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Welcome back to another episode of the Resellers Mindset

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podcast.

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My name is Mike, also known as the used book guy on YouTube,

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along with my friend and fellow full time reseller, Johnny B.

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We help people start and grow their reselling businesses

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from the ground up.

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We also have a weekly Zoom call and private Discord

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for all YouTube members.

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Head on over to youtube.com backslash

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used book guy to join the channel

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and gain access to the full length podcast Zoom call

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and private Discord today.

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Let's get into this week's episode.

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What is up, everybody?

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Welcome into another episode of Resellers Mindset podcast.

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Mike here alongside Johnny, special guest today,

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tech in sports here.

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So we're going to dive deep into his reselling business.

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It's usually the other way around where he's giving us

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all business advice.

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But today, me and Johnny are going

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to pick on tech a little bit and see

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what's inside of that brain of his

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when it comes to reselling.

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So tech, just give a little bit of intro to yourself,

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how you started and where you're at today

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when it comes to reselling.

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So I'm from South Florida.

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I've been reselling for 15 years.

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I first started reselling when I needed a new cell phone.

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Mine broke at the time.

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It was a T-Mobile sidekick.

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And I looked on eBay and they were too expensive for me

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at the time.

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They were around $70 to $90 on eBay

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and I didn't have enough money at the time.

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I was a single dad.

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So things were pretty tight.

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I went on Craigslist and saw people were selling them

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for $35 on Craigslist.

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So I had the bright ideas.

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If I can get one for $35, sell it for $70,

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get another one for $35, sell that for $70,

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it makes my phone free.

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And that's what I did.

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I bought one on Craigslist and I sold it on eBay

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for the same day.

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I bought it for $35, sold it for $70.

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And in my mind at the time, I doubled my money.

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Forget all the fees.

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I bought it for $35, sold it for $70,

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I doubled up in the same day.

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And that's kind of when everything unlocked that.

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And I didn't know the word at the time,

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but there was an arbitrage between Craigslist and eBay.

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And for a long time, I bought a lot of phones on Craigslist

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and flipped them on eBay.

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So that's where the tech part comes of my name,

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because I used to do a lot with cell phones, iPods,

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even broken cell phones, broken electronics,

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because back then, we're talking about

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when the iPhone first started to come out.

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So people would have a crack screen

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and they wouldn't know what to do with their iPhone.

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So I would buy the crack screen stuff for cheap on Craigslist,

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just run a seven day auction as is for parts on eBay,

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and then collect what was in between.

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So that's where the tech part came from.

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And then I do remember a time where, again,

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things were pretty tight.

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I started selling my own clothes that I had from high school.

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So at this point, I was about 23 to 25 years old

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sometime in there.

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So I still had some of my old clothes from high school.

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We were talking six, seven, eight years.

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And I listed a Andre Reed Buffalo Bills Champion jersey.

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And I listed it for $70 and it sold the same day.

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Just so happens he was getting inducted

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into the Hall of Fame that week.

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So like that kind of worked out.

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And my girlfriend, who is now my wife,

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she said that they have jerseys at Goodwill.

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So we went to Goodwill and I started buying jerseys.

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That was kind of like my introduction into clothes.

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And that's why the name is Tech and Sports,

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because I used to sell the phones and jerseys.

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And then once I started selling the jerseys

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and seeing that jerseys don't need directions

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on how to use them.

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They don't need unlimited customer support

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for the lifetime that you own the item.

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They don't break in transit.

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And if they don't fit, they could get returned

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and you could just sell it again.

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I slowly started to phase out the electronics

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and just became sports.

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And then I got into clothing.

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And then that's when I started doing all of the clothing.

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Once I saw, you know,

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it didn't have the hassles or complications

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that electronics do.

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And I've been running with that ever since.

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So at the peak of the business, there was 53,000 items.

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We were listing 250 per day, selling 250 orders per day.

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So there was many multiple orders.

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I had three people doing photos and listing,

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two people shipping, picking and packing.

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And I also have a brick and mortar store

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that sells clothes that are not as good for eBay.

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They're very cool shirts, like an all over print shirt

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or a cool skeleton shirt, which on a rack is very cool.

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On eBay, hard to find in the search.

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Do a little bit of wholesale and things like that.

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But, you know, I was able to build

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a pretty good sized machine, you know,

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just finding stuff that, you know,

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maybe people discarded or didn't know as much about.

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Took the time to get the education and learn,

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put them up on eBay, do the right thing,

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ship out fast, communicate, create quality listings.

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And, you know, eBay and reselling

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is a beautiful opportunity that helped, you know,

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change my life and everybody's life around me.

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So I am forever grateful for, you know,

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what we are allowed to do.

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Did you, I'm curious, did you have like a job

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when you started like reselling?

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Like, was this just like kind of a side hustle gig for you?

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Like, did you get to a point where, I don't know,

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if you had a job, like, how did you decide to quit the job

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if you had one and just focus on reselling only?

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Sure, so I worked at CVS for five years,

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from about 18 to 23.

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And from about 21 to 23,

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I was going to a vocational school for computer repair.

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And I got my A plus degree from CompTIA and N plus.

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And then I got a job at Circuit City.

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And you remember Circuit City had Fire Dog,

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which was their equivalent of Geek Squad.

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So I got a job at Circuit City to work on the computers

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behind the bench.

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And like two weeks after I got hired at Circuit City,

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they claimed bankruptcy.

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So once they claimed bankruptcy,

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we were no longer legally allowed to perform work

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on the computers.

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Something happened with the insurance.

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So we were told to call all the customers

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and have them come pick up the items.

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So I was doing a little bit of computer repair on the side,

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and I stuck my business card in every single one

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of those computers and built my computer repair company

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out of that.

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But the biggest thing,

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the most important thing that happened with that

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is in South Florida,

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we have like these retirement communities and they're huge.

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Some of them have thousands of people in them.

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Like they're like dedicated 65

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and over retirement communities.

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One of the people that I fixed their computer,

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they put our card in the clubhouse on the cork board.

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And I ran a huge business for the retirement community,

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fixing their computers, giving computer lessons.

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How do you send an email?

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How do you send this picture to your grandkids?

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And I built a beautiful business out of that.

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And from there, during the liquidation process,

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I had a friend named Conrad,

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and he knew a little bit about eBay.

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I've never been on eBay before in my life,

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but they had all kinds of like trinkets

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during the liquidation process of Circuit City.

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And I remember they had a whole tote of remotes.

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And these were brand new remotes,

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like current year remotes

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that I guess they couldn't match up with TVs.

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For whatever reason,

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they were selling this whole tote for like 20 bucks.

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And my friend Conrad was like,

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dude, these are big money.

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We could sell these on eBay.

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So he had an eBay account

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and we were both listing those on eBay and selling them.

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And these remotes were selling for like 80 bucks,

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75 bucks, $100, like the big long, like the good ones.

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And it didn't click with me,

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but like that's how I found out about eBay

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for a year later that,

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oh, let me check on there for a T-Mobile Sidekick,

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a used one, cause I remember the used remote.

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So like if we had never sold those remotes,

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maybe I would have never even had jumped on eBay.

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But when I had the computer repair service,

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after I started doing the T-Mobile Sidekick thing

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and finding broken electronics on Craigslist,

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what we would do was, okay, you have a broken Sony VIO,

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the LCD is broken.

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And at the time that was like a death kiss

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cause an LCD would be like $900 just for the part.

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And the VIO was like $700.

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So like it wasn't cost effective to actually fix the LCD.

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So what I would say is, okay,

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we could do a data migration on your computer

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from this one to that one, pull all of your photos,

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everything, put it onto the other computer.

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And this is way before cloud storage or anything.

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Everything was fixed on the hard drive.

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This is even really before thumb drive.

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So like we could do a data migration

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from this computer to your new computer.

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You now have a dead computer with no LCD.

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Your bill is $500.

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I'll give you a hundred dollars credit.

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I take your Sony VIO, I run a seven day auction.

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And now I sell your Sony VIO for parts

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and I get three or $400.

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So we were doing that a lot.

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And then we branched into, okay,

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your computer has a virus, fine.

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It's a hundred dollars to fix it with a $50 diagnostic fee.

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I also see you have a broken iPhone.

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We can knock off 50 bucks.

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I just charge it a hundred.

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I would go home and sell the broken iPhone.

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So we started even asking customers,

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what do you have broken?

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Oh, I got broken computers.

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I have a drawer full of old phones.

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My kid's Game Boy doesn't work.

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My iPod is broken.

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And that's, I ran a great business on just an,

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as is four parts, broken electronics,

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where I was giving a discount on the bill

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and then just bringing them home

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and running seven day auctions.

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Before Johnny says something,

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I can confirm that CVS makes great resellers

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because I too worked at CVS.

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My man.

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10 years of my life.

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CVS workers here.

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10 years?

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Photo lab supervisor, baby.

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That was my wife.

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That's how I met her.

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She worked in the photo lab.

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Nice.

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I was a store manager and I quit in 2018.

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I just left in the middle of my shift, left my keys and just,

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but I did the same thing.

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I built it up on the side correctly.

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I didn't just jump into it with nothing.

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So yeah, go ahead, Johnny.

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I just wanted to plug up.

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No, I was gonna say, you two worked at CVS.

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I'm the odd man out here.

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We can open our own, you know, CVS store.

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We got every, well, that'll just be me as the manager.

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We only do photo here.

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I only got two photo texts.

262
00:10:01,000 --> 00:10:04,960
My hat is off to you to survive that place for 10 years, dude.

263
00:10:04,960 --> 00:10:08,360
And like customer service is brutal,

264
00:10:08,360 --> 00:10:13,360
but like sick, rude people are like a totally different breed.

265
00:10:13,400 --> 00:10:15,480
So like people are rude in general,

266
00:10:15,480 --> 00:10:20,160
but like sick, rude people, it's brutal.

267
00:10:20,160 --> 00:10:22,760
I lost my immune system when I quit that place though.

268
00:10:22,760 --> 00:10:25,000
I'm so used to being around sick people all the time.

269
00:10:25,000 --> 00:10:28,680
Now it's like, I get a little cold and I'm done for weeks.

270
00:10:28,680 --> 00:10:31,200
I think for me, like being around all the sick people

271
00:10:31,200 --> 00:10:33,280
and then digging through stuff at the flea market,

272
00:10:33,280 --> 00:10:34,280
I think I'm bulletproof.

273
00:10:34,280 --> 00:10:36,240
I never get sick anymore.

274
00:10:36,240 --> 00:10:38,520
Yeah, it's just like, it's gone for me now.

275
00:10:38,520 --> 00:10:41,120
It's just, it is crazy though to think about like,

276
00:10:41,120 --> 00:10:43,960
you had so many like ways inside of that one business

277
00:10:43,960 --> 00:10:44,960
to make money, right?

278
00:10:44,960 --> 00:10:47,160
It wasn't just, oh, just the computer repair.

279
00:10:47,160 --> 00:10:48,520
It was like, okay, what else can I do

280
00:10:48,520 --> 00:10:49,640
while I'm there to make money?

281
00:10:49,640 --> 00:10:50,560
And that's so crucial.

282
00:10:50,560 --> 00:10:52,480
And a lot of people don't really think about that.

283
00:10:52,480 --> 00:10:55,040
It's just like, well, here's my one item that I have.

284
00:10:55,040 --> 00:10:56,400
I'm just gonna sell this one item.

285
00:10:56,400 --> 00:10:59,000
I have no other angle besides this one item, you know?

286
00:10:59,000 --> 00:11:00,400
It's like the business card.

287
00:11:00,400 --> 00:11:02,000
You said, I tell people all the time,

288
00:11:02,000 --> 00:11:03,600
get business cards, they're super cheap

289
00:11:03,600 --> 00:11:06,280
and you'll be amazed that one relationship

290
00:11:06,280 --> 00:11:08,680
can blow up your whole business overnight.

291
00:11:08,680 --> 00:11:09,720
Oh, absolutely.

292
00:11:09,720 --> 00:11:13,240
And I think that thinking outside the box,

293
00:11:13,240 --> 00:11:14,520
and one of my favorite things

294
00:11:14,520 --> 00:11:17,720
and probably like what drives my entire existence

295
00:11:17,720 --> 00:11:19,600
is just pulling money out of thin air.

296
00:11:19,600 --> 00:11:24,080
Like there is nothing that makes me happier than like,

297
00:11:24,080 --> 00:11:26,600
the other day, like we were out on a morning walk

298
00:11:26,600 --> 00:11:29,360
with my wife and there was a garbage bag

299
00:11:29,360 --> 00:11:31,360
with a cabbage patch doll on the top.

300
00:11:31,360 --> 00:11:33,760
And I look at it and it was a legit one from the 80s.

301
00:11:33,760 --> 00:11:36,040
I turn it over, it was Xavier Roberts on the back.

302
00:11:36,040 --> 00:11:38,000
And I go, oh, wow, this is, I look inside.

303
00:11:38,000 --> 00:11:40,880
There was like hundreds of pieces of Playmobil.

304
00:11:40,880 --> 00:11:43,600
I ran home, got the car, put it in the back of the car,

305
00:11:43,600 --> 00:11:44,920
sorted it all out.

306
00:11:44,920 --> 00:11:49,000
And she sold the Playmobil for $100.

307
00:11:49,000 --> 00:11:50,840
The cabbage patch doll for 20.

308
00:11:50,840 --> 00:11:53,680
And then she had some slight animal toys for 10.

309
00:11:53,680 --> 00:11:55,840
$130 in the trash.

310
00:11:55,840 --> 00:11:58,280
There is nothing better in the world

311
00:11:58,280 --> 00:12:00,360
than just pulling money out of thin air.

312
00:12:00,360 --> 00:12:03,640
And I think that there's opportunities everywhere.

313
00:12:03,640 --> 00:12:07,000
We just have to like think about what more we can do

314
00:12:07,000 --> 00:12:08,920
or what in addition we could do.

315
00:12:08,920 --> 00:12:10,720
Because like you said,

316
00:12:10,720 --> 00:12:12,440
showing up and doing the computer repair,

317
00:12:12,440 --> 00:12:13,800
that's like one avenue.

318
00:12:13,800 --> 00:12:16,960
Showing up to the computer repair and then teaching,

319
00:12:16,960 --> 00:12:18,560
that's another avenue.

320
00:12:18,560 --> 00:12:19,680
Doing that, doing that.

321
00:12:19,680 --> 00:12:22,240
And we'll give you credit on a bill for stuff

322
00:12:22,240 --> 00:12:23,520
that you don't use anymore.

323
00:12:23,520 --> 00:12:27,160
Like there's so many different ways to either upsell

324
00:12:27,160 --> 00:12:31,480
or get more money in addition for more services provided.

325
00:12:31,480 --> 00:12:32,720
And you could do that.

326
00:12:32,720 --> 00:12:35,360
And like Johnny's done with the reselling

327
00:12:35,360 --> 00:12:36,840
and the brick and mortar store.

328
00:12:36,840 --> 00:12:38,440
Like there's so many opportunities.

329
00:12:38,440 --> 00:12:42,600
And Johnny could host a book night or a game night

330
00:12:42,600 --> 00:12:45,720
or all these different things and just keep upselling

331
00:12:45,720 --> 00:12:46,800
and keep building on top.

332
00:12:46,800 --> 00:12:49,720
I'm doing book repairs now and I'm getting so much money

333
00:12:49,720 --> 00:12:50,560
out of book repairs.

334
00:12:51,880 --> 00:12:53,120
We have a couple of customers,

335
00:12:53,120 --> 00:12:55,880
but they're paying us like 250, $500

336
00:12:55,880 --> 00:12:57,440
for a 20 minute repair job.

