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Welcome to Students Incorporated, a podcast where we dive into relevant topics and issues

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related to the world of business, technology, education and design.

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I'm your host, Mr. Jason.

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Episodes include student conversations, interviews with thought leaders, and inspirational stories

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with an international flavor.

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This podcast is created and produced with the help of students from the International

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Community School of Bangkok.

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In today's episode, we'll be talking about the industry of art.

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For our earlier listeners, you may know that we have already covered the topic of art education.

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However, today we would like to do a deep dive into the business side of art.

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We would like to describe how art is sold, the makings of a gallery, and what job opportunities

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can string from being an artist in 2023.

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Our quote today comes from Neil Gaiman.

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He says, the world is always brighter when you have created something that wasn't there

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before.

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Neil is an English writer slash artist.

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He is most known for his book that turned into the popular Amazon Prime TV show Good

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Omens, starring David Tennant and Michael Sheen.

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Although starting as a simple writer and artist, he later transitioned into audio theater,

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film, and making graphic novels, some of his most prominent works are Coraline, American

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Gods, Stardust, and his most popular Good Omens.

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Andy Warhol's masterpiece Blue Marilyn, featuring the iconic Marilyn Monroe, was sold

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from the collection of Thomas and Doris Amman at Christie's in New York on May 9, 2022

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for $195 million.

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This is now the most expensive work of art created in the 20th century.

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The painting is an exceptional example of Warhol's silkscreen technique.

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This purchase shows how art is bought as a valuable investment.

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Art is a very secure investment as its value is generally stable and does not fluctuate.

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Archaeologists in Egypt have excavated a small statue of a Spinnach at the Dendera Temple

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complex.

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They believe it may have represented the Roman Emperor Claudius.

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A limestone shrine was also discovered alongside it, and it dates back to the Roman era in

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Egypt.

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More excavation will be done near the Temple of Horus.

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The Bay Lights, the famous art installation located on the Bay Bridge in San Francisco,

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was switched off on March 5.

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Reasons were cited as outages, cable issues, and harsh weather.

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Serial bridge illuminator Leo Villarreal crafted it in 2013, and it consists of almost

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2,500 small LED lights that stretch from San Francisco to Oakland.

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$11 million will be raised to help illuminate the bridge.

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This iconic bridge has been a landmark for nearly a decade.

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Thank you for the quote in the headline news.

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Let's jump into the first part of our episode with our special guest, Mr. Jonathan.

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Lyon will start us off with our first question.

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Welcome to our podcast, Mr. Jonathan.

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Can you please introduce yourself and describe your role at the school?

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Hi, I'm Jonathan Pregg.

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Thank you so much for having me on the show.

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I am a high school art and design teacher, and I mainly focus on the upper level and

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AP art classes.

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What is your favorite style of art and design either to create or to look at?

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So I studied painting and drawing in college, so that's always been kind of my area of emphasis

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or focus.

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I've always been kind of drawn to painterly realism, which is capturing something true

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about the world, but through a painterly perspective.

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And so some of my favorite artists in that kind of sensibility are people like John Singer

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Sargent, James Ebbock McNeil Whistler, and Anders Zorn are all really, really talented

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painters.

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What are some possible career paths for those interested in art and design?

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So this is a super interesting question because the visual arts are so broad.

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They kind of touch into every industry.

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I think there's this assumption that if you're going into the arts, you're kind of destined

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to this passionate career of starving and making work that's just for your joy or pleasure

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or something like that.

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But there's actually a ton of different career paths out there.

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I looked up kind of the top five highest paying art careers of 2023, and it's a really interesting

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like broad range of options.

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So the top one that I found was to be an art director.

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So that's somebody who kind of oversees the visual direction of a project.

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And they're kind of any industry that has visual arts in it in some way as an art director.

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So another one would be a user experience designer.

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So that's somebody who designs software thinking about how the user is kind of interfacing

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with it.

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Another one would be a multimedia artist or an animator.

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So this is any type of artist that you think of in kind of visual arts who's creating kind

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of content in the way that is so prevalent on YouTube or other industries, any sort of

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visual, especially video medium, they're kind of high demand.

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And then other ones are like an architect or a fashion designer or industrial designer.

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So these are all people who are kind of touching every aspect of your environment or the things

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you're wearing or the objects in your hands.

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Somebody has spent time, yeah, kind of carefully and meticulously planning out what that looks

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like.

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So lots of different ways that the visual arts can be applied.

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Our next question is how are galleries curated?

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How do they make money or what is their business model?

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So you'll notice I didn't mention a gallery artist in that last list.

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So the way a gallery makes money is they kind of have a catalog of artists and then they

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are trying to sell that work and the artist takes usually like 40 to 50 percent of the

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sale and the gallery takes the rest as a commission.

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So obviously they're providing a service of exposure and the overhead of showing work.

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That's not necessarily the best deal for kind of making it as an artist.

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What are some popular art galleries and museums in the world?

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What about Bangkok?

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Out of the ones you have visited, do you have a favorite?

