay call.
And like, like you said, he'll be doing two calls every single month next year.
That's a change we decided to make.
And you don't have to have all the other noises.
Because there's a lot of noise in the reselling realm.
Everywhere you look, there's a million different groups, free groups, paid
groups, they're all over the place.
And me kind of being the forefront of my own group allows me to block all
that garbage shit out that's out there.
And I mean, yes, there's groups out there that makes sense, you know,
like techs group 100%.
But I really, I'm not involved in anything.
I'm not like an active person out there in some of these groups.
And when I am, I'll tell you right now, I was in a Facebook group.
I scroll through Facebook.
Sometimes I'm in some of these free groups, boy, oh boy.
I don't, you would have to pay me lots and lots of money to sit in there
because it is, it is mind numbingly painfully depressing and it just
lots of cry babies.
So I'm grateful that like the people we got in a group are actually taking action.
They got smart questions.
People give them smart answers.
Overall, it takes a lot off me, allows me to get some of my time back
and I'm appreciative for it.
So how many boxes have you sent?
638.
Yeah.
And my inventory is drastically higher than yours, but see, that's what
that's what I'm saying for the higher STR items.
You have less an inventory than me.
You've sent in less items than me, but yet we're very comparable in the
end result of our numbers.
I'm still higher, of course, but just cause it's sheer volume.
I had that on my side, but I think it's not that I won't work less.
I will just work differently.
There.
Every book can go on Amazon and eventually will sell on Amazon more than likely.
And I'm not talking to extreme one off.
See people in the comments are about to blast me with, but there's a better
way for more profitability to do it.
And then just gearing that at scale.
I think I can do tremendous things with that in mind.
And I agree with you.
I think there's more money on the lower end.
Cause when I started lowering my prices, this Q4 more units were
selling than ever.
It was like double the amount I was selling just for pricing
under market and, or things I had listed higher and playing the weight
game, just lowering it slightly.
I mean, I think people have things on their watch list.
They get alerts.
They, they're out of budget.
So they're only searching for stuff worth X dollars.
That's not to say they won't spend higher than that.
They will.
It's just the, those amount of customers are much smaller than the ones on the
other end of the spectrum.
So the only difference that we've really think about how my business will look
different, I'm still scanning everything.
I'm still going to be looking for better sources.
You know, I'm going to be going further out this year.
Everybody should send me, I don't know, some type of, I should get
certificates in the mail or award.
Trophies for being willing to drive a little bit further.
Cause everybody knows I'm kind of stuck in my ways when it comes to my sources.
But even then I have revolutionized that this year.
So I'm just going to be taking faster, moving a little bit lower profit items.
And in the reselling realm, it's not exciting.
Right.
Me and Johnny just did a podcast talking about how you can just turn a dollar
into $2, like that doesn't excite people, Johnny, like nobody's going to listen.
But at the end of the day,
just do it, just do it one million times.
And if you can do it quicker, right.
Because the lower profit items that we're going to be sending
are much faster moving items.
So you have the compound interest kind of working in your favor, but it's still
not exciting to hear people talk about that in the resale space, because we're
only concerned about the gold bars, right?
Like the most expensive item I sold all year was $348 and 98 cents.
Like that's nothing like I'll guarantee you, probably everybody,
you included in the group have sold an item more expensive than that.
But you don't have to, you shouldn't rely on the gold bars.
I guess is the thing when they happen, they're nice, but you need to be
focused on where the money is and that sell through double your money
endlessly, as much as you possibly can.
The risk, there's no risk if something has a sell through on Amazon.
I mean, maybe 1%, 2% risk, but even then you can come back and still
lower and break even, I just see the potential there.
Yes, it'll require me prepping more units, but the prep's kind of negligent
in Amazon, sure, if the disc is beat up, I got to run it through for 10 seconds,
but that's like a once every two weeks ordeal for me.
I just think the cashflow that comes from faster moving items has made such
a huge difference in my business as quarter four, when I really started
diving in and manually repricing all of my stale inventory that was sitting
there for more than a year, I think that's the biggest difference.
That was sitting there for more than six months.
The amount of that stuff that I've sold that otherwise would still be sitting
there, it's well over $10,000, it's probably closer to $20,000 from the end
of September to the end of this year and stuff that was stale inventory that
I lowered the price and instead of getting my $7, $8, well, I'm not
getting it because it's sitting there.
It's costing me to sit there.
I'm actually getting, you know, $3 to $5 in profit into my bank account.