337
00:12:57,440 --> 00:12:58,480
It's ridiculous.

338
00:12:58,480 --> 00:12:59,320
It doesn't matter.

339
00:12:59,320 --> 00:13:00,200
That's what it takes.

340
00:13:00,200 --> 00:13:01,080
That's what it costs.

341
00:13:01,080 --> 00:13:01,920
That's the price.

342
00:13:01,920 --> 00:13:04,400
And just keep layering that stuff.

343
00:13:04,400 --> 00:13:07,520
And like then you end up building beautiful businesses.

344
00:13:07,520 --> 00:13:10,400
And it's also good because like,

345
00:13:10,400 --> 00:13:13,120
let's say books start slumping a little bit,

346
00:13:13,120 --> 00:13:14,360
but your repairs go up.

347
00:13:14,360 --> 00:13:17,200
And then it's very safe for your business

348
00:13:17,200 --> 00:13:20,280
if you can have all of these different avenues

349
00:13:20,280 --> 00:13:21,720
layered on top.

350
00:13:21,720 --> 00:13:24,000
Yeah, we were talking with our other guests yesterday

351
00:13:24,000 --> 00:13:26,000
about that and I kind of hinted at it.

352
00:13:26,000 --> 00:13:27,920
I don't think I found all the ways to make money

353
00:13:27,920 --> 00:13:28,920
with the books yet.

354
00:13:28,920 --> 00:13:30,320
There's all kinds of different ways.

355
00:13:30,320 --> 00:13:31,600
I'm discovering more and more

356
00:13:31,600 --> 00:13:33,440
as I go along my journey here.

357
00:13:33,440 --> 00:13:36,000
Yeah, you can send all those Nora Roberts to the recycler

358
00:13:36,000 --> 00:13:37,320
and monetize them that way too.

359
00:13:37,320 --> 00:13:38,320
Exactly.

360
00:13:38,320 --> 00:13:40,320
Or I can make little crafting furniture pieces

361
00:13:40,320 --> 00:13:41,760
and have Thrones of Nora Roberts.

362
00:13:41,760 --> 00:13:42,600
That'd be great.

363
00:13:42,600 --> 00:13:47,240
I like your approach that you've recently taken

364
00:13:47,240 --> 00:13:50,320
as like higher ASP items, right?

365
00:13:50,320 --> 00:13:52,960
So I kind of done the same thing in the past year

366
00:13:52,960 --> 00:13:56,160
where last year I was carrying an inventory of 4,000,

367
00:13:56,160 --> 00:13:58,080
but it was all low dollar junk, right?

368
00:13:58,080 --> 00:14:00,160
I'm making a dollar, $2 this year.

369
00:14:00,160 --> 00:14:01,960
I'm carrying an inventory of only 1,000,

370
00:14:01,960 --> 00:14:04,440
but I'm making more money than I was last year.

371
00:14:04,440 --> 00:14:07,400
But the argument a lot of people have is that,

372
00:14:07,400 --> 00:14:10,400
well, you can't just go out and find better items, right?

373
00:14:10,400 --> 00:14:11,720
That's the argument, you know,

374
00:14:11,720 --> 00:14:13,520
we always hear, especially if I talk about,

375
00:14:13,520 --> 00:14:16,160
well, just stop buying, you know, the two, $3 stuff.

376
00:14:16,160 --> 00:14:18,040
Well, I can't find the better stuff.

377
00:14:18,040 --> 00:14:20,920
So like, what's your take on actually being able to go out

378
00:14:20,920 --> 00:14:22,960
and find like better products to sell

379
00:14:22,960 --> 00:14:24,720
that are gonna make you more money?

380
00:14:25,960 --> 00:14:28,920
So now that I've like been traveling more,

381
00:14:28,920 --> 00:14:31,080
and you know, before that,

382
00:14:31,080 --> 00:14:33,160
I haven't really done a lot of stuff,

383
00:14:33,160 --> 00:14:34,680
you know, for the last 15 or 20 years.

384
00:14:34,680 --> 00:14:35,920
I've kind of been combined here,

385
00:14:35,920 --> 00:14:37,640
building all of the businesses.

386
00:14:37,640 --> 00:14:39,360
And I knew what was here.

387
00:14:39,360 --> 00:14:42,000
And I knew here, there was no way, shape or form.

388
00:14:42,000 --> 00:14:43,840
You cannot find quality items.

389
00:14:43,840 --> 00:14:45,160
So, you know, people start saying like,

390
00:14:45,160 --> 00:14:47,000
you know, in my area, it's hard to do,

391
00:14:47,000 --> 00:14:48,160
or my area is hard to do.

392
00:14:48,160 --> 00:14:49,080
Okay, fine.

393
00:14:49,080 --> 00:14:52,040
So, you know, I've started traveling around and stuff,

394
00:14:52,040 --> 00:14:54,720
and kind of the first place we went

395
00:14:54,720 --> 00:14:58,040
is kind of up near my mom, and my mom lives pretty rural.

396
00:14:58,040 --> 00:15:00,840
And my wife and I went to a flea market

397
00:15:00,840 --> 00:15:03,640
in a town with 2000 people,

398
00:15:03,640 --> 00:15:07,640
and I found $10,000 worth of stuff for like 400 bucks.

399
00:15:07,640 --> 00:15:09,520
So one was a car hard jacket,

400
00:15:09,520 --> 00:15:11,040
gonna sell for a couple hundred dollars.

401
00:15:11,040 --> 00:15:13,800
I found a few pieces of Ralph Lauren that would sell for,

402
00:15:13,800 --> 00:15:17,160
I think around 200 bucks, I paid $4 for.

403
00:15:17,160 --> 00:15:18,320
I knew all the right keywords.

404
00:15:18,320 --> 00:15:21,280
So I would know how to sell it for the correct price.

405
00:15:21,280 --> 00:15:23,160
And then also I found some baseball cards

406
00:15:23,160 --> 00:15:24,080
that were also very good,

407
00:15:24,080 --> 00:15:25,600
but take out the baseball cards,

408
00:15:25,600 --> 00:15:27,880
I still made 1000 bucks with like 20 bucks.

409
00:15:27,880 --> 00:15:29,080
So that's one.

410
00:15:29,080 --> 00:15:31,200
And then I went to a couple of thrift stores,

411
00:15:31,200 --> 00:15:33,120
found stuff like there's stuff there.

412
00:15:33,120 --> 00:15:36,960
And then last week we went up to Orlando,

413
00:15:36,960 --> 00:15:41,200
and my wife wanted to get a Disney annual passes,

414
00:15:41,200 --> 00:15:42,840
cause it's only like two hours away.

415
00:15:42,840 --> 00:15:44,640
And that's like two or three hours away.

416
00:15:44,640 --> 00:15:46,040
And that's like a quick trip for us.

417
00:15:46,040 --> 00:15:47,720
Like if we're not doing anything,

418
00:15:47,720 --> 00:15:49,800
we could just go up there and just do something.

419
00:15:49,800 --> 00:15:52,520
So I, and it ended up being over 2000 bucks, right?

420
00:15:52,520 --> 00:15:54,320
So I said, you know what?

421
00:15:54,320 --> 00:15:55,640
If we're gonna spend this money,

422
00:15:55,640 --> 00:15:56,920
I gotta be able to make it back.

423
00:15:56,920 --> 00:15:59,920
So I said, hit some thrift stores

424
00:15:59,920 --> 00:16:01,720
and let's see if I can make this money back

425
00:16:01,720 --> 00:16:03,560
in a couple of thrift stores.

426
00:16:03,560 --> 00:16:05,840
So my wife set up a thrift route,

427
00:16:05,840 --> 00:16:08,040
three hours away.

428
00:16:08,040 --> 00:16:09,640
I didn't pick the stores.

429
00:16:09,640 --> 00:16:11,360
I've never been to the stores.

430
00:16:11,360 --> 00:16:13,000
I fell asleep on the way there.

431
00:16:13,000 --> 00:16:15,160
So I couldn't even tell you where they're at.

432
00:16:15,160 --> 00:16:18,760
And the first store pulled out $1,700 worth of profit.

433
00:16:18,760 --> 00:16:21,080
So in three stores,

434
00:16:21,080 --> 00:16:24,400
I think the grand total was 2,500 bucks.

435
00:16:24,400 --> 00:16:26,680
And then we went to a flea market the next day.

436
00:16:26,680 --> 00:16:29,240
And I think I pulled out $4,000 worth of profit,

437
00:16:29,240 --> 00:16:31,160
a flea market that I've never even been to.

438
00:16:31,160 --> 00:16:33,880
And this is not like, the flea market was small.

439
00:16:33,880 --> 00:16:36,000
It took us like 45 minutes to run through.

440
00:16:36,000 --> 00:16:40,040
So like, I am not convinced that this stuff is not out there.

441
00:16:40,040 --> 00:16:42,080
I am convinced that we are passing it up

442
00:16:42,080 --> 00:16:44,600
because whenever I do a deep dive in the group,

443
00:16:44,600 --> 00:16:46,960
people start magically finding that item.

444
00:16:46,960 --> 00:16:48,680
Whenever I do a deep dive on YouTube,

445
00:16:48,680 --> 00:16:50,720
people start magically finding that item.

446
00:16:50,720 --> 00:16:53,600
Someone just today posted a reel

447
00:16:53,600 --> 00:16:56,280
of some Jeff Hamilton Converse that they found.

448
00:16:56,280 --> 00:16:58,240
And they said they would never know the brand

449
00:16:58,240 --> 00:17:01,480
if it wasn't for the video that I put out the other day.

450
00:17:01,480 --> 00:17:05,000
And these shoes, these are gonna be huge money.

451
00:17:06,720 --> 00:17:09,160
And they would have passed on these.

452
00:17:09,160 --> 00:17:10,520
And they said they didn't know the brand

453
00:17:10,520 --> 00:17:11,480
until they saw the video.

454
00:17:11,480 --> 00:17:13,800
So like, this stuff is out there.

455
00:17:13,800 --> 00:17:14,800
We just don't know.

456
00:17:14,800 --> 00:17:16,800
And the worst thing that you could do as a reseller

457
00:17:16,800 --> 00:17:19,200
is pass on profitable inventory.

458
00:17:19,200 --> 00:17:20,760
Right, Anika in the group,

459
00:17:20,760 --> 00:17:22,480
she was like on the verge of quitting.

460
00:17:22,480 --> 00:17:24,000
And I just gave her a quick tutorial

461
00:17:24,000 --> 00:17:25,040
about the higher end book.

462
00:17:25,040 --> 00:17:26,440
She came back two weeks later,

463
00:17:26,440 --> 00:17:29,240
Hey, I made $900, look at that.

464
00:17:29,240 --> 00:17:30,200
It's funny how that works.

465
00:17:30,200 --> 00:17:34,000
And then when I did the reseller rescue video with Terry,

466
00:17:34,000 --> 00:17:36,040
we both went to the same garage.

467
00:17:36,040 --> 00:17:37,920
She pulled out six items.

468
00:17:37,920 --> 00:17:40,200
I pulled out 30 or 40 items.

469
00:17:40,200 --> 00:17:45,120
And Terry sold 12 of those items within three or four days

470
00:17:45,120 --> 00:17:48,960
for almost $700 and her cost was $21.

471
00:17:48,960 --> 00:17:51,840
Like that stuff she passed on, but I found it.

472
00:17:51,840 --> 00:17:53,640
I gave it to her, she listed it.

473
00:17:53,640 --> 00:17:56,800
And she sold $700 with the stuff in a handful of days.

474
00:17:56,800 --> 00:17:59,280
But the problem is once those items are gone,

475
00:17:59,280 --> 00:18:00,840
her business goes back to what it was,

476
00:18:00,840 --> 00:18:02,720
a business that's not selling items.

477
00:18:02,720 --> 00:18:04,960
If she can continue to get the education

478
00:18:04,960 --> 00:18:06,960
and keep selling those kinds of items,

479
00:18:06,960 --> 00:18:09,280
why can't she sell $1,400 a week,

480
00:18:09,280 --> 00:18:11,040
$700 every three or four days

481
00:18:11,040 --> 00:18:12,160
like she did with those items?

482
00:18:12,160 --> 00:18:13,720
Like the stuff is out there.

483
00:18:13,720 --> 00:18:16,400
We're just passing it by, unfortunately.

484
00:18:16,400 --> 00:18:17,880
No, that's absolutely correct.

485
00:18:17,880 --> 00:18:19,640
Like my book knowledge has expanded

486
00:18:19,640 --> 00:18:20,880
and keeps expanding, right?

487
00:18:20,880 --> 00:18:22,480
Same for you and all the categories

488
00:18:22,480 --> 00:18:24,120
and clothing and stuff for you.

489
00:18:24,120 --> 00:18:27,520
It's just people go find the category items

490
00:18:27,520 --> 00:18:28,680
and most of it's junk.

491
00:18:28,680 --> 00:18:31,000
It's the gems they need to mine out, right?

492
00:18:31,000 --> 00:18:33,880
But they don't know what's a gem and what's junk.

493
00:18:33,880 --> 00:18:37,720
And I think people just, if I buy enough, I'll find it.

494
00:18:37,720 --> 00:18:39,400
It's kind of like a bulk model mentality

495
00:18:39,400 --> 00:18:41,280
and bulk model definitely works.

496
00:18:41,280 --> 00:18:45,000
It's just how do you, I think most people get stuck at,

497
00:18:45,000 --> 00:18:46,720
well, I'm just gonna buy it all

498
00:18:46,720 --> 00:18:49,280
and try to make just enough

499
00:18:49,280 --> 00:18:51,680
while I try to figure out what's worth it and what's not.

500
00:18:51,680 --> 00:18:54,120
And I think they should just reinvest their time

501
00:18:54,120 --> 00:18:56,760
in learning before they even go down

502
00:18:56,760 --> 00:18:59,400
that rabbit hole of getting stuck.

503
00:18:59,400 --> 00:19:00,840
100%, and like you said,

504
00:19:00,840 --> 00:19:03,840
try to find the gems inside of the junk.

505
00:19:03,840 --> 00:19:08,120
The issue is, is there's a lot of gems in junk.

506
00:19:08,120 --> 00:19:10,680
So like Nike, very saturated.

507
00:19:10,680 --> 00:19:13,840
But if you get the Roger Federer or the Rafael Nadal

508
00:19:13,840 --> 00:19:16,720
or the Pre-Fontaine stuff, it's great.

509
00:19:16,720 --> 00:19:19,000
Or Polo, very saturated.

510
00:19:19,000 --> 00:19:24,000
But if you get Blackwatch or you get the 1992 stuff,

511
00:19:24,000 --> 00:19:27,360
the Crossflag stuff, the Polo Bear,

512
00:19:27,360 --> 00:19:28,720
that stuff sells fantastic.

513
00:19:28,720 --> 00:19:32,040
But on face value, especially for clothing,

514
00:19:32,040 --> 00:19:36,000
on face value, most of these brands appear to be saturated

515
00:19:36,000 --> 00:19:37,440
unless you're getting the right stuff

516
00:19:37,440 --> 00:19:39,760
and you know the proper keywords that you can search

517
00:19:39,760 --> 00:19:41,800
when you see it in the field.

518
00:19:41,800 --> 00:19:44,080
And then you can list it on eBay the proper way

519
00:19:44,080 --> 00:19:45,720
so that a customer can actually find it.