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So there's lots of famous art museums and galleries in the world.

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I mean, some of the big names I think everyone has heard of places like the Louvre in Paris

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or the Metropolitan Museum of Art in New York or there's national galleries in London and

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DC and even in Bangkok.

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In Thailand, still kind of exploring and finding museums and galleries.

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One that I go to quite often is the Bangkok Art and Culture Center, which is downtown

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off the BTS.

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And yeah, they have rotating shows.

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There's always something new and interesting to see.

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And I go there every couple of months.

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Thank you, Mr. Jonathan.

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Here's our next question for you.

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This question is about developments in technology.

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What are your thoughts on art and design being produced by artificial intelligence?

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Do people still consider this type of work to be legitimate?

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Any new technology has the potential to disrupt and also any new technology has the potential

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to create new opportunities.

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So I think it's helpful to look back historically and think about the ways that new technology

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have kind of disrupted industries in the past.

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And so at one point in time, like oil painting was the height of technology.

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That was the most advanced way that you could recreate an image in the world.

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And then along comes photography and kind of replaces that the way that painting functionally

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kind of served a purpose in society of kind of recording the natural world.

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And the photograph could do that way faster, way easier and in some ways more accurately.

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But painting didn't disappear.

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It just kind of changed its roles and purposes.

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And so a painting nowadays kind of freed up from that need to record reality for posterity.

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And so we have all sorts of crazy painting genres that are kind of weird and cool and

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interesting.

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And so I think that's a really helpful lens when we're looking at AI art.

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I think the technology is really interesting.

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So using a text prompt to generate an image is this really kind of amazing piece of technology.

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But then the question is, what do you do with that?

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Or what is it being used for?

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In some ways, it's being used to replace the role of making certain types of artwork.

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And that's okay, because that always frees up artists to do different types of things.

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Maybe it replaces some jobs for now, but it always creates more opportunity later.

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I think it's helpful to remember that that model requires human created inputs, and then

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it needs human curated prompts to get a meaningful output.

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And so when you have human involvement at the beginning and at the end, then at what

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point do you say that it's not a human generated artwork?

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If it's serving as art, that's just kind of one small piece of that discussion.

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And another huge piece is the question around the ethics of those models.

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So how did the artwork that went into them get acquired?

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Was it kind of ethically sourced?

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And did artists have an opportunity to not be included if they didn't want to be?

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And so I think there's this huge question that's even going through the US Supreme

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Court right now.

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To what extent should an artist be compensated for their inclusion?

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And there's kind of something really, like we can all see the danger there of an artist

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has spent their career building a style and a following.

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And then if I could just type in, make me a painting in the style of James Gurney, what

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does that do for his ability to get work in the future?

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Moving on, what are your thoughts about modern versus traditional?

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Do you have a preference?

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Actually, art evolves over time.

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So many of the ways that we talk about modern art now are a kind of a, there's an evolution

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that's happened there, progressing through the centuries of how artists have thought

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about design and the function of art in society.

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The way a photograph has kind of changed the way art has to record or preserve realism

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in some way frees art to be more than just a recording of the natural world.

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Modern art can often seem disconnected from our everyday experience.

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And so that just requires a new kind of literacy, visual literacy in order to engage with it.

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So I think everybody should go visit an art museum and spend some time learning about

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why that painting of splatters is important because there's technological and cultural

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innovation that led to that point.

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And it's really a beautiful and fascinating thing.

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I think we all have different personal preferences that we bring to artwork.

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And so every style isn't necessarily going to target your heartstrings in the same way

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as the person next to you.

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And that's okay.

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Yeah, finding that type of art that connects to you and that you're following in that tradition.

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In our modern day, we have plethora of artistic styles.

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And so people find those sources of inspiration in the past and then they push that style

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further forward in the future.

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That's very interesting, Mr. Jonathan.

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But here's the last question for you.

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We would like to ask our guest for some advice.

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So what advice would you give to anyone who loves art and design and wants to rake into

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the industry and business side?

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Talking earlier about different career paths, there are so many different directions you

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could go.

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It's hard to give good advice to any specific person without knowing the direction that

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they're interested in.

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And so that's kind of my advice.

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It would be to find that specific career path that really kind of connects to you personally.

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And then I would go like look at what the entry level job description for that field

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says.

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Usually there's some specific skills or knowledge that are necessary to be effective in that

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industry.

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And if you begin to kind of tailor your classes or personal study to lead you in that direction,

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even now that could give you a really great foundation moving forward into whatever direction

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you want to go.

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And with that, we'll be right back after a short PSA announcement from our co-host.

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There is a teacher gallery show coming soon.

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So check your calendars where ICS art teachers will be showcasing their artworks.

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The gallery show features 2D and 3D art, including pottery, sculptures, paintings, drawings,

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and more.

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Many of these artworks have been carefully crafted for months.

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So be sure to show up and give your art teacher support.

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Feel free to check out the community art show today while you wait for the teacher gallery.

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We are back with part two.