Dude, I can't say enough good things about it.
It's literally my payouts, you know, almost one and a half X.
Right.
And I want to talk a little bit about disc media here.
When you do a box of disc media, how many boxes of books would that
one box of disc media be?
To me, I can, at max it's probably like 180 CDs or DVDs I can cram into any
single box.
Now a box of just paperbacks, we'll say that the little small mass markets,
it's about 60.
So one third the amount at best case book scenario.
Now it's not to say there aren't box sets with both CDs and DVDs.
And so that number can be a little skewed back and forth, but you can do
about three times as much in a single box.
And does that single box take you longer?
Yeah.
On a box by box analysis, but the mental switching back and forth of
completing a box, doing another one is far less.
So it's actually worth more of your time investment to do a single box of
180 than doing, I don't know, three boxes of 60, honestly.
And I think it's a bit more streamlined because again, the units are basically
the same dimensions books.
Oh yeah.
Not necessarily the case most of the time.
You're going to have your big coffee table books, your little mass markets,
the little weird handle book you pull with a lever and it makes farm animal
noises.
So there's a little bit more thinking involved even on packing the box,
either if you're a prepacker or a post packer of the box.
It's the efficiency isn't there in books unless you force it.
You make systems in place to force it to be a bit more streamlined.
CDs and DVDs, very little thinking.
And video games, if you're doing video games, I'm excluding consoles from that
statement, but it's just a lot more streamlined in my opinion and optimized.
Yeah.
I think this year has been kind of eye opening for a lot of resellers.
Resellers here realized I either need to treat this like a real business and
buckle down and start making some serious money or I need to go away for the most
part.
There's still a lot of people clinging on to something that ain't there.
Right?
Like, oh, I sell.
I'm hanging onto this business just so I can say I'm a reseller.
I will say this, a lot of resellers, some of my people I've been subscribed to on
YouTube that resold or note, they no longer exist.
I have no idea what happened to them.
Maybe they still resell and they just stopped doing YouTube, which 100% don't
think any YouTube resellers are making more money than their reselling business.
At least not that I know of.
So it's never a we're closing shop video for these people.
They're just gone.
All of a sudden there's no goodbye.
There's no thank you for your time.
I'm heading elsewhere.
I think Sabrina did one to be fair.
We had her on, but she's still working.
She's still doing it part time, but we know what she's doing.
We're aware.
Everybody else is just like.
Ghosts gone.
Bye.
I it's hard for me to, you know, reconcile, but everybody's situation is
different, right?
Like everybody's got different overhead.
Everybody has different commitments.
Talked about it in the beginning, how my personal life has just been absolute
garbage second half of this year.
So everybody has different commitments.
And I think realization that you're either going to take this seriously.
Or that's in a part time matter or full time matter, because taking it seriously
doesn't mean you have to be full time.
Cause we got plenty of part timers that knock it out the park that just treat it
like an actual business.
I think it's that's been the biggest mind shift, I think over the years.
People are either going away or people are stepping up.
You're always going to have the people in the middle that just kind of like.
They're hanging onto the doors, the Titanic sinks, and it's just a matter
until the door just goes under, right?
And then there's always going to be people like that in any aspect of the
business, there's always going to be the negativity, but I think this year has
been good and kind of thinning out the herd and making people realize what do
they want from this and making a choice, forcing people's hands with slow sales
to decide, am I going to double down on this or am I going to step away from
this?
I think that's been a good thing because making a decision left or right is
still better than not making a decision at all.
So I think it's been good in that kind of aspect of it.
Yeah.
I mean, there's going to be very few people who are like, I'm great with the
slow sell through rate.
You got to have some extra income coming in somehow, some way to survive that
more than a marathon.
That's running.
That's like running two marathons back to back.
If you're, you're the slow sell through rate person, it's doable, but you got to
have some padding there somehow, some way you're financially well off already
or you're planning on never to quit your day job.
Honestly, you can make a go of that, but I think there's a lot easier things to
do by just making a couple of businesses, business model adjustments, honestly.
And I think, I think as a whole, when we start, we consume information, we're
taking it all in, but I'm not sure the follow throughs there by doing what's
being explained to people.
And that's where I think they get in the struggle bus mode is they did part of
what was told to them, but not all of what was told to them.
And they, they're stuck and they're asking why, and then they get told the
same information again, and they still don't make the changes.
Few months roll by, I'm still stuck.
Well, it's the same answer.