520
00:19:45,720 --> 00:19:48,200
So like in the example, in the Terry video,

521
00:19:48,200 --> 00:19:50,800
like we're talking about Ralph Lauren

522
00:19:50,800 --> 00:19:53,960
and I think there's 840,000 items on eBay,

523
00:19:53,960 --> 00:19:55,320
which there's way more,

524
00:19:55,320 --> 00:19:58,320
but eBay limits the search to 840,000.

525
00:19:58,320 --> 00:20:00,400
But when you use proper keywords,

526
00:20:00,400 --> 00:20:03,960
the example that we used was there was 58

527
00:20:03,960 --> 00:20:07,840
of this Ralph Lauren item available with 128 sold.

528
00:20:07,840 --> 00:20:11,240
So 150% sell through if it's the right item

529
00:20:11,240 --> 00:20:12,480
with the right keyword.

530
00:20:12,480 --> 00:20:16,360
But you can even have the right item listed generically

531
00:20:16,360 --> 00:20:18,720
and now you're with the 840,000 items

532
00:20:18,720 --> 00:20:20,720
because people can't even find it.

533
00:20:20,720 --> 00:20:22,360
So you have to find the right items

534
00:20:22,360 --> 00:20:24,000
and then list them correctly.

535
00:20:24,000 --> 00:20:26,360
And with the right keywords,

536
00:20:26,360 --> 00:20:29,120
and especially at the right price points,

537
00:20:29,120 --> 00:20:30,840
the sell through that you see on eBay

538
00:20:30,840 --> 00:20:32,280
doesn't have to apply to you.

539
00:20:33,280 --> 00:20:37,480
The knowledge that like it takes the properly listings

540
00:20:37,480 --> 00:20:39,880
in comparison like to eBay, to Amazon,

541
00:20:39,880 --> 00:20:42,120
it's like Amazon is just,

542
00:20:42,120 --> 00:20:44,760
you don't need to have a brain to have an Amazon business.

543
00:20:44,760 --> 00:20:46,960
You just have software in front of you, you scan it,

544
00:20:46,960 --> 00:20:48,440
but it's almost as if like,

545
00:20:48,440 --> 00:20:50,120
cause I'm going to the same stores, right?

546
00:20:50,120 --> 00:20:52,880
So how all of a sudden am I making more money

547
00:20:52,880 --> 00:20:54,600
and doing a quarter of the work?

548
00:20:54,600 --> 00:20:55,960
It just doesn't make sense to me, right?

549
00:20:55,960 --> 00:20:57,880
It's because I've learned different things, right?

550
00:20:57,880 --> 00:20:59,360
My knowledge base,

551
00:20:59,360 --> 00:21:01,400
doing things that maybe other resellers don't do.

552
00:21:01,400 --> 00:21:03,520
I say all the time with scanning media,

553
00:21:03,520 --> 00:21:06,120
nobody gets on the floor and scans the bottom shelf, dude.

554
00:21:06,120 --> 00:21:08,500
If you just scan the bottom shelves in their stores,

555
00:21:08,500 --> 00:21:09,340
you'll be rich.

556
00:21:09,340 --> 00:21:10,180
Nobody wants to do it.

557
00:21:10,180 --> 00:21:11,640
And it's just like little things like that

558
00:21:11,640 --> 00:21:13,040
and understanding, like you said,

559
00:21:13,040 --> 00:21:14,640
it might be a junk book, right?

560
00:21:14,640 --> 00:21:17,600
Maybe it's a one example I ran into is

561
00:21:17,600 --> 00:21:19,600
Donald Trump book worth nothing, right?

562
00:21:19,600 --> 00:21:20,440
Just throw it out.

563
00:21:20,440 --> 00:21:22,320
But if it's signed by Donald Trump,

564
00:21:22,320 --> 00:21:24,840
all of a sudden that's a $400, $500 book.

565
00:21:24,840 --> 00:21:25,960
And that was the case.

566
00:21:25,960 --> 00:21:27,480
But most people aren't going to grab that book

567
00:21:27,480 --> 00:21:30,120
off the shelf, open it up to see if there's a signature.

568
00:21:30,120 --> 00:21:32,040
I'm not saying every single book on the shelf,

569
00:21:32,040 --> 00:21:33,240
you're looking for autographs,

570
00:21:33,240 --> 00:21:35,180
but you've got to have some kind of knowledge base

571
00:21:35,180 --> 00:21:36,560
of what's hot right now.

572
00:21:36,560 --> 00:21:38,280
You know, Jimmy, this past week,

573
00:21:38,280 --> 00:21:40,560
I sourced a lot of Jimmy Buffett CDs, right?

574
00:21:40,560 --> 00:21:41,880
Unfortunately what happened with him,

575
00:21:41,880 --> 00:21:42,880
his stuff's hot right now.

576
00:21:42,880 --> 00:21:45,140
His CDs used to be $3 CDs.

577
00:21:45,140 --> 00:21:47,360
Now they're selling for 20 plus all day on Amazon.

578
00:21:47,360 --> 00:21:48,200
It's kind of like,

579
00:21:48,200 --> 00:21:49,920
you always got to be learning in this business.

580
00:21:49,920 --> 00:21:51,440
And some people just get complacent

581
00:21:51,440 --> 00:21:55,000
with not trying to understand how the market changes

582
00:21:55,000 --> 00:21:57,320
because it changes every year, especially with clothing,

583
00:21:57,320 --> 00:21:59,020
trends, styles, brands.

584
00:21:59,020 --> 00:22:00,320
I mean, it's never ending.

585
00:22:01,280 --> 00:22:02,120
I agree.

586
00:22:02,120 --> 00:22:05,040
And like you said, complacent with just how stuff is going

587
00:22:05,040 --> 00:22:09,420
and also like complacent with not understanding

588
00:22:09,420 --> 00:22:12,880
that you actually have to learn and research your brands

589
00:22:12,880 --> 00:22:14,480
before you go out and buy stuff.

590
00:22:14,480 --> 00:22:18,160
Like I can't, so like if I went out and you said,

591
00:22:18,160 --> 00:22:21,480
okay, you have to buy pots and pans,

592
00:22:21,480 --> 00:22:22,320
I don't know what I'm looking at.

593
00:22:22,320 --> 00:22:23,520
I'm going to leave with nothing,

594
00:22:23,520 --> 00:22:25,000
but someone else is going to come by and go,

595
00:22:25,000 --> 00:22:26,520
oh, this is, you know, like we say,

596
00:22:26,520 --> 00:22:27,920
this Griswold is good

597
00:22:27,920 --> 00:22:29,200
because they've already done the research.

598
00:22:29,200 --> 00:22:30,240
They have the experience.

599
00:22:30,240 --> 00:22:32,040
But if I went to the flea market

600
00:22:32,040 --> 00:22:34,620
and you said only can get pots and pans,

601
00:22:34,620 --> 00:22:36,240
I would make a bunch of bad buys

602
00:22:36,240 --> 00:22:38,420
and I would pass by a lot of profitable inventory

603
00:22:38,420 --> 00:22:42,040
because I never took the time to learn pots and pans.

604
00:22:42,040 --> 00:22:44,320
While if you did, you go up and you go, wow,

605
00:22:44,320 --> 00:22:45,160
this guy's a fool.

606
00:22:45,160 --> 00:22:46,520
I'm leaving with a whole carload full

607
00:22:46,520 --> 00:22:48,480
of great pots and pans.

608
00:22:48,480 --> 00:22:50,080
That's great because you've done the research

609
00:22:50,080 --> 00:22:52,520
and that's the same thing for every single niche.

610
00:22:53,500 --> 00:22:57,200
So I'm curious on, you do a lot of research on eBay.

611
00:22:57,200 --> 00:22:58,920
Have you ever found stores

612
00:22:58,920 --> 00:23:00,440
and you've been doing this for a while,

613
00:23:00,440 --> 00:23:01,600
that's a cool store.

614
00:23:02,880 --> 00:23:05,480
Yeah, the coolest stores that I ever find

615
00:23:05,480 --> 00:23:08,040
are the ones that snipe off of eBay.

616
00:23:08,040 --> 00:23:08,880
Nice.

617
00:23:08,880 --> 00:23:09,880
And you could tell they snipe

618
00:23:09,880 --> 00:23:13,420
because a lot of them like reuse your own photos,

619
00:23:13,420 --> 00:23:15,020
but they have all the right keywords.

620
00:23:15,020 --> 00:23:17,000
Like the coolest stores that I find on eBay

621
00:23:17,000 --> 00:23:17,880
are the ones that snipe.

622
00:23:17,880 --> 00:23:19,640
There's a lot of good polo stores.

623
00:23:19,640 --> 00:23:22,040
There's a lot of good Patagonia stores.

624
00:23:22,040 --> 00:23:24,120
But they're cool because they took the time

625
00:23:24,120 --> 00:23:26,680
to become an expert and they have all the items

626
00:23:26,680 --> 00:23:29,280
and they have all the proper keywords.

627
00:23:29,280 --> 00:23:30,160
Very cool.

628
00:23:30,160 --> 00:23:31,000
I don't know, man.

629
00:23:31,000 --> 00:23:33,400
It's like, so what you're telling me here

630
00:23:33,400 --> 00:23:37,040
is that me and you have the same dope polo shirt, right?

631
00:23:37,040 --> 00:23:40,860
And I just list mine as a polo t-shirt,

632
00:23:40,860 --> 00:23:43,040
but you know exactly that this polo shirt

633
00:23:43,040 --> 00:23:45,000
was in this movie or something.

634
00:23:45,000 --> 00:23:47,320
Like you're just telling me you're gonna get 10,

635
00:23:47,320 --> 00:23:49,400
maybe 50 X what I'm gonna get for mine

636
00:23:49,400 --> 00:23:50,840
just because of the knowledge you have.

637
00:23:50,840 --> 00:23:52,680
You're not even saying you're getting better items.

638
00:23:52,680 --> 00:23:55,560
You're saying you understand the platform better

639
00:23:55,560 --> 00:23:58,720
and the actual worth of an item.

640
00:23:58,720 --> 00:24:02,400
Yeah, there's a polo item that was worn by Big Boy

641
00:24:02,400 --> 00:24:05,000
from Outkast in the movie ATL

642
00:24:05,000 --> 00:24:06,880
that if you know which one it is, you can go on eBay

643
00:24:06,880 --> 00:24:09,340
and you could probably buy that once a week

644
00:24:09,340 --> 00:24:12,600
and you can make a couple hundred dollars just on that item.

645
00:24:12,600 --> 00:24:15,160
And it doesn't have to be movie this, movie,

646
00:24:15,160 --> 00:24:16,000
it's just keywords.

647
00:24:16,000 --> 00:24:19,760
Like there's a very similar one that has a geometric pattern

648
00:24:19,760 --> 00:24:21,520
that people probably list for $30

649
00:24:21,520 --> 00:24:25,120
that if you find the right buyer looking for it,

650
00:24:25,120 --> 00:24:27,360
you could probably sell that for a couple hundred dollars.

651
00:24:27,360 --> 00:24:29,520
Like there's all of these things,

652
00:24:30,440 --> 00:24:33,060
these nuances, price point,

653
00:24:33,060 --> 00:24:35,880
all of that stuff matters when it comes to listing your item.

654
00:24:35,880 --> 00:24:38,720
And first and foremost is like listing it in a proper manner

655
00:24:38,720 --> 00:24:40,800
where like people can actually find it.

656
00:24:40,800 --> 00:24:44,480
There's been times where someone has put their listing up

657
00:24:44,480 --> 00:24:47,120
and we try to find the listing on eBay

658
00:24:47,120 --> 00:24:49,940
and we can't even find the listing because it's not good.

659
00:24:49,940 --> 00:24:51,640
So like it's one thing to say,

660
00:24:51,640 --> 00:24:54,280
okay, I'm trying to look for that shirt

661
00:24:54,280 --> 00:24:55,720
that you're wearing, the Boogeyman shirt.

662
00:24:55,720 --> 00:24:57,480
Like, okay, I'm trying to look for that

663
00:24:57,480 --> 00:25:00,780
as a customer on eBay and then I can find that shirt.

664
00:25:00,780 --> 00:25:03,720
But like going on eBay and trying to find

665
00:25:03,720 --> 00:25:07,800
your actual listing and not being able to,

666
00:25:07,800 --> 00:25:09,060
that's scary, man.

667
00:25:09,060 --> 00:25:12,020
And people mistype their titles.

668
00:25:12,020 --> 00:25:12,940
They get the title wrong.

669
00:25:12,940 --> 00:25:15,060
They add an extra L or an extra I

670
00:25:15,060 --> 00:25:17,100
in knowing how to take advantage of that.

671
00:25:17,100 --> 00:25:19,580
There's times where people misspell the authors in books

672
00:25:19,580 --> 00:25:21,980
and I, well, I buy their book because they screwed up.

673
00:25:21,980 --> 00:25:24,380
Or wrong item specifics, that's the killer.

674
00:25:25,380 --> 00:25:27,340
Yeah, the Michael Myers, right?

675
00:25:27,340 --> 00:25:31,460
It's M-Y-E-R-S, but people spell it M-E-Y-E-R-S.

676
00:25:31,460 --> 00:25:33,020
And you'd be amazed at some of the stuff

677
00:25:33,020 --> 00:25:35,160
you can actually find over there that's valuable.

678
00:25:35,160 --> 00:25:36,540
But it's like one of those things

679
00:25:36,540 --> 00:25:37,660
where you have to just think,

680
00:25:37,660 --> 00:25:39,780
like take it to a next level, right?

681
00:25:39,780 --> 00:25:42,060
You have your business, you have this mentality of,

682
00:25:42,060 --> 00:25:43,500
okay, this is what I'm doing.

683
00:25:43,500 --> 00:25:45,580
But just, if you just think a little step further,

684
00:25:45,580 --> 00:25:48,640
like how could this be something more than what it is today?

685
00:25:48,640 --> 00:25:50,420
You would be amazed at the possibilities.

686
00:25:50,420 --> 00:25:52,900
I say all the time, there's still so much creativity

687
00:25:52,900 --> 00:25:55,220
to be had in the reselling world instead of just,

688
00:25:55,220 --> 00:25:56,780
well, I'm gonna go sell books like Mike

689
00:25:56,780 --> 00:25:58,220
or I'm gonna go sell clothes like Tech.

690
00:25:58,220 --> 00:26:01,260
Like you gotta start thinking outside the box a little bit

691
00:26:01,260 --> 00:26:02,340
and we're so cookie cutter,

692
00:26:02,340 --> 00:26:03,980
like I'm just gonna do what this person does.

693
00:26:03,980 --> 00:26:05,380
And that really doesn't work.

694
00:26:05,380 --> 00:26:07,220
Absolutely, man.

695
00:26:07,220 --> 00:26:10,620
Like there is so much innovation to be had

696
00:26:10,620 --> 00:26:11,820
in the reseller space.

697
00:26:11,820 --> 00:26:16,260
And there's a lot of rehashing ideas,

698
00:26:16,260 --> 00:26:17,900
but it's the same ideas,

699
00:26:17,900 --> 00:26:20,420
but there's so many opportunities.

700
00:26:20,420 --> 00:26:23,100
And someone messaged me the other day and they like,

701
00:26:23,100 --> 00:26:25,740
do you think reselling is gonna go downhill from here?

702
00:26:25,740 --> 00:26:28,580
And it's absolutely not because somebody eventually

703
00:26:28,580 --> 00:26:32,300
is going to build a multimillion dollar business selling VR,

704
00:26:32,300 --> 00:26:33,820
but no one is reselling VR.

705
00:26:33,820 --> 00:26:36,100
So like that opportunity is not here today.

706
00:26:36,100 --> 00:26:38,020
So there's gonna be so many new products

707
00:26:38,020 --> 00:26:41,020
that people can build great businesses on.