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We will now be interviewing two student artists from our school.

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Lyon will start us off with the first question.

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Welcome to our podcast.

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We are very excited to interview you.

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Introduce yourselves, please.

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My name is Spa and I'm a senior this year.

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I'm Anna and I'm also a senior this year.

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Our follow up question for you is, how long have you been creating art?

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I started making art since sixth grade.

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I started when I was a kid.

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I started my first painting when I was in fifth grade.

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Where do you take inspiration from for your art?

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Personally, for me, there are a variety of places that I get my inspiration from.

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For example, other artists.

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Another thing that really helped me brainstorm my new art ideas would be like just the mundane

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things in life.

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So like looking at different elements in nature or even problems that I'm interested in could

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lead to like artworks inspired by activism.

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I think I would take my inspiration from everyday things just like Spa said, but also as an

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artist, I'm not going to lie, there's times when my inspiration runs out.

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So like I run to Pinterest.

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Thank you for your answers.

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Last December, the ICS Art Club was able to go to the Banksy Art Exhibit.

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Were you able to attend?

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If not, what do you hear about it?

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But if you were able to go, what did you observe?

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I wasn't able to attend it, but Anna here is the president of the club that led the

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field trip.

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So I'll let her explain.

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Yeah, our club, National Art Honor Society and Start with Art Club, was able to go to

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the Banksy exhibit and there was like around 20 people who went and I'd say Banksy's art

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style is kind of catered towards current world problems.

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At the exhibit, you could see a bunch of artworks that had like an amusement park theme, but

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then it were kind of like gruesome and showing the reality of the problems in this world.

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And the viewer, they had to like interpret the art themselves, which I thought was a

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super cool thing about his style.

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How have you exercised your passion for art at school?

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I take various different number of art classes.

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So last year I took AP art, this year I'm also taking another AP art course and I've

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taken the intermediate art classes as well.

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But I feel like because there's so much range, at least in ICS, I'm able to practice both

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my 3D and 2D skills.

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I also took a bunch of art classes.

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I actually took all of them that ICS had to offer.

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And this year I'm taking three, including like AP art and advanced art.

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And I think this school has a huge range of things that you can explore, which I really

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appreciate because in a lot of other schools, artists are kind of minimized.

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Are you a member of any clubs or have you participated in any of the art shows?

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I'm a member of different clubs, but the one that is art related would be ANNIS Club.

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I just started with art and NAHS.

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And through those clubs, I've also been able to participate in various art shows.

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So AP, there's an AP art show at the end during May, but for ANNIS clubs, there has been different

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like art shows where we've gotten the opportunity to showcase our artworks.

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There's also been an auction, right, that gave us a chance to like show our work while

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also contributing to a good cost.

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My club had different murals that you could paint downstairs.

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In high school, you could see the Soaring Higher Eagles mural and also near Miss Debbie's

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room, you could see a community mural.

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And those are just two of them.

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But we had a bunch of opportunities to display our art as well as like the art auction that

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just happened two weeks ago.

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And that was able to help families in need and feed them.

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And as for art shows, we do one every semester for AP art.

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So some of our things have been in there.

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Our next question is, will you be pursuing a career in art or related field?

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Yeah, so I will be pending SAIC or the School of Art Institute of Chicago this fall.

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And through that, I'll be taking a fine arts degree where I'll be focusing on visual communications

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and painting.

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I'm also going to be doing an art major at Sandbox School of Art and Design in Washington

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University in St. Louis.

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And I don't know what career path I'm going to take with that, but I'm kind of wanting

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to integrate art with social work or helping other people.

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What advice would you give to aspiring artists?

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For me, I'd say that it's important to not be so hard on yourself.

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I feel like personally, I perform much worse under pressure.

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And there was a time period where art became less enjoyable because I had so much pressure

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on myself to create a certain type of artwork with certain expectations.

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But I feel like when I just let my creativity flow and create the artworks that I truly

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enjoy or am passionate about, then my artworks turn out much better.

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Also, your art is no worse or better than other people's.

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You shouldn't compare yourself to others because art is definitely subjective.

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You can literally throw paint on a canvas and call it art, and people will buy that

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for millions of dollars.

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Art is subjective, and you shouldn't compare yourself because that only makes you feel

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worse by yourself and in turn makes your art worse too.

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And with that, we are running out of time, but we'd like to thank Mr. Jonathan and Anna

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and Fah for joining us today.

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It's been a pleasure to learn about the industry of art and some of your personal stories.

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As we end this episode, we'd like to thank our guests and listeners for supporting us

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as we release weekly episodes.

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Make sure to listen to all our past shows as they are available on all major streaming

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platforms.

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The upcoming episode will be about the topic of user experience in education and business.

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As always, this podcast would not be possible without the hard work and support of our international

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student production team.

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All music and sound effects are courtesy of Pixabay.com, a vibrant community of creatives

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sharing copyright free images, videos, and music.

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And we are signing off until next time.

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Your students, incorporate it because your voice matters.

