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Welcome to the Why Not Today podcast where we celebrate courage, determination, and the

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power of saying, Why Not Today.

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I'm your host, Leslie Cain.

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In each episode, we dive into inspiring stories of individuals who have taken bold steps,

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faced their fears, and embraced the possibility of today.

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From entrepreneurs, artists, to artists, dreamers, to doers, we explore the moments when they

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said enough waiting, Why Not Today.

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Show me as we uncover the heartwarming, the audacious, and the transformative, whether

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it's pursuing a lifelong passion, overcoming obstacles, or simply choosing joy.

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Our guests share their journeys and inspire us all.

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I started this podcast in honor of my father, Patrick Cain, who often said, Why Not Today.

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And remember, you're just one decision away from changing your life.

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And today's episode is just me.

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And we are celebrating three years of a podcast in about two weeks.

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And so this is the last episode of season three, and we will start season four next

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week.

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And I thought, you know what, it's a good time to kind of get to know me, the podcast's

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story, and what's next.

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And so I'm super excited just to welcome all of you.

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And thank you to everybody that's listened to follow my guests, my repeat guests for

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all the great support over these last three years.

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And I'm just going to share a little bit about my journey, the growth of the podcast, the

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Why Not Today movement, new initiatives, and exciting new things coming up.

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So the birth of the Why Not Today podcast, it's a movement, not just a podcast.

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The inspiration was from my father, and my dad passed away March 5, 2019, March 5, 2013.

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And ironically, that was the day he was born.

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So that was when the podcast was birthed, and we started on March 5, 2022.

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And it started by a social media post somebody shared about my dad and things he had done.

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And my dad always had, my whole life, he had lost sight of an eye, one of his eyes.

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So we always had an eye passed on Hannah Brown in a stash.

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So he signed everything with that.

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And that is where the Why Not Today logo came from.

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So when my dad passed away, I'm like, I want to do something to honor him, his legacy,

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thought of a nonprofit, and doing a pickleball tournament.

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But then that was a lot of work.

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And then I just kind of had the idea in 2020, maybe I want to do a podcast.

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And so came up with the idea of Why Not Today after somebody shared on social media something

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about my dad, and they said, we both always said Why Not Today.

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So that started it.

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And it has grown into what I'm calling my Why Not Today movement.

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And it goes beyond the podcast episodes.

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It's a mission to inspire courage, build community, and power people to take bold actions.

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The Why Not Today movement is to inspire us all to live our dreams, to live our life,

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and do it bravely.

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And so it is my passion to help people to work smarter, not harder, provide focus by

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providing focus and systems and strategies to make a real impact.

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So how am I doing that?

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So just a little background on who Leslie Cain is, is I am local to rest in Virginia.

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Those of you in Northern Virginia or know the area.

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My parents moved here when I was two, and so I am definitely a part of the community.

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My dad was a big part of this community being one of six kids.

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He wanted to have a community to support all of us.

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And so other than college and just traveling, I haven't lived anywhere else in my life.

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And so I started my entrepreneurial journey 30 years ago in 1994 when I finished my MBA

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and decided to start a Mary Kay cosmetics career.

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I had no idea where it would take me.

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I really just thought it'd be fun and get my products to discount.

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I would say I put my toe in the water, fell in love.

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Five years later, I followed my entrepreneurial dream and quit my full-time job and never

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look back.

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And you know, it was perfect timing, not really, I mean, nothing perfect about it.

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But six months after I quit my job, my dad had his first stroke and I was able to be

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there and be able to support my family.

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So in my 30 year Mary Kay career, 25 years full-time supporting myself, I have earned

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the privilege of driving.

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I can't remember 16 or 17 cars.

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I've had a team of probably thousands of women at this point.

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And so what I've learned is one, how to grow a business, how to run a business and help

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other people create their own businesses and then able to help.

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I had a single mom one time on my team that was able to help her grow her business and

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team to be able to stay home with her son and not have to go to that J-O-B.

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I've had people starting a Mary Kay business and wasn't going to be able to pay rent with

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what they were doing and this helped pay the rent.

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So my 30 year career with Mary Kay has taught me so much and that's given me the inspiration

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and a lot of my skills and strengths that I bring to the table with Why Not Today is

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from what I learned with Mary Kay.

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One thing I have learned in starting the Why Not Today business, which I started in 2024,

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is Mary Kay as a direct selling company did a lot for us.