708
00:26:41,020 --> 00:26:45,420
And every single day, more and more and more shoppers

709
00:26:45,420 --> 00:26:47,660
come to shop online rather than physical.

710
00:26:47,660 --> 00:26:50,460
So like reselling is not going anywhere

711
00:26:50,460 --> 00:26:53,820
and it doesn't matter AI this or whatever,

712
00:26:53,820 --> 00:26:54,660
it doesn't matter.

713
00:26:54,660 --> 00:26:57,420
There's gonna be so many opportunities for us

714
00:26:57,420 --> 00:27:01,060
as individuals that can be swift and move fast

715
00:27:01,060 --> 00:27:02,980
and kind of be the first one to do it.

716
00:27:02,980 --> 00:27:05,500
And there's a lot of opportunity to make a lot of money,

717
00:27:05,500 --> 00:27:07,540
but it's not just gonna come to you.

718
00:27:07,540 --> 00:27:08,780
You have to work for it.

719
00:27:08,780 --> 00:27:10,700
You have to put effort towards it.

720
00:27:10,700 --> 00:27:12,060
You have to do your research.

721
00:27:12,060 --> 00:27:14,020
You have to be consistent with everything.

722
00:27:14,020 --> 00:27:16,140
It's the same stuff that we always talk about,

723
00:27:16,140 --> 00:27:18,660
but like it's just not gonna fall into your lap

724
00:27:18,660 --> 00:27:19,580
and be given to you.

725
00:27:19,580 --> 00:27:24,300
Like reselling is an active contact sport.

726
00:27:24,300 --> 00:27:25,140
It's active.

727
00:27:25,140 --> 00:27:27,700
It's not, let me just sit back and wait.

728
00:27:27,700 --> 00:27:32,700
That's you maybe could have done that 10 years ago on eBay.

729
00:27:32,700 --> 00:27:36,180
List it, forget it, sit back and wait for it to sell.

730
00:27:36,180 --> 00:27:38,140
I don't think you could do that anymore.

731
00:27:39,940 --> 00:27:42,500
So I have a two-part question for you.

732
00:27:42,500 --> 00:27:44,780
What is the one piece of advice you give people

733
00:27:44,780 --> 00:27:46,660
and the ones that listen make a lot of money

734
00:27:46,660 --> 00:27:49,220
and the reverse, what's the one piece of advice

735
00:27:49,220 --> 00:27:50,740
you give people and they don't listen

736
00:27:50,740 --> 00:27:51,980
and either they go out of business

737
00:27:51,980 --> 00:27:52,980
and you never hear from them again

738
00:27:52,980 --> 00:27:54,340
because they did not listen.

739
00:27:55,300 --> 00:27:56,780
Probably the same piece of advice.

740
00:27:56,780 --> 00:27:59,420
So I don't know if you know LC in the group,

741
00:27:59,420 --> 00:28:01,060
but he sells shoes.

742
00:28:01,060 --> 00:28:05,300
He was in my original group four years ago.

743
00:28:05,300 --> 00:28:08,620
His first year he did 91,000 listing five shoes a day.

744
00:28:09,580 --> 00:28:11,500
He went up to 10 shoes a day.

745
00:28:11,500 --> 00:28:14,500
He did whatever, 180.

746
00:28:14,500 --> 00:28:16,780
He went up to 15 shoes a day.

747
00:28:16,780 --> 00:28:18,380
This year he's gonna do 300.

748
00:28:19,420 --> 00:28:21,940
Next year he's gonna go up to 20 shoes a day

749
00:28:22,900 --> 00:28:24,860
and he's gonna go over 400.

750
00:28:24,860 --> 00:28:25,740
I don't know if I said three,

751
00:28:25,740 --> 00:28:28,540
but he went five, 10, 15, and then he's gonna go 20.

752
00:28:28,540 --> 00:28:32,740
So what he did, he listed five, made good money.

753
00:28:33,940 --> 00:28:36,380
He doubled exactly what he was doing.

754
00:28:36,380 --> 00:28:38,780
He didn't go out and do some kaka mani scheme

755
00:28:38,780 --> 00:28:40,540
or some stuff.

756
00:28:40,540 --> 00:28:42,580
He just doubled what he was doing.

757
00:28:42,580 --> 00:28:44,780
And then from that, he just added five more.

758
00:28:44,780 --> 00:28:47,460
He just kept doing the same thing

759
00:28:47,460 --> 00:28:51,340
over and over again for years.

760
00:28:51,340 --> 00:28:52,540
He didn't get crazy.

761
00:28:52,540 --> 00:28:54,340
He didn't get special.

762
00:28:54,340 --> 00:28:56,580
He didn't do something that's working

763
00:28:56,580 --> 00:28:58,740
and then woke up today and do something else.

764
00:28:58,740 --> 00:29:00,900
If it's working, just keep doing that.

765
00:29:00,900 --> 00:29:02,260
And he grew slow.

766
00:29:03,300 --> 00:29:05,540
He's never had any issues with cashflow.

767
00:29:05,540 --> 00:29:08,460
His bank account is probably crazy fat,

768
00:29:08,460 --> 00:29:09,860
but it's the same thing that I did.

769
00:29:09,860 --> 00:29:14,700
I listed 20 for years and then I listed 40 for years.

770
00:29:14,700 --> 00:29:18,620
I've listed 80, 100, 120, 250,

771
00:29:18,620 --> 00:29:22,220
but it was the same business, just modular.

772
00:29:22,220 --> 00:29:24,740
20, let me add on 20 more.

773
00:29:24,740 --> 00:29:26,180
Let me add on 20 more.

774
00:29:26,180 --> 00:29:27,820
Let me add on 20 more.

775
00:29:27,820 --> 00:29:31,980
And by growing slow and having enough profit

776
00:29:31,980 --> 00:29:34,940
in your items, like the example, $8 into 30.

777
00:29:36,060 --> 00:29:40,780
Rough math because $8 and 25 into 31, 16,

778
00:29:40,780 --> 00:29:42,300
like that doesn't have the same ring.

779
00:29:42,300 --> 00:29:43,940
So eight into 30.

780
00:29:43,940 --> 00:29:48,100
You sell one item, you get your initial profit back

781
00:29:48,100 --> 00:29:50,420
that you could go out and buy another item.

782
00:29:50,420 --> 00:29:53,220
You have $16 to play with after fees,

783
00:29:53,220 --> 00:29:56,020
and you could go out and buy two more items if you wish,

784
00:29:56,020 --> 00:29:58,100
or you can go out and buy an additional

785
00:29:58,100 --> 00:30:00,500
and keep $8 for yourself.

786
00:30:00,500 --> 00:30:02,260
So you get your additional money back,

787
00:30:02,260 --> 00:30:05,700
you get an additional chance, you keep the remainder.

788
00:30:06,620 --> 00:30:10,580
eBay does not have to be a non-profitable business.

789
00:30:11,380 --> 00:30:14,260
I'm in grow mode, so it's okay, I'm not making money.

790
00:30:14,260 --> 00:30:15,660
It doesn't have to be like that

791
00:30:15,660 --> 00:30:19,860
because our margins are 800%.

792
00:30:19,860 --> 00:30:23,180
How the hell are we strapped for cash

793
00:30:23,180 --> 00:30:25,540
when our margins are 800%?

794
00:30:25,540 --> 00:30:26,820
1000%.

795
00:30:26,820 --> 00:30:28,700
How many people have bought stuff for $2

796
00:30:28,700 --> 00:30:30,380
and sold it for 100, raise your hand.

797
00:30:30,380 --> 00:30:32,140
Like everyone has done that.

798
00:30:32,140 --> 00:30:36,580
If you have cash flow issues reselling,

799
00:30:36,580 --> 00:30:39,660
you have humongous problems.

800
00:30:39,660 --> 00:30:43,820
This is not CVS where they're making 2% on the front end.

801
00:30:45,300 --> 00:30:48,660
We have 800% margins and we can't figure this out.

802
00:30:48,660 --> 00:30:49,500
Because why?

803
00:30:49,500 --> 00:30:53,300
We're overspending, we're over-sourcing.

804
00:30:53,300 --> 00:30:55,620
We're buying stuff and not listing it.

805
00:30:55,620 --> 00:30:56,940
We're buying stuff, listing it

806
00:30:56,940 --> 00:30:59,380
and it's crap and it's not selling.

807
00:30:59,380 --> 00:31:02,740
If you have cashflow problems in this business,

808
00:31:02,740 --> 00:31:05,700
you are making a series of monumental mistakes

809
00:31:05,700 --> 00:31:08,860
because the margins are unlike any other business

810
00:31:08,860 --> 00:31:10,100
in the entire world.

811
00:31:10,100 --> 00:31:14,060
So do the same thing every single day if it's working.

812
00:31:14,940 --> 00:31:19,940
Be patient, let eBay grow your business, stop over buying.

813
00:31:19,940 --> 00:31:22,500
Stop over buying, those are the most important things

814
00:31:22,500 --> 00:31:23,340
for people to do.

815
00:31:25,460 --> 00:31:29,820
I think on top of that, it's like,

816
00:31:29,820 --> 00:31:32,340
I used before this year, I never really,

817
00:31:32,340 --> 00:31:33,860
I kind of was the guy that would just be like,

818
00:31:33,860 --> 00:31:35,340
oh, I'm gonna go to the thrift store today.

819
00:31:35,340 --> 00:31:37,260
Like I didn't have a set schedule.

820
00:31:37,260 --> 00:31:40,700
Since I do now have a schedule and I say it all the time,

821
00:31:40,700 --> 00:31:43,700
like I think you need some kind of structured schedule

822
00:31:43,700 --> 00:31:46,660
to see real results and be successful.

823
00:31:46,660 --> 00:31:48,460
Cause I think that kind of gives you,

824
00:31:48,460 --> 00:31:51,660
okay, like yesterday's my day where I pack my Amazon boxes.

825
00:31:51,660 --> 00:31:53,980
So I know Saturdays, no other days of the week,

826
00:31:53,980 --> 00:31:55,260
I'm not worried about it.

827
00:31:55,260 --> 00:31:56,820
I'm more focused on the task at hand.

828
00:31:56,820 --> 00:31:59,300
And I think a lot of people can't just sit down

829
00:31:59,300 --> 00:32:01,260
and just focus on what's in front of them and say,

830
00:32:01,260 --> 00:32:03,900
okay, today I do this, tomorrow I do that.

831
00:32:03,900 --> 00:32:06,420
And I think that's why a lot of people just get overwhelmed.

832
00:32:06,420 --> 00:32:08,860
And another thing with that is like a death pile,

833
00:32:08,860 --> 00:32:10,140
but we're still shopping, right?

834
00:32:10,140 --> 00:32:13,620
Like why are we still shopping if we have a hundred items

835
00:32:13,620 --> 00:32:15,620
we already paid for that aren't making us money

836
00:32:15,620 --> 00:32:16,460
that are sitting there,

837
00:32:16,460 --> 00:32:18,780
people refuse to touch that thing,

838
00:32:18,780 --> 00:32:19,900
but they'll add to it, right?

839
00:32:19,900 --> 00:32:21,460
And they'll still go out the week after.

840
00:32:21,460 --> 00:32:23,220
I think it's so backwards,

841
00:32:23,220 --> 00:32:25,580
the mentality around how you should actually

842
00:32:25,580 --> 00:32:27,900
be doing your business and getting everything

843
00:32:27,900 --> 00:32:30,060
that needs to get done from the second you buy it,

844
00:32:30,060 --> 00:32:32,100
anybody can go out and buy something

845
00:32:32,100 --> 00:32:33,540
that's quote unquote worth money.

846
00:32:33,540 --> 00:32:35,100
Well, it ain't worth money until you sell it.

847
00:32:35,100 --> 00:32:37,140
And a lot of people don't understand that.

848
00:32:37,140 --> 00:32:37,980
A hundred percent.

849
00:32:37,980 --> 00:32:39,780
And like you say, like a lot of people,

850
00:32:39,780 --> 00:32:41,940
like can't sit down and do this or do that,

851
00:32:41,940 --> 00:32:45,380
but like if those people came to your business yesterday,

852
00:32:45,380 --> 00:32:48,100
they would have packed 10 boxes to send to Amazon for you.

853
00:32:48,100 --> 00:32:49,860
They would have done that for you,

854
00:32:49,860 --> 00:32:52,100
but they can't do that for themselves at home.

855
00:32:52,100 --> 00:32:53,660
So like, if you struggle to list,

856
00:32:53,660 --> 00:32:55,900
if you worked for Tech and Sports Incorporated,

857
00:32:55,900 --> 00:32:58,420
you would be listing from eight to four

858
00:32:58,420 --> 00:32:59,860
and you would be getting your listings up.

859
00:32:59,860 --> 00:33:03,300
So why can you come to my operation and list and do my work,

860
00:33:03,300 --> 00:33:05,780
but you can't sit home at your house and do your own work?

861
00:33:05,780 --> 00:33:08,260
Why can't you go to CVS and work every single day,

862
00:33:08,260 --> 00:33:10,540
but you can't come home and do your own work?

863
00:33:11,500 --> 00:33:13,500
100%.

864
00:33:13,500 --> 00:33:16,260
So you were under the radar for so long

865
00:33:16,260 --> 00:33:19,420
and then you started coming online in podcast form

866
00:33:20,700 --> 00:33:23,100
to give knowledge and learn from others

867
00:33:23,100 --> 00:33:24,380
and network, et cetera.

868
00:33:25,780 --> 00:33:27,660
What made you do that call?

869
00:33:27,660 --> 00:33:29,260
Because you could have stayed in your lane,

870
00:33:29,260 --> 00:33:30,700
no one would know who you are.

871
00:33:32,300 --> 00:33:37,300
So I was kind of like a lone wolf for a very long time.

872
00:33:37,540 --> 00:33:40,740
And the reason why I was doing 120 a day by myself

873
00:33:40,740 --> 00:33:44,220
is because I thought everyone else was doing 100 a day.

874
00:33:44,220 --> 00:33:47,060
So like, I was in such a bubble where like,

875
00:33:47,060 --> 00:33:48,820
I was like, okay, everyone's doing 100 a day,

876
00:33:48,820 --> 00:33:50,420
I gotta do 120 a day.

877
00:33:50,420 --> 00:33:52,980
And it wasn't until like I started talking to other people

878
00:33:52,980 --> 00:33:56,300
in the reseller community where like, that wasn't the case.

879
00:33:56,300 --> 00:33:58,020
Like no one else was listening 100 a day.

880
00:33:58,020 --> 00:34:00,580
So like, and then like, you know,

881
00:34:00,580 --> 00:34:03,460
a lot of people started discovering my store

882
00:34:03,460 --> 00:34:05,580
because my store started getting discovered on YouTube.

883
00:34:05,580 --> 00:34:08,540
So like a lot of people started messaging me this and that.

884
00:34:08,540 --> 00:34:12,860
And, you know, once people started messaging me,

885
00:34:12,860 --> 00:34:15,140
like all of these questions and, you know,

886
00:34:15,140 --> 00:34:16,940
just like very basic things

887
00:34:16,940 --> 00:34:19,500
that they were having trouble with, like, you know,

888
00:34:19,500 --> 00:34:21,660
like I said in the very opening,

889
00:34:21,660 --> 00:34:24,780
eBay has provided like such a humongous opportunity.

890
00:34:24,780 --> 00:34:26,660
It's helped me start other businesses,

891
00:34:26,660 --> 00:34:28,620
it's helped me get into real estate.

892
00:34:28,620 --> 00:34:31,780
And I never went to college.