What was given to you three months ago.
Why haven't you done it?
Well, I don't think it'll work.
Why, why don't you try just attempt?
There's it's information overload, Johnny.
You have to realize that everywhere you look, there's going to be information
and reselling and a lot of it is flashy.
A lot of it is, you know, the big numbers people see.
And we're even guilty of this because we have, oh, I'm guilty of this.
There's been times I haven't listened to Jerry.
And every time I decide to listen, Jared, you know what?
My business does better or I don't listen to tech.
And then I, all of a sudden I listened to tech.
My business does better.
It's, it's funny how that goes.
Yeah.
But it's the same way.
If you look at it the other way, right?
If somebody asks us a question about something, maybe we're guilty of not
explaining all of the details in the best manner, because we're sitting here
like, really, this is what you're worried about.
Like how many times have we talked about how to get the buy box?
Like how many times can we lay out the five step, the baby steps, the
buy box, right?
Like it's.
Oh yeah.
I'm totally jaded at this point.
I'm a, I'm a disgruntled old man.
I don't got time for your young whippersnappers with your BS questions.
That's been asked a million times to me.
And you're right.
I don't give the full thoroughness, every bullet point explanation to the
question I've answered a million times.
I'm like, no, don't do it.
But you're not obligated to, right?
Like it's, it works both ways, but with all the information that's out there,
the ability to be able to reach out to a larger reseller has never existed like
it has in today's realm.
So it is good for people that are new or people that are trying to grow the
business.
It's been a tough year for a lot of people trying to get over the hump of
turning this from a side hustle into their full-time job.
That just comes with growing pains and lots and lots of sacrifice.
And we kind of talked about sacrifice many, many moons ago on an episode.
There are things you have to trade off to grow this business in the beginning.
And time is one of them, unfortunately.
And I'll be the first one to tell you.
I am in no, like Johnny, Johnny calls me at 1 AM or like not even 1 AM.
He calls me after 11 PM and like I'm his one call from jail.
It's going to voicemail because I'm long gone.
And I want to answer.
I've tried a lot of you out there are like burning the midnight oil.
You got the kids, you got the kids.
You got the commitments.
And I'm just here to tell you that it doesn't have to be that way forever.
And you should be working towards kind of growing your revenue and then making
changes to get your time back because that's your most valuable asset you have.
And yes, it might suck today that why the kids are asleep, you got to go list items
or you got to go take care of a loved one.
And then you still got to list items when you get back home and it's 11 PM.
But our goal in reselling should be to scale this and either step back and by stepping back,
hiring employees or stepping back in a way of you stepping back because you refine your processes.
You're getting better inventory.
So you spend less time actually within the business.
Yeah.
Now, an individual I've seen really busted out this year and he's in this group.
I'm going to say his name.
He'll probably won't watch this video.
So schedule.
I've been watching him work a lot because every time I see him on a call, he's always working.
He's going back and forth.
You just see him processing this and his business has never been better.
He's just grinding it out.
But he's made improvements to his business.
I mean, I've talked to him a little bit and he's refined a little bit.
He's talked to other people and refined it.
He's constantly, constantly doing that over and over again.
He's constantly moving.
I wish I was his age.
I really do because I remember that like working just like that, grinding it out even before reselling.
And that's what it takes.
And I think he's going to be very he's already successful, but I think he's going to be even more successful in the next few years to come by just these little micro adjustments, but then dialing the volume on doing it to scale.
It's just been very impressive to watch him grow this year.
I think with him, I think he had the hustle in him before he started.
He always had that.
Yeah, exactly.
He just tell like he reminds me of myself like he's just out there trying to make ends meet and like, you know, he's a musician.
So you know how that is the starving artist mentality like you got to be out there trying to get things done.
And for him, he said this.
I didn't say this so everybody can yell at him for it.
But I do think there is it's 100% true.
He said a lot of resellers don't want they don't want it enough.
And I think he's right because reselling spun up in a way where, you know, you see somebody like me was out here like 20 hours a week and I'm doing all this money right like people like see that and they're like, oh, that's what I want.
Yeah, but she went through a decade of refining your process.
That's the difference.
Yeah, but that's irrelevant.
They don't see that right.
They don't they don't see or hear that.
And I think he was right when he hit it on the head on the week equal and he's just like, I think you got to really want this you got to want this to work.
You got to be willing to put in the time and the effort.
So yeah, I mean, that's what that's what this boils down to.
And we've seen we've had plenty of eBay seller successful eBay sellers.