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So it takes a lot to start a business.

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I've learned lots of things that I want to pass on to other people and help them have

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courage to start their businesses.

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So the podcast, as I said, started three years ago and we've had over 6,000 downloads and

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that doesn't even include YouTube because we're on YouTube, we're on all the channels.

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A growing community of listeners, I think I counted where in 26 states at one point.

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We have over 100 episodes and it's just been so much fun for me to get to know people and

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to interview different people.

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I've had a couple people that have been on more than once.

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I don't think anybody's three times, but I did talk to one of my guests.

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I'm going to have her, I think, on a third time.

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So what I found in all my episodes and talking to people and literally it started in the

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beginning with anybody that had any bit of courage and really if they walked past me

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and said they didn't sound courageous, I put them on the podcast.

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It was every other week for almost the first two years and then December of 2023, we moved

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to every week because I just had such a need or such an outpouring of guests and people

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were referring, which has been really fun.

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I've learned so much and have access to so many things, I said it's a masterclass for

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me personally, all the things I've learned about running a business, about having courage

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and everybody has a story.

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It's often the story behind the story.

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And so with the podcast episodes, I really hope that when people listen, that it gives

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them hope and permission and be able to say me too or give them some tools and some skills

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to help them navigate their business, their life.

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Sometimes the Why Not Today message is really just getting out of bed.

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I did have one guest, my friend Julia, and she talked about a Why Not Today decision

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not to do something.

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She was going to write a book and decided, you know what, it wasn't for her.

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So sometimes Why Not Today decisions are just not doing something.

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So it started with my first episode with my friend Meg Donnelly, who has been instrumental

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in helping support this podcast journey.

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Some of the memorable episodes is a friend of mine, Teresa, who lives in New York.

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I had a guest that canceled last minute and I was with her and she's like, put me on.

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I'm like, what have you done courageous?

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She's like, well, I became, got off addiction of drugs.

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So she was addicted to opioids based on surgery she had.

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And it was a major detox that she had to do, which I had no idea.

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I interviewed somebody, Emma G, which I'm going to get her back on here now.

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Emma Stevens, a musician that played on the streets of New York City and is now coaching

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kids and helping people through music to make a difference.

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My friend Sarah White, I've had her on a couple of times and the last episode we did

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a couple of years ago that she talked about the community that she built and people are

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able to support her.

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And that's one of my value strengths is building community and making that connection.

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My second year anniversary, the episode for that, I interviewed my brother and we talked

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about growing up together.

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Our father, we talked about he'd accomplished, I think three iron.

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And that's pretty amazing.

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Because my youngest sister has DownCenter, I've connected people with the special needs

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world.

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I interviewed Elizabeth, who has a really cool blog and then Instagram account.

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It's called Confessions of the Chromosomal Enhanced.

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Probably misunderstood or didn't do that.

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And she calls it catfish and cat chip.

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And she has a younger or older sister as DownCenter and her husband adopted some of

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them.

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And unfortunately her mom passed away so she's raising both of them together.

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And just some of the stories made me laugh out loud of things that I can relate with

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my life with Amanda.

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I interviewed somebody that started a local newspaper in the rest area.

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Somebody referred me to a woman, her name is Chris Howard, that hiked the Appalachian

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trail.

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She left her corporate job, had never hiked, camped into her life until the first night

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on the trail.

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And somebody referred her to me, she heard her on the news and she lives a mile from

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my house.

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Laura Carney is another guest I've had twice.

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And her dad, and so many similarities between my dad and we're talking and just kind of

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those Godwinks.

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But her dad was killed by a distracted driver.

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And when he was 54 and Laura and her brother found his bucket list.

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And Laura did the whole bucket list and wrote a book called My Father's List.

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Laura referred me to her friend Melanie and Melanie wrote a book called The Heart Science,

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Silence, I can talk.

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First she wrote a book, How to Write Heart Stories.

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She's got an amazing story, I'd check that out.

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Season three, the kickoff episode was with my mom, although she said she had nothing

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courageous to share.

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She had so much, you know, being a mother of six children and the youngest with Downsend

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her and just all the stories and navigation with that.

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One of my passions is helping people find their joy and find their passion.

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You know, if you have that thing that people say, oh my goodness, like you should do that

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as a business because it's so easy or when somebody, you do something, somebody's like,

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how did you do that?