893
00:34:31,780 --> 00:34:34,660
I had a kid when I was 18 years old, he's 20 now.

894
00:34:34,660 --> 00:34:36,380
I raised him by myself.

895
00:34:36,380 --> 00:34:38,980
And I was able to build like a beautiful life.

896
00:34:38,980 --> 00:34:42,420
And just like out of the thousands and thousands of people

897
00:34:42,420 --> 00:34:45,860
that listen to the podcast and like the thousands of people

898
00:34:45,860 --> 00:34:49,380
that are in the group, it's like, if one person,

899
00:34:49,380 --> 00:34:51,020
if I could just help one person,

900
00:34:51,020 --> 00:34:52,820
like get to the same opportunity

901
00:34:52,820 --> 00:34:54,380
or reach the same opportunities

902
00:34:54,380 --> 00:34:56,780
that were available through reselling,

903
00:34:56,780 --> 00:34:58,060
then that's mission accomplished

904
00:34:58,060 --> 00:35:00,660
because there are a lot of people who like don't listen

905
00:35:00,660 --> 00:35:01,980
and that's fine.

906
00:35:01,980 --> 00:35:04,580
Every single time, I just want one person

907
00:35:04,580 --> 00:35:09,340
to like get a spark and just make their business better

908
00:35:09,340 --> 00:35:11,180
and in turn, which will make their life better.

909
00:35:11,180 --> 00:35:13,780
Now you don't have to do it to the tune of, you know,

910
00:35:13,780 --> 00:35:16,140
consumes your entire life 20 hours a day.

911
00:35:16,140 --> 00:35:16,980
You don't have to do that.

912
00:35:16,980 --> 00:35:18,300
You don't have to list hundreds of items.

913
00:35:18,300 --> 00:35:21,060
You don't have to have items that are tens of thousands.

914
00:35:21,060 --> 00:35:24,140
If you just want to save up money for a vacation

915
00:35:24,140 --> 00:35:26,500
and use reselling as an opportunity to do so,

916
00:35:26,500 --> 00:35:28,140
I'm thrilled with that.

917
00:35:28,140 --> 00:35:30,540
If you want to do it for side income,

918
00:35:30,540 --> 00:35:32,540
if you want to transition into full-time,

919
00:35:32,540 --> 00:35:35,220
there's been people that have retired their spouses.

920
00:35:35,220 --> 00:35:36,260
I'm all for that.

921
00:35:36,260 --> 00:35:38,660
It makes me over the moon.

922
00:35:38,660 --> 00:35:42,300
If whatever goal you set, large or small, you crush,

923
00:35:42,300 --> 00:35:43,460
I'm thrilled with it.

924
00:35:43,460 --> 00:35:46,300
And like, we've all grown up.

925
00:35:46,300 --> 00:35:48,620
We've all done silly stuff in the past.

926
00:35:48,620 --> 00:35:50,700
I've done a lot of silly stuff in the past.

927
00:35:50,700 --> 00:35:53,260
And I think that like having the opportunity

928
00:35:53,260 --> 00:35:55,060
to like help people,

929
00:35:55,060 --> 00:35:58,620
kind of like my own personal redemption arc

930
00:35:58,620 --> 00:36:01,380
because like we've all done silly stuff.

931
00:36:01,380 --> 00:36:04,460
So like on the karma loop,

932
00:36:04,460 --> 00:36:06,380
I have to like help a lot of people

933
00:36:06,380 --> 00:36:08,580
because I've done a lot of silly stuff in my day.

934
00:36:08,580 --> 00:36:10,900
And I think that, you know, just help.

935
00:36:10,900 --> 00:36:13,580
And like I answer DMs constantly.

936
00:36:13,580 --> 00:36:15,340
I respond to every single comment

937
00:36:15,340 --> 00:36:17,420
that ever has been left on YouTube

938
00:36:17,420 --> 00:36:20,660
for as long as I'm humanly able possible to do it.

939
00:36:20,660 --> 00:36:23,980
But like, you know, just if you help people,

940
00:36:23,980 --> 00:36:26,300
like good stuff has to come to you.

941
00:36:26,300 --> 00:36:29,180
And like all the connections, like I've met you guys.

942
00:36:29,180 --> 00:36:32,340
I've met thousands of people and like, you know,

943
00:36:32,340 --> 00:36:36,820
if the day ever came when I was ever in a jam,

944
00:36:36,820 --> 00:36:39,340
I would like to think I have so much good karma

945
00:36:39,340 --> 00:36:41,300
that someone will be willing to give me a hand

946
00:36:41,300 --> 00:36:42,220
and help me out.

947
00:36:42,220 --> 00:36:45,300
So if my car was broke down in the middle of Texas

948
00:36:45,300 --> 00:36:48,100
and I saw the road runner pass me by,

949
00:36:48,100 --> 00:36:49,460
I think I could call Johnny B

950
00:36:49,460 --> 00:36:50,940
and he would come help me out.

951
00:36:50,940 --> 00:36:51,780
And he would help pick me up.

952
00:36:51,780 --> 00:36:53,380
Oh yeah, I'd toss the employee the keys.

953
00:36:53,380 --> 00:36:55,420
You lock up and I gotta go pick up a man.

954
00:36:55,420 --> 00:36:58,580
So like, you know, just like all of that stuff,

955
00:36:58,580 --> 00:37:01,300
like putting out like the good energy and stuff like that.

956
00:37:01,300 --> 00:37:04,580
And I'm not a hippie by no stretch of the imagination,

957
00:37:04,580 --> 00:37:07,940
but like, you know, I'm getting older.

958
00:37:09,540 --> 00:37:13,100
Even though like I'm only 39, like my son already left.

959
00:37:13,100 --> 00:37:15,500
Like I'm an empty nester.

960
00:37:15,500 --> 00:37:17,660
Like I'm 20 years in the future.

961
00:37:17,660 --> 00:37:22,660
And like, it's just, you know, it's just time to,

962
00:37:23,940 --> 00:37:26,540
you know, hopefully try to help a couple of people

963
00:37:26,540 --> 00:37:29,540
and you know, on my way out,

964
00:37:29,540 --> 00:37:31,620
cause you never know, you can get hit by a bus tomorrow.

965
00:37:31,620 --> 00:37:34,180
So, you know, I just wanna do good things

966
00:37:34,180 --> 00:37:35,020
and just help people.

967
00:37:35,020 --> 00:37:37,300
And I like to do it.

968
00:37:37,300 --> 00:37:40,740
And you know, it keeps me active.

969
00:37:40,740 --> 00:37:41,620
I don't know, I just enjoy,

970
00:37:41,620 --> 00:37:43,420
I just enjoy talking to people about reselling.

971
00:37:43,420 --> 00:37:44,820
If you wanna talk about other stuff,

972
00:37:44,820 --> 00:37:48,340
like I enjoy talking baseball, I enjoy talking this,

973
00:37:48,340 --> 00:37:50,180
and I enjoy talking trees,

974
00:37:50,180 --> 00:37:52,860
but like I really enjoy talking about reselling.

975
00:37:52,860 --> 00:37:57,340
So, cause I feel like it's such a unique vehicle

976
00:37:57,340 --> 00:38:02,340
that requires no college and no experience and no money.

977
00:38:02,500 --> 00:38:05,900
Is, I'm curious, is your son interested in reselling

978
00:38:05,900 --> 00:38:07,940
since he's kinda, you know, been raised, you know,

979
00:38:07,940 --> 00:38:09,580
in the reselling family?

980
00:38:09,580 --> 00:38:11,140
Like does he have any interest

981
00:38:11,140 --> 00:38:12,540
in doing his own kind of reselling?

982
00:38:12,540 --> 00:38:14,380
Or is he just like, dad, you're crazy?

983
00:38:16,580 --> 00:38:17,580
A little bit of both.

984
00:38:18,540 --> 00:38:20,340
Probably more crazy than that.

985
00:38:20,340 --> 00:38:24,340
So for him, he's worked every single aspect

986
00:38:24,340 --> 00:38:25,420
of all of the businesses.

987
00:38:25,420 --> 00:38:28,860
So like in the summertime, he was out cutting down trees.

988
00:38:28,860 --> 00:38:31,220
One summer he did work on the eBay business,

989
00:38:31,220 --> 00:38:33,300
but like when he was like 10 or 11,

990
00:38:33,300 --> 00:38:35,220
I would have him photograph 10 pieces of clothes.

991
00:38:35,220 --> 00:38:37,660
I would have him, you know, make 10 mock listings

992
00:38:37,660 --> 00:38:39,260
that I would just delete cause they were horrible.

993
00:38:39,260 --> 00:38:41,900
Just have them like go through the process of doing it.

994
00:38:41,900 --> 00:38:44,300
I would have him help me ship, help me put away stuff.

995
00:38:44,300 --> 00:38:48,460
So like he's done every single aspect of the reselling

996
00:38:48,460 --> 00:38:50,460
business as well as the other businesses.

997
00:38:51,780 --> 00:38:53,900
But he's also seen how hard I've worked

998
00:38:53,900 --> 00:38:58,340
and how much it's consumed me.

999
00:38:58,340 --> 00:39:01,740
And sure dad, let me sign up and volunteer

1000
00:39:01,740 --> 00:39:03,940
to have this all consuming business.

1001
00:39:03,940 --> 00:39:07,220
So like that part, no thank you.

1002
00:39:07,220 --> 00:39:09,660
But now he's away at college.

1003
00:39:09,660 --> 00:39:12,260
He has a little eBay store where he sells hats.

1004
00:39:12,260 --> 00:39:15,740
So like he has also learned that I can go get hats

1005
00:39:15,740 --> 00:39:18,420
for a dollar or two and I can sell them for 15 or 20 bucks.

1006
00:39:18,420 --> 00:39:20,220
So he has an eBay store, a couple hundred items.

1007
00:39:20,220 --> 00:39:21,340
He knows how to do it.

1008
00:39:21,340 --> 00:39:24,820
Every now and then he'll ask me a question, which is fine.

1009
00:39:24,820 --> 00:39:28,380
But I don't think he'll do it full time.

1010
00:39:28,380 --> 00:39:31,580
And I've never pushed him to do anything like that

1011
00:39:31,580 --> 00:39:34,780
because like what if the kid grows up and cures cancer

1012
00:39:34,780 --> 00:39:36,700
and I'm here relegating him to be an eBay seller?

1013
00:39:36,700 --> 00:39:37,540
You know what I mean?

1014
00:39:37,540 --> 00:39:39,100
So like whatever he wants to do,

1015
00:39:39,100 --> 00:39:40,260
and he's a very smart guy.

1016
00:39:40,260 --> 00:39:41,700
He's going to school for architecture.

1017
00:39:41,700 --> 00:39:44,060
So like whatever he wants to do is fine.

1018
00:39:44,060 --> 00:39:46,460
I just always taught and instilled in him

1019
00:39:46,460 --> 00:39:48,340
to be a positive, productive citizen.

1020
00:39:48,340 --> 00:39:49,900
That's all I wanted him to do.

1021
00:39:49,900 --> 00:39:51,340
And I always told him, I was like, dude,

1022
00:39:51,340 --> 00:39:52,700
I don't care what you do.

1023
00:39:52,700 --> 00:39:55,940
You just have to be a positive, productive citizen.

1024
00:39:55,940 --> 00:39:56,780
That's it.

1025
00:39:56,780 --> 00:39:57,780
You can't go negative.

1026
00:39:57,780 --> 00:39:59,940
You can't be all messed up.

1027
00:39:59,940 --> 00:40:02,220
As long as you're doing positive things, you're productive

1028
00:40:02,220 --> 00:40:05,100
and you are a productive member of society, I'm happy.

1029
00:40:05,100 --> 00:40:08,660
So if maybe one day he decides to do it, great.

1030
00:40:08,660 --> 00:40:10,180
If not, that's great too.

1031
00:40:10,180 --> 00:40:14,300
You know, selling old stuff on eBay allowed us to move

1032
00:40:14,300 --> 00:40:16,420
into the house we're in now and allowed him to go

1033
00:40:16,420 --> 00:40:19,660
to a very nice school versus the alternatives.

1034
00:40:19,660 --> 00:40:22,380
And that and change allowed him the opportunity

1035
00:40:22,380 --> 00:40:23,620
to go to college.

1036
00:40:23,620 --> 00:40:26,440
And he's the first one that I know

1037
00:40:26,440 --> 00:40:27,580
that actually went to college.

1038
00:40:27,580 --> 00:40:28,940
So, you know, I'm proud of him.

1039
00:40:28,940 --> 00:40:33,180
He's a good guy, but it's very hard for a teenager

1040
00:40:33,180 --> 00:40:37,900
to see his dad really busting it 20 hours a day and go,

1041
00:40:37,900 --> 00:40:39,340
oh yeah, I want to do that too.

1042
00:40:40,620 --> 00:40:41,780
Very much so.

1043
00:40:41,780 --> 00:40:46,780
So not necessarily something that you just like making money

1044
00:40:47,780 --> 00:40:50,260
at, but are there items that you've listed in the past

1045
00:40:50,260 --> 00:40:52,620
that you no longer list that you really enjoyed listing

1046
00:40:52,620 --> 00:40:55,420
but for whatever reason you say, but like for me

1047
00:40:55,420 --> 00:40:58,380
I enjoy listing the books, but not every book's a winner.

1048
00:40:58,380 --> 00:40:59,780
Right?

1049
00:40:59,780 --> 00:41:00,600
That's fun.

1050
00:41:02,580 --> 00:41:05,900
Items that I used to list that I enjoyed listing.

1051
00:41:05,900 --> 00:41:09,740
So I've listed in a lot of categories.

1052
00:41:09,740 --> 00:41:12,140
I used to sell a lot of toys, a lot of electronics.

1053
00:41:12,140 --> 00:41:14,140
I sold a lot of video games.

1054
00:41:14,140 --> 00:41:16,700
I dabbled in books on Amazon FBA.

1055
00:41:18,220 --> 00:41:20,780
And I know like all the flea market bolos.

1056
00:41:23,180 --> 00:41:24,860
Like what do you enjoy to list?

1057
00:41:24,860 --> 00:41:26,760
What's fun for you to list?

1058
00:41:28,660 --> 00:41:30,900
Not necessarily that it makes money, just fun.

1059
00:41:32,240 --> 00:41:34,020
Oh, I have the answer,

1060
00:41:34,020 --> 00:41:36,900
but I don't particularly enjoy listing.

1061
00:41:36,900 --> 00:41:38,980
That might be a surprise to everybody.

1062
00:41:38,980 --> 00:41:42,740
I do not enjoy listing, but I will tell you this.

1063
00:41:42,740 --> 00:41:45,540
My favorite thing to buy, my favorite thing to list,

1064
00:41:45,540 --> 00:41:50,540
my favorite thing to sell is a buy cost of $5 or less.

1065
00:41:52,220 --> 00:41:53,940
Super Smash Brothers for GameCube.

1066
00:41:53,940 --> 00:41:56,540
That is the best item to sell.

1067
00:41:56,540 --> 00:41:59,540
One picture and that baby sells in 30 seconds.

1068
00:42:00,420 --> 00:42:01,260
I love it.

1069
00:42:01,260 --> 00:42:02,340
Love it.

1070
00:42:02,340 --> 00:42:05,060
I do think like, cause I was thinking about this.

1071
00:42:05,060 --> 00:42:07,540
I posted a poll on YouTube yesterday asking like,

1072
00:42:07,540 --> 00:42:10,300
do you think somebody out there has a reselling business

1073
00:42:10,300 --> 00:42:12,740
that only sells like Taylor Swift items?

