Welcome back to Mib Speaks podcast, the podcast
for mums and women in business who are done with
the noise, the nonsense and the endless advice
that sounds good but changes absolutely nothing.
I'm Leona and today we're having a very real
conversation. Forget the fluff. Forget the quotes
that make you feel good for five minutes. Forget
the Instagram advice that sounds pretty but gives
you nothing to do. Forget the just manifest the
energy with little to no action behind it. Because
your business doesn't need more inspiration.
It needs direction. It needs decisions. It needs
movement. Fluff feels productive. Fluff feels
motivating. Fluff feels like you're working on
your business. But fluff doesn't pay the bills.
Fluff doesn't build confidence. Fluff doesn't
create clients. And I want you to really hear
this. Because so many smart, capable women get
stuck here. You can read all of the books, you
can listen to all of the podcasts, you can save
all of the quotes, but if nothing changes in
your actions, nothing changes in your results.
So let's talk about what it actually takes to
move the needle. Real progress. Real progress
in business comes down to a few unglamorous things.
Clarity, consistency, and visibility. Follow
through, not hustle, not hype, not perfection.
And yet most people avoid the basics because
they're uncomfortable. They're unsexy. Posting
when nobody's clapping. Following up when it
feels awkward. Talking about your offer more
than just once. Yes, more than just once. Charging
properly. Being visible when you don't feel confident.
That is not fluff. That's work. And here's the
truth. the women and mibs who succeed aren't
doing more they're doing less but they're doing
it consistently if you're feeling overwhelmed
stuck or frustrated it's rarely because you don't
know enough In fact, you probably know too much.
It's usually because you're over -complicating
things. You're consuming instead of implementing.
You're avoiding the uncomfortable basics. So
let's strip it right back. If I took away all
the noise, all the strategies, all the trends,
What would actually grow your business right
now? More, more conversations, more visibility,
more follow -up, clearer offers, stronger boundaries,
and that's it. Not another funnel, not another
rebrand, not another course. And this is where
I want you to pause. I want you to be honest
with yourself. Where are you calling learning
that is actually hiding? What are you calling
planning that is actually avoiding? What are
you calling busy that actually isn't moving the
needle? Because fluff gives you a sense of progress
without the discomfort of action. But discomfort
is where growth happens. Now let's get practical
because this episode here isn't here to sound
good. It's here to help you move the needle.
Here's your first forget the fluff action. Write
down these three things actually bring in clients
in your business. Not what looks impressive.
Not what everybody else is doing. Not what you
think you should be doing. What actually works?
What brings your clients into your business?
And ask yourself, am I spending time doing these
or am I avoiding them? Here's the second action.
Pick one of the things that you've been overthinking
and simplify it. If you've been rewriting the
post, publish it. If you've been tweaking the
offer, sell it. If you've been planning the launch,
start talking about it. Done is better than perfect,
always. Here's a third action, and this one matters.
Have one honest conversation with a potential
client, with yourself, with a collaborator, with
somebody who needs to know what you do and why
you do it. No pitch, no pressure, just clarity.
Because conversations build businesses faster
than any content will ever. Now I want to talk
about mindset, but real mindset, not the fluffy
kind of mindset. Mindset isn't just journaling
about success while avoiding the action. Mindset
is choosing responsibility. It's choosing you
over anything else. It's doing the thing when
it feels uncomfortable. It's backing yourself
before you have proof. Mindset sounds like I
will do the basics even when they're boring.
I will follow through even when I don't want
to. Or when I don't feel confident, I will stop
waiting to feel ready. Here's something important,
especially for mums and women in business. You
don't need to do everything. You don't need to
be everywhere. You don't need to keep up with
all of the trends and everybody else. You need
a business that works for your life. But that
requires focus. And focus means saying no to
fluff. So let me leave you with this. If you
stripped your business back to basics, the actions
that create momentum, income and confidence,
what would remain? And what would you finally
let go of? Because the women who grow aren't
doing more. They're doing what matters consistently.
So forget the fluff and do the work. Back yourself
and remember, clarity comes from action and not
overthinking. If this episode has hit home with
you, please share with another Mib who needs
a reminder. And I'll see you on next time on
Mib Speaks.