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You're like, that was so easy.

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And that was an episode we talked to with my friend Amber.

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And Amber and I literally went to get ice cream on Saturday.

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It was, I know it was a Saturday before Easter, went with my sister to get ice cream and she

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is so creative and decorating and literally we had a meeting at my house one time and

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she's sitting at my dining room table.

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She's like, can I redecorate?

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I'm like, sure.

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So we had this discussion.

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I'm like, you really should start a business.

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I don't think she heard the business part, but she started thinking she should do something

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with this.

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She called me on Monday after Easter, couldn't sleep and had put the business plan together

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for her decorating business.

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Madeline McMahon.

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Oh my goodness.

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We had so much fun on this episode, she's a fractional marketing specialist and we thought,

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you know what, what is more courageous than to crisscross both my worlds with Mary Kay

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and why not today.

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And we literally did a spa session with charcoal mask and all the things on zoom and it's on

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YouTube.

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So you can watch us doing a pampering session and how vulnerable that is and courageous to

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get on screen with masks on our face.

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And then I was watching the news again.

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Laura Carney I found from watching CBS.

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Brady Murray I found he was on NBC news and he has a nonprofit Rod's Heroes where he helps

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people adopt children with Down syndrome from other countries and his son Cooper that they

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adopted from China.

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His goal is to throw the pitch out of every major league baseball game.

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And so they live in Utah and they were here in DC right after we did the interview and

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we got to meet him and go to a nationals game and watch Cooper throw the ball out.

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So what a great experience that was.

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Sam Horn was another amazing guest.

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She spoke at an event.

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I didn't really know who she was.

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Ironically though she lived right where I live and walk her in the lake with where I

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walk and had a dog that looks like my dog and so many similarities and what an amazing

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guest she was and she's written so many just unbelievable books.

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So that's just some of the hundred episodes.

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So lots of cool people.

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Lots of great stories.

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I'm excited about the future and the future episodes and who we're going to share.

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So the launch of the why not say movement website just launched last month.

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Thanks to my friend Meg Donnelly who was my first guest.

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She referred me to Fairfax County and I got a grant and they were able to revamp my website.

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It just launched in beginning of February of 2024.

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And why is this a big deal?

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The web it is a big deal because the website is a hub for everything.

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Why not today?

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You can find your podcast episodes events, sports, coaching, merchandise and ways to

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get involved.

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So as I said, it has our podcast episodes events and I'm going to talk about all the

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different things in a second.

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Also we have a Facebook community group called why not today community and that's a place

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for us to build connection community.

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So as I said, I am passionate about helping and teaching people and so I got some courses

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on my website.

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I will do one on one coaching mastermind.

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I'm looking at some other courses and things because with my 30 year career in Mary Kay,

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I learned how to run a business.

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I know all the little things that somebody said one time and our friend of mine and I

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always just say if you do something twice, it should be a system.

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And somebody referred to me that I'm a natural systematizer.

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I'm not quite sure what that means, but I can put systems together and I am good at

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helping people with figuring out the details of the business, keeping the one thing, the

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one thing and focusing.

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So with that, I am doing leadership coaching to help people either if you have a business

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and you're starting or you need kind of stuck in your business or you have an idea and you

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need some help getting the courage to start the idea.

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We have started a course last fall that is still available, how to navigate the overwhelm

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and chaos in your life and we all have it, whether you own a business or not.

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I have a course on how to do a podcast because everybody wants to know how to do a podcast.

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And then I'm looking at a course called where are your people and networking and getting

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to know your people and having your tribe.

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So there's so many things I've learned because of this podcast and this journey that I want

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to be able to pass on.

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And then when I do the podcast, I talk to people about their why not today moments.

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And those are moments in time where you remember exactly where you were, what you were doing

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and you did something pivotal change in your life.

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January of 2024, woke up in the middle of the night, couldn't sleep, got pen and paper

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and I came up with the why not today connects events.

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And I found we're missing community and connection.

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We want to be with people.

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We don't need another networking event where everybody just spits out their elevator speech.

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So we created the why not today connects luncheon and we have had a year's worth of luncheon.

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We started January of 2024 and we will have, we didn't do December, but we did other events.

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And so each month I have a speaker and we have sponsors and people introduce themselves

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with a question we ask.

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It's not your elevator speech, but really getting to know people and building those connections,

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the communities is fun to watch, not only the business being conducted with the connections,

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but also just new friends.