1074
00:42:12,740 --> 00:42:15,220
Like you can have a whole business based off

1075
00:42:15,220 --> 00:42:18,580
of one specific character or like product line.

1076
00:42:18,580 --> 00:42:21,780
And we all get so attracted to just selling anything

1077
00:42:21,780 --> 00:42:22,740
and everything we can.

1078
00:42:22,740 --> 00:42:25,500
But if you just focus down and you own that niche,

1079
00:42:25,500 --> 00:42:27,540
like you're gonna get more money for everything.

1080
00:42:27,540 --> 00:42:28,460
And we're just, I don't know.

1081
00:42:28,460 --> 00:42:30,380
It's just another one of those things that just like,

1082
00:42:30,380 --> 00:42:31,920
there's still so much opportunity.

1083
00:42:31,920 --> 00:42:35,100
Like I wish I could just sell like horror trade paperbacks.

1084
00:42:35,100 --> 00:42:36,380
I just can't find them in my area.

1085
00:42:36,380 --> 00:42:39,180
I've been this close to just doing just that several times

1086
00:42:39,180 --> 00:42:40,280
cause they sell so quick.

1087
00:42:40,280 --> 00:42:41,120
They're fun.

1088
00:42:41,120 --> 00:42:44,860
It's just getting them in enough abundance is the kicker.

1089
00:42:44,860 --> 00:42:45,980
Cause even at bookstores,

1090
00:42:45,980 --> 00:42:48,540
the horror section is like a shelf on a shelf.

1091
00:42:48,540 --> 00:42:49,660
It's so small.

1092
00:42:51,200 --> 00:42:53,700
You said you sold a little bit on Amazon FBA with books.

1093
00:42:53,700 --> 00:42:56,660
I need to hear the story just for my own sanity here.

1094
00:42:56,660 --> 00:42:57,860
I'm curious about it.

1095
00:42:59,020 --> 00:43:04,020
So once upon a time, I was pretty big time on Amazon.

1096
00:43:04,020 --> 00:43:08,660
I was the first one to figure out that you could go

1097
00:43:08,660 --> 00:43:12,780
to Disney world, buy Disney park exclusive items,

1098
00:43:12,780 --> 00:43:16,340
list them on Amazon and make a tremendous amount of money.

1099
00:43:16,340 --> 00:43:20,140
And this was at the time where Disney acquired the rights

1100
00:43:20,140 --> 00:43:24,260
for Star Wars and everything fell in place perfectly.

1101
00:43:24,260 --> 00:43:28,660
And every Star Wars fan has to have every Star Wars figure.

1102
00:43:28,660 --> 00:43:31,060
And if it's Disney park exclusive,

1103
00:43:31,060 --> 00:43:33,280
it means if you live in Kalamazoo,

1104
00:43:33,280 --> 00:43:35,860
you have to go to the Disney park to get that figure.

1105
00:43:35,860 --> 00:43:37,680
There's no other way for you to get it.

1106
00:43:37,680 --> 00:43:42,420
So we would go to Disney and pay full retail, full retail.

1107
00:43:42,420 --> 00:43:44,980
And there was still enough margin to send all of that stuff

1108
00:43:44,980 --> 00:43:47,180
in to Amazon and make a killing.

1109
00:43:47,180 --> 00:43:50,200
And I really, really, really made a killing.

1110
00:43:50,200 --> 00:43:51,660
And this is crazy.

1111
00:43:51,660 --> 00:43:56,660
I made a killing when Disney Star Wars

1112
00:43:56,900 --> 00:43:58,940
started putting out Legos

1113
00:43:58,940 --> 00:44:01,260
cause they sold those at Disney world too.

1114
00:44:01,260 --> 00:44:02,500
And I used to buy,

1115
00:44:02,500 --> 00:44:04,780
and they didn't have all the limitations like they do now.

1116
00:44:04,780 --> 00:44:07,320
You could buy 10, 20, they didn't care.

1117
00:44:07,320 --> 00:44:11,500
And Lego was gated on Amazon,

1118
00:44:11,500 --> 00:44:13,320
but Lego Star Wars was not.

1119
00:44:14,240 --> 00:44:17,520
And I was sending in 50 Lego Star Wars

1120
00:44:17,520 --> 00:44:20,160
and they were selling immediately.

1121
00:44:20,160 --> 00:44:24,180
And every single thing like Disney park exclusive,

1122
00:44:25,040 --> 00:44:27,820
full retail purchase, send it into Amazon,

1123
00:44:27,820 --> 00:44:31,140
especially in Q4, it would sell immediately.

1124
00:44:31,140 --> 00:44:34,140
And once we started getting that going,

1125
00:44:34,140 --> 00:44:36,080
I was still going to the flea market,

1126
00:44:36,080 --> 00:44:38,780
doing my thing over there and I would pick up the puzzles.

1127
00:44:38,780 --> 00:44:41,060
I never sold anything pre-owned on Amazon.

1128
00:44:41,060 --> 00:44:43,560
It would always have to be brand new.

1129
00:44:43,560 --> 00:44:44,800
Picked up a couple of books.

1130
00:44:44,800 --> 00:44:49,500
I think the only kind of books I remember picking up

1131
00:44:49,500 --> 00:44:50,780
were cookbooks.

1132
00:44:50,780 --> 00:44:53,220
And I remember picking up, I don't know how,

1133
00:44:53,220 --> 00:44:55,000
but this guy who bought storage units,

1134
00:44:55,000 --> 00:44:57,500
he had like cases of this art book,

1135
00:44:57,500 --> 00:44:59,980
some sort of like Latin American artist.

1136
00:44:59,980 --> 00:45:01,960
And I sent in like, I don't know,

1137
00:45:01,960 --> 00:45:03,860
maybe three or four cases of those.

1138
00:45:03,860 --> 00:45:06,180
And those did very well, like selling for a few hundred

1139
00:45:06,180 --> 00:45:09,380
bucks and I think I bought every case for like $10 each.

1140
00:45:09,380 --> 00:45:12,380
So like I was just scanning away on Amazon

1141
00:45:12,380 --> 00:45:14,620
and it was just whatever has the margin,

1142
00:45:14,620 --> 00:45:16,780
whatever looks like it has the sell through,

1143
00:45:16,780 --> 00:45:18,180
I'm picking up, sending it in.

1144
00:45:18,180 --> 00:45:22,260
And I kind of looked at Amazon as just a two week paycheck

1145
00:45:22,260 --> 00:45:24,660
because you could kind of really gauge

1146
00:45:24,660 --> 00:45:27,300
how fast this stuff was going to sell.

1147
00:45:27,300 --> 00:45:30,340
I did extremely well with Barbies once upon a time.

1148
00:45:30,340 --> 00:45:33,620
I found this huge Barbie deal from a guy

1149
00:45:33,620 --> 00:45:35,140
at the flea market, sent those in.

1150
00:45:35,140 --> 00:45:38,140
It was like the designer Barbies.

1151
00:45:38,140 --> 00:45:40,660
So like there was a certain timeframe

1152
00:45:40,660 --> 00:45:43,020
where like Louis Vuitton put out a Barbie

1153
00:45:43,020 --> 00:45:44,660
or like Gucci put out a Barbie

1154
00:45:44,660 --> 00:45:48,600
or all these high-end brands were putting out like Barbies

1155
00:45:48,600 --> 00:45:50,120
that were licensed with their brands.

1156
00:45:50,120 --> 00:45:52,340
They were made of porcelain and stuff.

1157
00:45:52,340 --> 00:45:55,220
Dude, those Barbies were selling for like $1,000 each.

1158
00:45:55,220 --> 00:45:58,180
And I had like probably two pallets

1159
00:45:58,180 --> 00:46:00,100
of crazy Barbies once upon a time.

1160
00:46:00,100 --> 00:46:03,660
So, but then, you know, as Amazon goes,

1161
00:46:04,620 --> 00:46:08,340
I, out of everything that I sent in there,

1162
00:46:08,340 --> 00:46:10,500
stuff from the flea market, Ravenburg puzzle,

1163
00:46:10,500 --> 00:46:12,080
all that kind of stuff,

1164
00:46:13,780 --> 00:46:18,780
I bought a set of Zip Catan myself from Target,

1165
00:46:18,880 --> 00:46:22,260
sent it in, they claimed it as counterfeit

1166
00:46:22,260 --> 00:46:23,900
and I lost my account.

1167
00:46:23,900 --> 00:46:26,180
Out of all the crazy stuff I ever sent in

1168
00:46:26,180 --> 00:46:29,580
with no receipts, no purchase from the flea market,

1169
00:46:29,580 --> 00:46:31,740
I purchased a Settlers of Catan.

1170
00:46:31,740 --> 00:46:33,140
And you know why I got it?

1171
00:46:33,140 --> 00:46:35,260
Because Pie Face was a bolo that year.

1172
00:46:35,260 --> 00:46:36,980
You remember Pie Face?

1173
00:46:36,980 --> 00:46:39,740
I was going to Target and cleaning out Pie Faces

1174
00:46:39,740 --> 00:46:42,160
and I saw Settlers of Catan was doing well.

1175
00:46:42,160 --> 00:46:44,600
I sent in a couple of Settlers of Catan

1176
00:46:44,600 --> 00:46:47,040
that I bought from Target.

1177
00:46:47,040 --> 00:46:49,640
I sent in my receipt for proof, they didn't accept it.

1178
00:46:49,640 --> 00:46:51,340
I lost my Amazon account for that.

1179
00:46:51,340 --> 00:46:52,180
Oh.

1180
00:46:53,660 --> 00:46:55,980
With no previous infractions, nothing.

1181
00:46:55,980 --> 00:46:58,580
Settlers of Catan jammed me up and got me.

1182
00:46:58,580 --> 00:47:02,220
And I had to recall all of my stuff and like,

1183
00:47:02,220 --> 00:47:04,900
you know, I had a few thousand pieces and I was like,

1184
00:47:04,900 --> 00:47:06,580
all right, I'm just going to list them on eBay.

1185
00:47:06,580 --> 00:47:08,380
That stuff don't sell on eBay.

1186
00:47:08,380 --> 00:47:10,580
Like there's stuff that sells thousands of times a day

1187
00:47:10,580 --> 00:47:12,900
on Amazon that don't sell on eBay.

1188
00:47:12,900 --> 00:47:15,460
I'm just amazed at the crap I send to Amazon.

1189
00:47:15,460 --> 00:47:17,860
This will never sell on eBay, never,

1190
00:47:17,860 --> 00:47:20,620
a billion years, but sells all day on Amazon.

1191
00:47:20,620 --> 00:47:22,420
Yeah, like we'll never in a million.

1192
00:47:22,420 --> 00:47:27,140
And there was like silly stuff, like laptop locks.

1193
00:47:27,140 --> 00:47:29,140
Those sell hundreds of times a day on Amazon.

1194
00:47:29,140 --> 00:47:31,180
I listed those on eBay, like I had those for years

1195
00:47:31,180 --> 00:47:33,500
and they wouldn't even sell one time.

1196
00:47:33,500 --> 00:47:38,500
So like when I got jammed up on an actual Settlers of Catan

1197
00:47:38,620 --> 00:47:41,660
that I purchased myself, I was like,

1198
00:47:41,660 --> 00:47:46,060
I cannot run that risk of having like a lot of money

1199
00:47:46,060 --> 00:47:49,100
in Amazon inventory and have this happen again.

1200
00:47:49,100 --> 00:47:52,660
So that was kind of like the ending of my Amazon career,

1201
00:47:52,660 --> 00:47:54,500
but it served its purpose.

1202
00:47:54,500 --> 00:47:57,260
I did very well over there, but you know,

1203
00:47:57,260 --> 00:47:59,580
Amazon's not like eBay.

1204
00:47:59,580 --> 00:48:01,940
eBay will tell you six months in advance,

1205
00:48:01,940 --> 00:48:03,780
hey, we're going to make this change.

1206
00:48:03,780 --> 00:48:05,460
Amazon, you might wake up in the morning

1207
00:48:05,460 --> 00:48:07,940
and your whole entire business is now different.

1208
00:48:07,940 --> 00:48:09,940
Hey, you can only send in this amount of SKUs.

1209
00:48:09,940 --> 00:48:11,300
You got this amount of space.

1210
00:48:11,300 --> 00:48:13,180
We've raised the price on this.

1211
00:48:13,180 --> 00:48:16,420
So like that is still a little bit too risky

1212
00:48:16,420 --> 00:48:17,620
for my risk tolerance.

1213
00:48:17,620 --> 00:48:21,900
But yeah, out of everything that I've sent in,

1214
00:48:21,900 --> 00:48:25,220
Settlers of Catan that I bought myself from Target got me.

1215
00:48:25,220 --> 00:48:27,060
I think you should have like that sealed,

1216
00:48:27,060 --> 00:48:29,180
like in your background up on the wall, right?

1217
00:48:29,180 --> 00:48:30,180
Like this is what got me.

1218
00:48:30,180 --> 00:48:32,540
It is funny though, like the Disney parks thing,

1219
00:48:32,540 --> 00:48:34,580
because I'm doing the same thing currently.

1220
00:48:34,580 --> 00:48:35,940
I live right by Hershey,

1221
00:48:35,940 --> 00:48:37,740
where they make all the Hershey chocolate

1222
00:48:37,740 --> 00:48:39,940
and they have stuff there you can't get nowhere else.

1223
00:48:39,940 --> 00:48:41,100
So I'd be lying right now.

1224
00:48:41,100 --> 00:48:43,980
I got that stuff listed on Amazon and it sells every day.

1225
00:48:43,980 --> 00:48:46,300
So a lot of it is like understanding where you're at

1226
00:48:46,300 --> 00:48:49,500
and what advantages do you have being by Disney?

1227
00:48:49,500 --> 00:48:51,820
What advantage do I have by being by Hershey?

1228
00:48:51,820 --> 00:48:53,540
So it is pretty crazy to think about.

1229
00:48:53,540 --> 00:48:56,540
Yeah, and then when I was doing the Disney park exclusive,

1230
00:48:56,540 --> 00:48:58,100
these other stores started popping up

1231
00:48:58,100 --> 00:49:00,180
who lives much closer to Disney.

1232
00:49:00,180 --> 00:49:02,340
And I think there's a couple of huge stores

1233
00:49:02,340 --> 00:49:04,580
that only sell Disney park exclusive

1234
00:49:04,580 --> 00:49:06,380
and they probably crush it.

1235
00:49:06,380 --> 00:49:08,020
Cause I know I was crushing back then,

1236
00:49:08,020 --> 00:49:11,300
but everything kind of serves its purpose

1237
00:49:11,300 --> 00:49:14,140
and everything kind of happens for a reason.

1238
00:49:14,140 --> 00:49:17,060
And it's great, cause probably if I didn't buy

1239
00:49:17,060 --> 00:49:20,180
that set of Zipkatan, maybe I would have went much deeper.

1240
00:49:20,180 --> 00:49:25,180
And I think probably a lot of Amazon people listen to this.

1241
00:49:26,740 --> 00:49:28,540
I think that ultimately is the fate

1242
00:49:28,540 --> 00:49:30,820
for every single Amazon seller is that

1243
00:49:30,820 --> 00:49:34,820
you will eventually get jammed up for something

1244
00:49:34,820 --> 00:49:38,620
that you probably didn't even do anything wrong.

1245
00:49:38,620 --> 00:49:39,660
Right.

1246
00:49:39,660 --> 00:49:43,100
Now what's funny is I took your advice

1247
00:49:43,100 --> 00:49:44,380
that you gave me a while back

1248
00:49:44,380 --> 00:49:48,180
as my employee runs my Amazon business more or less, not me.