Come on that are just absolutely knocking it out of the park so we all know everybody knows I'm jaded with eBay because I see people doing good.
I'm like, well, if they can do it, anybody can do it.
And I think that's kind of the big takeaway for this year.
Maybe that's like the the mantra for 2024 is realizing that if somebody can do it, then you can do it. There's nothing stopping you from being the number one seller on eBay or having the warehouse and the Amazon.
Sure, it's going to take time, but if you're smart and you grow your business in a way that makes sense financially and personally, then you can achieve anything reselling.
Absolutely.
And he's perfect example of what people take out of context when I say work harder.
He works harder, but he does it smarter every time.
Like he'll take the information and then crank it up to 10 and just I'll do this for 12 hours a day.
This little piece of information and then he'll he'll eat the fruits of that labor.
Some people have that mentality.
It doesn't even come down to time.
Really, it's just sticking to it and doing above and beyond.
And he's absolutely right.
I don't think a lot of resellers wanted enough.
And I think they they love the idea of it.
And then the point A to point B rocky path with thorns and you're in socks and everything is out to get you and shove you over and the winds blowing and it's negative 10 degrees.
Not a lot of people want to walk that path.
When they start, they may start, but they're going to turn back after about a mile.
And maybe that's a wise decision for them because if you're going to turn back now, you're not going to turn back later or you're going to turn back later.
And it's going to be much more devastating when you do that.
You go out of business, you'll be in negative money.
Maybe you decide to go off the path and on your own little path and you fall to your death.
A metaphoric.
When you said rocky, I thought you were going to start talking about like, you know, how he had a fight Apollo Creed and Mr. T and then the Russian Tommy gun.
That's just my Philly coming out of me, you know, being a being a rocky kid.
Basically, I think you're right, though.
I think it forces your hand and I think forcing your hand, it might feel like it sucks in the moment.
But I think in the long term, whenever your hand is forcing, you have to make a decision A or B.
You're going to reflect on that in three, six, maybe a year, depending on how big of a decision it is. And you're going to every single time you're going to say, I'm glad I made that decision.
Right. Like, I'm glad whether it was for the good or the, you know, the bad when you made that decision in your mind, because you're like, you're not just making a decision to make it.
You're going to think to yourself, well, this is either going to be good or this is going to be bad.
But when you reflect that you actually made the decision, it doesn't matter what it was, whether it turned out to be the dumbest or the smartest decision.
You're going to look back and say, I'm glad I decided to do this or go that way instead of that way.
Right. I mean, the simple act of even making a decision versus staying in the status norm of whatever your norm is.
I think that I think staying the status norm, unless you have climbed the top of the mountain and you're at the top of the mountain already, maybe status norm.
Let's not rock the boat here. But not a lot of people are at that point.
And when you say the status norm and you aren't making it or you're not cutting ends meat.
Well, I'm here to tell you that every year prices go up. So staying the same will hurt you.
You got to be making more than than what you were year after year after year just to account for a simple inflation of cost of living.
I mean, I don't know about you, but the last few years going to the grocery store, I squinted the price of milk and meat and all the other necessities of life.
Right. And it's like, man, I'm sounding like an old man, but I'm not. I'm less than 40 years old.
I'm like, man, I remember when gas costs less than a dollar or, man, I remember when milk was a dollar twenty five.
It's close to five bucks now. It's ridiculous. Yeah.
For me, look at a dozen of eggs. You get a dozen eggs to for a dollar. Now they're like four hours and some change.
I just got a dozen the other day. It's crazy. I think you're going to wrap it up here with our quote.
We kind of came up with as we went. And that is you can be whatever you want to be in the reselling realm.
It's just a matter of how are you going to get there and just know that it's not overnight success.
Sure, you might drop into some wonderful products or wonderful bulls where you can make a whole lot of money.
But you have to realize we need consistent, long lasting relationships.
This year is gone. Now you get in the idea of, oh, don't think you're just all of a sudden going to be this brand new person come twenty twenty five, because that's never the case.
Right. Sure, we have goals for next year, which we'll talk about in next week's episode.
But just don't think because the year changes a number that all of a sudden in your business, if you're doing the same shit is all of a sudden going to be absolutely different.
If anything, if you're still doing the same stuff and it's not getting you results now, the results are only going to keep going to be that slow, slow, slow burn into the oblivion.
But yeah, we appreciate you. Listen, we'll talk to you all in next week's episode.
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