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I remember one luncheon, everybody left and went and got chocolate together and went,

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saw an art exhibit with one of the guests.

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So that has been powerful.

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I also started, I love collaborating with other people.

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You haven't figured that out yet, started a connect and sip with my friend Rachel as

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a tea shop.

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And that's really just come together with other mostly business owners or people looking

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to business or people just need a little support.

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We had somebody come who's retired and thinking about starting a business.

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And we just, it's an intimate conversation, helping each other support each other.

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And so those are once a month as well.

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I have done some fun of other events.

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We did a why not today summer camp.

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We did a one word painting event, a holiday connect and sip, and I've got a couple fun

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events coming up because I found we want to have fun.

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We want to build community.

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You can't work all the time.

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So that's coming up as well.

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And then why not today merchandise?

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We have why not today cups and shirts and mugs and sweatshirts and I can create anything

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why not today.

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Cause, and I even have behind me, if you're watching a why not today sign that my friend

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made, cause I really want to encourage people to say why not today.

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I feel like why not today is so much more than a podcast.

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It's a movement as I said, my biggest, big vision for why not today is it is a brand

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somewhat like life is good that people are saying it.

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I mean, people are constantly quoting it back to me.

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I had one friend of mine whose daughter's in college and having some emotional anxiety,

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issues, depression.

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And so she got her daughter a why not today cup and a t-shirt to remind her every day,

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say why not today.

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Another one of my dad's best friends from high school, his son and I connected on social

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media and he got a why not today t-shirt and he's always sending me pictures of places

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with this why not today shirt on.

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And so it's all this is available on the website.

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You know, if there's something you want to say why not today, you know, we don't have

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it.

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Let me know.

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I can create it.

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We can get it done.

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So we want to spread the word of why not today and get the message to more people.

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And so what's next with the future?

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Well, we have an exciting season.

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I already have, I think five or six people lined up.

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The next episode kicking off season four is going to be somebody interviewing me about

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she does a podcast, Belinda, and she's going to interview me about this podcast.

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You get a little bit more about me.

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I have other guests that are working in nonprofits that I have a guest that got in a severe car

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accident and should not have walked away and she did.

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And so I'm excited just the future guests.

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So if you know you're listening to this and think I would be a great guest or you know

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somebody, there's a form on my website, be a guest, fill it out.

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I'd love to talk to you about being on the podcast.

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So the future is more courses, more support, the why not today community Facebook group,

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which is a private group, but anybody can join it.

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I'm looking to add some more value there and have some why not.

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I'm going to call them why not today weekly wisdom and just some training, some extra

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support for you.

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I think the first one we're going to kick off on March 5th, which is going to be a Wednesday,

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and it's the anniversary of the podcast.

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I thought what a more perfect time and it's going to be me sharing about where are your

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people and kind of give you a little teaser on what we can do with the course.

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I have another friend of mine that's an expert in LinkedIn.

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I'm going to have her pop in somebody else about a CRM.

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So again, if you have an expertise and you want to share on my weekly wisdom, they're

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going to be a zoom call that people can come on with questions and answers and then they'll

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be live streamed just to the Facebook community.

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So nobody else will have access to those.

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So lots going on, as you can tell, my head bounces all over the place.

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So who knows what's next?

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I thought about retreats.

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I thought about a book.

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You never know.

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So again, I want to just thank you, everybody that's listened to any episode.

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If this is your first, go back and listen to some previous ones.

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If somebody shared this with you, thank them.

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Please share it with your friends.

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Review it, review it and like it and share it with other people.

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And that's the only way this is going to grow.

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It is growing steadily and I'm excited about where the future is going to go.

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My mission statement, as I said, why not today is about helping people to be courageous,

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great systems at work and take action without complicating their success.

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And so you don't have to have it all figured out.

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You just need to start.

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This is about courage, focus and simple, repeatable systems and why not today take the next step.

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So thank you for everybody that's been a part of this journey.

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Remember visit the Why Not Today movement website, join the Why Not Today community Facebook

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group, tune into the weekly trainings we're going to have in the group, follow, subscribe

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to the podcast and check out the coaching, the courses and the merchandise.

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I'll start a movement.

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So why not today and thank you again.

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I am so grateful for this journey being on it with you guys.

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Bye.

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Oh, I have to stop the recording.

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All right.

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I'll see you guys next time.