1249
00:49:50,580 --> 00:49:52,780
I spent months teaching her eBay,

1250
00:49:52,780 --> 00:49:54,900
basically everything I learned in refinement.

1251
00:49:54,900 --> 00:49:57,460
It took me two hours to teach her how to do Amazon.

1252
00:49:59,100 --> 00:50:03,340
Two whole hours, months with the eBay teaching.

1253
00:50:04,580 --> 00:50:05,980
I think that's the fundamental difference

1254
00:50:05,980 --> 00:50:07,780
between eBay and Amazon, honestly.

1255
00:50:07,780 --> 00:50:09,980
It's pretty little thinking,

1256
00:50:09,980 --> 00:50:12,300
just understanding a couple of graphs

1257
00:50:12,300 --> 00:50:13,500
and knowing how to print the label.

1258
00:50:13,500 --> 00:50:14,380
That's about it.

1259
00:50:14,380 --> 00:50:15,820
That's it.

1260
00:50:15,820 --> 00:50:17,660
I'll tell you the best thing about Johnny.

1261
00:50:17,660 --> 00:50:20,220
So on the Tuesday call, I'll be wrapping on there

1262
00:50:20,220 --> 00:50:21,620
for four or five, six hours.

1263
00:50:21,620 --> 00:50:24,140
People ask me questions, I answer.

1264
00:50:24,140 --> 00:50:26,900
They wanna debate, I tell them the same answer.

1265
00:50:26,900 --> 00:50:28,660
They wanna debate, I tell them the same answer.

1266
00:50:28,660 --> 00:50:31,260
They wanna debate, and then they tap out.

1267
00:50:31,260 --> 00:50:32,900
I'll do that for hours and hours and hours.

1268
00:50:32,900 --> 00:50:34,660
If it's not the answer they're looking for,

1269
00:50:34,660 --> 00:50:36,460
they'll rephrase the question in hopes

1270
00:50:36,460 --> 00:50:39,100
that I'll give them the answer that I'm looking for.

1271
00:50:39,100 --> 00:50:41,340
Johnny will ask this question, I'll give the answer.

1272
00:50:41,340 --> 00:50:43,980
And Johnny will go, okay, I'll go do that.

1273
00:50:44,940 --> 00:50:45,780
And that's it.

1274
00:50:45,780 --> 00:50:48,460
And Johnny just goes and does it.

1275
00:50:48,460 --> 00:50:49,780
It's funny how that works.

1276
00:50:49,780 --> 00:50:52,860
Every time I do that, it just works.

1277
00:50:52,860 --> 00:50:55,180
Why argue with the person who knows the answer?

1278
00:50:55,180 --> 00:50:57,180
I don't understand it sometimes.

1279
00:50:58,180 --> 00:51:00,300
I tell you all the time how patient you are.

1280
00:51:00,300 --> 00:51:01,780
I couldn't do that.

1281
00:51:01,780 --> 00:51:02,700
Why aren't they listening?

1282
00:51:02,700 --> 00:51:04,140
It would drive me insane.

1283
00:51:04,140 --> 00:51:05,140
Oh, it's great.

1284
00:51:05,140 --> 00:51:08,860
Cause every single time I log on, it's me verse 200.

1285
00:51:08,860 --> 00:51:09,700
I know.

1286
00:51:09,700 --> 00:51:10,580
It's me verse 150.

1287
00:51:10,580 --> 00:51:13,300
Every single time I log on, it's me verse everybody else.

1288
00:51:13,300 --> 00:51:15,780
And I'd be lying if I don't join sometimes.

1289
00:51:15,780 --> 00:51:17,260
I'm saying, I don't know if they're gonna break him

1290
00:51:17,260 --> 00:51:19,980
this week, I would lose my shit.

1291
00:51:19,980 --> 00:51:21,620
They will never break me, man.

1292
00:51:21,620 --> 00:51:24,900
It's one verse 200 every single time I step on there.

1293
00:51:24,900 --> 00:51:27,340
And when no one has any more questions,

1294
00:51:27,340 --> 00:51:30,060
I log off, that's victory for the week.

1295
00:51:30,060 --> 00:51:30,900
I won.

1296
00:51:32,220 --> 00:51:33,660
Mike's never been to one of these.

1297
00:51:33,660 --> 00:51:35,380
He'll sit there for 12 hours

1298
00:51:35,380 --> 00:51:37,300
and they'll ask him the same question

1299
00:51:37,300 --> 00:51:39,700
or be the same person rephrasing the question

1300
00:51:39,700 --> 00:51:42,780
for weeks, for weeks, for months.

1301
00:51:42,780 --> 00:51:47,420
I mean, tech is stern in the way he addresses things

1302
00:51:47,420 --> 00:51:49,380
and he has a clear cut answer for everything.

1303
00:51:49,380 --> 00:51:51,700
It's not like if we ask him something today

1304
00:51:51,700 --> 00:51:52,660
and we ask him next week,

1305
00:51:52,660 --> 00:51:54,060
you're gonna get a different answer, right?

1306
00:51:54,060 --> 00:51:56,620
So it's like, he's got it laid out.

1307
00:51:56,620 --> 00:52:00,460
And I mean, I got one of the worst eBay stories out there,

1308
00:52:00,460 --> 00:52:02,900
but I listen for the business sense,

1309
00:52:02,900 --> 00:52:04,860
the processes, the things, you know,

1310
00:52:04,860 --> 00:52:07,420
cause eBay doesn't do nothing for me currently,

1311
00:52:07,420 --> 00:52:08,700
but there's still a lot to be learned.

1312
00:52:08,700 --> 00:52:11,180
And I think a lot of it is people have to understand

1313
00:52:11,180 --> 00:52:13,060
the business sense of having a business.

1314
00:52:13,060 --> 00:52:14,820
And a lot of resellers, I say, that's like,

1315
00:52:14,820 --> 00:52:17,020
oh, I resell, like you don't treat it like a business.

1316
00:52:17,020 --> 00:52:19,260
You just fiddle faddle around when you're in a thrift store

1317
00:52:19,260 --> 00:52:20,860
and you sell a thing here or there.

1318
00:52:20,860 --> 00:52:22,300
Even if you're part-time,

1319
00:52:22,300 --> 00:52:24,380
you got to treat it like an actual business,

1320
00:52:24,380 --> 00:52:26,340
because if you don't, then you ain't got a business.

1321
00:52:26,340 --> 00:52:27,780
You're just screwing around.

1322
00:52:27,780 --> 00:52:31,540
No, you have a hobby that the IRS calls a business.

1323
00:52:31,540 --> 00:52:32,780
That's a little different.

1324
00:52:32,780 --> 00:52:34,060
But the reason why my,

1325
00:52:35,220 --> 00:52:37,660
the reason why my answers never change

1326
00:52:37,660 --> 00:52:41,820
is because my answers are in accordance

1327
00:52:41,820 --> 00:52:43,980
to what my rules are for my business.

1328
00:52:43,980 --> 00:52:45,420
And my rules will never change.

1329
00:52:45,420 --> 00:52:48,260
So I have these rules of when I list,

1330
00:52:48,260 --> 00:52:49,740
how I list, what I list,

1331
00:52:50,740 --> 00:52:52,540
when I ship, how I ship, what I ship.

1332
00:52:52,540 --> 00:52:55,460
I have rules for everything, sourcing, photography,

1333
00:52:55,460 --> 00:52:59,700
listing, shipping, storage, customer service, eBay backend.

1334
00:52:59,700 --> 00:53:02,260
I have all of my rules and I answer the questions

1335
00:53:02,260 --> 00:53:03,700
in accordance to my rules.

1336
00:53:03,700 --> 00:53:06,580
That's why the answers never change and will never change.

1337
00:53:06,580 --> 00:53:10,660
And if you listen to the very first podcast in 2017,

1338
00:53:10,660 --> 00:53:13,180
it's the same exact thing that I said today.

1339
00:53:13,180 --> 00:53:15,980
All you have to do is listen to that and just log out.

1340
00:53:15,980 --> 00:53:16,820
That's it.

1341
00:53:16,820 --> 00:53:21,340
Listen to 2017, do that and you'll be set.

1342
00:53:21,340 --> 00:53:22,180
Consistency.

1343
00:53:22,180 --> 00:53:24,780
I think that's like the biggest thing with reselling.

1344
00:53:24,780 --> 00:53:27,700
People cannot be consistent with tasks

1345
00:53:27,700 --> 00:53:28,620
within their business.

1346
00:53:28,620 --> 00:53:30,100
And that goes for any kind of,

1347
00:53:30,100 --> 00:53:31,580
I think it kind of reverts a little bit

1348
00:53:31,580 --> 00:53:34,220
to like how you do things outside of your business as well.

1349
00:53:34,220 --> 00:53:36,820
Like if you're usually consistent doing your reselling,

1350
00:53:36,820 --> 00:53:39,060
you're gonna be consistent with other things in your life.

1351
00:53:39,060 --> 00:53:42,900
And I know it's a big thing to get over to list every day

1352
00:53:42,900 --> 00:53:44,500
or do certain things every day

1353
00:53:44,500 --> 00:53:46,220
and at a level that makes sense, right?

1354
00:53:46,220 --> 00:53:48,420
We're not going one day half ass on something

1355
00:53:48,420 --> 00:53:50,500
and the next day we're gonna do it real well, right?

1356
00:53:50,500 --> 00:53:51,340
That doesn't make sense.

1357
00:53:51,340 --> 00:53:54,060
And I think a lot of things with eBay get caught up with,

1358
00:53:54,060 --> 00:53:56,780
well, I'm listing all my items, nothing's selling.

1359
00:53:56,780 --> 00:53:59,060
And there's so many other things that go into just,

1360
00:53:59,060 --> 00:54:00,940
besides your listing, is your listing good?

1361
00:54:00,940 --> 00:54:02,380
Is your listing crappy?

1362
00:54:02,380 --> 00:54:03,220
Are you promoting?

1363
00:54:03,220 --> 00:54:04,060
There's so many things.

1364
00:54:04,060 --> 00:54:06,100
So we're gonna get close here to wrapping up.

1365
00:54:06,100 --> 00:54:09,300
I wanna jump into your YouTube world here a little bit.

1366
00:54:09,300 --> 00:54:11,660
You recently just launched your YouTube channel.

1367
00:54:11,660 --> 00:54:14,500
Many, many, many, many subscribers, awesome content.

1368
00:54:14,500 --> 00:54:17,540
Like what does the future of your YouTube channel look like?

1369
00:54:17,540 --> 00:54:20,860
And I enjoy all your content so far.

1370
00:54:20,860 --> 00:54:22,980
I like the Rag House one.

1371
00:54:22,980 --> 00:54:25,220
Somebody had, the guy you were talking to,

1372
00:54:25,220 --> 00:54:27,620
I forget his name, he had a cutout of Michael Myers,

1373
00:54:27,620 --> 00:54:28,620
a cardboard cutout.

1374
00:54:28,620 --> 00:54:30,580
And I was like, dude, I need that thing.

1375
00:54:30,580 --> 00:54:33,060
So what's the future of your YouTube look like?

1376
00:54:33,060 --> 00:54:36,220
And I think just trying to do cool stuff,

1377
00:54:36,220 --> 00:54:40,260
trying to meet cool people and just continue to try to help

1378
00:54:40,260 --> 00:54:41,620
as many people as possible.

1379
00:54:41,620 --> 00:54:44,940
And I think I figured out the two things

1380
00:54:44,940 --> 00:54:47,540
that I wanna get across in every single video.

1381
00:54:47,540 --> 00:54:51,860
Number one is I wanna trick people into getting an education.

1382
00:54:51,860 --> 00:54:53,180
That's the best thing in the world.

1383
00:54:53,180 --> 00:54:55,500
So I'll do a video,

1384
00:54:55,500 --> 00:54:57,860
but you really learn something at the end.

1385
00:54:57,860 --> 00:55:00,460
So I did the video about Travis Kelce

1386
00:55:00,460 --> 00:55:02,020
selling him an expensive sweater,

1387
00:55:02,020 --> 00:55:03,460
but then I tricked everybody.

1388
00:55:03,460 --> 00:55:05,780
Oh, you're here to learn about Nike and Jordan this week.

1389
00:55:05,780 --> 00:55:09,300
Or I went to the Rag House, but I tricked everybody.

1390
00:55:09,300 --> 00:55:11,100
You're here to learn about vintage this week.

1391
00:55:11,100 --> 00:55:13,420
So I want to find different ways

1392
00:55:13,420 --> 00:55:16,020
of tricking people into an education.

1393
00:55:16,020 --> 00:55:20,700
And I also want to show that everybody can do this.

1394
00:55:20,700 --> 00:55:23,460
And when I went to the flea market last weekend

1395
00:55:23,460 --> 00:55:26,940
and found $4,000 worth of stuff in a very small flea market,

1396
00:55:28,340 --> 00:55:30,180
I want to prove everywhere,

1397
00:55:30,180 --> 00:55:34,660
a town of 2,000 people find $10,000 worth of stuff.

1398
00:55:34,660 --> 00:55:37,060
Anybody could do this, anybody.

1399
00:55:37,060 --> 00:55:39,700
Like there's no secrets.

1400
00:55:39,700 --> 00:55:40,780
I'm not a superhero.

1401
00:55:40,780 --> 00:55:42,020
I'm not special.

1402
00:55:42,020 --> 00:55:44,380
It's just took the time to learn,

1403
00:55:45,260 --> 00:55:46,980
wake up and get out there

1404
00:55:46,980 --> 00:55:49,020
and then process your stuff when you go home.

1405
00:55:49,020 --> 00:55:51,060
That's it. Anybody can do this.

1406
00:55:51,060 --> 00:55:55,180
So I just want to trick all you guys.

1407
00:55:55,180 --> 00:55:57,540
And I just wanna prove that anybody could do this

1408
00:55:57,540 --> 00:55:58,460
anywhere that you are.

1409
00:55:58,460 --> 00:55:59,500
I mean, look at Johnny,

1410
00:55:59,500 --> 00:56:00,740
there's no shortage of books

1411
00:56:00,740 --> 00:56:02,860
and he says he lives in the middle of nowhere.

1412
00:56:02,860 --> 00:56:05,380
Like there, anybody could do this.

1413
00:56:05,380 --> 00:56:09,460
Brad, the biggest video game reseller on Amazon,

1414
00:56:09,460 --> 00:56:12,380
he doesn't even have a stoplight in his city.

1415
00:56:12,380 --> 00:56:14,460
Like anybody could do this.

1416
00:56:16,460 --> 00:56:17,420
Absolutely.

1417
00:56:17,420 --> 00:56:19,780
And last question I personally have for you

1418
00:56:19,780 --> 00:56:21,780
and I'll let Mike have his way with you.

1419
00:56:23,100 --> 00:56:25,020
Since we have a large Amazon audience,

1420
00:56:25,020 --> 00:56:26,540
what is the one piece of advice

1421
00:56:26,540 --> 00:56:29,460
you could give to Amazon resellers?

1422
00:56:29,460 --> 00:56:32,380
It's been a while since I've been in the Amazon game,

1423
00:56:32,380 --> 00:56:36,660
but I think what Mike said is very important

1424
00:56:36,660 --> 00:56:38,220
and I used to do the same thing.

1425
00:56:38,220 --> 00:56:39,660
I would shop all week

1426
00:56:39,660 --> 00:56:41,940
and I would pack my boxes on Saturday and Sunday

1427
00:56:41,940 --> 00:56:43,340
and get them out Monday.

1428
00:56:43,340 --> 00:56:46,660
I think having that schedule of actually packing the boxes

1429
00:56:46,660 --> 00:56:49,220
and having a dedicated day of packing,

1430
00:56:49,220 --> 00:56:51,300
that really helped me tremendously.

1431
00:56:51,300 --> 00:56:53,060
So I would shop all week.

1432
00:56:53,060 --> 00:56:54,860
I would go to the flea market Saturday.

1433
00:56:54,860 --> 00:56:56,780
I would go to the flea market Sunday.

1434
00:56:56,780 --> 00:56:58,740
And immediately when I got home on Sunday,

1435
00:56:58,740 --> 00:57:00,660
that's when I would pack my entire shipment

1436
00:57:00,660 --> 00:57:02,620
and I would send them out on Mondays.

1437
00:57:02,620 --> 00:57:05,260
And I think that having that dedicated time

1438
00:57:05,260 --> 00:57:07,060
every single week that no matter what,

1439
00:57:07,060 --> 00:57:09,540
you're packing your shipments is the way to go

1440
00:57:09,540 --> 00:57:12,260
or every single day, however big or large you are.

1441
00:57:12,260 --> 00:57:16,820
But that every Sunday I'm packing,

1442
00:57:16,820 --> 00:57:19,780
that was crucial to the business.

1443
00:57:20,620 --> 00:57:23,780
I got one last one before we wrap this up here.

1444
00:57:25,100 --> 00:57:27,300
An exit plan when it comes to reselling,

1445
00:57:27,300 --> 00:57:29,340
we know you have multiple different businesses

1446
00:57:29,340 --> 00:57:30,780
behind the scenes and personally,

1447
00:57:30,780 --> 00:57:33,620
I invest in retirement funds.

1448
00:57:34,580 --> 00:57:36,900
Do you strongly believe that resellers

1449
00:57:36,900 --> 00:57:39,500
should be looking past reselling?

1450
00:57:39,500 --> 00:57:40,900
I think to myself, right,

1451
00:57:40,900 --> 00:57:43,260
I can't, especially being on the third floor,

1452
00:57:43,260 --> 00:57:45,660
I'm not gonna be able to lift 50 pound boxes

1453
00:57:45,660 --> 00:57:47,300
when I get 67 years old.

1454
00:57:47,300 --> 00:57:49,340
So I gotta have a plan to get out of this

1455
00:57:49,340 --> 00:57:50,220
or some kind of future.

1456
00:57:50,220 --> 00:57:51,740
And I think a lot of resellers just live

1457
00:57:51,740 --> 00:57:54,740
for that flip today and they're not thinking maybe five,

1458
00:57:54,740 --> 00:57:56,700
10, 15 years down the road.

1459
00:57:56,700 --> 00:57:59,380
What's your take on having other income streams

1460
00:57:59,380 --> 00:58:03,300
besides reselling or investing in your own long-term future?

1461
00:58:05,300 --> 00:58:09,260
I believe I'm a big saver, huge saver.

1462
00:58:09,260 --> 00:58:12,980
I might spend maybe $6 today as a human being

1463
00:58:12,980 --> 00:58:15,580
and that's probably like a turkey sandwich.

1464
00:58:15,580 --> 00:58:18,020
So I am a big saver.

1465
00:58:19,900 --> 00:58:23,580
Because there's no 401k for eBay seller.

1466
00:58:23,580 --> 00:58:28,580
So if you have to go out and get that, I believe 1,000%

1467
00:58:30,380 --> 00:58:34,740
into that, although every avenue is different

1468
00:58:34,740 --> 00:58:35,580
for different people.

1469
00:58:35,580 --> 00:58:40,260
So I don't have the IRA and stuff like that.

1470
00:58:40,260 --> 00:58:42,060
I have real estate.

1471
00:58:42,060 --> 00:58:46,100
So for me, if I needed to sell something and liquidate,

1472
00:58:46,100 --> 00:58:46,940
I could do it.

1473
00:58:46,940 --> 00:58:48,420
If I needed to refinance, I could do it.

1474
00:58:48,420 --> 00:58:50,940
So that's been my method,

1475
00:58:50,940 --> 00:58:52,980
but although that requires much more work,

1476
00:58:52,980 --> 00:58:56,380
it requires much more effort, requires much more time.

1477
00:58:57,740 --> 00:59:02,340
So I think everybody needs to find some kind of avenue

1478
00:59:02,340 --> 00:59:06,860
where, and this is, I don't know if it's like the retire

1479
00:59:06,860 --> 00:59:09,980
early or whatever, it's just, you have to be able to save up

1480
00:59:09,980 --> 00:59:12,980
some kind of money where you're able to live off the interest

1481
00:59:12,980 --> 00:59:15,940
or live off of the investment, no matter how you get there.

1482
00:59:15,940 --> 00:59:19,300
So you need to calculate like how much money do I spend

1483
00:59:19,300 --> 00:59:21,860
per year, how much money do I need in retirement?

1484
00:59:21,860 --> 00:59:23,860
And it's hard to do that calculation

1485
00:59:23,860 --> 00:59:28,500
the further out you are, but if you need $50,000 a year

1486
00:59:28,500 --> 00:59:30,180
to supplement your social security,

1487
00:59:30,180 --> 00:59:32,060
then you got to figure out a way how to get

1488
00:59:32,060 --> 00:59:34,540
to that dollar amount, which is going to kick off

1489
00:59:34,540 --> 00:59:38,220
that kind of passive income, passive,

1490
00:59:38,220 --> 00:59:39,700
because everything requires attention,

1491
00:59:39,700 --> 00:59:41,180
everything requires effort.

1492
00:59:41,180 --> 00:59:43,980
So if it's a piece of real estate that you could save up

1493
00:59:43,980 --> 00:59:45,380
enough money for the down payment,

1494
00:59:45,380 --> 00:59:47,820
that's going to give you $50 after all of your expense,

1495
00:59:47,820 --> 00:59:50,500
or 50,000 after all of your expenses,

1496
00:59:50,500 --> 00:59:52,220
then that's your vehicle of choice.

1497
00:59:52,220 --> 00:59:55,340
If it's save up X amount of dollars into a Vanguard

1498
00:59:55,340 --> 00:59:57,220
or into some sort of investment account,

1499
00:59:57,220 --> 00:59:59,620
that's going to give you $50,000 that can supplement

1500
00:59:59,620 --> 01:00:02,020
your social security or supplement your other retirement

1501
01:00:02,020 --> 01:00:03,780
or whatever you have going on.

1502
01:00:03,780 --> 01:00:07,100
I think everyone needs to kind of find that magic number

1503
01:00:07,100 --> 01:00:09,820
as a reseller, and that should be your target,

1504
01:00:09,820 --> 01:00:14,820
because like you said, being 60 and lugging Amazon boxes

1505
01:00:14,820 --> 01:00:19,820
or 60 is 30 years away, there might not be no Amazon FBA.

1506
01:00:22,140 --> 01:00:24,380
Amazon might start contacting Pepsi,

1507
01:00:24,380 --> 01:00:25,980
they might start contacting Hershey,

1508
01:00:25,980 --> 01:00:27,980
they might start contacting these brands,

1509
01:00:27,980 --> 01:00:30,180
because Amazon is a data company at the end of the day,

1510
01:00:30,180 --> 01:00:31,700
they don't care about resellers,

1511
01:00:31,700 --> 01:00:34,020
just like eBay is also a data company,

1512
01:00:34,020 --> 01:00:36,580
but the difference between eBay and Amazon is,

1513
01:00:36,580 --> 01:00:38,900
eBay is not competing with you on your own listing.

1514
01:00:38,900 --> 01:00:41,060
So Amazon sees all these listings and goes,

1515
01:00:41,060 --> 01:00:43,660
okay, Hershey's chocolate sells great,

1516
01:00:43,660 --> 01:00:46,780
let's contact Hershey, let's order directly from them

1517
01:00:46,780 --> 01:00:49,660
at such a volume where nobody else can compete,

1518
01:00:49,660 --> 01:00:51,980
let's lock this category or this item,

1519
01:00:51,980 --> 01:00:53,740
and now all the resellers are gone.

1520
01:00:53,740 --> 01:00:56,700
Eventually Amazon will have contracts with everybody,

1521
01:00:56,700 --> 01:00:59,740
and there may not be an FBA, especially for new items,

1522
01:00:59,740 --> 01:01:01,940
pre-owned books, Johnny, you're probably safe,

1523
01:01:01,940 --> 01:01:04,540
but if you want to do a widget or you want to do

1524
01:01:04,540 --> 01:01:07,820
some sort of replenishable, eventually Amazon is just going

1525
01:01:07,820 --> 01:01:09,300
to reach out to all these companies,

1526
01:01:09,300 --> 01:01:10,980
they're going to have the exclusive,

1527
01:01:10,980 --> 01:01:12,220
and they're going to sell the item.

1528
01:01:12,220 --> 01:01:14,580
So, and eBay, eBay could be gone tomorrow,

1529
01:01:14,580 --> 01:01:16,740
or you could be gone off eBay tomorrow,

1530
01:01:16,740 --> 01:01:19,100
like this stuff is not forever,

1531
01:01:19,100 --> 01:01:22,220
so you need to get it kind of like a looter in a riot,

1532
01:01:22,220 --> 01:01:24,900
like now's your time, now is your opportunity,

1533
01:01:24,900 --> 01:01:26,100
get everything that you can,

1534
01:01:26,100 --> 01:01:28,660
do it the right way for as long as possible,

1535
01:01:28,660 --> 01:01:30,940
find that target where you need to be,

1536
01:01:30,940 --> 01:01:34,380
invest your money into that to get to that target,

1537
01:01:34,380 --> 01:01:36,020
and kind of live off of the interest

1538
01:01:36,020 --> 01:01:38,180
or the profit of that investment,

1539
01:01:38,180 --> 01:01:41,620
and hopefully you have enough there,

1540
01:01:41,620 --> 01:01:45,180
or something else that could supplement it or something,

1541
01:01:45,180 --> 01:01:47,780
but I think that you need to find out

1542
01:01:47,780 --> 01:01:50,580
what number you need to get to, to invest,

1543
01:01:50,580 --> 01:01:53,860
to be able to get kind of that kickback or that dividend,

1544
01:01:53,860 --> 01:01:58,500
or whatever, in order to live your life down the line,

1545
01:01:58,500 --> 01:02:01,060
because for us guys, our age,

1546
01:02:01,060 --> 01:02:03,340
Social Security is probably not going to be there,

1547
01:02:03,340 --> 01:02:05,740
so we can't depend on that, we're paying into it,

1548
01:02:05,740 --> 01:02:09,020
but we can't depend on that, so if you think, hey,

1549
01:02:09,900 --> 01:02:11,340
and you also have to remember,

1550
01:02:11,340 --> 01:02:15,620
50,000 today, ain't gonna be 50,000 in 30 years, neither,

1551
01:02:15,620 --> 01:02:18,460
so you probably need 120,000 a year

1552
01:02:18,460 --> 01:02:21,220
just to live at the $50,000 level when the time comes,

1553
01:02:21,220 --> 01:02:24,820
so how do I get 120,000 a year in like dividends,

1554
01:02:24,820 --> 01:02:28,940
or residual, or income, that's a pretty damn high number

1555
01:02:28,940 --> 01:02:31,500
you gotta reach for, so you gotta get after it.

1556
01:02:32,340 --> 01:02:34,260
And we were just talking about Mike's thing

1557
01:02:34,260 --> 01:02:37,580
about lugging books at six years old,

1558
01:02:37,580 --> 01:02:39,340
and just on our media call,

1559
01:02:39,340 --> 01:02:42,420
50 plus year old woman's doing the same work I'm doing

1560
01:02:42,420 --> 01:02:46,940
in my 30s, like no way, no way, it's hard life.

1561
01:02:46,940 --> 01:02:50,860
It's hard, man, and amen to the people

1562
01:02:50,860 --> 01:02:53,180
that are still getting after it and still doing it,

1563
01:02:53,180 --> 01:02:58,180
and ultimately that's probably what we're all looking at,

1564
01:02:59,740 --> 01:03:04,380
so you just gotta do your best on a day in, day out,

1565
01:03:04,380 --> 01:03:08,300
and hopefully when you're in that position,

1566
01:03:08,300 --> 01:03:09,660
maybe you have options,

1567
01:03:09,660 --> 01:03:11,340
having options is a beautiful thing,

1568
01:03:11,340 --> 01:03:14,460
so I think that resellers should think about having options,

1569
01:03:14,460 --> 01:03:17,020
that's probably very important

1570
01:03:17,020 --> 01:03:19,860
and something that people should start thinking about.

1571
01:03:19,860 --> 01:03:22,940
All right, Tech, we appreciate you hanging out with us today,

1572
01:03:22,940 --> 01:03:25,780
and I do agree 100% with Tech said,

1573
01:03:25,780 --> 01:03:28,820
the Grim Reaper gets up every morning for Amazon sellers,

1574
01:03:28,820 --> 01:03:31,940
and you better hope your door is not the one being knocked on,

1575
01:03:31,940 --> 01:03:33,860
and that's just to what we kinda just said here,

1576
01:03:33,860 --> 01:03:36,500
you gotta have other options out there in the business,

1577
01:03:36,500 --> 01:03:38,500
and thanks for hanging out with us, man,

1578
01:03:38,500 --> 01:03:40,300
and we appreciate you sharing all your knowledge,

1579
01:03:40,300 --> 01:03:42,460
as always, looking forward to the YouTube channel

1580
01:03:42,460 --> 01:03:44,620
and all the fun different videos you have coming up,

1581
01:03:44,620 --> 01:03:46,220
so yeah, we appreciate you.

1582
01:03:46,220 --> 01:03:48,700
I appreciate you guys for having me, I apologize for Johnny,

1583
01:03:48,700 --> 01:03:51,500
Johnny's asked a couple times over the past few months,

1584
01:03:51,500 --> 01:03:53,340
but I had to get some ducks in a row,

1585
01:03:53,340 --> 01:03:56,100
and now you see, I had to launch the channel first

1586
01:03:56,100 --> 01:03:57,540
before I came onto the podcast,

1587
01:03:57,540 --> 01:03:59,100
otherwise it would be audio only,

1588
01:03:59,100 --> 01:04:01,380
and people don't wanna listen to that,

1589
01:04:01,380 --> 01:04:03,500
so I had to get my ducks in a row,

1590
01:04:03,500 --> 01:04:06,180
told Johnny I would do it, and we're here,

1591
01:04:06,180 --> 01:04:09,740
so I apologize, guys, but it was very fun chatting,

1592
01:04:09,740 --> 01:04:11,660
if you guys ever wanna talk again, just let me know,

1593
01:04:11,660 --> 01:04:13,820
and I'll be over here, I love talking about selling,

1594
01:04:13,820 --> 01:04:16,420
so that's the magic word, so thank you, Johnny,

1595
01:04:16,420 --> 01:04:19,380
thank you, Mike, for having me, it's been absolute pleasure.

1596
01:04:19,380 --> 01:04:21,900
We'll talk to everybody in next week's episode.

1597
01:04:21,900 --> 01:04:23,460
Thanks for listening to another episode

1598
01:04:23,460 --> 01:04:25,500
of the Resellers Mindset Podcast.

1599
01:04:25,500 --> 01:04:27,820
Today's full episode and all previous episodes

1600
01:04:27,820 --> 01:04:29,940
are available to all YouTube members,

1601
01:04:29,940 --> 01:04:32,740
along with the weekly Zoom call and private Discord.

1602
01:04:32,740 --> 01:04:35,940
Head on over to youtube.com backslash to use book guy

1603
01:04:35,940 --> 01:04:38,660
and consider joining for as little as 2.99 a month.